talk. Marketing groups are usually really candid with their opinions about things. This is valuable information for you. Be viewed as an expert in your field and this will give you more social standing and greater access to your audience. Speak up and out in a forum, blog, mailing list, and reach untold numbers of people. Talk about what you know the best, and if you make it original or thought provoking, you'll be quoted and linked to. That is great exposure! By the way, while you are at it, include your business name/site/blog link in every signature in every email, every Web transaction your do and in every profile you create. Invaluable exposure. Word-of-mouth spreads like wildfire through social networks. Make use of that fact when community networking and you will soon have the world beating a path to your door to find out what you have to offer.
Phone Marketing Phone marketing scares many people, and with good reason. In a lot of cases, you're talking to someone you do not know and cannot read over the phone. The added disadvantage is you cannot see their face. However, with phone marketing, if you pay attention to how people respond to you, and listen to what they are saying and how they are saying it, you can become quite adept at reading a prospect / customer over the phone. The biggest fear to overcome is the fear of the unknown on the other end of the line, fear of what they will say or do. Most people are willing to talk to 47
