GNC PR

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GNC to Retail Exciting New Sports Performance-Enhancing Product HemoFlo™ from ACTIONETIX™

TORONTO, ON – October 27, 2012: Action Brands Inc., the company behind the fastest-growing sports performance brand for Action Sports athletes, ACTIONETIX™, today announced they’ve partnered with GNC Holdings Inc. (NYSE: GNC), the nation’s largest specialty retailer of health, wellness and sports nutrition products in the U.S.A. “It’s a fantastic day when you can partner with a company like GNC,” explains Craig Stevenson, Founder and CEO of Action Brands Inc. “GNC has the capability to make our product HemoFlo™ available nationwide so that Action Sports athletes can easily purchase HemoFlo to quickly improve their performance. We’re starting our retail strategy in warmer climate states where motocross and other Action Sports enjoy year-round participation. Once established, our goal is to expand our distribution to a national level.” HemoFlo is touted worldwide as the leading sport supplement innovation exclusively designed to help Action Sports athletes who depend on their grip for success by overcoming a performance-robbing condition known as arm pump. Not only does HemoFlo increase the performance of these athletes, but it also allows them to compete with more enjoyment and safety. The recent partnership will see the new product HemoFlo hit shelves before the end of this year in over 400 key stores in the following states: Florida, Georgia, Alabama, Missouri, Louisiana, Texas, New Mexico, Arizona, California, Nevada, and Tennessee. HemoFlo will also be available nationwide at GNC.com. “HemoFlo is tried, tested and true amongst motocross, endurocross and snocross pros already,” adds Stevenson. “We strive to help Action Sports athletes reach their performance potential on the track, snow and all terrains with products that cater to their every skill and need. Our partnership with GNC will allow us to reach a broad spectrum of athletes across the Unites States and keep the momentum going with the new brand. We’ve just started to see what this new product line can do!” ### About Action Brands Inc. Founded in 2010 by President & CEO Craig Stevenson, Action Brands Inc. is a leading-edge company that is dedicated to improving the performance, safety and enjoyment of Action Sports athletes around the world. The company’s premier sports supplement brand ACTIONETIX™ is known for its flagship product HemoFlo™ which is designed to alleviate arm pump and dramatically improve performance for action athletes. For more information, visit ACTIONETIX.com. For more information and media enquiries, please contact: Kerrie Lee Brown Chief Communications Officer, Action Brands Inc. info@action-brands.com | www.ACTIONETIX.com | www.action-brands.com


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