EMBRAER ADVANTAGE VOL 13/2021 by NG MEDIA

EMBRAER QUARTERLY

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VOL 13 2021

Which is why we’re relentlessly focused on providing flexible solutions designed to meet your needs. From cash-preservation to meeting delivery schedules, our process is transparent, straightforward and most importantly, flexible.

VOL 13 2021 Beyond The Surface Jorge Cervera Hauser’s oceanic photographic series

Fueling Climate Action Embraer announces its commitment on climate action

Exploring Earth’s Final Frontier Circumnavigating the Arctic with Polar Pod

OXYGEN RICH. prae•tor six hun•dred : arrive refreshed with the best-in-class cabin altitude of 5,800 ft Stephen Friedrich: +1 321 751 5050 | embraer.com/human

CONTENTS EMBRAER 4 Perspective 6 News 10 Leading Edge 66 Making A Difference 67 Moments 68 Fleet 70 Global Presence 72 Sales Team

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LEADERSHIP 38

Company Profile Mission Possible Interview with Jessica Naor at GrandView Aviation

TRAVEL

IMAGES (left page) © Embraer, (right page, clockwise from top) © Tali Kimelman, © David Griffen, © Pip Hare Ocean Racing

Escape The Tuscany Of Uruguay Uncovering the food, wine and art scene in Pueblo Eden

Expeditions Travel Gems Top-tier travel and lifestyle experiences

Uncharted A Land Of Many Faces A Nepali experience for the discerning traveler

Innovation Exploring Earth’s Final Frontier Circumnavigating the Arctic with Polar Pod

INSPIRATION

Philanthropy Collector’s Dream Charity Benefit The ninth biennial Only Watch charity auction

Design Dig Deep A subterranean vision for exclusive living

Sustainability Blockchain Of Command The future of supply chain management

Portrait Rising To The Challenge Pip Hare’s race to Vendée Globe 2024

Breakthrough Fueling Climate Action Embraer announces its commitment on climate action

Art Jungle Formula A creative hub in Mexico’s jungle

Epicurean A Taste For Change A new course for fine dining

COVER

Future of Travel Road To Recovery Celebrate the journey with self-guided road trips

Photography Beyond The Surface Jorge Cervera Hauser’s oceanic photographic series

Spotlight The Perfect Care For You An ongoing commitment from Embraer Executive Care

Baja, California – Jorge Cervera Hauser is an underwater photographer, award-winning film producer and eco-tourism activist who shares his fascination with the ocean through his ongoing series “Fish Say Cheese.” Hauser dives below the water’s surface to photograph the elusive sea creatures while they play, hunt and mate. On previous expeditions while free-diving, Hauser has captured never-before-seen marine behavior, which he shares to raise awareness and appreciation for the ocean. Read more about Hauser’s creative and conservation pursuits on page 30.

Embraer Quarterly · 3

PERSPECTIVE

Dear Friends, It has been an amazing time for business aviation and a record year for Embraer. Amidst turbulent change and shifting priorities, the demand for private travel continues to grow, and Embraer has remained committed to delivering even more value to our customers with an industry-leading portfolio, human-centered innovations and comprehensive service solutions. As we look ahead to the balance of 2021, we are thrilled by the steady momentum we, as a company and an industry, are experiencing. Several emerging trends continue to drive the market. We are seeing sustained growth across small and medium jets, with global demand exceeding 2019 levels. The agility of online experiences continues to drive digital transformation. And evolving travel interests—emphasizing health, safety and sustainability—are leading the way for bold new innovations and growth initiatives. We recently released our second quarter financial results, which highlighted record sales and deliveries at double-digit growth compared to the same period from 2020. Embraer experienced strong price discipline building a solid backlog across the entire portfolio with a book-to-bill ratio in excess of 2:1. These strong results come as we celebrate several recent achievements: the delivery of our 1,500th executive jet, a Phenom 300E, along with the first limited-edition Phenom 300E as part of the Duet collaboration with Porsche, recently winning first place at the 2021 International Yacht & Aviation Awards; and our top-ranked placement in the annual product support surveys, taking first place in Pro Pilot and third place in AIN. While we have experienced great momentum, we continue to look for new ways to deliver value to you, our customers. We recently announced new environmental, social and governance commitments as part of our efforts towards a more sustainable future, including achieving carbon-neutral operations by 2040 and supporting the aviation industry’s goal of net-zero carbon emissions by 2050. As part of these targets, we have collaborated with AvFuel to bring Neste MY Sustainable Aviation Fuel (SAF) to our Melbourne, Florida operations. Read more about our ESG commitments on page 48. It’s been an exciting year thus far. Our customer journey has undergone a digital transformation, and now, Advantage follows suit. Throughout this issue, you may notice QR codes enhanced with the Embraer logo. We encourage you to use your phone’s built-in camera to scan these codes to gain a richer experience with the content and teams supporting our industry-leading portfolio. As always, thank you for being a valued member of the Embraer family. As we continue to add value to our products and services, your travel needs remain at the center of every innovation, every initiative and every milestone—as part of our vision to deliver the ultimate experience in business aviation. Blues Skies (and Calm Winds) Ahead! Michael Amalfitano President & CEO, Embraer Executive Jets

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FUNCTIONAL RANGE. prae•tor six hun•dred : best-in-class range of 4,018 nautical miles, connecting London to New York nonstop Stephen Friedrich: +1 321 751 5050 | embraer.com/human

NEWS

IN CASE YOU MISSED IT The latest Embraer news from around the globe to keep you soaring to new heights

HOW EMBRAER CELEBRATES 52 YEARS OF BUSINESS By coincidence, on National Aviation Day, Embraer also celebrated its 52nd anniversary. For more than five decades, the global company has been dedicated to developing new aircraft and technologies to connect people around the world and provide the ultimate experience in aviation. The anniversary came just after the company introduced new environmental, social and governance (ESG) commitments, which include the continued support and integration of sustainable aviation fuel (SAF) into ongoing sustainability efforts, as well as testing of the all-electric demonstrator, which began this summer. As Embraer celebrated 52 years of innovation and progress, the team has kept a forward-focused mindset, challenging themselves to deliver innovative solutions to support a more sustainable ecosystem today, tomorrow and for another 52 years. 6 · Advantage Vol13 2021

At Embraer, we are always striving to give our customers a richer experience with our products and services. Advantage is no different. You may notice QR codes (like the one below) throughout this issue. Please use your phone’s built-in camera to scan these QR codes to access a wide array of digital content from across our channels. We hope you enjoy!

Q2 RESULTS SHOW STRONG MOMENTUM FOR EMBRAER Use your phone’s camera to scan the QR code to access our latest news

EMBRAER REMAINS AMONG TOP-RANKED IN CUSTOMER SUPPORT AIN and Pro Pilot Survey recently released the results of their annual customer support surveys. Embraer has remained amongst top-ranked companies in both surveys—taking first place in the Pro Pilot Survey for the second consecutive year and third place in AIN.

Embraer released financial results for Q2 2021, demonstrating a continuing trend of recovery for the aviation industry, and strong momentum for Embraer’s executive jets, especially as first-time buyers continue to enter the market. The company’s second quarter saw deliveries at double-digit growth compared to the same period last year, as well as sustained growth across the small and medium jet segments, with global demand exceeding 2019 levels. With a strong price discipline, solid backlog across the entire portfolio and a book-to-bill ratio in excess of 2:1, the quarter’s financial results reflect impressive sales momentum for the company. It’s been an exciting year thus far for Embraer, and the team looks forward to delivering more value to its customers with bold innovations and digital transformation.

Among the evaluated topics in the Pro Pilot Survey, Embraer scored first place in cost of parts, tech manuals, tech representatives, and service satisfaction categories. Meanwhile, AIN third place assessment has assured us of a combined overall average rating increase, an improvement in our Embraer Owned Service Centers, and our Cost per Hour Programs. Embraer thanks its valued customers for taking part in the surveys. With the feedback garnered from each, our Services & Support team will continue to listen, learn and improve its services and looks forward to doing so for many years to come. Embraer Quarterly · 7

NEWS

SAF COMES TO MELBOURNE FACILITIES AS PART OF COMMITMENT TO CLIMATE ACTION

In today’s environment, Embraer remains conscious of the urgency of the climate crisis and is committed to taking action to reduce carbon emissions. Recently, the company released new ESG targets (read more on page 48) and has already begun acting on these targets through its collaboration with AvFuel to bring Neste MY Sustainable Aviation Fuel (SAF) to its Melbourne operations. The first truckload of sustainable fuel was delivered to Melbourne Orlando International Airport on July 14 for use in ongoing operations from Embraer’s executive jets’ headquarters in Melbourne, Florida. Towards this goal, the company aims to bring innovative solutions to the market at an accelerated pace to help customers and partners meet their climate goals, as well as offer support to the industry and broader global community to advance efforts to address the climate crisis.

FIRST FLIGHTS OF THE ALLELECTRIC DEMONSTRATOR On the journey to a net zero-carbon emissions future, another initiative of Embraer has reached a new stage this summer: the flight test campaign of the all-electric demonstrator aircraft. Developed to evaluate new technologies and solutions that enable 100% electric and more sustainable aeronautical propulsion, the demonstrator conducts tests at Embraer’s facility in Gavião Peixoto, in São Paulo, Brazil. “The first flight of an aircraft is always an important milestone, and the takeoff of our first zero-emission electric aircraft also represents the relevant contribution of our teams and partners to the energy transition of the sector,” said Luis Carlos Affonso, Vice President of Engineering, Technology Development and Corporate Strategy of Embraer. “We are committed to seeking solutions to enable the future of a more sustainable aviation, and innovation will play a key role in this journey.” The knowledge acquired on the electric demonstrator aircraft tests will allow Embraer to develop innovative new products in line with the company’s continuous search for a sustainable future.

Use your phone’s camera to scan the QR code to watch the video

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PROJECT DUET WINS AT THE INTERNATIONAL YACHT & AVIATION AWARDS This year, Embraer was shortlisted in three categories at the International Yacht & Aviation Awards, taking home first place in the category of Private Jet Design: Project Duet. Duet is an exclusive partnership between Porsche and Embraer to create a seamless, luxurious experience with a limited edition, limited quantity pairing of Phenom 300E and 911 Turbo S, of which only 10 will ever be produced. The team behind the concept, which was a collaborative effort between both manufacturers, could not have been more excited to see their ingenuity recognized by the international community. Embraer recently delivered the first limited-edition Phenom 300E to an undisclosed customer in Fort Lauderdale, Florida. The light jet was delivered at Embraer’s state-of-the-art Global Customer Center in Melbourne, Florida.

LEADING EDGE

THE DNA OF A CHAMPION What makes the Praetor 500 the world’s most disruptive midsize jet? Industry-leading features. Game-changing innovations. You don’t become the fastest and furthest-flying midsize business jet without breaking a few rules. In the diagram below, we breakdown the distinct components that make this corner-to-corner jet truly different by design and disruptive by choice.

HEALTHIEST CABIN ENVIRONMENT includes best-in-class cabin pressurization and standard HEPA filters to remove 99.97% of bacteria, viruses and fungi from the air

SIGNATURE WINGLETS add airflow efficiency, enabling the best-in-class speed capabilities

SMARTPROBES provide highly accurate altimetry for the fly-by-wire system. The Praetor 500 is the first of its segment to offer full fly-by-wire digital control

E2VS available as an additional feature, Embraer’s Enhanced Vision System combines an Enhanced Vision System with Head-Up Display (HUD) to extend situational awareness for safer takeoff, landing and in-flight operations

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Use your phone’s camera to scan the QR code to access the virtual tour

KA-BAND ANTENNAE enables home-like Wi-Fi connectivity

APU EXHAUST considerately positioned for quieter ground experience

HONEYWELL ENGINES deliver excellent fuel efficiency and power, helping the Praetor 500 achieve best-in-class range

EXTERNAL BAGGAGE COMPARTMENT is eight feet long to accommodate bulky, long items

Embraer Quarterly · 11

SD Infrastructure SD’s network infrastructure enables your connectivity services to be richer, faster and more reliable

satcomdirect.com | sales@satcomdirect.com | +1 321.777.3000

Nepal’s diversity is staggering. The formidable Mount Everest may be reason enough to visit for some, but there is so much more to this beautiful country. Read more on pages 20-25.

