July 2018

Business Intelligence for the New North

Paper’s Future: All Boxed Up Northeast Wisconsin’s paper industry looks to new direction with high demand for corrugated packaging products

Data Destruction Technology

Chef Ace Champion Voices & Visions

Dog Days at Work Firefighters of NE Wisconsin

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Business Intelligence for the New North

16

July Features 16 COVER STORY

Paper’s Future: All Boxed Up Northeast Wisconsin’s paper industry looks to new direction with high demand for corrugated packaging products

20 TECHNOLOGY

Data Destruction 20

Why throwing your old electronics in the trash could be hazardous to your company’s health

24 FIREFIGHTERS OF NE WISCONSIN

Dog Days at Work

Small kennel and dog training operation looking to improve financial fitness to grow to the next level

Departments 24

4

From the Publisher

6

Since We Last Met

9

Guest Commentary

10 Build Up Pages 26 Voices & Visions 29 Professionally Speaking 30

Who’s News

36 Business Calendar 37 Advertising Index 38 Key Statistics On the cover Cover photo by Don Stolley of Stolley Studio in Oshkosh www.newnorthb2b.com

NNB2B | July 2018 | 3

From the Publisher

The curse of low unemployment Record-low jobless rates mean the economy is humming along.

But at what cost to employers?

by Sean Fitzgerald, New North B2B publisher

Wisconsin’s unemployment report for May 2018 tied the record for the lowest unemployment rate in the state’s history at 2.8 percent, and chances are that it could tick down another tenth of a percent or two in coming months.

Local unemployment rates are even lower than the state and national averages. The 2.4 percent jobless rate recorded in Fond du Lac for May and the 2.6 percent rate in Green Bay both tied the lowest all-time monthly unemployment rate for their respective communities. And the 2.6 percent rate in Appleton and Oshkosh remained relatively stable from their postings in April.

Nationally, the federal Department of Labor indicated the number of job openings in May exceeded the number of people on unemployment for the first time since the agency began keep track of job postings 28 years ago. That means if everyone currently on unemployment in the U.S. were to fill one of those positions, there would still be available jobs going unfilled.

You’ve heard this mantra here before – while low unemployment rates often mean there’s positive traction in the economy, such numbers usually don’t typically spell relief for employers struggling to fill open positions on the payroll.

I hear about hiring challenges from northeast Wisconsin business owners on a regular basis, and if you’ve been to any business networking functions in the past year or more – you’ve likely heard other employers lamenting their woes to meet customer demand with only a skeletal workforce.

Inability of job applicants to pass drug screenings, poor results from background checks, lack of a high school diploma and unfavorable references are a handful of the reasons employers tell me they can’t land warm bodies to fill many of the unskilled positions they’re looking to fill.

Other businesses have told me they’ve had success bringing an employee on board who meets the minimum standards of the job, only to have the employee last two to three days and then never show up again. No phone call or any personal conversation to even say they’re quitting immediately. It’s truly a wasted investment when an acceptable hire is gone before they barely even fill out their W-4 and I-9 forms.

4 | July 2018 | NNB2B

A new era - A new approach

For certain, the most basic employment and interpersonal skills for applicants into entry-level positions isn’t what it used to be.

But that’s the reality of the employment market right now.

Employers in desperate need of workers who hold tight to their traditional minimum employment standards may be missing out to other job creators who’ve become more flexible with their hiring guidelines. Does that mean compromising principles in some cases? Perhaps, but it’s often the only option to otherwise not hiring any new employees.

Some manufacturers have taken to hiring job applicants with no manufacturing experience, planning to add the expense of onthe-job paid training to bring the new hire up to the basic level of skill required for the position.

Other employers have relaxed standards turning away job applicants who fail drug tests on positive indicators of marijuana alone, particularly in cases where the position to fill doesn’t require the operation of heavy machinery.

Others, yet, have waived the requirement of a high school diploma, or given second and third chances to job applicants with a single blemish on their job performance record.

And the age-old tactic of increasing starting pay or offering flexible and unique benefits can still help attract a greater quantity of qualified job applicants. But this approach affects the bottom line more than any other job attraction method, and it doesn’t always guarantee success.

Whatever the situation, a number of employers have discovered more flexible hiring standards have led to relative success filling open positions in this tight labor market, even if the longterm impact of each hire isn’t what it used to be during a more challenging economy.

I’m curious to hear specific strategies from northeast Wisconsin employers that you’re using to fill open positions in your offices and on your shop floors. With your assistance, I plan to compile some of the more creative approaches for an upcoming human resources article B2B is planning for readers. We’d like to share your best practices in the hopes others can borrow from your job fulfillment wisdom.

If you’ve taken some “unprecented” or creative actions to help stem issues related to workforce shortages and you’d be willing to share with your fellow readers, please feel free to email me at sean@newnorthb2b.com. I’d be happy to chat with you about your company’s recent hiring successes in this new employment market, and how you’re adapting to the new “normal” in human resources practices. n

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WE KNOW WHAT YOU’D RATHER BE BUILDING. Sean Fitzgerald Publisher & President x sean@newnorthb2b.com Kate Erbach Production x graphics@newnorthb2b.com Rachel Yelk Sales and Marketing Contributing writers Jeffrey Decker Lee Marie Reinsch

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Since We Last Met

Since We Last Met

Since We Last Met is a digest of business related news occurring in the Greater Green Bay, Fox Cities, Oshkosh and Fond du Lac areas in the one month since the previous issue of New North B2B. May 21 The annual Fortune 500 list of the nation’s largest publiclytraded companies ranked Oshkosh Corp. at No. 414 with $6.83 billion in fiscal 2017 revenues, up from its ranking of No. 425 on the 2017 list. Schneider National of Green Bay ranked No. 567 in the first year of being publicly traded and its first year of eligibility for the list with 2017 receipts of $4.38 billion. Two other northeast Wisconsin-based companies included to the list were Bemis Company of Neenah, ranked No. 597 with fiscal 2017 sales of $4.05 billion, down from No. 587 a year ago; and Plexus Corp. of Neenah ranked No. 825 on 2017 receipts of $2.53 billion, down from its previous year ranking of No. 795.

May 29 Pyxsee of Oshkosh was named one of 12 final round contestants in the 15th annual Governor’s Business Plan Contest, emerging from three rounds of judging since

2002 July 26 – Experimental Aircraft Association in Oshkosh reported losses of about $300,000 for its 2001/02 fiscal year during its annual AirVenture convention, citing fallout in the aviation industry in the aftermath of the Sept. 11 attacks on the country.

2002 July 12 – Quad/Graphics new 10-story warehouse facility near Lomira collapsed and burned in a devastating fire, killing a 22-year-old employee.

2005 July 14 – Carter’s Inc. of Atlanta finalized its acquisition of Oshkosh B’Gosh, Inc. Carter’s purchased the Oshkosh retailer and wholesaler of children’s clothing for about $312 million, or about $26 per share.

2007 July 9 – Demolition crews began placing fences around a portion of the former Valley Fair Mall in Appleton, preparing to tear down all but the eastern end of the complex and the separately owned cinema. Owners of the property plan to redevelop it for retail and office use at an estimated cost of $10 million.

6 | July 2018 | NNB2B

January when about 200 entries were evaluated. Finalists each delivered a seven-minute pitch on their business idea to a panel of judges. Pyxsee was launched by Dayne Rusch and is a social media application which provides a self-timer for awareness to social media addiction. The grand prize for the contest was awarded to NovoMoto of Madison.

May 29 Neenah-based Winnebago Seed Fund was the lead investor in a $500,000 round of financing for American Provenance of Blue Mounds, a creator of hand-crafted wellness products in the natural personal care segment. The additional investment is intended to add a second manufacturing and warehousing facility in southwest Wisconsin, and to expand the company’s national retail market through a marketing agreement with Tru Fragrance and Beauty. American Provenance’s natural deodorants account for nearly 90 percent of all sales.

2009 July 15 – The City of Appleton Common Council approved a tax incremental finance package for RiverHeath LLC to reimburse the developers up to 90 percent – or a maximum of $9.5 million – for infrastructure expenses such as roads, sewers and sidewalks. The proposed $55 million RiverHeath project would include 178 residential units and commercial space for a theater, skating rink, offices, retail stores and restaurants on the 15-acre site under the east end of the College Avenue Bridge.

2012 July 5 – U.S. District Judge William Griesbach of Green Bay ruled NCR Corp. and Appleton Paper Inc. will not have to pay further costs toward the cleanup of PCBs from Little Lake Butte des Morts and southern portions of the lower Fox River. The two companies argued they can’t be held solely responsible for discharging toxic byproducts of carbonless paper production into the river during the 1950s and 1960s.

2016 July 19 – Badger Sheet Metal at 420 S. Broadway in Green Bay caught fire after an auto paint shop located behind the industrial complex ignited. The Green Bay Metro Fire Department extinguished the blaze later in the afternoon, and no injuries were reported stemming from the fire. The damage to the industrial facility was estimated at about $300,000.

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June 1 Fox Cities Chamber President and CEO Bob Mundt resigned after a little more than a year leading the chamber to take a position with the Sioux Falls Development Foundation in South Dakota. Mundt began his role with the chamber in April 2017. Officials from the chamber’s board of directors indicated a search committee is recruiting a new president and has appointed Nora Langolf and Peter Thillman as interim leaders of the chamber and its Fox Cities Regional Partnership economic development initiative.

June 1 The U.S. Department of Labor reported 223,000 new jobs were created across the country during May, edging down the national unemployment rate to 3.8 percent. Employment continued to trend up in several industries, including retail trade, health care and construction.

June 1 Wisconsin Act 156 took effect which eliminates various fees for state early-stage companies certified as Qualified New Business Ventures and incorporated as C-corporations in other states. Those variable fees included filings of certificates of authority, annual reports and applications of withdrawal with the state Department of Financial Institutions, and typically amount to an average of $7,500 annually. The

new law requires such businesses to only pay a flat fee with the state. Qualifying businesses must be headquartered in Wisconsin; have few fewer than 100 employees, with more than half employed in the state; and have been operating in the state for less than 10 years.

June 6 Wisconsin Soybean Crushing Plant LLC announced plans to construct a $150 million soybean processing plant in Waupun beginning in 2019. It would be the first soybean processing facility in the state, and is expected to employ 39 people fulltime with an annual estimated payroll of $2.2 million once fully operational in 2020. The proposed facility would be on a 67-acre parcel in the city’s industrial park, and is expected to be able to process 7.1 million pounds of soybeans a day once fully operational. Wisconsin is the 12th largest soybean producing state in the nation, with 18,000 soybean farmers who produced 101 million bushels in 2017.

June 7 The City of Fond du Lac received a $250,000 Community Development Investment Grant from Wisconsin Economic Development Corp. to help fund the renovation of the historic downtown Hotel Retlaw. Rehabilitation of the 95-year-old hotel began earlier this year and is expected to employ about 147 people when it opens in late 2018.

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NNB2B | July 2018 | 7

Since We Last Met June 12 Green Bay Packaging Inc. announced plans to construct a $500 million capital investment in a new recycled paper mill and an expansion of its shipping container division in Green Bay. The projects are expected to create 200 jobs. The proposed $475 mill will replace the company’s 70-year-old mill on Green Bay’s north side, and is expected to double the existing mill’s production capacity. Construction of the new mill is expected to take three years. Wisconsin Economic Development Corp. is proposing about $60 million in state income tax credits to provide financial assistance for the project, though approval of the financing package had not been approved by its board at the time of the announcement. Green Bay Packaging also indicated it will invest $25 million toward the expansion of its shipping container facility.

June 12 Democratic challenger Caleb Frostman defeated Rep. Andre Jacque (R-De Pere) in a special election to fill the state’s 1st Senate District seat vacated by former state Sen. Frank Lasee when he accepted an appointment within the Wisconsin Department of Workforce Development this past January.

Frostman, the executive director for Door County Economic Development Corp., won the election with 52 percent of the vote and is the first Democrat to represent the senate district in more than 40 years.

June 13 The City of Oshkosh opened a new transload terminal in its Southwest Industrial Park which allows manufacturers in the city without access to rail transportation the ability to move products from truck to rail. Wisconsin & Southern Railroad will operate the transload terminal, which is reportedly the only publicly owned facility of its kind in Wisconsin. Financing for the terminal included a $1 million Transportation Economic Assistance program grant from the state Department of Transportation.

