TRAINING MANUAL
HEALTHY & BEAUTIFUL HAIR THROUGH PLANTS
1
For over 50 years, PHYTO PARIS has been a leader in plant-based hair care and salon-quality formulas. Our products embrace the principle that healthy hair begins at the root. Built on a heritage of craftsmanship and cutting edge scientific innovations, PHYTO PARIS boasts the highest concentrations of pure plant extracts in today’s beauty market. Our formulas are 95% natural overall with select products up to 100% natural. As one of the world’s most respected hair care brands, PHYTO PARIS is recognized as a symbol of performance, expertise and timeless beauty.
POWERFUL HAIR CARE WITH PROVEN RESULTS BORN FROM OUR GENUINE LOVE AND RESPECT FOR NATURE.
2
P
H
YT
O, MAD E
IN
R

F
E
AN CE COS M
From our dedicated PHYTO PARIS Laboratories where formulas are developed, to our Parisian production site where products are made under stringent quality guidelines, the entire process from plant to product takes place in France. This ensures complete traceability and optimal quality for all our products. Product effectiveness and safety, employing rigorous procedures and complying with regulations are an absolute priority for PHYTO PARIS.
T
IC

PHYTO
,
M
A 3
C
D
E
E
made in france
Alès Group creates, formulates, manufactures and sells across the world prestige skincare, hair care, fragrances, and professional color, under the brands PHYTO PARIS, PHYTO SPECIFIC, SUBTIL, LIERAC and CARON. True to the philosophy of its founder, the Alès Group, still family-owned and independently operated, has its own Research and Development laboratories and prioritizes the use of natural ingredients derived from the plant world.
4
5
TABLE OF CONTENTS PHYTO PARIS STORY THE STORY OF TWO PASSIONS: HAIR AND PLANTS PHYTOTHÉRATHRIE A REAL PHILOSOPHY OF HAIR CARE PIONEERING FORMULAS CULT PRODUCTS A SCIENTIFIC APPROACH TO PLANTS PHYTO PARIS'S SIGNATURE A DEMANDING FORMULATION CHARTER BIOLOGY OF THE SCALP BIOLOGY OF THE HAIR MOLECULAR STRUCTuRE OF HAIR HAIR GROWTH CYCLE
8 10 12 15 17 19 20 21 23 24 25 26
OUR PRODUCTS TREATMENTS HEALTHY HAIR AND SCALP
29
OILY AND SENSITIVE SCALP
31
SCALP PRONE TO DANDRUFF
32
THINNING HAIR, TEMPORARY - WOMEN
33
THINNING HAIR, CHRONIC & SEVERE - MEN
34
PHYTOLOGIST
35
SHAMPOOS & CONDITIONERS BEAUTY SHAMPOOS
37
EXPRESS CONDITIONERS
43
PHYTOELIXIR PHYTOKÉRATINE EXTRÊME PHYTODENSIA
45 50 53
BEAUTIFIERS PRE-SHAMPOO OILS
60
DEEP CONDITIONING MASKS
61
LEAVE-IN CARE
63
THE FRENCH BLOW DRY
65
BLOW DRY MUST-HAVES
67
PHYTO PLAGE PHYTO PROFESSIONAL EDUCATION TOOLS GLOSSARY
71 75 81 83 6
7
PHYTO STORY
The story of two passions:
HAIR AND PLANTS
It all started when Patrick Alès was a salon apprentice in Paris during the 1950s. He noticed that chemically-laden products were taking a serious toll on the hands of hairdressers and the hair of their clientele. The first seeds of his idea for a much gentler, less harmful range of hair products were quietly sown. After purchasing a home in the lush countryside of Southern France, Patrick Alès discovered the power of plants and decided to develop a botanical hair care line. In the attic he found old glass jars containing essential oils and dried plants collected by the previous owner, an herbalist and healer, and started researching their therapeutic benefits. Soon after, he began experimenting in his kitchen by mixing plant extracts in an old baker’s kneading-trough to rescue his clients’ dry, bleached-out locks in the sixties. That inspired his first products: HUILE D’ALÈS and PHYTO 7. In 1965, Patrick Alès open his very own salon near the Champs-Elysées, still open today, where his A-list clients such as Brigitte Bardot, Catherine Deneuve and Jacqueline Kennedy Onassis became loyal to his new botanical hair care brand. It was in 1967, when he introduced PHYTO PARIS to the public.
PHYTO PARIS WAS BORN. It was an instant smash on a worldwide scale.
8
1965
Opening of the Patrick Alès salon in Paris.
1966
Invention of the blow dry technique by Patrick Alès.
1967
Creation of a new approach to hair care. Patrick Alès invents PHYTOTHÉRATHRIE, a very innovative concept of treating hair through plants.
1969
Creation of the PHYTO PARIS Laboratories. Convinced of the effective benefits of plants on the hair, Patrick Alès never stopped searching for the most active plant extracts, working with the best scientists.
1998
Creation of PHYTO SPECIFIC, the very first prestige range of
9
PHYTO STORY
PHYTOTHÉRATHRIE As he was steadily building his reputation through his haircuts and later his “brushing” hair style (French word for blow dry) which he created in 1966, Patrick Alès was already thinking about avoiding the damage that chemicals used in professional products were causing to the hair and the hands of the hairdressers. With a motto that he will always keep: “Primum, Non Nocere” (first, do no harm), and a conviction that if plants have cosmetics virtues for the skin, they must also have some for the hair – Patrick Alès began to study plants with the most beneficial properties for the hair and scalp. In 1967, he created PHYTOTHÉRATHRIE*, a ground-breaking concept of treating hair through plants, in line with the brand's identity: Beautiful And Healthy Hair Through Plants.
“The ecosystem of the hair and scalp is alive and precious. PHYTO PARIS’s mission is to treat them with care and respect” - Patrick Alès
*PHYTOTHÉRATHRIE (Greek): Phyto = plants, thera = care, thrie = hair 10
11
OUR PRODUCTS
A real philosophy of
HAIR CARE
Rooted in the belief that beautiful hair grows from a healthy scalp, just as plants grow from fertile soil, PHYTO PARIS creates uniquely powerful formulas that are not merely cosmetic but rather providing lasting results by treating the hair and scalp holistically. We leverage botanical expertise and science to deliver highperformance, treatment-based products that care for the hair from root to tip. For Patrick Alès,
“There is no such thing as bad hair, only poorly treated hair”. He believes hair beauty & health can only be achieved through a thorough approach. For this reason, he developed a 5-step ritual, which is still at the heart of our treatment philosophy. 1. TREAT hair and/or scalp with a pre-shampoo treatment. 2. CLEANSE with a formula tailored to your specific hair type or concern. 3. CONDITION with a deep conditioning mask or an everyday conditioner. 4. BEAUTIFY AND PROTECT with a custom leave-in care formula. 5. STYLE with our revered blow dry must-haves.
12
13
”
BEAUTIFUL HAIR GROWS FROM A
healthy scalp
”
- Patrick Alès
14
Pioneering
FORMULAS
15
50 YEARS OF PRODUCT INNOVATIONS
NEARLY
-
1967. PHYTO 7. Our legendary day cream for hair.
-
1969. PHYTODÉFRISANT. A synergy of emollient plants to gently smooth hair without chemical action. Revolutionary in the 60's!
-
1974. PHYTO PLAGE. An unprecedented concept: hair needs protection from the sun just like skin.
-
1979. PHYTOLAQUE. A botanical hairspray formulated with natural resins and silk proteins to finish style while smoothing the surface cuticle.
-
1980. PHYTOPHANÈRE. Clinically researched vitamins for the beauty of hair and nails.
-
1992. PHYTOCYANE. As different types of hair thinning have different causes, PHYTO creates a treatment especially for female-pattern thinning with spectacular beauty results.
-
2009. PHYTOLIUM 4. A high tech formula armed with 4 patented complexes including stem cells from wild apple trees to prolong hair's life cycle.
-
2011. PHYTOKÉRATINE. Directly inspired from cosmeceutical medicine techniques: hyaluronic acid and a botanical keratin filler for in-depth repair.
-
2015. PHYTOLOGIST. The very latest scientific research, an exceptional treatment for men and women seeking to regain hair thickness and abundance.
-
2016. PHYTOELIXIR. Encapsulated macadamia oil for a controlled time-release delivery and 48-hour of intense nutrition.
16
Cult
PRODUCTS
PHYTO 7 & PHYTO 9
A groundbreaking hair support system engineered with a potent bioactive complex for chronic and severe hair thinning.
PHYTOJOBA
PHYTOKÉRATINE EXTRÊME
Formulated with fragrant jojoba oil to replenish moisture to dry hair without weighing it down. A salon staple!
17
PHYTOLOGIST
99% botanical. Our iconic daily moisturizers formulated with respectively 7 and 9 plant extracts to keep dry hair of all textures looking beautiful and shiny.
The repairing power of botanical keratin to strengthen damaged and brittle hair.
PHYTOCYANE & PHYTOPHANÈRE The power duo for stronger, fuller, thicker hair.
PHYTOPOLLÉINE
100% pure and essential oils. Works to purify and energize the scalp to beautify hair where it begins. Contains nearly 4 pounds of fresh plants per 0.8 fl. oz. bottle.
PHYTODÉFRISANT
A cult classic, this heat-activated smoothing balm preps hair for the ultimate smooth & sleek, chic blow dry. 99% natural.
PHYTOVOLUME ACTIF
A backstage must-have, this heat-activated spray elevates the roots to make hair bouncier and more voluminous.
18
A scientif ic approach
TO PLANTS
PHYTO PARIS Laboratories, with its high-tech, innovative scientific lab complete with doctors, pharmacologists, botanists and biochemists, is able to identify the most active plant extracts in order to reveal the prime beauty of hair. Their work, validated by rigorous scientific experiments, has opened the way towards innovation, and has allowed PHYTO PARIS to become a renowned pioneer in hair care. In the quest for beautiful and healthy hair, PHYTO PARIS collaborates with the CNRS (1), INSERM(2) and hospital research centers such as renowned SaintLouis Hospital in Paris, specializing in dermatology. The recent introduction of stem cells into advanced formulas for genetic hair loss has proven our dedication and commitment to scientific research.
19
(1) CNRS: The French National Center for Scientific Research. (2) INSERM: National Institute for Health and Medical Research.
PHYTO HAS MADE UTMOST PLANT CONCENTRATION
its signature
Behind PHYTO PARIS’s dedication for beautiful and healthy hair through plants lies a long scientific path and unique formulation savoir-faire from plant to product. COMBINING PLANT EXTRACTS PHYTO PARIS develops its formulas with expertly selected plants. Because one plant can boost the properties of another, PHYTO PARIS biochemists are constantly looking to create the highest performing combination of botanical ingredients. Pioneer products in the field of natural beauty - PHYTOPOLLÉINE botanical scalp treatment is the best example of this art of dosage and mixing. It combines, in a 100% botanical formula, aromatic essential oils and plant extracts with treatment benefits, which were selected for their complementary and ideal synergetic actions. A UNIQUE EXTRACTION METHOD The PHYTO PARIS Laboratories produce their own plant extracts with a rigorous methodology and thanks to high-performing proprietary techniques that concentrate the unique power and infinite benefits of the plants. This unique savoir-faire allows them to extract the most active part of the plant (leaf, flower, stem or root) based on strict performance criteria (including safety) and to use in the most effective concentration.
Water is one of the most common fillers used in hair care formulations. Instead of adding water to its fomulas, PHYTO substitutes it with potent plant extractions to obtain
100% active formulas.
20
A demanding
FORMULATION CHARTER
ULTIMATE PERFORMANCE & SAFETY
All our products are tested in vivo and in vitro to ensure the highest levels of performance, stability, safety and tolerance. We also work with independent laboratories on clinical and consumer product tests of usage.
SENSATIONAL TEXTURES
PHYTO PARIS prides itself on offering high-performance formulas with sublime textures and extraordinary fragrances making each treatment a pure moment of well-being.
PLANT PREFERENCE
PHYTO PARIS products are 95% natural overall and up to 100% natural, while avoiding the use of chemical substances like parabens, silicones, mineral oils, and synthetic alcohols. As an example, PHYTO PARIS replaces synthetic alcohol in all its hairsprays by beetroot alcohol –less drying for the hair.
MINIMAL USE OF PRESERVATIVES
PHYTO PARIS formulas are housed in recyclable glass and aluminum for their nonporous properties, which help minimize the use of preservatives without compromising efficacy.
21
22
Biology of
THE SCALP
The very thin layer of skin that comprises the scalp is different from the skin on the body. The scalp’s skin holds an intricate network of blood vessels and nerve endings with a dense concentration of oil and sweat glands. HYDROLIPIDIC FILM The epidermis is covered with the hydrolipidic film, which protects against penetration of foreign substances and pathogenic germs. The hydrolipidic film is formed of elements derived from our body— sebum, sweat, and disintegrated keratinocytes—as well as external elements such as cutaneous flora, dust, etc. This film has a slightly acidic pH balance, approximately 5 on the scale, which is why it is commonly described as the skin’s “acid mantle.”
EPIDERMIS The epidermis is the outer layer of skin formed by layers of cells that are constantly multiplying. These are held together by “cement-like” lipids, called the stratum corneum, which ensures the impermeability and resistance of the skin’s surface.
DERMIS The dermis contains the hair bulb, the sebaceous and sweat glands, and the vascular and nervous networks. It holds the living part of the hair.
HAIR BULB The hair bulb is the lower expanded extremity of a hair that fits like a cap over the hair papilla, a knoblike vascular indentation of the bottom of a hair follicle.
SEBACEOUS OIL GLANDS
Each hair shaft is associated with a sebaceous gland. The sebaceous glands manufacture sebum,
23
a combination of different fatty substances that work to protect the skin and the hair cuticle to ensure sufficient moisture retention.
SWEAT GLANDS
The sweat glands are small tubular glands that secrete sweat through tiny openings in the skin, called pores. Sweat participates in the formation of the hydrolipidic film and in the thermal regulation of the body.
HYPODERMIS
The hypodermis is the innermost and thickest layer of the skin. It is composed of cells that accumulate and store fats, known as adipocytes. These cells are grouped together and are separated by connective tissue.
Biology of
THE HAIR
Hair is made up of keratinized cylindrical proteins, which emerge on an angle from the hair bulb. Hair has two separate structures: the hair follicle and the hair shaft, the latter being visible to the naked eye. THE HAIR FOLLICLE (FIG. 1) The hair follicle is approximately 0.2 inches below the epidermis, in a pouch-like structure that contains several layers with various functions. Its innermost part is characterized by a bulb-like swelling which contains the papilla and capillaries that nourish the cells. The hair bulb is the only living element and the cells actively multiply at this level. As they migrate towards the surface, they gradually keratinize to form the hair shaft.
therefore, determine the physical properties of the hair shaft: diameter, strength, elasticity and color. There are pigment cells, called melanin, that are distributed throughout the cortex and medulla (if present) giving hair its characteristic color.
ESTRUCTURA MOLECUL DEL CABELLO
A sheath surrounds the bulb, proctecting and molding the growing hair shaft. The shape of the sheath will determine the hair texture —straight, wavy or curly. Every hair follicle is associated with one or several sebaceous glands that secrete sebum. The sebum lubricates the hair, giving it shine and flexibility.
The cuticle is the outermost layer and is comprised of tightly packed, overlapping scales similar to shingles on a roof. The cuticle forms the translucent, protective layer of the hair shaft and maintaining its integrity is of fundamental importance. As cuticle cells age, they become progressively flatter and may stifle the growth of the cortical cells. HAIR SHAFT
THE HAIR SHAFT (FIG. 2)
ZONE OF KERATINIZATION
The hair shaft is the non-living portion of the hair made up of a fibrous protein called keratin. It has three different layers.
PAPILLA
THE CORTEX The cortex is the next layer which consists of sulfur-rich, keratinized, cortical cells. The cortical cells determine the thickness of the cortex and
HAIR BULB
BLOOD CAPILLARIES
THE MEDULLA The medulla is the innermost layer of the hair shaft and is not always present. It is a loosely organized tube of compacted cells.
