Norton Way Suzuki Newsletter - February 2016

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N O R T O N WAY S U Z U K I • I S S U E 1 6 • F E B 2 0 1 6

norton way suzuki MONTH

FEB

ISSUE

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VITARA WINS!

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TOP 10

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FORECAST

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Top 10 Economical Ranking What Car? Better telly thanks to Suzuki

22ND

SOCIAL

CONTACT DEALER

Vitara Wins!

The Sunday Times Top 100 Cars 2016

SATURDAY NIGHT TV

FULL MOON

Quite a variety!

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BEST BUY AWARDS

Vitara and Swift Sport awarded

CONTACT THE DEALERSHIP

GREAT OFFER

Suzuki Vitara S from £245 per month

CHECK OUT OUR LATEST UPDATES AND INFORMATION ON OUR FACEBOOK PAGE


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VITARA WINS THE SUNDAY TIMES TOP 100 CARS OF 2016 CLICK HERE TO READ THIS ARTICLE ONLINE WITH OUR ONLINE READER

The Vitara was matched up with competition from four different brands and sent on a number of different testing tasks. Not only did the Vitara take the prize, it also had the accomplishment of being the lowest price derivative out of the 5 models. The Sunday Times comments: “Squint — hard — and you might mistake the new Vitara for a Range Rover Evoque. That’s because Suzuki’s crossover has morphed from a cheap and cheerful off-roader into a primped, well-equipped vehicle that’s top of its class. This has a lot to do with the low starting price.”

We have some fantastic news for the Suzuki Vitara, as it has been voted as the winner of the compact crossover category in The Sunday Times Top 100 cars of 2016.

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S

The Vitara SZ4 is available from £13,999 and standard equipment for all models is comprehensive, including seven airbags, alloy wheels, DAB Radio, USB/ Bluetooth connectivity, cruise control, air conditioning and electric windows. Suzuki’s latest ALLGRIP four wheel drive technology is available as an option. 2016 also sees the release of the new S model, which adds a more sporty and dynamic character to the Suzuki line-up. It is the first Suzuki vehicle to utilise the all-new BOOSTERJECT 140PS 1.4 Direct Injection Turbocharged engine. The engine offers 200Nm of toque and C0₂ emissions of just 127g/km.

Suzuki is a brand that we can expect a lot of in 2016, so be a part of the change and add some Suzuki to your business. Simply enquire with our team to find out how on 01462 754 700 or via email corpsales@nortonway.com.

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TOP 10 R

TWO SUZUKI CARS GIVEN TOP 10 ECON

e have some fantastic news, two The 1.2-litre Suzuki Swift with manual Suzuki models have been featured in transmission also reached an impressive real-world What Car? Magazine’s top 10 most MPG of 51.7. What Car? also commentated on economical small petrol cars on sale the swift, stating: “The Swift offers great value in the UK today. The tests aim to gather real- for money, and our MPG tests show it should be world MPG data to compare against official reasonably cheap to fuel.” combined fuel economy figures. Suzuki’s Dualjet technology available on Celerio The frugal 1.0-litre Suzuki Celerio Dualjet and Swift positions the fuel injectors very close to topped the table as the most efficient city model, by the engine inlet valves, which allows for a finer fuel achieving a real-world MPG of 62.9 and was also atomisation (or mixture), and in turn, provides a the second most economical car out of a total of more effective transfer into the powertrain. Internal 165 tested cars. What Car? Commented: “Suzuki’s modifications include the use of a new type of five-door, five-seat city car is the most economical inlet port and combustion chamber with other small petrol car our technicians have tested. mechanical parts also refined to reduce frictional Impressive economy aside, it’s also well-equipped losses and facilitate smoother running. Amongst the and comes with a versatile interior, making it a benefits offered, is further improved fuel economy, decent buy.”

W

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RANKING

NOMICAL RANKING FROM WHAT CAR?

as well as significantly reduced CO2 emissions. Dale Wyatt, Sales and Marketing Director at Suzuki GB PLC, explained: “The very encouraging results from the recent What Car? tests prove the exceptional value for money that the Suzuki model range provides to today’s motorists, and the impressive return on investment that they receive for every gallon of fuel that they purchase." Are you spending too much money on fuel expenses? Why don’t you contact our sales team on 01462 754 495 for more information on these economical vehicles. TO READ THE FULL ARTICLE, CLICK HERE

“The very encouraging results from the recent What Car? tests prove the exceptional value for money that the Suzuki model range provides to today’s motorists, and the impressive return on investment that they receive for every gallon of fuel that they purchase.” - Dale Wyatt, Sales and Marketing Director at Suzuki GB PLC

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Saturday Night TV just go CLICK HERE TO READ THE FULL ARTICLE ONLINE

TV and Suzuki GB have announced a unique two-year deal with Ant & Dec’s Saturday Night Takeaway, which will included themed commercials, sponsorship of the program, licensing rights and multiplatform activation. Suzuki will also be the first brand to take advantage of ITV commercials new-formed division ITV Adventures, who will create bespoke branded content for Suzuki, which will be produced by ITN productions. The commercials feature Takeaway hosts Ant and Dec in a

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series of adverts that launched last month, and will continue throughout the Saturday Night Takeaway series. Suzuki will also feature in the brands nationwide roadshow, social media and online. Simon Daglish, ITV’s Deputy Director of Commercial, said: “This is a hugely ambitious commercial activation for ITV and Suzuki. We have designed a comprehensive package of opportunities for Suzuki to share in the fun, family-centric experience that is ITV’s Saturday nights.”

