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norton way Peugeot MONTH
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Peugeot & family fun at Carfest 2015
READ MORE ABOUT PEUGEOT AT THIS YEARS CARFEST
Peugeot promised & delivered fun for all the family with a feast of fantastic features at this summer’s CarFest. CarFest North was at Oulton Park, Cheshire from 31st July to 2nd August. 2 4 6
PEUGEOT & CARFEST 2015 Fun for all the family with Peugeot
308 FOR 65 PLATE
The ideal hatchback for you
DEALERS GET BETTER Owners give thumbs-up
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CarFest South followed from 28th-30th August at Laverstoke Park Farm, near Andover in Hampshire. At both events Peugeot was a major supporter by helping to provide entertainment for all the family and raise money for the BBC Children in Need charity.
THE 208 RE-ENERGISED The beautiful new Peugeot 208
CONTACT THE DEALERSHIP
ALLOY WHEELS OFFER
Special offer on alloy wheel refurbishment
FANTASTIC 208 OFFER
Great offers available at Norton Way
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Peugeot & family fu N O R T O N WAY P E U G E O T • I S S U E 1 1 • S E P T 2 0 1 5
For visitors young and old with energy to burn, Peugeot had a very special 108 TOP!. This had a DJ booth built into it and was the centrepiece for a toddler disco every day. And if you couldn’t get enough of dancing, there were two DJs battling it out in a silent disco while a not-so-silent disco blasted out sounds guaranteed to get all ages moving. That wasn’t the only family fun from the French maker. Visitors to the Peugeot stand had the chance to channel their inner Superhero, in the spirit of Peugeot’s BBC Children in Need moneyraising challenges. Inside the Peugeot marquee section there was a reaction light chaser and a range of superhero fancy dress equipment, anyone who wanted to take part, dressed up as their favourite Superhero then competed to see who had the fastest
This year the Dynamic Duo Family Challenge was a new addition to the Peugeot sponsored Big Top at the CarFest. This fun family spectacle invited CarFest visitors to enter teams of two. 200 competitors went through an elimination process starting with general knowledge questions on cars, music and food. The Family Challenge climaxed with a race against the clock to pack a Peugeot 208 with a host of novelty items.
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un at Carfest 2015 N O R T O N WAY P E U G E O T • I S S U E 1 1 • S E P T 2 0 1 5
reactions. A leader board displayed the highest scores across the three days. Visitors to the Peugeot marquee were also able to relax in a special seating area and follow Peugeot’s own BBC Children in Need exploits via a giant screen. Peugeot and its dealer network have already raised more than £1million for the charity. The Peugeot stand also featured plenty of style with a comprehensive range of the latest vehicles for CarFest visitors to get up close and personal with. Included were the recently launched Peugeot 2008 Urban Cross, the 208 GTi by Peugeot Sport, 108 TOP!, 108 Roland Garros and 308 SW GT. CarFest is the brainchild of petrolhead, music lover and family man Chris Evans, the Radio 2
DJ and new BBC Top Gear presenter. As well as a host of mouth-watering Formula One cars, rally cars, touring cars and supercars, there was plenty of tyre-smoking on-track action as well as top music acts including Take That (30th August), Primal Scream (31st July) and Paloma Faith (29th August). All the proceeds from both CarFest events go to BBC Children in Need.