A Guide To Pueblo Eden Travel Gems Selection Uncovering Nepal

Curated Road Trips Underwater World

TRAVEL

ESCAPE

THE TUSCANY OF URUGUAY Uruguay’s sun-drenched countryside is the perfect home base to unplug, feast up and discover the country’s artistic side

outh America’s smallest country is making big waves. A favorite among the international jet set for its beautiful beaches, laid-back vibe and progressive culture, Uruguay is stepping into the spotlight alongside its more prominent neighbors, Brazil to the north and Argentina to the south. While the beau monde continues to flock to the chic coastal towns of José Ignacio and Punta del Este, travelers are starting to take note of the country’s rural interior, where life moves at the pace of a slow-ripening grape. “Pueblo Eden is a sleepy, charming town where you may encounter more people on horseback than in cars,” said Tom Pyman, a travel expert at Black Tomato, a London-based luxury travel company. “It’s very much an in-the-know spot, beloved by locals. The town square is the perfect place to grab a glass of homegrown tannat wine and watch a spectacular sunset.” Drawing comparisons to Tuscany and Napa Valley for its small-town feel and fertile sierras dotted with sheep and gauchos herding cattle,

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Pueblo Eden is quietly humming with topflight wineries, restaurants and a design hotel garnering worldwide acclaim. Only two hours from the capital city of Montevideo and less than an hour from José Ignacio and Punta del Este, Pueblo Eden is an idyllic wine country escape worth adding to any South American itinerary.

A Pastoral Paradise The four mirrored cabins of Sacromonte Landscape Hotel punctuate the pretty Sierra de Carape hills with what looks like a contemporary art installation. Rectangular smoked-glass façades reflect the bucolic scenery’s sweeping green meadows, springwater reservoirs, and undulating vineyards planted with tannat, merlot and cabernet sauvignon grapes. Sprinkled across the 250acre estate, each shelter is a refuge offering privacy, peace and eco-sensitive luxury. “We wanted the landscape, architecture, terroir, and sustainability to all work in

Above The Sacromonte Landscape Hotel has four glass cabins set within 250 acres of pristine nature

perfect harmony,” shared owner Edmond Borit, who tapped MAPA Architects to create prefabricated structures that wouldn’t disturb the natural environment. Each steel shelter sits on a fieldstone foundation and features locally sourced timber, solar heat, recycled water, and living roofs. Large wraparound terraces boast private hot tubs and gardens, while interiors showcase master bedrooms and open-plan living spaces with kitchens, fireplaces and reading nooks overlooking spectacular views.

“Pueblo Eden is a sleepy, charming town where you may encounter more people on horseback than in cars.”

Accommodations also come equipped with off-road electric buggies to explore the property’s singular sites, including a tiny avant-garde chapel hewed from crosslaminated timber; three eight-foot custom kaleidoscopes, and swaths of wild forest.

WORDS Nora Walsh, IMAGES (left page) © Tali Kimelman, (right page top) © Leonardo Finotti, (right page bottom) © Tali Kimelman

Wine & Dine Sacromonte’s hilltop restaurant is centered around an open-air 40-foot communal table that plays host to authentic asados dishing up barbecued lamb, veal and wild boar, garden-grown vegetables, and Borit’s portfolio of complex, elegant wines aged in French oak barrels. For further wine tasting, head to nearby Viña Edén, a boutique family winery set on a 16-acre vineyard growing tannat, merlot, marselan, chardonnay, and pinot noir varietals. Enjoy a private tasting with the winemaker, a three-course lunch or a wine-pairing picnic under a centennial tree. To sample high-quality olive oil, reserve a tour and tasting at Lote 8, a small batch olive oil producer set on a hilltop with panoramic views of the Eden Valley. Their extra virgin olive oils are harvested by hand and sold on the international market.

Top Reflecting the stunning scenery, each cabin at Sacromonte Landscape Hotel is outfitted with mirrored glass walls Bottom Pueblo Eden is quietly humming with top-flight wineries, restaurants and a design hotel garnering worldwide acclaim

Embraer Quarterly · 15

ESCAPE

No one passes through Pueblo Eden without a meal at the charmingly rustic La Posta de Vaimaca, owned and operated by a local husband-and-wife duo. Dishes like lamb slow-cooked in white wine and homemade cheese and basil ravioli are downhome and delicious. Choto, a seasonal farm-to-table restaurant owned by Argentine comedian Fabio Alberti, serves up elevated dishes with country roots. Parmesan breadsticks and roasted garlic mayonnaise precede plates of charred vegetables and fireroasted meats like chorizo and roast ribs smothered in house-made chimichurri sauce. Hidden down a long dirt road, it may be hard to find, but it’s worth the effort.

IMAGES (left page) © Leonardo Finotti, (right page) © Tali Kimelman

All About Art

Left page At Sacromonte, the large 40-foot table is ideal for open-air meals and wine tastings on the hillside with an unparalleled view of the landscape Right page (top) Soak up sierra views while enjoying peaceful hikes and horseback riding on trails throughout the valley Right page (bottom) Specialties include wood-fired lamb, veal and wild boar served with seasonal vegetables and a range of ovenbaked fare

Acclaimed Uruguayan sculptor Pablo Atchugarry has the art world on the edge of its seat with the construction of Latin America’s largest modern art museum. He tapped renowned architect Carlos Ott to design the new Museum of Contemporary American Art (MACA), located in Manantiales, Maldonado, in southeastern Uruguay. The monumental structure, evoking the silhouette of an ark, is crafted from locally grown Eucalyptus trees that are being molded in France and shipped back to Uruguay for assembly. The museum and sculpture park will house an art collection curated by Atchugarry, which spotlights both local and international artists. His mission is to create a free-to-enter, year-round attraction that becomes part of the cultural fabric of Uruguay. Be among the first to visit when it opens early next year.

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EXPEDITIONS

TRAVEL GEMS From mountain adventures to coastal escapes, we’ve put together a list of top-tier destinations for sunny sojourns, recreation retreats, and ultra-luxury experiences to try next

THE FINE ART OF BESPOKE TRAVEL Private pursuits and immersive escapes remain at the top of the wish list for ultra-luxury experiences. There’s a growing desire among the jet set for more thoughtful travel and longer stays, as the who’s who crave a disconnect from the online world while seeking authenticity in lesser-known and far-flung destinations. At the forefront of travel innovation for the world’s elite is Jaclyn Sienna India, founder of Sienna Charles, who “unearths the sublime” to offer her discerning members lifestyle and travel memories that most can only dream of. Based in Los Angeles and globally recognized as an expert in luxury, India personally vets every detail—from hotels to yachts, health professionals, spa therapists, and chefs—before meticulously designing experiential itineraries reflective of her client’s creative expression. In 2022, India projects family-orientated travel will take precedence, with 18 · Advantage Vol13 2021

more time consideration and more interest-based activities. There’s a conscious shift to sustainable travel from sailboats to bicycles, and balancing ultra-luxury with low impact is an art India has mastered. A recent success for Sienna Charles was a bespoke family sojourn to Scotland, which entailed living in a self-sustaining community in the wild highlands of Scoraig and Foula. Here, surrounded by wilderness and a vast bucolic landscape, guests used sailboats to fish and forage, living off the land for a week with their findings cooked up by a private chef. The experience is complete with remote bothy lunches, tented picnics, Loch fishing, nature walks, and, of course, if there’s anything else you can dream of, Sienna Charles is sure to make it happen. siennacharles.com

ISLAND LIVING

WORDS Amber Muller, IMAGES (left page) © Unsplash / Bjorn Snelders, (right page from top) © Eleven Experience, © Jacob Sjoman, © Ultima Collection

Jet off to Saint Lucia and you’ll discover more than just a resort hideaway. Opening from November 2022, you’ll find a boutique hotel, a luxury residential community with 300 memberships, exclusive health and wellness amenities, ocean activities, scenic restaurants, and a world-class golf course designed by Bill Coore and Ben Crenshaw. Set on 360 acres, Cabot Saint Lucia exemplifies island living, offering 130 lots for custom home builds, and 170 architecturally designed villas and townhouses all stretched along 1½ miles of secluded white-sand beaches. For seamless access to Cabot Saint Lucia, a private helicopter transfer is available between George F. L. Charles Private Airport, and, with no cars and the ease of all-hours club transport, islanddwelling is all the more relaxing. cabotsaintlucia.com

THE ULTIMATE SKI RETREAT Take to the skies where you can touchdown, ski and retreat in Patagonia’s remote Los Lagos region. With easy jet access, guests will delight in the secluded Rio Palena Lodge, nestled in the snowy peaks of the Andes Mountains. For those seeking adventure, Leo Trippi creates bespoke experiences for every season at Rio Palena Lodge, where winter heli-skiing is on schedule from October to December. With guided expeditions beyond the summit, you can descend and traverse open bowls, steep couloirs, and glacier runs. The newly remodeled alpine lodge intimately accommodates 14 guests in seven rooms, with wood-burning fireplaces, a wood-fire sauna and charming river-facing patios. Rio Palena Lodge is available for exclusive use, complete with chef-prepared meals and activities to pique the interest of every guest with fly fishing, whitewater rafting and waterfall hiking. leotrippi.com

SPIRIT OF THE ALPS

A CAPRI CLASSIC

Ultima Gstaad is a year-round destination for those seeking the exclusive comforts of five-star wellness, outdoor adventure and fine dining set in the upscale town of Gstaad, Switzerland. The award-winning mountain hotel boasts 11 suites and six private residences fashioned with traditional architecture featuring a children and pet-friendly fireplace, plus cozy interiors for post-slope lounging. While here, a visit to the Aesthetic Clinic is a must for tailored anti-aging treatments delivered by world-leading medical professionals, as is the Ultima Spa, where you can swim, steam and recoup at your leisure. Finish the day with a fusion of Swiss and Mediterranean culinary delights by world-class chefs and a delectable Alpine cocktail, shaken or stirred. ultimacollection.com

Sail away to an elegant Mediterranean retreat for the much-anticipated opening of Hotel La Palma in April 2022. Located in the heart of Capri, just steps from Piazzetta, the newly transformed hotel pays homage to the island’s iconic golden age with a chic spin on the classic dolce vita lifestyle. Each of the 50 guest rooms and suites offers a private sun-dappled balcony or terrace with sweeping views of the village and the dramatic coastline below. Guests can drift between the spa and pool deck, feast on authentic Italian fare at Bianca’s rooftop, and rendezvous until late at La Palma Beach Club in the Marina Piccola. Capri is exclusively accessible by boat, yacht and helicopter from Naples and Sorrento. oetkercollection.com

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UNCHARTED

A LAND OF MANY FACES A bucket-list destination for many, Nepal combines outdoor adventure with a rich tapestry of cultural sites and unique spiritual traditions

ome to eight of the highest peaks in the world including Mount Everest, Nepal is a magnet for intrepid trekkers. However, you don’t need to be an extreme alpinist to enjoy the region’s network of breathtaking trails, many forged centuries ago by traders and pilgrims. In addition to hiking, there’s paragliding, river rafting, canyoning, mountain biking, and wildlife safaris to give adrenaline junkies an auxiliary shot of adventure. Wherever the journey takes you, you won’t get far without happening upon a temple or monastery strung with colorful prayer flags revealing the piety of Nepal’s populace. “The culture is fascinating,” said Catherine Heald, founder of Remote Lands, a luxury outfitter that specializes in the region. “The religion is a cross between Hinduism and Buddhism, which is totally unique in the world. There’s such a tranquility to the people.” Saddled between India and Tibet, Nepal’s terrain is surprisingly diverse for its size. Its rocky deserts, Himalayan peaks and subtropical forests are all within a traveling distance of 100 miles, making it relatively easy to piece together an epic itinerary.

Kathmandu The entry point for most travelers to Nepal is the country’s capital of Kathmandu. For some, the city’s chaotic pace can be a shock to the senses. Head straight to Dwarika’s Hotel to escape the fray. The family-run heritage property comprises several Newari houses hewed from red brick, terracotta and carved wood. Its 80 rooms, courtyard pool and Ayurvedic spa are restful sanctuaries infused with traditional touches. Dine at the hotel’s restaurant, Krishnarpan, for a 22-course introduction to Nepali cuisine. 20 · Advantage Vol13 2021

WORDS Nora Walsh, IMAGE © Unsplash / Martin Jernberg

Soaring to a cloudtickling altitude of nearly 30,000 feet, Mount Everest is the ultimate conquest for mountaineers

UNCHARTED

In 2015, the country experienced a devastating earthquake that damaged a range of ancient monuments, but many remain intact or have been rebuilt. Pay an early morning visit to the UNESCO-listed Durbar Square. The wellpreserved historic quarter is packed with cultural sites and temple architecture dating back to the Malla dynasty. Later, wander Kathmandu’s bustling cobbled streets, halfhidden shrines and colorful bazaars to appreciate the capital in all its glory. To immerse yourself even further in Nepal’s cultural treasures, branch out into the Kathmandu Valley. Explore the well-preserved medieval city of Bhaktapur; visit the Tibetan Buddhist community of Boudha to see South Asia’s largest stupa; and head to the holy riverbank in Pashupatinath, where you’ll find end-of-life cremation ceremonies taking place in burning ghats, as well as one of the most sacred temples in the Hindu world. Wellness warriors should plan a stopover at Dwarika’s sister resort in Dhulikhel to balance their chakras while enjoying a humbling view of the spectacular Himalayas range. Activities include Ayurveda sessions, meditation, yoga, pottery and mandala classes, rock salt therapy, and trekking to surrounding sights. 22 · Advantage Vol13 2021

EMBRAER TIP Navigate Nepal’s notoriously challenging runways with ease thanks to the Praetor 500’s full fly-by-wire digital controls, the only midsize aircraft with this technology.

