Bermuda Media Kit 2020 by North South Net, Inc.

CLOSING DATES

ADVERTISING SPECIFICATIONS Height

Width

Publication Trim Size ........................................9

10 7/8

Ad Sizes Full Page (Bleed) ..............................................9 1/4 Full Page (Non-Bleed) ....................................8 2/3 Page Vertical ..............................................4 7/8 1/2 Page Horizontal ..........................................8 1/3 Page Square ................................................4 7/8 1/3 Page Vertical ...............................................2 7/16 1/6 Page Horizontal ..........................................4 5/8 1/6 Page Vertical ...............................................2 7/16 1/12 Page Map Guide .......................................2 3/8

x x x x x x x x x

11 1/8 9 7/8 9 7/8 4 5/8 4 5/8 9 7/8 2 7/16 4 5/8 2 1/8

Space Reservations ........................ January 24, 2020 Materials Due ..................................... January 31, 2020 Publication Date ............................................. May 2020

OFFICIAL IN-ROOM PUBLICATION OF THE BERMUDA HOTEL ASSOCIATION

TECHNICAL SPECIFICATIONS 1. Electronic files are to be sent in Macintosh format only. PDF/X-1a files are preferred. Accepted programs include Adobe Photoshop, Adobe Illustrator and Adobe InDesign. Include all PostScript and screen

All measurements in inches.

fonts. Include all images as EPS, JPEG or TIFF in high resolution (at least 300 DPI at 100%) as CMYK. If files are not provided as CMYK, then we will be forced to convert the color and we cannot guarantee an exact match of color on press.

1/6 H 2/3 V

1/12

1/3 V 1/3 SQ

FOR ENQUIRIES AND SPACE RESERVATIONS CONTACT: Heidi Pike Tel: (303) 482-2571 Email: Heidijanepike@yahoo.com Armoury Building 37 Reid Street, 1st Floor Hamilton, HM 12, Bermuda Tel: 295-6146

1/6 V

1/2 H

2. A color proof must accompany each ad for all formats, otherwise North South Net International Ltd. will not accept liability for files that do not print correctly. 3. Live material not intended to bleed must be at least 3/8” from all sides to allow for trim. 4. Double-page spreads: Perfect alignment of type or design across the gutter of two facing pages is not guaranteed. Live matter in the facing-page subject cannot be closer than 1/8” to the gutter. 5. There will be an additional charge if the advertiser requires ad design and production. If a high-quality color proof/Matchprint such as Kodak Approvals or Epson (or similar analog proofs with a color control bar) are not provided, then we cannot guarantee color. Please note that all proofs must be made according to SWOP standards. Proofs that do not meet these criteria cannot be used for color matching.

PAYMENT TERMS 50% deposit with contract. Balance due May 2020.

NORTH SOUTH NET INTERNATIONAL CUSTOM CONTENT SOLUTIONS

Payment options: Cheques, bank transfers or credit cards. Cheques payable to: Visit Bermuda Send payments to: Visit Bermuda Tourist Publications (Bermuda) Ltd. P.O. Box HM 1615 Hamilton HM GX, Bermuda Send ad materials to: bermuda@northsouthnet.com

2020/21 MEDIA PACKAGE

Bermuda

WHY YOU SHOULD ADVERTISE IN VISIT BERMUDA • Visit Bermuda is the official publication of the Bermuda Hotel Association (BHA). • The publication assists in the funding of BHA’s efforts to promote Bermuda to attract more tourists to the island. • Advertisements are organised by section in a visualy appealing, user friendly format that includes interesting content and useful information. • Softcover reprints of sections of the upscale in-room publication and a new Maps of Bermuda guide are also distributed throughout the island at Visitor Services Centres, the Bermuda Tourism Authority office, Bermuda International Airport, hotels, guest houses and vacation rentals, as well as other frequently visited locations island wide. Clients advertising in the Visit Bermuda hardcover hotel book will automatically be in the applicable softcover reprint at no extra charge (Activities & Sports, Shopping & Spas, Dining & Nightlife,

WHERE YOU CAN FIND VISIT BERMUDA

Royal Naval Dockyard, Town of St. George, Business & Real Estate). • Visit Bermuda is distributed EXCLUSIVELY in each of the rooms of 28 hotels and guest house accommodations

Bermuda Hotel Association Members

and in many vacation rentals throughout Bermuda covering over 2,600 rooms. • Visit Bermuda publications reach almost all of Bermuda’s 770,683 tourists regardless of which arline or cruise ship they arrive on.