READ MORE ABOUT PEUGEOT AND CARFEST 2015 3
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The ideal 65 plate
The award-winning Peugeot 308 is ideal for ‘65-plate’ from 1st September CLICK HERE TO READ MORE ABOUT THE PEUGEOT 308
Performance, style, economy, efficiency and versatility – the Peugeot 308 is the one car which has it all. The 2014 European Car of the Year-winning compact family hatchback is the perfect choice if you’re considering a new ‘65-plate’ model this September. Over 22,000 have been sold in the UK since the car was launched 18 months ago and its striking design has been key to that success. The 308’s sleek exterior gives the car a genuine contemporary presence on the road, though it’s the beautifully executed cabin that has stolen the hearts from many discerning drivers. The premium Peugeot i-Cockpit interior is a real game-changer for Peugeot. Driver-focused and minimalist, like nothing else in the segment, it offers a state of the art 9.7-inch touchscreen which takes in-car infotainment to a high level. The beating heart of the 308 is its range of ultra-efficient PureTech petrol and BlueHDi diesel engines. Mated to a choice of advanced manual or automatic transmissions, the result is exceptional environmental performance, no matter which model is chosen. Combined
Cycle fuel economy is as high as 91.1mpg with CO2 emissions as low as 82g/km – figures with mouth-watering appeal to both retail and corporate customers. With prices starting from only £14,995 for the hatchback, there’s a Peugeot 308 for every customer. The high level of standard equipment across the range includes DAB digital radio, airconditioning, remote central locking and cruise control. From Access trim, through Sportium, Active and Allure, the specification is a desirable mix of comfort, convenience and technology. Broadening the range further, the 308 GT adds a touch of performance, with the choice of a 1.6-litre e-THP 205 manual, or 2.0-litre BlueHDi 180 automatic under the bonnet. The 308 GT is supported by the 308 GT Line, which features much of the look of its sporty sibling but 4
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with a wider range of economical engines. The letters ‘GTi’ have long been associated with Peugeot performance and after a triumphant unveiling earlier this summer at the Goodwood Festival of Speed, the flagship 308 GTi will soon be in the Norton Way Peugeot dealership. Developed by Peugeot Sport, it’s designed to offer a thrilling and unparalleled driving experience with power outputs of 250hp and 270hp. It will be available on a 65-plate from November. Paying for your new 65-plate Peugeot 308 with us couldn’t be easier. Passport finance is ideal for customers who like to change their car every three years, and means fixed monthly payments for simple budgeting.
THE PEUGEOT 308 – IN NUMBERS ››140kg lighter than its predecessor enhancing agility and performance ›› 70kg attributed to the new EMP2 (Efficient Modular Platform 2) ›› 3kg saved by a world-first tailgate formed from composite thermoplastic ›› 3g/km of CO2 can be saved when fitted with Ultra Low Rolling Resistance tyres ›› 82g/km BlueHDi 120 S&S models ›› 91.1mpg economy on the Combined Drive Cycle ›› 93g/km is the lowest CO2 model (1.6-litre HDi 92) at launch, with … ›› 78.4mpg economy on the Combined Drive Cycle ›› 4.25 metres in length, just 1.46 metres high and 1.80 metres wide 5
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‘PEUGEOT DEALERS JUST KEEP GETTING BETTER’ - Peugeot owners
Peugeot owners have given the brand a resounding thumbs up in the latest Auto Express Driver Power survey. The newly published report, which gives owners the opportunity to rate their experience at Peugeot dealerships, saw Peugeot continue to gain popularity.
For aftersales, the French firm finished fifth overall, a four-place improvement on 2014. In sales terms too, owners believe Peugeot Dealers have made a significant step forwards, up from 14th last year to eighth! We believe that we at Norton Way are the ideal dealer for you. This year the Auto Express Driver Power survey collated the experiences of 60,988 UK car owners. Respondents are owners of new and used cars with 56 per cent owning cars that are less than three years old. In the all-important aftersales section, Peugeot continued an upwards trajectory that saw its customers rate it the most improved brand in the industry in last year’s Driver Power. For 2015, Peugeot dealers were the best European-owned brand and the first European mass market car maker among the 32 manufacturers ranked. Peugeot owners aren’t just happy with their dealerships; they’re pleased with their cars and the ownership experience too. The company’s Net Promoter Score (NPS), a ranking used to gauge the loyalty of customers to brands, is more than 70 per cent when the average of all models is taken. The rating is particularly high (more than 70 per cent) on the 108, 2008, current 308 and 6
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RCZ. Any NPS ranking higher than 50 is viewed as ‘excellent’. When Peugeot drivers were asked what they would improve on their car, the most popular response was… nothing! More than a quarter of owners said their car couldn’t be bettered, by far the single most popular response among Peugeot owners. The survey also revealed that 85 per cent of Peugeot owners wouldn’t rule out buying another car from the French maker. As a manufacturer, Peugeot finished in 10th position overall out of 32 in Auto Express Driver Power, up four places compared to 2014. Their cars’ reliability was the quality the majority of owners most liked about their Peugeot and the company finished the survey ninth overall in reliability terms, ahead of brands that are considered by some to be famed for their dependability. Why don’t you come and experience it for yourself at Norton Way.