The Himalayas

IMAGES (left page) © Unsplash / Meghraj Neupane, (right page top) © The Pavilions Hotels & Resorts, (right page bottom) © Unsplash / Titas Gurung

The holy grail for climbers, Mount Everest allures seasoned mountaineers looking to test their mettle on the world’s tallest summit. For non-hikers, Heald recommends soaring over Base Camp in a helicopter. “You can only stay for eight minutes at 18,000 feet, but personally, it’s among the most thrilling eight minutes I’ve ever spent,” said Heald. “Then we fly you down to 14,000 feet for a beautiful Champagne breakfast in the shadow of Everest at Yeti Mountain Home in Kongde before flying back to Kathmandu Airport or your hotel’s helipad.” Remote Lands can also arrange for your trip to be accompanied by the grandson of Sherpa Tenzing Norgay, who will regale you with stories of his grandfather’s first successful Everest ascent with Sir Edmund Hillary in 1952. Those conquering the mountain on foot can organize Sherpa-guided treks with their bags carried from lodge to lodge (referred to as teahouses). Locally owned Yeti Mountain Home’s five Himalayan properties offer warm hospitality and basic comforts as you explore the region’s cinematic terrain. Expect yak farms, emerald paddy fields, rhododendron meadows, snow-dusted summits, icy rivers, and cliffside monasteries. The Annapurna Circuit is another spectacular hiking route best accessed from the adventure-centric city of Pokhara, set on the scenic shores of Phewa Lake. Choose between two new luxury resorts—The Pavilions Himalayas or Lost Horizons Resort (opening 2022)—for a lavishly pampered retreat.

Left page Boudha Stupa in Kathmandu is one of the largest spherical stupas in Nepal and the world, surrounded by countless monasteries Right page (top) The Pavilions Himalayas boasts farm and lakeside villas with renewable energy and farm-fresh produce Right page (bottom) The Annapurna Circuit is a spectacular hiking route best accessed from the adventure-centric city of Pokhara, set on the shores of Phewa Lake

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UNCHARTED

Upper Mustang Head north to the ancient kingdom of Mustang for a window into one of the last strongholds of traditional Tibetan culture existing in the world. The medieval fortress city of Lo Manthang, hidden behind walls on a remote plateau in the foothills of the Annapurna and Dhaulagiri massifs, was restricted to foreigners until 1992 (a special permit is still needed to visit). The village’s warren of white-washed mud and stone homes, cowtrodden alleyways, spinning prayer wheels, and centuriesold Buddhist monasteries have it on track to become a UNESCO World Heritage Site. Soon the Chinese and Nepali governments will connect the two countries via a new highway that traces an old salt trading route right into Mustang. While increased accessibility will bring contemporary conveniences to local Lobans (think running water, plumbing and modern goods), some of its age-old cultural heritage may be lost in the modernization. Get there before development does and bed down in Jomsom at the freshly minted Moksha Mustang hotel facing jaw-dropping views of Mount Nilgiri. Its top-notch spa, hot spring-fed pool and cozy mountain architecture don’t disappoint.

Left page Take a private helicopter flight over the Annapurna mountain range, one of Nepal’s most heavily glaciated regions Above The lush forests and grassy plains in the Terai region were frequently used as royal hunting grounds before Chitwan National Park was established in the 1970s Right page Over 80% of Nepal’s people practice Hinduism, making it, along with Bali, one of the only Hindu-majority nation in the world outside of India

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IMAGES (left page) © Unsplash / Titas Gurung, (above) © Unsplash / Vince Russell, (right page) © Jay Tindall

Nepal is widely known for its frosty climes and high-altitude zeniths, but the country is also home to balmy low-lying jungles along its border with India.

Chitwan National Park Nepal is widely known for its frosty climes and highaltitude zeniths, but the country is also home to balmy low-lying jungles along its border with India. The lush forests and grassy plains in the Terai region were frequently used as royal hunting grounds before Chitwan National Park was established in the 1970s. A 360-squaremile UNESCO World Heritage site, the park is thriving with more than 45 wildlife species including one-horned rhinos, elephants, deer, monkeys, exotic birds, and the famous Royal Bengal tiger. The Taj Meghauli Serai, set on the edge of the park along the banks of the Rapti River, provides all the creature comforts expected of a topcaliber wildlife lodge, including ranger-led Jeep and canoe safaris. Don’t go home without catching a traditional stick dance in a local Tharu community. The best time to travel to Nepal depends on the adventures you’re planning to undertake. Trekking is best done in the spring and fall, rafting and cycling are ideal in October and November, and wildlife safaris are pleasant from October to March. While it’s true that the weather in Nepal is notoriously unpredictable, the country’s ability to deliver a once-in-a-lifetime journey is anything but. Embraer Quarterly · 25

FUTURE OF TRAVEL

ROAD TO RECOVERY While the events of the past year have upended the travel industry, more and more people are taking to the open road for their next adventure

fter months of considerable isolation, ongoing restrictions and general quarantine fatigue, our pent-up desire to travel is as strong as ever. In fact, according to a recent survey conducted by Expedia Group, 44% of us plan to take more trips this year, with consumer spending set to skyrocket. But with international travel still difficult to navigate and, in a positive outcome, with the COVID-19 reset motivating us to embrace the growing ethos of slow travel, domestic trips are on the rise, with many of us looking to hit the road.

In turn, this has prompted luxury companies, from hotels to car brands, to unveil their own bespoke five-star, selfdriven itineraries. Porsche—who actually launched its Travel Experience program in 2018 with a scenic California driving tour—offers all-inclusive six-night group itineraries in a 911 sports car through some of the most scenic routes in the U.S. “Many travelers are looking for memorable experiences that allow them to escape their busy day-to-day lives,” explained Ayesha Coker, director of experiential marketing. “Curated driving trips are also one of the best ways for people to experience a Porsche sports car.” Guided by Porsche Track Experience instructors, the itineraries take in some of the most desirable U.S. destinations with stopovers at a raft of the best hotels and resorts in the country, alongside lots of time for fine dining, leisure activities and incredible experiences. The brand’s “Route 66 Tour” in 2019, for example, took drivers along famous, picturesque stretches of “America’s Mother Road,” complete with a memorable sunrise hot air balloon ride in Sedona, Arizona. “The special element of all Porsche Travel Experience tours is the nice sense of camaraderie developed over the course of the week,” said Coker. “While guests meet for the first time on day one, they depart knowing that they have become part of the Porsche community by the week’s end.” 26 · Advantage Vol13 2021

Porsche Travel Experience program includes itineraries in some of the most desirable U.S. destinations

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WORDS Lauren Ho, IMAGE © Porsche Cars North America

FUTURE OF TRAVEL

“Deprived of sensory experiences under lockdown, we expect an increased interest in immersive travel that can appease all the five senses. Road trips can allow for this by providing extra flexibility and control over the travel experience.”

Sam Mullen, the U.K. leisure travel director at Quintessentially Travel, said: “Self-drive trips are the perfect combination of adventure, but with the back-up of pre-booked and carefully curated hotels. They allow you to indulge your explorative side, go off the beaten track and really get under the skin of the location you are driving through.” Indeed, in a brilliant partnership with Marriott International, the luxury travel group has unveiled a series of one-of-a-kind curated adventures in both the U.S. and Europe, which includes stays at some of the hotel group’s top brands—like the Ritz Carlton and St. Regis hotels—alongside truly bespoke touches, such as sunset Champagne toasts in a private seaplane overlooking the San Francisco Bay. For some trips, there is also the option to drive in style with access to vintage cars, such as a 1960s Ford Mustang Convertible. “Marriott is the perfect partner for us, combining some wonderfully located hotels in some of the most glorious and iconic destinations in the U.S. and Europe,” said Mullen. “Like us, exemplary customer service and individual touches are of the utmost importance, so we believe we can offer guests the ultimate trip, combining the freedom of the road together with absolute luxury.” Elsewhere, hotel brands such as the Four Seasons and Aman have also launched their own experiences, with the latter making 28 · Advantage Vol13 2021

the most of its properties’ extraordinary locations. “We launched Aman Driving Journeys to offer our guests a private insight into our destinations, further showcasing the diverse and exceptional landscapes that surround our properties,” explained Roland Fasel, chief operating officer. “Our guests have always valued the seclusion and privacy our resorts offer, and these journeys conveniently enable the ability to travel in a crowd-free environment.” With Aman’s legendary service at its core, the brand’s itineraries are truly bespoke and individually tailored, using the sanctuary of an Aman property as the start and end point for each journey. Including between three to five hours of driving per day, guests have access to a wide range of vehicles from vintage sports cars to SUVs and can set off at their own pace, with bespoke GPS systems, nearby support vehicles, and personalized Aman iPhones that have been preloaded with off-the-beaten-track stop-off suggestions like art galleries, coffee shops and the best photo opportunities. And should guests want to use their own vehicles, Aman can assist with shipping where required. Fasel continued: “Aman has always been revered as a provider of transformative and unique experiences in some of Earth’s most inspiring destinations. We are continually seeking new ways to connect guests to the spirit of a place.”

Above Aman Driving Journeys offer guests a private insight into destinations, further showcasing the landscapes that surround their properties

IMAGES (left page) Courtesy of Aman, (right page) © Ultimate Driving Tours

The Four Seasons, meanwhile, has taken its already established road trip offering to the next level with “The Scenic Route,” which includes six new itineraries that hop between the brand’s hotels in various locations with an array of extraordinary experiences thrown in. “We’ve seen that 51% of our guests are traveling more domestically, and 68% are traveling for leisure,” said Simon Casson, president of hotel operations in Europe, the Middle East and Africa. “The road trip concept lends itself well to European destinations where it is possible to drive from coastlines to cities in a matter of hours with scenic vistas and stops between some of our most storied properties. These trips also offer a sense of freedom and adventure after months of confinement while enjoying all the comforts of traveling with the Four Seasons.” The brand’s Russia itinerary, for instance, journeys from Moscow to St. Petersburg through the Russian countryside with exclusive backstage tours of the Bolshoi Theatre or immersive local village experiences. “Travel has become more than seeing a person or visiting a famous landmark,” noted Casson. “Deprived of sensory experiences under lockdown, we expect an increased interest in immersive travel that can appease all the five senses. Road trips allow for this by providing extra flexibility and control over the travel experience.” Julie Hunter agreed, “The journey is as much of the focus as the destination.” The global operations director for luxury car tour company Ultimate Driving Tours, Hunter also noted that professionally curated road trips are the perfect balance of independence and the confidence that you’ll undoubtedly be able to experience the best of the region you are in. Certainly, at the hands of an experienced and knowledgeable team, Ultimate Driving Tours delivers completely customized itineraries that bring you adventure and luxury, all in your dream car— be that cruising in a Ferrari along the coastal towns of Provence, experiencing a Porsche on the German Autobahn, or perhaps feeling the power of a McLaren up in the Swiss Alps. “Our journeys are made complete with boutique five-star accommodations, fine dining options and handpicked lifestyle experiences,” said Hunter. “This could be truffle hunting in the countryside outside Siena or enjoying a privately chartered helicopter cruise over the snow-capped Alps.”