ROOT
MEDULLA
CORTEX
MICROSCOPIC IMAGE OF CUTICLE
24
Molecular structure of
OF THE HAIR
KERATIN (84%) ❙ Hair is made up of fibrous proteins called keratin. ❙ M ost of the keratinous proteins provide hair with its elasticity and are present within the cortical cells and the cuticle. ❙ Hair protein is made up of 18 amino acids, the most important being cystine, rich in sulfur. It gives hair its strength. ❙ W ithin the cortex, the keratin is organized into protofibrils, composed of 4 chains of keratin. This assembly is held together by bonds or bridges between the atoms of the different chains. These bonds may be of variable strength: weak bonds such as hydrogen bonds can be distinguished from the stronger ionic bonds and sulfur bridges. It is by acting on these bonds that the shape of the hair can be modified.
❙ P resent in the intercellular cement of the cortex and the cuticle, they provide the hair with a certain impermeability and ensure the cohesion of the fiber. ❙ P resent in the sebum produced by sebaceous glands, lipids work to protect the scalp and lubricate the hair, thus preserving its suppleness and sheen.
MELANIN (1%) ❙ Melanin gives hair its natural color and pigment.
WATER ABSORPTION (12%) ❙ H air also contains water which, although it makes up only 12-18% of the hair, is extremely important for its physical and chemical properties. ❙ The absorption of water gives hair its required moisture content which is essential for hair’s health. ❙ It takes an average of 30 minutes for the hair to be fully saturated.
LIPIDS (3%) ❙ Some lipids are produced in the hair bulb while others are supplied by the sebaceous glands. ❙ Moisture-rich lipids ensure shiny, healthy hair. ❙ Produced in the hair bulb, they are formed from sterols, fatty acids and ceramides.
25
MELANIN 1%
LIPIDS 3%
WATER 12%
KERATIN 84%
Hair growth
CYCLE
Hair follicles grow in repeated cycles and the time these cycles last varies for each individual. Each hair has a life cycle of approximately 3 to 5 years, and each follicle should have 25 life cycles. Each cycle can be broken down into 3 phases and each hair passes through these phases randomly, independent of the neighboring hairs. ANAGEN (growth phase) The anagen or growth phase can vary from three to five years. At this time, the cells in the root of the hair are dividing rapidly. Approximately 85% of all hairs are in the growing phase at any one time. Hair grows approximately 0.4 inches per month and six inches per year. Some individuals have trouble growing their hair beyond a certain length because their growth phase is shorter than others. Duration: 3 to 5 years.
CATAGEN (transitional phase) At the end of the anagen phase, the hair enters into the catagen phase which lasts about 1 to 3 weeks. Approximately 3% of all hairs are in this transitional phase at any one time. Hair growth then ceases, and the outer hair follicle shrinks and causes the papilla to break away and become attached to the root. Duration: 1 to 3 weeks.
TELOGEN (fall phase) The telogen phase follows the catagen phase and normally lasts about 5 to 6 weeks. Approximately 10-15% of all hairs are in this phase at any one time. During this time the hair does not grow but stays attached to the follicle while the dermal papilla stays in a dormant or resting phase below. At the end of the telogen phase, the hair follicle reenters the anagen phase. The dermal papilla and the base of the follicle join together again and a new hair begins to form. If the old hair has not already been shed the new hair pushes the old one out and the growth cycle starts all over again. About 50-100 telogen hairs are shed throughout 1 day. Duration: 5 to 6 weeks.
26
27
TREATMENTS PHYTO PARIS offers a unique range of advanced formulas that treat problems at the root. Our scalp treatments target a host of client concerns, from hair thinning to scalp irritation, oiliness and dandruff. Highly-concentrated with essential oils, therapeutic plants, and powerful botanical complexes, they do wonders to stimulate microcirculation and deliver nutrients directly to the follicle, while creating a healthy environment to grow healthier, stronger, fuller hair.
28
29
TREATMENTS HEALTHY HAIR AND SCALP
PHYTO #1 SELLER
PHYTOPHANÈRE
PHYTOPOLLÉINE
dietary supplement
botanical scalp treatment
HAIR AND NAILS
ALL SCALP CONDITIONS
A 'beauty pill' that supports fuller, thicker hair, stronger nails and glowing skin from the inside out.
A universal scalp remedy for those suffering from an unbalanced scalp.
Promotes fuller, thicker & stronger hair Strengthens nails and reduces splitting
Purifies and balances the scalp Stimulates microcirculation
Boosts skin radiance
Energizes and fortifies hair
Increases lash volume and length
B oosts the action of all thinning hair treatments C reates an optimal environment for healthy natural hair growth
K E Y I NGRE DI E NT S :
plant-based, non GMO biotin (vitamin B7), vitamins A, B, C and E (acerola, carrot, soybean and wheat germ oils), essential fatty acids (borage seed and fish oils) and anti-oxidants (rice bran oil) CONTAINS FISH, SOY AND WHEAT.
KEY I N G R ED I EN T S: 100% botanical. Essential oils of cajeput, lemon, rosemary, sage and cypress.
DI RE CT I ONS :
D I R EC T I O N S:
Take two caplets per day with a glass of water, preferably in the morning.
Apply directly to the scalp section by section, using the applicator tip to distribute. Massage gently into scalp. Leave on for at least 20 minutes and then shampoo.
US AGE :
U SA G E:
To obtain better results, use PHYTOPHANÈRE for at least a 4-month period.
Use 1x or 2x a week. Do not use 3 days prior to or after a chemical process.
PHY T O T I PS :
P H YTO TI P S:
Take twice a year, Spring & Fall, when hair tends to grow slower due to seasonal changes and weather.
Recommended for dry, oily, itchy, sensitive or a flaky scalps, and weak or thinning hair. Boost the action of PHYTOCYANE, PHYTOLIUM 4 and PHYTOLOGIST treatments. Leave on overnight for optimal effect.
CLI NI CAL RE S ULT S :
95% effectiveness: visible improvement in the quality of hair.
I n a study conducted by an independent laboratory on 20 women having experienced thinning, weakened or damaged hair.
SIZE:
SI ZE:
Glass bottle, 120 caplets. 2-month supply.
Glass bottle, 0.8 fl. oz. 30
31
PHYTOLOGIST THINNING HAIR, TEMPORARY & CHRONIC - MEN & WOMEN
PHYTOLOGIST
PHYTOLOGIST
absolute energizing shampoo
exclusive scalp & hair concentrate
ALL TYPES OF HAIR THINNING CHRONIC & TEMPORARY (FOR MEN AND WOMEN)
ALL TYPES OF HAIR THINNING CHRONIC & TEMPORARY (FOR MEN AND WOMEN)
An energizing shampoo is the best complement of the exclusive botanical concentrate PHYTOLOGIST to support stronger and thicker hair. The botanical ingredients complex invigorates and strengthens the scalp and hair, which is gently cleansed and texturized. It appears stronger, thicker and more beautiful!
An advanced solution for men and women experiencing temporary to severe hair thinning due to stress, fatigue, illness, pregnancy, hormonal imbalance, or genetics. This leading formula boosts density and thickness of hair for an abundantly full head of hair!
Helps with all types of hair thinning, whether it is hormonal, temporary, chronic or severe H air is protected and strengthened Hair is visibly thicker Stimulates the scalp to promote healthy hair Scalp is invigorated for a better penetration of the treatment.
Supports hair and scalp health for stronger, fuller, thicker, and denserlooking hair H elps shorten the resting phase (telogen) of the hair life cycle to restore density and fullness Encourages healthy natural hair growth Improves thickness and luster of the hair L ightweight, fast absorbing formula Fresh fragrance
K E Y I NG RE DI E NT S :
KEY I N G R ED I EN TS:
Cocoa extract, guarana extract, red algae extract, horsetail decoction, hyaluronic acid, milk thistle extract
99% botanical , drug-free formula. Cacao, indian gentian, scutellaria baicalensis, globularia cordifolia
DI RE CT I ONS :
D I R EC T I O N S:
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving the lather on for 2 to 3 minutes. Rinse thoroughly.
Use on cleaned, towel-dried hair. Apply on the scalp in straight lines using the applicator nozzle. Gently massage to distribute through out scalp and hair. DO NOT RINSE.
US AGE :
U SA G E:
Apply 2x to 3x a week. Use in conjunction with PHYTOLOGIST Botanical Scalp and Hair.
Apply 3x a week for 3 months. Renew twice a year.
PHY T O T I PS :
P H YTO TI P S:
Alternate with a daily shampoo such as PHYTOAPAISANT or PHYTOPANAMA.
May be used year-round to promote optimal cosmetic benefits.
SIZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
12 vials x 0.118 fl. oz. 1-month treatment 32
TREATMENTS THINNING HAIR, TEMPORARY - WOMEN
PHYTOCYANE SHAMPOO
PHYTOCYANE TREATMENT
densifying treatment shampoo
revitalizing treatment serum
THINNING HAIR, TEMPORARY
THINNING HAIR, TEMPORARY
A revitalizing shampoo formulated to address temporary thinning caused by stress, fatigue, pregnancy, medication, or seasonal changes.
A powerful scalp serum to restore fullness, thickness and luster to fine, thinning hair caused by stress, fatigue, pregnancy, medication, or seasonal changes.
S timulates microcirculation on the scalp E ncourages keratin production to improve thickness of the hair Imparts strength and vitality to hair P repares the scalp for the action of PHYTOCYANE TREATMENT
Supports healthy natural growth E ncourages keratin production for thicker, stronger hair R estructures the hair fiber to improve its luster Helps d elay the appearance of gray hair, anti-aging benefits
KEY IN GRE DI E NT S :
KEY I N G R ED I EN T S:
Ginkgo biloba extract, grapeseed, vitamin B6, procyanidins and cinchona bark extraction (40%).
Ginkgo biloba and viburnum extracts, grapeseed procyanidins, B vitamins, silk proteins and tyrosine derivative.
DIRECT I ONS :
D I R EC T I O N S:
On wet hair, apply a quarter-sized amount and gently massage into a lather. Rinse. Repeat, leaving the lather on for 2 to 3 minutes. Rinse thoroughly.
Apply on cleaned, and towel-dried hair. Break the vial then open and attach applicator tip. Apply section by section over the entire scalp. Massage gently with fingertips to encourage product absorption. DO NOT RINSE. Style hair as usual.
U SA G E: USAGE :
Intense treatment:
Use in conjunction with PHYTOCYANE TREATMENT.
3x a week for 1 month then 1x a week for 2 to 3 months
Maintenance:
1x a week.
PHYTO T I PS :
P H YTO TI P S:
Alternate with a daily shampoo such as PHYTOAPAISANT or PHYTOPANAMA.
Use PHYTOPOLLÉINE 1x or 2x a week to boost the action of PHYTOCYANE TREATMENT. May be used year round for its cosmetic benefits.
C L I N I C A L R ESU LTS: Visibly fuller hair in 94% of cases. Study carried out by an independent laboratory on 31 women.
33
SIZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
Box of 12 ampoules x 0.25 fl. oz. each 1-3 months treatment
TREATMENTS THINNING HAIR, CHRONIC & SEVERE - MEN
PHYTOLIUM SHAMPOO
PHYTOLIUM 4 TREATMENT
strengthening shampoo
energizing botanical concentrate
THINNING HAIR, CHRONIC & SEVERE
THINNING HAIR, CHRONIC & SEVERE
A fortifying shampoo for hair prone to chronic and severe thinning.
A breakthrough hair support system for chronic and severe hair thinning due to genetic conditions.
Increases microcirculation and stimulates the scalp
rotects follicle cells to help prolong hair's life P cycle and delay thinning
F ortifies the scalp
E ncourages healthy new growth
Imparts strength and vitality to hair
F ortifies hair at the root
P repares the scalp for the action of PHYTOLIUM 4 TREATMENT
A natural, drug-free alternative to hair thinning treatments
KEY IN GRE DI E NT S :
KEY I N G R ED I EN T S:
ooibos, sage, gingseng extracts, vitamin R B3, zinc and cinchona bark extraction (50%).
Extracts of wild apple tree stem cells and shiitake mushroom, serenoa extract, solanum glycoproteins, grapeseed procyanidins and cananga essential oil.
DIRECT I ONS :
D I R EC T I O N S:
On wet hair, apply a quarter-sized amount and gently massage into a lather. Rinse. Repeat, leaving the lather on for 2 to 3 minutes. Rinse thoroughly.
Use after shampooing, on towel-dried hair. Apply on the scalp in straight lines using the applicator nozzle. Gently massage to distribute the scalp. Style as usual. DO NOT RINSE.
USAGE :
U SA G E:
Use in conjuction with PHYTOLIUM 4 TREATMENT.
Apply 2-3x a week for 3 months. Renew twice a year.
P H YTO TI P S: PHYTO T I PS : Alternate with a daily shampoo such as PHYTOAPAISANT, PHYTOPANAMA.
Use PHYTOPOLLÉINE 1x or 2x a week to boost the action of PHYTOLIUM 4. May be used year round in case of severe and persistent hair loss.
C L I N I C A L R ESU LTS: 88% effectiveness: hair thinning stopped or receded. Study was carried out by an independent laboratory on 28 volunteers having suffered from chronic and severe hair loss.
SIZE:
SI ZE:
Aluminum tube, 4.22 fl. oz.
Box of 12 vials x 0.118 fl. oz. each 1.5 month treatment
34
TREATMENTS OILY AND SENSITIVE SCALP
PHYTOPANAMA
PHYTOCÉDRAT
PHYTOAPAISANT
daily scalp balancing shampoo
purifying treatment shampoo
soothing treatment shampoo
OILY SCALP
OILY SCALP
SENSITIVE AND IRRITATED SCALP
A daily balancing shampoo to gently purify and regulate a scalp that's prone to oiliness.
A purifying treatment shampoo for excessively oily hair and scalp that effectively regulates sebum production.
A daily hypoallergenic soothing shampoo for a sensitive and irritated scalp that relieves itchiness and restores skin comfort.
Gently cleanses hair and scalp Refreshes and purifies scalp Regulates excessive sebum production Leaves hair cleaner, fresher, fuller
rovides deep cleansing and anti-fungal P benefits Controls excessive sebum production revents sebum migration on the hair P to reduce shampoo frequency L eaves hair cleaner, fresher, fuller
H ypoallergenic formula R elieves irritation and itchiness S oothes and restores scalp comfort estores the scalp’s protective R barrier function L eaves hair soft and shiny
K EY INGREDIENT S :
KEY I N G R ED I EN TS:
KEY I N G R ED I EN TS :
Quillaja bark extract (65%), juniper berry essential oil and castor oil derivative.
Essential oil of lemon, geranium and pine extracts, extraction from 9 plants (burdock, comfrey, nettle, elecampane, rosemary, sage, sheperds's purse, soapwort and tormentil) and hydrolized soy proteins.
Purslane extract, mallow oligo procyanidins, chicory root extract, linden blossom and passion flower extraction (50%)
DIRECTIONS:
D I R EC TI O N S:
D I R EC TI O N S:
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
USAGE:
U SA G E:
U SA G E:
May be used daily.
Use 1x or 2x a week.
May be used daily.
P HYTO TIPS:
P H YT O T I P S:
P H YT O T I P S:
Follow with PHYTOBAUME express conditioner to hydrate and detangle.
Alternate with PHYTOPANAMA. For optimal results, use PHYTOPOLLÉINE 1x or 2x a week to regulate sebum production.
Use one day prior to a chemical process to protect scalp.
C L I N I C A L R ESU LTS :
79% soothing effectiveness from the very first application.
Study was carried out on 19 volunteers suffering from a sensitive or an irritated scalp with sensations of itchiness, tingling or tightness. Results were scored by dermatologists and volunteers themselves.
35
SIZE:
SI ZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 6.7 fl. oz.
