EventsUpdate DECEMBER 2016
editorial@nzaep.co.nz — New Zealand Association of Event Professionals, c/o P O Box 3798, Auckland 1140 ISSN 1179-3678 — Subscription is a member exclusive benefit — contact info@nzaep.co.nz for details
CRANKWORX COMMIT 10 YEARS TO ROTORUA — See page 3
QUEENSTOWN MARATHON LOOKS TO GROW — See page 5
LPGA A GAME CHANGER FOR AUCKLAND — See page 8
FROM THE CEO
Another Great Year! Thanks to all who attended our Strategic Planning for Events seminars in November and early December. The feedback on Craig Jones’ workshop has been hugely positive and it’s clear the attendees felt the four hour sessions were time well spent. We strive to deliver seminars that are of relevance for our members, and we welcome suggestions of topics or
presenters, as we plan our 2017 seminar programme. At this time of year it is nice to reflect on the last 12 months and mark our progress as an Association. Our membership continues to grow, currently sitting at just under 1100 members, this is a far cry from the 716 members of over a year ago. We are representing a greater breath of the industry, with the merger with the Events
and Exhibitions Association of Australasia at the beginning of 2016, and the greater relevance of our work to all sectors. The New Zealand Event Awards also delivered fantastic growth this year with double the number of entries and a sold out gala dinner. With a new delivery partner to be announced shortly, we are looking to top this result again in 2017 –
you’ll be hearing more about the NZ Event Awards in the new year. Best wishes to all delivering events in the summer, thank you for your support and we look forward to seeing you in 2017! Best regards, Vicki Watson CEO, NZAEP
Top Event Students Honoured SOURCE: Meeting Newz Magazine, 13 December 2016 Event management students were among the high achievers honoured at AUT University in Auckland during the Hospitality and Tourism School prize-giving last week. They included Sally Kim, top event production graduate BA (event management); Eilidh Cant, achievement award BA (event management) and Tiana Tuala, top cooperative
education award BA (event management). NZAEP sponsored the Top Event Production Graduate award, with Sally Kim receiving a 1 year membership of the Association. Tiana Tuala is presented with the top cooperative education award BA (event management) by programme leader Alison Booth. The award was sponsored by SKYCITY CREDIT: Meeting Newz
COVER: NZAEP’s sold out Auckland Seminar on Strategic Planning for Events, with Craig Jones.
Events Update, December 2016
Page 2
Crankworx mountain bike festival makes 10-year commitment to Rotorua SOURCE: Stuff.co.nz, 7 December 2016 The word’s best mountain bikers will be digging into Rotorua dirt for ten more years after Crankworx Rotorua signed a long-term contract on Tuesday. The Crankworx World Tour travels to mountain biking destinations in France, Austria and Canada each year to host world-famous competitions. Rotorua has been the tour’s first stop for the last two years. The week-long event at Skyline Rotorua Gravity Park in March generated more than $8m for the Rotorua economy and was viewed by more than 6.1 million people worldwide. Event director Tak Mutu said the 10-year contract signed by the event company’s Canadian owners and local non-profit company Mountain Bike Events Ltd [MBEL] secured Rotorua’s place in the tour. “More so than any other cycling event in the world,
Crankworx opens a world of possibilities that go far beyond the riding,” Mutu said. “Knowing that we can plan 10 years ahead allows us to unlock our creative minds and keep the Crankworx festivals on the cutting-edge of mountain bike events - it can be about more than just the competition.” Mountain Bike Events Ltd (MBEL) is a joint venture that is 49 per cent owned by Rotorua Lakes District Council (RLDC), 25.5 per cent owned by Skyline Rotorua and 25.5 per cent owned by Tak Mutu. MBEL chairman and RLDC deputy Mayor Dave Donaldson said a 10-year contract outside of Crankworx’s home in Whistler, Canada, was unprecedented. “It’s been a big hit here – largely due to the passion of a fantastic group of people who have run with it and poured all their efforts into ensuring its success, giving Crankworx Events Incorporated confidence in Rotorua as a host venue,” he said.
