By Josh Laurier, Operations Director at English Cheesecake Company
World Foods
“T
he pandemic has ultimately hit the reset button on consumer behaviour, with diners now presenting a new-found love for global cuisines and a curiosity
surrounding new foods and flavours from destinations that they haven’t even visited before. The love for global favourites such as American, Chinese and Indian fare remains, however consumers are increasingly broadening their horizons and exploring less familiar cuisines. With limited travel throughout 2020-2021, consumers may not have been able to jet off on the holidays that they would have liked to. As such, they are seeking adventure through food experiences, with 52% of UK consumers saying that they’re more open to being experimental with their food choices than they were before the pandemic began*. Whilst many caterers may consider integrating unusual dishes into their main menu or side dishes, the dessert menu can also play a pivotal role. Desserts are the final part of the meal and therefore are the overriding memory, so ensuring your customer finishes their meal in a positive way is key to keep them coming back for more. Our Traditional Burnt Basque Vanilla Cheesecake is the perfect way for caterers to replicate the Spanish Summer. Originating from San Sebastian, a beautiful resort town in Northern Spain, the Basque Cheesecake, sometimes known as a ‘Burnt Cheesecake’, is a must-have on the dessert menu. Its rustic, golden brown colour is reminiscent of an authentic Basque Country dessert, and its rich, light and creamy texture is like no other. Unlike typical New York Style cheesecakes which are baked slowly at a low temperature, this cheesecake is baked at a higher temperature for a shorter amount of time. The result? An amazing-looking cheesecake that’s as appealing on the eye as it is on the palate with a variety of textures. A torched top which provides an amazing, caramelised flavour, a crispy outer shell, and an irresistible wobbly centre. Baked and supplied in a truly authentic and artisanal fashion, we also offer a Salted Caramel Burnt Basque Cheesecake with an added layer of sweet and salty Salted Caramel for consumers seeking a unique dessert with extra indulgence.” *Bidfood consumer survey, April 2021
For further information on The English Cheesecake Company, please call 020 8964 9556 or visit www. englishcheesecake.com 32
Fastfood Professional • February and March 2022
February and March 2022 • Fastfood Professional
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