June 13 Private equity firm Franklin Advisors completed its acquisition of Appleton papermaker Appvion and immediately replaced CEO Kevin Gilligan with George W. Wurtz III, the chair of the company’s board of directors. Wurtz – who has more than four decades of paper industry executive leadership experience – will also serve as president and chairman of the company’s newly-formed board. Gilligan was promoted to CEO of Appvion in 2015 after joining the company a year earlier as president of its paper division.

June 18 Piggly Wiggly Midwest told state officials it will sell its grocery store on Midway Road in Menasha in mid-August and lay off its 69 employees who are represented by United Food and Commercial Workers International Union Local No. 1473. Employees will be required to re-apply for positions with the new franchisee for the store, who Piggly Wiggly did not disclose. The store is not expected to close at all during the ownership transition.

June 18 The state Department of Transportation began work on the $4.27 million project to resurface and improve 5.5 miles of U.S. Highway 45 in Fond du Lac County between Eden and Fond du Lac. The affected roadway will be closed to traffic throughout the project, with a detour following Interstate 41 and County Road B. Completion of the project is slated for November.

It doesn’t have to be a foreign language.

Successful Journeys Need a Guide™ 920.427.5077 www.guidentbusiness.com 8 | July 2018 | NNB2B

June 19 The City of Green Bay Common Council unanimously approved a $23 million development incentive agreement for Green Bay Packaging to assist the corrugated paper manufacturer in financing its proposed $500 million recycled paper mill on the northeast side of the city. The financial package includes land the city owns near the proposed mill site at Radisson and Quincy streets, as well as tax incremental financing on the property taxes Green Bay Packaging will make on the new development.

June 20 The Brown County Board of Supervisors approved a $5.3 million financing package to assist with Green Bay Packaging’s proposed new paper mill. The financing from the county will include site-preparation work. Wisconsin Economic Development Corp. has pledged roughly $60 million toward the project as well. n www.newnorthb2b.com

Guest Commentary

Quiet on the homefront

Wisconsin’s congressional delegation should weigh in on federal trade and tariffs

by Tom Still, Wisconsin Technology Council

Beyond a relative handful of protectionists and favored industries, it’s hard to find an economist, business leader or other expert who believes President Trump is on target with his unilateral trade war.

Yes, Trump appears within his legal rights to call for tariffs for national security reasons – the result of decades of congressional ceding of power to the White House.

Yes, the president is correct to worry about the trade deficit with China and allegations of dumping cheap products in U.S. markets. And, yes, European allies who don’t like Trump’s call for tariffs must recognize they have plenty of their own on the other side of the Atlantic Ocean.

That doesn’t change the fact history is clear about what happens when a full-scale trade war erupts, and who some of the first casualties might be.

As long ago as June 1930, less than eight months after the New York Stock Exchange crashed to begin the Great Depression, the Smoot-Hawley Tariff Act was signed to raise fees on all sorts of imports. Other countries responded with tariffs of their own and the Great Depression deepened.

Ordinary Americans suffered as jobs and livelihoods were lost.

Generations later, economists, manufacturers, retailers, farmers, the World Bank, the Business Roundtable and even an internal report by the White House Council of Economic Advisors are warning that Trump’s tariffs, if fully enacted, will slow the growth of the U.S. economy and damage growth worldwide.

It’s the president’s style to push negotiations to the brink, so it’s possible Trump might back off his own tariffs should he obtain what he thinks is a better deal from China or the European Union.

Global trade from the Badger State

Wisconsin must maintain a vigorous level of exports across a mix of sectors to prosper. It is a manufacturing state, an agricultural state, a raw materials state and a technology state – diversity that helps when trade relations are strong and makes Wisconsin vulnerable when tit-for-tat tariffs disrupt the global economy.

Wisconsin businesses exported $22.3 billion in goods and services to 202 countries in 2017, an amount that grew by 6.1 percent over 2016. The three biggest destinations were countries Trump has singled out in his trade criticisms – Canada, Mexico and China.

The core Wisconsin product list is extensive: industrial machinery, electrical machinery, medical and scientific instruments, vehicles and vehicle parts, plastic products, aircraft and parts, paper products, wood and wood products and a long list of agricultural goods. In short, Wisconsin is a target-rich environment for a trade war.

In Congress, a bipartisan group of lawmakers led by Sen. Bob Corker (R-Tenn.) has proposed to rein in presidential powers to impose tariffs and other trade restrictions. Some Republican leaders say it has little chance of passage, but there’s also no reason for lawmakers in states that may lose in a trade war to stand idly by.

Wisconsin’s congressional delegation represents a mix of Democrats and Republicans, with varying degrees of sentiment on what constitutes “free trade” and what represents “fair trade” or a Buy American approach. There are fans in both parties of bilateral pacts such as the North American Free Trade Agreement and the Trans-Pacific Partnership Agreement, as well as skeptics.

Some Republicans are reluctant to rile Trump, especially in an election year, and point to U.S. Rep. Mark Sanford (R-S.C.) as Exhibit A. Sanford lost his Republican primary election in South Carolina this month, at least in part because he’s often criticized the president.

In the meantime, the uncertainty is causing many members of Congress – Republicans and Democrats alike – to ask why the same president who pushed for tax cuts to spur the economy is applying the brakes on growth through tariffs. It’s a conversation that should include those members of Congress who represent one of the nation’s most trade-sensitive states: Wisconsin.

A larger principle is at stake, however. Should independently elected members of Congress support policies they know will likely hurt their home state and neighboring states? Members of the Wisconsin delegation have their differences on what trade policies work best, but it would be helpful if they agreed unilateral tariffs are a dangerous course. n

It’s the president’s style to push negotiations to the brink, so it’s possible Trump might back off his own tariffs ...

Still is president of the Wisconsin Technology Council. He is the former associate editor of the Wisconsin State Journal.

www.newnorthb2b.com

NNB2B | July 2018 | 9

Build Up Fond du Lac 4

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Build Up

Fond du Lac

Indicates a new listing

1 - 608 W. Johnson St., Fond du Lac Glacier Hills Credit Union, a new financial institution office.

2 - 1 N. Main St., Fond du Lac Retlaw Hotel, a substantial overhaul of the existing 8-story hotel building.

3 - 166 S. Park Ave., Fond du Lac Beacon House, an addition to the community-based chemical dependence treatment facility.

4 - 801 Campus Dr., Fond du Lac Fond du Lac High School, a 5,750-sq. ft. addition to the existing campus for a building trades center.

10 | July 2018 | NNB2B

5 - 45 S. National Ave., Fond du Lac Marian University, a two-story, 18,200-sq. ft. addition to the existing science building on campus. Project completion expected in late summer.

6 - 55 Prairie Road, Fond du Lac Faith Evangelical Lutheran Church, an addition to the existing church building.

7 - 125 Camelot Dr., Fond du Lac C.D. Smith Construction, a 50,000-sq. ft. corporate headquarters facility.

8 - W6250 Pioneer Road, Fond du Lac Mercury Marine, a two-story, 20,000-sq. ft. addition to an existing production plant for a noise and vibration testing lab.

Project completion expected in October.

www.newnorthb2b.com

Build Up Oshkosh 9

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Build Up

Oshkosh

Indicates a new listing

9 - 2175 Punhoqua St., Oshkosh Oshkosh Corp., a four-story, 190,000-sq. ft. corporate headquarters office building. Project completion expected in late 2019.

10 - 2165 W. Ninth Ave., Oshkosh American Investments, a new convenience store and fuel station.

Projects completed since our June issue: • Choice Bank, 1041 Emmers Lane, Oshkosh.

• ATI Physical Therapy, 1025 N. Washburn Ave., Oshkosh.

• Winnebago County Employee Credit Union, 567 E. Snell Road, Oshkosh.

Coming to B2B in August 2018 Young Professionals 5th Annual 3 Under 30

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NNB2B | July 2018 | 11

Build Up Fox Cities

Build Up

Fox Cities

Indicates a new listing

1 - N1868 Municipal Dr., town of Greenville United Coop, a new convenience and hardware store. Project completion expected in January. General contractor is Keller Inc. of Kaukauna.

12 - W2801 Evergreen Dr., Little Chute Pods/Packerland Portable Storage, a 39,000-sq. ft. storage warehouse facility. Project completion expected in July.

General contractor is Bayland Buildings of Green Bay.

2 - County CB & State Road 15, town of Greenville Cintas, a 54,000-sq. ft. industrial facility for laundry and maintenance. Project completion expected in July.

13 - 140 Allegiance Ct., Little Chute All Star Cutting and Coring, a 5,040-sq. ft. addition to the existing job shop. Project completion expected in July. General contractor is Keller Inc. of Kaukauna.

3 - W988 Levi Dr., town of Greenville Wolf River Machine, a 6,000-sq. ft. industrial machine shop.

Project completion expected in September. General contractor is Frontier Builders & Consultants of Kaukauna.

4 - 5155 W. Grand Market Dr., town of Grand Chute Home2Suites, a 4-story, 65,028-sq. ft. hotel with 104 guest rooms. Project completion expected in early 2019.

5 - 3800 W. Wisconsin Ave., town of Grand Chute WG&R Furniture, a 95,920-sq. ft. warehousing facility. Project completion expected in early 2019.

6 - 2500 N. Bluemound Dr., town of Grand Chute Baye Dentistry, a 1,865-sq. ft. addition to the existing dental clinic. Project completion expected in September. General contractor is CR Structures Group of Kimberly.

7 - 3000 W. Wisconsin Ave., town of Grand Chute Kolosso Toyota, a 68,732-sq. ft. automotive dealership and offices. Project completion expected in fall.

8 - 1207 N. Mason St., Appleton Quaker Bakery Brands, an addition to the existing bakery.

9 - 645 Ridgerview Dr., Appleton The Chiropractic Advantage, a 14,000-sq. ft. multi-tenant commercial space to include 8,000 square feet of additional retail and office space. Project completion expected in January.

General contractor is CR Structures Group of Kimberly.

10 - 5300 N. Meade St., Appleton Fox Valley Lutheran High School, an addition to the existing school building. Project completion expected in August.

11 - 2801 N. Roemer Road, Appleton Tri City Glass & Door, a 6,000-sq. ft. office addition, a 35,720sq. ft. addition to the existing warehouse and a remodel of the existing offices and showroom. Project completion expected in September. General contractor is Keller Inc. of Kaukauna.

12 | July 2018 | NNB2B

14 - 327 Randolph St., Little Chute Trigger Action Sports & CR Structures Group, a 29,838-sq. ft. multi-tenant commercial building. Project completion expected in late summer. General contractor is CR Structures Group of Kimberly.

15 - 800 Randolph Dr., Little Chute Reinders, a 9,000-sq. ft. addition to the existing retail facility.

Project completion expected in the fall. General contractor is Keller Inc. of Kaukauna.

16 - 1650 Freedom Road, Little Chute Kwik Trip, a new convenience store, fuel canopy and car wash.

Project completion expected in late summer.

17 - 410 S. Walnut St., Appleton Outagamie County, an 87,000-sq. ft. addition to the existing county administrative office building.

18 - 5184 W. Abitz Road, town of Grand Chute Fabel Collision Center, a 32,779-sq. ft. automotive service facility. Project completion expected in November. General contractor is Millennium Construction of Appleton.

19 - County Road CB, Fox Crossing Secura Insurance, a 350,000-sq. ft. corporate headquarters office building. Project completion expected in early 2019.

20 - 1465 Bryce Dr., Fox Crossing Cobblestone Hotel/Wissota Chophouse, a new 37,521-sq. ft. hotel and attached restaurant.

Projects completed since our June issue: • Thrivent Federal Credit Union, 3600 Commerce Ct., Appleton.

• W&D Krueger Warehousing, 820 Fullview Dr., Little Chute.

• Little Chute School District, 1402 Freedom Road, Little Chute.

• Security Luebke Roofing, 3921 E. Endeavor Dr., Appleton.

www.newnorthb2b.com

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Education Religious Government Assisted Living Meeting the needs of your business future

baylandbuildings.com - 920.498.9300 www.newnorthb2b.com

NNB2B | July 2018 | 13

Build Up Greater Green Bay area 2 1

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MILLENNIUM CONSTRUCTION INC. Selected General Contractor on the new Fabel Collision Center in Grand Chute, WI

millenniumconstructionwi.com • 920.882.8700 14 | July 2018 | NNB2B

www.newnorthb2b.com

Build Up

Greater Green Bay area 1 - 2810 Howard Commons, Howard Village of Howard, a mixed-use commercial retail and multifamily residential development. Project completion expected in late summer.

