New Look 915 Lookbook

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Spring Summer 2013

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Generation915 is back, waving ‘Hello’ to summer in style. With a fresh spin for 2013, the collection is packed full of all the sunny-staples that your wardrobe will need to see you through the upcoming season.

varsity

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holi


iday

festival prom

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varsity Boyfriend Jean £17.99/€24.99 Crop Trouble Top £6.99/€8.99 Bracelet pack £4.99/€6.99 Trainers stylists own

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It’s essential that you bring your ‘A’ game when it comes to Generation 915’s Varsity story.

This athletic-inspired trend screams fun whilst giving a confident nod to the 90s. Bold slogans and

collegiate sports tees add a playful injection and can be teamed with a classic denim jean to create the perfect look.

Denim Jacket £14.99/€18.99 • Floral Tank Top £6.99/€8.99 • Maxi Skirt £12.99/€15.99 • Headscarf £3.99/€4.99 • White Pumps £6.99/€8.99

High Waist Braces Shorts £15.99/€18.99 • Letter Sweat Top £14.99/€18.99 • Studded Bracelet £2.99/ €4.99 • 915 Trainers Mathew £10.99/€13.99

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holiday Take the ‘white’

step in to a fashionable summer by investing in one of this season’s hottest colour trends. Perfect for the beach, easy-towear white on white will take you from dressed-down day to evening glamour in an instant. Take the opportunity to flaunt your fashion credentials by co-ordinating your holiday wardrobe with matching crop tops and skirts in an array of prints and textures. From white on white, to broderie cotton skirts and cutwork footwear, 915 have it all. So what are you waiting for? Ready, steady… shop!

Heart Print Top £4.99/€6.99 Seamless Bandeau (just seen) £2.99/ €4.99 Cotton Embroidered Skirt £14.99/€18.99 Hair Flower £2.99/€4.99 Cuff £4.99/€6.99

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Belted Shorts £14.99/€18.99 • Embellished Collar Printed T-Shirt £14.99/€18.99 • Cuff £5.99/€7.99 • Sandals £15.99/€18.99

Spot Print Top £11.99/€14.99 • Denim Spot Print Skirt £14.99/€18.99 • Head band £2.99/ €4.99 • Bracelets £4.99/€6.99 (part of pack) • Necklace £2.99/€4.99 • Pumps £12.99/€15.99

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festival Light Wash Denim Pinafore £17.99/€24.99 • Aztec Bandeau £2.99/ €4.99 • Necklace £5.99/€7.99 • Fluro sandals £17.99/€24.99

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Be fashionable in the fields this

festival season and re-work your wardrobe

with Generation 915’s promising collection. Aztec prints are continuing to lead the pack and can be complemented with bleached denim to nail that Boho-Chic trend. Neon pieces with intricate detailing are a great way to freshen up your style this season and the fun doesn’t stop there; we’re predicting a riot over 915’s Denim Pinafore dress; the ultimate festival-goers closet staple.

Aztec Embroidered Shorts £14.99/€18.99 • Beaded Cami Top £12.99/€15.99 • Cuff £6.99/€8.99 • Bag £7.99/€9.99

Denim Gilet £12.99/€15.99 Aztec Midi Dress £12.99/€15.99 Bracelet £1.99/€3.99 Sandals £9.99/€12.99

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prom Chiffon Prom Dress £24.99/€32.99 • Cuff £4.99/€6.99

Channel your inner Prom Queen by shopping this season’s show stopping collection. Luxurious lace, easy to wear embellished and pretty pastel pieces can be found in abundance, taking inspiration from the hottest red carpet trends. Add the finishing touch with some fabulous footwear to make sure that you’re the Belle of the ball!

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Sequin Prom Dress £29.99/€39.99 • Hair Flower £3.99 (for 2)/€4.99 • Coral shoes £15.99/€18.99

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Ellie Watson – press officer Eleanor.watson@newlook.com

Lauren Hardinges – press assistant Lauren.hardinges@newlook.com

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For all the latest imagery visit www.fashiongps.com/newlook


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