Leanne Hall Prelist Book

YOUR PROPERTY JOURNEY WITH

Let me help you find your next home.

Leanne

Contents An Extraordinary Brand

3

Introducing Leanne Hall

4-5

The Real Estate Journey

6-7

What My Clients Are Saying

8-9

Whatever it Takes

10

Sale Results

11

Recent Sales

12-13

Marketing Your Listing

14-17

Top Tips to Achieve More

18

Methods of Sale

19

LOCAL EXPERTISE, GLOBAL REACH When your home is represented by Leanne Hall and the New Zealand Sotheby's International Realty brand it benefits from the worldwide recognition and prestige of the Sotheby's name and gains exclusive access to highly qualified global clientele.

nzsothebysrealty.com | sothebysrealty.com

AN

Extraordinary BRAND

As part of the largest real estate company in the world, we are in the unique position to offer a truly seamless local to global marketing approach from strategy to execution. Our commitment to unparalleled quality has been in place since the inception of the Sotheby’s brand over 275 years ago. With over 26,500 independent Sales Associates in 81 countries and territories and over 1,100 offices, our network members utilise marketing innovation with unmatched reach to present a home in the most successful way.

The Sotheby’s International Realty brand has the unique effect of lifting the profile and quality perception of a property which elevates it above the competition, sets it apart and gives it a clear point of difference in the market.

MEET

Leanne Hall Sales Associate Leanne Hall works with extraordinary reach to achieve extraordinary results – a perfect match for the wide-reaching New Zealand Sotheby’s International Realty brand. Leanne’s launch into real estate sales has been underscored with success. Regularly acknowledged with quarterly regional sales awards, the hard work Leanne undertakes for her clients has also been recognised at a national level having won Rookie of the Year across all New Zealand at the recent New Zealand Sotheby’s International Realty Awards.

Having a strong foundation in administration, Leanne is very particular about the service she delivers. Results-driven, hardworking, and service-oriented, she goes over and above to ensure all those she works with have an exceptional experience.

Leanne makes the most of her vibrant and bubbly nature in business.

Developing relationships is one of her key strengths, and she genuinely enjoys spending time with clients. Leanne can be relied upon to follow up and follow through. She takes a huge amount of satisfaction from delivering results that make clients happy.

A foodie who loves to entertain at home, in her time out Leanne is a dedicated runner and actively supports multiple causes in her community.

For energetic, professional, and meticulous real estate services, call Leanne Hall today.

M. +64 21 868 600 | leanne.hall@nzsir.com

THE REAL ESTATE JOURNEY

with Leanne

You invite me into your home

Presentation of our proposal to you

List your home

Behind the scenes scripts are written, photos and video are taken, social media prepared “pre-launch”

‘Go Live’ Launch – live campaign.

Communication is key from start to finish

•

Database

•

Negotiate offers

•

Print and digital publications

•

Under contract

•

Sold

•

Social media marketing

•

Settled

•

Email marketing

•

Signage

Getting your home ‘real estate ready’.

Discuss and agree on the preparation of your home (if required)

Provide you with a comprehensive marketing calendar outlining the selling process

Negotiations

Congratulations!

Great sales experience.

Once we had decided to market our property Leanne was excellent to deal with. From start to finish of the process she kept us fully informed every step of the way and if plan A didn’t work there was always a back up.

Nothing was too much trouble and Leanne went above and beyond to secure us the best possible price for our property. A pleasure to work with and well backed up by the rest of the Sotheby’s team.

Great Knowledge.

We found Leanne to be very knowledgeable with the area where we we’re buying. She answered our questions very well and when she said she was going to do something to follow up, she actually did so. At negotiating time, Leanne was quick to find the medium ground and secure the deal. We would recommend Leanne Hall to anyone interested in buying or selling in the Taupo area. We have told her that she will be called upon again when we choose to sell in the future.