2 - 1200 S. Kimps Ct., Howard Quality Technical Services, a commercial office and storage building. Project completion expected in late summer. General contractor is Bayland Buildings of Green Bay. 3 - 1457 Donald St., Green Bay Hurckman Mechanical Inc., replace two existing smaller buildings with a new 8,400-sq. ft. industrial warehouse facility.

Project completion expected in July.

4 - 1770 Amy St., Green Bay Eisenhower Elementary School/Green Bay Area Public School District, an addition to and interior remodel of the existing school building.

5 - 539 Laverne Dr., Green Bay Baird Elementary School/Green Bay Area Public School District, a new school building. Project completion expected in summer of 2019.

6 - 3466 E. Mason St., Green Bay Nature’s Way, a new industrial warehousing facility.

7 - 2641 Eaton Road, Bellevue Dorsch Ford, an addition to the existing automotive dealership.

8 - 580 Mike McCarthy Way, Ashwaubenon Wisconsin Kenworth, a 6,000-sq. ft. addition to the existing warehouse facility. Project completion expected in early July.

General contractor is Frontier Builders & Consultants of Kaukauna.

Indicates a new listing

12 - 1022 Main Ave., De Pere McDonald’s, a new commercial restaurant building.

13 - 2151 American Blvd., De Pere Midland Plastics, a new manufacturing and warehouse facility with offices. Project completion expected in August. General contractor is Keller Inc. of Kaukauna.

14 - 1881 Commerce Dr., De Pere Kay Distributing Co., a 25,008-sq. ft. addition to the existing beverage distribution facility. Project completion expected in July.

Projects completed since our June issue: • BCS International, 1510 Brookfield Ave., Howard.

• Gander Outdoors, 2323 Woodman Dr., Howard.

• Bay Beach Amusement Park concessions, 1313 Bay Beach Road, Green Bay. • Bellin Health Family Medical Center, 1580 Commanche Dr., Ashwaubenon.

• Synergy Sports Performance, 1200 Flightway Dr., Hobart.

BRINGING GREAT IDEAS TO LIFE. THAT’S THE DIFFERENCE.

9 - 1901 Airport Dr., Ashwaubenon Jet Air, a 42,504-sq. ft. aviation hangar. Project completion expected in July.

10 - 4400 block of County Road U, Wrightstown Tweet/Garot Mechanical, a 90,000-sq. ft. manufacturing facility. Project completion expected in late summer.

11 - 1450 Poplar St., Wrightstown Print Pro, a 65,000-sq. ft. manufacturing and warehousing facility. Project completion expected in summer. General contractor is CR Structures Group of Kimberly.

4201 W. Wisconsin Avenue, Appleton | 101 City Center, Oshkosh

BankFirstNational.com www.newnorthb2b.com

NNB2B | July 2018 | 15

Cover Story

Paper’s Future: All Boxed Up

Northeast Wisconsin’s paper industry looks to new direction with high demand for corrugated packaging products

Story by Lee Marie Reinsch

Futurists have been predicting a paperless society for years, and while it’s true that technology has decreased Americans’ hard-copy reading habits, we’re using more paper products in other ways.

“You cannot take your iPhone and blow your nose into it,” joked Jeff Landin, president of Wisconsin Paper Council, an advocacy group for the state’s paper industry.

Although the word ‘paper’ might conjure the image of the thin, flat white stuff we eventually cover with words through some means, the writing paper market is just 10 percent of the state’s total paper industry output, according to Landin. The other 90 percent falls into three paper-grade categories: tissue paper, packaging and specialty papers. And despite more than a decade of paper mill closures, consolidations and cuts, a number of positive things are happening in northeast Wisconsin’s paper industry.

16 | July 2018 | NNB2B

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Learning curve

The pinnacle of the paper industry in Wisconsin was around 2000, when the industry employed some 52,000 people. But from there, circumstances from global competition to changes in consumption conspired to take a scissors to that number.

“All those things took a toll on the industry, not only in Wisconsin, but across the United States,” Landin said. “It’s a nationwide and even global experience of losing jobs in the paper industry.”

Today, an estimated 31,000 people in Wisconsin work in the paper industry, about 40 percent fewer than in the year 2000.

It’s a steep drop, but Landin likes to see the Starbucks cup – made in Wisconsin, by the way – as half full. “There are still 31,000 jobs and that’s a very large number,” he said.

By the numbers: 31,000

number of employees in Wisconsin’s paper industry

$2.5 billion

amount in annual payroll paid by companies in the paper industry

Compare that with the hot topic of the day: the coming Foxconn development in Racine County.

“It will do a lot of great things, but they’re talking about peaking at 13,000 jobs, which is less than half of what we have in an industry that’s been established in the state since the mid-1800s and will be here for another 170 years,” Landin said. “We’ve been the No. 1 papermaking state for over 50 years and still are, and we’ll continue to hold that distinction.”

$14.3 billion

revenue generated by Wisconsin paper products

$238 million

amount paid by the paper industry in state and local taxes

It’s a misconception the paper industry was dead and is now coming back, Landin said.

“People thought that because mills were closing and there was consolidation going on that it was dead and dying. It was just going through evolution and consolidation, which is not unlike what we’ve seen in the automotive and healthcare industries.

Those aren’t industries people think are going away,” Landin said. “It was evolving with the economy we have now and right sizing the industry to make sure it can compete with other competitors within the United States and around the world.”

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Turning lemons into packaging

Many paper companies are responding to the shift in consumer habits by making more of what those consumers demand and less of what they don’t. Midwest Paper Group of Combined Locks, formerly known as Appleton Coated, is among those.

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“We’re moving away from printing- and writing-grade paper to brown packaging grades,” said Doug Osterberg, general manager and managing director of Midwest Paper Group.

HAPPY HOUR:

It would be simplifying the industry dynamics too much to say Amazon and online shopping are to thank for this shifting trend, but it’s an easy metaphor to explain the cultural change that’s led to an increased demand for packaging.

Thirsty Thursday

“Obviously the paper and writing (market) is in decline because of the internet – people are getting their information electronically, and that’s the trend for communications,” Osterberg said. “But counter to that is that everybody’s now going online and ordering things and receiving them in a box, so that market is growing. And we’re making that change here.”

It’s created a high demand for corrugate containerboard – or what’s often more simply referred to as cardboard.

“Supplies are not keeping up. (Demand) is growing faster than people are converting or building new machines to support it,” www.newnorthb2b.com

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Cover Story Osterberg said. “And the printing and writing market is doing just the opposite, so the timing couldn’t be better for what we’re doing here. Our machines trim the market really well – in other words, our machines fit the corrugators – and it took a relatively small investment to get started.”

Destined to remain open

Appleton Coated went into receivership last fall when its lender didn’t renew its loan. A liquidator purchased the plant, intending to sell.

Osterberg said rumors that Appleton Coated went into bankruptcy or that the price of pulp went up weren’t true.

“We did not run out of money. We did not even have all the line (of credit) drawn on the loan,” he said.

But once the new owners identified that it made sense to keep some machines running while they sought out buyers, they

“We’ve been the No. 1 papermaking state for over 50 years and still are, and we’ll continue to hold that distinction.”

Jeff Landin, president, Wisconsin Paper Council

realized the machines were perfect in scale and size to adapt to this surging market for corrugated containerboard.

“We convinced them it would make more sense to get back on track and continue the conversion we were trying to do to move away from printing- and writing-grade into packaging, and that if we did it successfully, they would be well rewarded, because the place would be worth more when they do get around to selling it,” Osterberg said.

Of the 600 onsite employees as of last fall, almost half have been brought back.

“That’s what’s important. They’re good paying jobs – the kind that (each) have, I’m told, six or seven other jobs supporting it in the community,” Osterberg said.

Since they’d never had a pulp mill onsite, they’ve had to buy all their own pulp, Osterberg said. The initial investment earlier this year is helping Midwest Paper Group shift from using double-lined kraft paper (known as DLK, which is die-cut trimmings from box companies) as the fiber source, toward using old corrugated containers as the fiber source.

“That’s a virtually unlimited supply,” Osterberg said. In fact, Midwest Paper Group is slated to start its own pulping processes using recycled corrugated containers later this summer. “We’ll put them into a pulping operation that takes the tape, staples, glue and garbage out, and cleans that fiber up so we can use it to make a new sheet of paper that will go back out and be made into a box again.”

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A greener Green Bay Packaging

Green Bay Packaging hopes to enter the old corrugated container market as well with its new $500 million facility in Green Bay. Its current mill setup is more than 70 years old.

“Technology has changed and is beyond us now,” said Bryan Hollenbach, executive vice president of the diversified paper products manufacturer.

Company leaders knew they had to make some investment to keep up with the times.

“We looked at a lot of different options, including getting out of the paper making business. We seriously considered just buying paper,” Hollenbach said. “We looked at building another mill in another state in the lower Midwest because they were just performing a lot better.”

Construction crews are expected to break ground on the expansion project this fall. It’s believed to be the largest business development project in Brown County’s history. The proposed project will replace the old mill on North Quincy Street, which would remain operational during construction.

The new facility will feature a 300-inch paper machine – almost twice the size of the current machine – that would enable it to handle 100-percent recycled material, meaning old corrugated containers and mixed-weight material.

“It will be an environmentally-friendly mill,” Hollenbach said.

Care package

Hoping to support an industry that’s suffered closures and layoffs in recent years and add balance to the $3 billion in incentives the state committed to Taiwanese electronics manufacturer Foxconn, Democrats in the Wisconsin legislature earlier this year introduced Assembly Bill 1004, known as the Papermaker Fund.

Through Wisconsin Housing and Economic Development Authority, the program would establish a $60 million fund providing five-year, interest-free loans to paper-related companies in Wisconsin for certain projects. Half the money - $30 million – would be earmarked to update facilities for improved energy efficiency, and the other half would be designated for converting paper mills to make products in greater demand.

AB 1004 is a response to what Rep. Gordon Hintz (D-Oshkosh) said is the state’s lack of a long-term strategy to support jobs in Wisconsin’s paper industry.

Hintz called the bill a starting point to discuss “a forwardthinking program that wasn’t reacting to the closures … by chasing them with cash payments.”

He and other state Democrats fear there’s already a glut in the market of the LCD screens made by Foxconn, and feel the funds supporting the incentive package could be better used elsewhere.

“So there’ll be zero discharge to the Fox River,” Hollenbach said. “We believe it’ll be one of the most, if not the most, environmentally-friendly mills in the United States.”

“The most important thing that state government does in people’s lives is really long term,” Hintz said. “It’s not about what you do today for tomorrow. It’s infrastructure, education, quality of life, growing existing businesses, small business development – not throwing money at foreign companies with a product that is already no longer in demand.”

Green Bay Packaging employs 3,600 people across the country, including 1,500 in Wisconsin, some 1,100 of which are based in Brown County.

However, since AB 1004 was introduced near the end of the last legislative session, the next opportunity for it to proceed will be in January 2019. n

“We committed to retaining those positions in the state, and then, over a period of time, we’d add another 200 jobs throughout the state,” Hollenbach said.

Lee Reinsch of Green Bay worked 18 years at daily newspapers before launching her freelance business, edgewise, in 2007.

Green Bay Packaging will also replace its coal-fired boilers with natural gas boilers and put in a water reclamation system.

So what’s made here besides toilet paper and facial tissue?

Fast food wrappers for restaurants such as McDonald’s

Beer and wine labels

Paper clams for fast food restaurants

Airport baggage tags

The brown, waxy cups that hold Reese’s Peanut Butter Cups

Masking tape

The white paper flags on Hershey’s Kisses

Gas station receipts

Starbucks coffee cups

Protective wrapping for stainless steel appliances

Starburst candy wrappers

Protective paper that goes around the fusillades of Boeing 787 Dreamliners during manufacturing to protect the planes

Paper gowns for hospitals and doctors’ offices Lottery tickets The paper table sheets in medical offices ~ Provided by Jeff Landin, Wisconsin Paper Council

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NNB2B | July 2018 | 19

Technology

Data Destruction Why throwing your old electronics in the trash could be hazardous to your company’s health Story by Lee Reinsch

You’ve been trying for the last three years to unearth that grubby Commodore 64 you bought in 1982 – ever since you heard one sold online for $23,000. Problem is, it’s buried under a mountain of old iMacs, towers, CRT monitors, 15-pound laptops from the Pleistocene era, and keyboards with keys the size of the original Chunky candy bar. You vow to clean up your act.

