Learn how advanced technologies such as AI, cloud computing, and automation enhance efficiency and drive innovation.
Technology Solutions for Business pgs. 8, 12, 18, 22, 28
Robot Assistants Are Now on the Job at Lancaster General Hospital | pg. 6
How Text Marketing Can and Will Help Your Business | pg. 24
Healthcare staff members at Penn Medicine
Lancaster General Hospital standing beside “Roxy,” a robot assistant designed to help with non-clinical tasks, enhancing efficiency and allowing nurses to focus more on patient care.
10 Crafting Effective AI Policies: Maximizing Benefits and Minimizing Risk Organizations can get the most out of AI while avoiding potential pitfalls by setting clear ethical guidelines, defining specific goals, managing risks, involving employees, and regularly updating their AI strategies.
COVER PHOTO
14 Five Areas Where Healthcare Companies Can Tap into Digital Solutions
Comcast Business is revolutionizing healthcare by providing advanced technology solutions to enhance patient care, streamline operations, and safeguard data across the industry.
Penn Medicine Lancaster General Health robot assistant
“Roxy” engaging with healthcare staff members helping to enhance patient care and support the staff with routine non-clinical tasks, reflecting the most recent integration of AI and robotics in modern day healthcare.
Robot Assistants Are Now on the Job at Lancaster General Hospital
Penn Medicine Lancaster General Hospital has introduced two robot assistants, “Roxy” and “Rosie,” to help nurses with non-clinical tasks like delivering supplies, freeing up nurses to focus more on patient care. These robots, built by Diligent Robotics, navigate the hospital autonomously, aiding in efficiency without replacing human jobs. The two-year pilot program exemplifies Penn Medicine’s commitment to using innovative technology to enhance healthcare workers’ roles and improve patients’ experience.
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Transforming Client Accounting Services
Trout CPA discusses how AI is transforming client accounting services by enabling real-time financial insights and shifting the role of accounting professionals from reactive analysts to proactive strategists.
8, 12, 18, 22, 28
Technology Solutions for Business
Find curated resources of technology tips from local technology solution & consulting companies that help your business harness the power of technology.
A Letter from Heather Valudes
President & CEO of the Lancaster Chamber
Welcome to the latest edition of Thriving!, where we are delving into the ever-evolving landscape of technology and its profound impact on businesses. The rapid advancement of technology is no longer just a trend, but rather a fundamental shift that is reshaping industries, redefining strategies, and unlocking new opportunities.
In this issue, aptly referred to as “The Tech Issue,” we explore how businesses in our community are harnessing cutting-edge technologies such as artificial intelligence, cloud computing, and automation. These tools are no longer exclusive to tech giants; they are becoming integral to companies of all sizes and across all sectors, driving efficiency, innovation, and growth.
Throughout this edition, you’ll find practical applications of these technologies in various business environments. From the pioneering use of AI-driven robots at Lancaster General Hospital, designed to free up valuable time for nursing staff, to the innovative solutions offered by Comcast Business to tackle emerging challenges, these articles provide a glimpse into the future of business operations. The stories illustrate not just the potential of technology, but its tangible benefits in improving services, enhancing customer experiences, and ultimately, boosting the bottom line.
In addition to these features, we have an exciting lineup of content that brings the latest insights and advice from local experts. Whether you’re interested in how AI can transform financial advisory services or the importance of AI policies in business, there’s something in this issue for everyone. The “Technology Solutions for Business” section is particularly noteworthy, offering actionable tips and strategies from leading local technology solution providers to help you optimize your tech infrastructure, improve productivity,
enhance cybersecurity, and drive growth in today’s digitaldriven world.
As always, we continue to celebrate the milestones and achievements of our members! Be sure to check out our recurring features that highlight member anniversaries, welcome new members to our community, showcase the latest ribbon cutting and grand openings, and preview upcoming Lancaster Chamber events.
And finally, don’t miss the special feature on Cultivate Lancaster, where we are shining a spotlight on resources for small businesses whose entrepreneurial spirit is a key part of defining our community and making waves in the local economy.
Thank you for joining us in this exploration of technology’s impact on business. We hope you find this issue as inspiring and informative as we have found it to create.
Sincerely,
Heather Valudes President & CEO, Lancaster Chamber
Robot Assistants Are Now on the Job at Lancaster General Hospital
The Nursing staff at Penn Medicine Lancaster General Hospital (LGH) has some new helping hands in the form of two robot assistants. “Roxy” and “Rosie” help with routine non-clinical tasks, such as pickup and delivery of supplies, enabling nurses to focus on patient care.
Chief Nursing Officer Tim Zellers, MBA, MSN, CRNP, said the hospital’s nurses get pulled in many different directions during a typical shift. In fact, the robots’ creator, Diligent Robotics, estimates that 30 percent of nurses’ time is spent retrieving and gathering supplies, such as personal protective equipment, lab samples and medications.
“This is one way of limiting those tasks that don’t necessarily require a nurse but can help support them in their role,” Zellers said. “The robots allow nurses to actually focus on what they’re trained to do, and that’s to take care of patients.”
Like other industries, such as restaurants and retirement communities, healthcare organizations are increasingly utilizing robots and other artificial intelligence to complete routine tasks. Diligent builds robots specifically to assist nurses and other members of the healthcare team. While its robots are in use in hospitals across the country, LGH is the first hospital in Pennsylvania to engage them.
Navigating the hallways of the 525-bed hospital autonomously, including the elevators, Roxy and Rosie deliver and pick up routine lab specimens, such as urine samples or COVID swabs, as well as boxes that contain heart monitoring equipment. (Specimens that are deemed urgent or require special handling are carried by humans.)
To request one of the robots to complete a task, a staff member uses an iPad kiosk located throughout the hospital, and pickups and deliveries are kept secure using a badge
swipe. Each robot has three drawers of different sizes, making it possible to deliver several items, or to multiple locations, at once.
The robot’s response time depends on the other tasks already in the queue. Roxy and Rosie are in service 22 hours a day, spending the other two charging on docking stations located throughout the hospital. They can also navigate to a docking station for a “nap” when not in use.
Roxy and Rosie – who were named through a contest held by the nursing staff – are equipped with sensors to detect obstacles and will either stop or go around them. (They’re polite while doing so, saying, “Pardon me, may I get to that spot, please?” to announce themselves to passersby in the halls.)
The robots do not enter patients’ rooms or interact with patients. But with their blinking heart eyes, friendly “chirps,” and willingness to pose for selfies, they are a source of fascination and delight for many hospital visitors and staff alike.
Zellers said the robots are not meant to replace people or fulfill jobs that are currently done by nurses or other clinical staff. Instead they work side-by-side to support clinical staff, helping them to save time and do their jobs more efficiently.
“The robots assist our clinical team with tasks that take them away from the bedside, so they can devote more time to patient care,” he said. “It improves the experience, certainly, for our patients, who get to spend more face-toface time with the staff taking care of them.”
Allen Cubell, LG Health Executive Director of Innovation, said the two-year robot pilot is just one example of Penn Medicine’s continued investment in innovations that make healthcare workers’ jobs easier. The robots are a very visible example of those efforts, which also include initiatives to reduce the time providers spend on documentation and inbox management.
The team is considering other possible uses for the robots, such as transporting patient care equipment during the overnight hours, or delivering a utensil or condiment that is inadvertently missing from a patient’s food tray.
