Revv identifies every required ADAS calibration with supporting documentation
Revv is an end to end solution for ADAS calibration shops
• Precise Calibration Identification
• Seamless Integration
• Custom Invoicing
OFF THE HEELS AND ON THE GAS MESSAGE EXECUTIVE DIRECTOR’S
JORDAN HENDLER
Should we be letting up when the last month of the year finds us?
The holiday season - and coming back from SEMA week - seems to signify to the world the year is closing, and it’s an opportunity to choose two paths. One, we go into comfy hibernation and coast for the remainder or, two, we put our foot on the gas and gain ground before the New Year rings in.
Tell me if I’m wrong, but the industry feels as though we haven’t taken a solid breath since the pandemic in 2020. In some ways, maybe we haven’t. Every person and their livelihood was affected at that time, and our awareness of the fragility of our constructs was brought to great light. Our industry was blessed to not be shut down for longer than the two weeks, and we had record repair jobs to follow.
This is a time where we can plan for education for our teammates, make sure we are taking advantage of association events, and looking at ways to improve our processes or team with those who can assist. How many ways can you improve the repair process for the customer, the vehicle and your staff? Can repair planning get stronger, more adept at OEM repair procedures? Are there benefits you could add on, such as healthcare or 401(k)? Do you have a chance to look at other pay plan models, business structure models or where you are on business finance and equity?
The question is, what would your goals be and what would the first step of the first one look like? Plan just that one first step, even if it means you get to work a bit early or stay a bit late for a couple days just to investigate.
Seeing SEMA executed, with the collision industry as prevalent and excited as ever, is motivating for everyone who participates. It feels like a new year is a perfect chance to cast vision into the future, regardless of any possibility it doesn’t happen in 2025. It’s important to have your ducks in a row in the event of national catastrophe, but not at the expense of potential growth.
Education was at the forefront with the SCRS Repairer Driven Education series with OEM Summit and IDEAS Collide. The education was enlightening, as well as the vendors showcasing their advancements and new products, and shops had community in the Collision Industry Conference where industry issues were brought forth with meaningful insights and loads of discussion.
Borrow our excitement if you didn’t come, and use the coming calendar change to create a meaningful move toward your own innovation for 2025! H&D
Jordan Hendler (804) 789-9649 jordanhendler@wmaba.com
Check the WMABA website and newsletters for regular updates and reports from the Executive Director’s perspective.
WMABA OFFICERS
PRESIDENT Kris Burton kris@rosslynautobody.com - 703-820-1800
VICE PRESIDENT Phil Rice phil@ricewoods.com - 540-846-6617
TREASURER John Shoemaker john.a.shoemaker@basf.com - 248-763-4375
SECRETARY Barry Dorn bdorn@dornsbodyandpaint.com - 804-746-3928
IMMEDIATE PAST PRESIDENT Steven Krieps steve@gregclineauto.com 304-755-1146
BOARD OF DIRECTORS
Rodney Bolton (boltonconsulting61@gmail.com) 443-386-0086
Tom Brown (thbrown@ppg.com) 703-624-5819
Torchy Chandler (torchy.chandler@gmail.com) 410-309-2242
ADMINISTRATION
EXECUTIVE DIRECTOR
Jordan Hendler (jordanhendler@wmaba.com) 804-789-9649
WMABA CORPORATE OFFICE
P.O. Box 3157 • Mechanicsville, VA 23116
HAMMER & DOLLY STAFF
PUBLISHER Thomas Greco thomas@grecopublishing.com
SALES DIRECTOR Alicia Figurelli alicia@grecopublishing.com
EDITORIAL DIRECTOR Alana Quartuccio alana@grecopublishing.com
SENIOR CONTRIBUTING Chasidy Rae Sisk EDITOR chasidy@grecopublishing.com
Tracy Dombrowski (tracy@collisionadvice.com) 571-458-0648 Bill Hawkins (hawkinswilliamjr@gmail.com) 510-915-2283
OFFICE MANAGER Donna Greco donna@grecopublishing.com
PRODUCTION Joe Greco COORDINATOR joe@grecopublishing.com
www.grecopublishing.com @grecopublishing
MEMBER
WMABA AND CCA ANNOUNCE SOUTHEAST COLLISION CONFERENCE 2025 DATES NEWS
WMABA and the Carolinas Collision Association (CCA) are thrilled to announce the fourth annual Southeast Collision Conference (SCC) which will take place May 2-3, 2025 in Richmond, VA.
This year’s event will include the national Collision Industry Conference, just prior to the kickoff of the show.
CCA Executive Director Josh Kent states, “This next conference will have a slightly different feel, as we are going to cover all different aspects of running a collision shop with the education line-up. To me, it’s exciting, as we want the employees to feel empowered and hungry for success.”
“I couldn’t agree with Josh more, how important it is to reach as many shops in the East as we can,” adds WMABA Executive Director Jordan Hendler. “The alignment of the Collision Industry Conference
Vans. Born to run.
Vans. Born to run. Get your customers back on the road faster with Genuine Sprinter Parts. Call our Sprinter Certified Parts Advisors today to get started.
(Professional Repairer Education Program). Submissions are being sought from leaders in the industry, for education opportunities related to management, profitability, vehicle technology, repair methodology or topics relevant to the modern repairer’s business.
The deadline for submissions is Tuesday, December 31. Submissions received after that may not be considered for this event. To submit a proposal, please send the following: presentation title, list of all the presenters involved (please include name, title, company and email addresses), the presentation description and a list of at least three takeaways for the attendee via email to Chris Cage at chris@southeastcollisionconference.com. The email should contain the information in either the email body or an editable document. Note: there is no speaker compensation for participation as a presenter in Collision P.R.E.P.
For questions or more information on Collision P.R.E.P. or the show, email chris@southeastcollisionconference.com or phone (804) 789-9649. More information about the event can be found at southeastcollisionconference.com H&D
Get your customers back on the road faster with Genuine Sprinter Parts.
Sprinter Silver Spring 3301 Briggs Chaney Rd. Silver Spring, MD 20904
301-890-3060 Fax: 301-890-5473
mbsilverspring@mileone.com Hours: M-F 7:30am-5pm, S 8am-3pm
Call our Sprinter Certified Parts Advisors today to get started.
Sprinter Silver Spring
3301 Briggs Chaney Rd. Silver Spring, MD 20904
301-890-3060 Fax: 301-890-5473
mbsilverspring@mileone.com Hours: M-F 7:30am-5pm, S 8am-3pm
MD
301-890-3060 Fax: 301-890-5473 mbsilverspring@mileone.com Hours: M-F 7:30am-5pm, S 8am-3pm
Season’s Greetings!
