Every day more than 67,000 delivery trucks and vans clog the streets of Bogotá, contributing to the traffic congestion of the city and emitting 850,000 tonnes of CO2 and over 700 tonnes of PM2.5 per year. More than 70% of the vehicles belong to small fleet owners, many of them operate under informal conditions, and 40% are empty trips at any given time. How can we increase the efficiency of these operations to reduce congestion and emissions and improve productivity?