CAPTION: Riders go head-to-head in the Pump Track Challenge at Crankworx Rotorua 2016. CREDIT: Chester Boyes “Rotorua has really adopted this event and our aim has always been to work towards a longer-term deal to make this the home of Crankworx in New Zealand. The first two years have shown its huge potential.” Mayor Steve Chadwick said the commitment was fantastic news for Rotorua.
“We’ve offered something unique here, which has been recognised,” she said. “I’m thrilled we’ll be hosts for another 10 years for an event which has really captured our local community – bikers and non-bikers – as well as visitors from around the world. Congratulations to everyone involved.”
Police pleased with Toast Martinborough SOURCE: NZ Police Media Statement, 21 November 2016 Police, partnering with several other agencies, were pleased with a safe and successful Toast Martinborough this year. In its 25th year, approximately 8,500 people attended on Sunday 20th November. Changes agreed between Police and the organisers this year meant the event did not experience some of the issues seen in previous years, and no
Events Update, December 2016
one was arrested at the event.
• More food
Some of these changes included:
Senior Sergeant Graham Shields, from Wellington Alcohol Harm Prevention Unit, says the use of special licences by the participating wineries allowed regulatory agencies such as the Ministry of Health, Police and the council to look at each licence application on its merits and use their collective expertise to ensure there was less harm caused by alcohol.
• Better training for staff • Better processes to identify and ensure the safety of people who have had enough to drink • Change the focus of patrons away from ‘getting drunk’ • Better transport between venues
have participated in the planning and the result has been a great event with a reduced undercurrent of harm. “The work done by Police, in conjunction with event organisers and the council, helped to change the mind set of everyone involved and contribute to a safer event, which we hope to continue in years to come”
“The wineries themselves
Page 3
Thanks to our Supplier Members for supporting the NZAEP in 2016:
OFFICIAL SUPPLIER
OFFICIAL SUPPLIER OFFICIAL SUPPLIER
OFFICIAL SUPPLIER
Events Update, December 2016
Page 4
Queenstown Marathon creates one of resort’s biggest weekends - looks for ways to grow SOURCE: Stuff.co.nz, 19 November 2016 The Queenstown Marathon was won by an Irishman, with the women’s event taken by the West Coast’s top cop Mel Aitken. The event has established itself as one of the biggest weekend’s in town and organisers have plans to keep growing.
Iron Man managing director Dave Beeche said he couldn’t have wished for a better day for the event on November 18, the third time it has run in Queenstown. More than 9,500 people entered the marathon, half marathon, 10K and kids race – the largest number yet. The massive number of people in town and road blocks required added to
an accommodation and transport issue as to whether Queenstown could cope with anymore.
traffic congestion in the spatially constrained resort but Beeche said there were few complaints from the locals.
“So I think rather than massive year on year growth I think it will be incremental increases from here, see how it goes, see how accommodation holds up.”
“From what I hear Friday afternoon in Queenstown anyway is gridlock so..this doesn’t cause any super abnormal disruptions to traffic.”
The company was considering innovations around accommodation, including whether a “tent city” would work.
The race brought about $7 million into the local economy and many hoteliers, accommodation providers and restaurant owners were reporting it was now the second biggest weekend of the year, behind New Years Eve, he said.
There would be announcements in the next few weeks of developments for future races, he said.
Previously November was considered a shoulder season and one of the quietest times of year. The plan was to continue growing the event, he said. Hannah Wells, of Te Puke, was the first woman home in the Queenstown Marathon half marathon event. CREDIT: Debbie Jamieson
“We’ve obviously got capacity restraints with the trails but ultimately it’s probably
“One thing I’m really big on is even though you’ve got a very successful event here you never rest on your laurels and you never stop innovating and evolving an event. We’ve got a whole lot of stuff we want to put in place for next year which we’ll announce in the next few weeks.”