At this festive time of year and as 2024 ends, we would like to say thank you to all our customers and distributors for their loyalty and ongoing support.
We are proud to be your vehicle refinishing partner and look forward to working together with you in 2025 and beyond. Thank you!
From all of us at AkzoNobel Vehicle Refinishes. akzonobel.com
Audi Silver Spring
Direct: 301-890-3015
Fax: 240-471-6103
Email: wholesaless@mileone.com
Hours: M-F 7:30am - 5:00pm S 8:00am - 3:00pm
Mercedes-Benz Silver Spring
Direct: 301-890-3060
Fax: 301-890-5473
Email: mbsilverspring@mileone.com
Hours: M-F 7:30am - 5:00pm S 8:00am - 3:00pm
Porsche Silver Spring
Direct: 301-890-3015
Fax: 240-471-6103
Email: wholesaless@mileone.com
Hours: M-F 7:30am - 5:00pm S 8:00am - 3:00pm
Sprinter Silver Spring
Direct: 301-890-3060
Fax: 301-890-5473
Email: mbsilverspring@mileone.com
Hours: M-F 7:30am - 5:00pm S 8:00am - 3:00pm
Free delivery on our fleet of 15 GPS-equipped delivery trucks - delivering all Silver Spring brands on the same truck throughout Maryland, D.C. and Virginia
We use IRF automotive systems including CCC, CollisionLink, OPSTrax, partslink24, PartsTrader & RepairLink
Highly knowledgeable, experienced and dedicated wholesale specialist team
Large inventory of OEM parts and tires
Contact our dealers for all your Genuine Parts needs!
BMW of Silver Spring
Direct: 301-890-3015
Fax: 240-471-6103
Email: wholesaless@mileone.com
Hours: M-F 7:30am - 5:00pm S 8:00am - 3:00pm
Herb Gordon Subaru
Direct: 301-890-3065
Fax: 301-847-2239
Email: herbgordonsubaruwholesaleparts@mileone.com
Hours: M-F 7:30am - 5:00pm S 8:00am - 3:00pm
Volvo Cars Silver Spring
Direct: 301-890-5456
Fax: 301-847-2239
Email: herbgordonvolvowholesaleparts@mileone.com
Hours: M-F 7:30am - 5:00pm S 8:00am - 3:00pm
THEY’RE CALLED “ORIGINAL BMW PARTS” FOR GOOD REASON. FOR UNCOMPROMISING PRECISION AND INCOMPARABLE QUALITY, YOUR BMW CENTER IS YOUR ONE-STOP SHOP FOR EVERYTHING
For Original BMW Parts, contact one of these authorized BMW centers:
BMW of Silver Spring 3211 Automobile Blvd
Silver Spring, MD 20904 866-737-8937
Direct: 301-890-3015
Fax: 301-890-3748
Email: wholesaless@mileone.com bmwofsilverspring.com
Passport BMW 5000 Auth Way Marlow Heights, MD 20746
301-423-0733
Fax: 301-423-2717 passportbmw.com
Richmond BMW 8710 West Broad Street Richmond, VA 23294 800-237-0130
Direct: 804-527-6860
Fax: 804-965-6254
Email: tdailey@crownauto.com richmond-bmw.com
BMW of Catonsville 6700 Baltimore National Pike Baltimore, MD 21228
855-996-2906
410-744-2000
Fax: 410-818-2600
bmwofcatonsville.com
2024
ENGAGING AND ENLIGHTENING OPPORTUNITIES
SEMA 2024 had collision repair professionals engaged from start to finish! It was a week filled with non-stop opportunities thanks to the dynamic discussions that took place on the Collision Industry Conference (CIC) stage, the enlightening education brought forth by the Society of Collision Repair Specialists (SCRS), the excitement of the Collision Industry Red Carpet Awards and the exhibitors that filled the halls of the Las Vegas Convention Center. Turn the pages to check out our exclusive coverage of SEMA 2024!
BY ALANA QUARTUCCIO
RECAP
CIC Delivers Dynamic Discussions for Doing Things Right
From talking about technologies and governmental regulations to debating business protection methods and parts verifications, the sole purpose of every conversation that takes place on the Collision Industry Conference (CIC) stage is geared toward one thing and one thing only – doing right by the consumer in the “empty chair.”
For over 40 years, CIC has served as the forum for collision repairers to converse and combat the many challenges this industry faces. Before the day’s action-packed agenda got underway, past-CIC Chair Jeff Hendler remembered the “compassionate” Al Estorga, a founding member of CIC, who passed away this past September. “Al had one goal – to establish a forum where all issues could be discussed and where solutions could be sought. When I think of Al and what he brought to this industry, I am reminded of scripture. It’s not meant to be religious; it’s just very prominent for this time. ‘I have fought the good fight. I finished the race. I have kept the faith.’ That was Al.”
One of the most engaging discussions of the day involved the Parts and Materials Committee’s panel, which featured Aaron Schulenburg (Society of Collision Repair Specialists), Stacy Bartnick (Intertek) and Dave Mollner (HELLA), who set out to bring clarity to the confusion that often surrounds the Certified Automotive Parts Association
(CAPA) Tier 1 parts classification. Bartnick gave details about Intertek’s role – the company has had an exclusive license agreement with CAPA since 2018 – and distinguished the difference between the more widely-known CAPA certification and how the new Tier 1 verification process works, stating that a CAPA Tier 1 Verified part “is made at the same factory, using the same tooling, materials and processes as the car companybranded part.”
Bartnick explained the Tier 1 program was launched in 2021, as “there was always this confusion over what an Opt-OE part is. What bucket does that fall into? And so we had a lot of people asking how do we make sure that we understand what these parts are, these parts that are made by a manufacturer that makes parts for the OE but are not sold in that OE network.” She explained the Tier
1 verification program currently has 200 approved parts, and “we’re really starting to grow it with the lights, the radar heads and sensors.”
Mollner, who works for HELLA, one of the three manufacturers who make parts in this Tier 1 program, spent considerable time explaining how these parts are manufactured and identified.
Multiple audience members questioned the panelists in search of further clarity, with questions surrounding recall process, warranty, CAPA decertification lists and differentiation between “certified aftermarket” and “Tier 1 aftermarket.” Addressing a query from John Yoswick (CRASH Network) as to whether the Tier 1 label is more or less the same label as Opt-OE, Schulenburg stated, “Opt-OE is a pretty big bucket. Different people use it in different ways, and it doesn’t mean the same thing to everybody. I think that the Tier 1 verified process is a very specific bucket. They’re listed in the estimating systems. They’ve gone through a specific process. Anything that is considered an OptOE part is not being recognized as a Tier 1 part that’s been through the process. So I don’t believe the two are one in the same.”