Top Behind the wheels, guests enjoy a luxury driving experience coupled with the gourmet food and wine for which the region is famed Bottom Ultimate Driving Tours delivers completely customized itineraries that bring adventure and luxury for all tastes

Indeed, safer, flexible, better for the environment, and fun. If travel is all about the journey, then the good old fashioned road trip is the only way to go. So hop in, buckle up and enjoy the ride. Embraer Quarterly · 29

PHOTOGRAPHY

Whale Shark, Contoy Island

BEYOND THE SURFACE Photographer and deep-sea advocate Jorge Cervera Hauser explores the beauty beyond the surface, documenting and sharing his passion for the ocean and its inhabitants

exican underwater photographer and award-winning film producer Jorge Cervera Hauser is known for his dramatic photographs of the ocean. In his ongoing series “Fish Say Cheese,” Hauser’s images capture mighty wildlife in scenes of pure serenity drenched in the soft filtered light from above. “Most of my pictures are taken free diving between the surface and 30 feet of depth,” said Hauser, adding, “I only shoot with natural light, so for me, clear water conditions are critical.” When diving, Hauser observes his subjects from a respectful distance and has learned to anticipate their movements before edging closer. In doing so, he has captured some never-before-seen marine behavior, landing his work on the pages of revered publications like National Geographic and Ocean Geographic and features in campaigns for Apple and Samsung. “Swimming along with orcas while they hunt pelagic rays in the Sea of Cortez, lurking amongst crocodiles and anacondas alike, or freediving with great white

sharks in Guadalupe Island are only some of the moments that I have captured in my photographs,” shared Hauser. An innate desire to protect marine life and promote eco-tourism underpins Hauser’s entire ethos. He tirelessly supports various research and conservation efforts by scientists and non-profits worldwide and works to develop tourist destinations that encourage the interaction and protection of wildlife. In Baja California, Hauser worked alongside fishing communities to develop open-ocean tourism as an alternative to fishing, founded Pelagic Fleet, and most recently, started Baja My Love—an adventure travel firm leading wildlife expeditions throughout Mexico. Alongside his creative endeavors, Hauser is on the Advisory Board for the Revillagigedo National Park and produced the awardwinning documentary film “México Pelágico.” For more work by this artist, visit: fishsaycheese.com

PHOTOGRAPHY

“I will always go back to the ocean. She has always rewarded my patience.”

Baitball, Baja California

Sea Lion, Baja California

Transient Orca, Baja California

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PHOTOGRAPHY

Stingray, Xcalak, Mexico

Humpback Whale, Baja California

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“When you experience these amazing things first hand, you become an ambassador for the ocean. If when you get back home you tell the stories, show the pictures and leave the smallest inception in someone else’s mind, then you’re making a difference. We cannot protect what we don’t love, and we don’t love what we don’t understand.”

Lemon Shark, Tiger Beach

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Pip Hare is the first British Skipper to complete the Vendée Globe in 2020/21. Read her interview on pages 46-47.

GrandView Aviation The Polar Pod The Blockchain Impact © Pip Hare / Ocean Racing

Pip Hare Interview Sustainable Aviation Fuel

LEADERSHIP

COMPANY PROFILE

MISSION POSSIBLE Chief Operating Officer at GrandView Aviation, Jessica Naor, discusses recent business growth and the aviation missions made possible with the Phenom 300MED In 2019, you were interviewed as part of our customer profile on GrandView Aviation. Would you mind updating us on the mission of GrandView Aviation and your role in serving that mission? GrandView Aviation’s mission is largely unchanged since 2019, but we have seen an incredible rise in demand for our services, and our business has grown dramatically. We are unique in that we not only fly private VIP charter customers but we also fly life-saving organ transplant flights. Halfway through 2021 alone, we have carried over 130 organs and transplant teams. In 2019, we were flying around 250 hours per month, and this year we’re doing over 1,000 hours a month. We just added our 12th Phenom 300 series aircraft to the fleet and intend to add more. 38 · Advantage Vol13 2021

In our last interview, you talked about joining GrandView Aviation for the purpose of expanding the company’s business model. Now, more than two years later, how do you feel about the progress GrandView has made in this regard? GrandView Aviation has grown tremendously over the last two years. Business growth is exciting, but I’m also overjoyed to see the team we have built grow and learn every day. I literally smile when I see a room full of our people—they’re engaged and fully dedicated to growing GrandView. My role has started pivoting from day-today oversight to being the resource provider—I focus on “what do you need to get the job done,” where I used to focus on doing the job myself, and I love it.

With GrandView Aviation’s latest purchase of a Phenom 300MED configuration, what do you envision as the next phase of expansion for the fleet? The Phenom 300MED conversion is key to growing our business diversity. This has always been a fundamental goal of the company. The Phenom 300 is an incredibly capable aircraft for almost any mission in the United States—its nonstop range and payload are almost unmatched in the light jet market, as is its incredible ramp presence. We want to be able to do any mission we are called to do—vacation or business travel, surgical team transport, and, in the future, medical transport and evacuation.

From your perspective, is there a growing demand for special mission solutions, specifically for

MEDEVAC solutions? With COVID-19 concerns, atrisk patients like the elderly or immunocompromised will be more protected in a private aircraft versus airline travel, which is a possible growth area for us. Once international travel resumes, there will also be more need for overseas medical evacuation.

Why was the Phenom 300MED the best MEDEVAC solution for your company? Since our entire fixed-wing fleet is Phenom 300s, the Phenom 300MED was the obvious choice for our expansion into this mission type. The existing MEDEVAC aircraft in the market are also aging—there are not many modern aircraft with a range comparable to the Phenom 300MED, and as these older aircraft become prohibitively expensive to operate due to rising maintenance expenses, the Phenom 300MED will begin to fill that gap in the market.

Will the Phenom 300MED see a special membership program similar to what was introduced in 2018 after your purchase of a Phenom 300? Or how will it be used in your fleet?

IMAGES © GrandView Aviation

Since the Phenom 300MED has a conversion kit that can convert from a passenger configuration to a MEDEVAC operation in a matter of hours, it can easily perform our existing missions today and MEDEVAC

missions that come up. We will weave the Phenom 300MED into our existing fleet operations and use its expanded capabilities when the need arises. We don’t have any special membership programs planned currently.

belief coming true. While our business and vacation travel came to an absolute halt during quarantines, we could still rely on our medical missions and cargo missions to bring in some business during that time.

As GrandView Aviation continues to grow, how does your team ensure that each customer receives a personalized experience with your fleet?

What has been the biggest challenge of growing during a time of significant change for the global community?

This has been a key focus of our sales team as we have scaled quickly. We’re using technology and personal touch to keep track of every customer interaction and constantly engage our clients to understand their needs. It also comes from company culture—one of our five key values is to treat everyone with kindness and compassion, that includes clients, co-workers, vendors, suppliers, and anyone else we interact with. We find that everything goes smoother when you’re kind, and people, especially clients, can feel that when they interact with anyone on our team.

Now that you’re expanding into special missions, what other types of missions are you exploring as part of future expansions of your fleet? We’re open to any mission that suits our fleet and fits in with our other missions. We truly believe that aviation companies must be diverse, and the pandemic was a key example of that

2020 was a major challenge for our team due to the pandemic and subsequent travel-bans, but our team handled the challenges of the pandemic incredibly well. We made the decision not to do layoffs, even when our aircraft weren’t flying because we wanted to take care of our people. When vacation travel started again at the end of 2020, we were well-positioned to take advantage of changes in the market with a highly motivated and dedicated team. We doubled down on our past success by doubling our fleet from 2020 to 2021. In the moment, it was a scary decision to make with all the unknowns of COVID-19, but this decision put us in a great position now that so many people are flocking to private aviation. The pandemic taught me that keeping your focus and continuing to build day-by-day, even in the face of risk and great unknowns, is what separates exceptional companies from average companies. For more information, visit: flygv.com

“The pandemic taught me that keeping your focus and continuing to build day-by-day, even in the face of risk and great unknowns, is what separates exceptional companies from average companies.”

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“One out of eight molecules of CO2 that is added to the atmosphere is absorbed by the ocean around Antarctica within a year. This is the ocean to study. This is the critical component of our Earth’s climate system.”

INNOVATION

EXPLORING EARTH’S FINAL FRONTIER The expedition of the Polar Pod aims to prove that the planet’s most dangerous environment could also be its most important

“E

verything starts with the strength of an idea,” said Jean-Louis Étienne. “Not a spontaneous one, but a lucky combination of one’s inner needs, an objective challenge, and a desire and willingness to enter unknown territory.” The French doctor, scientist and explorer has followed this philosophy throughout his entire career. His desire drove him to become the first to ski solo to the North Pole in 1986. His pursuit of challenge pushed him to complete the 3,914-mile International Trans-Antarctica Expedition, a dog-and-sled traversal of the entire Austral continent performed by Étienne and a team of four others over the course of seven months between July 1989 and March 1990.

WORDS Alex Cox, IMAGES © 7C-PolarPod

Since, the multi-faceted Société de Géographie gold medalist—also a licensed doctor of the Merchant navy, a Chevalier of the National Order of Merit and the Ordre des Palmes Académiques, and (as of 2020) a Grand Officer of the Legion of Honor—has continued an intensive program of scientific expeditions. On the aluminumhulled schooner “Antarctica,” he spent five years raising awareness of the changing environment, sailing to South Georgia, Antarctica and Spitsbergen among others. In 2002, he drifted for four months in Arctic pack-ice; in 2010, he made the first perilous crossing of the Arctic Ocean by balloon. Even at the age of 74, Étienne shows no signs of slowing, and his latest ocean expedition could be his most extreme undertaking to date. Étienne and a rotating team of sailors, scientists and cooks are set to circumnavigate the Antarctic over the course of two years. They will ride and study the 15,000-mile Antarctic Circumpolar Current around the Southern Ocean in order to increase understanding of Earth’s climate circulation and the role the frigid waters of the Southern Ocean play as a critical carbon sink. “One out of eight molecules of CO2 that is added to the atmosphere is absorbed by the ocean around Antarctica within a year,” oceanographer and climate scientist Joellen Russell told CNN. “This is the ocean to study. This is the critical component of our Earth’s climate system.”

The Polar Pod is a 1,000ton, 328-foot vessel inspired by veteran U.S. oceanographic platform FLIP, designed to withstand the harshest ocean conditions

Embraer Quarterly · 41

INNOVATION

To survive in such harsh conditions requires a special vessel. One able to withstand the turbulence of the socalled “Furious Fifties,” the strong westerly winds between the latitudes of 50°S and 55°S. Russell calls the area “catastrophically dangerous;” before 2015 and the launch of the unmanned SOCCOM project—which uses robotic submersible floats to gather environmental data—it was essentially unmonitored due to its unforgiving conditions. As Dame Ellen MacArthur put it during her participation in the 2000-2001 Vendée Globe round-the-world yacht race, “The Southern Ocean is unique. It wants everything. When you have nothing left, it wants twice as much again.” Étienne’s solution is the Polar Pod, a 1,000 ton, 328-foot vessel inspired by veteran U.S. oceanographic platform FLIP, precisely designed to withstand the worst the ocean can throw at it. In transit, the Polar Pod floats horizontally, towed to its operating area by a tug. In action, the bow of the vessel is flooded, causing it to tip to a vertical position, where its 246-feet-below-water draft employs a steel lattice to absorb and cut through the strong currents of the Southern Ocean. The Pod is designed to resist resonant movement, heel no more than five degrees from center, move no more than 10% the height of the ocean’s waves, and create a smooth ride that a traditional ship could not hope to match. Sails and a single propeller will allow the Polar Pod to steer a broad course around icebergs and towards crew-change rendezvous points, but it will primarily be carried by the current.

Left Page Jean-Louis Étienne led a number of educationoriented scientific expeditions to raise awareness of the Polar regions Right page (top) Driven by the Circumpolar Current, like a satellite around Antarctica, the Polar Pod will allow the acquisition of data and long-term observations Right page (bottom) The structure of the nacelle is made of aluminum and the outer shell is made of special steel to handle the most violent storms

TECHNICAL SPECIFICATIONS OF THE POLAR POD The platform, which is 328 feet and weighs 1,000 tons, is sized to tackle the biggest waves in the world. The Polar Pod is an ecological vessel. Trained by the Antarctic Circumpolar Current, it will have a very limited impact on the environment. In orbit around Antarctica, this circumnavigation of 15,000 miles, at the average speed of 1 knot (1.8 km/h) should last two years. The nacelle located at 49 feet above the surface is equipped to accommodate 8 people with 6 months of autonomy. The Polar Pod will allow the acquisition of data and long-term observations to be transmitted to researchers, oceanographers, climatologists, and biologists; 43 scientific institutions from 12 countries are involved in the project. The Polar Pod begins construction in 2022, with the expedition due to launch in December 2023.