CLICK HERE TO READ THE FULL REPORT ON PEUGEOTS CONTINUED POPULARITY 7
All new 208 R N O R T O N WAY P E U G E O T • I S S U E 1 1 • S E P T 2 0 1 5
If you’re going to treat yourself to a brand new 65-plate car, why not buy one that’s so fresh the paint will barely be dry?
deeper chrome finisher that is now fully integrated. At the rear, the LED light clusters have been redesigned to incorporate Peugeot’s signature 3D ‘claws’ motif. Enhancements include exclusive new 16 and 17-inch wheel options, available in a choice of painted, diamante and laser-engraved finishes. The new 208 is available in three and fivedoor body styles and comes in four generously equipped trim levels: Access A/C, Active, Allure and GT Line. The latter is a new addition to the range and, following the lead of the larger 308, adopts many of the styling attributes of the iconic GTi model. For a more performance-oriented body style, GTi, GTi Prestige and ‘GTi by Peugeot Sport’ are available as three-door variants. The latter builds on the success of the 208 GTi 30th,
The significantly revised Peugeot 208 is available to order now at our Norton Way dealership with delivery only around the corner. It will mark the start of another chapter in Peugeots highly successful ‘small car’ story. Although an advanced and highly innovative vehicle when it was first launched in 2012, the Peugeot 208 has now been finessed in many key areas. With a more assertive design and new ultra-efficient Euro 6 engines, the re-invigorated model boasts a much enhanced specification, with extra safety equipment and desirable new comfort and convenience features – all the right ingredients for today’s discerning customer. The 208’s new front end creates a sharper and more precise line, with a wider grille and 8
Re-Energised N O R T O N WAY P E U G E O T • I S S U E 1 1 • S E P T 2 0 1 5
the most exclusive and radical GTi the company has created. With unique badging, it features a lowered ride height, wider tracks, Torsendifferential, 18-inch wheels, matt black exterior features and sports seats. The list of new equipment on the 208 is headed by Active City Brake, which makes it possible to avoid an accident or reduce its seriousness, in urban conditions, at speeds of less than 20mph. Park Assist and a reversing camera are available as a combined option from the Allure trim level too. All versions of the 208 now come with manual air conditioning and Bluetooth connectivity as standard.
READ MORE ABOUT THE PEUGEOT 208 RE-ENERGISED
CLICK TO WATCH NEW PEUGEOT 208 REENERGISED TRAILER
Call or visit us now to experience the re-energised 208 for yourself. 9
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Alloy Wheel Offer
Simply book your car in and everything will be quickly and professionally repaired using factory approved materials and processes.
For a limited time, get four refurbs for the price of three* at Norton Way! You love your car and you love driving it. We know you will want to keep it looking brand new forever. To help you look after it and make sure it always looks its best, our Norton Way Group Service Departments are offering a fantastic offer on alloy wheel refurbishment so you can have your car returned as good as new in no time at all.
Get in touch today at info@nortonway.com or call us on a number below to take advantage of this special offer to get your alloy wheels looking as good as new. CLICK HERE FOR MORE DETAILS ON OUR ALLOY WHEEL REFURBISHMENT OFFER
Quality at no compromise
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Fantastic Offer on the 208
PASSPORT PURCHASE
CLICK HERE FOR MORE DETAILS ON OUR FANTASTIC PEUGEOT 208 OFFER!
The Peugeot 208 5-door has had a makeover: this compact, next-generation hatchback is now even sportier and more elegant. The new 208 has been finessed in many key areas; with more assertive new styling, fresh exterior colour choices and even more innovative technology to make it stand out from the crowd. 6 x airbags Cruise control with speed limiter Electric front windows Electronic Stability Programme (ESP) Radio / CD player with steering column mounted controls
CLICK TO WATCH THE NEW PEUGEOT 208 RE-ENERGISED WEEKENDS WITH JULIET ELLIOTT
Terms and conditions apply, participating dealers only.
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Norton Way Peugeot Works Road, Letchworth Garden City Hertfordshire, SG6 1NT www.nortonwaypeugeot.com Tel: 01462 754 637