DESIGN MANAGEMENT AND INNOVATION Nitesh Maheshwari
P O R T F O L I O
Ciao tutti, I am Nitesh Maheshwari, with the experience in digital marketing, design management, and innovation, i maintain a healthy balance in, design and innovation at all my work. I believe “Innovation is not about saying yes to everything. It’s about saying no to all but the most crucial features.” I love my work and enjoy each project as get it. Feel free to have a look at my portfolio and please don’t hesitate to contact me if you can think i can be service to you. Thank you for Stopping By!! nitesh892455@gmail.com
+39 351 250 4999
Via Enrico Cosenz, 11, Milan. Italy
niteshmaheshwari.2455
Area of Expertize DIGITAL MARKETING
DESIGN RESEARCH INNOVATION DESIGN THINKING
SOCIAL MEDIA MARKETING DESIGN MANAGEMENT BUSINESS DEVELOPMENT
ENGINEERING
EMAIL MARKETING
SIRAP
INNOVATIVE PACKAGING DESIGN
DESIGN BRIEF: To design a creative and innovative packaging for food in near future
DESIGN PROCESS: 1. ANALYZING TRENDS FOR FUTURE FOOD AND PACKAGING. 2. ON FIELD OBSERVATION OR MYSTERY SHOPPING. 3. BUILDING SCENARIOS. 4. CONCEPTS.
01/
ANALYZING TRENDS FOR THE FUTURE FOOD AND PACKAGING
T H E W O R L D O F PA C K A G I N G
Materials
Process Life cycle
Recycle Awareness Local Culture DIY
Knowledge
Light Fast
Insects
Modular Multi-functional
Homemade Interactive Simple Multi-cultural Portable
Solid
Liquid Food
3d printed
Shapes Multi-sensorial
FUTURE
Quality
Trackability
Healthy
Sustainable
LIFEST YLE
SAFETY
Information
E CO - F R I E N D LY
Mind map
0 2 / O N-F I E L D
O B S E R VAT I O N S
0 3 / BUILDING SCENARIOS.
CHOSEN AREA Luxury - niche supermakert
Pets world
Mass market store
Vending machine
1. PEOPLE ON THE MOVE
2. MAKERS MOVEMENT
Niche small shopping Solitary Nomadic trend
Awareness Fresh Diy Trend Playfulness
CHOSEN CONCEPTS 1. POUCH 2. ORIGAMI
Coffee shops
PEOPLE ON THE MOVE
POUCH
MAKERS MOVEMENT
ORIGAMI
TIME MANAGEMENT PERCEPTION FOLDABILITY
DIY CRAFT FRESH
HOW DOES IT WORK?
HOW DOES IT WORK?
-CHOOSE YOUR SALAD-BUY AT THESTORE
-TAKE FLAT SHEET FROM SHELF
-SLIDE IT OPEN -HOLD COMFORTABLY IN HAND
-FOLD IT ACCORDING TO DESIRED SHAPE
-EAT SOME OF IT -CLOSE IT -SHRINKSIN BAG
-BUILD YOUR OWN SALAD IN SUPERMARKET
-EAT THROUGHOUT THE DAY
-OPEN CUTLERY -ENJOY ON A BENCH / IN THE TUBE
BRACO X-135 A LOOK IN THE FUTURE COLLABORATION WITH
ASSUMPTIONS FOR NEAR FUTURE.
DESIGN BRIEF: As a result of this project, Barco wants to design a product for future working experience and Meeting rooms in cooperate world of year 2025.
ABOUT BARCO Barco, a global technology company, designs and develops networked visualizationproducts for the Entertainment, Enterprise and Healthcare markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 3,300 employees worldwide. Barco posted sales of 1.029 billion euro in 2015
Flexibility, autonomy and varied Challenges in return for working on a short-term contractual basis.
The machine will become fully intelligent and have the ability to think independently.
There will be a major shift away from the thinking that We learn one profession, have one job and stay in it for Decades.
HOW WILL THE WORKING LOOK LIKE IN FUTURE ? A major shift in management Practices to accommodate a rapidly changing world of work and the information workers that inhabit this world.
People’s increasing need for Diversified careers, mobility and flexibility will have the single biggest impact on the way we work in near future.
Job security and long-term service with an organization in return form-employee commitment and flexibility.
The speed of technological progress, such as the popularity Of the ‘Internet of Things’, will have a big impact on the way We work over the next ten years.