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IMAGES (left page, right page top) © 7C-PolarPod, (right page bottom) © Laurent Hindryckx

It will be built to be highly efficient and ecologically sound. The eight-person habitat above water will be surrounded by energy-generating turbines and photovoltaic cells, which will generate power for scientific equipment, desalination, light, and heat. Advanced thermal insulation, meanwhile, will ensure the comfort of its crew with minimal outward impact. The Polar Pod will also be silent-running, allowing it to perform an acoustic survey of the fauna of the seas— perhaps even revealing evidence of the elusive Colossal Squid—and crammed with instrumentation. It will collect and relay its environmental data to the world’s scientists and students in real-time. “I like to invent things, to design unexpected vessels to explore in new ways,” said Étienne. This expedition, like so many others, hinges on the integrity of that vessel and its ability to overcome one of the harshest environments on the planet. The Polar Pod begins construction in 2022, with the expedition due to launch in December 2023, and Étienne is confident that his craft—and its journey—will be a success. “Discouragement is a permanent threat one needs to defend against in order to make progress,” he said. “Confronting disbelief, mistrust and denial is the price of all new ideas. They only survive if they are held and defended tirelessly. There is nothing any longer that can stop my departure toward those grand spaces, the pillar of my dreams. We only get such chances a few times in our lives.” Embraer Quarterly · 43

SUSTAINABILITY

BLOCKCHAIN OF COMMAND Blockchain is not just for cryptocurrency—it will change the way the world is tracked and managed

lockchain was invented to solve a problem. The concept of an entirely digital currency had been floated in various circles since the mid-1980s, but it faced a significant barrier in the form of double-spending, whereby copying a single token and exchanging it multiple times would, without proper controls, be trivial. Not able to fall back on tried-and-tested anti-counterfeiting methods, a foolproof and open method of tracking was required— one in which both parties, and the world at large, could be sure of the veracity of the transaction. The introduction of Bitcoin in 2009 brought with it the solution: an open, decentralized ledger known as the blockchain, used to record exchanges as they happen. Its security comes from a system called proof-of-work, whereby blocks are validated via intensive computersolved equations, which are then matched against previous data to form a chain of transaction blocks. Attempting to alter a previous block in any way would completely invalidate all those after it, making fraudulent recording impossible. If something has changed hands, there’s a record on the blockchain—one that will remain there forever. Blockchain technology may have originated with cryptocurrency, but it has not taken long for its practical benefits to become clear: it can securely store data of absolutely any kind, and used in the right way it can extend far beyond the intangible. Blockchain is disruptive, an immutable, accessible public record, one which Ginni Rometty, former chairman, president and CEO of IBM, believes could be completely transformative. “Anything that [one] can conceive of as a supply chain,” she said, “blockchain can vastly improve its efficiency—it doesn’t matter if it’s people, numbers, data, or money.” Any item or process which requires an audit trail is viable. Some of the largest diamond companies, for example, are working together to follow diamonds from mine to ring finger, eliminating customers’ potential worries about the source of their jewelry. The Aura Blockchain Consortium goes further: founder members including Prada, Louis Vuitton and Cartier are assembling a platform that aims to provide any interested brand with a bespoke blockchain following luxury goods through the entirety of the product lifecycle. Providing transparency is obviously important. “Blockchain is a key technology to enhance customer service, relationships with our partners and traceability,” said Cyrille Vigneron, president and

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CEO of Cartier International. “The luxury industry creates timeless pieces and must ensure that these rigorous standards will endure and remain in trustworthy hands.” Aura-tracked products are traced with a unique ID which offers customers secure proof of ownership, authenticity and information on every step of the manufacturing process. Brand leaders can use the same data path to intricately track supplier behavior and ensure sustainable sourcing of materials, as well as making contracts with clients without the need for a costly, slow intermediary. There’s even value post-purchase: product interventions can be managed on the blockchain, with Cartier testing a feature that allows consumers to upload photographs of their products to prove the items’ condition. “It’s something simple, but it means the trust between the two parties is enhanced,” said Vigneron.

WORDS Alex Cox, IMAGE © iStock

Blockchain’s impact will extend far further than the luxury sector: Maersk and IBM are working to develop TradeLens, a full supply chain tracking solution, centralizing and simplifying the extensive paperwork which can often cost as much in paper and administrative flow as it does to pay for shipping; Toyota is experimenting with collecting driver data, which will influence the efficiency and safety of the next generation of cars. The end-to-end implementation of blockchain will also help to ensure conditions are fair: Walmart is exploring options to monitor food safety in shipping and eliminate human trafficking from its supply chain, while London-based NGO Provenance has experimented with a system it calls bait-to-plate, tracking Indonesian fish from catch to consumer—a system which could easily be expanded to protect migrant workers in the industry if it attracts proper support. Cooperation is, at present, essential to blockchain’s success and a key potential stumbling block. The individuals keeping the decentralized platform running must be incentivized somehow, generally with monetary tokens, which some governments see as controversial. Middlemen must be properly monitored and encouraged to follow strict tracking practices, without which the whole chain falls apart. Blockchain’s proof-of-work mechanism is also problematic since its computing energy requirements are at odds with any sustainability gains—recent estimates suggest Bitcoin’s worldwide energy use is greater than that of Argentina. But Bitcoin’s structure is not the only possible blockchain implementation, and alternative low-energy methods of authentication are available and viable. Efficient implementation of blockchain may indeed help to improve the environment, as organizations such as the European Commission have established initiatives that aim to use it to support environmental protection and sustainability. Blockchain was invented to solve one problem, but it has the potential to solve countless more. It is on the verge of becoming the oil in the engine of business. “To date, blockchain has transformed only people’s thinking,” said EY Global Digital Tax Leader Channing Flynn. “We don’t yet even know all the questions blockchain technology will raise, much less the answers. But waiting for the technology to take hold is too late. Now is the time to start defining the questions and influencing policy that will lead to answers.” Embraer Quarterly · 45

PORTRAIT

RISING TO THE CHALLENGE Pip Hare has achieved on water what many women attempt in the boardroom—breaking the glass ceiling. After almost two decades of professional solo sailing, she is now one of the very few women— and the first British skipper—to complete the Vendée Globe, a nonstop round-the-world race first contested in 1989. We couldn’t wait to find out more.

“More men have walked on the moon than women have completed the Vendée Globe, which is all the inspiration I need to succeed.” That’s 11 men on the moon and 10 women to complete the race so far…How does it feel to finally reach your goal of completing the race? Can you share your best and worst memories of the race? Even though I’m racing full throttle towards the next Vendée Globe in 2024, I still have to pinch myself—it’s been a dream of mine for so long. It’s so hard to pick the best moment of the race—I can genuinely say I loved every minute. So perhaps the one I’ll go for is when I had to change the rudder. That was my worst moment—facing the possibility of retiring from the race or completing a daunting, difficult and potentially impossible task. But I’d practiced (in the calm of a marina), so I gave myself a good talking to, then put my all into changing this huge piece of equipment at sea. It was an immense effort, but I did it, so that triumph over adversity is also my best moment. 46 · Advantage Vol13 2021

How did you prepare physically, mentally and emotionally for the race? What would you say are the required qualities to succeed? I’ve been preparing for this race my whole life—getting experience in a variety of boats, across different oceans, both solo and in teams. And that’s really important for the Vendée Globe. You can be physically fit and have the newest, fastest boat, but experience counts for everything. Knowing you’ve got it helps. I’m a pretty determined (some would say stubborn) person, and I love figuring out how to solve a problem on board. So, although I was nervous at the start, I felt mentally prepared. In terms of physical fitness, I trained by running, biking, and doing strength and conditioning workouts. The sails are huge on the 60-feet IMOCAs, so I had to be strong enough to lug them around the deck.

You have said: “Solo sailing makes me curious as to how far I can push myself. There is always going to be something to learn, something I can do

better. That’s what drives me on, understanding not who you are but who you want to be.” What lessons came out of the Vendée Globe for you? My 2020/21 Vendée campaign was always about learning for the next race—and that’s exactly what I did. It was my first time in the Southern Ocean, so I learned how to ride the weather systems down there, how far I could push myself and my boat, and that you’ve got to make the most of your strengths, which will be different from others.

What event/s led to you only taking on a solo sailing career at age 35? I don’t come from the typical sailing background. I come from a land-locked county in the U.K., I don’t have access to lots of money, and I’m female. So I had to find my own path to the race I dreamed of completing. That took time. I spent the early part of my sailing career racking up experience and looking for a way into ocean racing. It was hard, I didn’t know anyone and it is a sport with around

5% female participation. I was never confident or pushy enough to talk my way onto a team. At the age of 35, I realized I had to create my own opportunities because no one was going to magically open the door for me. I was living on a 39-foot boat at the time, and I entered in my first solo race, from Plymouth, U.K. to Newport, Rhode Island, U.S.A. From that moment, I have managed my own performance pathway, using what I had to create a platform from which to progress. Each time I finished a race, I decided what the next level would be and created a project plan to get there, managing everything myself, from funding and marketing to qualification and sporting development. I’m heading for the 2024 Vendée with a new boat and a team behind me—faster, fitter and more determined than ever.

What tech gadgets or objects do you rely on when you’re on the water—the ones you use personally that are not attached to the boat? And what do you miss the most when at sea?

The tech on the boat has improved so much, from our weather mapping systems to our autopilots. I couldn’t do without my phone. It helps me track my health data, navigate and download weather forecasts. I can even connect it via Wi-Fi to my satellite system, enabling me to stay in contact with family, friends and shore crew (via WhatsApp), take and edit pictures and videos (although I also have GoPros on board), and listen to music. A bit of Daft Punk at full volume saw me through a lot of challenging moments on board! I miss family and friends the most. And fresh fruit. I live on mainly freeze-dried food while racing and crave cherry tomatoes or a crunchy apple on dry land.

You’re entering the next Vendé Globe in 2024 and working with foils now. What additional skills do you think you need to acquire to become sufficiently competent in managing this type of setup?

foils. The motion of the boat is very different, so I will need to learn how to feel when to push and when to back off.

You’ve talked about how much being in or around bodies of water helps your mental health. Did you feel different sailing again after lockdown? It’s strange because, in lockdown, we were all confined to a small area and isolated from the people we love. But when I’m on my own in the middle of the ocean, I feel completely free and not at all lonely. Like many people, I felt frustrated in lockdown, but out on the water, I have control—it’s up to me to make decisions and respond to whatever the sea throws at me. So I think lockdown just emphasized the importance to me and my mental health of being at sea.

I’ve just completed the Ocean Race Europe on board “Bureau Vallée,” which was my first experience of

INTERVIEW Debbie Hathway, IMAGES © Pip Hare / Ocean Racing

Left page After 95 days, 11 hours, 37 minutes and 30 seconds of racing, Pip Hare finishes the Vendée Globe 2020/21 in Les Sables d’Olonne, France Right page Pip Hare is heading for the 2024 Vendée Globe– faster, fitter and more determined than ever

Embraer Quarterly · 47

BREAKTHROUGH

FUELING CLIMATE ACTION Embraer takes action to reduce its carbon footprint with the first delivery of sustainable aviation fuel received at the Melbourne, Florida facility as part of new environmental, social and governance (ESG) commitments

oday, small businesses and global corporations alike are held to higher standards—not only in terms of the quality of their products and services but also the integrity of their environmental and social efforts. This is in large part due to an evolving ecosystem of decision-makers who are keen to support businesses they believe will better their community and contribute to a greener future. Embraer is one such company that has upped its efforts in this regard.

While these figures represent a comparatively small portion of all emissions, Embraer is taking action today to reduce its carbon footprint with newly released environmental, social and governance (ESG) commitments. These initiatives include achieving carbonneutral operations by 2040 and supporting the industry’s goal of net-zero carbon emissions by 2050. Both commitments will count on sustainable aviation fuel (SAF) to aid carbon reduction.

As a global manufacturer of commercial, defense and business aircraft, Embraer’s impact spans the civil aviation sector. As a whole, aviation accounts for 2% of global CO2 and 3% of GHC emissions, as per the Intergovernmental Panel on Climate Change (IPCC) report estimates. When broken down further, business aviation is responsible for 2% of aviation emissions, or 0.04% of all global emissions.

As part of the company’s adoption of SAF, Embraer Executive Jets recently announced a collaboration with AvFuel to bring Neste MY Sustainable Aviation Fuel™ to Melbourne Orlando International Airport. AvFuel supplied Embraer with the SAF on July 14 at its Melbourne, Florida facility. The first truckload was delivered to Sheltair (KMLB) for storage and handling and will

Left As part of the company’s adoption of sustainable aviation fuel, Embraer Executive Jets recently announced a collaboration with AvFuel

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“As we just announced our ESG commitments, it’s crucial that we lead by example to show our local community, our customers and our operators that we are doing our part and taking immediate action to shape a more sustainable ecosystem of air travel.”

