NEWS PAGE 2 Left: Student Association is holding a Valentine’s Day f lower sale fundraiser today.
NORTH 1986
ALEXANDER’S SOPHOMORE YEARBOOK PHOTO
POINTE OLIVIA ASIMAKIS
GROSSE POINTE NORTH HIGH SCHOOL
“At our little station, we’ll have little heart cards and ribbon, and then when you buy them, you can write a little note and attach it to the f lower,” junior senator Nikki Stein said.
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Former student reaches star status By Anu Subramaniam & Jennifer Kusch CO-EDITOR-IN-CHIEF & IDEAS EDITOR
After feeling the heat of the auditorium’s lights, experiencing the rush of a show and hearing the applause of his classmates during North’s 1984 Battle of the Bands, former North student Gregg Alexander was overcome with a hunger for performance. The teen realized that his future was in California—2000 miles from his home in Grosse Pointe Woods. Twenty-nine years after he left North’s hallways, Alexander found himself nominated for an Oscar for his song “Lost Stars.” “‘Lost Stars’ is kind of a metaphor for life in a lot of ways. Some of the lyrics like ‘Don’t you dare let our best memories bring you sorrow’ is about looking back on things that have happened in the past and focusing on the positive and on the good. And it’s also about trying to live in the moment. “One of the lyrics is ‘And God tell us the reason youth is wasted on the young,’ and that’s something that gets lost on us when we’re younger,” Alexander said. “We take time and opportunities and chances for granted, and one of the hardest lessons to learn—and the earlier we learn it the better, and also a good reason why to try to help people that are less fortunate than us or people that are in hardship—is because if we don’t have objectivity on our own lives while we’re living them, sometimes our lives pass us by.” His song, featured in the movie Begin Again, has garnered widespread acclaim. Sung by Adam Levine and Keira Knightley, the movie’s stars, the song faces tough competition in the award circuit. He was introduced to the project by Bono, the lead singer of U2 and a personal friend. “This year was very competitive because Coldplay, Lana Del Rey, Sia, Lorde, Alicia Keys, a lot of big stars were attached to big studio films that came out late in the year, and our film, Begin Again, was an independent film that came out in the summer,” Alexander said. “The process was very harrowing ... so when the song survived to the final vote—because they narrow it down from probably thousands of songs down to 75 songs, and then it gets narrowed down to five—we were very grateful that we survived that culling process.” This nomination is not the first honor that Alexander has amassed during his career. Alexander wrote Santana and Michelle Branch’s song “The Game of Love,” which won a Grammy for Best Pop Collaboration with Vocals in 2003.
“(It’s) a bit surrealistic. Certainly an unusual and unique honor in respect to the lineage of great songs in this category. Like ‘Purple Rain’ by Prince or ‘Singing in the Rain’ or ‘Let It Go’ from Frozen. So it’s an unusual accolade,” Alexander said. After releasing two solo albums, Alexander formed his band the New Radicals. One of the group’s albums, Maybe You’ve Been Brainwashed Too, sold over a million copies. Alexander also wrote and sung “You Get What You Give,” released in 1998, which became an international hit and was later used in President Obama’s first presidential campaign. While pursuing his passion with the New Radicals, Alexander worked with longtime collaborator Danielle Brisebois, who later joined him to co-write the tracks used in Begin Again. Brisebois, the writer of Natasha Bedingfield’s “Pocketful of Sunshine” and “Unwritten” and a Golden Globenominated actress, is also nominated for the Oscar. “(It’s) friendship first, then the music naturally from the friendships,” Brisebois said. “I mean it just seems like another day ... when we’re hanging out together to be creative ... but it’s no different I’d say then like how anybody hangs out with their friends ... and for some reason, ours ended up going a little further then a lot of people’s.” Although he may have first struck lyrical gold while living on the sunny coast of California, Alexander’s high school years fostered his love for music. “(I) started a rock-and-roll band with some of my friends and...we lost the Battle of the Bands,” Alexander said. Alexander and his older brother Stephen Aiuto shared a love for music that gave them both more opportunities to play. “I too was very involved in music and my experiences probably only encouraged Gregg to play music too. I remember playing a concert sixth hour at the GPN Auditorium. We had quite a turn out, and I remember being pretty nervous. Our band was called the Alpha Wave Effect,” Aiuto said via email. While Alexander’s classmates were finishing up their sophomore year, the singer-songwriter decided to leave high school, making a solo cross-country move in order to pursue his dreams in the music industry. “I decided to up the ante and work my way to California and try to take it to the top, do something bigger and widen my horizons, which was naive at the time,” Alexander said. Alexander’s love of music, however,
started long before he played in Battle of the Bands. “My dad bought a drum set for both of us in 1980 when I was 16 and Gregg was 10. Gregg then learned guitar at 12 shortly after starting writing basic songs. Gregg was a driven type of personality, so there was no stopping him,” Aiuto said. “When Gregg was young, he was an amazing raw talent with an incredible gift of writing catchy rock songs that really told his life story. His lyrics early on where the soundtrack to our family growing up in Grosse Pointe. He wrote most of those early songs by himself.” Alexander drew much of his inspiration from his experience of growing up in Detroit and Grosse Pointe and from his family. “Before I went to California at 16, my mom came out for a visit with me. So she was the person that kinda allowed me to see ... that me being there could be a way to a way forward and stuff, so I really owe a lot of that to her,” Alexander said. His quick rise came as a surprise, especially considering the industry’s preferences at the time. “When I ran away at 16, nobody thought ... it would be possible, and I guess it’s just crazy odds—you could put it as one in a million,” Alexander said. “Back then, in the late ‘80s, they didn’t do record deals to people that were maybe younger—most of the pop stars back then were in their mid to late 20s, so when I got a record deal at 17, everyone was surprised, including me and my parents.” Alexander’s biggest role played out behind the scenes, as he later disbanded the New Radicals and grew into a well-known songwriter. Alexander penned lyrics for performers like Enrique Iglesias, Hanson, Hall & Oates, Cee Lo Green and Rod Stewart. Alexander credits much of his foundation to his Detroit roots. “The city of Detroit has provided so much amazing music and inspiration,” Alexander said. “(I want) everyone to be as thankful and grateful as we all should be to have been blessed enough to grow up in such a beautiful community where we have so many opportunities that literally 99.9999% of the general population don’t have,” Alexander said. “I believe that it’s a responsibility as we go out into the world to try and spread as much positivity, express our gratefulness and learn from our own mistakes but also learn from the mistakes of past generations.”
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Former student Gregg Alexander left North in 1986 to pursue a career in music. Alexander went on to join a band, the New Radicals, and to write a Grammy-winning song. His recent song “Lost Stars” is nominated for an Oscar. He co-writes with his friend, Danielle Brisebois, pictured above with celebrity Adam Levine. “Because one of the things I always heard growing up was there was some teachers that would tell you anything is possible, and then there were other ones that —and even students, fellow students—that would always be critical, and I think you need to take the good and the bad advice, and weigh it all up and follow your heart,” Alexander said.
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Life - Page 5
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“All love doesn’t have to be eternal. It just has to be sincere. And it sure as anything shouldn’t fit in a box.” @thenorthpointe
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Left: Shadow box in senior Nikki Haggerty’s house encasing momentos of her father’s band.
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VOLUME 47, ISSUE 10