“It’s possible that we will add more robots in the future,” Cubell said. “Roxy and Rosie are high-tech, and they’re fun too. There’s no question that innovations like these are the future of health care.” LT
Technology Solution feature
CRITICAL IT SECURITY ENHANCEMENTS
EVERY
BUSINESS SHOULD CONSIDER
As IT security standards tighten and more industries require compliance with specific frameworks like NIST or CIS, it’s essential to go beyond basic security for your business. Standard safeguards like a hardware firewall with Unified Threat Management (UTM) and spam filtering remain critical, however, there are additional protections your company must consider:
Endpoint Detection and Response (EDR)/ Managed Detection and Response (MDR)
These endpoint security technologies monitor your network and Microsoft 365 accounts for threats, providing immediate remediation. They learn the way users operate and if an action out of the norm is sensed, they can isolate compromised machines or accounts. This greatly helps to prevent any further damage.
Multifactor Authentication (MFA)
A complex, 37-character password is excellent, but how do you protect yourself if someone gets hold of it? Passwords are easier to acquire than you might think, through avenues like phishing or a vendor breach. Adding extra layers of security, such as a fingerprint, facial scan, and/or a prompt sent to your phone, greatly enhances your account’s protection.
Password Manager
Everyone should be using unique passwords for each login but remembering them is nearly impossible. A password manager securely stores these passwords, making it easier to follow best practices and access accounts when needed.
Zero Trust Endpoint Protection
The days of relying on software updates to protect against newly discovered exploits are over. Implementing zero trust protection assures that new actions are denied by default and only approved applications can run on your network, helping to assure that your data is secure.
Security Awareness Training
The end user is often the weakest link in security, making them the focal point for bad actors. Regular training helps users become more aware of their actions, strengthening your overall security defenses.
Backup Solution with Cloud Syncing
If all else fails, it is crucial you have a reliable backup in place. Ideally, this includes a “warm” backup server, that syncs to the cloud, and can be quickly powered on to minimize downtime if any on-premise production server fails.
Partnering with a Managed Service Provider (MSP) to deploy these solutions is an effective strategy, regardless of whether your company has an in-house IT team. MSPs can bundle the deployment, monitoring, and management of these protections in a monthly plan with a fixed fee, making it easier to budget for your technology needs. Additional benefits of teaming up with an MSP include:
• Assistance with software or hardware deployments.
• Monitoring and managing backups, including regular test restores with proof of success.
• Troubleshooting and resolving complex issues.
• Expert services at a fraction of the cost of hiring full-time staff.
When selecting an IT partner, remember that you’re trusting them with the entirety of your business—a significant responsibility. Research potential providers thoroughly by seeking recommendations, speaking with their current clients, and ensuring your values align. Don’t forget to inquire about how they can strengthen your security posture to give you peace of mind. LT
BY GREG TOWNLEY, Director of Service TCW-GAV
Contact Greg at gtownley@tcw-gav.com
Why Your Business Needs AV Integration:
In today’s fast-paced business world, effective communication, seamless collaboration, and high productivity are key to success. AV integration helps businesses achieve these by improving how teams communicate, work together, and get things done. It also ensures a polished professional image and reduces costs by cutting down on travel and streamlining operations. To make the most of these benefits, partnering with an experienced AV integrator is crucial for businesses wanting to enhance their technology and stay competitive.
• Improved Communication: Better information flow and decision-making.
• Enhanced Collaboration: Teams work together more effectively, regardless of location.
• Increased Productivity: Streamlined processes reduce time spent on meetings and technical issues.
• Professional Presentation: Enhances company professionalism and reinforces brand image.
• Cost Efficiency: Reduces travel expenses and operational costs.
From humble beginnings in a farmhouse in 1991, TCW began by refurbishing and reselling computers to the local community. Now, 33 years later, we’ve grown into a full-service Managed IT company with 40 employees. Continuing to serve the small to medium-sized business community with comprehensive solutions. Choose TCW for:
• Expertise: Confidence in top-notch IT support and advice from our knowledgeable experts
• Flexibility: Scale your IT needs with the backing of a full IT company
• Peace of mind: Rest easy knowing your systems are monitored and protected
• Focus on core business: Reclaim your time by outsourcing your IT management to us
• Valued partnership: We deeply value our relationships, both within our team and anyone we work with. We take pride in nurturing and growing these connections.
Choose Glick Audio and Video for:
• Video Conferencing – Installed solutions
• AV Presentation Systems – For meeting spaces
• Surveillance Camera Systems
• Wireless Bridge Solutions and Wireless Networks
• Digital Signage
• Distributed Video Systems
• Distributed Audio Systems – For Music/Paging
• Door Access Control Systems
• Data/Phone Wiring Installations
Contact Mark Heisey, GAV Manager, Glick Audio Video, at mheisey@tcw-gav.com for more information.
CRAFTING EFFECTIVE AI POLICIES: Maximizing Benefits and Minimizing Risks
As artificial intelligence (AI) technologies become increasingly integrated into an organization’s operations, the need for clear and detailed policies governing their deployment and use is more pressing than ever. For businesses, government organizations, and non-profits, these policies not only safeguard against potential risks but also ensure that AI is leveraged effectively to drive growth, efficiency, and customer satisfaction. Below are the key components that organizations should consider when creating AI policies to maximize benefits while minimizing risks.
1. ESTABLISHING AN ETHICAL FRAMEWORK
The foundation of any AI policy should be an ethical framework that guides the development and deployment of AI technologies. This framework should align with the business’s core values and principles, ensuring that AI applications are used responsibly and ethically. Businesses should consider creating guidelines that emphasize transparency, fairness, accountability, and respect for privacy. These guidelines may be the result of customer requirements, government regulations, or just what fits for the organization.
For instance, AI systems should be designed to avoid bias and discrimination, especially in areas like hiring, customer service, and lending. Moreover, organizations must be transparent about how AI technologies are used, ensuring that customers and employees are informed and understand the implications of AI-driven decisions.
2. DEFINING CLEAR OBJECTIVES AND USE CASES
To maximize the benefits of AI, businesses should begin by identifying specific objectives and use cases or situations for the technology. This involves assessing how AI can address current challenges, improve processes, or create new opportunities. Whether it’s automating repetitive tasks, enhancing customer experiences, or providing data-driven insights, the goals of AI implementation should be clearly defined. This is even more important right now during the AI hype cycle that the organization validates the viability of applying AI.
Policies should outline these objectives and provide a roadmap for how AI will be integrated into business operations. This not only helps in managing expectations but also ensures that AI projects align with the overall business strategy.
3. RISK MANAGEMENT AND COMPLIANCE
While AI offers numerous benefits, it also introduces potential risks that businesses must manage proactively. These risks can range from data breaches and privacy violations to unintended consequences of AI-driven decisions. It is by now common knowledge that systems leveraging generative AI are subject to both “hallucinations” and “data leakage” because the mere act of searching allows that data to become part of the solution set. To mitigate these risks, one should develop comprehensive risk management strategies that address both technical and operational challenges.
Policies should include guidelines for data security, ensuring that sensitive information is protected and that AI systems comply with relevant regulations. Additionally, organizations should establish protocols for monitoring AI systems, detecting anomalies, and responding to any issues that arise. Regular audits and assessments can help identify situations that may need to be addressed by modifying approach, changing policy, or even eliminating the use case.
