HOW C AN DIGITAL MEDIA PROMOTE INDIAN FOLK DANCE TO A YOUNGER AUDIENCE?
INDIAN FOLK DANCES CATEGORIZATION RITUAL DNCES. 1. LAI HAROBA. 2. KARAGAM. 3. TENDONG-FAAT. 4. POPIR. 5. CHERAW. 6. TIRAYATTAM. 7. JHIKA DASAIN. 8. ARIBA PALA. 9. LAKON PHUZA. TRANCE DANCES. 1. BHOOTA. 2. JAGAR. 3. KANCHANI NRITYA. 4. BHAKTAS. 5. KAVADI. 6. MAIBI. 7. TEYYAM. CEREMONIAL DANCES. 1. GARBA. 2. PATA-DA KUNITA. 3. GURAVAYYALU. 4. CHWANGLAIZUAN. 5. DHANGAR. 6. POOKKAVADI. 7. KOLAM TULLAL. 8. KARMA. 9. LAHAW. 10. BAREDI. 11. CHILORI. 12. HIRORIA. 13. TARANGMEL. 14. CHHAM CHHANK. 15. GARADI. 16. RIKHAMPADA. 17. SUGGIKUNITA. 18. KOKALI-KATTAI. 19. KARADIYATTAM. 20. PADAYANI. 21. POOTHAMKALI. 22. KAHADIA. 23. NAATI. 24. SOLAKIA. 25. DANDIA GAIR. 26. THISHAM. 27. SHAD RONKHLA. HARVEST DANCES. 1. BIHU. 2. SARHUL. 3. PARAB. 4. SAILA-REENA. 5. BHOJALI. 6. HAZAGIRI. 7. DANDIA RASA. 8. LEBANG BOMANI. 9. BHANGRA. 10. JHUMAR. 11. KARTHI. 12. LAM-KUT-LAM. 13. KUD. 14. DHAN NACH. 15. PONUNG. 16. DOMRUA. 17. HERO PARAB. 18. BATAULI NACH. 19. NOM-JAMA. 20. MAGE PARAB. 21. TARPA. 22. HAZONG. 23. BIJJA PANDU. SOCIAL DANCES. 1. LADDAKHI MARRIGE DANCE. 2. GAJA NACH. 3. DEVAR-ATTAM. 4. KOLKALI. 5. JHORIA. 6. KACHCHI GHORI. 7. NYIDA PARIK. 8. CHARI. 9. DAFLA. 10. DHOBI. 11. KAKSAR. 12. HUDO. 13. BHAGORIA. 14. TUSHIMIG. SEASONAL DANCES. 1. RAYEE. 2. BANA. 3. PHADNOI. 4. CHURKULA. 5. BAA PARAB. 6. JADUR. 7. MARING. 8. CHAITI GHODA NATA. 9. DANDIA GAIR. 10. LOOR AND PHAGUN. 11. DALKHAI. 12. HEMANT. 13. MADAI. 14. BILMA. 15. JITIA. 16. BHADAP. 17. RIJU DUNE. 18. NAMAGEN.
GAME AND MARTIAL DANCES. 1. THANG-TA. 2. KALARIPAYETTU. 3. KOLKALI. 4. PARICHHAMUTTAMKALI. 5. VELAKALI. 6. OACHIRAKALI. 7. YATRAKALI. 8. SILAMBATTAM. 9. PAIKA NACHA AND PAIKALI. 10. CHHOLIA. 11. TERI CHHA. 12. LEZIM. 13. PUCHI. 14. KIKLI, PHUGADI AND JIMMA. DRUM DANCES. 1. PUNG CHOLAM. 2. GHUMRA. 3. DOLLU KUNITA. 4. WARLI DHOL. 5. BHIL DHOL. 6. DAPPU. 7. TAPPETA GULLU. 8. TAPPETTAI. 9. TAPPUMELAKKALI. 10. DHEMALI. DANCES OF BOYS AS GIRLS. 1. BACHCHA NAGMA. 2. GOTIPUA. 3. SATTRIYA. 4. THARUHA. RECREATIONAL DANCES. 1. ROUF AND HIKAT. 2. JABRO. 3. NAATI. 4. THARU. 5. SAEMI. 13. KUMPITLUNG. 14. DIMSA. 15. SOLAKIA. 16. RASAR-KALI. 17. KOYA. 18. GAUR. 19. JHAMTA. 20. PINNAL KOLATTAM/GOPH GUNTHAN/GOPH. 21. MORULEM. 22. GHOOMAR. 23. KALBELIA. 24. TERA TAALI. 25. GIDDA. 26. POIKKAL KUTHIRAI KEELU GURALU. 27. SONGI MUKHAWATE. 28. VAGHYA-MURALI. 29. SINGHI CHHAM. 30. PULIYATTAM. 31. PAOS JAGOI. 32. CHHAU.
