1 minute read

DEAR EXHIBITOR,

Knowyour Stuff Pony Up

As attendees, we come to overland shows and expos to learn about new products and get expert advice. It is important that you have in-depth knowledge of your products and can answer our questions and provide guidance on how they can be used

Openup

Attendees may feel intimidated by the range of products and expertise on display at overland expos Being approachable and engaging with attendees can help build rapport and make them feel comfortable asking questions and learning more about your products

Listento Feedback

Offer show-exclusive discounts or promos. Attendees are looking to make purchases during overland shows. Offering discounts or promotions exclusively to attendees can be a great way to incentivize purchases and generate excitement around your products

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