DARRYL & FIONA | PURCHASERS

From our first meeting with Leanne her professionalism came across through her knowledge of the property and surrounding area. Easy to communicate with and able to answer any questions we had and has continued to correspond with us during the purchase. We would recommend Leanne to anyone who was looking to purchase/ sell in Taupo.

D O N ’ T J U ST TA K E M Y W O R D F O R I T

Outstanding!

Leanne recently sold our property in Taupo.

She is very professional, genuine and resultsdriven. Fantastic communication throughout, and she was a pleasure to do business with.

She made the process from start-to-sold, seamless and easy. I highly recommend Leanne if you are looking to sell or buy.

STEPHANIE & CAMERON | VENDORS

Great Communication and Help.

Leanne was very welcoming and keen to help us through the journey to own this home in Taupo. The times are challenging and we needed to arrange a virtual walk through of the house. Leanne is excellent to deal with and the negotiation process was open and quick with a great result for all. The after sale process has gone smoothly and we would recommend Leanne without hesitation.

Professionalism with a smile!

Would have no hesitation in recommending Leanne to anyone involved in the RE market, selling or buying. Not only good at what she does, Leanne also enjoys it, and that makes the whole experience so much simpler. If you have questions, she knows the answers or can be relied upon to get them for you. You’re in safe hands.

Professional and fully invested in clients.

Leanne was instrumental in both selling a property and purchasing a property.

She was always available when required and went over and above with her dedication in getting the ultimate result with the property sale and a subsequent property purchase.

She has a warm personable approach whilst retaining her professionalism.

I would have no hesitation in recommending her to future clients.

Leanne was great to work with, I received great communication from her, and professional service.

When working with Leanne, I found her to be extremely positive and had a good knowledge of the market. I liked her manor and how she presented herself. Not only did she answer all my questions but give me tips, and/or advice that I found very helpful. Leanne was very punctual and put much hard work and a lot of miles into selling me property. I found her reliable and extremely committed in getting me the best price possible. She was very easy to talk to and showed both written and verbal communication abilities. With Leanne nothing seemed to be to much of a problem and I am truly impressed with how she managed to met all my expectations. She was proactive, patient, and passionate when I came to selling my property, I found it stress free and pleasant. Leanne has been the top real estate agent I have worked with so far and would be happy getting her back in the future.

ED | VENDOR

W H AT E V E R

it takes

It is a simple philosophy. Whether it is styling, staging, glazing, electrical, plumbing, changing banks, new curtains or a quick touch-up of the walls, we have the contact.

I will work closely with you to help put you in touch with those trades and services that are tried and true. I am with you every step of the way to ensure your home is presented and marketed in its best possible light.

In keeping with the New Zealand Sotheby’s International Realty strong brand standards and guidelines, my execution is flawless; from digital presence to open home exhibition, sale strategy implementation, social media proficiency, and a global marketing platform.

Every property is unique, so too is our marketing strategy for your home, making sure that what you need is exactly what you get.

Targeting the right buyers starts from the time we first meet, getting to know and understand what you have loved about living in your home gives me an insight into the best features to capture in our advertising. The script is thoughtfully considered for your property, telling both a story of bricks and mortar, as well as creating an emotional bond with the audience.