TREATMENTS SCALP PRONE TO DANDRUFF
PHYTHÉOL INTENSE
PHYTHÉOL OILY
PHYTHÉOL DRY
dandruff treatment shampoo
purifying scalp exfoliating shampoo
moisturizing scalp exfoliating shampoo
DANDRUFF, ITCHY SCALP
OILY HAIR & SCALP
DRY HAIR AND SCALP
A treatment shampoo to defeat the most severe cases of dry or oily dandruff while soothing an irritated scalp.
A refreshing shampoo designed to reduce excess sebum production and give flake free scalp and shoulders while providing lightness, bounce, and overall beauty to hair.
A moisturizing shampoo designed to give flake free scalp and shoulders while providing softness, shine, and overall beauty to hair.
P urifies and exfoliates the scalp liminates dandruff that have resisted other E treatments nti-fungal and anti-bacterial benefits A create a fresh clean feeling that lasts P revents dandruff from reoccurring
Purifies and exfoliates the scalp Purifies and exfoliates the scalp
Prevents recurrence of loose flakes
Prevents recurrence of loose flakes
Provides optimal hydration
Refreshes and purifies the scalp
Leaves hair fresh, light and voluminous
Leaves hair soft and shiny
R elieves irritation and itchiness
KEY INGREDIEN T S :
K E Y I N G R ED I EN T S:
KEY I N G R ED I EN T S :
Ichthyol, salicylic acid, piroctone olamine, zanthoxylum extracts, fenugreek extracts and willow extraction (35%).
Titrated anti-recurrence botanical complex [black pepper + Guyana wood], sophora japonica and tamarin extracts and comfrey extraction (44 %).
Titrated anti-recurrence botanical complex [black pepper + Guyana wood], sophora japonica extract and celandine extraction (55 %).
DIRECTIONS:
DI R EC T I O N S:
D I R EC T I O N S:
On wet hair, apply a quarter-sized amount and gently massage into a lather. Rinse. Repeat, leaving the lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount and gently massage into a lather. Rinse. Repeat, leaving the lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount and gently massage into a lather. Rinse. Repeat, leaving the lather on for 2 to 3 minutes. Rinse thoroughly.
USAGE:
US A G E:
U SA G E:
Use 2x or 3x a week for 1 month as an intense treatment. Then, use 1x a week to maintain.
Use 1x or 2x a week.
Use 1x or 2x a week.
PHYTO TIPS:
PHYTO TI P S:
P H YTO TI P S:
Use PHYTOPOLLÉINE 1x a week to optimize the action of the shampoo. Alternate with frequent use shampoo of your condition such as PHYTHÉOL DRY or PHYTHÉOL OILY.
Use PHYTOPOLLÉINE 1x a week to optimize the action of the shampoo. Alternate with PHYTHÉOL INTENSE or PHYTOAPAISANT.
Use PHYTOPOLLÉINE 1x a week to optimize the action of the shampoo. Alternate with PHYTHÉOL INTENSE or PHYTOAPAISANT.
S IZE:
S I Z E:
SI ZE:
Aluminum bottle, 3.4 fl. oz.
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 6.7 fl. oz.
CLINICAL RESULT S :
Anti-dandruff effectiveness: 100% by week 4.* Soothing effectiveness: 96%.** * Biometric clinical study conducted on 40 volunteers. ** Clinical study conducted by 28 dermatologists on 165 subjects who applied product for one month.
36
37
SHAMPOOS & CONDITIONERS Both sensuous and serious, PHYTO PARIS shampoos and conditioners are clinically tested and produced in dedicated laboratories to achieve the highest levels of efficacy and purity. As opposed to most commercialized plantbased shampoos, which contain little plant extracts with a great quantity of water, PHYTO PARIS substitutes water with plant extractions that are produced in-house to obtain 100% active formulas. Our formulas stabilize moisture and protect hair with zero build-up and longterm results. Therefore, the hair does not need to be washed as often, allowing for its natural beauty to shine.
All of our shampoos contain a gentle coconut derived cleansing base. Always lather twice with all PHYTO PARIS shampoos. The first lather cleanses and the second lather treats.
38
SHAMPOOS & CONDITIONERS BEAUTY SHAMPOOS
Best Seller
PHYTOJOBA
PHYTOLISSE
intense hydration brilliance shampoo
color protect radiance shampoo
straightening shampoo
DRY HAIR
COLOR-TREATED OR HIGHLIGHTED HAIR
UNRULY, FRIZZY AND REBELLIOUS HAIR
An intense daily hydrating shampoo that restores moisture to dry hair without weighing it down.
A sulfate-free, color protecting shampoo that locks in pigments and adds mirror-like shine.
A daily smoothing shampoo that expedites blow-drying while protecting hair from humidity.
G ently cleanses without stripping
G ently cleanses without stripping
Smoothes and softens unruly hair
P rovides optimal hydration
Locks in pigments to seal in color
Weightlessly blocks humidity
R estores the scalp hydrolipidic film
R emoves dulling residues from chemical process
P rovides maximum shine
R enews dry hair with softness, elasticity and shine
39
PHYTOCITRUS
S moothes hair cuticle to boost light reflection
P rovides heat-styling protection
KEY INGREDIEN T S :
KEY I N G R ED I EN TS:
KEY I N G R ED IE N TS :
Jojoba oil, coconut oil derivative, cornflower and mallow extracts (40%).
Grapefruit, sea buckthorn extracts and sweet almond proteins.
Pine pulp derivative, hibiscus flower acids and calendula extraction (30%)
DIRECTIONS:
D I R EC T I O N S:
D I R EC TI O N S :
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
USAGE:
U SA G E:
U SA G E:
May be used daily.
Use 1x or 2x a week.
May be used daily.
PHYTO TIPS:
P H YTO TI P S:
P H YT O T I P S :
Follow with PHYTOBAUME HYDRATION and applying PHYTOJOBA MASK 1x a week for optimal results.
Follow with PHYTOBAUME COLOR PROTECT or PHYTOCITRUS MASK 1x a week for optimal results. For dry, higlighted hair, alternate with PHYTOJOBA shampoo.
SIZE:
SI ZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 6.7 fl. oz.
Follow with PHYTOLISSE MASK for maximun frizz control then style with PHYTODEFRISANT.
SHAMPOOS & CONDITIONERS BEAUTY SHAMPOOS
PHYTOVOLUME
PHYTORHUM
PHYTARGENT
volumizing shampoo
energizing treatment shampoo
FINE HAIR
LIFELESS HAIR
GRAY, WHITE & BLONDE HAIR
A daily volumizing shampoo to infuse body and bounce into fine, flat hair.
A potent protein shampoo that invigorates, energizes, and moisturizes lifeless hair.
A brightening shampoo for gray, white, and platinum blonde hair that neutralizes brassiness, banishing dullness and yellowing shades.Â
brightening shampoo
W eightlessly coats the hair fiber to lock in moisture and create touchable body
evitalizes hair with proteins, lipids, R minerals and vitamins
N eutralizes unwanted yellow tones due to natural oxidation
Stimulates scalp to boost keratin production
I lluminates natural highlights
Lifts hair at the root for added volume
R estores vitality, volume, strength & body
O ptimal maintenance solution for gray, white and blonde hair
G ently cleanses as it hydrates
H air looks fuller, thicker, and shinier
Leaves hair soft and supple
KEY INGREDIEN T S :
K E Y I N G R ED I EN TS:
KEY I N G R ED I ENTS :
Yarrow and tormentil extract (54%), chitin extract, red algae extract and guarana extract.
Rum, egg yolk, pro-vitamin B5 and cornflower extract (25%).
Cornflower extraction (50%), 3 tinctonial plant extracts: walnut leaf, rhatany root and broom.
D IRECTIONS:
DIR EC T I O N S:
D I R EC T I O N S:
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
U SAGE:
US A G E:
U SA G E:
May be used daily.
Use 1x or 2x a week.
Use 1x or 2x a week.
P HYTO TIPS:
PH YTO TI P S:
P H YTO TI P S:
Follow with PHYTOBAUME VOLUME for optimal results.
Alternating with a daily shampoo corresponding to your hair concern such as PHYTOJOBA. Recommended for all hair textures. Do not overuse.
For extra care, use PHYTONEUTRE as a detox before applying PHYTARGENT. Create a rinse for platinum blondes by combining equal parts of PHYTARGENT and water. Hair becomes more vibrant and shiny from the very first application.
C LINICAL RESULT S : Boosted VOLUME for 90% of the users. More DENSITY for 81% of the users. More SHINE for 90% of the users. est conducted by an independent laboratory on 32 T volunteers.
S IZE:
S I ZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 6.7 fl. oz. 40
SHAMPOOS & CONDITIONERS BEAUTY SHAMPOOS
PHYTONEUTRE clarifying detox shampoo ALL HAIR TYPES
A clarifying detox shampoo that eliminates product build-up, hard water minerals and impurities without stripping moisture. D eeply cleanses without stripping moisture E liminates product build-up that drags hair down and dulling residues such as smoke, pollution and hard water minerals S timulates and oxygenates the scalp L eaves hair soft, manageable, bouncy and airy
KEY ING RE DI E NT S : Eucalyptus essential oil, ferula extract, sage extract, st. John’s wort extract, chamomile extract and witch hazel extract
DIRECT I ONS : On wet hair, apply a quarter size amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
USAGE: Use 1x to 2x a week.
PHYTO T I PS : This clarifying shampoo is great for wax, gel, and hair spray junkies. Works as an excellent preparatory cleaner for chemical processes like coloring and perming.
SIZE: Aluminum tube, 4.45 oz.
41
Extending your hair’s maintenance routinebeyond regular cleansing and conditioning is the key to gorgeous, healthy hair from root to tip. PHYTO PARIS clarifying and detoxifying products are an ideal addition to any regimen. Highly concentrated in active botanical ingredients, they clear hair of dulling elements while fostering an ideal, balanced environment for healthy hair growth. Like a “facial for the scalp,” PHYTOPOLLÉINE purifies to strengthen hair at the roots and improves microcirculation. Once the roots are addressed, don’t neglect the tress! A clarifying shampoo like PHYTONEUTRE will remove impurities, eliminate any product build-up, and leave hair hydrated, soft and shiny. Pair these treatments once every two weeks and multiply your good hair days!
42
SHAMPOOS & CONDITIONERS EXPRESS CONDITIONERS
PHYTOBAUME HYDRATION
PHYTOBAUME COLOR PROTECT
express conditioner
express conditioner
NORMAL TO DRY HAIR
COLOR-TREATED OR HIGHLIGHTED HAIR
A daily conditioner for normal to dry hair that weightlessly hydrates and detangles.
A daily conditioner for color-treated and highlighted hair that weighlessly hydrates and detangles while maintaining a healthy and vibrant color.
D etangles and conditions weightlessly
D etangles and conditions weightlessly
H ydrates and softens
E nhances and protects the radiance of color-treated hair
L eaves hair soft, supple and shiny
L eaves hair soft, supple and shiny
43
KEY ING RE DI E NT S :
KEY I N G R ED I EN TS:
Jojoba oil, castor oil derivative and angelica seed extract (75%).
Grapefruit and sea buckthorn extracts, castor oil, sunflower extract, hibiscus flower acids and mallow extract (80%).
DIRECTI ONS :
D I R EC TI O N S:
After shampooing, apply a dime-sized amount to entire length of hair, avoiding roots. Rinse immediately.
After shampooing, apply a dime-sized amount to entire length of hair, avoiding roots. Rinse immediately.
USAGE:
U SA G E:
May be used daily.
May be used daily.
SIZE:
SI ZE:
Tube, 5.0 oz.
Tube, 5.0 oz.
SHAMPOOS & CONDITIONERS EXPRESS CONDITIONERS
PHYTOBAUME REPAIR
PHYTOBAUME VOLUME
express conditioner
express conditioner
WEAKENED, DAMAGED HAIR
FINE HAIR
A daily conditioner for weakened and damaged hair that weightlessly repairs as it prevents further breakage.
A daily lightweight conditioner that leaves hair soft, voluminous and static-free.
D etangles and conditions weightlessly
Detangles and conditions weightlessly
Intensely hydrates and repairs
C reates touchable body and lasting volume
P rotects hair against further damage
eaves hair softer and shinier with healthy L bounce
KEY INGRE DI E NT S :
KEY I N G R ED I EN TS:
Botanical keratin, hyaluronic acid, rice bran ceramides, pomegranate extract and wild pansy extract (80%).
Gleditsia extract, red algae extract and elderflower extract (82%).
DIRECT I ONS :
D I R EC TI O N S:
After shampooing, apply a dime-size amount to entire length of hair, avoiding roots. Rinse immediately.
After shampooing, apply a dime-size amount to entire length of hair, avoiding roots. Rinse immediately.
USAGE:
U SA G E:
May be used daily.
May be used daily.
C L I N I C A L R ESU LT S: Boosted VOLUME for 88% of the users. More LIGHTNESS for 79% of the users. More SOFTNESS for 91% of the users. Study was carried out on 33 volunteers.
SIZE:
SI ZE:
Tube, 5.0 oz.
Tube, 5.0 oz. 44
45
The most powerful nourishing elixir
46
Step 1 PHYTOELIXIR SUBTLE OIL subtle oil intense nutrition ULTRA-DRY HAIR
This intensely nourishing pre-shampoo oil treatment restores ultra-dry or damaged hair to radiant health.
P enetrates effortlessly into each strand Delivers deep conditioning and intense nourishment Dramatically improves suppleness, elasticity and strength Illuminates hair with sublime shine Fine, lightweight, easy-to-rinse oil Unique, subtle fragrance (banana leaf)
KEY I N G R ED I EN TS: Egg yolk, corn germ, karanja and camellia oil.
D I R EC TI O N S: Before shampooing, apply on lengths and ends of your hair. Massage delicately to distribute product. Leave on for 10 minutes or more depending on the hair’s level of porosity. Rinse thoroughly, and then proceed with shampooing.
U SA G E: Use 1x a week on dry hair for 5 consecutive weeks. Then use every other week to maintain.
P H YT O T I P S: May be left on longer than 10 minutes for a more intense treatment.
SI ZE: 47
Glass pump, 2.5 fl. oz.
PHYTOELIXIR INTENSE NUTRITION
INNOVATION
Step 2 PHYTOELIXIR INTENSE NUTRITION SHAMPOO
Step 2 PHYTOELIXIR CLEANSING CARE CREAM
Step 3 PHYTOELIXIR INTENSE NUTRITION MASK intense nutrition mask
intense nutrition shampoo
cleansing care cream
ULTRA-DRY HAIR
ULTRA-DRY HAIR
ULTRA-DRY HAIR
A lavish, ultra-creamy shampoo designed to envelop hair in concentrated nourishment, protection and beauty.
A highly concentrated, non-foaming cream to gently cleanse the scalp while infusing hair with an unprecedented dose of care.
A generous, transformative mask that intensely nourishes hair, delivering extraordinary softness and shine.
G ently cleanses the driest hair
ltra-concentrated, surfactant free, U non-lathering formula
Concentrated nutrition
Gently cleanses the scalp and hair
R eplenishes essential lipids to renew hair with suppleness, softness and shine
Cleanses and conditions in one single step
Weightless formula for all hair types, even the finest hair
Replenishes the lipids to renew hair with suppleness, softness and shine
H ydrates and protects from the recurring drying-out process, for long-lasting results
Weightless formula ydrates and protects from the H recurring drying-out process, for long-lasting results
Concentrated nutrition Replenishes essential lipids to renew hair with incredible suppleness, softness and shine Leaves hair feeling luxurious, manageable, and weightless Opulent, enveloping texture H ydrates and protects from the recurring drying-out process, for long-lasting results
KEY INGREDIENT S :
K EY I N G R ED I EN T S:
KEY I N G R ED I EN TS :
Macadamia oil, narcissus wax.
Macadamia oil, narcissus wax.
Macadamia oil, narcissus wax.
D I RECTIONS:
DI R EC TI O N S:
D I R EC TI O N S:
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
Apply line by line on scalp, massage and work through hair. May be used on wet or dry hair. Express Care: Apply to wet scalp and hair and leave on for 2 to 5 minutes and rinse out. Intense Care: Apply to dry scalp and hair and leave on for 5 to 10 minutes and rinse out. Alternate between your regular PHYTO shampoo & mask routines.
