SEASONED VETERANS

45% THEY ARE THE MOST PREVALENT PERSON IN OUR SAMPLE

» YEARS ACTIVE: they’ve spent the longest amount of time mountaineering

» SELF-PERCEIVED EXPERIENCE LEVEL: Intermediate to Advanced

» COMFORT GRADES: like ’Young, Active and Ambitious’ (high grades), but with a wider spread as they have people at both the lower and upper ends

» FREQUENCY: On average, 1 to 5 climbs/trips a year, much like ‘Occasional Adventurers’

» AGE: they are the oldest persona

» GENDER: Primarily male, they have the smallest proportion of females

» CLUB: most likely to be members of NZ Alpine Club

» CLIMBING PARTNERS: most likely to go on trips with people as experienced as they are, least likely to go with someone more experienced than them

» OVERSEAS EXPERIENCE: more overseas experience than the other personas

» DOMESTIC RESIDENCE: overwhelmingly South Island

» TRAINING: 79% have completed some type of formal avalanche training