WORDS Kate Szymanski, IMAGES © Embraer

be used to support ongoing operations at the company’s executive jets headquarters in Melbourne. Demonstrator aircraft flying on SAF are signified by a decal (pictured above). “At Embraer, we have a deeply rooted heritage in environmentalism, which drives us to find solutions toward a more sustainable future for business aviation. As part of those solutions, we have already begun using SAF when flying to industry events. However, we are now taking our efforts a step further,” said Michael Amalfitano, President and CEO of Embraer Executive Jets. “As we just announced our ESG commitments, it’s crucial that we lead by example to show our local community, our customers and our operators that we are doing our part and taking immediate action to shape a more sustainable ecosystem of air travel.” Each truckload (approximately 8,000 gallons) of the fuel from Neste’s Houston location provides a 19.1 metric ton reduction in carbon emissions over its lifecycle—equivalent to the amount of carbon sequestered by 23.4 acres of U.S. forests per year. SAF is the most effective way to reduce a flight’s carbon footprint, and, in the future, SAF could deliver up to 80% less greenhouse gas emissions versus traditional jet fuel in its neat form.

Neste MY SAF is made from sustainably sourced, renewable waste and residue materials, such as used cooking oil. It is a drop-in fuel that, once blended with petroleum jet fuel, meets ASTM D-1655 specification for jet fuel. This makes Neste MY SAF an optimum solution to directly reduce greenhouse gas emissions from aircraft, requiring no new investments, modifications or changes to the aircraft or fuel distribution procedures.

Above Demonstrator aircraft flying on sustainable aviation fuel are signified by a decal

Embraer, along with AvFuel, is part of the Business Aviation Coalition for Sustainable Aviation Fuel. Launched in 2018, the coalition aims to promote discussions on the path forward for the continued adoption of SAF in business aviation, as well as to support industry-leading events. The coalition has a goal of reducing emissions through investment and innovation. As Embraer collaborates with industr y partners and organizations to make SAF the fuel of choice for its aircraft and broader civil aviation, today’s business travelers can rest assured that the industry is not only becoming more innovative but also more sustainable.

Embraer Quarterly · 49

Located in the heart of the Mayan jungle, Uh May combines art, nature, technology and ancestral wisdom creating a harmonious space. Read more on pages 58-59.

Only Watch Auction Underground Architecture Uh May Cultural Center Fine Dining Evolution

Embraer Executive Care

INSPIRATION

PHILANTHROPY

COLLECTORS’ DREAM CHARITY BENEFIT The much-anticipated ninth edition of the philanthropic Only Watch event takes place in November 2021 at the Four Seasons Hôtel des Bergues in Geneva

t 2 p.m. (CET) on November 6, 2021, watchmakers, collectors, philanthropists, and partners will gather at the Four Seasons Hôtel des Bergues in Geneva to witness another 53 lots of one-off luxury timepieces going under the Christie’s hammer for Only Watch. To date, EUR 70 million have been raised in this fashion to fund research into Duchenne muscular dystrophy, thanks to the initiative of Luc Pettavino, president of association Monégasque Contre les Myopathies. This is the ninth edition of the biennial charity auction, held under the High Patronage of H.S.H. Prince Albert II. It is made possible with support from the finest watch manufacturers, who create the most incredible timepieces for the occasion. “This year, we have the great privilege to gather more than 50 brands, as well as people who have collaborated to create some of these unique timepieces, to raise funds for research into Duchenne muscular dystrophy. Thanks to the generosity of all involved, this group is creating incredible momentum in the watch industry once again. Have a look at the pieces and you will agree with me,” said Pettavino. He pays tribute, as usual, on the Only Watch website to his son who inspired the event—the “courageous, admirable, handsome, funny, and kind Paul Pettavino. His light hovers over Only Watch.”

Krayon’s contribution to the occasion strikes a chord. “Anywhere—as life-affirming as a watch can be” is described as a window into the sublime. The dial is decorated with an intricate miniature painting that reinterprets Claude Monet’s famous “Impression, Sunrise” in contemporary fashion. “Orange, blazing, intense, the force at the origin of all life, reminding us there is something greater than ourselves to strive for.” The watch is designed to indicate the time of sunrise and sunset at the precise location chosen by the client—anywhere in the world. 52 · Advantage Vol13 2021

WORDS Debbie Hathway, IMAGES (left page top) © Gaetan Luci, (left page bottom) © Only Watch, (right page left) © Only Watch, (right page right) © Krayon

DATES TO DIARIZE Monaco: Sept. 22 to 25 – Monaco Yacht Show Dubai: Sept. 30 to Oct. 3 – Christie’s Tokyo: Oct. 8 to 10 – Christie’s Singapore: Oct. 15 to 20 – Malmaison by the Hour Glass Hong Kong: Oct. 25 to 28 – Christie’s Macau : Oct. 28 – Timepiece Museum Geneva: Nov. 4 to 6 – Four Seasons Hôtel des Bergues

Meanwhile, Speake Marin chose orange as the primary color for its Dual Time “The Sun Only Watch” timepiece, linking to the sun as a symbol of energy and power. What’s more, the sun has long been the reference for the chronometry measure and the time split. In a press statement, they explain that orange symbolizes life and hope to fight Duchenne muscular dystrophy thanks to the very encouraging results of the research thus far.

humanity’s enduring emotional intelligence, have the power to positively shape our lives, and can be applied in a sustainable way to help each other and the planet,” he said.

Proceeds from Only Watch have enabled researchers to prepare for their first clinical trial in 2022, with the reasonable hope of changing the lives of thousands of young people and families. With ongoing support from the Association Monégasque Contre les Myopathies since 2005, scientists have been able to accelerate their investigation into genetic diseases and their associated dysfunctions to develop pioneering techniques towards the therapies required for the lengthy correction process.

“Our motto is, ‘Create beauty to do good.’ We do this with a gentle human touch, a clear goal to progress with patience and determination towards therapies for Duchenne muscular dystrophy, and an ethical and identical approach to each member of the Only Watch community,” said Pettavino.

Pettavino notes that acts of altruism, compassion and empathy seem to have accelerated since the pandemic hit. “They are a reason for optimism. They speak to

Only Watch is one example of how we can make this approach a way of life, achieving incredibly beautiful things, raising considerable amounts of money for a worthwhile cause, and making friends.

Left page (top) H.S.H. Prince Albert II of Monaco and Luc Pettavino, founder of Only Watch at Palais de Monaco Left page (bottom) The ninth edition of the biennial charity auction started at the Monaco Yacht Show and will end in Geneva Right page (left) Thanks to the generosity of the watchmakers, donors, partners, and the international press coverage, Only Watch has raised more than EUR 70 million to date Right page (right) Krayon’s “Anywhere” is decorated with an intricate miniature painting that reinterprets Claude Monet’s famous “Impression, Sunrise”

Leading up to the auction, the watches to be auctioned this year will be presented to the public, media and horological enthusiasts on a promotional tour starting at the Monaco Yacht Show on September 22, 2021. Follow @onlywatch_official for updates and visit: onlywatch.com

Embraer Quarterly · 53

DESIGN

DIG DEEP As space above ground becomes ever more squeezed, architects are creating subterranean solutions, unearthing the allure of private, underground lairs

hen the late Spanish artist César Manrique built his Volcano House in Lanzarote in 1966, he added an underground floor with a lounge, bar, swimming pool, and dance floor, which wrapped around five exploded lava bubbles. It was a famous party pad until his death in 1992, but the house has a serious side too. During his lifetime, Manrique rallied against the highrise developments that were blotting the Spanish coast, carving out surrealist alternatives that plunged deep into Lanzarote’s volcanic sands and rocky outposts. Elegantly woven into Lanzarote’s black lava landscape, Volcano House is now a museum and a foundation dedicated to his belief that architecture should live in harmony with its surroundings. More than 60 years on, Manrique’s views are echoed by a new generation of architects, among them the Greek practice Mold. On the rugged Greek island of Serifos, Mold founder Konstantinos Vlachoulis constructed his NCaved house above a secluded rocky cove. “The location has a disarming view but is openly exposed to a strong north wind. The need to create a protected shelter led us to drill the slope instead of arranging a set of spaces in a line at ground level,” he said. The 3,875-square-foot holiday hideaway is built in stone excavated from the plot, iron, which references the island’s many old iron ore mines, concrete, and wood. “Our vast respect for the land did not lead us to a timid, stereotypical design; rather, we aimed for a house that declares its presence yet manages to ‘belong’ to its surroundings.” 54 · Advantage Vol13 2021

WORDS Emma O’Kelly, IMAGE © Ivar Kvaal

Left page The NCaved house was built as a threedimensional “chessboard” of solids and voids that accommodate and isolate the residence quarters

Right page Under is a restaurant 18-feet below the surface in Lindesnes, Norway, exposing guests to the wonders beneath the sea

DESIGN

Portuguese architect, Manuel Aires Mateus, took a similar approach when he built Casa na Terra, a holiday home in Alentejo. An underground building had already existed on the site, and new construction is not permitted in the area, so Aires Mateus devised a house that “disappears” below ground. On the surface, the only sign of life is a concrete canopy with a green roof, skylights and a narrow gash in the land that leads down to three subterranean bedrooms and living spaces. Its barely-there presence was, he said, an act of “ecological responsibility.” Materials, lighting, heating, and ventilation have moved on since Manrique’s day, and technological solutions open up greater possibilities to innovate below ground. When they created Under, an avant-garde seafood restaurant on the southern coast of Norway, local architects Snøhetta set out to experiment with boundaries. The 112-foot long concrete structure dives headfirst into the North Sea to rest on the seabed 18 feet below. Snøhetta founder Kjetil Trædal Thorsen explained: “Under challenges what determines a person’s physical placement in their environment. In this building, you may find yourself underwater, over the seabed, between land and sea. It offers new perspectives and ways of seeing the world.” It was also a technical challenge; the structure was assembled off-site, winched into place with tugboats and cranes, and filled with water so it would sink before being fitted out as a restaurant for 40 diners. The menu focuses on locally sourced produce, with a special emphasis on sustainable capture. The site is also a research station; marine life flourishes in southern Norway’s briny waters, and limpets, kelp and

Left page Under welcomes guests to immerse themselves in the Norwegian marine ecosystem to experience a submerged universe Above The NCaved house is located on a small secluded rocky cove on Serifos island, seemingly hovering just above sea level Right page Located at the eastern edge of the Texas Hill Country, the private wine cave nearly disappears into its surroundings

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EMBRAER TIP Fly in comfort with active turbulence reduction through full fly-by-wire flight controls in the Praetor 600 as you touchdown in Portugal.

IMAGES (left) © Ivar Kvaal, (above) © Yiorgis Yerolymbos, (right) © Casey Dunn

other micro-organisms have already attached themselves to the exterior of the restaurant, transforming it into an “artificial reef.” For centuries, the communities of Matera in Italy and Cappadocia in Turkey, among many others, have carved homes, churches and tunnels into the rocks and thrived in the cool shelter of their subterranean cities. The notion of a cave-like existence still evokes romance and a sense of adventure. When Texan architects Clayton Korte were called on to create a wine cellar in a hillside on a private ranch in Texas Hill Country, they turned the idea on its head. “Traditional wine storage caves are dark, artificially lit spaces that can give a person working inside vertigo through lack of access to daylight or the outdoors. Barrel storage caves usually have high humidity and are about 58 degrees Fahrenheit, so they are less than desirable from a comfort level,” said practice principal, Brian Korte. Instead, Korte tucked a tasting lounge, bar, wine cellar for 4,000 plus bottles, and restroom into an already excavated tunnel and flooded it with natural light. Interior components made from wood were slotted into the 16 by 69-foot space without touching the walls so that it remains adaptable “like a ship in a bottle.” So masterful is the design that, even at its deepest part, it’s connected visually to the outside world and natural light, and lush vegetation and large limestone boulders, collected from the excavation, camouflage the entry. Perfectly designed for decadence with discretion, Manrique would surely have approved. Embraer Quarterly · 57

ART

JUNGLE FORMULA Advantage talks to Roth, the enigmatic founder of creative community AZULIK, about how he works with local communities to protect and reshape the landscape

n the 20 years since Argentinean artist-turnedarchitect Eduardo “Roth” Neira touched down in Tulum, the Mexican resort has evolved from a cool backpacker hang out to an Ibiza-style party town dashed with the scepter of overdevelopment. Unhappy with what he was witnessing, Roth set up his own architecture studio, opened luxury eco-resort AZULIK, and started collaborating with local communities, adopting their techniques and traditions, presenting an alternative model of development that helps protect the region and its people. In 2019, he unveiled a creative hub in the jungle of Francisco Uh May, 30 minutes from Tulum. Here, a series of unique, Gaudi-esque buildings host a SFER IK museum, the Uh May cultural center, a recording studio, and a fashion and design lab where clothes, ceramics and other crafts are made by local artisans. As in AZULIK Tulum, visitors to Uh May get to walk barefoot among spectacular surroundings that blend future and past. Roth remains something of an enigma, but here he explains his Mexican mission.