After shampooing, apply a small amount of product to damp or towel-dried hair. Leave on for 5 to 10 minutes, depending on the level of hair porosity or thickness. Rinse thoroughly.
U S AGE: Use 1x or 2x a week.
U SA G E: Use 1x or 2x a week.
P HYTO TIPS: Follow with PHYTOELIXIR MASK for optimal results. Alternate with PHYTOELIXIR CLEASING CARE CREAM or PHYTOJOBA shampoo.
USA G E: Use 1x or 2x a week alternating with PHYTOELIXIR shampoo.
PH YT O T I P S: Can be used on wet hair for express care or dry hair for intense care. Leave on for 5 to 10 minutes. Rinse out
S IZE:
S I ZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
Aluminum tube, 2.5 fl. oz.
Aluminum jar, 2.5 fl. oz.
48
Exceptional care ultimate repair
49
PHYTOKÉRATINE EXTRÊME RANGE ULTIMATE REPAIR
Step 1
PHYTOKÉRATINE EXTRÊME SHAMPOO
Step 2
PHYTOKÉRATINE EXTRÊME MASK
Step 3
PHYTOKÉRATINE EXTRÊME CREAM
exceptional shampoo
exceptional mask
exceptional cream
ULTRA DRY BRITTLE AND DAMAGED HAIR
ULTRA DRY BRITTLE AND DAMAGED HAIR
ULTRA DRY BRITTLE AND DAMAGED HAIR
A sensorial exceptional shampoo that gently cleanses and repairs deep-down, providing nutrition for supple, silky hair with ultimate shine.
An exceptional mask that penetrates to nourish and repair each hair fiber to renew hair with ultimate softness, suppleness, and shine.
A brilliant cream to transform the driest, most damaged strands into sublimely shiny, soft to the touch, beautifully resilient tresses. U ltimate repair and nutrition
G ently cleanses even the most brittle hair Deeply repairs hair at its core
Transform very damaged overprocessed hair
R enews hair with suppleness and shine
Delivers complete hydration, nourishment and repair.
Delivers complete hydration, nourishment and repair.
R estores strength and elasticity enews hair with suppleness and R shine
P revents split ends and breakage E xtraordinary shine and silky soft touch T hermal protection up to 220°C/430°F S moothes the hair surface a nd eases styling A nti-frizz and anti-humidity
E ffortless detangling and styling
KEY INGREDIENT S :
K EY I N G R ED I EN T S:
KEY I N G R ED I EN TS :
Botanical keratin, sapote butter, fatty acids and baobab oil.
Botanical keratin, sapote butter, fatty acids and baobab oil.
Botanical keratin, sapote butter, fatty acids and baobab oil.
D I RECTIONS:
DI R EC TI O N S:
D I R EC TI O N S:
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving lather on for 2 to 3 minutes. Rinse thoroughly.
After shampooing, apply a small amount of product to damp or towel-dried hair. Leave on for 5 to 10 minutes, depending on the level of hair porosity or thickness. Rinse thoroughly.
Leave-in: Apply to towel-dried or dry hair using 2 to 4 pumps depending on hair thickness and length. Pre-Blow Dry: Apply to towel-dried hair and blow-dry or heat style as normal for additional protection. Daily touch-up: Apply a small amount on dry hair to the mid-lengths and ends then style.
U S AGE:
USA G E:
U SA G E:
Use 1x or 2x a week.
Use 1x or 2x a week.
May be used daily.
P HYTO TIPS:
PH YT O T I P S:
P H YT O T I P S:
Follow with PHYTOKÉRATINE EXTRÊME MASK. Use PHYTOELIXIR SUBTLE OIL 1x a week as a pre-shampoo treatment.
Alternate with PHYTOBAUME REPAIR.
Loves curly and straight hair equally.
S IZE:
S I ZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
Aluminum jar, 6.7 fl. oz.
Glass bottle, 3.5 fl. oz.
50
51
.
For Voluminous & Ageless Hair
52
53
PHYTODENSIA AGING HAIR & SCALP COMING SOON
INNOVATION
PHYTODENSIA
PHYTODENSIA
PHYTODENSIA
plumping serum
fluid plumping mask
plumping serum
AGING HAIR AND SCALP
AGING HAIR AND SCALP
AGING HAIR AND SCALP
A non oily serum that stimulates the scalp. Day after day, hair becomes stronger, more resistant, with new shine and luster.
A light textured mask that brings body and substance to hair. Revitalized, hair is shiny and voluptuous.
A non oily serum that stimulates the scalp. Day after day, hair becomes stronger, more resistant, with new shine and luster.
E nergizes the scalp and fortifies the hair More resilient hair, full of youthful vitality P rotects and revitalizes scalp and hair
Restores and plumps for youthful-looking hair Weightless volume and bounce Protects and revitalizes
E nergizes the scalp and fortifies the hair More resilient hair, full of youthful vitality P rotects and revitalizes scalp and hair
K EY INGREDIENTS :
K EY I N G R ED I EN T S:
KEY I N G R ED I E N TS :
Vernonia, grape polyphenols, acacia collagen, hyaluronic acid, milk thistle extract
Vernonia, grape polyphenols, acacia collagen, hyaluronic acid, milk thistle extract
Vernonia, grape polyphenols, vitamin- rich peptide, acacia collagen
DIR ECTIONS:
DI R EC TI O N S:
D I R EC T I O N S:
On wet hair, apply a quarter-sized amount of shampoo and gently massage into a lather. Rinse. Repeat, leaving the lather on for 2 to 3 minutes. Rinse thoroughly.
After shampooing with the PHYTODENSIA Shampoo, apply a small amount to hair. Distribute with a wide-tooth comb from roots to ends. Leave on for 3 to 5 minutes. Rinse well.
Apply 8 to 10 drops to damp or dry scalp, one section at a time. Massage gently, and run through lengths and ends. Do not rinse. Style as usual.
US AGE:
US A G E:
Use 1x or 2x a week.
Use 1x or 2x a week.
U SA G E: Use up to 3x a week.
P H YTO TIPS: P H YTO TI P S:
Follow with PHYTODENSIA MASK. Use PHYTODENSIA SERUM.
For optimal results, use in conjunction with PHYTODENSIA Shampoo and PHYTODENSIA Mask. The innovated formula will strenghten hair fiber.
S IZ E:
S I ZE:
SI ZE:
Aluminum bottle, 6.7 fl. oz.
Aluminum bottle, 5.5 fl. oz.
Glass bottle, 1.0 fl. oz.
54
55
BEAUTIFIERS Indulge in PHYTO PARIS’s natural, highperformance hair care and sublime styling power with sophisticated beautifiers that help hair realize its most vibrant potential. Our restorative oils, deep conditioning masks, cutting-edge serums and beautifying creams treat you to a sensorial experience like no other—while delivering instant transformative results.
56
57
BEAUTIFIERS PRE-SHAMPOO OIL
Signature Product 1ST PHYTO PRODUCT
HUILE D’ALĂˆS intense hydrating oil treatment DRY, DULL HAIR
An intense hydrating pre-shampoo oil treatment that restores radiance to dry, dull and color-treated hair. Penetrates deeply to hydrate and soften I nfuses shine and restores radiance to dull, color-treated or highlighted hair rotects hair and scalp from dryness and P irritation during a color process Works with all hair types, even the finest hair
K E Y I N G R ED I EN T S: Essential oils of sage, rosemary, lemon and juniper berry castor oil derivative. 99% botanical.
DI RE C TI O N S: Before shampooing, break both tips of one ampoule with the help of the white plastic breaker. Pour the oil into the spray bottle. Spray section by section and massage throughout lengths and ends. Leave on for 20 to 30 minutes. Rinse thoroughly then proceed with shampooing.
US AG E: Use 1x a week on dry hair for 5 consecutive weeks. Then use every other week to maintain.
PHY T O T I P S: This unique water-soluble formula can be added to color mixture to protect hair and scalp during a color or highlighting process. Can be applied directly onto scalp to safeguard against irritation.
S I Z E: Box of 5 ampoules of 0.33 fl. oz. & 1 applicator
58
BEAUTIFIERS DEEP CONDITIONING MASKS
PHYTOJOBA MASK
PHYTOCITRUS MASK
PHYTOKARITÉ MASK
intense hydrating brilliance mask
color protect radiance mask
deep nourishing brilliance mask
DRY HAIR
COLOR-TREATED OR HIGHLIGHTED HAIR
ULTRA-DRY HAIR
A deep-moisturizing mask that detangles and restores softness, elasticity and shine to dry hair without weighing it down.
A color-preserving mask designed to extend the life of your color.
A deep-nourishing mask that delivers complete nutrition to restore the beauty of very dry or overprocessed hair.
P rovides intense moisture to the core of the hair fiber
eals the cuticle to lock in pigments S and prevent color fading
P rovides complete nutrition from root to end
L ocks hydration into the hair fiber
N ourishes and restructures the hair fiber to give dry or highlighted color-treated hair ultimate softness and color brilliance
R egenerates hair from within for increased suppleness and shine
D elivers ultimate softness, suppleness and shine D etangles without weighing hair down
G uards color against UV damage I ntensity and depth of the color are protected
R estores strength while minimizing breakage due to heat styling Detangles without weighing hair down
K EY INGREDIENT S :
K E Y I N G R ED I EN TS:
KEY I N G R ED I EN TS :
Jojoba oil, wheat micro-proteins, sweet orange essential oil and angelica seed extract (78%).
Grapefruit and sea buckthorn extracts, illipe butter and mallow root extraction (76%).
Shea butter, cashew tree and woad plant oils and Mallow root extraction (48%).
DIRECTIONS:
DI R EC T I O N S:
D I R EC TI O N S:
After shampooing, apply a small amount of product to damp or towel-dried hair. Leave on for 2 to 5 minutes, depending on the level of hair porosity and thickness. Rinse thoroughly.
After shampooing, apply a small amount of product to damp or towel-dried hair. Leave on for 2 to 5 minutes, depending on the level of hair porosity and thickness. Rinse thoroughly.
After shampooing, apply a small amount of product to damp or towel-dried hair. Leave on for 5 to 10 minutes, depending on the level of hair porosity and thickness. Rinse thoroughly.
USAGE:
USA G E:
U SA G E:
Use 1x or 2x a week.
Use 1x or 2x a week.
Use 1x or 2x a week.
P H YT O T I P S: Excellent mask to maintain healthy-looking extensions.
CLINICAL RESULT S :
CL I N I C A L R ESU LTS:
96% of users felt hair was instantly hydrated. 87% of users felt hair was more supple and shiny.
97% of users noticed silkier hair. 78% of users saw more vibrant color. Study carried out by an independent laboratory on 32 volunteers.
Study carried out by an independent laboratory on 31 volunteers.
59
S IZE:
S I ZE:
SI ZE:
Jar, 6.8 oz.
Jar, 6.7 oz.
Jar, 6.7 oz.
BEAUTIFIERS DEEP CONDITIONING MASKS
PHYTOLISSE MASK express smoothing mask UNRULY, FRIZZY, REBELLIOUS HAIR
A deep-conditioning mask to turn rebellious hair into smooth, manageable texture.
Moisturizes, nourishes and smoothes hair P rovides discipline to rebellious hair and anti-breakage benefits D elivers optimal shine and softness Up to 72 hour frizz control*
KEY IN G RE DI E NT S : Pine pulp derivative, brown and red algae and apricot kernel oil.
DIRECT I ONS : After shampooing, apply a small amount of product to damp or towel-dried hair. Leave on for 5 to 10 minutes, depending on the level of hair porosity and thickness. Rinse thoroughly.
USAGE: Use when blow drying hair.
CLINIC AL RE S ULT S : 24 hour frizz control: 100% effective.* 48 hour frizz control: 82% effective.* *Study carried out by an independent laboratory on 61 women.
SIZE: Jar, 6.7 oz. 60
BEAUTIFIERS LEAVE-IN CARE
Cult Product
PHYTO 7
PHYTO 9
PHYTOMIST
hydrating day cream with 7 plants
nourishing day cream with 9 plants
color protect radiance mist
DRY HAIR
ULTRA-DRY HAIR
COLOR-TREATED OR HIGHLIGHTED HAIR
A daily moisturizing cream with 7 plant extracts that keeps dry hair looking beautiful and healthy.
A daily nourishing cream with 9 plant extracts that keep ultra-dry, hair looking beautiful and healthy.
A weightless shine-enhancing mist that instantly detangles, boosts radiance and protects color.
M oisturizes and protects
Moisturizes, nourishes and smoothes
Hydrates and softens
P revents split ends
P revents split ends
Tames frizz and static hair
Tames frizz and static hair
Facilitates detangling for a soft and lightweight touch
air is touchably soft and infused with H shine
rovides ultimate softness, P suppleness and shine without weighing hair down
R epairs cuticle damage to maximizes the color radiance & shine P rotects color against external agressors and premature color fading P rovides UV protection
61
K EY INGREDIENT S :
K E Y I N G R ED I EN T S:
KEY I N G R ED I EN TS :
Mallow, calendula, sage, burdock, willow, soybean and rosemary.
Calendula, sage, burdock, willow, soybean, rosemary, mallow, St. John’s wort and macadamia oil.
Lotus flower, hydrolyzed keratin, sunflower derivative and red algae.
D IRECTIONS:
DI R EC T I O N S:
D I R EC T I O N S:
Apply to towel-dried or dry hair. Place a pea-sized amount into palm. Distribute throughout hair focusing on ends. DO NOT RINSE. Style as usual.
Apply to towel-dried or dry hair. Place a pea-sized amount into palm. Distribute throughout hair focusing on ends. DO NOT RINSE. Style as usual.
After shampoo and conditioner, spray at arm’s length on towel-dried hair. DO NOT RINSE.
U SAGE:
US A G E:
U SA G E:
May be used daily.
May be used daily.
May be used daily.
P HYTO TIPS:
PHY TO TI P S:
P H YTO TI P S:
Use SECRET DE NUIT at night 2x-3x a week. Recommended for fine to medium textured hair. This lightweight styling cream is instantly absorbed and doesn’t weigh hair down.
Use SECRET DE NUIT at night 2x-3x a week. Recommended for medium to coarse textured hair. This lightweight styling cream is instantly absorbed and doesn’t weigh hair down.
Great detangler for long hair. Refreshes wet or dry hair without weighing it down.
S I ZE:
S I Z E:
SI ZE:
Aluminum tube, 1.7 oz.
Aluminum tube, 1.7 fl. oz.
Aluminum spray bottle, 5.0 oz.
BEAUTIFIERS LEAVE-IN CARE
PHYTOKÉRATINE SERUM
SECRET DE NUIT
repairing serum for damaged lengths and ends
intense hydration regenerating night cream
WEAKENED, DAMAGED HAIR
A LL H A IR TYP ES
A capillary bandage for damaged length and split ends.
A luxurious replenishing and regenerating night treatment for softer, silkier, shinier hair upon waking.
W eightlessly repairs damaged lengths and seals split ends
Acts at night, when the hair's ability to repair itself peaks
F ills the gaps in the fiber and smoothes the surface cuticle and restores shine
P rovides 6-8 hours of intense hydration, nourishment and repair
Restores silkiness and suppleness
C reates a protective shield against free radicals and oxidation
ives the feeling of a fresh new haircut G every day
L eaves hair feeling stronger, healthier, and shinier C umulative results with immediate benefits
KEY INGREDIENTS :
KEY I N G R ED I EN T S:
Botanical keratin, hyaluronic acid, rice brand ceramides, pomegranate extract and silk peptides.
Macadamia oil, ceramides and essential fatty acids encapsulated in chronospheres, black grape procyanidins, black orchid extract and milk thistle fruit extraction (76%).
DIRECTIONS:
D I R EC T I O N S:
On towel-dried or dry hair, apply a drop of serum to the lengths and ends. Smooth into hair, focusing on the ends. DO NOT RINSE. Style as usual.