The conversation between Bob Redding (Automotive Service Association), Andrew Batenhorst (Pacific BMW: CA) and Darrell Amberson (LaMettry’s Collision;
Aaron Schulenburg (SCRS)
Bob Redding (ASA)
Andrew Batenhorst (Pacific BMW; CA)
Darrell Amberson (LaMettry’s Collision; MN)
Barry Dorn (Dorn’s Body and Paint; VA)
Kye Yeung (European Motor Car Works; CA) Lucky Papageorg (AASP/MA)
Justin Lewis (Accurate Auto Body; WA)
MN) addressed the frustrations and challenges that often accompany attempts to make policy changes at the state level.
There’s a concerning lack of regulations in order to earn a license to do auto body work in California, and according to Batenhorst, “it’s more challenging to get a license to study cosmetology” in his state. Although it can be easy to get frustrated when trying to advocate for change, it’s important to separate one’s feelings. He’s found that the California Bureau for Automotive Repair (BAR) is receptive. Although one may not always get the results they want, he’s found them to be open to listening.
The newly-formed Repair Process and Procedures Committee brought Barry Dorn (Dorn’s Body and Paint; VA), Kye Yeung (European Motor Car Works; CA), Lucky Papageorg (Alliance of Automotive Service Providers of Massachusetts) and Justin Lewis (Accurate Auto Body; WA) to the stage to “clarify some of the myths and maybe make some changes on how we appraise vehicles and maybe enhance a profit center in the frame department,” as per Yeung.
Through his own visits to shops around the country, Yeung found that frame machines, one of the largest investments a shop owner makes, are not being used as a profit center. He’s found them “packed away in the corner with two feet of dust on them.” He has wondered if perhaps technicians are choosing to bypass their use due to lack of proper compensation.
Panelists shared frustrations over the vagueness of what is included and not-included. Yeung encouraged repair planners to understand and document the repair process, so “hopefully, these machines can be pulled out of the dust, and technicians can actually
Ron Reichen (Precision Body & Paint)
Mike Giarrizzo (DCR Systems)
Vans. Born to run.
Get your customers back on the road faster with Genuine Sprinter Parts.
regarding employment law, workplace safety, safe and proper repairs and all factors shop owners need to keep in mind in order to protect their businesses.
Call our Sprinter Certified Parts Advisors today to get started. Sprinter Silver Spring 3301 Briggs Chaney Rd. Silver Spring, MD
301-890-3060 Fax: 301-890-5473 mbsilverspring@mileone.com Hours: M-F 7:30am-5pm, S 8am-3pm
Ron Reichen (Precision Body and Paint; WA) spoke of the importance of SOPs and keeping one’s house in order, while Mark Allen (Audi of America) suggested being proactive as one needs to take a good look at their business and develop a risk assessment. David Willett (SPARK Underwriters) brought attention to the fact that anyone who interviews at the shop falls under employment law.
Mike Giarrizzo (DCR Systems) spoke of the benefits of transparency. Ultimately, all agreed that it’s about the consumer deserving a safe and proper repair. Indicating that they are all stakeholders in the same business, Allen stated, “We’re partners – whether we want to admit it or not,” while Dan Tessadri (CSAA Insurance) implied that, although the different parties are likely to frustrate each other, we can “start to get to a level of working together to make sure the empty chair is the focus of the process.”
The audience also heard from six entry-level technicians who all agreed that flexibility in the workplace and receiving guidance from a mentoring employer top their list of things they want most out of their career in collision repair.
The next CIC is set for January 22, 2025 in Palm Springs, CA. Learn more about the next event and how to register at ciclink.com
H&D
Executive Director’s Thoughts
Dan Tessadri (CSAA Insurance)
The final CIC of 2024 was a perfect embodiment of what it means to be a successfull repairer in today’s climate: Asking the right questions, even if they are sometimes uncomfortable, for the greater good of doing things the way they should be done for the benefit of the customer. While they are not often in the room with us during CIC, what is discussed will impact them the most. - Jordan Hendler
For Volvo Genuine parts at the right price, right now, please contact:
Give your and quality
3301 Briggs Silver Spring, 301-890-3060
mbsilverspring@mileone.com
WHY ADAS ELITE?
Exceptional service and expert assistance to surpass your expectations
The competition skips procedures like alignments, test drives and checking all ADAS systems. At ADAS Elite, we run all processes and check all systems to ensure your customers are back on the road quickly and safely, with a focus on transparency and warmth. Our dedicated team offers honest guidance and unwavering support - including free pick-up and delivery.
Services including:
• Electrical diagnostics & repair
• Wiring harness replacement & repair
• Installing, programming & reprogramming computer modules
• Problem car diagnostics & repair
• AND MORE!
At ADAS Elite, we offer more than services; we offer a partnership built on trust, quality, and a commitment to excellence.
ADAS calibration is the precise adjustment of your vehicle’s sensors and cameras, essential for the optimal functioning of advanced safety systems. This process is especially critical following significant repairs, part replacements, collisions, or windshield replacements, as these events can disrupt sensor alignment.
It’s important to avoid driving without proper sensor calibration. Uncalibrated ADAS sensors can compromise your vehicle’s safety features, leading to potential malfunctions and driving hazards.
The calibration of ADAS can be performed in two main ways: static and dynamic. Static calibration takes place in a controlled environment, ensuring accuracy and consistency. Dynamic calibration, on the other hand, involves driving the vehicle under specific conditions to fine-tune the sensors in real-world scenarios. This comprehensive approach ensures that your vehicle’s safety systems are reliable and effective, providing peace of mind on the road.
Supplying Premier Automotive & Commercial CoatingsServicing Virginia, Maryland, North Carolina, South Carolina, Tennessee, West Virginia, and Kentucky for you!
InvertaSpot NexGen Spot Welder
The InvertaSpot NexGen, featuring advanced press-and-go technology, is the ideal choice for customers seeking a cutting-edge automated spot-welding solution. Developed to meet car manufacturer specifications, it offers both automatic and manual operation modes.
Now equipped with a lighter gun for improved handling, the InvertaSpot NG also features trigger controls for seamless operation and an easy-to-navigate touchscreen display that enhances user experience. The new lighter c-arms upgraded technology ensure precise regulation of pressure, amperage, and timing, delivering optimal performance for a variety of sheet metal configurations.
Photo from Stegmann GmbH
RECAP Visionary Views Shine During
The Society of Collision Repair Specialists (SCRS) is known for its good ideas. Every year at SEMA, their IDEAS Collide Showcase in particular is a favorite segment in its Repairer Driven Education series.