POSSIBLE SCENARIO’S FOR FUTURE
“Technology innovations are made to improve people’s working performances and-the quality of the environment they work in”
“More and more companies Move towards the trend of Smart working. Employees Will work from their homes Instead of traditional Offices”
“People look for a balanceBetween private life and Work. The wellbeing of the employees crucial. Less Stress leads to higher Performances”
VALUE PROPOSITION
To provide companies with a smart interactive screen in order to create an improved home working experience for their employees.
THE CONCEPT
Offices and meeting rooms are not a part of trend anymore. Our BARCO Work screen creates the ideal working environment in your house
CONCEPT PRODUCT
BARCO X-135
TECHNICAL FEATURES Super fluidic high definition graphics
DESCRIPTION Barco X-135 is 135 degree curved work screen which is particularly designed for the employees which works from their homes, this work screen will create perfect experience by the help of three digital environment transformation. This digital environment is created keeping in mind the employees work-life balance and well being.
Digital environment transformation X-cura OLED display Projecting keyboard and sketch tablet Voice recognition Fingerprint recognition Wireless connection to other devices by scanning Remote sharing Camera tracking
THREE DIGITAL ENVIRONMENT
THE MEETING ROOM This environment has been planned to enhance Human relationships and interaction.
THE WORKING AREA This environment has been planned to improve the concentration and visual memory of the employee while working.
THE RELAX ZONE This environment has been planned to let the Employee relax and to avoid stress.
Increased in Market Shares.
Increased in Companies Profit.
Data Gathering & Data Management from the Users.
B E N E F I T S F O R B A R C O
TRIPLOID ENJOY CITY WITH LOCAL ENTREPRENEURSHIP PROJECT
BUSINESS PLAN Our business plan is to develop an interface, which provide a service for both locals and tourists, to share and travel together according to their interests anywhere in the world. An application to enjoy foreign city like their own city.
Web Development
HOW IT WORKS Tourist login to TRIPLOID and select his guide and pays 7 Euro’s TRIPLOID keeps the money and connect guide with the Tourist. TRIPLOID pays guide 5 euro for his services. When trip is completed, Tourist can rate the guide and get back his 1 euro.
VISION People can easily travel around The world. Traveling is no more to see new cities, but to live as local citizen.
MISSION To become the leading platform, which help people to easily connect with locals and feel like native anywhere in the world.
TRIPLOID get remaining 1 euro for its services.
STORYBOARD 1 Paulo is 26 year old Italian guy, lives in milan, he study Arts in Milan. he wants to make some bucks from his hobbies but he dont want to do any part time job. I want tot make some extra money, but i don’t want to end up in any part time job.
STORYBOARD 2 Rachel just move from Boston to Milan for the master’s. she doesn’t know anything about the city. but she wants to go around and visit the city. she doesn’t wants to go alone.
What should i do this weekend? Maybe i should go to see the art museum, but with whom? I don’t wanna go alone.
Maybe i should check on internet, if i can find anything which can help me make some extra bucks.
Maybe i should check on internet, i saw that advert on facebook the other day, about providing a local to enjoy the city.
This is interesting, but how i can join this ?
Nice!! Web platform of triploid is pretty clear. i understand the steps. Oh yeah!! I found it...but how it works? I think i have to register as a guide, with my information and do the agreement with company and start earning.
Done! Everyting with the company. Now I am Ready to Roll!!
Wow!! I got a notification from someone!! Let me check. Oh she wants to see the art museum. Lets fix a date and time with her.
Got it! it is very simple i just have enter my interest and my city and the server help me find the a right local who want to see the museum and tell me interesting things about it.
Yes he will be the right person who can show me the museum. i should fix a date and time with him. Now i just have to pay 7 EUR, thats’s Cheap. Done!
Thank you!
I will make your trip unforgettable
BUSINESS MODEL KEY PATNERS
• • • • • •
KEY ACTIVITES
• Web/App Development • Online Marketing and Advertisisng.
Facebook Google+ Uber Airbnb Groupon local visa offices
KEY RESOURCES • Community of local and tourist. • Platform.
COST STRUCTURE • • • • •
Platform Development Marketing/advertising Market Analysis Online payment platform Operating team
VALUE PROPOSITION
• Experimce for local and tourists according to their hobbies. • To have a experince like local for tourist • Make some extra money for locals.
CUSTOMER RELATIONSHIP • Support team on the website. • Notification on the SMS and on App.
CHANNELS • Website • Application ( Anroid and IOS) • Online Advertising (Social Networks, Magazine.)
REVENUE STREAMS
CUSTOMER SEGMENT
• People who wants to Socialize and enjoy their hobbies while making new friends. • Travellers who wants to experince local life. • Students who are studying in foreign countries and wants to new people, interact with them or perform a hobby with them.