Currently Seeking Volunteers volunteernet.org.nz A Very Welly Christmas, Wellington, Saturday 10 & Sunday 11 December, 2016. A brand new event where Wellington really owns Christmas! Lambton Quay will be closed for a big Christmas celebration with choirs, candy canes, Christmas trees, and Santa himself. Volunteers are needed to assist with pack in/pack out and traffic and crowd control. Rotorua GLO Festival 2016, Rotorua, 29 – 31 December 2016 The Rotorua GLO Festival is the biggest FREE family friendly festival during New Year’s which attracts over 10,000 people. Super star volunteers required to assist with pack in and pack out of the events.
Events Update, December 2016
Tamaki Herenga Waka Festival 2017, Auckland, 28-30 January 2017 Heaps of roles available to be involved in this celebration of Auckland.
Page 5
Official Suppliers Do you need help with your event planning and development? Whether you need assistance with event feasibility research, planning and development or conducting an analysis, our team at Visitor Solutions can help. Being specialists in this field we have been involved with some key major events. We are pleased to be an Official Supplier of the NZAEP and look forward to supporting its members and growing the event sector.
Contact our official supplier for Insurance, Marsh, to receive details of your membership only offer: stuart.hartley@mmc.com
Every day 195,000 PwC people in 157 countries work hard to build strong relationships with others and understand the issues and aspirations that drive them. Over and above our traditional service offerings, PwC New Zealand also has a strong industry focus, with multi-discipline teams dedicated to key industry groups in both global and national markets. For our clients, this means the best local knowledge combined with the broadest global experience. Our partners and staff are dedicated to solving the complex problems businesses are facing in today’s changing market place. Now, more than ever, we have the resources to meet these needs through our truly integrated global network. www.pwc.co.nz
Visit our website for all details on all our supplier members for AV/Technical, Business/Insurance/Legal, Entertainment, Equipment Hire, Security, Signage/Marketing, Staging/Stands/Setup
nzaep.co.nz/suppliers
Events Update, December 2016
Page 6
Regional Updates WEST COAST Ashley Cassin – Regional Rep for the West Coast, ashley@ leftcoastevents.co.nz It’s now summer time and the Festive Season and the West Coast likes to celebrate as much as the rest of the country. As well as the Greymouth and Hokitika Santa Parades earlier in the month, a Coast-wide
WHANGANUI & PALMERSTON NORTH Lyn Cheyne, Lyn.Cheyne@ whanganuiandpartners.nz Motor cycling’s renowned Cemetery Circuit street race is on Boxing Day, 26th of December and attended by thousands. All classes of bikes race from old classics, sidecars, supermoto and Formula One superbikes. An event 65 years old with
perhaps as soon as 2018. Negotiations involving Rally New Zealand, the Tauranga City Council and the WRC promoter are exploring the chances of New Zealand regaining a place on the world championship calendar. There are hopes the event would bring large numbers of
The latest from our team of NZAEP Regional Reps Christmas Light Competition Light Up West Coast is on throughout December. And just around the corner is the commencement of a busy 2017 event season including the iconic Hokitika Wildfoods, the famed Kumara Races (and several other race meets Coast-wide over a two week window), the Multisport World championshipsCoast to Coast, Woodstock
entertainment to rock the night in. Family fun with the “Funky Monkeys” and Captain “Festus McBoyle” with the kid’s countdown and “Highly Flammable” premier pyro act at 9:30pm. Headline act is the thirteen piece band “Lost Icons” featuring music from Joe Cocker, David Bowie, Glenn Frey and Prince.
New Years Eve in the Square has an amazing light show, fireworks and musical
www.manawatunz.co.nz/visit/ events/
supporters to Tauranga, raise the region’s profile to wouldbe visitors and pump millions into the economy.
Mystery works spark Banksy speculation in Tauranga CBD
“Tauranga is our first preference but nothing will be decided for at least another six months,” says Rally New Zealand chairman Peter Johnston.
SOURCE: NZHerald.co.nz, 2 December 2016 Speculation is rife that international street artist Banksy could be in Tauranga after two Banksystyled artworks have been discovered on the walls of central city buildings. The images of a man and woman in a deep embrace, while checking their phones, and two children with a message referring to loving New Zealand popped up overnight in a service lane between Goddards Centre and 46 Spring St.
