2025 MEDIA KIT
the NCSG
About the organization, our members, and why you should get involved.
Advertising in Sweeping magazine can help you target influential decision-makers.
06 Special Opportunities
Expand your impact to reach your audience.
09 Print Ad Rates
Find out what ad sizes/locations work for your budget.
Editorial Calendar
Plan ahead with due dates and editorial topics.
08 Ad Sizes
Choose your ad size(s) and hit the ground running. 07 Stay top of mind with digital advertising. Digital Advertising
10 Advertising Contract
Complete the advertising contract to get started.
11 Terms and Conditions
Carefully review our Terms and Conditions before signing.
ABOUT THE NCSG
The National Chimney Sweep Guild (NCSG) is a 501(c)(6) non-profit trade association that promotes the success of chimney and venting businesses. Our members benefit from industry-leading education, events, and advocacy initiatives.
808
Member companies
4,321
Member employees
WHY ADVERTISE?
Advertising with the NCSG connects you to key decision-makers in the chimney and venting industry. Our members are dedicated professionals who value quality and innovation. By partnering with the NCSG, you enhance your brand visibility and position yourself as an industry leader. Leverage our trusted reputation to engage a community focused on success in the chimney and venting industry.
25% NEW ADVERTISER DISCOUNT
Receive 25% off your first ad when you advertise in Sweeping magazine for the first time! This offer is valid for one-time use only and can be applied any time within the 2025 calendar year. To sweeten the deal, you’ll also receive one free banner ad in eNews to be applied in the same month.
Ready to advertise? Fill out the advertising contract on page 10 and return with artwork to Malisa Minetree at sweepingads@me.com.
PRINT ADVERTISING
Targeted Reach to Industry Leaders
Sweeping: The Journal of Chimney and Venting Technology is the official monthly magazine of the NCSG, reaching the key decision-makers at over 800 member companies. Our readers are influential leaders in the chimney industry, making Sweeping an ideal platform for targeted advertising.
Engaging Content from Trusted Sources
Each issue features 40 pages of business, technical, and industry updates contributed by the NCSG’s own staff, members, and board of directors, ensuring your ad is placed alongside valuable content that engages our audience. Our publication is viewed as a trusted resource within the community, which means your message will be more impactful and respected.
Comprehensive Distribution Strategy
Sweeping benefits from a robust distribution strategy. In addition to our print magazine, the digital version reaches a wider audience via email and social media platforms, extending your brand’s visibility beyond traditional print boundaries.
815
2.8K
2025 EDITORIAL CALENDAR
1ST QUARTER
JANUARY
Ad Close: 12/6/2024
Mail Date: 1/6/2025
Editorial Focus: Board and Committees
2ND QUARTER
APRIL
Ad Close: 3/11/2025
Mail Date: 4/7/2025
Editorial Focus: Customer Service
3RD QUARTER
JULY
Ad Close: 6/6/2025
Mail Date: 7/7/2025
Editorial Focus: Generational Thinking
4TH QUARTER
OCTOBER
Ad Close: 9/5/2025
Mail Date: 10/6/2025
Editorial Focus: Health and Safety
FEB/MARCH
Ad Close: 1/17/2025 Mail Date: 2/17/2025
Editorial Focus: 2025 NCSG Convention & Trade Show (March 4-8)
MAY
Ad Close: 4/4/2025
Mail Date: 5/5/2025
Editorial Focus: Education and Certifications
AUGUST
Ad Close: 7/4/2025 Mail Date: 8/4/2025
Editorial Focus: Community (Membership) MAILS TO 5,000+ SWEEPS!
NOVEMBER
Ad Close: 10/3/2025
Mail Date: 11/3/2025
Editorial Focus: Government Affairs
JUNE
Ad Close: 5/2/2025
Mail Date: 6/2/2025
Editorial Focus: Business Growth
SEPTEMBER
Ad Close: 8/1/2025 Mail Date: 9/2/2025
Editorial Focus: Leadership and Management
DECEMBER
Ad Close: 10/31/2025
Mail Date: 12/1/2025
Editorial Focus: Progress
SPECIAL OPPORTUNITIES
Free Editorial Articles for Members
Showcase your company’s expertise through editorial contributions! NCSG supplier members and industry partners are invited to submit editorial articles for publication in Sweeping magazine at no cost.
By contributing valuable editorial content – focused on topics of interest and importance to our readers – advertisers can engage with the community without direct solicitation. This approach fosters trust and positions your brand as a thought leader in the industry. Each article should be at least 500 words and include high-resolution photos and/or a headshot of the author.
Editorial articles are subject to edits for length, content, spelling, and grammar. Please submit editorial articles to Sydney Kaizer at marketing@ncsg.org.
Advertorials
Do you have a unique story about your business or useful tips for fellow chimney sweeps? Advertorials offer an effective way to promote your business while engaging readers. These paid advertisements take the form of articles in Sweeping, allowing you to connect with your audience meaningfully.
