A N N UA L
R E P O R T
2 0 2 1
DIGITAL
SERVICES
INNOVATION AND CLIENT CENTRICITY AT THE HEART OF OUR DIGITAL SERVICES The Group has had a rich legacy of leveraging technology to innovate the financial services market. We have come a long way since the creation of our online transaction platform (Moneyline) in 2005, which gave investors the ability to initiate and track stock orders for the first time in the region. Since then, this proprietary application has transitioned into a one-of-a-kind, robust integrated financial services transaction platform that facilitates banking transactions, equities trading, and funds management with a number of services built in to help clients interact with us and manage their goals. This year was critical for the Group, as with the onset of the COVID-19 pandemic we had to quickly prioritize plans for the upgrade of Moneyline as well as many of our digital channels and services as we sought to keep clients and our teams safe while protecting and managing their goals. Additionally, to support the Group’s diversification strategy and standardization objective, we placed a lot of emphasis on supporting the additional roll out of critical payments solutions and infrastructure for the Group’s banking business line.
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