Brush hair to remove any styling product residue. Apply to dry or towel-dried hair before going to bed. Apply one hazelnutsized amount of product through the lengths and ends. Avoid the roots. Repeat 2 to 3 times depending on the hair’s porosity and thickness. Comb through hair for even distribution. DO NOT RINSE. Style as usual.
USAGE:
U SA G E:
May be used daily.
2x - 3x a week.
P HYTO TIPS:
P H YTO TI P S:
Ideal for clients with damaged hair and split ends who don't want to cut their hair.
Does not stain pillow cases. Use PHYTO 7 or PHYTO 9 during the day.
C L I N I C A L R ESU LTS: 91% of women woke-up to healthier, repaired and softer hair. Study was carried out on 32 women. Consumer findings in a 4 week product test of usage.
S IZE:
SI ZE:
Airless pump, 1.04 oz.
Glass pump, 1.7 oz. 62
63
THE FRENCH BLOW DRY
“It was purely mechanical— I worked out the way the hair naturally grows and falls, so I went with the movement of the hair from the roots rather than against it” - Patrick Alès
PHYTO PARIS founder Patrick Alès spent years learning about the way hair naturally grows. Instead of forcing the hair to curl in an unnatural direction, he started experimenting with a technique of drying the hair section by section, while simultaneously shaping it with a round brush – essentially pioneering a styling innovation: the blow dry. In 1966, he patented his French blow dry technique and called it “Le Brushing”. This has now become the industry standard for a salon blow out.
Patrick Alès' blow dry brush prototype Patent recorded in France, 1966
64
BEAUTIFIERS BLOW DRY MUST-HAVES
AWARD WINNING
AWARD WINNING
Cult Product
Cult Product
PHYTOVOLUME ACTIF volumizing spray
botanical straightening balm
FINE HAIR
U N R U L Y, F R IZZY, R EB EL L IOU S H A IR
A heat-activated spray that creates and holds voluminous styles.
A heat-activated botanical smoothing balm that prepares
Lifts hair at the roots P lumps the diameter of each hair strand to create lasting body C reates fullness and bounce that is never stiff Non-drying formula
65
PHYTODÉFRISANT
the hair for a smooth and sleek blow dry.
M oisturizes to help loosen curls and facilitate straightening M aintains optimal hydration level during heat styling to protect hair from the drying-out process Strengthens the hair fiber C umulative straightening effect
KEY INGRE DI E NT S :
KEY I N G R ED I EN TS:
Nasturtium extract, silk derivative, hydrolyzed wheat amino acids and beetroot alcohol.
Mallow, ferula, sage, horseradish and chamomile matricaria extracts 99% botanical.
DIRECT I ONS :
D I R EC TI O N S:
On towel-dried hair, spray directly onto roots, one section at a time. Proceed with blow drying. Heat-activated.
Apply up to a quarter-sized amount of product to clean, towel-dried hair. Distribute evenly through hair using a wide-tooth comb. Proceed with blow drying. Heat-activated.
USAGE:
U SA G E:
May be used daily.
May be used daily.
PHYTO T I PS :
P H YT O T I P S:
Use in conjuction with PHYTOVOLUME shampoo and PHYTOBAUME VOLUME for dramatic volume on fine hair. Ideal for roller sets, updos, and restyling second day hair.
Use in conjuction with PHYTOLISSE shampoo for long lasting frizz control. Smoothing effect is cumulative with continued use. Can be used to condition, enhance and define curls as well. Add a pea-sized of PHYTO 7 or PHYTO 9 to PHYTODÉFRISANT for added softness and shine.
SIZE:
SI ZE:
Aluminum spray bottle, 4.22 fl. oz.
Aluminum tube, 3.50 oz.
BEAUTIFIERS BLOW DRY MUST-HAVES
Cult Product
PHYTOKÉRATINE SPRAY
PHYTOLISSE SERUM
repairing thermal protectant spray
ultra glossing finishing serum
WEAKENED, DAMAGED HAIR
ALL HAIR TYPES
A heat-protectant spray infused with botanical keratin to repair weakened hair and protect from breakage during heat styling.
A lightweight, multipurpose serum for sleek, smooth, shiny hair.
Prevents breakage with heat protection
S moothes and tames rebellious hair
M aintains optimal hydration levels during heat styling
P rotects hair against humidity
R epairs from core to surface P rovides silky-soft touch
Lengths and ends are smooth and polished L eaves hair incredibly shiny and featherweight
D etangles
KEY ING RE DI E NT S :
KEY I N G R ED I EN T S:
Botanical keratin, hyaluronic acid, yun zhi extract and rice bran ceramides.
Althea extract and Pro-vitamin B5.
DIRECT I ONS :
D I R EC T I O N S:
Spray on clean towel-dried hair and comb through and blow dry. Prior to using irons and hot tools, apply on dry hair as well and style as usual. Heat activated.
Apply to damp hair prior to blow drying or dry hair as a finisher. Rub one to two drops of product in palms. Distribute through hair with fingertips, focusing on the ends.
USAGE:
U SA G E:
May be used daily.
May be used daily.
PHYTO T I PS :
P H YTO TI P S:
Use in conjunction with PHYTOKÉRATINE shampoo and mask for over-heated, damaged hair. Repairing effect is cumulative with continued use. The more you heat, the more you treat.
Add a drop to PHYTODÉFRISANT for a super-smooth blow dry. Use thoughout the day to fight frizz and calm flyaways.
SIZE:
SI ZE:
Spray bottle, 5 fl. oz.
Glass bottle, 1.7 oz.
66
67
BEAUTIFIERS BLOW DRY MUST-HAVES
HUILE SOYEUSE
HUILE SUPRĂŠME
lightweight hydrating oil
rich smoothing oil
DRY , F I NE TO ME D I UM HA I R
DRY, THICK & REBELLIOUS HAIR
An ultra-lightweight, beautifying treatment oil that delivers dazzling shine and serious moisture to dry, fine hair.
A rich beautifying treatment oil that delivers shine, smoothness and deep-down nutrition to dry, thick, and rebellious hair.
Treatment action: offers serious hydration
T reatment action: offers deep down nourishment
Beautifying action: vitality, softness, shine and overall beauty
B eautifying action: smoothness, shine, and overall beauty
S tyling action: anti-frizz protection, static control and manageability
S tyling action: anti-frizz protection, volume control, manageability, and curl definition
Weightless formula for airy, free-flowing hair
KEY ING RE DI E NT S :
KEY I N G R ED I EN T S:
Calendula oil, rosemary oil and mallow extract. Silicone free.
Macadamia oil, roucou oil and botanical squalene. Silicone free.
DIRECTI ONS :
D I R EC TI O N S:
Before Blow-Drying: Start with one pump and rub between hands, use more if needed. Apply on clean toweldried hair prior to blow drying to facilitate detangling and smoothing. Distribute evenly concentrating on mid-shafts and ends. DO NOT RINSE. Proceed with blow drying.
Before Blow-Drying: Start with one pump and rub between hands, use more if needed. Apply on clean toweldried hair prior to blow drying to facilitate styling and reduce volume for a smooth, sleek finish. Distribute evenly concentrating on mid-shafts and ends. DO NOT RINSE. Proceed with blow drying.
Finishing Touch: Start with one pump and rub between hands, use more if needed. Distribute evenly, concentrating on mid-shafts and ends.
Finishing Touch: Start with one pump and rub between hands, use more if needed. Distribute evenly concentrating on mid-shafts and ends.
USAGE:
U SA G E:
May be used daily.
May be used daily.
SIZE:
SI ZE:
Glass spray bottle, 3.4 fl. oz
Glass spray bottle, 3.4 fl. oz 68
69
SUN CARE Maintain beautiful, healthy-looking hair all summer and throughout the year with the PHYTO PLAGE collection. Our Protective Sun Oil, launched in the 70’s, was the first sun care formula designed to safeguard hair against sun damage and dryness while preventing color fade out. UV-damaged hair fiber cannot regenerate, resulting in brittle, strawlike hair. Formulated with olive wax and UV filters, it nourishes parched summer tresses for chic styles, long-lasting color and uncompromised protection.
70
PHYTO PLAGE SUN CARE
PROTECTIVE SUN VEIL
L’ORIGINALE PROTECTIVE SUN OIL
HAIR & BODY SHAMPOO
strong sun protection
maximum sun protection
2-in-1 after sun rehydrating shampoo
ALL HAIR TYPES
ALL HAIR TYPES
ALL HAIR TYPES
A lightweight sun protective mist that protects hair and guards color from UV damage.
A luxurious sun protective oil that delivers water-resistant protection while creating a sleek, polished finish.
A replenishing hair & body after sun wash, to counteract the drying effects of the sun.
F orms an invisible anti-dehydration screen P rotects hair and color from the harmful effects of the sun, sea and swimming pool Protects color from oxidation and fading
F orms an anti-dehydration screen P rotects hair and color from the harmful effects of the sun, sea and swimming pool N ourishes
G ently eliminates salt, sand, chlorine and sunscreen residues I ntensely hydrates L eaves hair and body soft and moisturized.
C ontains a UV filter
C ontains a UV filter
71
KEY INGRE DI E NT S :
KEY I N G R ED I EN T S:
KEY I N G R ED I EN TS :
Calendula, sunflower, white lotus, flower extracts, castor oil and sweet almond proteins.
Rosemary, willow oil extracts, castor oil, olive wax, apricot, kernel oil and calendula oil extract.
Bamboo marrow, kukui oil, wood cellulose and coconut oil.
DIRECTION S :
D I R EC T I O N S:
D I R EC TI O N S:
Spray on dry or damp hair before and during sun exposure. Reapply after swimming.
Spray on dry or damp hair before and during sun exposure. Reapply after prolonged swimming.
Apply to wet hair and body then work into a lather. Rinse thoroughly. Repeat.
USAGE:
U SA G E:
U SA G E:
May be used daily.
May be used daily at the beach.
May be used daily.
PHYTO TIPS :
P H YTO TI P S:
P H YT O T I P S:
Use everyday on damp or dry hair for color protection and shine. Great for days on the golf course or lunch on the terrace.
Great for swimmers who are continually exposed to chlorine and salt water. Protects ultra-dry already damaged hair.
Can be rinsed with salt water.
SIZE:
SI ZE:
SI ZE:
Spray bottle, 4.2 fl. oz.
Aluminium spray bottle, 3.3 fl. oz.
Tube, 6.7 fl. oz.
PHYTO PLAGE SUN CARE
RECOVERY MASK maximum replenishment
SUBLIME AFTER SUN OIL hair & body
ALL HAIR TYPES
ALL HAIR TYPES
An after-sun treatment mask to restore the beauty of sun-weakened hair.
A perfect blend of five precious oils to deeply hydrate, nourish and rejuvenate hair and skin after sun and water exposure.
R eplenishes sun-exposed hair
Intensely rehydrates sun-exposed hair
P rovides complete nutrition from root to end
Regenerates the hair fiber
R epairs UV ray damage
Prolong a sun-kissed tan Tones and improves elasticity of both skin and hair
KEY INGRE DI E NT S :
KEY I N G R ED I EN TS:
Kerarice, capuacu butter, shea butter, physalis alkekengi and fruit extract.
Perilla oil, buriti oil, annatto oil, camellia oil, maize germ oil.
DIRECT I ONS :
D I R EC TI O N S:
After shampooing, on towel-dried hair, apply a small amount to mid-lengths and ends. Comb through to distribute evenly and leave on for 2 to 3 minutes. Rinse thoroughly.
On Hair: As a pre-shampoo treatment: leave on for 10 minutes or more, depending on hair's dryness, then rinse thoroughly. As a finishing touch: on thick hair, apply on dry hair then proceed with styling. On Skin: Apply 1-2 pumps to clean skin, adding more as needed. May be applied to the entire body.
USAGE:
U SA G E:
May be used daily.
May be used daily.
PHYTO T I PS :
P H YT O T I P S:
Ideal for use after a long day at the beach or pool.
Head to toe, shine and glow with this multi-use hair and body oil
SIZE:
SI ZE:
Tube, 4.2 fl. oz.
Glass spray bottle, 3.3 fl. oz 72
73
PHYTO PROFESSIONAL Our salon exclusive styling line, PHYTO PARIS Professional, gives stylists and clients high-performance products designed to be mixed and layered for a wide range of effects - empowering stylists worldwide to create an endless variety of looks. With this 360° vision, PHYTO PARIS is a reference for professionals and consumers alike. From brilliant shine to defining texture, flexible definition to super strong and long-lasting hold, PHYTO Professional gives you the tools to create avantgarde, multi-dimensional styles.
KEY INGREDIENT
Acacia collagen contains sugars and proteins that hydrate and protect hair from external stresses such as heat styling, brushing, environmental factors and smooths the hair cuticle.
74
PHYTO PROFESSIONAL
SHINE
GLOSSING CREAM
TEXTURE
SHINE DEFINING WAX
FIBER PASTE
brilliant shine | subtle hold
workable | medium hold
pliable | strong hold
ALL HAIR TYPES AND TEXTURES
ALL HAIR TYPES AND TEXTURES
ALL HAIR TYPES AND TEXTURES
A brilliant styling cream for added shine, softness and manageability.
A feather-light wax for separation or sleek glooming.
An elastic fiber paste to twist, shape and texturize hair into changeable styles.
C reate sleek, polished styles
Sculpt, define, and separate
L eaves hair soft and glossy
iscipline unruly hair and prevent D frizz
K eeps hair healthy and beautiful
A dds brilliant shine K eeps hair healthy and beautiful
C reate versatile styles with strong shapes P rovides the structure and control of a strong gel with the pliability of a pomade A llows styles to be reworked Keeps hair healthy and beautiful
75
K EY INGREDIENTS :
K E Y I NGR ED I EN TS:
KEY I N G R ED I EN TS:
Acacia collagen, mallow extract rice bran oil, apricot kernel oil and castor oil.
Acacia collagen, candelilla wax castor oil and vitamin E.
Acacia collagen, palm nut oil.
D I RECTIONS:
DI RE CT I O N S:
D I R EC TI O N S:
Rub a small amount of cream between hands and distribute throughout damp or dry hair. Style as usual.
Rub a small amount of wax between hands and apply onto damp or dry hair, for shine and separation.
Rub a small amount of paste between hands, moving hands apart several times to create a “wet” effect. Apply to damp or dry hair. For a structured look, sculpt hair using fingers.
P HYTO TIPS:
PHY T O T IP S:
P H YT O T I P S:
Use GLOSSING CREAM for ponytails and updos. It is also a great finishing cream after a blow dry to tame flyaways.
Apply as a moveable and reshapeable texturizer to short styles that demand lift. Also, use to finish off long sleek styles that demand frizz control.
Use to create modern, edgy or defined styles with structure and lasting hold.
S I ZE:
SIZE:
SI ZE:
Tube, 3.3 fl. oz.
Jar, 2.5 fl. oz.
Jar, 2.5 fl. oz.
PHYTO PROFESSIONAL
HOLD
STRONG SCULPTING GEL
WORKABLE HOLDING SPRAY
PHYTOLAQUE SOIE
long-lasting | ultimate hold
workable | ultimate hold
flexible | light hold
ALL HAIR TYPES AND TEXTURES
ALL HAIR TYPES AND TEXTURES
ALL HAIR TYPES AND TEXTURES
A strong, all day hold that allows you to create and shape your hair into any style.
A versatile spray for working, shaping and finishing styles
A gentle hairspray to control and complete style with a healthy shine and natural finish.
S lick your hair back or for more sculpted styles C reates lasting control and "gravity-defying" styles ontains myrrh, a natural resin known C for its holding power and shine
Work, shape and lift hair tyle with hold and control during S and after blow-drying ontains myrrh, a natural resin known C for its holding power and shine K eeps hair healthy and beautiful
Create a silky, natural hold that combs through easily R epairs and protects the surface cuticle with silk amino acids Leaves hair soft and shiny as silk
Keeps hair healthy and beautiful
KEY INGREDI E NT S :
KEY I N G R ED I EN TS:
KEY I N G R ED I EN TS :
Acacia collagen, ginseng root sunflower, myrrh extracts and castor oil.
