2025 Media Kit

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NEW JERSEY REALTOR MAGAZINE

About New Jersey REALTOR® Magazine

As the only way to reach all 60,000+ New Jersey Realtors® through print in the state, New Jersey REALTOR® magazine remains the best medium to get your message in front of an interested audience. The magazine provides industry news, market data, trends, regulatory updates, home and business content, and much more to our members.

When you advertise in New Jersey REALTOR® magazine you’re getting exposure to the more than 60,000 licensed real estate professionals who belong to our organization. No other publication comes close to having the reach of New Jersey Realtors®.

Our Magazine Team

Grasso

Erin McFeeters Deputy Director of Marketing and Public Relations Managing Editor

Ventrone

Colleen King Oliver

of Marketing and Public Relations Editor

Lauren Melville

Communications Coordinator

Laura Lemos

Advertising Director laura@bojacom

REALTOR PROFILE

61

YEARS OLD

Median Age

Geographic Reach 21 COUNTIES IN NJ

$2.1 MILLION

Median Sales Volume

$8,440

Median Dollars Spent in Business Expenses

Breakdown

Median Time Working in the Industry 18 YEARS

RESIDENTIAL

Primary Business Specialty

EDITORIAL CALENDAR

SPRING

By the Numbers

Dive into the data driving the real estate industry

Explore how mortgage interest rates affect both firsttime and repeat buyers, uncover the impact of rising home prices on the market, get up-to-date insights on New Jersey’s inventory and future trends, and stay ahead of the curve by integrating AI into your business strategy

SPACE CLOSE: MARCH 20, 2025

Take a hayride through every facet of marketing and learn how to effortlessly implement effective strategies into your real estate business Become a media master with proven social media tactics, work smarter by repurposing content across channels, and elevate your listings with tips on descriptions and photography The editorial calendar is subject to change without notice

WINTER

A New Era for Real Estate

Explore the evolution of real estate from past to present and discover what’s changed in the industry since the turn of the century. Visit New Jersey’s most historic sites, see how architectural styles have transformed through the ages, track market shifts over the last decade, and learn about the newly transformed compensation structure

SPACE CLOSE: DEC. 26, 2024

DUE: JAN. 9, 2025

SUMMER

Just Jersey

What’s not to love about the Garden State? In our summer issue, we’re showcasing all that New Jersey has to offer from arts and culture to wineries and breweries, hidden gems, and standout small businesses This is the must-have issue Realtors® will share with clients new to New Jersey, time and time again

SPACE CLOSE: JUNE 18, 2025 SPACE CLOSE: SEPT. 4, 2025

Fall in Love with Marketing

ADVERTISING RATES

Block (1)

Block (3)

CANCELLATION POLICIES

Ad cancellation. If anadinsertioniscanceledaftertheclosingdateforthenext issue,orifadmaterialsare notreceived whendue,thatinsertion cost will be billed basedontheprevailinginsertionorder.Advertisermaynotchangeits orderafterthespacereservationclosingdateoftheissue in whichthe adis scheduled toappear.No-fulfillment ofad contract.The contracttermisone year.Toearnthefrequencydiscountthecontracted numberofadsmustbeinsertedwithin12months ofthefirstinsertion.PublishermaycancelanyorderifAdvertiserfailstopayaccountswhen due. The difference betweenratesbilledandrates earnedonspaceusedshall becomedueandpayableimmediately.Cancellationsofanyportion of a contractnullifyallrate protection fortheremainderofacontractedschedule.Creditsearnedbyincreasingfrequencyduringacontractyear willbe applied tofuture billing forspace.Nocashrebateswillbeissued. NJ Realtors®reservestherightto denyadvertisementsforanyreason. NJ Realtors®willnotpublishadsfromcompetitors.

MECHANICAL REQUIREMENTS

All digital color and grayscale artwork must be supplied at 300 dpi High-res PDF, EPS, TIFF, and JPEG files are accepted Images from the web are not suitable for printing All color artwork must be CMYK mode; black-and-white artwork must be in grayscale.

All screen and printer fonts, including linked images, must be supplied if not embedded into the file Ad production assistance is available at $100/hour All ad production will be estimated and approved by the advertiser prior to work beginning

Please submit ads to Laura Lemos at laura@boja.com.