Jenna Quay – Regional Rep for Bay of Plenty, jenna.quay@ tauranga.govt.nz World Rally Champs seek Tauranga as venue SOURCE: Excerpts from Bay of Plenty Times, 24 November 2016
Events Update, December 2016
Specific details and more information from www. westcoast.co.nz/events/ Whanganui
international riders loving the down under action. This year Michael Dunlop, 13 time winner of the Isle of Man TT, will be racing around the streets of Whanganui. Closeup action and a great family day out. Winner of the 2015 Best Established Regional Event. www.cemeterycircuit. co.nz
BAY OF PLENTY
Tauranga sits in pole position to host a return of the FIA World Rally Championship (WRC) to New Zealand roads,
Motorbike Rally, Around Brunner Cycle Race, Driftwood Sand and Beach Sculpture Festival, Sand Dunes Beach Golf Classic, and a range of sporting, A&P Shows, cultural and other events.
New Zealand rally champ Hayden Paddon tackles a tricky corner in the 2016 FIA World Rally Championship in Mexico. CREDIT: Photo/Hyundai Motorsport
The two images are reflective of Banksy’s iconic street art style, which are globally known for portraying strong political or societal messages. Banksy is also arguably the
Page 7
world’s most successful anonymous artist. Despite years of fame, the identity of Banksy remains largely unknown. Tauranga City Council communications spokeswoman Viktoria Ermes said they were still trying to confirm whether the pieces were in fact done by Banksy. Ms Ermes said at least one of the pieces was a direct rework of a piece done in Bristol several years ago. ‘’It’s very exciting, the not knowing, but that is what street art is all about. We really don’t know who did it,’’ she said. The property on Spring St is about to be acquired
by Pacific Property Fund and managed by Property Managers Group. Group chief executive Scott McKenzie spotted the works this week and said he heard Banksy might be in New Zealand. “The word on the street is that Banksy could be in Tauranga now to covertly promote the recently announced Paradox Street Art Festival taking place in Tauranga from March to June next year, of which Banksy’s work will be a focal point,” Mr McKenzie said. “It’s brilliant for Tauranga and New Zealand to have Banksy’s work coming to the city and even more exciting to think he may actually be here in person right now,” he said.
The first collection of Banksy artwork to be displayed in the North Island will be part of the 2017: Paradox: Tauranga Street Art Festival, which will run from March 28 until the end of June. CREDIT: NZ Herald
Auckland hosting LPGA a game changer for local visitor economy SOURCE: ATEED Release, 17 November 20106 Last month’s announcement that Auckland is to host the LPGA-sanctioned McKayson New Zealand Open next year is a potential game changer for the region’s visitor economy – which is already Auckland’s largest and fastest-growing industry. The four-day tournament at the new Windross Farm course at Ardmore will play a key role in the growth of Auckland’s visitor economy, which is currently worth $7 billion to the region and is expected to grow by more than $2 billion in the next four years. It offers an unprecedented opportunity to showcase Auckland to its three main visitor markets, China, the USA and Australia, and secondary markets including Korea, Japan, Singapore, the Philippines, Indonesia and Thailand. The LPGA event, led by Auckland’s own Lydia Ko, will
Events Update, December 2016
showcase local golf courses, landscapes and tourism experiences – to the premium visitor and golfing market through broadcast coverage that will potentially reach 175 countries and more than 250 million households. As the region’s economic growth agency, Auckland Tourism, Events and Economic Development (ATEED) is investing in the event on behalf of Auckland Council. Auckland’s investment will total just over $1 million per annum for three years. Golf tourism to New Zealand grew to about $330 million in the year to August, and ATEED believes the LPGA’s presence in Auckland will help put its increasing number of worldclass courses on the radar of international golf tourists from Auckland’s three most important markets – China, the US, and Australia – and two secondary markets Korea (home of sponsor sports leisure company McKayson) and Japan.