20 | July 2018 | NNB2B

But don’t wheel the bin up to the door just yet.

Not only is Mount Silicon probably not going to fit in your wastebasket, it’s illegal in Wisconsin to dispose electronics parts in the trash. And if a fine from the state Department of Natural Resources isn’t enough inspiration to recycle your computer waste, how about a lawsuit from your friendly attorney across town?

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Business privacy concerns

Those computers of yours may contain more than just hazardous waste – they may hold confidential information that could be hazardous if it gets into the wrong hands.

“Nowadays you don’t want your data getting out for any reason whatsoever, whether it’s an employee walking out with it, or a PC or a copier with a hard drive in it that’s being thrown out,” said Chad Hayes, Sadoff E-Recycling’s chief technology officer and director of its I.T. Asset Disposition program. It’s a business unit of Fond du Lac-based Sadoff Iron & Metal.

The Federal Trade Commission reported some 371,061 identity thefts in 2017.

The ‘good’ news is that Wisconsin accounted for only 1 percent of those, and our state ranks 41st in identitytheft complaints nationwide. But in our wired world, identity theft knows no geographical boundaries – it doesn’t take fellow Wisconsinites to steal your identity. Someone around the globe could just as easily take your information and use it against you.

“If somebody gets hold of your personal information, from your driver’s license number to your Social Security number, they can set up a new identity for you, take out credit based on your credit history, and get you into a boatload of trouble,” said Eric Haas, owner of ARMS, a De Pere-based data destruction service.

“Once they can’t utilize your credit anymore, they just discard it, and you’re technically potentially stuck with that boatload.”

Wiping the slate clean?

the hard drives get destroyed – and by destroyed, I mean it has to go to a destruction service.”

Sadoff’s program separates the recyclable or reusable parts of the computer, such as plastic, and demolishes the parts that store information. The plastic shells with hard drives removed could be fitted with brand-new hard drives and sold as refurbished computers. Sadoff doesn’t reuse old hard drives; in fact, it doesn’t let them off of their property, according to Hayes.

“If you give us anything that has any data on it, it gets destroyed – we literally shred it,” in accordance with standards of the National Institute of Standards and Technology and the National Association for Information Destruction (NAID), Hayes said. “Wiping the hard drive isn’t 100 percent, and from an I.T. perspective, we don’t want to see that.

So no hard drive leaves our facility.”

Hayes said Sadoff can help companies reposition computers within the company so they can be kept as long as possible.

“Architects use programs like CAD and upgrade every two or three years since technology changes so fast. Those old computers aren’t state-of-the-art, so they get new ones,” Hayes said. “We can help with developing strategies where you can place your assets within your company.”

Onsite destruction

NAID-certified ARMS has a mobile shred-truck that travels to clients so they can see the shredding process without leaving their premises.

Erasing data alone isn’t sufficient, according to attorney John Schuster, owner of Caliber Law in Oshkosh. It can usually be recovered.

“Everything we do is on site, so the truck has specialized equipment built on a chassis that makes the truck about three times more expensive,” said Haas.

“We see this as part of litigation all the time, where if somebody thinks they wiped the hard drive, there’s always someone who can recover most of the information,” Schuster said.

After barcoding and inventorying each piece of equipment, ARMS feeds it into the truck via a chute. It’s conveyed inside and shredded down to particulates and recycled, he said.

Schuster said he frequently gets asked for advice on safe electronic waste disposal.

“We then provide the client a certificate of destruction, which will be populated with all the barcode numbers from those drives, so there’s a tracking point and an audit basis that could go backward for the client,” Haas said.

“The best answer I give them is that, one, they have a plan for handling old technology and two, they make sure www.newnorthb2b.com

So why can’t we just toss it?

Plastic by far is the biggest disposal problem when it comes to computers, simply because there’s so much of it, according to Chad Hayes, chief technology officer for Fond du Lac-based Sadoff E-Cycling, which services northeast Wisconsin from a variety of locations.

“If you throw it into a landfill, in 1,000 years it’s still going to be a computer. It won’t decompose because it’s made of plastics, metal, glass,” Hayes said. “It just sits there.”

Batteries are another problem. Practically everything has a battery in it nowadays, from smart watches to pregnancy tests with digital readouts on LCD screens. If it has an LCD screen, it most likely has a lithium-ion battery, he said.

“These things are being thrown away,” Hayes said. “As we do more of the ‘internet of things,’ every small thing is interconnected and needs a battery. If they’re punctured or something, they can cause fires, even explode, so handling them is dangerous.”

But plastic and explosions aren’t the only headache. Even if devices weren’t mostly plastic, their brains and guts have toxic metals and elements such as mercury, lead, cadmium, chromium, nickel, zinc and other materials, according to the federal Environmental Protection Agency.

Precious metals like gold, silver, platinum and palladium are used in many electronics parts – memory, processors, motherboard connectors – because they’re good electrical conductors.

“If you bought a cubic yard of computers, you’d find more gold than you would in a yard of an actual mine,” Hayes said.

It’s called urban mining, and it could go a long way to explain why someone would Dumpster dive for your grubby old Compaq DeskPro 386.

NNB2B | July 2018 | 21

Technology Thinking outside the black box

What’s the big deal if info gets out?

“It’s a place a lot of businesses don’t think about – they will get rid of photocopiers every year, and there’s probably more information on the photocopier than on a lot of the nodes they have sitting on their desks,” Haas said.

But what if you’re a small hardware store, scrapbook store or yarn shop that isn’t covered under HIPAA or other information privacy laws?

Sensitive information can be left on less obvious items than computers. Phones, flash drives, PalmPilots, iPads – even photocopiers – can all retain information.

“You think about what goes through a photocopier in an office on any given day: a lot of personal health information, maybe Social Security numbers and the like,” he said.

Even the smallest companies run sensitive documents through their photocopiers: tax returns, bank information, payroll, employee records, price lists, profit and loss statements, etc.

“People need to be aware that you need to pull the drives from those photocopiers before they go out the door, and make sure they’re certifiably destroyed,” Haas said.

“We see this as part of litigation all the time, where if somebody thinks they wiped the hard drive, there’s always someone who can recover most of the information.”

Attorney John Schuster, owner, Caliber Law, s.c.

Small changes, big impact.

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22 | July 2018 | NNB2B

There are some obvious industries – financial services, healthcare, legal services – that everyone knows deal with private information, and we expect them to take extra measures to keep it safe.

We can hear you now: “We’re tiny. We don’t collect information, and we certainly don’t keep customers’ credit card numbers on file. Why should we care?”

So what about that less-exciting info?

“The question always becomes, ‘what if it’s just customer lists and mailing lists and whether that’s protected information,’” Schuster said. “I think with the way the law is evolving, there’s an argument that those distribution lists are confidential unless you have people signing things when they provide the information allowing you to sell or release it. I think that’s going to be the new source of lawsuits coming in the next few years.”

Same with people finding out their information is on your business’s computer long after you got rid of it.

“You’re going to see lawsuits if people find hard drives full of information, and those whose information was taken find out about it,” Schuster warned.

Another issue in the future could be cloud storage, and how to ensure those companies actually do make your information

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invisible to anyone else, according to Schuster.

“Before you use a cloud service, I would say go with one of the top cloud-service providers with established names – like Box.com, Dropbox, Citrix – with a reputation and a lot to lose,” Schuster said. “Be careful with smaller providers or free providers, like some of the local internet services providing free storage on the cloud. (Information) may not be made non-searchable by those service providers.”

NOMINATE YOUR EMPLOYER

The fox watching the hen house

One security factor is the department everyone forgets until something goes wrong: I.T. They can get into anyone’s computer, practically have free rein over the building, they’re barely noticed, and they’re often in charge of electronics inventory.

That’s why they, too, should be reminded that information stays in the building, Schuster said.

“I always tell my clients to take two minutes for even minor computer guys when they come onsite … sometimes a verbal reminder can reinforce that somebody has signed a confidentiality agreement to keep it fresh in their heads,” Schuster said. “Especially if they’re not signing confidentiality agreements each time they are entering the building.”

Compassionate

Everyone who comes into contact with proprietary or sensitive information should be asked to sign such an agreement, Schuster said.

During upgrades, the I.T. department is often the one that collects the old computers and decommissions them. The I.T. department, as well as any contracted company involved in recycling or disposing, should be kept accountable when it comes to ensuring every computer collected is securely accounted for – and that none disappear along the way.

The same goes with the data-destruction company you use.

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“I think a business owner just has to do their due diligence to make sure their data-destruction company explains their procedures and how they protect confidential information,” Schuster said. “I have clients who will actually send someone out to watch over the process – which is always a good policy – to make sure that information isn’t getting ‘lost’ on the way, stolen by employees, and that sort of thing. Which is why some data-destruction companies shred right in the parking lot, bring the shredder to you, so you can have someone out in the parking lot, watching.”

Hand to Shoulder Center of Wisconsin

ARMS’s Haas advises going with only NAID-certified companies.

Contact Community Benefit Tree at (920) 422-1919

“If the provider is not NAID certified, then you’re not protecting yourself,” he said. “Because then you’re just trusting that they have a process that’s protecting you, versus having an outside organization who audits the process and the procedure.” n Lee Reinsch of Green Bay worked 18 years at daily newspapers before launching her freelance business, edgewise, in 2007.

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Firefighters of Northeast Wisconsin

Dog Days at Work Small kennel and dog training operation looking to improve financial fitness to grow to the next level

by Sean Fitzgerald, New North B2B publisher

Doug and Sue Beaupre have operated their dog breeding and hunting dog-training business from their home in the middle of an Omro residential neighborhood for 11 years, yet they’ve never been able to take the next step into expanding their operation.

B2B will provide a brief progress report of the Beaupre’s work with Vaughan in each edition of the magazine leading up to the end of the initiative in December, when we’ll provide a capstone article on the refinements Beaupre Gun Dogs makes to its operations and financial management.

Such an expansion means more space out in the country where the couple could provide kenneling, onsite field training, grooming and the ability to handle more dogs at once than the eight they’re raising now. They’ve been extremely successful in what they’ve accomplished as a small, part-time operation, but the Beaupres don’t have a formal business or financial plan to solicit the financing they require to make their business dreams come true.

A work in progress

They’ve enlisted the assistance of New North B2B’s Firefighters program, where we pair northeast Wisconsin’s leading small business consultants with business owners who are often spending time putting out the fires in their enterprise as opposed to focusing on growing to the next level. Through this program, the Beaupres will begin working with Gary Vaughan, owner of Appleton-based Guident Business Solutions, on getting their finances in order so that they can make a plausible case to a lender for the financing they need to take that next step.

Over the next five months, the Beaupres will receive guided assistance from Vaughan at no cost. In exchange, they’ll share the metamorphosis of their business with B2B readers, explaining what they’ve learned, what they implemented into their operations, and ultimately the path they’re on to achieve their goals.

24 | July 2018 | NNB2B

Beaupre Gun Dogs started in 2007 after Doug and Sue took a dog-training course with renowned hunting dog trainer Rick Smith. Both were passionate about their canine companions and had dabbled in breeding for some time.

Since that time, the couple has bred 78 Brittanies that have gone to loving owners from Montana to Pennsylvania. The couple’s home currently supports eight kennels with training grounds in their small backyard, but in order to do pheasant retrieval training with the dogs, the Beaupres travel 25 minutes to an acquaintance’s farm. More space outside of the city would be welcome, Doug Beaupre explained.

“We keep talking about the ‘someday’ factor – someday we’re going to have a place out in the country where we can host seminars and cook for people,” Doug said.

The Beaupres aren’t hurting for demand of their services.

They’re regularly asked to help new dog owners train their puppies some of the more basic skills of sitting, staying and coming when called. That doesn’t even take into account the requests they receive to provide hunting training for more mature dogs. But they respectfully decline most of these requests.