Acacia collagen, ginseng root myrrh extracts and vitamin B5.
Silk amino acids, beetroot alcohol.
DIRECTION S :
D I R EC TI O N S:
D I R EC T I O N S:
Work gel through damp or dry hair with either a wide-tooth comb or fingers, distributing from roots to ends. To create ultra-sculpted styles, apply to selected sections using fingertips. Style as usual.
May be used on damp or dry hair. Shake well. Hold about 12 inches away from hair and spray in fluid, even strokes. Build as many layers as desired. On damp hair, may be used as a holding or pre-blow dry styler. On dry hair, may be used prior to iron setting hair or to set a style.
After styling, spray on dry hair from a distance of 6 to 8 inches.
PHYTO TIPS :
P H YT O T I P S:
P H YTO TI P S:
Dries quickly and easily for a strong hold. Define and style hair that needs ultimate, long-lasting hold and control.
The only variable spray you need to create high fashion salon styles.
Recommended for all hair types, even weakened, sensitized hair. Brushable hold without build-up.
Use as a working spray for pliable “crunch-free� heat styling with flat and round irons.
Light hold with excellent shine. Use as a light shine spray for any finish style.
Excellent brush through formula for every day use.
SIZE:
SI ZE:
Tube, 5.0 fl. oz.
Aluminum aerosol spray, 10.0 fl. oz.
SI ZE: Aluminum aerosol spray, 3.3 fl. oz.
76
77
PHYTO PROFESSIONAL
VOLUME
CURL
INTENSE VOLUME MOUSSE
CURL ENERGIZING CREAM
body | medium hold
definition | medium hold
ALL HAIR TYPES AND TEXTURES
ALL HAIR TYPES AND TEXTURES
An intense volumizing mousse that plumps hair giving it body and texture that’s airy and bouncy.
A curl perfecting cream that revives curls with strong definition, energized bounce, frizz control & glossing shine.
I nject body, bounce and shine into fine to medium hair textures C reates natural, flexible volume in the hair from root to end Hydrates and softens
Shape, define and control curls P rovides body to curls and eliminates frizz Hydrates and softens Keeps hair healthy and beautiful
Keeps hair healthy and beautiful
KEY INGREDIE NT S :
KEY I N G R ED I EN T S:
Acacia collagen, mallow, sunflower myrrh, ginseng root extracts
Acacia collagen, guarana ginseng root and myrrh extracts cotton seed and castor oil
DIRECTIONS:
D I R EC T I O N S:
Shake well. Dispense a golf-ball sized amount into hand. Use a wide-tooth comb or fingers to distribute evenly throughout damp or dry hair, massaging from roots to ends.
May be used on dry or towel-dried hair. Do not rinse. Heat-style with a diffuser or air-dry.
PHYTO TIPS:
P H YTO TI P S:
For extra volume, flip hair forward and blow-dry upside down, lifting from the roots.
May be used on dry hair to eliminate frizz and energize curls. U s e on dry h air an d s ty le with thermal irons to create “crunchfree” curls that keep their shape.
SIZE:
SI ZE:
Aluminum pump, 6.7 fl. oz.
Pump, 3.3 fl. oz. 78
PHYTO TOOLS
IN-SALON EDUCATION MENU
CUT & COLOR BOOK 2016 COLLECTION
In-Salon Education Menu
collection book spread_16.indd 1
8/16/16 9:49 AM
collection book spread_16.indd 2-3
IN-SALON BOTANICAL TREATMENT DISPLAY
79
PHYTOELIXIR DISPLAY
CLIENT/MODEL CONSULTATION
PHYTO PRESCRIPTION RX PAD
Name: Address: City & State:
Zip:
Phone:
E-mail Address:
I would like to receive e-mail newsletters
PHYTO RX
CLIENT /MODEL CONSULTATION FORM Prior to the actual Phytorelaxer service, we advise that the stylist assesses your hair, scalp and chemical process history to determine if you are a good candidate.
HEALTHY & BEAUTIFUL HAIR THROUGH PLANTS
PRESCRIBED BY: DATE:
First Name...............................................................................................................................................................................................................................................................................................................................................................................
CONTACT:
Last Name................................................................................................................................................................................................................................................................................................................................................................................
Notes:
Address......................................................................................................................................................................................................................................................................................................................................................................................... ........................................................................................................................................................................................................................................................................................................................................................................................................................
CONSULTATION
PHYTO TREATMENT RX
City and State....................................................................................................................................................................................................................................................................................................................................................................
DAILY ROUTINE
THINNING HAIR
Zip Code.......................................................................................................................................................................................................................................................................................................................................................................................
How often do you shampoo your hair?
Telephone No...................................................................................................................................................................................................................................................................................................................................................................
……………………………….....................................................
2. Have you ever had a hair relaxing service?
❒ Yes
3. If yes, was it a permanent relaxing service or was it temporary?
……………………………….................................................... ………………………………....................................................
5. Have you ever had a perm or a curly perm?
❒ Yes
❒ No
6. Do you have color-treated hair (henna, temporary, permanent, bleached)?
❒ Yes
❒ No
If yes, explain which service.
……………………………….....................................................
8. Have you recently braided your hair?
❒ Yes
9. If yes, how long ago were they removed?
……………………………….....................................................
❒ Yes
11. If yes, how long ago were they removed?
………………………………....................................................
❒ itchy
❒ flaky
❒ No
2
❒ hair loss
3
4
❒ hair thinning 5
6
7
Natural
Wavy
Smooth & sleek
Long-lasting volume
Healthy
Dry
Sensitive | Itchy
Dandruff
Normal
❒ scabbing
8
❒ alopecia
Damaged
❒ Yes ❒ No
Temporary & Chronic
Dry
Highlighted
Other
phytologist PHYTO BEAUTY RX
Medium
Scalp Treatment ANTI-DANDRUFF
❒ No
STEP 2 : SHAMPOO
2x to 3x per week for 1 month. For maintenance: 1x per for 5 weeks, 1x week per week then 1x every other week 2x to 3x per week for 1 month. For maintenance: 1x per week
SCALP EssentialTREATMENTS Care
Daily use
phythéol dry hair huile d’alès all hair types phythéol oily hair
❒ Yes
❒ No
……………………………….....................................................
❒ Yes
❒ No
……………………………….....................................................
❒ Yes
phytomist
May be used daily on damp or dry hair
color-treated, highlighted hair
May be used daily on damp or dry hair
secret de nuit
________x________ on damp or dry hair
________x________ all hair types
1 800 55 PHYTO (1 800 557 4986)
phytargent gray, platinum blonde hair
Blow dry must-haves
Usage
phytovolume actif fine hair
May be used daily on damp or dry roots Heat- activated
phytodéfrisant unruly, frizzy hair
May be used daily on wet hair Heat- activated
phytoneutre detoxifying, all hair types
phytokératine spray damaged hair
May be used daily on damp or dry hair Heat- activated
phytolisse serum all hair types
May be used daily on dry hair
STEP 3 : CONDITION Deep Conditioning Masks
1x to 2x a week
phytojoba mask dry hair
ULTIMATE REPAIR phytocitrus mask
Ultra-dry, brittle & damaged hair
color-treated, highlighted hair
phytokératine mask
Usage
exceptional shampoo
Use 1x to 2x a week
exceptional mask
Use 1x to 2x a week
damaged hair
phytolisse mask unruly, frizzy hair
Phone Number: (_______) _________________
Express Conditioners
Daily use exceptional cream
May be used daily
phytobaume hydration
I hereby consent to this release signed by the above-named releaser. ❒ Yes ❒ No
May be used daily on damp or dry hair
phytokératine damaged hair
City, State and Zip code: ______________________________________
Parent or Guardian (if required): _____________________________
huile suprême
Usage
1x to 2x a week
|
May be used daily on damp or dry hair
phyto 9 dry, thick hair
phytocitrus color-treated, highlighted hair
WWW.PHYTO-USA.COM
Dated:_____________________
Address: ___________________________________
apply:
________x________
phytoapaisant phytolisse unruly, frizzy hair
This release may only by changes by writing and may not be orally altered or amended. The above release represents the entire agreement between PHYTO SPECIFIC and the undersigned releaser.
ecia
phytovolume fine hair phytopanama
Essential Care
………………………………....................................................
Signature of Releaser: ________________________
________x________
aging hair and scalp
This release is made on behalf of myself, my heirs, executors, administrators and assigns, and is to be governed by laws of the State of New York. Any and all disputes, claims or causes of action arising hereunder will be adjudicated in the Supreme Court of the State of New York, County of New York.
❒ No
phytocédrat
phytodensium Sensitive
|
May be used daily on damp or dry hair
phyto 7 dry, fine hair
dry, thick hair
Usage
dry hair
ALÈS GROUP USA, INC • NEW YORK, NY 10165
Usage
Usage Usage
Hair Treatments Maintenance
No
huile soyeuse dry, fine hair
For maintenance: 1x per week
Oily phytojoba
III. WARRANTIES, UNDERSTANDING OF TERMS, ACKNOWLEDGEMENT OF RISKS AND SIGNATURE I warrant and represent the following to PHYTO SPECIFIC: 1) I have no history or occurrence of adverse skin or hair reaction to cosmetic products or otherwise. 2) I understand that certain cosmetic products contain reactive chemicals which may induce allergic reactions in some persons. 3) I consent to all tests deemed appropriate by PHYTO SPECIFIC to determine whether to use cosmetics. I understand that PHYTO SPECIFIC tests are not medical. 4) I realize in executing this document that I am freeing and holding PHYTO SPECIFIC harmless from any and all possible, actual or claimed conduct, whether by way of negligent action or omission by them. I UNDERSTAND THAT I AM ASSUMING FULL RESPONSIBILITY FOR RISKS OF BODILY INJURY DUE TO THE NEGLIGENCE OF PHYTO SPECIFIC. 5) I warrant that I am at least 18 years of age and otherwise meet the age of majority requirements for my state, or have the consent of my parent or legal guardian as evidenced by his/her signature below. 6) All of my answers to the questions in Schedule A are true accurate and complete. I have been advised by my stylist that this is a permanent/relaxer service. Any false information given could result in the damage of my hair and scalp. I am aware that there is the possibility of damage to my hair, scalp or hair loss from this service. PHYTO SPECIFIC, my stylist and the salon where I received the service are not responsible for any damage to my hair, my scalp or hair loss that may occur from this color service 7) I warrant that I fully understand the risks associated with testing, materials and services furnished to me by PHYTO SPECIFIC, as reflected in part by my answers to the following two questions: a. Have you read this paper from beginning to end?________(indicate “yes” or “no”) b. Do you know what this paper is that you are signing?________(indicate “yes” or “no”)
……………………………….....................................................
Leave-in care
to 2x 3x a per week Use 2x 1x or week for 1 month.
phytopolléine phythéol intense
Does anyone in your family suffer from early onset alopecia?
STEP 4 : BEAUTIFY
Usage
all hair types
Chronic & severe
________x________ Use in conjunction with PHYTOLOGIST treatment
Usage
Treatment
Coarse
II. RELEASE OF INTEREST IN PHOTOGRAPHIC WORKS I irrevocably consent to and grant the perpetual, worldwide, and fully paid-up right to PHYTO SPECIFIC to use each photograph, audiovisual tape, and other reproduction that is taken of me (hereafter collectively termed “reproduction”), and any copies, in any media for any purpose whatsoever, including but not limited to, copying, distributing, and publicly performing and displaying such photographs and audiovisual reproductions for sale, in promotion, in advertising, and in the trade. I do not have any right to inspect or approve any of the reproductions, or to approve their use. I agree that all reproductions shall constitute your sole property to use as seen fit by PHYTO SPECIFIC. I do not have any right, copyright, title or propriety interest of any kind, in and to the reproductions, including, but not limited to scripts, title, copyright, ideas, names, themes and other characteristics and incidents of any such matter and any such rights are recognized to be the property of PHYTO SPECIFIC and it’s successors and assigns. I release PHYTO SPECIFIC from any claim of damages for libel, slander, invasion of right of privacy, or any other claim based upon the use of the reproductions.
………………………………....................................................
PHYTO YOUR HAIR CARE PROGRAM
HEALTHY & BEAUTIFUL HAIR THROUGH PLANTS
Yes
Usage
3x per week for 3 months
phytologist treatment
If you are experiencing hair loss, is it:
1/2
❒ Yes
________x________ Use in conjunction with PHYTOLIUM® 4 treatment
Permanently straightened
Fine
I. RELEASE OF LIABILITY FOR FUTURE ACCIDENTAL INJURIES In consideration of the services to be performed, by ALES GROUP USA, INC.(hereafter “PHYTO SPECIFIC”), I do hereby release and forever discharge PHYTO SPECIFIC and each of its agents, directors, officers, stockholders, employees, representatives, associates, successors, assignees and all persons acting on its behalf from all claims, demands, causes of action and liability (hereafter “claims”), that may arise from any injury I may incur as a result of services performed, skin testing and/or materials used in connection with the application of cosmetic products applied to my hair, skin, nails or other portions of my body by PHYTO SPECIFIC.
❒ No
3x per week for 3 months
phytolium®
Color-treated
Temporary
………………………………....................................................
Usage
phytolium® 4 treatment
Oily
What is the texture of your hair?
10 Sensitive
16. Are you aware that this is a permanent relaxer service? Please circle:
❒ Yes
________x________ Use in conjunction with PHYTOCYANE treatment
STEP 1 : PRE-SHAMPOO
9
Not Sensitive
……………………………….....................................................
phytocyane
Notes:
Ultra-dry
❒ excessive dry hair
3x per week for 1 month, then 1x per week for 2 months. For maintenance & prevention: 1x per week for 3 months
Other
Is your hair processed?
15. How would you rate your sensitivity? Please circle: 1
Usage
phytocyane treatment
What is the condition of your hair lengths?
14. Have you ever experienced any of the following, please indicate all that apply: ❒ hair breakage
No
Chronic & Severe
❒ eczema ❒ dryness
Temporary
What is the condition of your scalp?
13. Please indicate all that apply to your scalp: ❒ sensitivity
Take 2 capsules a day for a minimum of 4 months
phytophanère
HAIR & SCALP DIAGNOSIS
12. Do you have any of the following skin conditions? Please circle: ❒ psoriasis
Bi-weekly
Usage
Dietary Supplement
What style do you want to achieve?
❒ No
10. Have you ever had hair extensions?
1x or 2x a week
Yes
……………………………….....................................................
7. When was your last color service?
Every other day
Do you often heat style your hair (blow dry, straighten, etc)?
❒ No
4. If it was permanent, what brand or type of relaxer did you have?
Daily
RX16
1. When was the last time you washed or rinsed your hair?
dry hair
Date: _____________________
INTENSE NUTRITION Ultra-dry hair
phytobaume color protect color-treated, highlighted hair
phytoelixir subtle oil phytoelixir intense nutrition shampoo
phytobaume volume fine hair
phytoelixir cleansing care cream phytoelixir intense nutrition mask
PHYTO PRODUCT BROCHURE
TREATMENTS
DIETARY SUPPLEMENT
SCALP TREATMENT
DANDRUFF TREATMENT
PHYTOPOLLÉINE
PHYTHÉOL INTENSE
THINNING HAIR, TEMPORARY
Use 1x to 2x a week
Use 1x to 2x a week alternating with PHYTOELIXIR shampoo Use 1x to 2x a week
PHYTHÉOL OILY
PHYTHÉOL DRY
dietary supplement
botanical scalp treatment ALL SCALP CONDITIONS
dandruff treatment shampoo
purifying exfoliating shampoo
HAIR AND NAILS
DANDRUFF, ITCHY SCALP
O I LY H A I R & S C A L P
A universal scalp remedy for those suffering from an unbalanced scalp (dry, oily, prone to dandruff) and/or experiencing thinning hair.
A treatment shampoo to defeat the most severe cases of dandruff while soothing an irritated scalp.
A daily shampoo to balance an oily scalp and give you flake-free shoulders.
A nutritional supplement for fuller, shinier hair and stronger nails.
