Paris Baguette, a global baker y-café, has expansion plans for the UK and Europe

Paris Baguette, the world-renowned baker y-café chain, has made its debut in the UK, bringing its distinctive blend of French-inspired baked goods to British consumers

Following the successful launch of its f irst London stores at the iconic Battersea Power Station and on Kensington High Street, Paris Baguette is looking for franchise par tners to expand its UK and European operations with the aim of rolling out 450 units across the continent by 2036.

Founded in 1988, Paris Baguette has g rown into a global franchise empire with over 4,000 stores across 10 countries including Canada, U S , Singapore, Malaysia, Indonesia, China, Korea, and continental Europe, including Paris.

Known for its high-quality, ar tisanal baked goods and a commitment to using only the freshest, highest-quality ing redients, the brand has become a household name in many par ts of Asia, as well as in the U S , where it has over 135 franchised locations.

With its entr y into the UK market, Paris Baguette is aiming to replicate its success in other par ts of the world and establish itself as a leading baker y-café destination for British consumers. The brand’s UK operations will be led by a team of experienced food industr y professionals, including Nico Gaillot, Chief Operating Off icer, who has over 25 years of experience in the hospitality sector

Gaillot expressed the company’s enthusiasm for expansion: “We are thrilled to be bringing Paris Baguette to the UK and to be able to share our love of freshly baked treats with more communities We are seeking franchise par tners who share our passion for quality and who are committed to creating unique consumer experiences.

“With the suppor t of Paris Baguette’s management team, our franchisees can expect to achieve success and g row their business ”

Paris Baguette’s mission is to reestablish the neighbourhood baker y-café as the hear t of the community The company achieves this by offering an extensive menu of over 25 premium items that are made fresh in-house throughout the day

The menu includes signature three-layer cakes, bespoke baguette sandwiches, French-inspired pastries, ar tisan bread, and locally roasted coffee All of these items are made with the f inest ing redients and prepared fresh on-site ever y day, creating a perfect blend of a classic baker y, boulangerie, and patisserie

One of the brand’s signature items is its celebration cake, a delicate layered desser t that is a favourite among Paris Baguette fans worldwide The brand’s chefs also draw inspiration from Asian cuisine, incor porating flavours like matcha into their creations

UK expansion goal

While Paris Baguette’s UK operations are still in their early stages, the brand has ambitious plans for expansion in the coming years The company is seeking franchise par tners to help drive g rowth in the UK and across Europe, with the goal of opening 200 units in the UK by 2036

“We believe that the UK is a fantastic market for Paris Baguette, and we’re looking for par tners who share our passion for quality and innovation to help us expand our presence across the countr y, ” said Gaillot “Our franchise model is designed to help entrepreneurs and business owners succeed, and we’re excited to work with par tners who are eager to bring the Paris Baguette brand to their communities ”

As par t of its franchise expansion plans, Paris Baguette is also committed to sustainability and reducing its environmental impact The brand has implemented a range of eco-friendly initiatives in its stores, including reducing waste and using renewable energy sources In addition, the brand sources its ing redients from local suppliers whenever possible, suppor ting small businesses and reducing its carbon footprint

We are thrilled to be bringing Paris Baguette to the UK and to be able to share our love of freshly baked treats with more communities We are seeking franchise partners who share our passion for quality and who are committed to creating unique consumer experiences.

Paris Baguette’s entr y into the UK market comes at a time when the baker ycafé segment is experiencing strong g rowth and increasing competition.

According to market research f ir m Euromonitor Inter national, the UK baker y market is expected to g row by 2.2 per cent in 2023, driven by demand for ar tisanal and premium baked goods

In addition to its expansion plans in the UK, Paris Baguette is also targeting g rowth across Europe, where it sees signif icant potential for its brand The company is already establishing a presence in several European countries beyond France, including Belgium, Netherlands, Spain, and Ger many, while looking to par tner with local entrepreneurs to help drive g rowth in these markets

Paris Baguette’s franchise model is designed to provide par tners with the suppor t and resources they need to succeed Franchisees receive training and guidance on ever ything from store design and layout to menu development and marketing and have access to the company’s extensive network of suppliers and vendors They also benef it from Paris Baguette’s established brand and reputation, which helps to drive footfall and generate sales

Additionally, franchisees receive ongoing suppor t from the company’s management team, who are committed to ensuring the success of ever y franchisee and will provide on-theg round suppor t for the f irst 10 days of a café opening In addition, Paris Baguette’s franchise model is flexible and adaptable, allowing par tners to tailor their stores and menus to the needs of their local communities

The initial franchise fee for a Paris Baguette café is £50,000 for one site or £40,000 for multiple sites, with a minimum investment required of £500,000 This includes the cost of site selection, constr uction, equipment, inventor y, and two months of training for bakers, general managers, and front-ofhouse staff With projected annual retail sales for a Paris Baguette café ranging from £1 5m to £2m, franchisees can expect to tur n a prof it within three years while ear ning a salar y during the initial years

Paris Baguette has also won numerous awards for its exceptional quality premium treats and franchise model In 2022, the brand ranked 25th in the Franchise Times Top 500 list – the most comprehensive ranking of the 500 largest franchise systems in the U S by global systemwide sales This year, Paris Baguette was recognised as the number one Baker y Franchise by Entrepreneur Magazine’s Franchise 500

Paris Baguette has a strong track record of success with over 4,000 stores operating worldwide, of which 3,800 are franchised. The franchise model has been par ticularly successful in the U S , where the company is opening a new café ever y week

U.S. multi-unit success

Since f irst ar riving on American shores in 2005, Paris Baguette has already established 135 franchised locations, distinguishing itself as a dominant player in the baker y café industr y. Many American franchisees are retur ning for multi-unit deals as they continue to see g reat success in existing locations with cafés that are producing upwards of $5m in revenue

As the brand continues to expand, there are numerous oppor tunities for franchisees to achieve success and g row their business Paris Baguette is actively seeking franchise par tners in the Greater London area, with plans to roll out across the rest of the UK and Europe over the next several years

The brand’s commitment to quality and innovation has ear ned it a loyal following among consumers around the world, and Paris Baguette is conf ident that it can replicate its success in the UK and Europe As the company looks to expand its footprint in these markets, it remains committed to its core values of quality, freshness, and sustainability, and to providing customers with an exceptional baker y-café experience

Paris Baguette’s entr y into the UK market represents a signif icant milestone for the brand and a testament to its continued global g rowth.

With its commitment to quality and sustainability and proven franchise model, Paris Baguette is well-positioned to become a leading player in the UK baker y market and expand its presence across Europe in the years to come

For entrepreneurs and business owners looking to join a dynamic and innovative brand with a proven track record of success, Paris Baguette represents a compelling oppor tunity to tap into the g rowing demand for ar tisanal and premium baked goods and bring a unique and exciting concept to their communities n

To learn more info@parisbaguette.uk https://parisbaguette.uk