SCRS Executive Director Aaron Schulenburg told the audience that the 10-minute “TED Talk”-style presentations that make up the IDEAS Collide Showcase are a very special event for SCRS. “We’ve had two amazing days of education, conference and conversations on how we can go back and better our business with very real, tangible discussions. Today, we start to shift a bit; it’s about vision and ideas. It’s about how we can take a big perspective of what we can look at differently to shake things up and do more for those within the industry.”
SCRS invited seven individuals to share their passion, stories and ideas with the audience.
Cole Strandberg (FOCUS Investment Banking) sees a different spin on issues like increased vehicle complexity, technician shortages and competition. “The beauty is these challenges create opportunities.” As he spoke of his belief that “The Era of the SingleStore Generalist Body Shop is Coming to an End,” he suggested shops specialize, scale or sell as ways to achieve success.
“The single store isn’t dying tomorrow, but everyone is here for a reason – to improve and grow. This is foresight into what is happening.”
Jill Tuggle, executive director of the Auto Body Association of Texas (ABAT), shared her vision for how to “Un-Divide and Conquer” by creating more community among body shops. Tuggle envisions
a world where every shop gets “off their own island” and changes perceptions about negative aspects. “I want to inspire you today to be part of a culture. Let’s rise from the ashes of the fiery crash.” She strongly encourages association participation.
“The keys to success in industry is going to be community, not division,” Tuggle stressed. “Stay away from the things you see that create division, and be a part of your state association.”
Christian Ruecker (DEKRA North America) spoke about “Sustainability’s Role in Every Layer of Collision Repair” and the various ways one can make their “business more profitable, make life easier and accomplish more with less effort.”
Perhaps solar power can be used to power air conditioning, or a collision repair business could make electric vehicle charging a valuable revenue stream.
“Operate and see yourself as a CEO of your business,” proposed Bill Park (Crunchit Financial Services), whose “Peak BlueCollar: The Evolution of Collision Repair Shops into White-Collar Enterprises” idea involves taking roots from one’s blue collar heritage and finding white-collar strategies to get off that proverbial island where one feels isolated. “Don’t lose the hustle and the grit you have. How you got here won’t get you there tomorrow.”
Jeramy Holloway (Spanesi Americas) gave strong evidence to back up the benefits of “Earning Return on Capital Spending.” Getting a return on one’s investment goes a step beyond the equipment purchasing and related training. “I can give you the information [in the training], but then you have to use it after I leave. If you shove the equipment in the corner and don’t use it, you
Cole Strandberg (FOCUS Investment Banking)
Christian Ruecker (DEKRA North America)
Jill Tuggle (ABAT)
Jeramy Holloway (Spanesi Americas)
Bill Park (Crunchit Financial Services)
won’t make money or you may use it improperly. So, implementation is key in getting a ROI on your equipment purchase.”
Measuring success on a piece of equipment should be based on speed, cost and quality.
“Everyone screams, ‘I need training,’ and yes, you do, but you need to put it to work for you. Then you will be successful with the equipment you bought, and you will see ROI.
Wayne Weikel (Alliance of Automotive Innovation) used his 10-minute presentation to highlight “The Fine Print of REPAIR Politics.”
According to Weikel, this proposed federal REPAIR Act legislation is not about proper repairs or making sure a body shop business gets paid for proper repairs. Rather, it seems to gear toward the interest of aftermarket parts and insurance companies,and “they are not repairers,” he noted.
“Has nothing been learned from the Seebachan case?” Weikel asked. “Educate and advocate. If you don’t get out there and talk to them about it, someone else will.”
Last but not least, Molly Mahoney (Collision Engineering Program) shared her message of “Building the Future Together: Uniting Education Industry and Community”, stressing that bringing young people into the industry workforce takes industry participation.
“Education isn’t about learning facts; it’s about equipping students to adapt and thrive in the world. They aren’t just learning skills, but they are learning to build a sustainable career. It’s not just going out and getting a job.” H&D
Executive Director’s Thoughts
The IDEAS Collide Showcase is a great place for anyone looking to think outside the box of “how it’s always been done” and really look ahead with vision. This year’s diverse lineup of presenters provided so many “bite-sized” takeaways that can be implemented in the shop immediately. If you missed this one, make it a point to attend next year! - Jordan Hendler
For over 30 years, Greco Publishing has partnered with the best of the industry to provide trade associations a voice, and to give advertisers a direct outlet to reach buyers.
Today’s shop is inundated with solicitations; advertising with Greco Publishing breaks through the noise to align your company as an association ally, and get you in front of your next customer.
Wayne Weikel (Alliance of Automotive Innovation)
Molly Mahoney (Collision Engineering Program)
RECAP SCRS’ Repairer Driven Education Innovates & Engages
Every year, the Society of Collision Repair Specialists (SCRS) puts together an engaging educational experience for collision repair professionals, and the 2024 Repairer Driven Education (RDE) series certainly did not disappoint.
Some of the industry’s top professionals led discussions about Artificial Intelligence (AI), negotiations, improving the customer experience, innovations in repair and so much more!
The results of SCRS’ blend study continue to be widely discussed throughout the industry. While conversations and changes have taken place since the big reveal during SEMA 2022, Executive Director Aaron Schulenburg took to the 2024 RDE stage to deliver the thorough presentation, “Blend Outcomes in Black and White: Using Documentation to Drive Informed Conversation about Blending.” Schulenburg went over all the important factors behind this research while emphasizing that the study was done to reaffirm what one does in their repair facility versus doing what one is told.
said they performed their own studies and wouldn’t budge. That was the end of the conversation. We wanted to perform research to open the door to more conversation, and as a result of that research, the IPs went in, re-evaluated and made changes. Now, we can have a different conversation than we did two years ago. It wasn’t designed to be ‘Well, the study says this, and so I get xyz.’ There is work involved. It’s not an easy solution, but if you make a pathway to how you are going to use this information – and it’s not just relative to blends – but you as the repair professional share resources with others, make them more informed, make them more well trained. Make them understand how to think critically and engage in critical debate, and I think you will be in a good position to see a different outcome at some point.”
presented best practices for negotiations. “Whose job is it to make an insurer say, ‘yes’?” he asked the audience, reminding them they have power and influence.
“The blend study was never designed to be something one points to and it changes your world,” Schulenburg professed. “It was designed to open a conversation that had been previously closed. We had gone to the information providers (IPs), and they had
He reminded repairers that the outcomes they want lie in their own hands. “I encourage you to take the information you gained, bring it back, evaluate it and make your own decision in your business of what you’d like to see happen and figure out ways to implement that.”
