SPEEDO FASTSKIN3 The Speedo FASTSKIN3 reduces full body passive drag by up to 16.6%, together with an 11% improvement in a swimmer’s oxygen economy, a 5.2% reduction in a swimmer’s full body active drag, and up to 3% improvement in starts and turns. Oxygen economy relates to the swimmer’s efficiency and their consumption of oxygen during swimming. This is measured with a swimmer working at different intensities relative to their maximum speed. It provides an understanding of any changes in how their body uses oxygen. The better the economy, the faster the swimmer can swim for a given effort or the longer they can maintain that effort. Full body drag force is the total resistive forces experienced by the swimmer as they move through the water. The Super Elite suit incorporates revolutionary Hydro K-Zone 3D fabric which provides high power, graduated compression throughout, helping to achieve the optimum hydrodynamic profile. This is complemented by Pulse-Flex Fabric used on the shoulders and panels, offering high stretch in one direction to couple freedom of movement with powerful compression. This is complemented by Pulse-Flex fabric
which boasts high stretch in one direction to allow freedom of movement in key areas, with powerful compression in the other to contour the body’s shape to the most efficient form. The fabric construction of Pulse-Flex delivers a 2.00% decrease in skin friction drag. The durable C6 water repellent finish minimises water absorption. But the suit on its own isn’t everything, the Speedo FASTSKIN3 includes also the goggles and the cap. Speedo used 3D CGI technology to produce a cap that exactly fits the contours of the head and face. The cap with Hair Managed System help to reduce the body drag. Next come the goggles, another part of the triology, moulded using 3D laser technology: the distance between my irises is measured to get the right fit. Unbelievably, even the psychology of swimming was investigated, at Loughborough University, in the making of these products. Cutting edge: Rebecca Adlington wore the hightech swimming suit to secure a bronze medal in the 400metre freestyle Olympic final The result is a blue-grey tint on the goggles to instil a sense of calm and focus in swimmers, while the shape gives peripheral vision, important in keeping an eye on your rivals.
IKONIX SX1 Ikonix is mostly made of carbon fibber, the frame, the fork as well as the wheels. The properties of carbon fiber, such as high stiffness, high tensile strength, low weight, high chemical resistance, high temperature tolerance and low thermal expansion, make them very popular in aerospace, civil engineering, military, and motorsports, along with other competition sports. However, they are relatively expensive when compare with the traditional frame material ie. Aluminium, steel. Bob Haro's aim is to minimised the weight of the bike at the same time maintaining the durability of the product. He applies carbon fiber where possible. The frame As the crank usually takes excessive force from the BMX riders, it become probably the most important component of a BMX racing bike. Therefore, the crankset should be very rigid reliable to transfer the power of the riders directly into speed. The HollowTech II Aluminium is used to create the
Shimanno DRX crank of the Ikonix SX1. The chain is also made of aluminium. The key purpose of HollowTech is to allow the manufacturer to decrease the weight of the aluminium, hence the product. Magura MT-8 is used as the disc break of the bike, it provides lightweight, 278 grams-gram-per-side hydraulic disc brake system that delivers smooth, powerful stops and runs friction free. The design is to be different and to stand out from the noise of others but in a logical and non-trendy fashion. Ikonix BMX Racing bicycle is traditionally a simple form factor and lifts its spirit and sophistication with the use of modern design aesthetics, state of art manufacturing technology and aerospace material uses.
OAKLEY RADARLOCK Each components of the Radarlock plays an important part in the over all design of the glasses. Each components material serves a different purpose. Breaking it down into two different groups, the frame and the lens, we can see it is not simple as it looks. • The Frame The frame is made of O Matter which is considered to be one of Oakley’s own creations, but in reality it is simply a high-strength poly carbonate. . This lightweight synthetic is engineered for shock absorption and durability against the impacts of environmental extremes. At the same time, O Matter is created and designed for all day comfort of the wearer. Oakley usually uses two other materials for frame construction: acetate and 'O Matter'. Acetate tends to be used on certain glasses from their Lifestyle range, as it allows heat moulding to give a custom fit. Oakley discovered a material that actually increased in grip, as it got wet like in motocross grips. In a motocross race, this turned out to be an incredibly useful property. After moving on to improving goggles technology, Oakley applied what they had learned to create sunglasses. Eventually, they moved on to prescription glasses. Oakley named the material Unobtainium. In optical design, they used Unobtainium on the sleeves of their glasses. This meant that as a person perspired, their eyewear would grip more tightly. To add extra grip, Oakley were able to use another technology: Three Point Fit. The glasses sit on the face, making only three points of contact: the nose, and on each side of the head. There
will be no more uncomfortable wrap around the back of the back of the ears like the usual glasses curved stems. Unobtainium is also used for the interchangeable nose pad with customisable fit that suit both eastern and western face features. • The Lens High Definition Optics® sets the standard for optical clarity, visual fidelity, and impact resistance. It meet all the ANSI Z87.1 (American National Standards Institute) standard requirements for the design, construction, testing, and use of eye protection devices, including standards for impact and penetration resistance. Radarlock is racked and revved with all those benefits including Polaric Ellipsoid™ geometry to extend clarity across the entire lens. The sweeping contour gives you a wide-open view with maximised peripheral vision and enhanced side protection against sun, wind and impact. For even more protection, Plutonite® lens material filters out every eye-searing ray of UV.