Similarly, opportunities to provide short-term dog boarding or www.newnorthb2b.com

grooming services are turned away because Beaupre Kennels has neither the space or the time between Doug and Sue to accept every willing customer.

COMPANY: Beaupre Gun Dogs

Lastly, the couple dreams about getting into the ‘rescue’ business to care for, foster and rehabilitate abandoned and neglected dogs. But all of these opportunities to grow operations depend first and foremost on having the appropriate space.

LOCATION: Omro

“We haven’t opened the floodgates to the public, yet, because we can’t,” Doug explained, with Sue adding that they’ve done absolutely no advertising to date – and can’t imagine what the demand would be if they actively promoted themselves.

The Beaupres have identified an existing kennel business in Waushara County they’d like to purchase, which includes 40 acres of land and nearly 20 kennels, but they’re not quite able to fetch the financing for the $360,000 acquisition price. The Beaupres acknowledge they need a better understanding of their own business’s financial metrics before they head out seeking a loan to help them accomplish their dream.

Calling in the ace

Gary Vaughan, a veteran entrepreneur himself, has amassed a portfolio of dozens of small business clients across northeast Wisconsin who he’s worked with over the years to improve their financial outlook by building owner equity in their company. He also teaches finance in Concordia University’s MBA program, as well as teaching economics and entrepreneurship at Lawrence University’s undergraduate program in Appleton.

Vaughan shared his perspective that any business’s financial documents – primarily its profit and loss statements, balance sheet and cash flow statements – serve as a roadmap to chart its future financial goals.

Fortunately for Doug and Sue Beaupre, they have 11 years of operational performance to compare current data against. But

OWNERS: Doug and Sue Beaupre FOUNDED: 2007 WHAT IS DOES: Personalized hunting dog training, stud services and whelping assistance. The couple has bred 78 Brittanies which have been adopted by loving owners from Montana to Pennsylvania.

WEB: beaupregundogs.com

the company has never really put together a definitive annual budget, and Vaughan expects that to be one of the first tasks in his work with the Beaupres.

“We use the budget as a benchmark to gauge financial performance,” Vaughan said.

Vaughan also wants to ensure the financial data the Beaupres have used for their bookkeeping is the most accurate and up-to-date information possible. Vaughan indicated he’s seen other businesses not accurately record financial data, ultimately generating profit and loss statements and balance sheets that don’t accurately illustrate the financial performance of the company.

“A really good business decision based on poor financials is going to give us less than desirable results,” Vaughan said.

Vaughan assigned reading the book Financial Intelligence for Entrepreneurs, an easy-to-read guide providing business owners without any financial background a base-level understanding of the language around business finance and why it’s important.

“Getting the financial acumen up to snuff will help elevate the conversation with your lenders,” Vaughan explained, indicating that’s really the case for any entrepreneur.

On their way GARY VAUGHAN GUIDENT BUSINESS SOLUTIONS, APPLETON GUIDENTBUSINESSSOLUTIONS.COM

Vaughan launched Guident in 2009 after spending his entire career teaching – both in the classroom and in business. Having previously spent many years as a business owner himself, Vaughan realized many business owners lacked fundamental skills such as understanding financials, human resource practices and management skills, as examples. His firm’s proprietary Guident 360 Assessment Program enables business owners to holistically address their business needs.

Vaughan has professional experience in a variety of industries, including retail, petroleum, manufacturing and academics. He is a senior adjunct instructor in the MBA program at Concordia University of Wisconsin, and a lecturer in economics and entrepreneurship at Lawrence University in Appleton.

The Beaupres are excited for the opportunity to work with Vaughan, and found they’ve learned a substantial amount in just their first encounter. They’ve never incorporated the business, so that’s one of the first orders of business, Doug said.

They’d also like to get back to working with golden retrievers in addition to Brittanies, a breed they’d trained in the past but are simply too large for the current setting of the business.

The couple recognizes the ability to increase capacity comes with more work. Sue has already been working fulltime for the business the past two years, while Doug works in the business on the side when he’s not busy with his day job at a Fox Valley automotive dealership. The Beaupres said they’d likely hire a groomer and a dog sitter/nanny if they expand operations.

Ultimately, though, the couple said there’s so much demand for the multi-faceted services an expanded kennel and training facility could serve. They just need the space – and they’ll be working on trying to acquire it over the next five months.

“I have a feeling this thing is just going to take off,” Doug Beaupre said. n

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NNB2B | July 2018 | 25

Entrepreneurship

V V

oices isions &

A monthly conversation with New North small business owners, each shedding light on the local economy through the perspective of their industry sector.

Roots and heritage of New Orleans have seasoned the menu offered worldwide by this rising television star. Chef Ace Champion is in millions of homes through television, but is also on order to actually cook in your home as a private chef. Cooking classes at wineries share the knowledge of a lifetime in kitchens and the expertise honed at Fox Valley Technical College. Excitement and zest put him in front of college and high school audiences as a motivational speaker.

Ace Champion Cook Like a Champion Green Bay ChefChampion.com

by Jeffrey Decker

Of all these roles, businessman may be the most prominent. Champion has been building partnerships to bring the show he hosts, writes and produces worldwide, and he’s cashing in revenue through sponsor advertisements and product placements. Champion’s array of recipes and ideas represents Green Bay in a very different flavor than to which the world is typically familiar.

Your new Green Bay studio just opened?

I had my studio launch party on June 8. Finally got my own studio for cooking. My studio is on Packerland Drive, inside the same building as my production team. They gave me their garage and I built a $40,000 kitchen in it. And my mom came in and filmed an episode for a Father’s Day special.

I take materials from my season to make about five specials each year, but they are from episodes that are already shot. That’s going to a much larger audience.

When you run specials, you pretty much get around double that.

26 | July 2018 | NNB2B

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Where can people tune in to see you?

I’m on eight stations in Wisconsin, including Madison, Milwaukee, La Crosse, Eau Claire, Green Bay and Wausau. Green Bay actually covers 26 counties. It’s a very large television market.

My Holyfield TV, which is a Black Entertainment Television station, has access to 65 million viewers as well. They’re international as well as national.

To grow the business I started getting connected to networks. Just being on Tuff TV network puts me on 67 channels. Many are here in the US, some are in Puerto Rico. The Royal Channel is national across Canada.

How did you break into television?

Four years ago I first got into television on the local cooking shows, like “Living With Amy” and “Good Day Wisconsin” on Fox 11. Then eventually I was able to find a producer that I partnered up with, and season one was created in April 2016. That’s on CW14 out of Green Bay. I just started calling different production companies and pitching my show. I called about a thousand people, and finally one of them said “yes.” Then once the show got going – I would say about a month before the season was over – me and that partner broke ties, which put me 100 percent in control. I would say that’s when things really started to move forward.

What brought you to Wisconsin?

I fought for years not to go to school, and finally my wife talked me into going. Fox Valley Tech, which happens to be the number one culinary school in Wisconsin, was one of the only colleges that offered an accelerated program. I was working 40 hours a week, and that program was only two nights a week. In 2012 I graduated with honors. It’s an associate’s degree in culinary arts.

Where have you worked as a chef?

I worked in restaurants for 17 years. Anywhere from French restaurants, American style restaurants – I even worked at HuHot Mongolian Grill.

I wanted to grow my private chef cooking business, so I worked as a dietary chef in a nursing home for a year and a half at Golden Living Center in Green Bay. I had more time to develop my own business, so I dropped down to part time and then to casual call before I left. That was more than four years ago.

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Submitted photo

Chef Champion in his new Green Bay kitchen studio.

That’s how your passion evolved?

When you work in a restaurant, some days I would cook for more than 200 people, and not once would I meet any of them, or see their reaction or receive a thank you.

It wasn’t until later in my career when I actually started learning how to cook from scratch and cooking for people and seeing the reaction from people that I developed the passion for actually cooking.

I grew up being my mom’s prep cook. And one of the first jobs I had was at a truck stop washing dishes when I was 18. I was just amazed at how the cook there took care of 15 tickets at the same time and had the food come out all at once.

At that time, it was the adrenaline and the excitement of that rush. Imagine it’s 6 o’clock on a Saturday night and – all of a sudden – 150 people just pack the place.

You’re averaging a minute and a half per order and that adrenaline rush is what I fell in love with. Back then I wasn’t really “cooking” cooking. You’re just finishing it off, so you don’t get that creative passion.

Later, cooking made me feel good because it made people feel good. That’s the passion that really drives me to cook.

Not necessarily the process of cooking, but the results.

Where can people attend your classes?

They can always go on my website at ChefChampion.com to sign up. My three main locations now are Mona Rose Winery in Green Bay, LedgeStone Vineyards in Greenleaf, and the Green Bay Yacht Club.

How long have you gone by “Ace Champion?”

I’ve been “Ace” for 26 years, ever since I was a pitcher in the 11th grade, and I got it legally changed two years back.

Champion is my last name for real. I was born that way.

NNB2B | July 2018 | 27

Entrepreneurship How does your show excel in the cooking crowd?

What makes my show different is that I’m an infusion chef. So I embrace all cultures. Most cooking shows only embrace one culture and one type of cuisine. Very rarely do you find someone making Southern barbecue and then sushi. I do French food, Italian food, and I even do Hmong food. This is how I get a global audience.

And I actually teach. A lot of cooking shows show you how to cook, but they don’t go into the actual techniques.

A lot of these hosts on TV aren’t necessarily professional chefs, they just look good on camera. The art of cooking is what I teach, from start to finish.

What can we make at home to reheat in the break room microwave?

Did you just say microwave? Haaa! You’re funny. Sorry, I don’t use one. Not healthy for you at all.

On a cold winter day I love to make a big pot of chicken and sausage gumbo, which reheats awesome and stays good for several days. It also freezes well. You can leave it in the same pot with a lid you cooked it in and reheat it on the stove on a medium-low heat. n

What’s a great dish anyone can make at home?

My sweet potato pie recipe. It’s quick and easy to make and very healthy. Please enjoy this video with my friend and guest host, former Green Bay Packer Ahman Green.

(YouTube search: Chef Champion Ahman Green.)

What’s something quick for a lunch break?

They call it a fruit parfait, which is basically just yogurt and fresh fruit. It’s packed with protein and vitamins.

This makes for a quick healthy snack.

28 | July 2018 | NNB2B

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Professionally Speaking

Professionally Speaking is a paid promotional spot in B2B.

How Earn-Outs Can Work Well in the Purchase of a Business

by John W. Schuster of Caliber Law, s.c. 920.292.0000 I frequently get asked by potential buyers of businesses what value and role an earn-out structure can play in making a purchase of a business a success.

My answer is that an earn-out – where a portion of the purchase price for the business is made contingent upon the business meeting certain metrics after the sale – can be extremely valuable when it is properly used as a mechanism to bridge a gap between what the buyer and seller believe the value of the business is.

For instance, it is extremely valuable when it enables the buyer to agree to the seller’s negotiated asking price, but allows the buyer to hold back the difference between the buyer and seller’s valuation of the business, and make

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that amount “at risk” based on a metric such as revenue of the business over the next two to five years meeting a specific performance mark. If the business performs at or above what is expected, the seller gets paid the at-risk money, and if the business earns less revenue than expected and agreed upon by the parties, the buyer gets to pay the reduced purchase price by not having to pay the seller note, or the seller note getting reduced by a set interval each year.

This allows the buyer to pay the bigger purchase price based on actual performance of the business after the sale with revenue that buyer actually captures, and the seller has a motivation to make sure it was a successful and smooth transition to the buyer, but also gets the increased purchase price that the seller wanted based on actual performance of the business.

I usually recommend basing an earn-out on something like revenue because it is not based on what expenses the buyer is incurring in the business, and is by far the easiest metric to track, i.e., the company either did or did not make the revenue.

There are a lot of other great options, and a properly structured earn-out can lead to success and equal motivation for both the buyer and seller, if properly structured by someone who structures earn-outs on a regular basis.

Atty. John W. Schuster, J.D., MBA is the owner and an attorney at Caliber Law, S.C., a law firm located in Oshkosh which specializes in business law and real estate.

Schuster helps business owners start, protect, buy, sell and grow their businesses.

NNB2B | July 2018 | 29

Who’s News

Incorporations

New North B2B publishes monthly new business incorporations filed with the Wisconsin Department of Financial Institutions.