Mike Anderson (Collision Advice) gave attendees so much insight about how to rethink the way they ask for what they want. Using inspiration from the Chris Voss book Never Split the Difference, Anderson
He reminded them of how free resources like the Database Enhancement Gateway (DEGweb.org) are beneficial in determining labor times. He also encouraged them to look for missing labor times. “Clicks are free. It doesn’t cost you anything,” he reminded the audience. “So, why wouldn’t you want to write R&I (remove and install)? If it helps you capture more labor hours, it’s worth it.” Anderson also got repairers thinking about how labor times are based on the time it takes an average technician to get the tools, equipment and supplies together, perform the task in a safe and proper manner and put it all back and clean up afterwards. The industry has been brainwashed to think insurers won’t pay for things, but according to Anderson, “Never underestimate the power of .01.” Small wins have the ability to grow over time.
Anderson invited his Collision Advice teammate Sheryl Driggers to join him in demonstrating how emotions affect one’s decision making. “If someone comes in with negative emotions, you need to address the elephant in the room,” Anderson suggested.
“If an adjuster, customer or an employee
Mike Anderson (Collision Advice)
Barry Dorn (Dorn’s Body and Paint; Mechanicsville, VA), Kris Burton (Rosslyn Auto Body; Alexandria, VA) and Michael Bradshaw (K&M Collision; Hickory, NC)
is stressed or frustrated, apply ‘looks like, sounds like or feels like,’ and label whatever emotion you see or hear. When you label emotions, it makes the person feel heard,” said Driggers.
People are actually 31 percent smarter when in a positive frame of mind. “If we can help them get into a more positive state of mind, that will help us get a more positive outcome.”
Earlier in the day, Driggers spoke to collision repairers about the benefits of “Creating an Extraordinary Customer Experience.” That extraordinary experience begins with the environment in the body shop itself. Good shop culture and effective communication are key in running a successful operation.
Barry Dorn (Dorn’s Body and Paint; Mechanicsville, VA), Kris Burton (Rosslyn Auto Body; Alexandria, VA) and Michael Bradshaw (K&M Collision; Hickory, NC) drew a huge crowd eager to hear their success stories with role segmentation during their session, “Efficiency Unleashed: Rethinking Roles in Collision Repair.”
Each body shop owner has achieved success by segmenting their collision shops and putting people in roles that best suit their skills, which helps make for happier employees and also approves efficiency. Throwing people into the shop and expecting them to work out isn’t the right way, according to Dorn. He suggests, “Grow your own team.”
Bradshaw indicated having one person devoted solely to disassembly is “an easy world to live in.” It’s an easy skill set for someone to develop, and he’s also known some former dealership technicians who are happy to have a job just doing disassembly; he’s encountered some who were burnt out by the long workweek of the dealership world.
The world is changing fast, according to Ryan Taylor of Bodyshop Booster, who led the eye-opening presentation “AI is Here: How Others are Leveraging AI Interactions with Automotive Consumers.”
“Big will not beat small anymore; it will be the fast beating the slow,” offered Taylor, who showed the audience how much opportunity lies in AI. Whether it’s swiftly creating marketing materials in minutes for under $20 (materials that once took a week and cost four figures) to capturing business after hours and improving customer
service, these technologies are already helping people achieve success, and they will only get better.
“I want you to stretch your minds, try to think a little bit differently. It will allow you to pass the competition, and they won’t be able to catch you,” he put forward.
Sixty-three percent of employees are afraid to ask for help, to which Taylor suggested, “What if we could leverage AI to help train employees?”
The insurance industry has been feeling the pressure from various factors, so they are working hard to bypass the total loss charge. One of those ways is to use AI to give customers the option to instantly take a payout or send the car to the body shop. Therefore, it’s crucial for body shops to think about how they can improve their customer experience the same way.
“The customer experience is going to be your major differentiator,” Taylor noted. “You need to spend more time educating your customer, so they don’t go looking to find the cheapest shop possible. Good shops aren’t going to fall through the cracks.”
The RDE series also offered attendees the opportunity to learn about innovations like KECO Body Repair Products’ L2E Glue Pull Repair Collision System. “We want to get the word out about glue pull repair,” said KECO’s Chris White, who encouraged all to learn about this less-invasive repair system. H&D
Why Join WIN?
WIN offers education, mentoring and leadership development opportunities to build critical skills for success in the collision repair market.
• Local/Regional Networking Events
• Annual Education Conference
• Educational Webinars
• Mentoring Opportunities
womensindustrynetwork.com
• Scholarship Program
• School Outreach Program
• Most Influential Women (MIW) Award
Ryan Taylor (Bodyshop Booster)
Chris White (KECO)
RECAP
SCRS’ OEM Summit Provides Frontline View of the Future
The collision repair industry has to constantly stay on top of the many innovations and technological creations coming out at rapid speeds in order to be prepared and ready for the future.
“How do we look to the future? How do we adjust and understand what is expected of us so we can deliver to the consumer what they deserve?” asked Society of Collision Repair Specialists (SCRS) Executive Director Aaron Schulenburg at the start of the 2024 Repairer Driven Education OEM Summit. “This industry is incredibly difficult because of the technology, and it’s exciting because we get to be on the frontline to see what is happening in innovations and technology.”
Session one brought Dan Black, David Sosa and Kelly Logan of Rivian to the stage to dissect the steps that go into the electric vehicle manufacturer’s repair information.
The panelists spent considerable time sharing the extensive process of testing and retesting repair methods as well as their collaboration with the engineering team in order to develop viable information to share with the industry.
“I remember being a technician, asking myself if there are other ways [to go about a repair procedure] and wondering if the OEM had thought of other ways,” admitted Sosa. “Well, they probably did. We really do put a lot of work into this to be the best methods for the technician that will be the best for the repair.”
The panelists shared technology they use to design repair procedures which includes virtual programs like CAD; however, “We can mock it in a CAD space to get the idea, but you have to go back and get physical validation,” according to Black.
is alive or not after an accident. This is valuable information that will allow first responders to know quickly if they have a life to save.”
She shared other innovations expected, such as vehicles having the ability to alert drivers to hazards on roadways. Eventually, vehicle data will be able to help insurers determine which vehicle was responsible in an accident, and hit-and-run crashes will no longer remain a mystery as external cameras will be triggered moments after a hit in a parking lot.
Logan stressed they have an open loop of communication with their technicians to collect their feedback, which allows them to have a full understanding of what they need.
Hilary Cain (Alliance for Automotive Innovation), John Eck (General Motors) and Ryan McMahon (Cambridge Mobile Telematics) shared how telematics continue to shape the consumer experience.