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“This is a hugely ambit commercial activation f and Suzuki. We have d a comprehensive packa opportunities for Suzuk the fun, family-centric e that is ITV’s Saturday - Simon Daglish, ITV’s Deputy Director of


N O R T O N WAY S U Z U K I • I S S U E 1 6 • F E B 2 0 1 6

ot better thanks to Suzuki

tious for ITV designed age of ki to share in experience nights.” Commercial

Suzuki GB’s Director, Sales and Marketing, Dale Wyatt, said: “Ant & Dec’s Saturday Night Takeaway plays a huge part in British family life and represents all the values we strive for. We’re very excited to be partnering with ITV to deliver a partnership of such scale and with a level of integration not seen before.” For more of the adverts be sure to tune into Saturday Night takeaway on ITV when the new series commences. If you have any questions regarding any of the featured products, contact our sales team on 01462 754 495. CLICK HERE TO READ THE FULL ARTICLE ONLINE WITH OUR NEW ONLINE READER.

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CLICK ABOVE TO WATCH 2 OF THE NEW ADVERTS WITH ANT & DEC


Two Suzuki’s Give N O R T O N WAY S U Z U K I • I S S U E 1 6 • F E B 2 0 1 6

Suzuki had a great evening at the 2 with the Vitara and Swift Sport both The Vitara was awarded a ‘Best Buy Sport won a ‘Best Buy’ accol

The performance flagship of the swift range won the ‘Best Buy Hot Hatch for less than £15,000’ after fighting off strong competition from its sector. The Swift Sport was first introduced in January 2012 and with a high standard specification that includes Satellite Navigation, DAB radio, USB connection and auto air conditioning. The vehicle remains considerably cheaper than its competitors at just £13,999 for three door and £14,499 for the five door model. Jim Holder, What Car? Editor comments: “The Swift Sport is the epitome of the ‘junior’ hot hatch, and has had an enduring spot among our winners for many years. Ignore the relatively low 134bhp power output, because it’s actually the high-revving, grippy nature of this energetic little car that is its greatest achievement. This,

after all, is a car that you can wring 100 per cent from on plenty of British roads and in all sorts of depressing weather, and just have masses of fun without fearing for your life or your bank balance. The engine’s high output is combined with a fantastic 44.1 combined mpg. It t is fitted with a six speed manual transmission as standard with a bespoke sporty exhaust system. The Vitara on the other hand, won a Best Buy award for the second time. The vehicle at just £13,999, for a 1.6-litre SZ4 was comprehensively judged by the editorial team and not only its Small SUV class, also won the best overall model in the price bracket. Jim Holder, Editorial Director of What Car? comments: “In SZ4 trim the Vitara doesn’t just sneak into this price category; it’s more than 8


en Best Buy Awards N O R T O N WAY S U Z U K I • I S S U E 1 6 • F E B 2 0 1 6

2016 What Car? Magazine awards h presented with ‘Best Buy’ awards. y at less than £15,000’ and the Swift lade for the fifth year in a row.

£1000 beneath it. Even then it comes complete with niceties such as climate control, cruise control, Bluetooth connectivity and a DAB radio. “The 1.6 litre engine might not have a turbocharger but is smooth and more than capable in the Vitara. It’s also economical; our True MPG testers managed to get within 3.9mpg of the official figure. The Vitara drives well, too; the suspension is firm enough to resist roll without ever becoming uncomfortable and the controls inspire plenty of confidence. The five-speed gearbox is enjoyable to use, too. Practicality is a real strong point inside, with plenty of leg room front and back.” Standard equipment for all models is comprehensive and also includes seven airbags, alloy wheels and front & rear electric windows.

Suzuki’s latest ALLGRIP four wheel drive technology is available as an option on SZ5 models. For more information on the current offers on these two award winners, speak to one of our sales team today on 01462 754 495. READ THE ARTICLE ONLINE, CLICK HERE

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Good Luck John!

Norton Way Mazda would like to take this opportunity to wish Sales Executive, John Kesting the best of luck in his retirement. Sadly on the 8th of January, John left the business after working for Norton Way Mazda for 10 years. CLICK HERE TO READ THE ARTICLE ONLINE

John started his career with us back in 2005 after moving from South Africa. In need of job, he walked into Norton Way with his CV in hand, and it was instantly obvious that he would be a fantastic asset to the team and someone who was sure to put a smile on a customer’s face. Since then he has sold over 1,500 cars for Norton Way Group and became a customer favourite. We are sad to see John leave just wish him all the best and hope he enjoys a well-deserved holiday.


Now Available

Vitara S from £245 per month

THE SUZUKI VITARA S HAS FINALLY ARRIVED AT NORTON WAY SUZUKI. THIS NEW SPORTY ADDITION TO THE VITARA RANGE, IS AVAILABLE WITH AFFORDABLE FINANCE FROM JUST £245 A MONTH AT 2.9% APR REPRESENTATIVE. Introducing the new Vitara S, the sporty new addition to the Vitara range. This beautifully rugged SUV has a 1.4 Boosterjet direct injection turbo engine, which gives the S maximum power without compromising fuel efficiency. Combine this with ALLGRIP 4-wheel drive and a lightweight body and you get a more powerful, more agile drive. Why settle for anything less.

Top Features • Sporty Styling • 1.4 Boosterjet Direct Injection Turbo Engine • ALLGRIP 4-Wheel Drive System • Adaptive Cruise Control • Advanced Navigation System • Engine Auto Start/Stop • Tyre Pressure Monitor CLICK HERE FOR MORE DETAILS ON THIS VITARA SPORT OFFER!


Norton Way Group

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To have your car back to you as good as new in next to no time, ask one of our team today to arrange a no-obligation consultation.


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