THE PROOF IS IN THE

outcome

ADDRESS

SOLD

CV

%

Ngamotu Road, Hilltop

$920,000

$495,000

85.86

Tauhara Ridge Drive, Richmond Heights

$900,000

$600,000

50

Avon Close, Richmond Heights

$775,000

$480,000

61.46

Kaka Street, Taupo

$670,000

$406,000

65.02

Rimu Street, Taupo

$965,000

$520,000

85.58

Ngauruhoe Street, Hilltop

$1,200,000

$790,000

51.9

Tamamutu Street, Taupo

$650,000

$356,000

82.58

Brompton Close, Richmond Heights

$969,000

$495,000

95.76

Harvey Street, Waipahihi

$900,000

$395,000

127.85

Kaka Street, Taupo

$645,000

$380,000

69.74

Ngamotu Road, Taupo

$757,000

$474,000

59.7

Acacia Heights Drive, Acacia Bay

$1,110,000

$550,000

100

Rawhiti Road, Reporoa

$1,200,000

$800,000

50

Tauhara Ridge Drive, Richmond Heights

$1,125,000

$760,000

48.02

Mapara Road, Acacia Bay

$850,000

$400,00

112.5

Huka Falls Road, Rangatira Park

$650,000

$370,000

75.68

Grace Cresecent, Richmond Heights

$575,000

$382,00

50.52

Kaiuru Street, Nukuhau

$810,000

$510,000

58.82

Kinloch Road, Kinloch

$1,440,000

$805,000

78.88

Lake Terrace, Taupo

$1,069,000

$681,000

57.04

Hindmarsh Drive, Rangatira Park

$1,200,000

$670,000

79.1

Kaimanawa Street, Acacia Bay

$571,000

$381,000

49.87

Harvey Street, Waipahihi

$750,000

$575,000

30.43

Leanne’s

R EC E N T SA L ES

Hindmarsh Drive, Rangitira Park $1,200,000

Link Road, Wairakei $1,470,061

Roto Close, Wharewaka $992,000

Ngauruhoe Street, Hilltop $1,712,500

Cameron Drive, Acacia Bay $1,425,000

Tutukau Road, Ohakuri $1,175,000

Lakewood Drive, Nukuhau $935,000

Herapeka Street, Nukuhau $940,000

Roto Close, Wharewaka $1,080,000

Parekaawa Drive, Motuoapa $990,000

Kinloch Road, Kinloch $758,000

Lakewood Drive, Nukuhau $860,000

YOUR DIGITAL GLOBAL CAMPAIGN

starts here

Our global website, sothebysrealty.com (SIR.com), attracts more consumers to search, view and enquire than any other luxury real estate website. It offers featured lifestyle and destination content in 18 languages and converts to over 50 world currencies, relevant to the viewer’s location.

When a listing is made live on SIR.com, it represents the starting point of a comprehensive online marketing strategy that expands the exposure of a home. Your listing will flow from SIR.com to the most significant media companies and real estate focused websites in the world including the New York Times, Wall Street Journal, and Juwai.com to name a few. This results in Sotheby’s International Realty properties being viewed an astounding 140,000,000 times across SIR. com and our partner sites annually.

We are in the unique position to offer a truly seamless local to global marketing approach from strategy to execution. With an emphasis on brand exclusivity, a mobile first approach and video content integration, we are constantly at the forefront of digital innovation ensuring we are in sync with how our buyers consume information.

14

SIR.COM STATISTICS FOR THE LAST 12 MONTHS (AS AT Q4 2021)

> 46 MILLION website visits

> 202 MILLION page views

> 90 MILLION videos played

> 1 MILLION social media followers

GLOBAL MARKETING PARTNER WEBSITES

PLUS OVER 100 SOTHEBY’S INTERNATIONAL REALTY AFFILIATE WEBSITES

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DISCERNING READERS ARE WITH US TOO

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Within Sotheby’s International Realty is a stable of digital and print publications that provide extra opportunities for connecting with local and global markets. w Ne alan

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> DIGITAL COLLECTION

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Our national quarterly magazine features a mix of premium lifestyle and real estate related editorial along with a carefully curated selection n of fine properties available for sale. This publication allows oto i t us highlight the newest listings from across our network. It is c lle distributed o to some of the most desirable streets in New Zealand in Caupo T addition to our nationwide network and offices.

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Published on the last Friday of the month, Collection features all of our current listings, released as a responsive on-line flipbook.

Distributed to our exclusive databases in Waikato, Bay of Plenty, Coromandel, Rotorua, Taupo, Hawke’s Bay and Wairarapa, as well as shared and boosted across our social media channels.