Eck took the opportunity to announce that GM is currently rolling out a collision assistance program that will pick up where OnStar leaves off, guiding drivers to a repair shop or – if the need is there – helping them in their next GM vehicle purchase.
“OnStar is there during those first moments after the accident. Their primary objective is to handle triage and rescue. After those first few moments are handled, we send over a passive notification letting them know we are there to guide them accordingly.”
Through this application, the OEM will be able to share tracking information with repair shops on how many assignments were sent their way.
Cain spoke of incredible things coming down the pike, including “heart rate sensors in seat belts, so first responders can tell if someone
Panelists addressed how all this data sharing could cause security concerns if the information were to fall into the wrong hands. Cain believes consumers should have the choice as to where they would want the information to go.
McMahon shared perspectives from the insurance industry and how they intend to use information collected by mobile apps on phones within the vehicle. Ultimately, he sees its main purpose being to help save lives.
“In thirty-four percent of all crashes, we detect a driver’s phone was in their hand at the time of the crash; it’s probably led to a tremendous amount of business for all of you, but unfortunately, the downside is that 40,000 people are dying in crashes, and many millions are injured every year in the United States. So, we see the majority of the technology benefit coming from saving lives and the downstream ability to ultimately get a consumers’ car back into their hands. But I think advocating for policies that are in the best interest of consumers is always the right answer, and eventually, it will get sorted out.”
Dean Brennan (IPG Phonics), Rex Alexandre (Handheld Laser Institute) and Jeff Poole (I-CAR) explored the opportunities laser welding could bring to the world of collision repair.
Brennan went into incredible detail outlining the many advantages over Mig or Tig welding. For starters, laser welding produces a faster, higher-quality weld, uses less heat and is easier to set up. Another advantage is that it is consistent among users. Most collision repair shops likely have one or two skilled welders on staff, but with the laser welding, “you can set up the machine for the same procedures that will produce the same outcomes; therefore, instead of one or two welders, you can have five or seven. It’s a way to democratize welding in the shop.”
With a background in aerospace welding engineering, Alexandre spoke of his achievements with handheld laser welding, expressing that “it can become as second nature as arc welding.”
Poole conveyed his interest in seeing laser welding become an accepted process, although there are many things to consider, especially with materials like high strength steels. “We have to think forward about what the opportunities down the road could be.” H&D
Ryan McMahon (Cambridge Mobile Telematics), John Eck (General Motors) and Hilary Cain (Alliance for Automotive Innovation)
CONGRATULATIONS TO THIS YEAR’S WINNERS!
The Collision Industry Red Carpet Awards is always a wonderful night of camaraderie and recognition, and this year was extra special for the WMABA community as several members were recognized for their contributions.
WMABA Board member and past president Barry Dorn (Dorn’s Body and Paint; Mechanicsville, VA) received BodyShop Business’ Single-Shop Executive of the Year Award. Upon presenting the award to Dorn, Jason Stahl of BodyShop Business stated, “He’s regarded as a creative and positive leader within the industry and brings insight on areas of focus for collision repair professionals, affecting positive change for the greater good.”
Aaron Schulenburg, former WMABA Board member and current Society of Collision Repair Specialists (SCRS) executive director, was honored with the Collision Industry Conference (CIC) Volunteer Award. In the words of past CIC Chair Darrell Amberson, Schulenburg was recognized for being “exceedingly dependable,
BodyShop Business
willing to take on tough topics, made some very excellent dynamic presentations, is someone who is quick to come to the mic to contribute and encourages others to do so.”
The one and only Mike Anderson (Collision Advice), a former WMABA Board member, took home the coveted SCRS March Taylor Kina’Ole Award.
“He exemplifies everything that March stood for,” Michael Bradshaw said of Anderson. “I don't know anybody that I've ever met in this industry or in life that works as tirelessly as this individual does, but not for himself – for everyone else.”
SCRS presented a special Lifetime of Service Award to CIC founder and past Chair Jeff Hendler. WMABA Executive Director
Jordan Hendler told her father, “You deserve the recognition - not just for what you’ve done today, but for everything that everyone has wanted to do in this industry. It’s all because of what you made possible.”
Aaron Schulenburg (SCRS) accepting the CIC Volunteer of the Year Award
Single-Shop Executive of the Year Award: Barry Dorn (Dorn’s Body & Paint)
Multi-Shop Executive of the Year Award: Wendy Patrick (Joe Hudson’s Collision Center)
Collision Industry Electronic Commerce Association (CIECA) Outstanding Contribution Awards: Chris Martinez (Nexsyis Collision), Gaurav (Rav) Mendiratta (Propel) and Stacey Simmons (Enterprise Mobility)
Chairperson’s Award: Ken Eagleson (OEC) Electronic Commerce Company Award: CCC Intelligent Solutions
Collision Industry Conference
Volunteer of the Year Award: Aaron Schulenburg (Society of Collision Repair Specialists)
Collision Repair Education Foundation (CREF)
Fueling the Future Awards: Josh Kent (Carolinas Collision Association), Greg Brink (Rock Valley College) and Julie Lombardo (Alliance of Automotive Service Providers of Illinois)
FenderBender
Best Repair Planner/Estimator Award: Anthony McNee (Ultimate Collision Repair)
FenderBender Award: Amber Alley (Barsotti’s Body & Fender)
Hall of Eagles
2024 Hall of Eagles Induction: Janet Chaney
I-CAR
Jeff Silver Memorial Award: Jared Nicholson (Collision Leaders)
Russ Verona Gold Class Shop Award: Jerry’s Body Shop, Inc.
NABC
Changing and Saving Lives Award: Henry Arroyo (Fix Auto Shops)
Society of Collision Repair Specialists
Collision Industry Non-Individual Service Award: Enterprise Mobility Foundation
National Lifetime Achievement Award: Ron Reichen (Precision Body & Paint)
March Taylor Kina’Ole Award: Mike Anderson (Collision Advice)
SCRS Lifetime of Service Award: Jeff Hendler
December 2024
Barry Dorn (Dorn’s Body & Paint) accepting Single-Shop Executive of the Year Award
Mike Anderson (Collision Advice) accepting the March Taylor Kina’Ole Award
You’ve got the right tools, staff, technology and procedures to give your customers the best repair possible. The missing piece of the puzzle? Genuine Volkswagen Collision Parts. Contact an authorized dealer today and find your perfect fit.