E-NEWSLETTER ADVERTISING

Directly reach 50,000+ New Jersey Realtors® inboxes every Wednesday with New Jersey Realtors® Weekly email newsletter

*Cost above is represented as cost per week

Space is limited and reserved on a first-come, first-served basis

AD SUBMISSIONS

Artwork and ad target hyperlinks are due two Wednesdays prior to the insertion date Ads may be submitted by email to Laura Lemos at laura@bojacom

BENEFITS

Our weekly e-newsletter contains top stories, updates, and essential information for our members With clickable ads that lead directly to your page, our e-newsletter will boost engagement and drive traffic

BANNER SPECS

Minimum resolution of 300 dpi JPEG, PNG, or GIF (no flash animation accepted) Maximum file size no more than 5MB Banner ads are 728x90 pixels and the square ad placement is 1080x1080

728 x 90 Banner 1

1080 x 1080 Square

728 x 90 Banner 2

728 x 90 Banner 3

ADVERTISING POLICIES

1.

Truth. Advertising must be truthful and reveal all facts that may materially affect the reader’s conduct or decision Advertising may not make any misrepresentations or mislead the reader by omitting any such on Practices that are misleading include, but are not limited to, false representations; osures; use of bait and switch techniques; failure to perform; inadequate or misleading t real estate for sale or lease, employment or sales opportunities, and franchises; failure to s or warranty obligations; and incomplete or misleading information concerning prices, compensation.

Advertising claims, both express and implied, shall be substantiated by evidence in the advertiser before the advertisement is placed Such evidence immediately shall be ealtors® upon request.

dvertising concerning the products, services or employment of a competitor or a e prices, salaries, fees or compensation offered by a competitor must provide all relevant misleading in any way.

g. Advertising shall not offer products or services for sale unless such offer constitutes a o sell the advertised products or services and is not a device to switch readers to other s No statement or illustration shall be used in any advertisement that creates a false nature, quality or origin of the product, service or employment offered, and all offers for r services must avoid any possibility that readers will be misled or deceived d Warranties. Advertising of the terms and conditions of guarantees and warranties must d, with sufficient information to advise readers of their principal terms and limitations. If trictions preclude such disclosures, the advertisement must clearly and conspicuously full text of the guarantee or warranty can be examined d Endorsements. Testimonials and endorsements always must reflect the endorser’s beliefs or experiences and cannot include any representations that could not be made directly by the advertiser An advertiser also only may use a testimonial or as long as it has good reason to believe that the endorser continues to subscribe to the

isements. Advertisements endorsing, supporting, criticizing or campaigning for candidates or public officials, as well as political, ideological or similar issues that are unrelated to real accepted Issue advocacy ads placed by Realtor®-affiliated organizations may be as the organization paying for the ad is identified in the advertising copy NJ Realtors® t not to print any political or other advertisement that it deems in its sole discretion publication in its magazine.

ncy. Advertising must be free of statements, illustrations or implications that are offensive public decency, or that condone or incite violence or encourage unlawful or reprehensible sing shall not offend on the grounds of race, religion, sex, sexual orientation, disability or any such form of discrimination Advertising also should not contain any statement or visual could have the effect of harming any minors (individuals under the age of 18 years) The advertiser understands and agrees that it is solely responsible for complying with NJ ising policies and for the content of its advertisement The advertiser will hold NJ ss from any liability, claim, judgment or award, as well as all reasonable attorneys’ fees and m the advertisement.

J Realtors®’ advertising policy may be modified at any time without notice and at the sole Realtors® advertisements shall fully comply with the National Association of Realtors® Ethics Code, ws, including but not limited to all Real Estate Commission regulations and the New Jersey ers Licensing Law, NJSA 45:15-1, et seq, and all federal laws ublish. NJ Realtors® may decline to enter into an advertising agreement with any ser and/or may decline to publish any advertisement submitted for publication in New Jersey Realtor® Magazine for any reason Furthermore, in doing so, NJ Realtors® may elect to consider only its own interests and is not required to consider the effect of any such decision on the applicant/advertiser and/or the advertisement.

