Digital Growth Magazine - Issue 2 - November 2020

Page 9

Digital Growth - Nov 2020

Growing your e-commerce site in the new normal By: Toni Becker

T

he e-commerce market is continually growing, with more and more people choosing to shop online. According to statistics, 67% of millennials and 56% of Gen Xers prefer online shopping over brick and mortar stores. And since the COVID-19 pandemic hit the globe, the number of people choosing to shop online is expanding dramatically.

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