Alexandria Volkswagen 107 West Glebe Rd. Alexandria, VA 22305
703-684-7007
Fax: 703-684-4138
e-mail: parts@alexandriavw.com
Karen Radley Volkswagen 14700 Jefferson Davis Hwy. Woodbridge, VA 22191
703-550-0205
Fax: 703-643-0081
Fitzgerald Volkswagen 114 Baughmans Lane Frederick, MD 21702
Toll Free: 800-545-4745
Fax: 877-696-1841
e-mail: parts@fitzmall.com www.fitzparts.com
Fitzgerald Volkswagen of Annapolis 34 Hudson Street Annapolis, MD 21401
Phone: 410-224-4636
Fax: 410-224-4264 www.fitzmall.com
Ourisman Volkswagen of Laurel 3371 Ft. Meade Rd. Laurel, MD 20724
Phone: 301-498-6050
Fax: 301-498-0157 www.laurelvolkswagen.com
Ourisman Volkswagen of Rockville 801 Rockville Pike Rockville, MD 20852
Parts Direct: 301-340-7668
Toll Free: 855-417-4511
Fax: 240-499-2488
“Volkswagen“ and the Volkswagen logo are registered trademarks of Volkswagen AG. ©2024 Volkswagen of America, Inc.
e-mail: rockvilleparts@ourismanautomotive.com www.ourismanvolkswagenofrockville.com Wholesale Parts
High-quality painting processes
Reduced energy consumption
Lower management costs
Optimal finishing results
Increased productivity
Lessened processing times
Easy operation
2024 WMABA GOLF
Team 1: Bob Titano, RJ Saxton, Phil Snyder, Chris Felix
AkzoNobel Team 2: Tim Ebright, Peter Luu, John Bolick, Steve McMahon
AkzoNobel Team 3: Derrick Hargest, George Hutchenreuter, Tim Rossi
BASF Team 1: JT Taylor, Rob Brunner, Jim Beck
BASF Team 2: Ricky Rios, Al Kiepert (with Jill Michaels)
Axalta Team: Sean Jennings, Chris Aktalay, Ron Peters, Tyler Kisner
BAPS Team: Tim Kouneski, Kyle Middleton, Chris Blakemore, Kris Burton
Chesapeake Automotive Equipment Team 1: Paul Fagan, Craig Fisher, Mike Dorsett, David Sherriff
Chesapeake Automotive Equipment Team 2: Steve Dawson, Ace Moody, Joe Sanders, Pat O’Neill
NCS Team 1: Anthony Hanagan, Sean Hanagan, Will Brumby, Luis Noyola
NCS Team 2: Ralph Kozielec, James Han, Tim Chu, Jay Kim
PPG Team 1: Jim Turpin, Chris Birkett, Chris Kates
PPG Team 2: Tom Brown, Ian Martin, Erick Giovannini, Luis Sievert
2024 WMABA GOLF OUTING WINNERS
Safford Brown
Toll Free: 800-234-8642
Phone: 703-385-3994
Fax: 703-591-5348 Fitzgerald Mazda 114 Baughmans Lane Frederick, MD 21702
Toll Free: 800-545-4745
Fax 877-696-1841
Email: parts@fitzmall.com www.fitzparts.com
Ourisman Mazda of Rockville 801 Rockville Pike Rockville, MD 20852
Parts Direct: 301-340-7668
Phone: 855-417-4511
Fax: 240-499-2488
Email: rockvilleparts@ourismanautomotive.com www.ourismanmazdaofrockville.com
Fitzgerald Mazda of Annapolis 1930 West Street
Annapolis, MD 21401
Toll Free: 866-280-8022
Phone: 410-224-4636
Fax: 410-224-4264
www.fitzmall.com
1. Tournament Winner: AkzoNobel Team 1:
(L-R with Jordan Hendler): RJ Saxton, Bob Titano, Phil Snyder, Chris Felix 2. Second Place: NCS Team 1
(L-R with Jordan Hendler): Luis Noyola, Anthony Hanagan, Sean Hanagan, Will Brumby
3. Cornhole Tournament Winner Peter Luu
Closest to the Pin Winner: Sean Hanagan
Longest Drive Winner (Hole 17) RJ Saxton 2024 Hole Sponsors: Hammer & Dolly Magazine Rosslyn Auto Body Thomas Greco Publishing
Closest to the Hole Sponsor: Dorn’s Body & Paint
Conquest your Mitsubishi parts needs!
Mitsubishi now offers Genuine OEM parts through our new “Opt-OE” parts program at discounted prices. See Mitsubishi’s Ultra-Conquest parts and prices in the Optional OEM Suppliers category of popular collision estimating systems.
Ultra-Conquest Collision Parts Program Highlights:
• Discounted prices on quality new and unblemished OEM parts
• Automated price and part selection in collision estimating systems
• High parts availability
• Delivery to most major U.S. cities within 24 hours
To find out more about Ultra-Conquest pricing contact your local Mitsubishi dealer. For Genuine Mitsubishi parts, contact these authorized Mitsubishi Dealers.
Fitzgerald Mitsubishi
1930 West Street
Annapolis, MD 21401
Direct: 410-224-4636
Fax: 410-224-4264
E-mail: adamsf@fitzmall.com
Younger Mitsubishi 1945 Dual Highway
Hagerstown, MD 21740
Direct: 800-296-1190
Fax: 301-733-5465 www.youngermitsubishi.com
Buy Genuine Mitsubishi Parts and get the perfect fit at the perfect price.
10% off on all parts orders when you mention this ad.
OURISMAN CHEVROLET OF ROCKVILLE
807 Rockville Pike
Rockville, MD 20852
Toll Free: 800-345-4640
Direct: 301-424-5332
Fax: 301-294-6381
Phone: 301-899-6990
Fax: 301-899-9375
www.ourismanchevrolet.com
between two industry leaders
Here’s to 241 years of combined service excellence
This year, as Albert Kemperle Inc. celebrates its 83rd anniversary, BASF also celebrates its 158th anniversary. We are proud of our decades of partnership with BASF and years of serving the auto paint and body industry together. Kemperle’s founders would be proud of this relationship and the growth their company has experienced because of it.
Today, as we look forward to many more decades of service to our customers, we find ourselves filled with gratitude. The creativity, hard work, and sense of responsibility of the people working for our two companies have made us what we are today.
Thank you for your many years of loyalty.
626 E. Elizabeth Ave., Linden, NJ 07036
(908) 925-6133
(908) 925-4344 414-416 Madison Ave., Paterson, NJ 07524
(973) 279-8300
(973) 279-9030 631 Clifton Ave., Toms River, NJ 08753
(732) 797-3942
(732) 797-0774 100 Melrich Road, Cranbury, NJ 08512
(609) 860-2800
(609) 860-2801 4 Emery Ave., Randolph, NJ 07869
(862) 244-4818
(862) 244-4822
Automated Spot Welding Solutions with RAE’s
InvertaSpot NexGen
Optimal performance, accessibility and cutting-edge precision come standard with the NEW InvertaSpot NexGen Spot Welder.