With your advertorial, you’ll submit a 500-1,250 word article that highlights your business and includes a special discount offer for NCSG members. Each advertorial package features:
• A compelling article (500-1,250 words) about your business
• At least one original, high-resolution image
• Your company logo and/or a headshot of the author
• A discount or special offer for NCSG members
• Up to two (2) pages in Sweeping magazine
• One complimentary banner ad (570x90) in our eNews
• One complimentary Supplier Spotlight ad (570x400) in our eNews
Advertorials enhance your brand visibility while providing valuable content to readers, positioning your company as a trusted resource in the chimney and venting community. Don’t miss this opportunity to showcase your expertise!
DIGITAL ADVERTISING
The NCSG offers dynamic digital advertising opportunities that connect your brand with key decision-makers in the chimney and venting industry. Our twice-monthly eNews digital newsletter features industry updates, event notifications, and educational resources, ensuring your ads appear alongside trusted content.
This alignment enhances the credibility of your message, while our multi-channel distribution – including eNews and social media – provides expansive visibility, allowing you to engage a wider audience and increase your impact within the NCSG community.
42%
1,657
DIGITAL AD RATES
PRINT AD SIZES
DIGITAL AD SIZES
x 90px Sizes are listed as W x H.
Ad
Supplier Spotlight
PRINT AD RATES (MEMBERS)
PRINT AD RATES (NON-MEMBERS)
2025 ADVERTISING CONTRACT
Business Name Contact Name
Advertisers will receive an invoice for each month’s advertisement(s). Any applicable discounts, including member and new advertiser discounts, will be applied to your order before an invoice is sent. Invoices can be paid by credit card or check. Checks should be mailed to the NCSG at 1255 SW Prairie Trail Parkway, Ankeny, IA, 50023.
and
Advertiser Signature
NCSG Representative Signature
ADVERTISING CONTRACT TERMS & CONDITIONS
Agreed Conditions of Advertising
The Advertiser and the National Chimney Sweep Guild (NCSG) agree that all advertisements and advertorials in Sweeping: The Journal of Chimney and Venting Technology are accepted and published on the representation and understanding that the advertiser and/or its agents have the authority to publish and give authorization to the Sweeping editor to publish the entire contents and subject therein. The advertiser agrees that Sweeping acts on behalf of advertiser in performing the services provided for in this agreement.
Cancellations
Any advertising canceled prior to the published Ad Close Date shall be subject to a 50 percent contract cancellation fee for the applicable issue or, in the case of a multi-issue agreement, 50 percent of the balance of the contract, whichever is greater. The advertiser agrees that such a cancellation shall cause the NCSG to incur damages and the foregoing cancellation fee(s) is reasonable compensation to the NCSG for such damages. Any contracted ads that were scheduled after the cancellation date will be removed from publication.
Errors and Omissions
In the event of an error or omission of advertising copy or an advertisement offer for any reason, it is the advertiser’s responsibility to notify the Sweeping editor(s) at marketing@ncsg.org within seven (7) days after delivery of firstbound copies or final drafts. The editor’s liability will not exceed the return of revenue for the ad space. In no event shall the editor or publisher be liable for incidental or consequential damages incurred by the advertiser in the event of any error or omission by the editor. If artwork is not received by the materials deadline, the most recent artwork submitted will be used.
Protective Clause
The advertiser assumes all responsibility for the content of its advertisements and for the obligations of its agents or representatives. The advertiser agrees to be solely liable for the content of its advertising. The advertiser hereby agrees to indemnify the NCSG, NCSG Board of Directors, Sweeping: The Journal of Chimney and Venting Technology, and the editorial/advertising staff and to defend and hold harmless from any and all claims or suits of any kind that may be asserted against them by others by reason of the content of any advertisement published in Sweeping or eNews.
Advertising Contract
No advertisement will be accepted without a signed advertising contract.
Payment and Terms
Full payment is due to the NCSG for the initial advertisement in Sweeping: The Journal of Chimney and Venting Technology from a new advertiser or agency at the time of the insertion order. “New” is defined as not having advertised within the previous 12 months. Thereafter, the advertiser will be invoiced for each insertion of a multiple insertion order on the issue mailing date. Payment terms in excess of 90 days shall incur a finance charge of 18 percent per annum on the unpaid balance. If any bill is more than thirty (30) days overdue, future advertising shall be suspended until such times that terms are brought current. Suspension of advertising for nonpayment constitutes a cancellation and all cancellation fees will be applicable. Any expenses incurred by the NCSG in attempt to collect a past due debt shall be the responsibility of the advertiser, including reasonable attorney’s fees and costs for collection.
Right of Refusal
All advertisements and advertorials are subject to approval. The NCSG reserves the right to reject or cancel any and all advertising at its sole discretion. This includes advertising the publisher believes is not in keeping with the publication’s standards, policies, and principles. In such event, the NCSG will return advertising fees paid. In the case of unpaid or past due invoices, ads will not be published until the dues are satisfied.
Advertorial Approval
Any advertorial submitted is subject is approval and edits. Advertorials are subject to edits for length, content, spelling, and grammar. Advertorials plus the paired ad must not be longer than three (3) pages and will be cut for content to fit the provided ad space. The words “PAID ADVERTORIAL” will be placed above all advertorial pages that contain article content to differentiate the advertorial from editorial content.