Natura Media Kit 2014

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NATURA

magazineTM

media kit


OUR BRAND Natura Magazine is a free quarterly digital/print publication and blog that caters to women of color with interests in: natural hair, entertainment, fashion, beauty, health&fitness, and wellness. Natura prides itself on creating a platform for women to express themselves, and embrace their natural hair, skin, and beauty. Our mission is to help women globally by providing them with information, products and tips to improve their quality of life.

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STAYING CONNECTED Blog Site: Our blog allows us to be interactive with our readers on a daily basis, and it also provides a platform for current newsworthy information. On average our blog receives over 25,000 unique visitors per month, with over 13,000 subscribers. Publication: Our digital publication allows us to be easily accessible to our readers and their everchanging lifestyle. The page turning, interactive publication gives readers the opportunity to access the magazine worldwide from any device. Our previous publications have received over 140,000 views. Natura Magazine is the # 1 natural hair and lifestyle magazine. Social Media is one of the most dominating forces when it comes to attracting and retaining audiences. Natura Magazine is well represented on all of the major social media outlets that could directly help to promote your brand.

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Our readers are knowledgeable and brandcentric consumers , that place an emphasis on individual style, and are willing to experiment and pay more for what they want.

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OUR READERS She’s young, trendy and loves to shop

NATURA READER DEMOGRAPHICS

FEMALE 90% MEDIAN AGE 27 MEDIAN HHI $60,000 COLLEGE 75% EMPLOYED 65% HOMEOWNER 45%

Advertising with our brand will expose your product, event or business to an expanding consumer base of independent, intelligent, and selfconfident women. Our readers are knowledgeable and brand centric consumers that place an emphasis on individual style, and are willing to experiment and pay for what they want.

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NATURA

MINIMAG For the first time ever Natura will be printed and available for physical distribution. This free and condensed version of our online publication will be jam-packed with the latest in natural hair and lifestyle information. This new edition offers readers the ability to feel, touch, and experience each story as it comes to life on the page.

DISTRIBUTION Beauty Venues

(i.e. hair salons, spa’s, beauty supplies etc.)

Urban Upscale Venues (restaurants, hotels, lounges, etc.)

Lifestyle Locations

(medical offices, grocery stores etc.)

Popular Social Events (concerts, games etc.)

College Campuses

(meet ups, social events, clubs etc.)

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MINIMAG

ADVERTISING RATES Natura offers a variety of platforms to advertise your

brand. We are seeking partnerships with influential copanies whose brand coincides with our general mission, and can provide advertisements that add value to our publication.

PRICE

TYPE Strip Advertisement 1/2 Page Full Page Full Spread Inside Front Cover Inside Back Cover Outside Back Cover

$200 $300 $500 $1,000 $1,500 $1,200 $2,000

DEADLINES

ISSUE

ADS DUE

Fall/Winter (Holiday) Romance /Spring Summer/Destinations Fall

October 30 February 28 June 30 October 30

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DIGITAL MEDIA OPPORTUNITIES

the website/blog naturamagazineusa.com is a digital powerhouse offering advertising opportunities to promote your brand to the masses. NATURA MARKETING OPTIONS for your brand, product or event

Music Downloads Video Streaming Magazine Ad Blog Banner Ads Product showcase Product Reviews Editorial/Custom Sponsorships Coupons/Contest Social Media Sharing E-Newsletter All partners will receive an editorial and placement on our blog www.naturamagazineusa.com


the digital magazine

2 page spread (16”x 11”) ad $1000.00 Full page (8.5” X 11”) ad $600.00 Strip ad (2.5” X 11”) ad $250.00 Outside back cover (8.5” X 11”) ad $1000.00 Inside back cover (8.5” X 11”) ad $900.00 Inside front cover (8.5 X 11”) ad $1200.00 Magazine Issue Buyout available Through our online portal we guarantee 30,000+ impressions for advertisements with a minimum of 20% generating income.

Specs: For specifications log onto naturamagazineusa.com


Natural In The City-LA PhotographyA.Turner Archives Hair Stylist-Lisa Fuller Wardrobe StylistJamie Lorraine Make-Up ArtistFelicity Villegas ModelsMarkesha Ellerson, Asia Jackson, Joia Talbott, Monica Smith

for marketing/advertising opportunities please contact:

Andre Fuller : andre@naturamagazineusa.com or Malia Brown: malia@naturamagazineusa.com 704.202.8822

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