The event is expected to deliver up to 13,000 visitor nights in Auckland’s shoulder tourism season, and generate up to $1.3 million a year new money for Auckland’s economy, with additional significant international media exposure value. McKayson’s title sponsorship alone will inject new money into the regional economy. Auckland Mayor Phil Goff says having star Kiwi Lydia Ko and 100 of the world’s elite women golfers in Ko’s home town will be fantastic for Auckland: “This will be a great showcase for Auckland, taking our city to millions of people in highvalue tourism markets in China, Australia, the US and UK. “Golf is a huge passion across Asia, the USA and Australia, and golfers are a priority special interest travel market segment for Auckland.” “Many choose to stay in luxury accommodation and spend on luxury experiences, and ATEED introduces them to
a range of investment and business opportunities while they are here. The tournament week will incorporate ancillary events to maximise media exposure, event promotions, community and fan engagement and build legacy benefits for golf in the region.
Linked In NZAEP Group
Over 250 members have already signed up to the Linked In exclusive NZAEP Group. Visit www.linkedin. com/groups nzaep-6934807 to get involved.
Page 8
UB40 concert pushed back over liquor laws SOURCE: Stuff.co.nz, 2 December 2016 Fears about ‘red, red wine’ have caused reggae band UB40 an early New Year’s Eve hangover. The UK pop and reggae band was set to play a late-night set at the Reggae by the River event in Taupo on New Year’s Eve but it seems Taupo is not as lenient as Kingston Town when it comes to liquor licensing and noise control. The concert has been pushed forwards, to start at midday, in order to cater for the wishes of local police who want to avoid concert-goers spilling out into other New Year’s Eve events. That means UB40 will be taking the stage at 4pm instead of the scheduled 8pm. They will still pay their full two-hour set of their hits. Director of Jacman Entertainment Jackie Sanders
was disappointed she had been forced to change the time of the concert despite having an incident free threeyears running the event. “We worked closely with the local [Taupo District] Council for several months to move the event from 30th December to New Year’s Eve,” she said. “Their intention being to offer the visitors and locals to the region a quality music event and timing the conclusion so that families could stroll down to the waterfront and enjoy the first wave of fireworks.” Jacman said police had raised some concerns about the flow of drunken revellers heading into town at such a late hour and opposed the liquor licence being granted. “They said the cancellation of Tauranga’s Mt Maunganui New Year’s Eve gave concerns we were going to attract people that would normally go there,” she said.
UB40 performs at The Red Red Wine Vineyard Tour 2016 at the Bowl of Brooklands, Pukekura Park. CREDIT: Robert Charles/ FAIRFAX NZ “I don’t think that’s the type of crowd we get. They are not going to pay $99 to see UB40. We’ve been doing this for three years. It is always an older crowd. I think people should be able to go and enjoy a drink and music on New Year’s Eve.
said they made the decision to move the time and gain a special liquor licence for the event.
Unable to cut through the red, red tape, and with the concert approaching, Sanders
“If people are unable to make it due to the new start time they are entitled to a refund.”
“It was the best compromise,” she said. “It just means the party starts earlier.
CAREERS CORNER We’ve recently advertised the following roles: • Senior Conference and Functions Manager, H3 • Event / Exhibition Manager, CINZ
Custom Stand Design & Build Hire Furniture Signs & Graphics Portable Displays Flooring & Wall Partition Hire
• Intermediate Event Producer, Uno Loco • Manager Strategic and City Events, Tauranga City Council • Events Manager, NZ Trade & Enterprise • Director, NZ International Science Festival • Commercial Events Developer, Hutt City Council • Events and Marketing Manager, Hawke’s Bay Racing • Event Operations Manager, Event Engine Ltd • Events and Conference Coordinators, University of Auckland • Manager Events and Arts, Christchurch City Council
www.peek.co.nz info@peek.co.nz 09 307 9585
Events Update, December 2016
• Organiser Events, Puke Ariki NZAEP members receive email notifications of career opportunities as they are listed on our website. If you would like to advertise your vacancy, request for proposals, tender or sponsorship opportunity to our 1,000+ membership base, please email info@nzaep.co.nz
Page 9
Members’ Marketplace Collective delivers hospitality experiences encompassing bespoke catering and dedicated service. As a New Zealand catering and hospitality organisation we are proud of our reputation
for delivering world-class experiences to a global audience. We set the benchmark for industry quality, innovation and sustainability practices. Collective also manages The
Orange, The Wharf and Orakei Bay, Auckland’s premier venues.