4. EMPLOYEE TRAINING AND ENGAGEMENT
The successful deployment of AI technologies depends not only on the technology itself but also on the people who interact with it. As such, organizations should invest in employee training and engagement to ensure that staff members are well-equipped to work alongside AI systems.
Policies should include provisions for ongoing training, helping employees understand the capabilities and limitations of AI. This not only improves the effectiveness of AI but brings the added benefit of users contributing to a broader safety net of the tools. Moreover, engaging employees in the AI policy-making process can foster collaboration and innovation, leading to better outcomes.
5. CONTINUOUS EVALUATION AND IMPROVEMENT
AI technologies and their applications are constantly evolving, which means that AI policies must be adaptable and subject to regular evaluation. Organizations should establish mechanisms for regularly reviewing and updating their AI policies to reflect new developments, lessons learned, and emerging best practices.
Policies should outline a process for feedback and improvement, encouraging stakeholders to share their experiences and insights. By fostering a culture of continuous learning and adaptation, organizations can ensure that their AI initiatives remain relevant, effective, and aligned with their strategic goals.
CONCLUSION
Policy creation, focus on specific use cases, and regular follow up are essential for organizations aiming to maximize the benefits of AI while minimizing the associated risks. By establishing an ethical framework, defining clear objectives, managing risks, engaging employees, and committing to continuous improvement, businesses can harness the power of AI in a responsible and effective manner. As AI continues to shape the future, those with well-crafted policies will be best positioned to thrive in this evolving landscape. LT
BY DON MARTIN, Chief Technology Officer McNees Wallace & Nurick, LLC
Contact Don at dmartin@mcneeslaw.com
Technology Solution feature
5 FREE CONVERSION RATE OPTIMIZATION CRO TOOLS EVERY LANCASTER BUSINESS OWNER SHOULD BE USING
Conversion Rate Optimization (CRO) is the process of improving a website or landing page to increase the number of visitors who take a desired action, like making a purchase or signing up for a newsletter. It involves analyzing how users interact with the site and making changes to boost the chances of conversions.
FINDING THE RIGHT CRO TOOLS
Many CRO tools are available, but they can often be expensive, complex, and difficult to implement. The following platforms are either free or offer relatively low cost plans, making them excellent options for businesses of any size to start optimizing their website.
1. MICROSOFT CLARITY – Completely Free
Microsoft Clarity is a free analytics platform that provides insights into how visitors interact with your website.
> How To Use Clarity
It offers standard CRO tools like heatmaps, session recordings, and scroll depth charts to help you understand user behavior and identify areas for improvement.
With unlimited data storage and no cost, Clarity is an excellent choice for businesses looking to optimize their website and enhance user experience without breaking the bank.
> Plans & Pricing
Microsoft offers Clarity completely free of charge, with no additional premium plans. All of the platform’s tools and reports are available for immediate use.
2. LUCKY ORANGE – Free & Low Cost Plans
Lucky Orange is an all-in-one conversion rate
optimization tool that offers features like heatmaps, session recordings, and real-time analytics to help you understand how visitors interact with your website.
> How To Use Lucky Orange
A notable feature is its form analytics tool, which provides detailed insights into how users engage with your forms, including where they drop off, which fields cause friction, and completion rates.
This is particularly useful for lead generation businesses that rely on form fills to feed their sales funnel, optimizing your forms to balance your sales needs.
> Plans & Pricing
Lucky Orange offers users a free plan. This plan will only capture data for up to 100 monthly sessions. This is a great option for gathering initial insights without having to commit to a paid plan. They also offer a low cost “Build” plan, which tracks up to 5,000 sessions a month.
3. HEAP – Free Plan With Limited Functionality
Heap is a digital analytics platform that automatically captures every user interaction on your website or app, providing valuable insights to optimize the user experience and increase conversions.
> How To Use Heap
Heap offers many standard CRO tools, but its Journey Map is especially beneficial for eCommerce websites, as it visually maps out the entire customer journey, highlighting key touchpoints and identifying friction points that lead to drop-offs.
> Plans & Pricing
Heap offers a free trial with limited access to tools and features; however, the free plan does allow users to create journey maps – which are easier to understand and more customizable than most other platforms.
4. GOOGLE SEARCH CONSOLE – Completely Free
While not strictly a CRO tool, Google Search Console provides numerous insights helpful for improving your site’s experience.
> How To Use Google Search Console For CRO
Google Search Console helps you see how users find and interact with your website through search results, providing insights on keyword performance and click-through rates (CTR). By using this data, you can optimize your site’s content to improve rankings and increase conversions.
You can also use its Core Web Vitals report for insights into your website’s loading speed, interactivity, and visual stability — factors that impact user experience. By improving these metrics, you can create a smoother, more responsive website, which can reduce bounce rates and increase the likelihood of visitors converting.
> Plans & Pricing
Offered free of charge, Search Console does not lock any features behind paid plans.
5. GOOGLE ANALYTICS –
Completely Free
Like Search Console, Google Analytics is another standard platform most business owners and marketers are familiar with.
> How To Use Google Analytics For CRO
Google Analytics can be used as a CRO tool by providing detailed insights into user behavior, helping you identify which areas of your website are performing well and which need improvement. By analyzing metrics such as bounce rate, session duration, and conversion rates, you can make datadriven decisions to optimize your site for better user experiences and higher conversions. Specifically, the Funnel and Path exploration reports allow you to visualize the steps users take before converting, helping you pinpoint where drop-offs occur and optimize those touchpoints to improve the overall conversion rate.
> Plans & Pricing
Like Search Console, Google Analytics is free for all websites and users; however, Google does offer Analytics 360. This more advanced version of Analytics offers longer data retention, unsampled data for higher accuracy, and deeper reporting customizations. Pricing varies based on several factors, and most businesses will not need the level of data provided by GA360.
DECIDING WHEN TO UPGRADE
As the saying goes, “There’s no such thing as a free lunch.” While some of these platforms are truly free, it may be worth spending to unlock more paid features. Before spending more on a CRO platform, keep these things in mind:
• How many sessions does your website receive on a monthly basis? How much of this do you want to capture?
• How far back do you want to retain captured data? Is your business highly seasonal? Do you want to compare season-over-season data?
• How valuable are advanced analytics? Are there reports or data that you’d like to export or share?
• Will multiple people want to access this platform? How many users will you need?
• Do you need additional features like A/B testing? LT
BY KYLE STEFFISH, SEO & Online PR Lead
WTM Digital Contact Kyle at kyle@wtmdigital.com
WTM Digital is a full-service digital marketing agency located in Lancaster, PA and staff throughout North America. Offering Web Design and SEO, CRO, and PPC marketing services, WTM partners with companies of all sizes and industries – within Pennsylvania and across the country.
Transformative Tech:
Five Areas Where Healthcare Companies Can Tap into Digital Solutions
At Comcast Business, we understand the pivotal role fast, secure, and reliable connectivity plays in the healthcare industry. In today’s digital age, reliable Internet, mobile, and robust security solutions are essential parts of delivering efficiency and connectivity to meet the growing demands of patients and providers alike. Here’s how Comcast Business is working to reshape healthcare by embracing five key trends.
1. Enhancing the Patient Experience
Today’s patients are engaged in their healthcare journeys, expecting accessibility and personalization from providers — and according to research published in Studies in Health Technology Informatics, that patient engagement is shown to improve individual health outcomes.