Brown County

VANDERLEEST TRAILER SALES LLC, Matthew Marcus Vanderleest, 789 Killarny Tr., De Pere 54115.

MVP INSURANCE SOLUTIONS, LLC, Heather S. Peterson, 2147 Swanstone Cir., De Pere 54115.

TITLETOWN PINBALL LLC, Erik Karl Thoren, 1447 Bingham Dr., De Pere 54115.

CHAIN BRIDGE PUBLICITY LLC, Larry M. Garrison, 100 N. Front St., De Pere 54115.

HARRIS CHIROPRACTIC LLC, Paul McClure Harris, 580 Redbird Cir., De Pere 54115.

TIELENS TRAILER LEASING LLC and TIELENS TRUCK LEASING LLC, Bruce W. Tielens, 1625 S. Broadway, De Pere 54115.

PACKERLANDS BEST PAINTERS INC., Steven M. Glasl, 1127 Wirtz Ave., Green Bay 54304.

MINI MATISSE ART STUDIO LLC, Alicia Marie Michaud, 2400 Riverside Dr., Green Bay 54301.

CARDENAS CLEANING LLC, Felipe Cardenas, 1434 Lynwood Lane, Green Bay 54311.

INTEGRITY PRO PAINTERS LLC, David Valle, 154 Rose Lane, Green Bay 54302.

BON ORIENT BUFFET YUE INC., Quan Chen, 2260 W. Mason St., Green Bay 54303.

VALERIE JAKSIC DESIGN LLC, Valerie L. Jaksic, 1281 Minahan, Green Bay 54303.

THE SENSE SPA AND WELLNESS CENTER LLC, Quan Minh Hoang, 124 S. Military Ave., Green Bay 54303.

CELTEL WIRELESS LLC, Luis Alberto Gomez, 818 Grove St., Green Bay 54302.

L&P CLEANING SERVICES LLC, Pedro A. Avila Huerta, 1951 Smith St., Green Bay 54302.

SARAH MAE YOGA LLC, Sarah Mae Umentum, 2709 Aquarius Road, Green Bay 54311.

VANG’S CLEANING SYSTEMS LLC, Annie Moua, 1011 Howard St., Green Bay 54303.

CLOUDREACH TECHNOLOGIES LLC, Anna Helena Reeves, 3059 Bay View Dr., Green Bay 54311.

BAY AREA CLEANING CREW LLC, Michael Bass, Jr., 564 Peters St., Green Bay 54302.

INSPIRED SENIOR HEALTHCARE LLC, Michael Klein, 2929 St. Anthony Dr., Green Bay 54311.

BRIGHT HOUSE HOME INSPECTIONS LLC, Terry Crain, 2430 Bittersweet Ave., Green Bay 54301.

MAGALLON JANITORIAL CLEANING SERVICES LLC, Leslie Magallon Martinez, 217 13th Ave., Green Bay 54303.

TERCERO HANDYMAN SERVICES LLC, Mario Alfredo Tercero, 1514 Grignon St., Green Bay 54302.

AWAKENING HOPE COUNSELING LLC, Kristin L. Metoxen, 1850 Lenwood Ave., Green Bay 54303.

WILLOW CREEK TRUCKING LLC, Mark R. Wilke, 2025 Reinhard Dr., Green Bay 54303.

GAME CHANGERS ENTERTAINMENT LLC, Aaron Ludwig, 1270 Main St., Green Bay 54302.

WISCONSIN FRAMING SPECIALISTS LLC, Jeffrey T. Marlow, 1300 N. Kimps Ct., Green Bay 54313.

MACIAS ROOFING & SIDING LLC, Ramon Avelar, Jr., 2577 Finger Road, Green Bay 54302.

ALL CLEANING SERVICES LLC, Gloria Angelica Valdes Rivas, 221 De Leers St., Green Bay 54302.

KATELYN WILSON PORTRAITS LLC, Katelyn Wilson, 2042 Memorial Dr., Apt. #203, Green Bay 54313.

DUNRITE DETAIL SHOP LLC, Frederick L. Schmidt, 231 S. Adams St., Green Bay 54301.

EVEREST MART INC., Hemraj Sharma, 1465 University Ave., Green Bay 54302.

PULASKI WELDING REPAIR SERVICE LLC, Francis James Ullmer, N2625 Elm Road, Pulaski 54162.

CUSTOM CUT TILE CO. LLC, Jordan A. Fisher, 1344 Haley Ct., Suamico 54173.

PAVLIK’S PROFESSIONAL PAINTING LLC, Christine L. Pavlik, 270 Patricia Lane, Wrightstown 54180.

Calumet County

ROUSE CHIROPRACTIC LLC, James Richard Rouse, N7893 Edgewater Ct., Sherwood 54169.

Fond du Lac County

WIESE FARMS LLC, Donald A. Wiese, Jr., N11054 County Road YY, Brownsville 53006.

PINK JOLI BOUTIQUE LLC, Emily Ann Tessar, N1436 Hillcrest Dr., Campbellsport 53010.

NORSKE REMODELING LLC, John Rhude, W4486 Drumlin Dr., Campbellsport 53010.

APACHE FITNESS APPAREL LLC, Troy Myers, 96 Rubina Lane, Apt. 7, Fond du Lac 54935.

BLUSHING FAWN PHOTOGRAPHY LLC, Ashley Wendt, 1344 Hunter Ave., Fond du Lac 54937.

HIGHWAY 41/441 CORRIDOR Commercial and industrial sites available COMMERCIAL & INDUSTRIAL SITES Many sites located in tax increment districts FAVORABLE TAX & UTILITY RATES Fully-serviced sites available QUALITY SERVICES Schools, park system and municipal services JAMES FENLON 30 | July 2018 | NNB2B

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VILLAGE ADMINISTRATOR

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920.423.3850

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LITTLECHUTEWI.ORG www.newnorthb2b.com

FOND DU LAC ICE YACHTERS INC., Donald Cayen, N6777 Hilltop Dr., Fond du Lac 54937.

RENEW HOMES LLC, Austin Grahl, N6260 Eleanore Lane, Fond du Lac 54937.

WISCONSIN COMMUNITY EMERGENCY RESOURCES INC., Dean A. Choate, 169 W. Arndt St., Fond du Lac 54935.

ACME TRENCHLESS UTILITIES LLC, David R. Williams, 844 Ransom St., Ripon 54971.

WINNEBAGO WALLEYE SERIES INC., Jeff Rahmer, N4901 Church Road, St. Cloud 53079.

FIRE FITNESS & LIFESTYLE LLC, Justin Klarner, 917 Fraser Lane, Waupun 53963.

Green Lake County

ABSOLUTE FABRICATION LLC, Keenan James Lumby, W2208 County Road Q, Berlin 54923.

RIVERSIDE COFFEE COMPANY LLC, Lindy Cloyd, 170 W. Huron St., Berlin 54923.

Outagamie County

RESILIENT CARE LLC, Pakou Moua, 3019 W. Spencer Ave., Ste. 205, Appleton 54914.

SENIORS FIRST REMODELING LLC, Thomas Peter Cops, 1024 E. Woodcrest Dr., Appleton 54915.

SENSENBRENNER FLOORING LLC, James Scott Sensenbrenner, 2550 Palisades Lane, Appleton 54915.

AT HOME DESIGNS LLC, Alexander Tessen, 80 Solar Cir., Appleton 54915.

SEVENS TATTOO LLC, Jennifer Brahm, 822 W. Commercial Dr., Appleton 54914.

INFINITE VALVE SOLUTIONS LLC, Daniel Allen Jozwiak, 4209 E. Appleseed Dr., Appleton 54913.

BLAZIN ARROWS SCHOLASTIC 3D ARCHERY CLUB INC., Andy T. Coon, W5964 Easter Lily Dr., Appleton 54915.

ALL DIRECT CARE LLC, Rachael A. Cabral-Guevara, 2535 Northern Road, Ste. D, Appleton 54914.

SILVA CLEANING SERVICE LLC, Yeni C. Silva-Padilla, 1677 W. Roselawn Dr., Appleton 54914.

PROFESSIONAL PRO CLEANERS INC., Matthew Abunis, 3436 W. College Ave., Appleton 54914.

LANSER FARMS LLC, Nick L. Lanser, 4116 E. Glory Lane, Appleton 54913.

ATHENA BEAUTY LLC, Jade Schmandt, 2306 S. Oneida St., Appleton 54915.

AT EASE MASSAGE THERAPY LLC, Shari Lee Atchison, 611 N. Lynndale Dr., Appleton 54914.

MOTH AND MONARCH INTERIORS LLC, Hannah Marie Bain, 1014 N. Appleton St., Apt. 1, Appleton 54911.

MOOD A SALON LLC, Eric Johnson, 915 N. Rankin St., Appleton 54911.

STICK-IT MOBILE WELDING LLC, Jack D. Rossey, 901 W. Grove St., Appleton 54915.

BUDGET ROOFING LLC, Marco Antonio Montes, 3318 S. Friendly St., Appleton 54915.

IMPERIUM PUBLIC RELATIONS LLC, Tiffanie Zanowski, 2311 N. Cloudview Dr., Appleton 54914.

ANGIE SCHNEIDER COUNSELING LLC, Angie Marie Schneider, 1309 S. Oneida St., Appleton 54915.

BADGER GAS INC., Upinderjit Singh, 911 W. College Ave., Appleton 54914.

PURPLE VINE BOUTIQUE LLC, Jennifer Lynn Schmidt, 107 Green Way Dr., Combined Locks 54113.

DAVIS FAMILY CHIROPRACTIC LLC, Krystal R. Davis, 651 Rusch Dr., Combined Locks 54113.

ABOVE ALL SEAMLESS GUTTERS LLC, Gerry Lee Thibert, N1851 Greenville Dr., Greenville 54942.

DARA TREE YOGA LLC, Jennifer Tews, W7249 Dover Ct., Greenville 54942.

CZECH BROTHERS MEAT LLC, Norm Kopesky III, W9811 School Road, Hortonville 54944.

LINKIT BUSINESS SOLUTIONS LLC, Carley Jensen, W8325 Hackberry Hills Road, Hortonville 54944.

PAUL’S RV RENTAL LLC, Paul Joseph Petrie, 2139 Olde County CR, Kaukauna 54130. www.newnorthb2b.com

Listen better. Plan better. Build better.

Coldwell Banker The Real Estate Group, Appleton

920.733.7305 www.crstructures.com 571 Marcella St. Kimberly, WI 54135

n n n

Design-build Commercial Industrial

under thirty Is there a 20-something you know who just knocks your socks off?

An entrepreneur or elite business professional under 30 years old with uncanny leadership maturity for their age?

Nominate them for B2B’s 5th Annual 3 Overachievers Under 30, coming in August 2018.

For the third year in a row, New North B2B will recognize three of northeast Wisconsin’s most impressive young professionals still in their 20s.

To make a nomination, email sean@newnorthb2b.com with the nominee’s age, profession and brief paragraph outlining their accomplishments.

Nominations will be accepted until July 6.

NNB2B | July 2018 | 31

Who’s News SWEETHART TRUFFLES LLC, Amy M. Hart, 8129 County Road D, Kaukauna 54130.

DUNN FRAMING LLC, Ryan August Dunn, 811 E. Main St., Little Chute 54140.

Winnebago County

UNITY RECOVERY SERVICES INC., Todd M. Vander Galien, 5260 White Pine Dr., Larsen 54947.

SANDY HILL AQUAPONICS AND FARM LLC, Shane Michael Vanevenhoven, 5288 Grandview Road, Larsen 54947.

WATERS EQUESTRIAN RANCH LLC and NICHE PAPER PRODUCTS LLC, Coreen R. Thomas, 5326 County Road II, Larsen 54947.

CREEKSIDE APIARY LLC, Julie Evans, 616 12th St., Menasha 54952.

NORTH VALLEY TRUCKING LLC, Eric Bradley Boerschinger, N8617 Firelane 10, Menasha 54952.

B & K LANDSCAPING LLC, Brian Gullickson, 815 Second St., Menasha 54952.

TT’Z BBQ LLC, Travis Trader, 86 Manitowoc St., Menasha 54952.

SOURCETRACK STUDIO LLC, David Pietila, 105 First St., Menasha 54952.

PACKERBACKER BBQ CO. LLC, David Schultz, 2699 Oakridge Road, Neenah 54956.