Situated directly off Auckland’s main motorways and a stone’s throw from the domestic and international airports sits the Vodafone Events Centre.
The adjacent Sir Noel Robinson Conference Centre offers state of the art design which allows natural daylight and features 1,260 sq. of pillarless floor space that can be divided by acoustically
rated movable walls. Then, inject a post conference adrenalin shot at the world’s most advanced artificial white water course at the Vector Wero Whitewater Park
A great security service is all about people – looking after them, their property or their business in the most intelligent and courteous way. So when you engage
a team to provide security, you want people who are genuine experts in their field and who can also be personable, responsive and great ambassadors. The
guiding principle of Platform 4 Group (P4G) is to offer you an intelligent, professional and accountable security and customer service.
Beca is one of the largest employee-owned professional services consultancies in the Asia Pacific, delivering a variety of consultancy
services across the Buildings, Government, Industrial, Power, Transport and Water market segments.
www.collectivehospitality. co.nz/
www.pacific.org.nz
www.platform4.co.nz
www.beca.com
A big win for the Bay of Plenty Two of summer’s largest and most popular music festivals are taking place in the Bay of Plenty in early 2017. The Tauranga region is home to both the Bay Dreams festival, which will be held
at ASB Bay Park Stadium in the Mount on January 2 with a warm-up party the night before on January 1; and One Love, which stretches across two days - February 4 and 5 on Waitangi weekend at the Tauranga Domain.
Only in its second year, Bay Dreams - presented by Pato Entertainment and Audiology - boasts around 50 acts – 18 of them international – including Shapeshifter, Sticky Fingers, Yelawolf, Peking Duk, Katchafire, Grandmaster Flash and Bizzy Bone. So popular is next year’s line-up, tickets to Bay Dreams have already sold out.
With capacity at this year’s festival increased to between 18,000 and 20,000, and with the event expected to sell out, One Love will again provide a massive financial boost to local businesses.
Events Update, December 2016
Later in February, the region will again play host to what has grown to become one of New Zealand’s largest and most successful two-day festivals, One Love – presented by Pato Entertainment. In its fourth year and with 22 bands playing over two
days, One Love has earned its reputation among music lovers as the southern hemisphere’s purest and most trusted celebration of roots, rock and reggae, drawing large numbers of punters from across New Zealand, including around 40 percent from Auckland, and indeed the world, with around 12001500 coming from Australia and the USA. Combined, Bay Dreams and One Love are expected to bring around $10 million into the local economy. Each event employs around 300 people. And not just that, both festivals will well and truly put the Bay of Plenty on the map as being host to two of New Zealand’s best music extravaganzas.
Page 10
Salmon die suddenly after being released for Fish and Game event SOURCE: Excerpts from Stuff. co.nz, 23 November 2016 A children’s fishing day has gone belly up after a run of salmon died just minutes after being released into a Blenheim river. The sudden death of 100 salmon in the Opawa River last month has scientists testing the waterway for possible contaminants. The Marlborough Kids Fish Out, organised by Fish and
Game, was supposed to take place on 20 November. Field officer Vaughan Lynn said he was shocked to find the salmon dead within 15 minutes of putting them in the river on Friday. “We put the fish in, but we noticed they looked a bit stressed, well, more stressed than they usually do when you’re releasing them,” Lynn said. “Then we glanced upstream,
and we saw these dead fish bodies floating around, and there was an eel looking a bit sick, and I thought, ‘oh, we’ve got a problem’.” Lynn called the Marlborough District Council and the council’s freshwater ecologist Pete Hamill ran tests on the water that morning. Hamill said a dissolved oxygen test showed the water had 15 per cent dissolved oxygen.