DEEP CONDITIONING MASKS
moisturizing exfoliating shampoo
PHYTOCYANE SHAMPOO
THINNING HAIR, CHRONIC & SEVERE
PHYTOCYANE TREATMENT
PHYTOLIUM SHAMPOO
UNBALANCED SCALP | DRY HAIR
densifying treatment shampoo
revitalizing treatment serum
strengthening treatment shampoo
THINNING HAIR, TEMPORARY
THINNING HAIR, TEMPORARY
THINNING HAIR, CHRONIC & SEVERE
A daily moisturizing shampoo to give you soft, shiny hair and flake-free shoulders.
A treatment shampoo for temporary thinning hair due to seasonal changes, hormonal imbalance, diet, or medication.
A powerful serum to restore fullness, thickness, and luster to fine, thinning hair while fighting the aging process.
A fortifying shampoo for hair prone to chronic & severe hair thinning.
BLOW DRY MUST-HAVES
PHYTOLIUM 4 TREATMENT thinning hair treatment THINNING HAIR, CHRONIC & SEVERE
An advanced scalp treatment that protects follicles, extends hair’s life cycle and supports natural healthy hair growth.
HAIR OILS
LEAVE-IN CARE
PHYTO #2 SELLER
BEAUTIFIERS
ABOUT PHYTO
1x per week for 5 weeks, then 1x every other week
PHYTO #1 SELLER
PHYTOPHANÈRE
PRE-SHAMPOO OILS
HEALTHY & BEAUTIFUL HAIR THROUGH PLANTS
Usage
phytobaume repair damaged hair
2/2
HUILE D’ALÈS
PHYTOJOBA MASK
PHYTOCITRUS MASK
PHYTOKÉRATINE SPRAY
C O L O R - T R E AT E D , H I G H L I G H T E D H A I R
intense volumizing spray
repairing thermal protectant spray
DRY HAIR
FINE HAIR
WEAKENED, DAMAGED HAIR
An intense hydrating pre-shampoo oil treatment that restores radiance and softness to dry, dull and colortreated hair.
A deep moisturizing mask that detangles and restores softness, elasticity, and shine to dry hair.
A color preserving mask that prolongs intensity and radiance.
A heat-activated root lifter that creates touchable volume and body.
A heat-protectant spray infused with botanical keratin to repair damaged hair as you blow dry and protect against breakage.
intense hydrating oil treatment
intense hydrating brilliance mask
color protect radiance mask
PHYTOVOLUME ACTIF
DRY, DULL HAIR
For over 50 years, PHYTO has been a leader in plant-based hair care and salon-quality formulas.
PHYTO 7 hydrating day cream with 7 plants DRY HAIR
A daily moisturizing cream with 7 plant extracts that keep fine, dry hair looking healthy and beautiful.
PHYTOMIST color protect radiance mist
C O L O R - T R E AT E D , H I G H L I G H T E D H A I R
A shine enhancing color preserving mist that softens as it detangles.
HUILE SOYEUSE lightweight hydrating oil DRY, FINE HAIR
An ultra-lightweight beautifying treatment oil that instantly delivers moisture and dazzling shine.
PHYTO #3 SELLER
Our products embrace the principle that healthy hair SUBTIL begins at the root. Built on a heritage of ELIXIR craftsmanship intense nutrition shine oil
and cutting edge scientific advancements, PHYTO An intense nourishing preDRY TO VERY DRY HAIR
shampoo oil treatment that restores dry, very dry or damaged
PHYTOKARITÉ MASK deep nourishing brilliance mask U LT R A - D R Y H A I R
A deep nourishing mask for very dry and over-processed hair.
hair to vibrant boasts the highest concentrations of health. pure plant
PHYTOKÉRATINE MASK ultra-repairing mask WEAKENED, DAMAGED HAIR
A deep repairing mask to transform weakened to very damaged hair from core to surface.
PHYTODÉFRISANT botanical straightening balm U N R U LY , FR IZ Z Y , R EB EL L IO U S HAIR
A heat-activated botanical straightening balm that preps hair for a smooth and sleek blow dry.
extracts in today’s beauty market. Our formulas BEAUTY SHAMPOOS
PHYTOLISSE SERUM ultra-glossing finishing serum
PHYTO 9 nourishing day cream with 9 plants
ALL HAIR TYPES
U LT R A - D R Y H A I R
A lightweight, multipurpose serum for sleek, smooth, shiny hair.
A daily nourishing cream with 9 plant extracts that keep medium-to-coarse, dry hair looking healthy and beautiful.
SECRET DE NUIT intense hydrating regenerating night cream ALL HAIR TYPES
A luxurious restorative night treatment to achieve healthier, softer, shiner hair upon waking up.
HUILE SUPRÊME rich smoothing oil DRY, THICK & REBELLIOUS HAIR
A rich beautifying treatment oil delivering deep nutrition & smoothing control.
New Ultimate Repair
EXPRESS CONDITIONERS
OUR PRODUCTS
SHAMPOOS & CONDITIONERS
are 95% natural overall with select products up to 100% natural. As one of the world’s most respected hair care brands, PHYTO is recognized as a symbol PHYTOJOBA SHAMPOO
of performance, expertise and timeless beauty. hydrating brilliance shampoo
HEALTHY & BEAUTIFUL HAIR THROUGH PLANTS
Highly concentrated in carefully selected plant extracts and decoctions, with no water added
PHYTOCITRUS SHAMPOO
PHYTODENSIUM SHAMPOO
PHYTARGENT SHAMPOO
PHYTOBAUME HYDRATION express conditioner
PHYTOBAUME REPAIR express conditioner
DRY HAIR
age-defying shampoo
brightening shampoo
C O L O R - T R E AT E D , H I G H L I G H T E D H A I R
LIFELESS HAIR
G R AY , W H I T E & B LO N D E H A I R
NORMAL TO DRY HAIR
WEAKENED, DAMAGED HAIR
A daily hydrating shampoo for softness and shine.
A sulfate-free, color protecting shampoo that locks in color and adds mirror-like shine.
A daily rejuvenating shampoo for ageweakened hair that increases thickness, density, strength and shine.
A brightening shampoo to neutralize brassiness in gray, white and platinum blonde hair.
A daily lightweight conditioner to hydrate normal to dry hair.
A daily lightweight conditioner to strengthen damaged hair and prevent further breakage.
POWERFUL HAIR CARE WITH PROVEN RESULTS BORN FROM OUR GENUINE LOVE & RESPECT FOR NATURE.
PHYTO offers one-of-a-kind formulas that are:
color protect radiance shampoo
PHYTOKERATINE EXTREME SHAMPOO exceptional shampoo U LT R A - D R Y , B R I T T L E A N D D A M A G E D H A I R
A truly luxurious, extra creamy shampoo to gently cleanse damaged, over-processed hair while providing prodigious repair and nutrition.
PHYTOKERATINE EXTREME CREAM exceptional cream U LT R A - D R Y , B R I T T L E A N D D A M A G E D HAIR
A sumptuous leave-in cream to deliver nutrition, thermal protection, shine and resistance while enhancing the beauty of hair.
Classic. Chic. Botanic.
Combining over 50 years of styling heritage with old-world craftsmanship and cutting-edge innovation
PHYTONECTAR SHAMPOO ultra-nourishing brilliance shampoo U LT R A - D R Y H A I R
An intense nourishing shampoo for very dry, weakened, and processed hair.
Developed in dedicated French PHYTO Laboratories Clinically tested to ensure performance, tolerance and safety
PHYTOKÉRATINE SHAMPOO repairing shampoo WEAKENED, DAMAGED HAIR
A sulfate-free, deep repairing shampoo to weightlessly revive over-processed, brittle hair.
PHYTOVOLUME SHAMPOO
PHYTONEUTRE SHAMPOO
volumizing shampoo
clarifying detox shampoo
FINE HAIR
ALL HAIR TYPES
A daily volumizing shampoo that infuses body and bounce into fine, flat hair.
A clearifying detox shampoo that eliminates product build-up, hard water minerals and impurities without stripping moisture.
PHYTOBAUME COLOR PROTECT
PHYTOBAUME VOLUME
PHYTOKERATINE EXTREME MASK
express conditioner
express conditioner
exceptional mask
C O L O R - T R E AT E D , H I G H L I G H T E D H A I R
FINE HAIR
U LT R A - D R Y , B R I T T L E A N D D A M A G E D H A I R
A daily lightweight conditioner to preserve color.
A daily lightweight conditioner that leaves hair soft, voluminous and static-free.
A reparative treatment that works to transform hair instantly and over time for exceptional silkiness, suppleness and shine.
Truly luxury, multi-sensorial with indulgent textures and extraordinary scents Packaged in glass and aluminum to protect their benefits while minimizing the use of preservatives
RBRO16
3338224000924
)?
PHYTO TOOLS
HEALTHY & BEAUTIFUL HAIR THROUGH PLANTS
MY BEAUTY
PRESCRIPTION
80
PHYTO GLOSSARY ACACIA COLLAGEN – An extract obtained from the leaves and fruits of the Australian Acacia tree. Rich in oligosaccharides and protein, this botanical powerhouse works to hydrate and protect hair from external stresses, while smoothing the cuticle. ALMOND MILK – The result of grinding, soaking and filtering almonds with water; helps to soften and gently hydrate hair. ALTHAEA – Althea Officinalis, commonly known as the marshmallow plant, is rich in emollient properties to soften and heal. ANGELICA – Native to northern Europe and commonly used today for its pleasant scent, it has been used since the 10th century for anti-inflammatory, anti-fungal, antibacterial, and stimulating properties especially on the scalp. Excellent detangler. APRICOT KERNEL Cream – Apricot is a very effective moisturizer, containing large quantities of sugar (sucrose, glucose, pectin, fructose and sorbitol). Very gentle, it can be used by even the most sensitive skin, including children’s skin. It also contains many vitamins, such as vitamin E that has an antioxidant role, thus protecting the skin from external assaults. APRICOT PULP – It is rich in oleic acid and linoleic acid unsaturated fats that soften and hydrate. Also helps improve the condition of the scalp. BAMBOO MARROW – Native to East Asia and extracted from the core of the bamboo plant. It helps restore and balance the scalp’s sebaceous secretion while infusing vitamins and minerals. BANCOULIER Cream (Kukui Cream) – Extracted from the seed of the commonly known Kukui Nut Tree, native to Polynesia. Helps to restructure, protect, and nourish with essential fatty acids, powerful anti-oxidants and vitamins A, E and F. BAOBAB OIL - Derived from the seeds of the Adansonia tree native to Africa. Rich in anti- oxydants, it hydrates, nourishes and protects the skin and hair. BIRCH LEAF – Mild antiseptic that helps remove toxins and strengthens hair root and follicles and aids in the prevention of dandruff and contributes to the healing of skin irritations. BEETROOT ALCOHOL – Derived from fermenting the high sugar content of beets to replace drying forms of synthetic alcohols. BLACK CURRANT SEED Cream – Native to northern Asia and Europe, it is rich in gamma-linolenic acid (GLA), a rare essential Omega-6 fatty acid, to help regenerate the hair fiber. BLACK ORCHID – Helps to hold and retain moisture to prevent dehydration and restore the hydrolipidic film in the hair and skin. Acts as a protective shield from free-radicals. BLUEBERRY – Blueberries contain hydrating and tonifying oligosaccharides. They also contain up to 10% of tannins, and are one of the richest fruits in antioxidants. Indeed, blueberries contain anthocyanins. By neutralizing the free radicals that form under external assaults, the anthocyanins fight against cell aging and prevent photo-induced oxidation. BORAGE SEED Cream – An herb native to Syria, its Cream is rich in nutrients and contains high amounts of rare gamma-linolenic acid (GLA) to soothe and decrease inflammation. BOTANICAL PROTEIN COMPLEX – (See Keratin) Increases the hair’s level of resistance, elasticity and density by forming protective bonds around the hair fiber. BOTANICAL RESIN – Botanical resins lock hair into place without build-up, suffocation or flaking. (See: Myrrh extract) BRAZILIAN PALM Cream COMPLEX – Fights the coarse aspect of the hair and of the damaged ends. Restores brilliance, softness and suppleness instantly. Rich in substantial elements, the Brazilian Palm Cream complex deeply nourishes hair that lacks vitality. BURDOCK ROOT Cream – It is popular in Europe as a scalp treatment to give hair strength, to add shine and to create body, while improving scalp conditions such as dandruff and hair loss. Rich in essential fatty acids for an immediate soothing effect. BROOM – used to prevent swelling and improve the production of collagen by strengthening the walls of blood vessels and increasing circulation and acts as an anti-inflammatory especially for sensitive skin types. BROWN ALGAE – (See Red Algae) CAJEPUT – (See Tea Tree Cream) CALENDULA – Commonly known as Marigold, a flower native to the Pacific Island of Melanesia and the Mediterranean. Its extract is a gentle yet potent blend of carotenoids, flavonoids and essential Creams for powerful healing action and anti-inflammatory benefits. CAMELLIA Cream – Native to China, it is rich in essential fatty acids to nourish, protect, sooth and soften. Restores shine vitality and softness to dry hair. CANDELILLA WAX – Comes from a shrub native to northern Mexico and southwestern United States. Known for its beneficial and effective treatment of inflammation. Also used to help bind and thicken. CANOLA Cream (Rapeseed Cream) – Rapeseed is a bright yellow flower belonging to the mustard family. Rich in essential fatty acids, it revitalizes and softens hair while adding luminous shine. CAPICELLPRO – Shiitake mushroom extract stimulates sirtuin production, which supports cellular survival and boosts the auto-defense system, while a biocompatible extract of stem cells from wild apple trees preserves follicle stem cells to prevent hair from aging and to extend the life of each growth cycle. CHAMOMILE MATRICARIA FLOWER – Also known as Matricaria, it is known for its relaxation properties in tea. Chamomile has softening, calming, and conditioning properties and has been used since ancient times. It acts as an emollient, anti-inflammatory, antioxidant and skin soothing agent. CANANGA ESSENCE – Extracted from the Ylang-Ylang flower of the Cananga Tree. Native to the Philippines and Indonesia and often used for its fragrance and to normalize sebum secretion. CASHEW Cream – Derived from the nut of the cashew tree native, to Brazil. Helps combat free radicals, hydrates, softens and adds body to hair. CASTOR Cream – A vegetable Cream derived from the castor plant, and used medicinally for decades. It is used on hair to impart shine, anti-frizz and anti-static effects. High in humectants, helping to form a protective barrier against environmental aggressors. CHITIN – (See Crustacean Shells) CINCHONA BARK – Used by many ancient civilizations for its high levels of quinine, it is now native to Brazil. In a dried powder form, it is added in trace amounts for its antiseptic nature. CITRON Cream – Place of origin is unknown but seeds were found in Mesopotamia as far back as 4000 B.C. The Cream is extracted from the peels and used as a mild astringent to reduce Cream and sensitivity and as a topical antibiotic. COCONUT Cream – Extracted from the inner meat of the coconut. In India, coconut Cream is commonly used for styling hair. Its revitalizing properties heal dry and damaged hair. Surfactants derived from coconut Cream have gentle cleansing properties. COCONUT Cream DERIVATIVE – Copra Cream extracted from its flesh is widely used in cosmetics for its tonifying and protecting qualities. Coconut Cream is hydrating, softening and eliminates static electricity. It facilitates detangling and replaces chemical cleansers. COLZA Cream – Colza Cream is a non-drying Cream obtained from the seeds of the Swedish Turnip. It acts as an emollient and a detangler. CORN GERM Cream – (See Corn Cream) CORN Cream – A water-soluble Cream, corn Cream is rich in linoleic acid (an omega-6 fatty acid) and Tocopherol (vitamin E). It has excellent emollient and soothing properties. CORNFLOWER – Cornflower is rich in tannins, flavonoids and anthocyanins. These ingredients give it calming, soothing, softening and decongesting properties. Thanks to its mucilage content, which makes up the botanical cell walls, cornflower has important moisturizing properties. Soothes 81
