Media pack 2014

Page 1

A parenting magazine that is all about finding what's best for you, your child, your family.

2014 MEDIA PACK


Me and my youngest daughter, Lillie

Baby Buzz Magazine is all about finding what works for you - the parent, the child, the family.... Let me introduce myself, I am Nickie. I have two gorgeous daughters Mia (13) and Lillie (3). I wanted to do something to motivate me, to give me a purpose and most importantly provide me with a means to support my family. I knew it would be hard work producing an online and printed publication on my own every month and raising my family, but without sacrificing precious family time (and learning to work every god given hour) I have achieved what I set out to do. The end result is a great parenting publication that incorporates information, editorials, exlusives, celebrity features and expert advice from some of the industries leading experts. Along with the publication I set up a focus group, which grows rapidly every week, with parents asking to join all over the UK with children of all ages, to review and try out the numerous products being brought onto the

market. We currently have 100 families on board who we alternate monthly, to give everyone a chance at trying things out. So why another baby and parenting magazine you might ask? After much market research, I discovered that not only was I fed up of paying a small fortune for magazines that didn't have anything worthwhile in, so was everyone else! It seemed as though magazines stopped featuring anything tailored towards a child who was 3 or 4 years old with the assumption that by this point you should know everything there is to know about being a parent!. Parents everywhere constantly want to know useful tips, advice, medical knowledge or just simple gift ideas regardless of age, so that’s what I’ve done. I’ve combined the best of what's on the market with medical advice from midwives, GP's and different organisations for families who are expecting a baby or have children from 0 months - right up to teenage years.

The magazine has grown from just 48 pages when first launched and increased monthly to a now jam packed 84 pages!


distribution Baby Buzz Magazine started out just being available in North London. From the beginning of 2013, we saw demand for the magazine suddenly increase and so we started to distribute a little further afield and expanded into Essex and Hertfordshire with a launch party at the new Holiday Inn Hotel, Southend Airport. In January 2014, we were contacted again by two of the UK’s largest nursery groups and as such it can now be found in over 430 nurseries all over the UK! We also distibute the magazine to the following: ● Print run of 5,000 bi-monthly ● Hospitals in and around London including Great Ormond Street, Finchley Memorial, Barnet, North Middlesex (we are hoping to be at Southend, Basildon, Lister and QE2 this year) ● All Harris & Hoole Branches (over 23 in Surrey and London) ● 60 libraries Hertfordshire

covering

the

entirety

of

● All Barnet libraries ● Pearsons Department Store, Enfield ● Over 40 children centres, GP’s, boutiques, soft play, cafes, markets in London, Hertfordshire and Essex. ● From this year the magazine will be available for sale priced at just £2.50 per issue or by subscription at just £9,99 per year. ●


ADVERTISING COSTS

We strongly believe that advertising doesn’t need to cost thousands and that there is an opportunity for everyone. As such our pricing structure is the most competitive of all other publications and we intend to keep it this way. As the magazine grows and expands into more and more areas, our prices may well increase, but we will keep it on a marginal basis and will always keep the affordability as our priority to you the business. What you get for your money is not just an advert in print, but you also get the advert seen online and you also get your business shared on multiple social media sites.

Print and Digital Costs: Double page spread Outside back over Inside front cover

£350.00 £225.00 £200.00

Full page Half page Quarter page Banner Ad

£180.00 £135.00 £99.00 £75.00

Parents in Business (full page) £50.00 (Based on Q&A’s)

Leaflets/Inserts

£30

(Per thousand / minimum 2,000)

We are growing in our celebrity following too so we are mindful that this will increase readership as time goes on.

Online / Website Only Full Page Website top banner Website side advert

£99.00 £50 pcm £30 pcm


Contact Information: To advertise in Baby Buzz Magazine, please contact: Nickie Evans, Editor 020 8440 1159 | 07957 731 617 Nickie@babybuzzmagazine.com / info@babybuzzmagazine.com All production is constructed in-house at Baby Buzz Magazine Please note that payments must be made in full and in advance of the allocated print date. Failure to submit artwork or editorial will result in a nonpayment charge being issued with interest payable at 1.5% per day.


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