UNIT 4 PROJEC T E XPLOR ATION AND ANALYSIS PROJEC T PROPOSAL NISHA MEHTA PG DIPLOMA DESIGN FOR VISUAL COMMUNIC ATION
Illustrations Enakshi Bhavani (1984). The Dance of India. India: Russi J. Taraporevala. Plate 15.
EDITORIAL DANCE AS THER APY 06 WHAT DESIGN ARE A
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WHY RESE ARCH QUES TION
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HOW RESE ARCH METHODS
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WH0 OUTCOME & AUDIENCE 36 PL AN RESE ARCH & DEVELOPMENT PL AN IMAGE INDEX IMAGE LIS TING BIBLIOGR APHY RESOURCES
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Editorial DANCE AS THER APY
“
Dance, when you're broken open.
Dance, if you' ve torn the bandage off. Dance in the middle of the fighting. Dance when you're perfectly free.
-Rumi
“
Dance in your blood.
Dance is an outward mode of a deep inner feeling. The interaction between body and mind resulting in movements frees oneself from the inner bondages. Dance act as a therapy resulting into happier individual.
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EDITORIAL
What? DESIGN ARE A
INDIAN FOLK DANCE Indian folk dances are simple dances, and are performed to express joy and happiness among themselves. Folk and tribal dances are performed for every possible occasion, to celebrate the arrival of seasons, birth of a child, a wedding and festivals. The dances are extremely simple with minimum of steps or movement. The dances burst with verve and vitality. Men and women perform some dances exclusively, while in some performances men and women dance together.
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DESIGN ARE A
Dance symbolizes an inspiration which
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elevates us from the earthy bonds that bind us down to higher levels, thus releasing the
warped and suppressed feelings and create even if it be fleetingly, those moments of the soul when we become one with the universe.
On most occasions, the dancers sing themselves, while being accompanied by artists on the instruments. Each form of dance has a specific costume. Most costumes are flamboyant with extensive jewels. While there are numerous ancient folk and tribal dances, many are constantly being improved. The skill and the imagination of the dances influence the performance.
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Enakshi Bhavani (1984). The Dance of India. India: Russi J. Taraporevala.
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DESIGN ARE A
Why? RESE ARCH QUES TION
HOW C AN DIGITAL MEDIA PROMOTE INDIAN FOLK DANCE TO A YOUNGER AUDIENCE? Folk Dance form have always intrigued me, made me curious to understand and unveil the story behind it. With the changing time and cross-global influence, Indian folk dance is losing its essence with today’s young audience. We have more than 250 folk dances across all the states. But as a newer generation we know only a few which could be counted on fingers. As a result, many folk dances are verge to extinction resulting in the loss of cultural heritage.
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RESE ARCH QUES TION
INDIAN FOLK DANCE
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The prominent reasons being: - lack of awareness/ interest among the youths - no followers /successors - more inclination towards the western styles - TV shows, Dance school, etc promote other western dance forms more in comparison Events like Kala Ghoda, 26th January Parade do promote some forms of folk dances. But the impact is very less especially on the youth.
