System saver eblast

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Back on air this fall, just in time to catch millions of Canadians! Reminding consumers

Customers will recognize this trusted household brand from national TV. In a heartwarming tale of a mom and child at bath time, the moral of the story is “Ya gotta get the good one!” where the benefits to everyday Canadians are clear: whiter whites, softer skin, spotless dishes … and more bubbles!

Over 16.8 million impressions* 8,265,000

4,060,000

For six weeks this fall starting September 22

4,546,000

Windsor® System Saver® II Pellets will reach more than 16.8 million* adults (aged 25-54) watching their favourite sporting events and sports news broadcast on the nation’s top sports networks!

Customer Service Ontario

Quebec and Maritimes

Western Canada

1-877-330-7258

1-800-361-5765

1-800-563-3075

* The estimated total average number of Adult (ages 25-54) impressions over the course of the Windsor September 22, 2014 flight on TSN, Sportsnet and RDS Network based on personal people meter (PPM) readings for the same time period last year. Source: Bureau of Broadcast Measurement (BBM). Facebook “f ” Logo

©2014 ®REGISTERED TRADEMARK OF K+ S WINDSOR SALT LTD.

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