Digital solutions like telehealth and virtual reality are crucial in meeting these expectations. For example, the convenience of accessing care from the comfort of your home through a reliable Internet network, coupled with quick communication with providers, shows the industry’s move toward a more
patient-centric model. Telehealth and digital platforms are enhancing patient engagement, which requires a strong connection and reliable, secure Internet.
At Comcast Business, we provide the reliable foundation healthcare providers need to empower and engage patients. For example, locally, a prominent healthcare provider relies on Comcast Business Ethernet solutions to ensure highspeed, reliable, and secure Internet connectivity and interfacility communication. These advanced solutions enable seamless transmission of medical images, electronic health records, and telemedicine services to their patients.
2. Harnessing Data Analytics and AI
Data analytics and AI have the potential to unlock valuable insights, leading to accurate diagnoses, proactive risk prediction, personalized treatment plans, and operational efficiencies. However, fragmented systems and stringent regulations can often hinder full utilization. To drive operational efficiency, providers need robust data processing and secure solutions. Comcast Business offers high-speed Internet and HIPAA-compliant network solutions that enable healthcare providers to leverage data analytics securely. Our secure cloud storage solutions like SecurityEdgeTM protect connected devices from cyber threats, ensuring patient data remains safe and accessible.
3. Recognizing Potential of Generative AI
Generative AI is a game-changer in healthcare, with the potential to streamline workflows and free up an estimated 15% of clinicians’ time, translating into $350 billion in annual global healthcare savings, according to IDC FutureScape: Worldwide Healthcare Industry 2024 Predictions. The challenge lies in keeping up with the pace of innovation, deploying AI strategies effectively, and combatting the more sophisticated attacks powered by generative AI. More than ever before, healthcare organizations need comprehensive, multi-layered security strategies such as those from Comcast Business that protect patient data across the entire digital attack surface.
4. Integrating the Internet of Things (IoT)
The Internet of Things (IoT) is revolutionizing healthcare by monitoring critical equipment, managing inventory, and detecting environmental factors in facilities. To harness the full potential of IoT, a scalable IT infrastructure is necessary. Comcast Business provides secure network connections and managed security services tailored to the unique needs of healthcare organizations. Our solutions, such as SASE, Secure Network Edge, and SD-WAN, ensure that sensitive patient data is safeguarded while enabling efficient operations and scalability.
5. Strengthening Cybersecurity
The growing cybersecurity threat landscape in healthcare emphasizes the need for secure and reliable networks. Electronic health records, IoT medical devices, and telehealth solutions require multi-layered security strategies. Comcast Business helps healthcare providers build robust defenses with advanced cybersecurity solutions including 4G LTE backup to ensure continuous operation during unexpected events, protecting patient data across devices, networks, and data centers.
By embracing technology and partnering with a provider like Comcast Business, healthcare organizations in Lancaster can unlock an era of improved patient care and operational efficiencies. To learn more about healthcare tech tools, explore the Comcast Business Healthcare Technology Trends for 2024 and Beyond Report. LT
BY AARON MIMRAN, Vice President, Comcast Business, Keystone Region
Reyna ITS is a Cloud Solutions Provider. Our Managed Services offering is based on the robust and best-in-class Microsoft 365/Azure Cloud Platform.
We have been serving small businesses with long-term commitment and dedication since the first day we opened our doors in 2008. When you work with Reyna ITS, you engage an experienced and customer-focused professional Information Technology services provider and accomplished Microsoft partner.
Visit our website: https://reynaits.com or contact us today at (717) 553-2803.
Comcast Business offers leading global businesses the technology solutions and forward-thinking partnership they need. With a full suite of solutions including fast, reliable connectivity, secure networking solutions and advanced cybersecurity and a range of managed service options, Comcast Business is ready to meet the needs of businesses of all sizes. Comcast Business has been recognized by leading analyst firms for its continued growth, innovation and leadership, and is committed to partnering with customers to help them drive their businesses forward. For more information, call 800-501-6000. Follow @ComcastBusiness on social media networks at http://business.comcast.com/social.
As technology reshapes the business landscape, companies in Lancaster and beyond are seeking innovative ways to stay competitive. The Haub School of Business at Saint Joseph’s University is at the forefront of this transformation. Through its top-ranked programs and strategic partnerships with local industry leaders, the Haub School empowers professionals to innovate, lead, and thrive in an ever-changing business world.
The Growing Importance of Data Analytics in Business
In today’s data-driven world, the ability to analyze and interpret large data sets is critical to success. The Haub School’s commitment to staying at the forefront of emerging technologies is evident in its advanced coursework on artificial intelligence, resilient supply chains, and data science.
One of the key features of the Haub School’s programs is flexibility. The data analytics certificate, for example, can be stacked with other graduate degrees like the MBA and MS in Business Intelligence and Analytics, allowing students to customize their education to align with their career goals.
Vana Zervanos, Ed.D, associate dean at the Haub School and a Lancaster native, emphasizes this flexibility. “Our stackable certificates are developed in response to marketplace, technology, and employer needs. From data analytics to HR to corporate finance to marketing, students have the flexibility to earn a certificate related to their job or skill development area, providing immediate benefit to employers.”
This forward-thinking approach is coupled with a strong ethical foundation, ensuring that students not only master the latest technological tools but also understand the broader implications of their work.
Haub School’s Tech-Driven Education is Powering the Future of Business
“The challenges that lie ahead with AI and data analytics are considerable,” notes Virginia Miori, Ph.D, department chair of Decision and System Sciences. “Our faculty continuously examine and respond to the ethical challenges. AI brings us good and bad; our attention is always focused on maximizing the benefits while mitigating the ethical challenges.”
Strategic Partnerships with Local Industry Leaders: The Penske Connection
A key element of Haub’s success in preparing its students for the business world is its strong partnerships with local industry leaders, particularly Penske Truck Leasing. This relationship has proven to be mutually beneficial, providing students with real-world experience while giving Penske access to top-tier talent.
“The ability to use data effectively has never been more important in our business,” says Art Vallely, president of Penske Truck Leasing. “With a fleet of over 440,000 vehicles, we now have the ability to analyze all the data coming off those vehicles to provide customers with the information they need to make the best decisions on their fleet and logistics operations. Saint Joseph’s consistently delivers outstanding students who come prepared to make an immediate impact on our business.”
Collaboration with industry leaders contributes to a curriculum that ensures students gain skills directly aligned with current market demands. These partnerships often extend beyond the classroom, with Penske committing resources to fund special research projects and business intelligence initiatives, actively recruiting on campus, and sponsoring events that bring industry and education together.
Supporting the Lancaster Business Community Through Education
The Haub School is deeply committed to the Lancaster business community. By participating in local initiatives and supporting regional economic growth, the school plays a vital role in developing business leaders equipped to tackle challenges specific to the region.
Graduates of the Haub School are making an impact in the business world. Take Alba Ramaj, ’24 MSBIA, for example. As a data analyst for customer success at Penske, Alba has applied the skills developed at Saint Joseph’s to manage complex tasks effectively, integrating tools and techniques learned during her time as a graduate assistant. Her success story is just one example of how the Haub School’s programs prepare students to excel in their careers.
Saint Joseph’s University is a member of the Lancaster County Chamber of Commerce and has recently sponsored events such as the AgriBusiness Forum and Leadercast for young professionals. The Haub School has also collaborated with Armstrong Worldwide Industries, headquartered in Lancaster, to support its education initiatives and launched two graduate-level certificates targeting the region’s hospitality and agribusiness sectors.
