SOVEREIGN
A New Approach To Business Excellence by Marina Nani
Dr Werner Krings, LinkedIn’s EMEA Social Selling #1 Award winner 2017, supports global companies in various industries to optimize their digital strategy. Enhancing Business Development/Sales by applying a relevant set of media and tailoring content to specific B2B decision-makers results in agility, flexibility and recurring revenues streams. An accomplished multilingual communicator, closing deals at C-level, securing high-value accounts with clients including Automotive, Aerospace, Executive Education and Software industries. Dr Krings is as a business consultant and educator, he has advised clients including a leading Strategy Consulting Firm, German Federal and State Institution among many others. Sovereign team invited Dr Werner to share his grand vision with our readers in an exclusive interview for the Expat-Expo Edition. “I remembered my childhood dream was to embark on the journey to a better world which was symbolized by the longing to become American. My vision became global instead of local, today I would change it to ‘glocal’. Since my childhood I developed a passion for connecting the right people at the right time. Currently, I leverage the power of Social Networks to accelerate my clients’ business and improve their branding by providing access whether in B2B/B2C or D2B. Secondly, my company, Digital Business Intelligence, accelerates Business Development opportunities by matching suitable stakeholders and providing access to key decision-makers. By leveraging Social Media, which was evidenced by my doctoral studies at Henley Business School, I regularly exceeded the outcome of traditionally working executives in B2B Business Development, Marketing and Sales whether it was in the USA or the DACH region. Since Business Relationships are very much like personal relationships, they are built on credibility and trust and involve more than a mere business conversation, it requires, besides of gathering and applying relevant information, in-depth knowledge of various cultural, regional and industrial spheres to establish rapport and create a unique differentiator. My company offers B2B training of excellence for Expatriates with effective strategies and tools in Cultural Adjustment, Sales,