Left Uh May cultural center is a harmonious space to discover and develop the creative self, allowing nature, aesthetic and ancestral wisdom to be the guide Above In the centerpiece of Uh May, some of the world’s finest visual artists gather to find innovative ways of experiencing and creating art Right page (left) As the head of this foundation, Roth has furthered a constant dialogue with both native and contemporary communities Right page (right) SFER IK Tulum is an interdisciplinary creative sphere comprising cutting edge artisanal workshops and innovative artist residencies

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AZULIK is an iconic tourist destination, but what is the aim of Uh May? Here, we are working closely with the Mayan community, indigenous to the Yucatán Peninsula. They have taught us how to build with local, sustainable materials, how to cook seasonally, keeping in mind the medicinal value of the local ingredients, how to weave, and much more. Their skills are divided throughout the community; there are textile workers and weavers that create macramé, builders who work with local woods such as bejuco, plant connoisseurs, botanists, ceramists and so on. Everything is guided by three pillars—nature, art and ancestry. I believe that Indigenous communities everywhere, not just in Mexico, hold invaluable knowledge that can help us live more sustainably, regeneratively, and responsibly, and it’s a message we want to convey at Uh May.

Tell us more about your creative collaborations at Uh May. At SFER IK, located in both Tulum and Uh May, we have held exhibitions with artists such as Cecilia Bengolea, Ernesto Neto, and Gabriel Rico, and we plan to hold more. Our multidisciplinary group byRoth brings together creatives from more than 20 disciplines—gastronomy, music, film, architecture, design—and the recording studio is used by our team and DJs and musicians from all around the world. The children of the community are also welcome. They come to visit the museum, and every week they engage with a workshop to learn more about the hands-on processes of their ancestors. Special guests come to participate in workshops too (fashion designer Rick Owens paid a visit in 2019), and we hope to open these up to the general public soon.

How is the region changing? The economy and infrastructure of the Yucatán peninsula are changing rapidly. While this brings the spotlight to the local community and highlights their creativity, we are indeed very concerned about the natural health of the region. Our practices are responsible and sustainable, and we try to encourage neighboring businesses to follow suit.

How will you develop postpandemic? COVID-19 has changed everything. It has been the dark night of the collective soul and a defining moment in which to think about our journey as a society—where are we living, how we relate to each other, how important it is to be surrounded by nature. At AZULIK and Uh May, we create spaces and experiences that awaken curiosity, reflection and creativity. Once the world fully opens again, places that offer unique experiences and an immersive natural ambiance will be in huge demand.

EMBRAER TIP

WORDS & INTERVIEW Emma O’kelly, IMAGES © AZULIK

Looking for a quick getaway from Dallas? Board your Phenom 100EV and land in Cancún in less than 3 hours.

Embraer Quarterly · 59

EPICUREAN

Left page Saima Khan, founder of private chef and catering company The Hampstead Kitchen, has cooked for some of the most powerful people in the world Right page The Hampstead Kitchen offers the full experience, laying the table, choosing the flowers and the wine, and curating four-course menus

A TASTE FOR CHANGE A top-tier restaurant scene shake-up is keeping chefs in business by offering guests fine-dining experiences at their leisure

I WORDS Melissa Twigg & Amber Muller, IMAGES © Helen Cathcart Photography

f there is one thing the pandemic has taught us, entire industries can adapt at lightning speed to a new way of working and living. Prior to COVID-19, Michelin-star-quality food was a pleasure largely enjoyed in expensive establishments in Tokyo, Paris, London, or New York. Food eaten at home, meanwhile, was often far simpler. But from one month to the next, all that changed. Studies have shown that Michelinstarred restaurants implemented an impressive multi-level response to the mass shut-down of dining out, including brilliant strategies to tackle developing social issues, new business practices to help support the millions of people employed by the industry, and out-the-box ideas to satisfy eager clients at home. As clients spoke about longing for the rituals, tastes and sheer excitement of fine dining, restaurants opened their eyes to this new opportunity and began increasing their home deliveries, as well as offering online cooking classes through platforms such as Goldbelly going so far as to offer private dining at home with acclaimed chefs. For many companies, it was a triumph—talented cooks were free to simply walk through your front door,

and around the world, which saved many businesses that were staring into the abyss of the COVID-19 pandemic. Up in leafy North London, Saima Khan, the founder of private chef and catering company The Hampstead Kitchen, was working flat out as the demand for private chefs increased ten-fold over 2020. The London native, who left a lucrative career in risk management to pursue her dream, has cooked for some of the most powerful people in the world, including Warren Buffett, Elon Musk and the Obamas. She notes that in the U.K., people have been banned from dining with more than two couples for most of the last year—known as the “rule of six”—but these laws don’t apply up in the air, allowing her to host banquets on private jets instead. This has been particularly popular with large Middle Eastern families living in a joint bubble with various relatives— one of her offerings is a feast of dishes from the countries they fly over, such as rich stews from Turkey and crumbly feta and fresh bread from Greece. For those staying in the U.K., she offers the full experience, laying the table, choosing the flowers and the wine, and curating four-course Embraer Quarterly · 61

EPICUREAN

menus. “In the past, clients would have flown their guests from around the world, but we now have limited travel, so we are finding that more of the events are taking place in the U.K.,” she said. “So we adapted slightly, and knowing the fickle British summer well, created an alfresco experience that can be enjoyed indoors as well as outside. But we continue with our philosophy that food and wine is the most amazing and important aspect in bringing together friends and family.”

now that our favorite dining rooms are reopening. “People had to adapt and cook more at home, but many didn’t want to sacrifice incredible food, and they had the time to indulge in that, so yes, people know now they can get luxury food at home,” he said. “Also, many people employed private chefs for the first time, and they see the value and enjoyment in that. On the other hand, everyone is rushing back to restaurants, and the best restaurants in Los Angeles are packed.”

Brad Metzger, the owner of BMRS Hospitality Recruitment, is a Los Angeles-based hospitality recruitment firm who regularly works with many of Hollywood’s most important directors and actors. During the height of the COVID19 crisis, Metzger, along with Culinary Recruitment Director Ally Burton, arranged for chefs to move in with clients, testing them for the virus beforehand.

As many of their clients fled Manhattan for the surrounding areas last year, Metzger and his team placed an increasing number of chefs in the Hamptons and on exclusive islands like Martha’s Vineyard. “In New York, there were so many very talented chefs out of work, and they were being snapped up by people who couldn’t travel to Europe or even go out for dinner, so they were happy to pay whatever it took to make the vacation special,” he said. “The souschef from Eleven Madison Park did a bunch of work in the Hamptons, with one family for a month, another for six weeks.”

“It took a while,” Metzger explained on the phone from Los Angeles. “At the very beginning, the restaurant industry was at a complete standstill. I didn’t want to lay off my team, so we just tried to support the industry as best as we could, helping to provide information to our clients. But then, suddenly, we started receiving a ton of calls from old and new clients wanting to hire a private chef, so we really focused on that aspect of our placement business.” It was an immediate success, and Metzger believes it could change the way we eat even

Eleven Madison Park is itself an interesting case. Over the course of the pandemic, head chef Daniel Humm turned his hand to making meal sets, selling them to first-time diners intrigued with the multi-course offerings. At the same time, Humm saw an opportunity to support New Yorkers facing hardship, which made him reevaluate his work and turn his hugely profitable restaurant into a plant-based establishment.

Left page Amandine Chefs’ international network of top-notch local chefs can provide everything from casual dining to gastronomic experiences on order Above Rethink Food is a New York-based non-profit that takes excess food from restaurants and supermarkets to feed those facing hardship Right page Earlier this year, Eleven Madison Park launched a food truck—the Eleven Madison Truck—to serve 2,000 meals a week throughout the Bronx and Brooklyn

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IMAGES (left page) © David Griffen, (right page top) © Evan Sung / Courtesy of Rethink Food, (right page bottom) © Sarah Steinbach with Convicts Studio

“What began as an effort to keep our team employed while feeding people has become some of the most fulfilling work of my career. It is a chapter in my life that’s been deeply moving and for which I am very grateful.”

“The pandemic brought our industry to its knees,” he said. “With our closure, we laid off most of our team and truly didn’t know if there was going to be an Eleven Madison Park. What began as an effort to keep our team employed while feeding people has become some of the most fulfilling work of my career. It is a chapter in my life that’s been deeply moving and for which I am very grateful.” Humm partnered with Rethink Food, a New York-based non-profit, which takes excess food from restaurants and supermarkets to help feed local residents facing food insecurity. In 2020, Eleven Madison Park became the first Rethink Certified Program partner, turning the kitchen into a commissary kitchen while creating chef-prepared meals for distribution to community

members. What’s more, in 2021, they launched a food truck together— the Eleven Madison Truck—to serve 2,000 meals a week in neighborhoods throughout the Bronx and Brooklyn to the delight of residents. Of course, it hasn’t all been plain sailing—Kate Emer y of Amandine Chefs, which places private, chalet and yacht chefs around the world, says working around various COVID-19 restrictions and constantly changing rules at international borders have been challenging. Some chefs have also found it harder than usual to get hold of ingredients they usually would have flown in. “It’s certainly been incredibly busy this past year with more last-minute requests than ever before,” explained Emery. Amandine Chefs is well placed to handle this increased

demand with a truly international network of top-notch local chefs who can provide everything from casual dining to gastronomic experiences on order: “We can provide a chef anywhere to anyone who wants someone to cook them tasty, creative and delicious food...on a boat, on a plane or in a villa, private home or chalet. We can fulfill any demand for any type of chef anywhere in the world.” This growing trend for diversifying the Michelin offerings ultimately brings many positives: it has given people in the industry flexibility and income, helped those on a lower income, and allowed guests to sit back and delight in the beauty of a crafted tasting menu, at a time when the world outside briefly looked quite bleak.

Embraer Quarterly · 63

SPOTLIGHT

THE PERFECT CARE FOR YOU It’s in the human DNA: community. Since our first formation as a society, humankind has had the urge to gather—whether for protection, support or mutual celebration.

he restrictions imposed by the global pandemic have reminded us how important it is to be in the presence of one another. The need to stay connected has spurred a digital transformation in the way we conduct ourselves personally, socially and professionally. Video conferencing and meeting applications have become vital tools for remote working and virtual events. However, a human touch remains irreplaceable. With this in mind, a subtle yet significant change has been made by Embraer’s EEC team. From now on, we will go by our full name: Embraer Executive Care. Our name stands for what we provide to our customers, care and support, and we wear that name proudly.

Above Embraer Executive Care covers maintenance as well as parts, normal wear, freight, exchange, labor, and even rescue team

Maintaining an aircraft is a complex process, but the Embraer Executive Care team makes it feel simple. As the world climbs back to its feet and you return to your pre-pandemic routines, there is a new sense of urgency to make up for lost time. Our team is working to make sure your aircraft’s time under maintenance is as efficient and convenient as possible. Embraer aims to provide the ultimate experience in business aviation. Through Embraer Executive Care, we’re constantly improving that experience—planning, budgeting and support are rolled together under a fixed monthly fee, plus an hourly charge for flight hours flown, to make maintenance straightforward and easy for customers to anticipate. Beforehand, the costs for all scheduled and unscheduled maintenance items are set and known.

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WORDS © Kate Szymanski, IMAGES © Embraer

As a perfect complement to the aircraft’s warranty, Embraer Executive Care covers maintenance as well as parts, normal wear, freight, exchange, labor, and even rescue team. These can be chosen according to one of three coverage plans available and the needs of every customer: Prime Parts, Standard and Enhanced. Throughout a fiveyear cycle, the benefits of our care program include not only peace of mind for the customers but also actual savings compared to the costs of scheduled and unscheduled events in the same term.