Explore the Haub School’s business degree programs and partnership opportunities: Degree Programs www.sju.edu/haub-school-business Partnership Opportunities https://admission.sju.edu/ register/?id=5fc4c741-bbb4-435e-80ace3a6ef6dbe42
Technology Solution feature
BRIDGING THE GAP: INTEGRATING TECHNOLOGY AND HR FOR BUSINESS SUCCESS
As technology solutions become more integrated into day-to-day business, new tools that solve many different problems are now at your disposal. When purchasing equipment, software, or miscellaneous electronic devices, it’s important to evaluate what those assets can do for your business, and how you can maximize their ROI. Understanding this information can be challenging for those not deeply entrenched in the industry. The tech world has its own jargon, acronyms, and best practices that can still be confusing, even with definitions.
HR professionals also operate in a unique world with its own language and processes. Thriving in either the HR or tech domain requires a commitment to continuous growth and education, as both fields are constantly evolving. The time HR staff spend on systems outside their expertise presents a clear challenge with an obvious solution: leveraging your technology resources.
For example, onboarding a new employee is expensive. The faster you can streamline this process, the more you can mitigate those costs. If your HR team is bogged down by a lengthy manual onboarding, they have less time for recruiting and interviewing. This means that if the new employee doesn’t work out, they might be behind the 8-ball on finding a replacement candidate and potentially neglecting other job duties.
Offboarding can also be a tricky task to navigate. What do you do with the ex-employee’s data? Who is reclaiming the licenses and logging the user out of the accounts? What is the best practice? Did you accidentally delete an account and need to recover that information? These are the times you want people with experience and expertise to advise and handle these situations. Educating HR in another field of expertise is not a very cost effective and time efficient solution. The more time your HR team can spend on their core functions and education, the larger their value to the business will be.
A Forbes article titled “Key HR Statistics and Trends in 2024” highlights that comprehensive onboarding increases employee engagement by 33%. This statistic demonstrates how companies can benefit from leveraging a technology partner to enhance the overall employee experience.
Whether your technology partner is automating onboarding and offboarding tasks or addressing the
software and hardware needs of staff, having a skilled and effective resource is crucial. It drives the success of both HR and the organization as a whole.
There are many ways a technology partner can assist your HR processes outside of employment churn. Below are some other areas where your technology partnership can assist:
1. Regulatory compliance.
2. Company policy creation and enforcement.
3. Productivity tracking.
4. Evidence gathering for justified terminations.
5. Business continuity planning.
6. And more.
If you don’t have IT involved with your HR Department, do yourself a favor, get the conversation started! LT
BY FAVYAN ASIA, CEO of Hempfield Technology
Contact Favyan at Favyan@hempfieldtech.com
Hempfield Technology is a Managed Technology and Security Partner founded in 2015, based in East Hempfield Township in Lancaster. We serve small to medium-sized businesses, local government, public service agencies, and non-profits across Pennsylvania, Maryland, and New Jersey. Our holistic approach to technology infrastructure management ensures costeffective and predictable pricing.
We handle all aspects of infrastructure management, including email, networks, servers, computers, user expectations, and much more. Our ideal partners value collaboration, understand the importance of technology, are committed to future investments, and are willing to delegate technology responsibilities.
If this describes you, contact us today!
BRIDGING THE GAP
TRANSFORMING CLIENT ACCOUNTING SERVICES: HOW TROUT CPA IS USING AI TO REDEFINE THE FUTURE OF FINANCE
In the rapidly evolving technology landscape, artificial intelligence (AI) has emerged as a transformative force, redefining industries across the globe. The idea that “AI is the future” is repeated so often now that it’s become a default view rather than a profound insight.
What does it mean to say “AI is the future” as an accounting firm? In this article, we highlight the use of AI in client accounting services (CAS), which focuses on transactional accounting and controller services. How will this technological advancement impact the long-standing processes in accounting and reshape the professionals within CAS? As we stand at the forefront of this shift, we can begin to see the truly far-reaching potential.
Traditionally, transactional accounting has been synonymous with time-consuming data entry, exhaustive reconciliations, chaotic expense management, and reactive decisionmaking. Accounting professionals spend countless hours meticulously inputting financial information from various sources into accounting systems. Reconciliation processes require matching transactions across multiple ledgers and bank statements, a puzzle that is not only time-intensive
but also prone to human error. Expense management often involves sifting through numerous receipts and invoices to ensure compliance with budgets and company policies. These valuable efforts culminate in producing financial reports that hold the key insights needed for the talented professionals in CAS to inform and advise their clients on business performance and strategy.
These time-intensive manual processes result in CAS professionals spending an immense amount of time analyzing prior periods – be it the previous month, the last quarter, or the previous year – to create accurate representations of financial activity. This focus on history naturally leads to reactive decision-making uncovering trends and problems too late for timely intervention. By the time issues are discovered, they may have compounded, requiring more time and resources to resolve. Businesses miss the opportunity to address problems in real time, which can affect cash flow management and financial accuracy. By leveraging AI, machine learning, and other advanced technologies, the turnaround time from raw, unverified financial data to organized, informative presentations
can be greatly reduced. At Trout CPA, we’ve already seen considerable improvements utilizing these technologies with our technology partners to streamline accounting processes for our clients. Intelligent AP platforms using ocular character recognition and machine learning can pull information from electronic invoices to automate the data entry and the coding of expenses. Accounting systems with AI-fueled features can intelligently match transactions between ledgers and bank account activity to automate month-end reconciliations and reveal discrepancies. Advanced analytics can uncover patterns and predict future outcomes with remarkable accuracy. These automation gains pave the way for a future where financial reports and dashboards are available in real-time, enabling businesses to turn insights into action.
Consider the implications: accounting advisors can now provide forecasts and scenario analyses that help clients make informed decisions about investments, cost management, and growth strategies. Predictive analytics allows advisors to anticipate market shifts and prepare accordingly, ensuring their clients are always one step ahead. This proactive approach not only enhances decision-making but also positions CAS professionals as invaluable partners in their clients’ success.
As AI-enhanced technology ushers in a new era of accounting, the profession is poised to shed its reactive past and embrace a proactive future. The ability to automate financial data flows and provide real-time insights transforms the role of CAS professionals from historical analysts to forward-thinking strategists. This shift enables them to offer more value to their clients, guiding them with timely advice and helping them navigate the complexities of the financial landscape. Armed with the tools and information needed to drive proactive decision making, the era of reactive accounting is ending, and a new, proactive chapter begins. LT
BY NIKELLE DRUCK, Director of Client Accounting Services Trout CPA
Contact Nikelle at ndruck@troutcpa.com
CELEBRATING 10 YEARS OF ORTHOPEDIC EXCELLENCE
As we mark a decade of service, we’re proud to continue offering top-notch services to help our patients relieve pain, regain mobility, and restore their quality of life.
Discover why patients, community members, and physicians alike trust Bone & Joint Care Center for their orthopedic needs.
• Dedicated Case Manager and Physical Therapist for Joint Replacement Patients
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Technology Solution feature
ASSESSING THE BENEFITS OF AN ERP SYSTEM FOR YOUR BUSINESS
Entrepreneurs often begin with a vision or innovative idea, and through dedication and hard work, they witness their businesses flourish. In the early stages, managing essential tasks with tools like QuickBooks or other small-business software is common. These tools handle fundamental functions such as check writing, invoicing, accounts receivable, and payroll. However, as a business grows, the need to manage additional aspects such as inventory, project costing, and other complex processes becomes apparent. At this point, many businesses resort to secondary systems or even spreadsheets for these tasks. While such solutions are manageable, while the business is small and the owner is closely involved, they can become inefficient and cumbersome as the business scales.
