7 TIPS FOR BUILDING YOUR BRAND FOR MEDIA AUTHORITY

By: Neferteri Plessy, Elevated Strategist

BEING AN ENTREPRENEUR OR BUSINESS OWNER IS MORE THAN JUST CREATING A BRAND, OR QUALITY PRODUCT. ONCE YOU HAVE A BRAND OR PRODUCT, THE QUESTION BECOMES: "HOW DO I SELL IT?"

Selling or marketing your product is half the job and if it’s not done correctly, you will fail, no matter how amazing or earth-shattering your product is.

Many entrepreneurs understand this, but many don’t quite grasp the vital importance of this concept. It’s understandable, but the hard truth is that marketing is essential. Consistently creating effective marketing that leads to long term and stable business opportunities requires a brand that’s built with media presence at its core.

Having successfully worked with various brands over the years and overseen their marketing efforts, I want to share seven tips for building your brand through greater media presence that will help you do just that.

Keep these tips in mind and apply them consistently in your business and you will build the kind of media awareness your brand needs to achieve success year after year in any niche.

Read the full article in Mumpreneur Movement Magazine Taking The Leap To Take The Lead issue.

If you want your brand to be an industry leader, then your brand needs to reflect the highest level of excellence and integrity.

Neferteri Plessy

Neferteri Plessy is a trailblazer for entrepreneurs, business owners and leaders. A sought-after consultant, coach and motivational speaker. She has trained over 5,000 women into helping them launch online businesses, build digital audiences, gain financial freedom and establish wealth-building strategies. Neferteri has spearheaded relationships with major brands such as Starbucks, Anastasia of Beverly Hills, iHeartRadio.