Market Research Report : Mobile commerce market in india 2014 press release

FOR IMMEDIATE RELEASE India m-Commerce Market Outlook – Exponential growth in m-payment & m-banking driving the market Netscribes, Inc. launches a report on Mobile Commerce Market in India 2014 covering a market with strong growth potential. It is a part of Netscribes’ Technology Series.

Mumbai, India – November 12, 2014 – Global market intelligence firm, Netscribes, Inc. released its latest report on the ‘Mobile Commerce Market in India 2014’. Rising mobile device and internet adoption, along with improving disposable income and changing spending habits in India are driving the demand for mobile commerce.

Netscribes’ latest market research report titled Mobile Commerce Market in India 2014 illuminates the dynamics in the domestic m-commerce market. Mobile Commerce or m-commerce is the activity of commencing commercial transactions between both B2C and B2B entities via mobile devices. Indian retail market has experienced high growth over the last decade with a gradual shift towards modern retailing formats. With growing numbers of mobile devices and mammoth wireless subscriber base, the focus is slowly shifting to mobile platforms.

Although mobile commerce market in India is in nascent stage, m-payment and m-banking segments have shown significant growth over the last few years. Initiatives taken by the government and financial organizations to reach India’s un-banked population are fueling growth in the latter segments. Huge mobile subscriber base in India and increasing trend of shopping over internet has set the stage for mcommerce in India, but low awareness and security concerns are delaying significant adoption of the same. Leveraging on enhanced reach like MVAS and diverse features like of e-commerce, m-commerce is poised for greater adoption across India, in the coming years.

For more details on the content of each report and ordering information please contact: Phone: +91 22 4098 7600 E-Mail: info@netscribes.com About Netscribes Netscribes (www.netscribes.com ) is a pioneering knowledge consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, publishing services and customized knowledge database creation. At its core lies a true value proposition that draws upon a vast knowledge base.

For more information please write to info@netscribes.com