This evolution, where a business surpasses the capabilities of its initial systems, often leads to considering an Enterprise Resource Planning (ERP) system. An ERP system is a comprehensive software platform designed to integrate and streamline key business processes across various functions, including finance, inventory, manufacturing, point-of-sale, customer resource management, human resources, and supply chain management. An ERP system not only enhances operational efficiency but also provides a centralized view of business operations, offering a sense of relief in managing the growing complexity of business processes.
To determine if an ERP system would be advantageous for your business, consider the following:
1. Process Evaluation and Optimization: Are you prepared to invest time evaluating and refining your processes to improve efficiency? This involves stepping back from day-to-day tasks to analyze and plan for enhancements, as well as observing pain points during peak periods and using these insights to strategize improvements during implementation.
2. Integration and Streamlining: Can you identify areas where direct integration into an ERP system would significantly streamline operations? For example, a timetracking tool that integrates seamlessly with the ERP system can enhance accuracy and efficiency.
ERP systems offer scalability, allowing businesses to start with essential features and expand as needs evolve. However, it is important to recognize that ERP systems
require a significant investment. Costs typically start around $10,000 but can exceed $100,000 annually, depending on the required functionality and extent of use. For most small businesses, the cost of a well-suited ERP will likely start at 1% to 2% of annual revenue.
Timing and Expert Consultation: Identifying the optimal time for implementing an ERP system is crucial. Regular evaluations by an ERP specialist, approximately every three years, can help determine when it is appropriate to transition. These evaluations provide valuable insights into available options, benefits of new technology including automation and AI, and possible challenges during conversion, and will assist in strategic budget planning.
In conclusion, an ERP system can offer significant benefits in terms of streamlining and managing business processes more effectively, particularly as your company grows and becomes more complex. Evaluating the need for an ERP system and investing in it at the right time can enhance operational efficiency and support continued business success. LT
BY MICHAEL GROFF, Project Manager
Technology Solutions Associates,
LLC
Contact Michael at mgroff@techsola.com
For over 25 years, Technology Solutions has been dedicated to addressing IT and business software needs for a wide range of companies. Our expertise includes managed IT services, ERP implementation and support, including custom modifications and applications. Our team of network engineers, Microsoft MVP software developers, MBAs, and project managers form the perfect mix to manage and optimize complex business systems.
How Text Marketing Can and Will Help Your Business
Text marketing, also known as SMS marketing, is a powerful tool that allows businesses to reach their customers directly through their mobile devices. In an age where people are increasingly reliant on smartphones, text marketing offers a range of benefits that can significantly enhance a company’s marketing strategy. Here are some key advantages of text marketing:
1. High Open Rates
One of the most compelling reasons to use text marketing is its incredibly high open rates. Studies show that text messages have an open rate of around 98%, compared to email open rates which average around 20%. This means that when you send a text message to your customers, there’s a high likelihood that they will read it. This immediacy and visibility make SMS an effective channel for delivering important messages, promotions, or updates.
2. Immediate Delivery and Response
Text messages are delivered almost instantly, making them ideal for timesensitive communications. Whether you’re announcing a flash sale, a limited-time offer, or a crucial update, your message reaches your customers in real-time. This immediacy can drive quicker responses and actions, increasing the effectiveness of your marketing campaigns. Furthermore, SMS marketing can facilitate two-way communication, allowing customers to respond to messages, ask questions, or opt in or out of future communications directly through their text messages.
3. Cost Effectiveness
Compared to other marketing channels like direct mail or paid advertising, text marketing is inexpensive. The costs associated with sending text messages are lower than traditional marketing methods, and there are no costs for printing or postage. This makes SMS marketing a cost-effective option for businesses of all sizes, especially small and mediumsized enterprises that may have limited marketing budgets.
4. Personalization and Targeting
Text marketing allows for a high degree of personalization. Businesses can segment their audience based on various criteria such as past purchases, location, or interests, and send tailored messages that resonate with each segment. Personalized messages tend to have higher engagement rates, as they are more relevant to the recipient. For example, sending a special offer to a customer who frequently purchases a particular product can enhance the likelihood of a positive response.
5. Increased Customer Engagement
SMS marketing fosters a more direct and personal connection with customers. The brevity and immediacy of text messages make them a powerful tool for engaging with your audience. Additionally, text messages can include interactive elements such as clickable links, which can drive traffic to your website, landing pages, or promotional offers. By creating engaging content and calls-to-action, businesses can boost customer interaction and participation.
6. Enhanced Customer Experience
Text marketing can significantly improve the customer experience by providing timely and relevant information. For instance, businesses can use SMS to send order confirmations, appointment reminders, or delivery updates. These notifications help customers stay informed and reduce anxiety or confusion, contributing to a more positive overall experience with the brand.
7. Compliance and Opt-In Control
Text marketing is highly regulated to ensure that businesses adhere to privacy and consent laws. Customers must opt in to receive marketing messages, and they have the option to opt out at any time. This opt-in mechanism helps businesses build a list of engaged and interested subscribers, leading to more effective and respectful communication.
8. Integration with Other Channels
Text marketing can be integrated with other marketing channels to create a cohesive strategy. For example, you can use SMS to follow up on email campaigns, remind customers of abandoned shopping carts, or reinforce social media promotions. This multi-channel approach ensures that your messaging is consistent and reinforces your brand’s presence across different platforms.
continued
Conclusion
In conclusion, text marketing offers numerous benefits that can enhance a business’s marketing efforts. With its high open rates, immediacy, cost effectiveness, and ability to personalize and engage customers, SMS marketing is a valuable tool for driving customer interaction and boosting sales. By leveraging the strengths of text marketing, businesses can create more effective and efficient marketing campaigns, ultimately leading to improved customer satisfaction and business growth.
Usage
Here are a couple of usage examples from some of my clients showing how text can grow business. In 2014, one of my first text clients was very skeptical and wanted to see data from the messages. I explained that there wasn’t data associated with the texts but if she sent out texts she would have people coming into her business holding their phone and telling her servers that they wanted the special. The day after she sent out her first message to about 50 people, I stopped by to see how her message worked. She had 14 people stop in at lunch with their phone in their hand asking for the special. Another local business had a great opt-in offer, which I always stress is important. Their offer was a giveaway valued at $2500. The first day the offer went live, they posted it on social media and via email to their email list. They got 997 people to opt in the first day and the person who won the prize never claimed it. A local vintage boutique, that has since changed ownership, sent out their first text to a small database of about 80 people. Their offer was wine and cheese and 10% off on vintage jewelry between 5 and 7 PM on a Wednesday night. Twentyeight people showed up. The right opt-in offer, changing weekly offers, drives customers back in and brings in new customers and there is no better way to notify your customers, clients and employees of urgent matters, than a text message. Text works. LT
BY JAY BARRY, Jay Barry Solutions
Contact Jay at jay@jaybarry.solutions
Same Day Appointments Available.
