Why Responsive Design Is Important In Web Development

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Why Responsive Design Is Important In Web Development Responsive website design is prevalent since the last few years and has successfully changed businesses from the perspective of creating an online presence. Typically, a responsive website design allows the site to adapt to different screens, irrespective of the devices in which people are viewing it. Consequently, the website changes its format automatically to provide a better user experience that suits the device and is in line with the directives of Google. With an astronomical rise in the use of mobile devices, your website should respond and adapt to various devices. However, a mobile-friendly website can look good on mobile devices but may have shortcomings when viewing them on the large screen. Responsive web design in Melbourne can create sites that can adapt to different screen sizes with ease.


• Reducing the cost and website maintenance One of the reasons you should incline towards a responsive website is minimising the cost of site maintenance instead of running twin versions of the same site. Although the cost is a bit on the higher side in the starting but saves you the money, you need to maintain two sites in the long run. Besides, it does not take much time for a responsive website design service in Melbourne to set up the site instead of spending money unnecessarily for the maintenance of two versions of the same site. • Obtaining more traffic for mobile users Gone are the days when businesses created twin versions of the same site, one for mobile users and another one for desktop users. Although several companies are yet to change this system, increased use of mobile devices makes it inconvenient due to time it consumes and high maintenance cost of the website. With one responsive design today, you can make your website ready for the mobile devices and the desktop. If you want to retain the mobile users, a responsive web design comes to help. The visitors might also turn to your site to view the products and services you offer when it has a responsive design. • Improving the loading speed The website visitors have a short attention span, and studies reveal that customers usually do not visit the site that takes more than three seconds to load. When companies do not optimise websites to make it more adaptable for mobile and tablets, customers become more frustrated. Therefore, businesses today focus on responsive web design development to leverage features, such as responsive image display and caching to improve the loading speed.


Transforms user experience One of the notable benefits of using a responsive website is improving the user experience. When users view unresponsive websites, it usually appears deformed on smartphones and tablets. While unresponsive sites are suitable for desktops, they are not useful for mobile devices. Users viewing unresponsive sites on their mobile devices have to go through a painful experience to make out the jumbled texts and misaligned images. Therefore, companies cannot retain users with such experience. Fortunately, responsive website design can resolve this problem and improves their experience drastically. Better SEO Responsive web design is proportionate to search engine optimisation due to better bounce rates and backlinks, which enhances the rankings of sites in the search engines. A responsive web design reduces the cost of a website and helps companies retain clients in the long run. With the prevalence of mobile-friendly websites today, leveraging on responsive designs provides the best solution for companies keen on attracting more clients in the long run.

Original Source: https://www.bestbusinesslocal.com/blog/why-responsive-design-is-important-in-web-development


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