THE HONEY DO LIST MAN LLC, Mark W. Thompson, 341 Plummers Harbor Road, Neenah 54956.

CAPTURE IT PHOTOGRAPHY LLC, Natalie Kriese, 729 Manchester Road, Neenah 54956.

BARREL 41 BREWING COMPANY LLC, Lance Goodman, 2319 Marathon Ave., Neenah 54956.

FINGERPRINT COMPUTER SERVICES LLC, Joseph Musiiwa, 888 E. Shady Lane, Lot 152, Neenah 54956.

HEALTHY CHEF SHELL LLC, Michelle M. Platten, 109 Hazel St., Neenah 54956.

HARBOR CHIC BOUTIQUE LLC, Kerri Watry, 1222 Antler Ct., Neenah 54956.

MATOWITZ HUNTING CLUB LLC, Richard L. Matowitz, 1372 Pinehurst Lane, Neenah 54956.

WE MEAN

BUSINESS

JESSIE’S BARBER & BEAUTY BOUTIQUE LLC, Jessica Frisby, 103 Church St., Neenah 54956.

CCA MARTIAL ARTS LLC, Christopher Charles Jones, 668 Stevens St., Neenah 54956.

RIETVELD RENOVATIONS LLC, Robert John Rietveld, 1615 S. Park Ave., Neenah 54956.

JOE’S QUALITY PAINT & REPAIR LLC, Joseph Wier, 5045 Rivermoor Dr., Omro 54963.

ELEMENT EYELASH EXTENSIONS LLC, Jessica Leigh Bonincontri, 722 Dove St., Oshkosh 54902.

HORSESHOE STORAGE LLC, Larry Schmick, 4057 Sand Pit Road, Oshkosh 54904.

SKY CLEANING LLC, Maria Guadalupe Rojas Medel, 742 Grove St., Oshkosh 54901.

LAURA MCDONALD WRITING LLC, Laura McDonald, 3041 Rosewood Lane, Oshkosh 54904.

US NAILS OF THE VALLEY LLC, Victor Velazquez, 1442 Witzel Ave., Oshkosh 54902.

POWER SPORT APPAREL LLC, Kelly Kislewski, 806B Oregon St., Oshkosh 54902.

MV3 TRUCKING LLC, Musah Agaj, 2216 Vinland St., Oshkosh 54901.

GOLDEN OCEAN FOODS LLC, Samuel Xiong, 1014 Ohio St., Oshkosh 54902.

STONECREST CUSTOM HOMES LLC, Sarah Laning, 1117 W. New York Ave., Oshkosh 54901.

DIANE’S CLEANING SERVICE LLC, Diane Hudson, 313 E. Lincoln Ave., Oshkosh 54901.

NEW ERA PALLET AND RECYCLING LLC, Audra Arnold, 1367 Plainview Dr., Ste. 3, Oshkosh 54904.

CUTTING EDGE FORESTRY LLC, Jay Edward Roberts, 6665 State Road 44, Pickett 54964.

JT STONEWORX LLC, Jacob Ross Trundle, 7505 Jacquis Road, Winneconne 54986.

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Building permits

B2B includes a monthly list of building permits (not to include residential projects) in excess of $400,000.

THE HOWARD, 115 Washington Ave., Oshkosh. $600,000 for an extensive renovation of the historic commercial building. General contractor is Ganther Construction of Oshkosh. May 2.

MARCUS BAY PARK CINEMA, 755 Willard Dr., Ashwaubenon. $1,517,784 for an interior alteration of the existing theater facility. General contractor is Horizon Retail Construction of Sturtevant. May 7.

EVERY PINT IS A POSSIBILITY

McDONALD’S, 1863 Jackson St., Oshkosh. $671,219 for an interior and exterior renovation of the existing restaurant building. Contractor listed as self. May 11.

COBBLESTONE HOTEL/WISSOTA CHOPHOUSE, 1465 Bryce Dr., Fox Crossing. $2,830,000 for a 37,521-sq. ft. hotel and restaurant. Contractor listed as self. May 14.

MERCY MEDICAL CENTER, 500 S. Oakwood Road, Oshkosh. $539,698 to remodel space on the fifth floor of the existing hospital for a geriatric psychiatric unit. General contractor is Boldt Construction of Appleton. May 14.

GALLOWAY COMPANY, 601 S. Commercial St., Neenah. $1,000,000 for a new silo vestibule and tanker car pad. General contractor is Miron Construction of Fox Crossing.

May 15.

VICTORIA’S SECRET PINK, 4301 W. Wisconsin Ave., town of Grand Chute. $546,617 for an interior buildout of the existing multi-tenant retail building. General contractor is Horizon Retail Construction of Sturtevant. May 18.

McDONALD’S, 1022 Main Ave., De Pere. $1,442,000 for a new commercial restaurant building. Contractor listed as self. May 18.

BAIRD ELEMENTARY SCHOOL/GREEN BAY AREA PUBLIC SCHOOL DISTRICT, 539 Laverne Dr., Green Bay. $18,508,000 for a new school building.

General contractor is Miron Construction of Fox Crossing. May 21.

MORAINE PARK TECHNICAL COLLEGE, 235 N. National Ave., Fond du Lac. $494,500 for exterior alterations to the existing educational building. Contractor is Oshkosh Industrial Roofing. May 22.

FABEL COLLISION CENTER, 5184 W. Abitz Road, town of Grand Chute. $750,000 for a 32,799-sq. ft. automotive service facility. General contractor is Millennium Construction of Appleton. May 22.

WASHINGTON MIDDLE SCHOOL/GREEN BAY AREA PUBLIC SCHOOL DISTRICT, 314 S. Baird St., Green Bay. $1,951,530 for an interior remodel of the existing school. General contractor is Zeise Construction of Green Bay. May 24.

WPS ENERGY SERVICES, 1716 Lawrence Dr., De Pere. $398,825 for an interior alteration of the existing commercial office building. General contractor is Miron Construction of Fox Crossing. May 24.

GRAND VIEW FAMILY & COSMETIC DENTAL, 381 S. Kools St., town of Grand Chute. $400,000 for renovations to the exterior façade and improvements to the roof of the existing dental clinic. General contractor is CR Structures Group of Kimberly.

May 24.

EISENHOWER ELEMENTARY SCHOOL/GREEN BAY AREA PUBLIC SCHOOL DISTRICT, 1770 Amy St., Green Bay. $4,040,000 for an addition to and interior remodel of the existing school building. General contractor is Immel Construction of Green Bay. May 24.

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NNB2B | July 2018 | 33

Who’s News SAINT PAUL EVANGELICAL LUTHERAN CHURCH, 514 S. Clay St., Green Bay. $700,000 for an interior remodel of the existing church facility. General Contractor is Hoffman Planning, Design & Construction of Appleton. May 30.

GREEN BAY GRANITE & MARBLE, 711 Hinkle St., Green Bay. $500,000 for an office build out within the existing warehouse facility. General contractor is Keller Inc. of Kaukauna. May 31.

ROSENOW ELEMENTARY SCHOOL /FOND DU LAC SCHOOL DISTRICT, 300 Weis Ave., Fond du Lac. $420,000 for interior alterations to the existing school building. Contractor listed as self. May 31.

ASSOCIATED BANK, 100 W. Wisconsin Ave., Neenah. $1,007,000 for an interior remodel of the second and third floors of the existing commercial bank building.

General contractor is IEI General Contractors of De Pere. May 31.

Mergers/acquisitions GREEN BAY PACKAGING INC. acquired Fort Atkinson-based Wisconsin Packaging Corp., which designs and manufactures corrugated packaging and retail displays.

Green Bay Packaging intends to continue operating the plant in Jefferson County.

Terms of the purchase were not disclosed.

Business honors Wisconsin Sustainable Business Council presented MERCURY MARINE of Fond du Lac a Sustainable Business Award in the sustainable product-large organization category for its Active Trim technology. The new innovation uses computercontrolled motor elevation in the water to improve fuel efficiency, which decreases air and carbon emissions.

Greater Green Bay Chamber recently presented the following business excellence awards: Entrepreneurial Award to AMERICAN TENT AND SIDEWALL of Green Bay; Growth Award to PAPER TRANSPORT, INC. of Ashwaubenon; Cornerstone Award to De Pere-based FESTIVAL FOODS; and Special Accomplishments Award to PORT OF GREEN BAY. American Association for State and Local History presented OSHKOSH PUBLIC MUSEUM with an Award of Merit for its recently renovated People of the Waters exhibition.

Engineering News-Record magazine’s annual Top 400 Contractors listing for 2018 included the following firms from the area: MICHELS CORP. of Brownsville at No. 38; MIRON CONSTRUCTION CO. of Fox Crossing at No. 81; THE BOLDT COMPANY of Appleton at No. 83; C.D. SMITH CONSTRUCTION of Fond du Lac at No. 183; and C.R. MEYER of Oshkosh at No. 331.

Engineering News-Record magazine’s annual Top 500 Design Firms listing for 2018 includes McMAHON of Fox Crossing at No. 470.

Contractor Magazine’s 2018 “Book of Giants” listing included J. F. AHERN CO. of Fond du Lac as the 15th largest mechanical contractor in the nation. The rankings based on annual sales revenue also recognized Ahern as the second largest mechanical contractor in the Midwest, the largest water and wastewater contractor in the Midwest, and the third largest fire protection contractor in the region.

INSIGHT CREATIVE, INC. of Green Bay received an Award of Distinction from the Academy of Interactive and Visual Arts for a direct mail piece in the collateral selfpromotion category.

34 | July 2018 | NNB2B

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Lorrigan

Enslin

Sparacio

New hires QUILL CREATIVE in Oshkosh hired Jim Lorrigan as an account manager.

HIERL INSURANCE in Fond du Lac hired Nicole Sumner as an administrative assistant and Taylor Cerminara as an employee benefits service agent.

ST. NORBERT COLLEGE in De Pere hired Jonathan Enslin as vice president for college advancement. Enslin has more than two decades of educational fundraising experience, most recently serving as vice chancellor for advancement and president of the foundation at University of Wisconsin Whitewater.

CENTRAL BROWN COUNTY WATER AUTHORITY in Bellevue hired Nicolas Sparacio as its manager. Sparacio has 17 years experience in public resource management and community development, most recently serving as the community development director for the City of Manitowoc. He previously worked in community and economic development for the City of Green Bay. The water authority services Allouez, Bellevue, De Pere, Howard and the towns of Lawrence and Ledgeview.

Krause

Van Gompel

Harper

GREATER GREEN BAY HABITAT FOR HUMANITY hired Matthew Harper as director of development and Willow Stewart as marketing and communications manager. Harper most recently worked as director of corporate partnerships for Special Olympics Wisconsin. Stewart previously worked as the community engagement specialist with the Center for Childhood Safety in Green Bay. OSHKOSH AREA UNITED WAY hired Mary Ann L. Dilling as its new CEO. Dilling most recently worked with Experimental Aircraft Association in Oshkosh as director of business development and director of events and hospitality. She previously served as executive director for Fond du Lac Festivals.

Kaukauna-based KELLER, INC. hired Allen Brantley, Andrew Heald, Issac Jandrey and Max Scharf as building craftsmen.

O’CONNOR CONNECTIVE in De Pere hired Michelle Dejno as a communications consultant. Dejno has more than 25 years experience in marketing communications, most recently working as the director of fund development and community relations for the St. Mary Catholic Schools system in Neenah. She previously served as an executive vice president for Willems Marketing in Appleton and taught marketing at Fox Valley Technical College in Appleton.

TRI CITY GLASS & DOOR of Appleton hired Dan Lemmers as a residential installer, Kaitlin Rudie in the glass shop, and Justin Brousseau as a locksmith. Lemmers has 34 years experience in the residential glass industry, while Brousseau has eight years experience as a locksmith.

Promotions

INTEGRITY INSURANCE in Appleton hired Sarah Krause as associate vice president of talent management and operations. Krause has 20 years of insurance industry experience.

KI in Bellevue promoted Nick Guerrieri to chief financial officer and treasurer. Guerrieri joined KI in 1997 as manager of accounts payable and invoice processing. He most recently served as corporate controller since 2011.

WHBY RADIO in Appleton hired Hayley Tenpas to host the station’s afternoon talk show. Tenpas most recently worked as the morning anchor for NBC 26 in Green Bay.