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2
Parry G and Harmanpreet in a talent show on Indian television - India has got talent
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Bollywood dance by Lauren and Punit on the TV show called Jhalak Dihlaja
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Many folk dances are passed from generations to generations and stay in the family. As globalization and urbanization push cultural change across India, many ancient art forms are dying out from lack of interest and10 funding. Few government bodies like Unesco take annual initiatives to fund and safeguard dying art forms. But the process takes lot of time and procedure.
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RESE ARCH QUES TION
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Spic Macay Website
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The New York Times
How? RESE ARCH METHOD
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PRIMARY RESE ARCH: FOLK DANCE TODAY
I started with mapping out the current presence of the folk dances in India. Even thought the impact of the other cultures was very high on the youths, folk dances were still performed on a small scale. Folk dances are still a very important and intergral part of all the festivals performed by the men and women of different age groups. The Independence Day and Republic Day parade features various dance forms from different states of India. Cultural hubs and art festivals like Kala Ghoda, Dilli Haat showcase folk dance performances on few occasions.
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Rajasthani folk dance Spic Macay
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RESE ARCH ME THOD
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Famous dances like Garba, Bhangra are very popular with the youth across the world. Other dances still share the stage in few Bollywood movies and dance shows. Institutes like The Sree Nataraj Dance Academy, Spicmacay are still working in keeping the art alive by training the interested folks.
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Bihu Dance at Kalaghoda art festival, Mumbai.
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Sree Nataraj Dance Academy student’s performance
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Dance shows on Indian television like Dance India Dance, Boogie Woogie still encourage Indian folk dance. TV shows is a big platform for the promotion of the folk art. As the viewership mostly comprises of the teen and young audience of India.
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RESE ARCH ME THOD
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Dance India Dance
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Kerela Natyam at a University competition
TALKING TO THE PROFESSIONAL S EKL AVAYA BHAT TACHARYA Head of MTV India Digital
Photo Courtesy: Eklavaya Bhattacharya
AKSHADA WAL AVALK AR
Proffesional Samba Dancer, Tanz Verden Ballroom International Photo Courtesy: Akshada Walavalkar
UJWAL A ACHARYA
Indian Classical Dancer and Singer Photo Courtesy: Ujwala Acharya
The idea to get the youth interested in Indian folk dance is nice. But the challenge is to introduce the fusion element keeping the spirit alive, to make it more interesting.
I have taken part in many Indian dances during my education years. Today, the platform for Indian folk dance is not big enough. And if dance is your livelihood, then it gets difficult to survive.
I have done many Indian classical dance shows since a child. I got into Classical dance because of my family. Its more like a cultural heritage passed on from generations in my family. But now a days, I don’t see many young people getting involved in classical and folk arts.
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RESE ARCH ME THOD
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GENER AL SURVEY
After the self-study on the folk dances, I took a survey to check the knowledge and interest of my target audience. The survey was filled by girls and boys, dancers and non-dancers from all different type of backgrounds in the age group of 16-35yrs.
Statue of the Hindu deity Shiva also known as The Natraja
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Do you agree that dancing can help an individual express more efficiently?
Did you ever take part in a dance performance during your School/College/University?
Yes
94.34%
Yes
79.25%
No
5.66%
No
20.75%
Most of the youth do believe that dance can make them more expressive.
Even though dance is a part of the education curriculum, some individuals are still hesitant to take part.
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What kind of dance performances you would enjoy the most to be a part of?
Do you know these dance forms?
Solo
Koodiyattam
15.38%
11.54%
Duet
21.15%
Bardo Chham
5.77%
Group
59.62%
Thang Ta
0.00%
None
3.85%
Group dance is the most enjoyable and preferred dance performance.
Jumar Nach
19.23%
None
69.23%
More than half of the individual’s didn’t hear about these ancient traditional dance forms.
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RESE ARCH ME THOD
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06
How many Indian folk dance forms have you heard of?
Where have you seen a folk dance performance?
