HO W TO ENJO Y INDO NESIA IN 24 HO URS
1.
Product insight •
Information of activities, tourisms, foods, cultures, etc. that you can only enjoy in Indonesia by hours
•
Bahwa Indonesia memiliki kekayaan alam dan budaya yang melimpah
2. USP •
Membuktikan kalau di Indonesia tempat yang di kunjungi (pengalaman yang di dapat) gak habis-habis.
•
Giving the advice per hour, so people can have the best time to do the things.
•
Give a bucket list, so people could have fun! It’ s like a mission to complete ;)
3. Target market •
Gender: Female and Male
•
A-B
•
Geography: Big city
•
Ages o
18-21
o
22-35
o
35-45
4. Consumer insight •
•
18-21 o
Café
o
Nongkrong
o
Nyoba-nyoba
o
Dinamis
o
Following trend
22-35 o
Working
o
Café
o
Wedding
o
Single & Married
o
Young mom