• Small amount of service from the tourist.
RAW MONDAY SERVICE DESIGN PROJECT
DESIGN BRIEF To prevent the risk of diabetes and other illness, in coming generations by creating an awarenes about diabetes, and to motivate people to adapt healthy life style and better living.
CONCEPT
WHAT IS RAW MONDAY?
A movement, to empower young people to make healthy choices so that they can live long lives without illnesses, such as diabetes and obesity. We believe the best way to do this is to create a community where we can support young adults in their learning about food and health, by growing their knowledge incrementally through challenges and tips, and by encouraging them to
Raw Monday is an Online platform. By joining the Raw Monday community, you can participate in the challenges we set on Raw Monday’s Online platform, and receive customized tips to help you change your lifestyle one day at a time.
explore through sharing their experience.
SHARE IT ACROSS THE COMMUNITY, ENCOURAGE OTHERS TO JOIN IN. TAKE CONTROL OF YOUR LIFE. JOIN RAW MONDAY.
healthy lifestyle
HOW DOES IT WORKS? We offer you a personalized profile so you can understand what targets to strive for and what changes you need to make a difference in your life. We will do this by providing weekly diet and exercise challenges each Monday, and daily tips to grow your knowledge. With four different levels to compete in, you can track your improvements, and share your learning with the Raw Monday Community.
Join Raw Monday
Create profile
Start playing
Select any task
Perform task
Prepare recpie
JOIN THE MOVEMENT, JOIN RAW MONDAY MEET OUR CELEBRITIES
share us on SHARE US ON
Share it.G
o to 2nd level.
USER EXPERIENCE & SERVICE DESIGN PROJECT
DESIGN BRIEF To create a service or better customer experience for loyal customer’s of Armani.
PERSONA NAME Isabella Blanc BACKGROUND Married from last 3 years and has one child. She used to work as tourism manager in 7 stars hotel chain. She had to leave on her job because of her child. So, now she is running a business from home. EVERYDAY – LIFE She starts her day with doing meditation and yoga. Half of her day goes in taking care of her child. Mostly She works from home to operate some tourism business during the day. And when she’s on internet, She used to check out new collections of different brand from internet. She remain busy taking care of child and maintaining her business. KEY NEEDS To maintain her health and her appearance ,and spend quality time with her husband and her child. WHAT ARMANI CAN DO ? Armani provide some kind of services to maintain her collection about luxury goods.
DELIVER LUXURY ITEMS TO THEIR HOMES
MIND MAP
MEMBERSHIP FOR EXCLUSIVE CUSTOMER IN ARMANI CLUBS AND RESTAURANTS
PROVIDE PERSONAL ASSISTANCE & ABILITY TO PERSONALIZE THEIR CLOTHS
EXCLUSIVE STATUS
VALUE OFFERING
OFFER’S
SERVICES
PROMOTION SUBSCRIPTION DISCOUNT
CUSTOMER
LUXURY LIVING
SAVE TIME FOR LOYAL CUSTOMER’S
JOB CHILDREN
BUSY
SERVICE MANAGER’S MEMBERSHIP
CONNECT WITH THE USER SOCIALLY
MAKE CUSTOMER PART OF THE BRAND
EMPLOYEE’S
CUSTOMER ENGAGEMENT
CUSTOMER RELATIONSHIP
STORE MANAGER’S
QUALITY SATISFACTION CUSTOMER EXPERIENCE
PERSONAL ASSISTANCE
L OYA L
SERVICE MAP User goes to Armani store to check new Season Collection.
User see’s on internet that, there is a new collection at Armani store.
Exclusive/Loyal Customer
Apparel Supplier
ARMANI STORE
User, meet the store Manager and tell the Store Manager about the needs.
STORE MANAGER
User Experience feedback. .. ARMANI CLUB
USER’S HOME
Service to provide, Selected Cloths and Accessories directly to Customer’s home.
After certain amount of shopping, store offer’s them to be a member of Armani clubs, from which they can get into private parties and Fashion shows of Armani.
Store manager assign a personal assistant to Exclusive Customer’s of Armani.
Personal assistant help the customer to make the right choice and give them a ability to personalize their Cloths by their own.
“ELEGANCE IS NOT ABOUT BEING NOTICED, IT’S ABOUT BEING REMEMBERED.” GIORGIO ARMANI
MY DESIGN PROCESS
STAY HUNGRY STAY FOOLISH THANK YOU !
NITESH MAHESHWARI DIGITAL MARKETING & DESIGN MANAGEMENT