0-10
71.70%
Tv Shows
80.77%
11-20
20.75%
Live Stage Performances
59.62%
Cultural Hubs
32.69%
On Streets
11.54%
More than 20
7.55%
Three fourth of the individuals know only 0-10 dances as compared to the existing 250+ dance forms.
Eighty percent of the individuals have seen folk dance performances on TV.
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Will you be interested in learning more about the Indian folk dances?
What medium of information would interest you the most?
Yes
73.08%
TV Shows
52.83%
No
26.92%
A Carnival Dance Event
50.94%
Kinetic Games
16.98%
Others
Three fourth of the individuals would be interested in know more about the dance forms.
5.66%
TV show and Carnival dance event were pretty close for the most interesting medium.
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RESE ARCH ME THOD
SECONDARY RESE ARCH: MIND MAP I tried to put down my thought about folk dance forms on the paper. Words that describe the qualities, reasons, methods, outcome, feel of the dance forms. The output of the exercise was the words, which would relate to the younger audience like togetherness, celebration, expression, interactive, connectivity, etc. I could use these words to create something appealing to the younger audience and make them interested in the folk dance. (Right) Noting Hill Carnival I recently went to the carnival and it was a very good example of celebration and keeping the cultural heritage alive.
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RESE ARCH ME THOD
EXPRESSION: NAVR ASA
Navarasa means Nine Emotions in which Nava signifies nine and Rasa signifies Emotions. The nine rasas are the essential aspects or energies that define a set of emotions and moods that thus belong to the same “family� or Rasa. While the nine Rasas themselves are clearly defined energies affecting body and mind, the resulting emotions (Bhavas) manifest in many varieties and their understanding is affected by personal and cultural backgrounds. Knowing the nine Rasas helps us understand why a certain mood comes and stays even though it’s original cause may be long lone and how to use that knowledge in achieving more emotional control. The nine emotions included in Navarasa (Left to Right) are Shringara (love), Vheebhatsya (disgust), Veera ( courage), Shantha (peace or tranquility). Bhayanaka (terror), Karuna (kind-heartedness or compassion), Hasya(laughter), Raudra (anger), Kathir s a. (2012). Navrasa. Available: http://kathirsa.format.com/navarasa#0. Last accessed 10th October 2015.
Bhayanaka (terror), Adbutha (surprise).
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RESE ARCH ME THOD
SECONDARY RESEARCH
INTER AC TIVE : DIGITAL MEDIA 12
With the 21st century and the innovative technology, gadgets surround today’s youth. They like to play, move around things, pinch, zoom, share with the gadgets. The most known form of VR (Virtual Reality) technology is PS3 and X-box gaming. The use of motion sensors and face mapping add the element of surprise and gives the flexibility to play around. The other form of this technology is popular in the form of Interactive installations found at various museums; big companies launch events, etc.
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A project for Marlboro by Interactive Lab.
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The nDimensional basement by Karel Bata that I saw at Digital Shoreditch Conference 2015
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RESE ARCH ME THOD
CONNEC TIVIT Y Connecting the different aspects of dance and digital media to create something intuitive and informative.
FOLK FUSION After talking to Eklavaya, I wanted to try my hand at creating Folk Fusion. A video with few fast paced Indian folk dances playing on an upbeat Club dance track seemed to be a good idea. This experiment was fun to do and to see people with very vibrant costumes dancing on the high energetic dance track; you generally end up showing your moves.
I came to the conclusion that the fusion element could be introduced but it has to be very innovative and not look forced. Something that is a bit challenging and the young audience can easily accept. The idea of interactive installations appeals to me and fits well in my design area as per my target audience.
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OUTCOME & AUDIENCE
Video Footage: Youtube Sountrack: Firestone (Bassanova Remix) by Kygo Feat. Conras Sewell.