301 South 7th Avenue, Suite 3220 West Reading, PA 19611
484-334-2757
MICHAEL J. LEHR MICHAEL J. LEHR
MATTHEW J. SAUER
Technology Solution feature
HOW MICROSOFT LOOP CAN ENHANCE TEAM COLLABORATION
In today’s rapidly evolving digital workspace, effective collaboration among team members is crucial to supporting productivity, increasing efficiency and fostering innovation. Microsoft Loop is designed to address many of the challenges that teams face in coordinating efforts and sharing information seamlessly. By integrating a range of functionalities aimed at streamlining communication, Microsoft Loop has the potential to significantly enhance team collaboration.
Integrated Workspaces for Seamless Interaction
One of the primary ways Microsoft Loop facilitates easier collaboration is through its integrated workspace approach. The platform introduces the concept of “Loop components,” which are modular units of information that can be embedded into various applications such as Microsoft Teams, Outlook, and OneNote. This integration allows team members to interact with real-time data and updates without needing to switch between different
tools. For example, a Loop component embedded in a Teams chat might include a shared task list or a project calendar, which can be updated and reviewed by all team members in real-time. This reduces the friction associated with moving between different platforms and ensures that everyone is working with the most current information.
Dynamic and Interactive Collaboration
Another significant advantage of Microsoft Loop is its focus on dynamic, interactive collaboration. Traditional
collaboration tools often involve static documents or emails that can quickly become outdated or fragmented. Loop addresses this issue by enabling live, editable content that evolves as the team works on it.
Enhanced Flexibility and Customization
Microsoft Loop also supports a high degree of flexibility and customization, which can be particularly beneficial for teams with diverse needs and workflows. The platform allows users to create and customize Loop pages that can serve various functions, from brainstorming sessions to project planning. Teams can organize their workspaces with sections, tables, and other components tailored to their specific requirements.
Improved Task Management and Tracking
Effective task management is another area where Microsoft Loop can make a significant impact. By incorporating Loop components such as task lists and project trackers directly into collaborative spaces, teams can better manage their workflows and watch progress. The visibility provided by these components helps to keep everyone informed about who is responsible for what and when tasks are due. This transparency can help prevent bottlenecks and ensure that deadlines are met.
Enhanced Integration with Existing Tools
Microsoft Loop’s seamless integration with other Microsoft 365 tools further enhances its utility for teams. Since many organizations already rely on tools like Microsoft Teams, Outlook, and OneDrive, Loop’s compatibility with these platforms means that users can use their existing workflows while benefiting from Loop’s collaborative features. This integration reduces the learning curve associated with adopting innovative technology and makes it easier for teams to incorporate Loop into their daily routines.
In summary, Microsoft Loop offers a range of features designed to streamline and enhance team collaboration. By providing integrated workspaces, real-time interactive components, customizable pages, and robust task management tools, Loop addresses many of the shared challenges teams face in a digital environment. LT
BY CHRIS HOWARD, Manager of Advanced Technology Services
Morefield Contact Chris at chris.howard@morefield.com
Morefield is a Managed Service Provider. We provide technology services and solutions to businesses in Pennsylvania. We specialize in IT Services, Cybersecurity, Cloud Solutions, Networking, Collaboration and Phone Systems, Audio/Video Solutions, Physical Security, and Situational Awareness & Mass Notification technology. Founded in 1945, Morefield is headquartered in Camp Hill, Pennsylvania and employs people statewide. Morefield helps organizations make smart technology decisions enabling their success.
Cultivating Opportunity: Fueling Innovation: Unlocking Tech Investment Opportunities in Lancaster
For entrepreneurs looking to advance their business through technology, Lancaster County offers invaluable resources to accelerate growth and attract investment. Ben Franklin provides grants and expert support to fast-track your progress, while the Technology Council of Central PA connects you with tech funding and a dynamic network to fuel innovation. Learn from the leaders of these organizations and explore how these opportunities can elevate your success.
“As the President and CEO of the Technology Council of Central PA (TCCP), I’m proud to champion the invaluable support our members provide through technology grants to local entrepreneurs and small businesses. At TCCP, we aim to connect members and organizations, including our local small business communities, to promote technology and fuel economic development within our region. By providing programs and events that connect technologists from diverse industries, backgrounds and experiences with opportunities to learn, collaborate and innovate, TCCP is committed to raising the profile of the tech community throughout the Central PA region and beyond; ensuring that Lancaster’s small business community continues to thrive in today’s fast-paced technological landscape.”
Alexis Gosik President and CEO, Technology Council of Central PA
“Ben Franklin provides grants from $10K to $25K to investigate protype development, customer profile research, product pricing strategy and marketing. We also provide term or equity funding to help launch a company or an innovative product. Collectively, this funding is designed to help a company to accelerate sales and to get the attention of investors or banks as a business matures. In support of the funding, we have a team of seasoned sales, marketing, accounting, human resource, business and product management/development professionals to work to bring a product to market.”
Joseph P Hackett, Director – South Central Region Executive in Residence, Ben Franklin Technology Partners
LANCASTER’S RESOURCE HUB FOR ENTREPRENEUR AND SMALL BUSINESS RESOURCES.
About Cultivate Lancaster
Cultivate Lancaster is Lancaster County, Pennsylvania’s hub for entrepreneur and small business resources. Cultivate offers a space for small businesses to identify resources they need, meet with business support organizations, and network with each other. Cultivate also provides a platform for organizations who support small businesses to empower, collaborate, and strategically work towards a more prosperous and vibrant small business economy in Lancaster County.
If you have any questions about attending, participating in, sponsoring, or otherwise partnering with the Cultivate Lancaster Entrepreneurship Coalition, contact Karen King.
Cultivate offers a space for small businesses to identify resources and funding, meet with business support organizations, and network with each other.
• Resources for Your Business
• Local Calendar
• Small Business Funding
STARTING A BUSINESS?
Find everything you need to know about starting a small business in Lancaster County, from organizations who can help you solidify your business idea to funding opportunities. Go to cultivatelancaster.com/startups to learn more.
Impact Update: Business Advocacy
Business Wins in 2024 State Budget
On July 11th, the Pennsylvania Senate and House of Representatives finalized the state budget for the 2024-25 fiscal year, which totaled $47.6 billion and included several provisions that will make Pennsylvania more business friendly. Legislators approved permitting reform that allows for thirdparty review of certain permits and creates timelines and a tracking system to speed up the application process and increase accountability. This budget also makes improvements to Pennsylvania’s treatment of Net Operating Losses (NOLs) by gradually increasing the amount companies can deduct using losses incurred after Jan. 1, 2025. Additionally, this budget maintains the current phase-down schedule of the Corporate Net Income Tax (CNI) from 8.49 percent to 7.99 percent in 2025. The PA SITES program, the Main Street Matters program, and the Historically Disadvantaged Business Program were funded this cycle and will support small businesses and economic development across the Commonwealth. Allocations for public school districts, career and technical education (CTE), and higher education were also key features of the budget and will ensure students obtain the skills they need to be successful in the workforce.·
National Civics Bee®
The Lancaster Chamber is committed to fostering a positive business climate for all Lancaster County businesses. We work with elected officials at the local, state, and federal levels to advance pro-business legislation and advocate for policies that elevate business and community success.
Get involved!