HIERL INSURANCE in Fond du Lac promoted Cindy Contreras to employee benefits service agent. Contreras joined Hierl in 2016.

Fox Crossing-based FOX VALLEY WORKFORCE DEVELOPMENT BOARD hired Dana Keas as a coach for its new Windows to Work program.

BERLIN AREA SCHOOL DISTRICT promoted Amanda Hughes to principal of its middle school. Hughes has worked in the district the past four years as the grant project director.

Menasha-based GOODWILL INDUSTRIES OF NORTH CENTRAL WISCONSIN hired Katie Van Gompel as vice president of marketing. Van Gompel most recently served as senior brand manager at ThedaCare in Appleton. She previously worked as a buyer and merchandising manager for Silver Star Brands in Oshkosh.

Stewart

www.newnorthb2b.com

Dilling

Brantley

UNIVERSITY OF WISCONSIN GREEN BAY promoted Professor Charles A. Rybak to dean of its College of Arts, Humanities and Social Sciences. Rybak has served as the interim dean of the college since last summer. He’s been a member of the school’s humanistic studies and English faculty since 2010.

Heald

Jandrey

Scharf

NNB2B | July 2018 | 35

Whos News

Dejno

Guerierri

Rybak

Bushkie

Giles

Schlieve

Individual awards

Certifications

SCOTT BUSHKIE of Cornerstone Business Services, Inc. in Green Bay received the Closing of the Year Award from International Business Brokers Association, representing the member who closed the single-largest business deal during 2017.

BARB SCHLIEVE, president of Assurance Title Services, Inc. in Oshkosh, earned the designation National Title Professional from American Land Title Association. Schlieve is the first title professional from Wisconsin to earn this designation.

AMY ANDERSON, director of provider relations for WPS health insurance in Green Bay, received the 2018 Leadership Award from Management Women, Inc.

Elections/appointments

GREG GILES, executive director and CEO of Fond du Lac Family YMCA, received the 2018 Donald G. Jones Leadership Alumni Award from Leadership Fond du Lac. Greater Green Bay Chamber presented its Business Person of the Year Award to BRIDGET O’CONNOR, owner of O’Connor Connective in De Pere.

Oshkosh Chamber of Commerce presented MELISSA KOHN, director of the Oshkosh campus of Fox Valley Technical College, with its Leadership Oshkosh Service Award; and presented MARCUS BUTTS, director of community partnerships at Oshkoshbased Verve Credit Union, with its Ed Williams Leadership in Action Award.

DR. ASHOK RAI, president and CEO of Green Bay-based Prevea Health, was appointed board chair of AMGA, formerly known as American Medical Group Association.

CARL SUTTER, senior vice president of environment and infrastructure at McMahon in Fox Crossing, was elected to a three-year term as region 3 director for American Society of Civil Engineers. Since 2013 he has served as governor of region 3, which includes much of the Midwestern United States and four Canadian provinces.

DR. BOB ZEMPLE, an emergency medicine physician with BayCare Clinic in Green Bay, was elected to the state EMS Physician Advisory Committee through the Wisconsin Department of Health Services.

Boz Scaggs

TBA Alex Ortega Thursday, July 12

General Admission: $15 before 7 pm $20 after 7 pm • Reserved VIP $50 • Gates open 5:45 pm Rai

Manchester Orchestra

Remo Drive Brett Newski & The No Tomorrow Thursday, July 19 Gates Open 5:45 pm • Reserved VIP $45 General Admission before 7 pm $15 General Admission after 7 pm $20

“Early Bird” discount is available at the door only.

Come early, pay less, and get more!

36 | July 2018 | NNB2B

Sutter

Zemple

CURDS. CUSTARD. ’CREDITATION?

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www.newnorthb2b.com

Business calendar

New North B2B encourages businesses and organizations looking to attract interested persons to upcoming events to email sean@newnorthb2b.com.

JULY 10 Greater Green Bay Chamber Power Networking Breakfast, 7:30 to 9 a.m. at the chamber offices, 300 N. Broadway, Ste. 3A in Green Bay. No cost to attend for chamber members and $35 for nonmembers. For information, go online to www.greatergbc.org or email fyi@greatergbc.org.

JULY 10 Oshkosh Chamber of Commerce Connection Breakfast, 7:30 to 9 a.m. at the chamber office, 120 Jackson St. in Oshkosh. No cost to attend for members. For information or to register, call 920.303.2266 or go online to www.oshkoshchamber.com.

JULY 12 Heart of the Valley Chamber of Commerce Business After Hours, 5 to 7 p.m. at Drop Bar Café, 631 Saunders Road in Kaukauna. No cost to attend for chamber members. For information or to register, go online to www.heartofthevalleychamber.com.

JULY 17 Heart of the Valley Camber of Commerce Exit Planning and Business Succession Planning Seminar, 4 to 5:30 p.m. at Fox River Brewing, 1501 Arboretum Dr. in Oshkosh.

No cost to attend. For more information or to register, visit www.heartofthevalleychamber.com.

JULY 18 A.M. Oshkosh, a morning networking event from the Oshkosh Chamber of Commerce, 7:45 to 9 a.m. at Evergreen, 1130 N. Westfield St. in Oshkosh. Cost to attend is $2. For information or to register, call 920.303.2266 or go online to www.oshkoshchamber.com.

JULY 19 Heart of the Valley Chamber of Commerce Business Card Exchange, 8 to 9 a.m. at Home Builders Association of the Fox Cities, 920 W. Association Dr. in Appleton. No cost to attend. For information or to register, visit www.heartofthevalleychamber.com.

JULY 25 Heart of the Valley Chamber of Commerce Exit Planning and Business Succession Seminar, 4 to 5:30 p.m. at Pullman’s Trolley Square, 619 S. Oneida St. in Appleton. No cost to attend. For more information, visit www.heartofthevalleychamber.com.

JULY 26 Heart of the Valley Chamber of Commerce Business After Hours, 5 to 7 p.m. at Hoffman Planning, Design & Construction, 122 E. College Ave. in Appleton. No cost to attend.

For information, go online to www.heartofthevalleychamber.com.

JULY 31 Current Connect, an event for young professionals in the Greater Green Bay area, 5 to 6:30 p.m. at the chamber office, 300 N. Broadway, Ste. 3A in Green Bay. No cost to attend. For more information or to register, visit www.greatergbc.org.

AUGUST 7 Greater Green Bay Chamber Power Networking Breakfast, 7:30 to 9 a.m. at the chamber offices, 300 N. Broadway, Ste. 3A in Green Bay. No cost to attend for chamber members and $35 for nonmembers. For information, go online to www.greatergbc.org or email fyi@greatergbc.org.

AUGUST 14 Heart of the Valley Chamber of Commerce Business After Hours, 5 to 7 p.m. at Waverly Beach, N8770 Fire Lane 1 in Menasha. No cost to attend for chamber members. For information, go online to www.heartofthevalleychamber.com. www.newnorthb2b.com

AUGUST 14 Oshkosh Chamber of Commerce Connection Breakfast, 7:30 to 9 a.m. at the chamber offices, 120 Jackson St. in Oshkosh. No cost to attend for chamber members. For information or to register, call 920.303.2266 or go online to www.oshkoshchamber.com.

AUGUST 16 Greater Green Bay Chamber Workplace Financial Wellness: “Improving Efficiency & Retention with a Unique Employee Benefit,” 11 a.m. to 1 p.m. at Black & Tan Grille, 130 E. Walnut St. in Green Bay. No cost to attend for chamber members and $35 for nonmembers. For information, go online to www.greatergbc.org or email fyi@greatergbc.org.

AUGUST 23 A.M. Oshkosh, a morning networking event from the Oshkosh Chamber of Commerce, 7:45 to 9 a.m. at Continental Girbau Inc., 2500 State Road 44 in Oshkosh.

Cost to attend is $2. For information or to register, call 920.303.2266 or go online to www.oshkoshchamber.com. n

Thank you

to the advertisers who made the July 2018 issue of New North B2B possible.

Badger Sportsman magazine x badgersportsman.com . . . . . . . . . . . . 34 Bank First National x bankfirstnational.com. . . . . . . . . . . . . . . . . . . . . 15 Bayland Buildings x baylandbuildings.com . . . . . . . . . . . . . . . . . . . . . 13 Better Business Bureau x bbb.org/wisconsin. . . . . . . . . . . . . . . . . . . . 36 Caliber Law, s.c. x caliberlaw.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 Candeo Creative x candeocreative.com. . . . . . . . . . . . . . . . . . . . . . . . . 22 Community Blood Center x communityblood.org/possibility. . . . . . . . . 33 Consolidated Construction Company x 1call2build.com. . . . . . . . . . . . . 5 CR Structures Group x crstructures.com. . . . . . . . . . . . . . . . . . . . . . . . 31 Frontier Builders & Consultants x frontierbuilds.com. . . . . . . . . . . . . . 38 Guident Business Solutions x guidentbusinesssolutions.com . . . . . . . . 8 Hoffman Planning, Design & Construction x hoffman.net. . . . . . . . . . . 34 Investors Community Bank x investorscommunitybank.com . . . . . . . . 28 Keller Inc. x kellerbuilds.com. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Maple Pub x menomineenationarena.com/maplepub. . . . . . . . . . . . . . 17 Millennium Construction Inc. x millenniumconstuctionwi.com. . . . . . . 14 National Exchange Bank & Trust x nebat.com . . . . . . . . . . . . . . . . . . . . 2 Network Health x networkhealth.com . . . . . . . . . . . . . . . . . . . . . . . . . . 39 NWTC Corporate Training & Economic Development x corporatetraining.nwtc.edu. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40 Sadoff Electronics Recycling x SadoffEcycle.com. . . . . . . . . . . . . . . . . . 7 Stolley Studio x stolleystudio.com. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 Strang, Patteson, Renning, Lewis & Lacy x strangpatteson.com. . . . . 32 Village of Little Chute x littlechutewi.org . . . . . . . . . . . . . . . . . . . . . . . 30 Waterfest x waterfest.org . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 NNB2B | July 2018 | 37

Key Statistics

If there are indicators you’d like to see in this space, contact our office at 920.237.0254 or email sean@newnorthb2b.com.

LOCAL GASOLINE PRICES

U.S. RETAIL SALES

Per gallon of regular unleaded gasoline.

JUNE 24 . . . . . . . . . . .

JUNE 17 . . . . . . . . . . .

JUNE 10 . . . . . . . . . . .

JUNE 3 . . . . . . . . . . . .

JUNE 24, 2017 . . . . . .

$2.70 $2.72 $2.76 $2.80 $2.23

MAY

$502.0 BILLION 0.8% from April 5.9% from May 2017

Source: New North B2B observations

EXISTING HOME SALES

MAY

HOMES SOLD MEDIAN PRICE BROWN County .................288.......................$193,750 FOND du LAC County ....... 131 ......................$149,000 OUTAGAMIE County .........253 ......................$175,000 WINNEBAGO County ........224.......................$162,950 WI DEPT. REVENUE COLLECTIONS

APRIL 2018

$1.883 BILLION 44% from April 2017

38 | July 2018 | NNB2B

U.S. INDUSTRIAL PRODUCTION (2012 = 100)

MAY

107.3

0.1% from April 3.5% from May 2017 AIR PASSENGER TRAFFIC (Local enplanements)

MAY 2018 MAY 2017 Appleton Int’l ATW..................... 28,578..........22,714 Austin Straubel GRB.......................... N/A ...... 23,542

LOCAL UNEMPLOYMENT

APRIL MARCH APR. ‘17 APPLETON ........2.6% ...... 2.8% ........ 3.0% FOND du LAC ....2.4% ...... 2.8% .........2.7% GREEN BAY........2.7% ...... 3.2% .........3.1% NEENAH .............2.4% .......2.7%......... 2.8% OSHKOSH ..........2.4% .......2.7% ........ 2.8% WISCONSIN .......2.7% ...... 3.2% .........3.1%

NATURAL GAS PRICES Prices for small businesses using less than 20,000 therms. Listed price is per therm.

JUNE.............................$0.375 MAY............................. $0.255 JUNE 2017....................$0.379 Source: Wisconsin Public Service

ISM INDEX Numbers above 50 mean expansion.

Numbers below 50 mean contraction.

MAY. . . . . . . . . . . . . 58.7 APRIL. . . . . . . . . . . . 57.3

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