13

Correct Use of REALTOR®. Realtor®, Realtors®, and Realtor-Associate® are collective membership marks that serve to identify members of the New Jersey Realtors® and the National Association of Realtors® and distinguish them from non-members. Members are licensed by the National Association to use one or more of the marks in reference to themselves and their real estate business

The term Realtor® denotes membership, not the jobs performed by members, and should only be used in contexts which relate to membership Realtor® should not be used interchangeably with the titles “real estate broker” or “agent” or a person who provides those services The word Realtor® should not be hyphenated It is incorrect to use descriptive words or phrases to modify the marks (ie Top Realtor® or Successful Realtor®) All advertising materials must conform to this policy. The advertiser will be charged for any corrections made.

ADVERTISING TERMS

Commissions and Billing Procedures.

All advertising rates are net with no agency commission Invoices are rendered when issues are mailed and due e to “Bayard, Oot, Jones & Associates” Invoices unpaid within 60 days are subject to sing privileges until the account is current, and invoices unpaid within 120 days are subject of 15% per month or the maximum lawful rate, whichever is higher advertising agency (collectively referred to as “Advertiser”) shall be jointly and severally re due and payable for any ad that Advertiser ordered and was published.

es.

ad insertion is cancelled after the closing date for the next issue, or if ad materials are not hat insertion cost will be billed based on the prevailing insertion order Advertiser may not r the space reservation closing date of the issue in which the ad is scheduled to appear contract. The contract term is one year. To earn the frequency discount the contracted be inserted within 12 months of the first insertion Publisher may cancel any order if accounts when due The difference between rates billed and rates earned on space used d payable immediately Cancellations of any portion of a contract nullify all rate protection a contracted schedule. Credits earned by increasing frequency during a contract year will billing for space No cash rebates will be issued

pay all costs, including reasonable attorney’s fees expended in collecting overdue charges npaid balance at the rate of 15% per month or the maximum lawful rate, whichever is higher ect to change upon notice. In the event of a rate change, Advertiser may cancel space he change becomes effective without incurring short-rate charges, provided the ads of cancellation are consistent with the appropriate frequency rate

t.

her reserves the right to add the word “Advertisement” prominently above and/or below the

ns.

ot be liable for errors in material submitted by Advertiser, including, without limitation, Publisher assumes no responsibility or liability for lost profit, business, or any other damage r or omission in or related to an ad tiser represents and warrants it has the right to publish the contents of the ad Advertiser heir officers, directors, agents, and employees harmless from and against any and all costs, including but not limited to reasonable attorney’s fees, resulting from any claims arising out h ads, including but not limited to, those resulting from claims for libel, violation of rights of copyright infringements.

to this Agreement as well as the specifications outlined in the media kit. Advertiser will be ections

. mpliance with Publisher’s advertising policy as set forth in Exhibit A, which is attached and nd all other advertising policies that Publisher may adopt Publisher may, in its sole this Agreement if Advertiser fails to comply with Publisher’s advertising policy or this

Contract Regulations.

All insertion orders are accepted subject to provisions of the current rate card. Publisher reserves the right to select ad location for the ROP ads, unless Advertiser has paid for a special position

Any dispute arising under this Agreement shall be arbitrated and settled pursuant to the commercial arbitration rules of the American Arbitration Association The decision of the arbitrator and award is final and binding Publisher shall select an arbitrator and such arbitration shall be held in Mercer County, New Jersey The prevailing party shall be entitled to reasonable attorney’s fees and costs, in addition to any other relief that may be proper

ADVERTISING TERMS, CON’T

Conditions other than rates, are subject to change by Publisher without notice e for delays in delivery and/or nondelivery due to causes beyond its control, including but God, fire, flood, or other catastrophes, strikes, lock outs, work stoppages or other labor ervice attacks, damage to transmission lines or devices and power failures than those in the advertising rate card, shall be binding on Publisher unless specifically y Publisher. Publisher will not be bound by conditions printed on order blanks or copy lict with the rate card provisions

dge that NJ Realtors® does not endorse Advertiser or its products and services Advertiser greement or infer any such endorsement by NJ Realtors® in connection with any of its g, or promotional materials.

equired or permitted to be given pursuant to the provisions of this Agreement shall be te of electronic mail or facsimile transmission, the date delivered by a recognized courier of of delivery or, if sent by mail, three (3) days from the date deposited with the United as evidenced by the date stamped on the envelope, prepaid, certified mail return receipt essed to the intended receiver at his last known address. is Agreement shall not be assigned or transferred by Advertiser without the written consent

Agreement shall be construed in accordance with the laws of the State of New Jersey to principles of conflicts of law

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