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> E-BOOKS Collection and Property Style e-books are distributed to our electronic databases and linked from our e-mail footers, and across our social media platforms.

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With the ability to contribute to our international publications such as Reside and Sotheby’s Preferred, you have access to a global reach to some of the world’s highest net worth people.

OUR

finishing touch A picture paints a thousand words. Our aim is to ensure your property is presented at its very best across all chosen media.

TENDER

> PHOTOGRAPHY We know the first glance is vital. That’s why we work with a select group of professional photographers who are accomplished at architectural photography. This ensures that quality images represent your property at its best.

4

TENDER: Closes 12:00pm Thursday 24 October 2019, (unless sold prior by private treaty)

Step inside, it is so calm & inviting with neutral tones and modern detailing combined beautifully to create a wow factor and a relaxed vibe. It is all about ease of living in this magical entertainer with seamless flow out to a choice of two outdoor areas. This beautifully appointed home offers four bedrooms, two bathrooms including master bedroom with an en suite and two walk-in wardrobes. In addition, there is a generous hobby room which makes an ideal studio or work from home setup.

There is certainly more than meets the eye here with a super-sized basement and storage area.

Style, ambience and quality throughout, this solidly constructed home is worthy of your attention.

Each office is independently owned and operated. STLD Limited (licensed under the REAA 2008) MREINZ

N OTHIN G COM PA R ES

These provide a brief snapshot of your property to buyers who enquire at one of our showrooms, open homes, or directly with one of our Sales Associates worldwide.

Unwind Without Compromise First impressions will leave you in no doubt. If you are after a home that makes a statement - then you have just found it! A rare opportunity to secure an executive single level residence, elevated to capture stunning lake views in a prestigious location.

2

2

1,279 sq m

VIEW: nzsothebysrealty.com/TAUP0432 Open Home: Sunday 29 Sep 2:00pm - 2:30pm and Sunday 6 Oct 2:00pm - 2:30pm or view by appointment ANNETTE CAMERON: M +64 211 109 590 D +64 7 377 3166 annette.cameron@nzsir.com STACEY ROSS: M +64 210 250 7716 D +64 7 377 3166 stacey.ross@nzsir.com

nzsothebysrealty.com

N ZSOTHEBYSR EA LTY.COM

> PROPERTY CARDS

WAIPAHIHI 18 Botanical Heights Drive

Sold

178 TE MATA MANGATERETERE ROAD, HAVELOCK NORTH, HAWKE'S BAY

> MARKETING TEMPLATES Retaining the standard set by the Sotheby’s International Realty network, we use a variety of templates for print media advertising, direct mail, on-line and e-marketing to target discerning buyers from our local, national and global databases.

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> SIGNAGE Our distinctive blue signage not only direct quality buyers to your property, they act as quality mark that what awaits inside is something special.

AUCTION

6:00PM, 24 AUGUST 2019 (unless sold prior)

88 KENT TERRACE 4

OPEN HOME Each office is independently owned and operated. SHB Limited (licensed under the REAA 2008) MREINZ. Each office is independently owned and operated. SHB Ltd (Licensed under the REAA 2008) MREINZ.

2

2

Floor: 260 sq m | Land: 8,491 sq m

Stella Holmes 027 123 4567 nzsothebysrealty.com/HBNP1029 Each office is independently owned and operated. SHB Ltd (licensed under the REAA 2008) MREINZ.

REAL ESTATE

ready

OUR TOP TIPS TO ENSURE YOU ACHIEVE MORE

1 DECLUTTER

DE-PERSONALISE

FIRST IMPRESSIONS COUNT

FRESH IS BEST

ADD COLOUR

IF YOU NEED ANY ADVICE ON GETTING YOUR HOME READY FOR SALE, JUST ASK. 18

METHODS OF SALE AUCTION

TENDER

• Definite time-frame on sale process.