Top Three coverage plans are available based on customer’s needs: Prime Parts, Standard and Enhanced Bottom A simple call to the Embraer service center, is enough for the Embraer Executive Care team to provide support for any request

“Embraer Executive Care is designed to take care of our customers by relieving them of maintenance complexity through a team dedicated to their aircraft, while the customer can continue to enjoy the best experiences in life,” explained Marsha Woelber, Head of Worldwide Customer Support & Aftermarket Sales at Embraer. That means that when it’s time to take care of your aircraft, a simple call to our service center, with serial number in hand, is more than enough for the Embraer Executive Care team to take it from there, leaving you more time to focus on what really matters to you. Currently, over 700 aircraft are trusted to Embraer Executive Care for maintenance. The change of a logo is not only a demonstration of our evolution as a program but as an evolution of our care, bringing customers even greater care anytime, anywhere. And during this pivotal moment when you want to get back to traveling, whether, for business or pleasure, it’s more important than ever that you have a team you can count on to keep you flying whenever and wherever life takes you. Embraer Quarterly · 65

MAKING A DIFFERENCE

REACHING YOUTH THROUGH DIGITAL AIRWAVES The Embraer Institute embraces virtual mentorship by engaging young professionals and students in a career-oriented podcast series

To make this happen, the Institute is starting its series by teaming up with two different companies. The first is Sociamotiva, a platform that works with dozens of institutions to promote socially motivated change on the level of local communities. This company already has several podcasts on their Spotify channel showing paths to success and highlighting career trends for young professionals. The second group, BraveU Foundation, is a learning platform that features dozens of tools, resources and articles to help young people elevate their level of professionalism. In addition, these two companies will help the Embraer Institute engage with interested youth by promoting the podcast in the U.S. and Brazil. The ambition of the podcast is to connect students with successful professionals who are willing to share the skills and know-how needed to meet the evolving challenges of professional life. The show will consist of a rotating cast of volunteer speakers from diverse areas, all happy to participate in the series. It is one thing to work in your specialized field

or career, and another to provide wisdom and advice to help develop the next generation. Each episode will feature virtual volunteers who will gather to talk about a new theme. Launched in July, the inaugural episode focused on tips for personal development during quarantine. After that, the discussion turned to a reflection on what will be the most admirable qualities for professionals in the future, as well as the possible skills needed to succeed in post-pandemic environments. The podcast is tailored towards up-and-coming STEM professionals, with a combination of mentorship, coaching and motivational content. One of the participants in the first episode was Daniel Moczydlower, President & CEO of Embraer X, the disruptive innovation arm of Embraer. He shared: “The chat was super cool. I hope it was interesting for those who listened. The conversation flowed very naturally and relaxed. I hope we have made a good contribution to the young students.” The podcast is part of the Embraer Institutes’ continued efforts to keep volunteerism and community support alive during the trying times of the pandemic. More than 1,000 young people from partner institutions have already benefited, and there are plans to expand the reach of the content. Episodes will be posted twice a month and shared through the Embraer Institutes’ social media pages on Facebook, Instagram and LinkedIn. The actual podcast episodes are posted in both Portuguese and English on their Spotify and Deezer channels under the name “Conexão Instituto Embraer.”

Use your phone’s camera to scan the QR code to access the podcasts on Spotify

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WORDS Jennifer Davis

mbraer employees have a long history of giving back to their local communities. The Embraer Institute empowers employees to serve their local community by providing new and recurring opportunities to participate in volunteer work with non-profits and environmental organizations. On the heels of their success with STEM mentorship programs, the Embraer Institute is embracing the latest in media technology and the strength of their team to start a podcast aimed at promising young professionals.

MOMENTS

EMBRAER CUSTOMERS TAKING FLIGHT As the world recovers and we all look forward to blue skies ahead, Embraer Executive Jets is thinking of you. Here’s a look at photos captured by plane spotters of Embraer jets taking flight.

Praetor 500. Photo by © Brandon Siska

Praetor 600. Photo by © Leandro Luciano

Embraer Quarterly · 67

BUSINESS JET PORTFOLIO MORE THAN

1,500 AIRCRAFT OPERATIONS IN MORE THAN

70 COUNTRIES MAKER OF THE WORLD’S BEST-SELLING LIGHT BUSINESS JET FOR

9 CONSECUTIVE YEARS Embraer boldly and consistently revolutionizes the aviation industry—and has done so since the company’s inception 50 years ago. Now, as one of the world’s leading executive aircraft manufacturers, the precise union of performance, comfort and technology delivers the ultimate experience in business aviation. At Embraer, we take on our customers’ challenges and apply fresh, innovative perspectives to create disruptive solutions that enable them to outperform— whether that’s in commercial, defense, agricultural or executive aviation. That’s Embraer’s mission, and that’s what truly makes all the difference.

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Occupants: 6/8 Range (4 pax, NBAA reserves): 1,178 nm High-Speed Cruise: 406 ktas MMO: M 0.70

Occupants: 8/11 Range (5 pax, NBAA reserves): 2,010 nm High-Speed Cruise: 464 ktas MMO: M 0.80

Crew + Standard Pax/Max. Pax: 2+7/9 Range (4 pax, NBAA reserves): 3,340 nm High-Speed Cruise: 466 ktas MMO: M 0.83

Crew + Standard Pax/Max. Pax: 2+8/12 Range (4 pax, NBAA reserves): 4,018 nm High-Speed Cruise: 466 ktas MMO: M 0.83

Use your phone’s camera to scan the QR code to configure your own jet

Embraer Quarterly · 69

GLOBAL PRESENCE

MELBOURNE FORT LAUDERDALE

OWNED

SERVICE CENTERS

AUTHORIZED

CENTERS

SERVICE

DISTRIBUTION

CENTERS

REGIONAL

SALES LOCATIONS

TRAINING

SÃO JOSÉ DOS CAMPOS

FACILITIES

PRODUCTION SOROCABA

SÃO PAULO

FACILITIES

FBO

GLOBAL

CUSTOMER CENTER–EXECUTIVE JETS

ENGINEERING

& TECHNOLOGY CENTER

GLOBAL

CONTACT CENTER

ARGENTINA BUENOS AIRES AUSTRALIA MELBOURNE PERTH SYDNEY BELGIUM BRUSSELS BRAZIL CURITIBA, PARANA GOIANIA, GOIAS

70 · Advantage Vol13 2021

IGARASSU, PE RECIFE, PE BELO HORIZONTE, MG SÃO JOSÉ DOS CAMPOS EMBRAER GLOBAL HEADQUARTERS SÃO PAULO SOROCABA

CANADA ALBERTA DORVAL CHILE SANTIAGO CHINA BEIJING SHANGHAI TIANJIN CITY CZECH REPUBLIC PRAGUE

ENGLAND BOURNEMOUTH LONDON (LUTON AND STANSTED AIRPORTS) FARNBOROUGH FRANCE PARIS LE BOURGET GERMANY AUGSBURG BREMEN WESSLING

INDIA BELANGONDAPALLI, HOSUR CHENNAI, TAMIL NADU SANTACRUZ EAST, MUMBAI INDONESIA SOUTH ARON, JAKARTA LEBANON BEIRUT

MEXICO APODACA NETHERLANDS AMSTERDAM NIGERIA IKEJA, LAGOS PORTUGAL ALVECA DO RIBATEJO RUSSIA MOSCOW SINGAPORE SINGAPORE

SOUTH AFRICA JOHANNESBURG SLOVAKIA BRATISLAVA SWITZERLAND ALTENRHEIN BASEL GENEVA UNITED ARAB EMIRATES ABU DHABI DUBAI

UNITED STATES OF AMERICA AUGUSTA, GA BATTLE CREEK, MI BELGRADE, MT BOISE, ID CHATTANOOGA, TN CLEVELAND, OH DALLAS, TX EAST ALTON, IL FORT LAUDERDALE EMBRAER NORTH AMERICA HEADQUARTERS

RAND JUNCTION, CO G GREENVILLE, SC HAYWARD, CA HILLSBORO, OR HOUSTON, TX (George Bush & Hobby Airports) INDIANAPOLIS, IN LAS VEGAS, NV LINCOLN, NE LOS ANGELES, CA LOUISVILLE, KY MESA, AZ MELBOURNE NAPLES, FL PROVO, UT

RONKONKOMA, NY SANFORD, FL ST LOUIS, MO TITUSVILLE, FL TRENTON, NJ VAN NUYS, CA WICHITA, KS VENEZUELA CARACAS

Embraer Quarterly · 71

SALES TEAM

Use your phone’s camera to scan the QR code to contact us

Asian Pacific & Australia David Taylor david.taylor@sin.embraer.com | +61 414689471 Locations: Asian Pacific, Australia

Fleet & Special Missions

Europe, Africa, Middle East

Mark VanZwoll mark.vanzwoll@embraer.com | (321) 361-7231

Peter Griffith

Vice President of Fleet and Special Missions Sales

Regional Vice President - Europe, Russia, Asian Pacific, Africa, CIS, Middle East

North America

peter.griffith@embraer.fr | + 44 7881 503645 Locations: Middle East & Africa

Timon Huber

Pana Poulios

thuber@embraer.com | (954) 648-3217

pana.poulios@embraer.fr | +49 172 851 9999

Locations: Florida and the Caribbean Islands

Locations: Albania, Austria, Bosnia, Bulgaria, Croatia, Cyprus, Czech Republic, Germany,

Chad Williams

Greece, Hungary, Israel, Kosovo, Liechtenstein,

chad.williams@embraer.com | (770) 235-8477

Luxembourg, Macedonia, Montenegro, Poland,

Locations: Alabama, Georgia, Kentucky,

Romania, Serbia, Slovakia, Slovenia, Switzerland,

Mississippi, Ohio, Tennessee

Turkey

Michael Van Dyke

Craig Lammiman

michael.vandyke@embraer.com | (321) 312-7551

craig.lammiman@embraer.fr | +44 7557 688321

Locations: Connecticut, Maine, Maryland, New

Locations: Denmark, Faroe Islands, Finland,

Hampshire, New Jersey, New York, Pennsylvania,

Greenland, Iceland, Ireland, Norway, Saint Helenda,

Rhode Island, Virginia, Vermont, Washington, D.C.

Svalbard and Jan Mayen, Sweden, United Kingdom

Allan Gray

Pedro Paiva

allan.gray@embraer.com | (321) 272-3439

pedro.paiva@nl.embraer.com | +31 6 23 81 52 10

Locations: Illinois, Indiana, Iowa, Michigan,

Locations: Belgium, France, Italy, Malta, Monaco,

Minnesota, Missouri, Wisconsin

Netherlands, Portugal, Spain, Switzerland Nikolay Goloviznin

Greg Weldele

nikolay.goloviznin@embraer.fr | +7 903 799 60 34

gregory.weldele@embraer.com | (321) 272-1913

Locations: Armenia, Azerbaijan, Belarus, Estonia,

Locations: Louisiana, Texas

Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Russia, Tajikistan, Turkmenistan, Ukraine, Uzbekistan

Doug Giese doug.giese@embraer.com | (310) 699-7891 Locations: Arizona, California, Hawaii

Latin America Augusto Rocha

Julian Tonsmeire

augusto.rocha@embraer.com.br | +55 11 98152 7905

julian.tonsmeire@embraer.com | (303) 250-2175

Locations: Brazil (states: AL, BA, CE, ES, MA, MG,

Locations: Colorado, Kansas, New Mexico, Nevada,

PB, PE, PI, RJ, RN, SE, SP (DDD codes 11, 12, 14, 15,

Oklahoma, Utah

16)

William ‘Cody’ Murphy

Ricardo Silva

cody.murphy@embraer.com | (321) 412-7685

silva.ricardo@embraer.com.br | +55 11 9 8455 2545

Locations: Alaska, Idaho, Montana, North Dakota,

Locations: Brazil (states: AC, AM, AP, DF, GO, MS,

Nebraska, Oregon, South Dakota, Washington,

MT, PA, PR, RO, RR, RS, SC, SP (DDD codes 11, 13, 17,

Wyoming, Canada

18, 19) and TO)

Taylor Richards

Cori Lima

taylor.richards@embraer.com | (321) 405-9362

cori.lima@embraer.com | (321) 419-8529

Locations: Arkansas, North Carolina, South

Locations: Belize, Costa Rica, El Salvador,

Carolina, West Virginia

Guatemala, Honduras, Mexico, Nicaragua, Panama

72 · Advantage Vol13 2021

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VOL 13 2021

VOL 13 2021 Beyond The Surface Jorge Cervera Hauser’s oceanic photographic series

Fueling Climate Action Embraer announces its commitment on climate action

Exploring Earth’s Final Frontier Circumnavigating the Arctic with Polar Pod