Nelson Marlborough Fish and Game field officer Vaughan Lynn holds up one of the salmon that died in the Opawa River. CREDIT: SCOTT HAMMOND/FAIRFAX NZ
WELCOME TO NZAEP’S NEW MEMBERS! Individuals: John Quinn, Audience Alive Correna Davies, Gap Filler Jody Keehan Jade Thorne
Events Update, December 2016
Camilla Railton, SPACE NZ Trust Haley Coe, The Halo Effect Organisations: Bay Venues Limited
“Anything below 80 per cent would cause stress to the fish, so this is well down at 15 per cent. We did measurements further upstream, and the further up you go, the levels do rise, so it appears to be something in that particular area.” About 60 Marlborough children had signed up for the event, the second of its kind and in the same spot as April’s fishing day, where rainbow trout were released. “It’s quite distressing really. You get the kids all excited, and then the fish all die, and then you’ve got to clean them up, it’s a shame. But what can you do?” Lynn was looking at new ways to hold the event. He liked the idea of digging a man-made pond by using an excavator to reveal groundwater, which had worked well in Tasman, he said. “We just need to find the right site, and find someone to sponsor the work. We would like to be able to do a couple of events a year. There’s definitely the demand for it. If we had a custom-built pond, we could hold half a dozen events a year. But it needs good flow, good depth, a bit of shade. Close to town, maybe within a half-hour drive. “There could be the right pond out there, we just need someone to point it out.”
Where can I get great Guidelines? Resource Bank Page 11
Event company turn web designers strategic advice.
Bay of Plenty communications and event company Cheeky Rooster is hitting the sweet spot by serving up quality websites fast for smaller events. Through its experience in putting together many of the region’s top events, including the Motu Challenge multisport race and the
Sunshine and a Plate Festival, the company has turned it’s talents to delivering a costeffective site that works well for events. Cheeky Rooster has over a decade of experience in the event industry in variety of roles including delivery, marketing or providing
Director Mike van der Boom saw the opportunity after seeing event start-ups struggling to get a website for a reasonable cost. “Often, a new event will get a cheap site developed that doesn’t really fulfil its needs or which has a difficult content management system. The other option is an expensive site which way exceeds requirements.” Van der Boom adds that a website is a crucial component in promoting an event, particularly when the fixture is new on the calendar. It is therefore a resource which has to be done
effectively, or the event might suffer. “We understand what event owners need. They need to be able to change content quickly by themselves, an ‘easy to use’ ticket purchase or entry process and, above all, they need a fit-forpurpose online presence which also fits within the budget.” Recent examples of sites developed by Cheeky Rooster include the Motu Challenge multisport event [www.motuchallenge. co.nz] in Opotiki and the Sunshine and a Plate Festival in Whakatane[www. sunshineandaplate.co.nz].
City council’s iconic events fund Need needs boost - chief executive guidance SOURCE: Excerpts from The Southland Times, 8 December 2016 A boost for the Invercargill City Council’s iconic events fund has been called for after the fund’s balance slipped to -$45,000 in 2015-16. Speaking at a meeting of the events committee on Thursday, council chief
executive Richard King said the council put in $200,000 a year for event creation and iconic events. Since the council’s events committee had been running, the number of iconic events had increased, King said. “What we need to do is boost the amount available for iconic events.”
On the other hand, the council’s second events fund for creation or promotion events presently had a balance of $185,220.
The council kept adding to its list of iconic events, which meant it had a negative balance of $20,000 for the 2016-17 financial year.
In 2015-16 the iconic events included the Buskers Festival, Burt Munro Challenge, the cycle tour of Southland, the Festival of the Arts, Surf to City, Kidzone, Polyfest, Bluff Oyster and Food Festival
Events Update, December 2016
volunteers?
“Overall, there’s plenty of money when you mash the two together,” King said.
It was hard to argue against the importance of iconic events, King said.
Caption: Crowds gather to watch the filming of Pork Pie in Invercargill. Credit: JOHN HAWKINS/FAIRFAX NZ
on managing
volunteernet.org.nz
NZAEP Facebook Page
See what over 380 of your colleagues are liking! Like our Facebook page HERE.
Page 12