International Project - N Design SP2015

MOVEMOVEN DESIGN -MENT: SP 2015 FROM PROJECT POTEN -TIAL -TIAL TOACAC-TION -TION

DESIGN IN THE TERRA DA GAROA *

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São Paulo is also known as Terra da Garoa , which roughly translates to Land of Drizzle because decades ago it would rain lightly for many days in a row, especially during Autumn.

São Paulo city has one of Brazil’s most expressive student movements. In cultural terms, São Paulo’s scenery is totally propitious to the reception of future Brazilian Designers since it embraces cultural diversity in all parts of the city.

N Design stands for “Design National Student Conference” and is an annual event that promotes a meeting place for undergraduates, professionals and all of those passionate about Design, where they can debate, learn and exchange experiences. N Design has only happened once before in São Paulo, back in 1997. However, seven regional meetings happened in the state of São Paulo.

R Lab, the latest regional meeting, in 2012, gathered more than 300 people in four days of activities and stimulated the creation of the “2015 São Paulo Organising Committee of the Design National Student Conference”, spelt in portuguese as the acronym CONDe SP 2015.

Potentials to be explored during the N Design SP 2015

To perceive the Designer’s social responsibility; To intervene in the city, going beyond the physical limits of the event.

To interact with society.

To accept the fluidity of the Design’s borders.

N Design celebrates its 25th Anniversary in 2015.

We see those 25 years as a mark of the event’s strength, but also as an opportunity to rethink the Conference and the way it happens. Our aim as organizers is to update the N Design’s model.

During the seven days of Conference, we intend to bring back activities created during the 25 editions of N Design that fit our proposal and also introduce new activity templates.

TO MOVE students, the teaching.

TO MOVE the profession, the craft.

TO MOVE Design.

CONE VERÃO

25 YEARS OF MOVEMENT

The Design National Student Council (CoNE Design)

happens twice a year, on Verão (Summer - January) and Inverno (Winter - July). It intends to provide an ambience for debate around Design Student’s academic life, including important issues concerning the course and profession, unifying Design teaching on a national scale.

For CoNE Verão 2015 in São Paulo we intend to bring lectures and workshops directly related to the student movement, approaching themes such as representativeness, councils and association acting, and mostly each person’s role in the construction of the collective.

Everything moves. We are in constant learning, with the objective of organising an event that has impact and is in constant expansion.”

PASSIONATE ABOUT THE MOVEMENT

Since its beginning, CONDe SP 2015 stimulates its members to participate in events, believing that the developing of new concepts and ideas happens mainly by participation and the constant search for transformation of personal potentials into reality.

This development only happens when common growth is sought, and it is in events like N Design that we find the people who contribute the most, partaking and engaging.

Our Guiding Concepts:

/ Transdisciplinarity: is the condition for Design to be a fluid course, that moves through different knowledge fields, not limited to only one established cluster of ideas and concepts; / Society: as it is the absolute circumstance for the Designer’s profession and it is the environment in which they are inserted and create for; / Student Movement: as an integrating aspect of the academic life, although commonly ignored, has great transformation potential for the students and positively influences their professional careers.

“We encourage that the Design students should often think beyond Design, in order to see the society’s demands as their main subject of study and work”

Our complete project is available at (in Portuguese): issuu.com/nsp_2015/docs/nsp2015_dapotenciaoato

25º Design National Student Conference /WEBSITE nsp2015.com.br /WHERE São Paulo - Brazil /WHEN July / 2015

/ORGANISING COMMITEE 2015 São Paulo Organising Committee of the Design National Student Conference