Who? OUTCOME & AUDIENCE
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YOUNG AUDIENCE (16-35) IN INDIA The most impactful way of keeping the art form alive is to pass it on to the next generation. My project is targeted at the younger audience from the age group of 16-35 yrs.’ old. Young people love to dance, move around. Some of them dance often and some don’t thinking its difficult. Folk Dance came into existence as the means of an outward expression of joy and happiness. Also folk dances are always performed in groups creating no sense of competition among the members. The values of free movement and teamwork are something what can attract the young audience.
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Young Indian Students
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Playful Interactive Screen
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OUTCOME & AUDIENCE
“There are shortcuts to happiness and dancing is one of them!� -Vicki Baum, Ballerina
VISUAL EXPERIMENTATION Extending the ethnic boundaries, to a bit more towards modernization and adding some glamour to it. Dance is the medium to express the inner you through the swift movements and gestures. Adding the modernization flavor to the folk dance images. Using techniques like Repetition, cutting, overlapping, collage, etc. I tried to experiment with the look and feel of the topic as whole.
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OUTCOME & AUDIENCE
Plan
RESE ARCH & DEVELOPMENT PL AN
SEPTEMBER
MAY 11
Attended Digital Shoreditch Conference 2015
05-17
Existing data research and collection
18
Briefing on Unit 4 major project
18-27
Reading the history and sketchbook implementation
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Workshop on proposal question. Finalise project focus.
Mind Map infographic on the idea Presentation on the major project idea Draft proposal hand-in
JULY 08-14 19-31
Interviews and Survey Family Visit
AUGUS T 03-31
Visual Experiments Working on the Proposal
OC TOBER
JUNE
03 10 25
28 01-13 14 16-30
Unit 4 hand -in Decide on the final output and designing the possible outcome
NOVEMBER 04-11 18
Internship at an Interaction Design Studio Research on interactive installations
Working on Sketchbooks and proposal
Unit 5 final outcome testing and incorporating the feedback. Begin production.
Unit 5 hand-in
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RESE ARCH & DEVELOPMENT PL AN
Image Index IMAGE LIS TING
01
06
09
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HD imaglib (2015). CONTEMPORARY DANCE POSES. Available: http://hdimagelib.com/contemporary+dance+poses Last accessed 11th October 2015.
MPDS/blog (2015). Pole Dance Therapy. Available: http://www.mpdslifestyle.com/en/pole-dance-therapy/ Last accessed 11th October 2015.
Livemint (2015). A message in bold stripes. Available: http://www.livemint.com/Leisure/gtMKzxZSNnLjsTWxorYFJN/A-message-in-bold-stripes.html Last accessed 11th October 2015.
13
India on emaze. Chhau. Available: http://armchairlounge.com/wp-content/uploads/2015/04/Purulia-Chhau.jpg Last accessed 11th October 2015.
14
India's Got Talent' gets its final 6. Parry G and Harmanpreet. Available: http://timesofindia.indiatimes.com/photo/47811528.cms Last accessed 11th October 2015.
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India forums. Jhalak Dikhhla Jaa Super Finale. Available: http://img.india-forums.com/images/600x0/295771-lauren-and-punit-perform-onjhalak-dikhhla-jaa-super-finale.jpg Last accessed 11th October 2015.
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Spic Macay. Endagered Dance Forms. Available: http://spicmacay.com/articles/endangered-dance-forms Last accessed 11th October 2015.
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The New York Times. Ancient Farmers’ Dances Threatened With Extinction. Available: http://india.blogs.nytimes.com/2012/10/19/ancient-farmers-dances-threatened-with-extinction/ Last accessed 11th October 2015.
Imgkid.com. Kathakali. Available: http://imgkid.com/kathakali.shtml Last accessed 11th October 2015.
Pariwar Holiday. Bhutan Tour with Paro Festival. Available: http://www.pariwarholiday.com/destination/bhutan/itinerary/ bhutan-tour-with-paro-festival-and-hikes9-days Last accessed 11th October 2015.
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IMAGE INDE X
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Rajasthan for you. Rajasthan Calling Festival in Coimbatore!. Available: https://rajasthanforyou.files.wordpress.com/2012/02/r21.jpg Last accessed 11th October 2015.