• Definite time-frame on sale process but as opposed to Auction, retains confidentiality between purchasers and allows the Vendor to deal with the preferred party, should they wish.

• Promotes the property – ‘you can’t sell a secret’. With a strong marketing campaign, this can promote the property to attract the most attention.

• Creates competitive and urgent atmosphere, attracting a broad range of buyers.

• Bidders compete against each other – not with the Vendor.

• Provides comfort and transparency to purchasers.

• Promotes integrity – equal opportunity.

• Purchasers at Auction must be in a cash unconditional position to bid. If the hammer drops, the property is sold.

• Vendor has control, can dictate terms and conditions, sets a reserve price they are happy to sell at.

• Unconditional buyers only, which for higher priced properties can reduce the number of parties bidding.

• Public process for the Vendor, not every property (or Vendor) suits Auction.

DEADLINE SALE

(EXPRESSION OF INTEREST) • Requires parties to register their interest in the property and present an offer within the designated time frame.

• Creates competition in the unknown, people are not limited by what others are prepared to offer, and pay what they are comfortable to secure the property.

• Offers may include conditions (e.g. subject to sale/ finance/ builders report) or trades as part of the purchase price, but our aim is still to work purchasers into a cash unconditional position.

• Especially suits properties that require ‘in depth’ investigation and due diligence.

• Vendor has control, having the ability to work with the Tender of choice, or not at all.

• Attracts good enquiry and feedback of value that the market sees.

If does not sell at Tender allows accurate pricing post.

• Offers submitted at close of Tender are live and valid for a period of five days. They cannot be withdrawn.

LISTING PRICE • Properties are advertised with a price. This method of sale still allows the buyer to negotiate with you on the price.

• Buyers are clearly aware of a Vendor’s expectations.

• Unearths buyers who are interested in commencing negotiations for the purpose of the property.

• Recent market statistics and Sales Associate/Vendor consultation set the price ahead of the market.

• Invites the purchaser to submit expressions of interest on their terms, not Vendor terms.

• This may allow for a quick sale and targets buyers within a given price bracket.

• Allows the Vendor to look at a number of offers, allows the market to indicate the value of the property.

• Purchasers love to see a fixed price. The further away a purchaser is from a property (think international) the more confidence they have to travel and view with a fixed price.

• Not widely known as a method of sale and a softer approach than Tender.

• Realistic pricing generally produces a reasonably quick sale.

• Can limit enquiry and potentially indicate the Vendor is not highly motivated to sell.

• Can very easily create a price barrier and get no enquiry.

BY NEGOTIATION

PRICE ON APPLICATION

• There is no defined sale date, which reduces the ability to generate urgency to bring parties to the negotiating table with serious intent.

• There is no defined sale date, which reduces the ability to generate urgency to bring parties to the negotiating table with serious intent.

• No price is ever required to be provided on the property when enquiry occurs. Willing buyer meets willing seller.

• Generates enquiry from buyers, generally through e-mail to the Sales Associate, which then in turn allows dialogue to begin, and a database to be built of interested parties in the home.

• Sales Associate should provide guides to purchasers which are statements of fact. This could be either the C.V., or offers turned down previously • With the approval of Vendor can be used in conjunction with a ‘buyers from’ guide. A minimum budget qualifying someone to view the home, but not a number where an offer would be accepted.

• Used early in coming to the market, pre-Tender or Auction campaign or alternatively post campaign while offers or interest are being exhausted.

• If enquiry is slow, generally the main reason is price, the only way to go is down.

• A price is required to be provided on the property when enquiry occurs, which the Vendor would sell at today.

• The database can then be contacted as circumstances change, which may be method of sale, price, Open Homes.

Let me help you find your next home.

M +64 21 868 600 | leanne.hall@nzsir.com

Each office is independently owned and operated. STLD Limited (licensed under the REAA 2008) MREINZ.