The InvertaSpot NG has been developed to meet car manufacturer specifications and offers both automatic and manual operation modes for ease of use. Among its many standout features is an intuitive digital interface, including Bluetooth trigger controls for seamless operation and an easy-tonavigate touchscreen display that enhances each user’s experience. The lightweight gun and c-arms combine with upgraded technology to ensure improved handling as well as precise pressure regulation, amperage, and timing for top-notch performance with a variety of sheet metal configurations.
The InvertaSpot NG’s inverter technology ensures consistent welds every time and helps to minimize energy consumption, keeping
operational costs down and efficiency high. Its compact, portable design allows repairers to position the welder wherever needed, enabling it to take on projects of any size.
The InvertaSpot NG is perfect for both entry-level and expert welders, with pre-set parameters for a variety of materials and thicknesses. Repairers can begin working quickly without having to spend time on complex adjustments; more experienced users can manually fine-tune settings, allowing for precise welds to meet industry standards. Whatever a repairer’s skill level and scope of repair job, the InvertaSpot NG will help in streamlining the repair process and furthering productivity.
To learn more about the InvertaSpot NG or to view Reliable Automotive Equipment’s full offering of products, services and support, visit raeservice.com
The RAE InvertaSpot NG combines accuracy with a user-friendly interface for increased efficiency and precise welding solutions.
ADVICE INDUSTRY ASK MIKE:
What Are the Three Biggest Ways Shops Fail?
This month, we “ASK MIKE” to share his thoughts on the biggest ways shops fail at their businesses. We at Hammer & Dolly hope you find the following exchange useful, and we encourage you to reach out to us if you have a question for Mike on this or any industry-related matter that he can answer in a future issue.
Hammer & Dolly: Many shops have done a great job of keeping up with the demands of the industry, but other facilities have problem areas that they need to change. Based on your experience, what are the top three ways shops fail?
Mike Anderson: When a former body tech, estimator or manager opens their own shop, they tend to abdicate and not delegate. Delegating is assigning a task to somebody, following up with them and ensuring that they’re doing things to your standards in a timely manner. Abdicating is when you ask someone to do something but don’t follow up with them. When that person doesn’t meet your expectations, you get upset with them. I see shop owners fail by abdicating their financial role in their business instead of delegating it.
Most people who start a body shop gravitate toward their comfort zone – estimating, fixing cars, body/paint, whatever –and abdicate their role in making sure their numbers are right. Most shop owners know how to QC a body tech or their painter or estimator, but they may not know how to do that with the person who’s managing their books. Along with that, people tend to overextend themselves. The sign of a good, healthy business is having six months’ worth of operating expenses in its bank account. But many shops don’t manage their cash flows when they start making money. It’s a major problem when a
shop doesn’t know how to manage its numbers.
The second thing is that most shops become ‘order takers.’ They get work referred to them through DRPs. When things slow down around the country, people don’t really develop their sales skills. They’re not focused on upselling and getting the keys; they’re just taking orders.
The third piece is that many shops haven’t fully developed their soft skills. Shops will send techs to OEM training or send the staff to estimate training, but they don’t focus on soft skills and developing teams as individuals – and that includes the owner/manager. People don’t pay enough attention to investing in leadership training and customer experience training.
H&D: Obviously, there are plenty of courses out there –including many hosted by you – that help shops address these problem areas. Everything sounds great in a classroom, but that doesn’t mean that an attendee will make those lessons stick in their business. What can shops do to ensure that whatever they learn in a class will work for them in the long term?
MA: It’s a good idea to get involved in a 20 Group. We at Collision Advice do 20 Groups, and there’s also the Coyote Vision Group. Every paint company has one, and there are 20 Groups by Collision Hub and David Luehr [Elite Body Shops Solutions]. If you surround yourself with peers, you can benchmark yourself to them and better know how you’re doing. If there’s a skill you’re lacking or a financial component you don’t understand, there’s usually someone in that 20 Group you can connect with to help you figure out the pieces that aren’t your strengths.
The biggest thing you can do is just get involved in your industry through WMABA at the state level and the Society of Collision Repair Specialists [SCRS] at the national level. There’s a saying: ‘To teach is to learn twice.’ Being involved in an association and aiding others will help you develop your skills even more.
H&D: Let’s look at the positive side of the coin. What are some encouraging signs you’re seeing in the industry? What are some areas where shops are succeeding today that they weren’t five years ago?
MA: Five to 10 years ago, people really weren’t researching OEM repair procedures as much as they should have been. More people are using them now as guides to repair vehicles safely. Although the industry has improved in this area, we’re still not where we need to be. In our ‘Who Pays For What Survey?’ only 39 to 40 percent of shops are researching the OEM procedures every single time. We have a long way to go, but things are better than they were five years ago when only 19 percent of shops were researching vehicles. When techs don’t research the OEM procedures, it’s often because they don’t have time or don’t know how. Owners and managers need to schedule the work in a way that gives the techs time to look up the procedures – and more importantly, to learn how to utilize those procedures. There are a lot of resources available to shops regarding OEM procedures. There’s the OEM training that Collision Advice does for several manufacturers, and there’s I-CAR, Collision Hub and others. Additionally, shops should be wary of social media. There’s such a thing as a Toyota-certified tech, but there’s no such thing as a YouTube-certified one.
Avoiding negative consequences.
WITH MIKE ANDERSON
Scan this QR code to subscribe to free “Quick Tip” training by Mike Anderson and others on SCRS’ YouTube channel: youtube.com/@ SCRSCollision/videos]
Mike Anderson is an Accredited Automotive Manager (AAM) and the former owner of Wagonwork Collision Centers, two highly acclaimed shops located in Alexandria, VA. He has served as a member of many industry organizations throughout his career, including the WMABA Board of Directors, the Mitchell Advisory Board, the MOTOR Advisory Board, the ASE Test Review Committee, the National Auto Body Council, the Collision Industry Conference and the Society of Collision Repair Specialists. Additionally, he is a past Virginia SkillsUSA chairman, serves as a facilitator for Axalta Coating Systems’ highly recognized Business Council 20 Groups in both the US and Canada and facilitates numerous courses for Axalta Coating Systems’ Educational Series. He currently offers expert industry consulting via his latest venture, Collision Advice (collisionadvice.com). H&D
Genuine Replacement Parts For the Road Ahead.