SHIVA DANCE AT CERN. Mystery of the Iniquity. Available: http://mysteryoftheiniquity.com/2015/01/06/shiva-dance-at-cern/ Last accessed 11th October 2015.
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15
Kathir s a. (2012). Navrasa. Available: http://kathirsa.format.com/navarasa#9 Last accessed 11th October 2015.
18
Undiscovered Indian Treasures Blissful Bihu: Assam Celebrates Harvest Season With Bihu Tune Available: http://undiscoveredindiantreasures.blogspot.co.uk/2012_03_01_archive.html Last accessed 11th October 2015.
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Sree Nataraj Dance Academy Performances Available: http://sreenatarajdance.com/performances.html Last accessed 11th October 2015.
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Marlboro Secrets. Interactive Lab Available: http://interactivelab.ru/Marlboro-Secrets Last accessed 11th October 2015.
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Dance India Dance. Dance India Dance Season 5 - Zee TV Available: http://static.danceindiadance.in/wp-content/uploads/2009/03/ dance-india-dance-20th-march.jpg Last accessed 11th October 2015.
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BIHU DANCE ImageKB Available: http://www.imagekb.com/bihu-dance Last accessed 11th October 2015.
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Kerela Folk Dance. imgbuddy.com Available: http://imgbuddy.com/folk-dance-of-kerala.asp Last accessed 11th October 2015.
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Changu Dance performance DNA of Bhubaneshwar Available: http://www.iamin.in/en/bhubaneswar/news/pics-changu-dance-performanceattracts-heavy-footfalls-adivasi-exhibition-52082 Last accessed 11th October 2015.
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CED Project. YAKSHAGANAM. Available: http://sowmya12.blogspot.co.uk/2010/02/indian-dance-forms.html Last accessed 11th October 2015.
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Travel Wizard India. Kashmir Folk Song. Available: http://www.travelwizardindia.com/photo-gallery-1.htm Last accessed 11th October 2015.
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IMGbuddy. Koli Dance. Available: http://imgbuddy.com/traditional-koli-saree.asp Last accessed 11th October 2015.
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Education World Country's first community skill park opens in Kerala. Available: http://www.educationworld.in/news/ states /kerala-countrys-first-community-skill-park-opens-in-kerala.html Last accessed 11th October 2015.
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The Hindu. Kerala Natanam. Available: http://www.thehindu.com/todays-paper/tp-national/tp-kerala/farook-college-wins -interzone-arts-fete/article2965570.ece Last accessed 11th October 2015.
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Imagebuddy. Jhumar Dance. Available: http://imgbuddy.com/jhumar-dance.asp Last accessed 11th October 2015.
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IMAGE INDE X
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National Geographic. A young boy as suggi dancer. Available: http://yourshot.nationalgeographic.com/photos/318473/ Last accessed 11th October 2015.
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Santhal E- disom. Santhal Sadpa Dance. Available: http://www.santhaledisom.com/2013/05/santhal-e-disom_9.html Last accessed 11th October 2015.
Bibliography RESOURCES
BOOKS
WEBSITES
Enakshi Bhavani (1984). The Dance of India. India: Russi J. Taraporevala.
India Mapped. http://www.indiamapped.com/folk-dance-in-india/
Simon Charsley and Laxmi Narayan Kadekar (2006). Performers and their Arts. Uinted Kingdom: CPI Antony Rowe, Eastbourne
VIDEOS Youtube Vimeo WildFilmsIndia
Wikipedia. List of Indian Folk Dances. https://en.wikipedia.org/wiki/List_of_Indian_folk_dances Rasas 9 rasas : The yoga of nine emotions http://rasas.info/ TCH. Teaching Channel. https://www.teachingchannel.org/videos/teaching-emotions-through-dance UNESCO. Kutiyattam, Sanskrit theatre. http://www.unesco.org/culture/ich/RL/00010 Interactive Lab. Interactive Installations. http://www.interactivelab.ru/
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BIBLIOGR APHY