The Lancaster Chamber is partnering with the U.S. Chamber of Commerce Foundation to host a nonpartisan civics competition that encourages young Americans to engage in civics and contribute to their communities. Participating 6th, 7th and 8th graders will flex their civics knowledge for a chance to win recognition and cash prizes, starting with an essay contest this fall. There are opportunities for students, educators, and businesses to get involved. Learn more: lancasterchamber.com/civicsbee ·
• Attend an Advocacy event to gain direct access to the elected officials, agency heads, and community leaders who influence decisions and make an impact on business.
• Read and share our weekly Impact Report e-newsletter, which shares legislative updates, business resources, relevant news stories, and upcoming government meetings.
• Volunteer on our Advocacy Committee to advise the Board of Trustees on policy position statements and assist with grassroots advocacy efforts. Learn more at lancasterchamber.com/advocacy
Questions? Reach out to Kat DeSantis for more information and resources.
Kat DeSantis PUBLIC POLICY COORDINATOR kdesantis@lancasterchamber.com lancasterchamber.com
THE THADDEUS STEVENS & LYDIA HAMILTON SMITH CENTER FOR HISTORY & DEMOCRACY (Groundbreaking)
45 S Queen St, Lancaster, PA 17603
ROCKVALE OUTLETS (Block Party)
35 S Willowdale Drive, Lancaster, PA 17602
PARLOR DOUGHNUTS (One-Year Anniversary)
2350 Lincoln Hwy, Suite 806 Lancaster, PA 17602
COSTA OIL - LANCASTER (Grand Opening)
1672 Lincoln Hwy East, Lancaster, PA 17602
SAMARITAN COUNSELING CENTER (New Location)
33 North Market Street, Suite 400 in Downtown Lancaster
THE BENJAMIN HOUSE AT KITCHEN KETTLE
Brand New Lodging Suites (Grand Opening)
3529 Old Philadelphia Pike, Intercourse, PA 17534
THE LANCASTER ART VAULT
(Block Party & Official Grand Opening)
100 N Queen St, 1st Floor, Lancaster, PA 17603
GRAND OPENINGS
In partnership with Lancaster City Alliance and CRIZ (City Revitalization & Improvement Zone), the Lancaster Chamber has been honored to be a part of welcoming these new businesses into the Lancaster City business community.
THIRD STORY ART
44 N Christian St # 300, Lancaster, PA 17602
HAPPY HAPPY JOY JOY
57 E King St, Lancaster, PA 17602
BOREX MINI MART
635 S Lime St, Lancaster, PA 17602
NEW Members
WELCOME NEW MEMBERS AND PARTNERS TO THE LANCASTER CHAMBER
The Lancaster Chamber is thrilled to welcome these business to our network. Because of businesses that choose to be Members and Partners, we are able to fund powerful initiatives that are vastly changing the landscape of business. Now more than ever, your support is truly helping to shape the future of business and making Lancaster County, a thriving community for all.
We are grateful for the many businesses choosing to invest with us and our mission!
Meet some of the new Members and Partners below:
MAY 2024
Members
AK Interiors, LLC.
Blaze Yoga
Casella Mid-Atlantic, LLC.
Detwiler Roofing, LLC.
Green Trail Solutions
Kelsas Sweet Box
MGS Incorporated
Provident Financial Services
Randali Centre
Special Olympics of PA
The Booking House Manheim
The Gettysburg Hotel
The Mill at Manor Falls
Weierbach & Genetti Prosthodontics
JUNE 2024
Members
Community Aid
Costa Oil
Excellence in Detail
Fillings Clothing
Gameday Men’s Health
Kiddie Academy of Lancaster
OTC Fleet Services
Person Directed Supports, Inc.
PI Midlantic
Terrarium Therapy
USA Heating and Cooling LLC
JULY 2024
Members
Black Glass Tinting + More
Community Services Group
Dormakaba
J & E Business Group, LLC
Land and Sea Natural Supplements
NAACP Lancaster Branch
Stefko Consulting
Thrivent
Bottom Line Savings for Chamber Members
BizCorp, the Chamber’s wholly owned for-profit subsidiary, offers Chamber Members exclusive access to a number of bottom-line saving products and services, including telecom and IT services, fleet fueling, business insurance, natural gas, and electricity procurement.
As a benefit of your Chamber membership, you can participate in our Cost Savings Value Add Program. This program offers members discounts on electricity, business insurance, telecommunications, natural gas, fleet fueling, and cybersecurity. The cost of doing business continues to increase and we want to ensure that our members have the resources they need to save money on their bottom lines. With that being said, we want to hear from you, as we access our Cost Savings Value Add offerings and identify additional ways to save money.
Please take 2 minutes and complete this short survey to provide your feedback on how we can provide you with the products and services you need.
Contact Tom Wallace
Business Development Director
twallace@lancasterchamber.com
UPCOMING EVENTS
September
Tuesday, September 24, 2024
Wednesday, September 25, 2024
Wednesday, September 25, 2024
Thursday, September 26, 2024
Friday, September 27, 2024
October
Tuesday, October 8, 2024
Wednesday, October 9, 2024
Thursday, October 10, 2024
Friday, October 11, 2024
Friday, October 11, 2024
Tuesday, October 15, 2024
Wednesday, October 16, 2024
Thursday, October 17, 2024
Monday, October 21, 2024
Tuesday, October 29, 2024
Tuesday, October 29, 2024
Wednesday, October 30, 2024
November
Friday, November 1, 2024
Tuesday, November 5, 2024
Tuesday, November 5, 2024
Wednesday, November 6, 2024
Friday, November 8, 2024
Tuesday, November 12, 2024
Tuesday, November 12, 2024
Wednesday, November 13, 2024
Thursday, November 14, 2024
Friday, November 15, 2024
Tuesday, November 19, 2024
Wednesday, November 20, 2024
Thursday, November 21, 2024
Friday, November 22, 2024
December
Wednesday, December 4, 2024
Thursday, December 5, 2024
Tuesday, December 10, 2024
Wednesday, December 11, 2024
Thursday, December 12, 2024
Friday, December 13, 2024
Tuesday, December 17, 2024
Wednesday, December 18, 2024
Wake Up to the Issues
Industry Tour: Field of Screams
YPN: Lunch with Leaders
Selling Series: Elevating Customer Service
Lancaster Chamber Open House
Membership 101: Engaging with the Chamber
Employee Handbook Workshop
Energy Environment Health & Safety Peer Group
Manufacturing Roundtable
Hispanic Business Lunch
YPN: Experience Lancaster with the Lancaster Conservancy
Mixer – Strasburg Railroad
Leadercast: GHOAT
Cyber Mondays – Preparing for the Unexpected
Northwest Consortium
Small Business Series
Excellence Exchange: Supply Chain
South & East Consortium
Central Consortium
Tactical Skills Training: Managing Conflict Like a Pro
YPN: Skills Lab
Northeast Consortium
WIB: Lattes and Leadership - Fierce Self-Compassion
Membership 101: Engaging with the Chamber
Nonprofit/CBO Roundtable
Wake Up to the Issues
Get Connected!
Small Business Series
Mixer – Stoner Commons
Agriculture Industry Banquet
Open House
Excellence Exchange: Mergers & Acquisitions
YPN: Holiday Soiree
Membership 101: Engaging with the Chamber
WIB Connect
Selling Series: Aligning Marketing & Sales
Economic Forecast Breakfast
Small Business Series
Mixer – ABC Keystone
We are so grateful for the continued support and commitment from our Member businesses! Please take note of our Members who are celebrating milestone anniversaries as members of the Lancaster Chamber for the months of July, August & September.
