JANCHI 잔치 JASON OH PARSONS SCHOOL OF DESIGN STRATEGIC DESIGN SENIOR THESIS A BLOCKCHAIN KBBQ EXPERIENCE
JANCHI : CELEBRATION
Eater LA Magazine, Cote 2018
Blockchain
Korean Barbecue
Decentralization
Interactive Group Dining
Transparency
Control the cooking process
Peer To Peer
Customized to Individual
Community of ledgers
Community of people
TRUST
INDUSTRY / INSTITUTION
Current Status Blockchain & Cryptocurrency
COMMUNITY
Schools
INDIVIDUAL Movement
Human Relationship
Personal Security
BIG BANK
Financial Security
GOVERNMENT
STAKEHOLDER Food & Culture
DEMAND Technology Oppression
Intervention Point
Shopping & Dining
CORP.
Public Space
We believe in building an open community of trust by inviting people to experience the value of decentralization & transparency through embodied interactions with Korean barbecue
WHAT EXPERIMENTAL KOREAN BARBECUE RESTAURANT *Decentralized “Smart Contract” Payment *Transparent farm-to-table menu *Operates on repurposed heat created from blockchain computing
HOW By inviting people to experience the value of decentralization & transparency through embodied interactions with food
WHY We believe in building an open community of trust
EXPERIMENTAL KOREAN BARBECUE EXPERIENCE
1
Decentralized “Smart Contract” Payment System
2
Transparent farm-to-table menu
3
Operates on repurposed heat created from blockchain computing
1. Decentralized “Smart Contract” Payment System
FARMERS Farmer’s Share
LOGISTICS Logistics Cost
RESTAURANT
CUSTOMER
Restaurant Commission
Customers can witness in the entire process
PRODUCE
“Smart Contract” Transaction
2. Transparent Farm-To-Table Menu
JANCHI 잔치
MENU KALBI BEEF SAMGYEOPSAL PORK HAESAN SEAFOOD
KALBI BEEF $28.00 / order Kinderhook Farm Ghent, NY
USDA Prime
100% Grass fed
Growth hormone free
*2 Servings
SAMGYEOPSAL PORK $23.00 / order Berkshire Hog Farm Rochester, NY
Berkshire pigs only
100% Legume fed
Growth hormone free
*2 Servings
HAESAN SEAFOOD $38.00 / order Dante’s Aquatic Farm Montauk, NY
*2 Servings
Never frozen
100% Open water farm raised
Mercury & Lead free
*Abalone, Clam, Shrimp, Bay Scallop, Squid
ORDER KALBI BEEF
2 x 1 x
HAESAN SEAFOOD 2 KALBI BEEF $ 56 1 HAESAN SEAFOOD $ 38 1 CHAMESEUL SOJU $ 12
$ 52
RESTAURANT COMMISSION
$ 16
LOGISTICS COST
$ 38
FARMER’S SHARE
SUBTOTAL TAX (8.875%) GRATUITY
TOTAL
$ 106 $ 9.40 $ 19.08 $ 134.48
3. Blockchain Computing Heat Repurpose System
Cryptocurrency mining consumes roughly 0.3% of world’s electrical energy supply
61 TWh
5.6 M
per year
US households per year
*Bitcoin Energy Consumption Index 2018
Entire Switzerland per year
Eater LA Magazine, Cote 2018
THANK YOU 감사합니다
Eater LA Magazine, Cote 2018