# of Rooms Property Aunt Neas Inn .................................................................................. 9 Cambridge Beaches Resort & Spa ........................................87 Clairfont Apartments .................................................................... 8 Coco Reef Bermuda .................................................................. 60 Coral Beach & Tennis Club .......................................................54 Dawkins Manor ............................................................................... 7 Edgehill Manor ...............................................................................13 Elbow Beach Bermuda ..............................................................98 Fairmont Southampton .......................................................... 593 Fourways Inn ...................................................................................11 Greenbank Guest House .............................................................11 Grotto Bay Beach Resort & Spa ...........................................201 Hamilton Princess & Beach Club ........................................ 400 Inverurie Executive Suites .........................................................15 Little Pomander Guest House ................................................... 6 The Loren Hotel at Pink Beach ...............................................38

# of Rooms Property Mid Ocean Club ........................................................................... 20 Newstead Belmont Hills Golf Resort & Spa ...................... 60 Oxford Guest House ....................................................................12 Pompano Beach Club .................................................................75 The Reefs Resort ...........................................................................61 The Reefs Club ............................................................................. 46 Rosedon Hotel ............................................................................. 40 Rosemont Guest Apartments .................................................47 Rosewood Bermuda* .................................................................88 Rosewood Club* ......................................................................... 20 Rosewood Harbour Court* .......................................................14 Royal Palms Hotel .......................................................................32 St. George’s Club ..........................................................................71 Valley Cottages & Apartments ................................................. 9 Willowbank Hotel, Resort & Conference Centre ................................................................. 50

Total BHA Rooms** ........................................................................................................................................................................................... 2,256 Additional vacation rentals registered with the Bermuda Tourism Authority** ......................................... Approximately 350 *Non exclusive **At time of printing

ADVERTISING RATES DIGITAL COVERAGE • In addition to the printed publications, there are digital editions of both the in-room hotel book and all of the seven softcover guides on visitbermudanow.com, a frequently visited website that serves as a valuable tool for anyone planning their visit or relocation to Bermuda. • With the purchase of an advertisement in Visit Bermuda, you also receive a complimentary business profile on visitbermudanow.com with an image, business description and link back to your own website. The website promotes the destination of Bermuda, hotel members and all our advertisers. • By advertising in visitbermudanow.com, your content has a global reach and can be shared countless times. visitbermudanow.com is also promoted in targeted advertising campaigns that increase interest in the destination and drive traffic to the website.

Annual Publication Rates Spread .................................................................................. $17,000 Full Page .................................................................................$9,750 2/3 Page .................................................................................$8,250 1/2 Page ................................................................................. $6,500 1/3 Page .................................................................................$5,000 1/6 Page ..................................................................................$3,750 Digital Rates ........................Banners starting at $99/month

Premium Positions Spread Up-Front (excludes IFC + Pg 1) .................. $19,000 Back Cover ..........................................................................$16,500 Inside Front Cover ............................................................ $13,250 Inside Back Cover .............................................................$12,500 Overrun Back Cover .........................................................$11,500 Opposite Inside Front Cover ......................................... $11,250 Opposite Contents Page .................................................. $11,250 Opposite Contributors Page ........................................ $11,000 Opposite Masthead Page .............................................. $11,000 Opposite Welcome Page ............................................... $11,000 Opposite Maps ................................................................... $10,500 Up-Front Full Page ............................................................$10,750