product portfolio nancy xu

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Nanqian Xu (Nancy)

Product Design

Who are we designing for and what should we design? I’m always trying to find answers. The design exploration process excites me, and leads me to become a designer. Nanqian Xu


Nanqian Xu | Product Design

Mobile Design for Lamborghini I came up with this idea when I saw the new BMW cell phone design. I have been enjoying the joyful experience really long since I knew and fell in love with the design of Lamborghini ten years ago. The design language of the transportation is really fruitful and inspirational.

Business Value The design is more focused on form, material and how to embed the design language of sports car into cell phone rather than just copy them. The target segmentation of this series will be high-end and for the people who really care about their image which are posted through their luxury items, like watches or cell phones.

Mobile for Lamborghini


Nanqian Xu | Product Design

Learn from sketching Sketching is a good way for designers to learn from the existing product. The body lines and details provides great inspiration for the mobile design.

Mobile for Lamborghini


Nanqian Xu | Product Design

Mobile for Lamborghini


Nanqian Xu | Product Design

Mobile for Lamborghini


Nanqian Xu | Product Design

Mobile for Lamborghini


Nanqian Xu | Product Design

New Generation Boeing Seating Design Based on the result of the research project of Boeing flight experience, We are working on the premise of designing for the users with limited dexterity, sight and hearing impairment whose needs are extreme. These needs are looked at through the lens of universal design to reach out to a larger population base. During the design process, we used prototype as a way to simulate consumer experiences, get inspirations, generate concepts, and get feedback from users. I finalized our rough mock-up in this summer to make it into a 3D model that can be produced.

Responsibilities User Journey Analysis 737 Airplane Interior Mock-up (Full Scale) Seat Mock-up (Full Scale) User Testing 3D CAD Model Building (Solidworks, Hypershot)

737 New Generation Boeing Seat


Nanqian Xu | Product Design

Prototype to Learn • In order to understand the whole user experience, we built up a full scale of half plane section. This helped us to experience the restraints of the space and the sequence of activities.

737 New Generation Boeing Seat


Nanqian Xu | Product Design

User Experience Simulation • Using 3 rows of seats from Boeing, within our full scale cabin, we were able to simulate the whole entrance and exit process, the relaxation period and transition activities.

737 New Generation Boeing Seat


Nanqian Xu | Product Design

Issues of In-flight Experience

Storage-- provide better storage system to enhance user experience during travel.

Transition-- provide support for transition from sitting to standing positions.

Get Information Enter

Settle

Entertainment

Transition

Exit

Eat / Drink

Experience-- accommodating work/ rest/ entertainment and eating in the seating area. Inform-- enhance entry experience by better informing users about seating area.

737 New Generation Boeing Seat


Nanqian Xu | Product Design

Concept Brainstorm • Based on the universal design principle to provide equally solution for majority user, we brainstormed in those four opportunity areas. Later on, we reviewed our concepts with Design Director in Teague to filter down several fruitful concepts and to understand the industry constraints.

737 New Generation Boeing Seat


Nanqian Xu | Product Design

737 New Generation Boeing Seat


Nanqian Xu | Product Design

User Reviews • We did rounds of user reviews. The storage place, the lighting, and the way that small table folds, which solved most problems we found during the user experience simulation, received the positive feedback.

737 New Generation Boeing Seat


nanqian xu | product design

Ventilator Improvement Design (Summer, 2007) ShuaiKang Group Co ., Ltd , China

ventilation improvement design


nanqian xu | product design

Existing Models in the Market Market Analysis Existing product portfolio shows problems and also opportunities in these area: 1 . A matured market with competition based on price and adding functions. 2 . Product form has the same style with little change in detail.

Consumer Needs Found through Research 1. Ergonomic test shows people are knocking their head when using the ventilators. 2 . Existing large volume product can not fit into modern kitchen decoration style . Market Performance

Time

ventilation improvement design


nanqian xu | product design

Concept Brainstorming

Design Principles In order to attract Y-Generation, and also considering the ergonomics factors, the design principle of this project is: ? clean feeling in material and color ? simple shape to fit into modernized kitchen ? curved surface providing easy cleaning process ? less distance from cook top to the cover

ventilation improvement design


nanqian xu | product design

ventilation improvement design


nanqian xu | product design

?Usability Test

?In kitchen pictures

ventilation improvement design


Nanqian Xu | Product Design

I-Heart Pill Container 2006 Concept: A pill container with the alarm function and emergency signal delivery Program Used: Solidworks 2006, 3D Max


Nanqian Xu | Product Design

Printing Machine Improvement 2007 Shanghai Electronic Group Co. Concept: Improvement on the human factor side of heavy machine Program Used: Solidworks 2007, 3D Max


Nanqian Xu | Product Design

Self Sanitation Toilet 2009 Concept: A self sanitation toilet with the automatically cleaning function and the seating showing the cleaning level Program Used: Solidworks 2008, Hypershot


Nanqian Xu | Product Design


Nanqian Xu | Product Design


Nanqian Xu | Product Design


Nanqian Xu | Product Design


Nanqian Xu | Product Design


Nanqian Xu | Product Design


Thank you.


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