irritated skin, even the most sensitive skin such as children’s skin. CRUSTACEAN SHELLS – Chitin extract is a polysaccharide polymer that provides structural support to the hair fiber. It is insoluble in water, alcohol, and dilute acids. Also known as the substance that makes the outer shells of crustaceans tough. (Allergy Concern: Shellfish derivative) EGG YOLK Cream – It is extremely rich in peptides, lecithin, vitamins and minerals, including phosphorus. Its emulsifying properties have an affinity to both water and lipids which dissolve Creamy impurities for a clean rinse to leave scalp and hair healthy. ELDERFLOWER – A bush local to Europe, Africa and Asia. Contains essential fatty acids, calcium, vitamins A, B and C and flavinoids. Protects from free-radicals and restores softness and suppleness EUCALYPTUS Cream – A light clear Cream derived from the leaves of the Eucalyptus Tree. It has powerful antiseptic, antibacterial, anti-fungal and soothing properties. ESSENTIAL FATTY ACIDS (Omega-6 and Omega-3) – Fatty acids are called “essential” because the human body cannot produce them and must be acquired by a balanced diet. Essential fatty acids are necessary for the health of bones, hair, and skin. GERANIUM EXTRACT – Native to Africa and introduced to Europe and the Americas in the 17th century. Used as a mild antiseptic that reduces inflammation. Aids in the treatment of skin issues like eczema to calm the itching; skin -balancing. GLEDITSIA EXTRACT – Known as the Honey Locust native to China. Anti-bacterial and reduces skin sensitivity. Adds density, radiance and life to hair. OMEGA-6 – Gamma Linolenic Acid (Derived from Borage Seed & Soybean Cream) – Helps the body respond to inflammation, stimulate cell renewal and hair growth, and is a complete source of all essential amino acids needed for the synthesis of protein. OMEGA-3 – Epa/eicosapentaenoic Acid (Fish Cream) | Dha/docosahexanoic Acid (Fish Cream) – Derived from cold water salmon, these two fatty acids help balance and regulate the skin’s cellular functions, helping to extend the life of each hair cycle. FENUGREEK – A semi-arid crop cultivated worldwide, Fenugreek is an effective topical treatment for skin problems such as eczema, psoriasis and other inflammations of the skin. FERULA – An herbaceous perennial plant native to Iran. The resin-like gum comes from the dried sap extraction from the stem and roots. It is rich in oleic and linoleic essential fatty acids to strengthen and relax the hair. GAMMA ORYZANOL (Rice Bran Cream) – An active ingredient rich in antioxidants, vitamins, minerals, proteins and essential Creams to stimulate and strengthen the hair follicle by supplying it with necessary nutrients and emollients. GATULINE® AGE DEFENSE – Extracted from the skin of the Grenoble walnut, it helps to protect against free radical damage caused by the aging process. GLUCOSE (plant derived) – A fruit sugar from corn and grapes that soothes and hydrates, encouraging moisture retention. GLYERCIN – Also commonly called glycerol, it is derived from vegetable Cream. Beneficial as an emollient to smooth and hydrate hair. GINKGO BILOBA – Helps promote a healthy scalp and stimulate hair growth by increasing blood circulation and combating environmental aggressors with powerful antioxidants. GINSENG ROOT – A slow-growing root used in ancient China for its healing properties. It helps stimulate and strengthen hair at the root. GRAPEFRUIT – Originally native to the Caribbean, its acidity eliminates alkaline residue and restores pH to tighten and seal the hair cuticle after a color process. GRAPESEED – Extracted from the seeds of red grapes, it has the highest amount of antioxidant rich flavonoids to help protect cells against free radical damage. GRAPE POLYPHENOLS – Used since the 17th century. Rich in quercetin and resveratrol and contain high levels of flavonoids that all act as anti-oxidants that come from the skins of black grapes. Neutralizes free-radicals with the tannins that contain tyrosol. GUARANA – An exotic fruit native to the Amazon basin and especially common in Brazil. Known for its energizing and toning properties, it also helps repair damaged and brittle hair. GUAR GUM – Derived from the guar bean, a legume native to India. It has the natural ability to bind with water molecules and allow nutrients to penetrate dry, brittle hair to revitalize and calm. HIBISCUS – Native to tropical regions throughout the world. This flower extract soothes and moisturizes the skin while cleansing the hair and helping to maintain a healthy looking scalp. HORSERADISH – A perennial plant native to Europe and Asia, it helps maintain straight hair and tame frizz in high humidity. HORSETAIL – Rich in minerals such as silicon (10%), potassium, and calcium to strengthen, add shine, and improve hair’s elasticity. HYALURONIC ACID – One of the most hydrophilic (water-loving) molecules in nature. This moisturizer naturally found in our body can absorb and retain 1,000 times its weight in water. Because of the small size of its molecules, hyaluronic acid penetrates deep down into the hair cortex. ITCHYOL® –Typically used in medicine as a remedy for treating forms of skin disease and inflammation, including acne, eczema and psoriasis. Itchyol provides anti-fungal and anti-bacterial relief while reducing cellular renewal to prevent flaking. ILLIPE BUTTER – Derived from the seed of the Illipe Tree, native to Borneo, it boasts long-lasting moisturizing effects. Most renowned for its skin softening quality, it also helps to prevent over drying of the hair to restore flexibility and elasticity. JOJOBA Cream – Unlike common vegetable Creams, jojoba Cream is structured like human sebum. It can actually trick the skin into producing less pore-clogging sebum. This natural Cream helps prevent individual cells from losing moisture, while keeping the hair smooth and supple. Easily absorbed, it is non-greasy, soothing and has a pleasant scent. JUNIPER BERRIES – Its extract is distilled and used for its astringent, antiseptic and detoxifying properties while the leftover tannins help narrow the hair fiber. KARANJA Cream – Native to India and pressed from the flowering Pongam Tree, related to Neem. Contains emollient properties and offers therapeutic benefits with a variety of skin aliments and hydrates and protects the hair from stress factors. KERARICE - an active ingredient specifically designed to protect the hair fiber from oxydative damage generated by solar radiation. KERATIN – (See below) BOTANICAL KERATIN – a combination of wheat, corn and soybean amino acids imitates the original composition of keratin proteins which are naturally present in hair. Replaces lost keratin to reconstruct and consolidate hair’s inner structure. KERATIN AMINO ACIDS – Key nutrients in keratin, penetrates hair fiber to restructure and repair damage. HYDROLYZED KERATIN – A protein for the hair derived from plants. Used to replace lost amounts of naturally occurring keratin. KUKUI Cream – (See Bancoulier Cream) LABDANUM Cream – Native to the Mediterranean and distilled from the Gum Rockrose plant. It acts as a strong holding resin with a fragrant scent to add style and body to hair. LACQUER GUM & BOTANICAL RESIN – Derived from the Kroeul Tree in Cambodia, this strong hold resin gives texture to hair without weighing it down. LEMON Cream – Extracted from the lemon rind. It helps balance a dry scalp, dandruff or under active sebum production. High in antioxidant and antibacterial properties, it acts to tone and purify the scalp.
PHYTO GLOSSARY LINDEN BLOSSOM – Native to Europe, Asia and North America, it is high in antioxidant rich flavonoids and water binding agents to help fight off environmental aggressors and hydrate, soothe and smooth hair. LOTUS FLOWER – Growing along lakes and rivers spanning Vietnam to Afghanistan, its extract is rich in vitamin C, potassium, thiamin, riboflavin, vitamin B6, phosphorus, copper and manganese. It also has hydrating and softening properties. MACADAMIA Cream – Contains palmitoleic acid known for its anti-aging properties. Strengthens the hair follicle and adds light-weight shine to the hair. Used as an emollient to hydrate and soften skin and hair. MALLOW – Derived from a shrub native to the Mediterranean region. The leaves are cooked down to form a gel. It is used to hydrate, soften and smooth hair and scalp. MILK THISTLE – Originally from the Mediterranean Basin containing triglyserides that diminish water loss and act as a conditioning and regenerating emollient that promotes suppleness and shine to the hair. MATRICARIA FLOWER – (See Chamomile) MYRRH – A red-brown resin material made from the dried sap of the Commiphora myrrha tree, native to Somalia and Ethiopia. It boasts astringent, toning, stimulating and healing properties. NARCISSUS FLOWER WAX- Native to the Mediterranean and the Americas, it acts at the heart of the hair fiber to intensely nourish and replenish bringing extraordinary softness and shine to the hair. NASTURTIUM (Indian Cress) – A flowering edible herb native to Peru. It has antibacterial and soothing properties, is rich in vitamin C and can help stimulate hair growth. OAT MILK – Harvested in the United States, oat milk has soothing and anti-inflammatory properties. Also helps to gently hydrate and nourish, perfect for those with very sensitive skin. OLIGO-PROCYANIDINS – (See Grapeseed Procyanidins) OLIVE Cream & OLIVE Cream DERIVATIVES – Rich in Vitamin E and essential fatty acids, it helps nourish and promotes shiny, full-bodied hair and a healthy scalp. ORANGE BLOSSOM WAX – Derived from the orange tree. It helps nourish, soften and restore the protective layer of the hair. PANTHENOL (Pro-Vitamin B5) – Acts as a humectant, emollient and moisturizer. It binds easily to hair follicles to hydrate and smooth the hair fiber. PALM NUT Cream – Native to Africa a saturated vegetable fat used to hydrate and protect the skin and hair. Also aids in the regeneration of hair follicles. Helps detangle hair and produce shine. PASTEL Cream –Contains 40% Essential Fatty Acid composition to help boost cellular function and regulate hydration levels. PASSION FLOWER – A fast growing vine common to the United States, the extract from its large white violet flowers are one of the most effective known natural tranquilizers. For this reason, it is used to protect, calm and soothe a sensitive and irritated scalp. PINE PULP – Derived from the wood cellulose of pine trees helps tame frizz and detangle. Expedites blow drying and shields the surface of the hair from humidity and harsh environmental factors. PIRACTONE OLAMINE – Provides anti-fungal and anti-bacterial properties, while balancing the ecosystem of the scalp. POMEGRANATE – With anti-free radical and UV protection properties, pomegranate extract protects the hair fiber against further damage. PLANT MUCILAGE – A thick substance produced and secreted by plants, it is composed of sugars, is weightless and forms a slippery water soluble excretion. It is used to add hydration and suppleness to dry hair and helps prevent future drying. PHYTANTRIOL – Protects the hair from heat damage, retains hydration levels and increases the penetration of Pro-vitamin B5 and amino acids into the hair fiber. Hair is glossy and hydrated. PHYTOLACTINE® – A synergy of active ingredients derived from hay, wood, bran and milk. It restores the “natural shield” of the scalp, protecting it against environmental aggressors by regulating bacterial flora. PHYTOPROGENIUM® – An effective active molecule which protects the scalp’s ecosystem as it enhances natural beauty of the hair by preserving the beneficial flora and reducing the presence of harmful bacteria. PURSLANE EXTRACT – is a succulent plant containing alpha-linolenic omega 3 fatty acids helping combat free-radicals. Known as far back as the time of Hippocrates as a cure-all especially for sensitive and inflamed skin. QUILLAJA DECOCTION (Panama Wood Bark) – The milled inner bark of this tree, native to Chile, is rich in saponins, known for their cleansing, anti-microbial and soothing properties to help with itchiness and irritation. RHATANY ROOT – A low shrub that grows in dry sandy mountian slopes. Well known for its medicinal properties to combat skin rashes, hives and redness. Also used for its reddish brown tinctorial pigment to neutralize yellow tones in gray and blond hair. RED ALGAE – A marine algae often found growing near tropical and sub-tropical shores. Rich and iodine and amino acids, marine algae extract is used as a stabilizer and thickener. Excellent freeradical agent. RICE BRAN CERAMIDES – Act like intercellular cement to repair the natural protective outer layer of the hair fiber by filling in the deepest cracks on the surface and sealing the cuticle. RICE BRAN Cream – Extracted from the inner husk (germ) of rice. It is rich in three antioxidants: oryazanol, vitamin E and tocotrienol (vitamin E derivative). Helps with cell renewal and strengthens the hair follicle by supplying it with necessary nutrients and emollients. ROOIBOS EXTRACT – Native to South Africa and used for thousands of years known for its ability to protect against oxidative damage. A rich source of calcium, flouride, magnesium, iron, zinc, copper and potassium to promote healthy hair growth. ROSEMARY Cream – Comes from a woody herb with fragrant needle-like leaves, native to the Mediterranean area. It acts as an antioxidant with toning and purifying properties to stimulate hair follicles and encourage scalp circulation, while helping to remove buildup and prevent flaking. RUM – Rum is a fermented, distilled alcohol, made from sugarcane byproducts such as molasses. It stimulates the scalp and increases blood circulation. SAGE – Native to the Mediterranean and used for its healing properties, its Cream is rich in antioxidant flavanoids helping to cleanse impurities from the scalp. SAPOTE BUTTER - Native to tropical areas and rich in vitamin A and C, Iron, Calcium and plant proteins. Use to hydrate, nourish and repair the hair. SEA BUCKTHORN – Native to the Mediterranean and used for its healing properties, its Cream is rich in antioxidant flavanoids helping to preserve color and chemical processes. SHEPERD'S PURSE (Capsella Bursa-pastoris) – Native to Eastern Europe and Asia Minor that contains fumaic acid, a salt ester and is used in Chinese medicine to reduce swelling and bleeding. Helps to calm the skin and relieve pressure. SALICYLIC ACID – Referred to as a beta hydroxyl acid (BHA), it has been used for decades as a powerful and non-irritating exfoliator to improve skin tone and increase collagen production. SERENOA Cream – Also known as Saw Palmetto and native to the southeastern area of the United States. The fruits are enriched with essential fatty acids which inhibit the enzyme (5-alphareductase) in the hair bulb. This enzyme is responsible for converting the hormone testosterone into its active form. SHEA BUTTER (Karité Butter) – An ultra-rich butter obtained from the nuts of the Mangifolia Tree in Central Africa, which is also known as Karité Butter. It is a superb emollient, high in essential fatty
acids and nutrients to moisturize, nourish and repair damaged hair. SHIITAKE MUSHROOMS – Native to Japan, but now grown in China. They contain a concentrated web of essential amino acids, vitamins and minerals such as A, B, B12, C, D and niacin to soothe, regenerate and fortify the scalp. SILK AMINO ACIDS – The result of hydrolyzing silk and obtaining amino acids of glycine, alanine, and serine. Their micronutrient size allows penetration into the hair cuticle in undamaged hair to maintain soft, silky and smooth appearance. SILK PEPTIDES (Sericin) – Act as a capillary bandage to repair and smooth ends. Gather together the elements separated from the hair ends. Instantly repairs. SOLANUM GLYCOPROTEINS (Potato extract) – Used to stimulate the multiplication of the keratinocyte cells that make up the hair shaft. They also nourish the hair bulb, help promote healthy hair growth and revitalize the hair follicle. SOYBEAN PROTEINS – High in protein to strengthen and mend the hair fiber to improve damaged areas. The Cream provides excellent hydration, softening and smoothing actions. ST. JOHN’S WORT – Native to North America, Europe, Asia, Russia, India and China. It has been used for medicinal purposes since ancient Greece and by Native Americans for its anti-inflammatory, astringent, and antiseptic properties. It also helps protect hair from environmental aggressors. SUNFLOWER – Native to the Americas and rich in linoleic and oleic essential fatty acids, which neutralize free-radicals and protect against UV damage. SWEET ALMOND PROTEINS – A tree and fruit (nut) that is native to the Mediterranean. This simple protein enhances elasticity, retextures and strengthens hair. SWEET ALMOND Cream – Made up of lipids and carbohydrates. It is rich in essential fatty acids, with high concentration of oleic acid and vitamins A and B. Sweet Almond Cream has nourishing, softening and hydrating properties; it soothes feelings of tightness and prevents skin dryness. SWEET ORANGE Cream – Obtained by pressing the orange peel. It works as a gentle cleansing agent with anti-inflammatory, antibacterial and antifungal properties. It also stimulates and protects the scalp. TEA TREE Cream (Cajuput Cream) – Native to Australia, tea tree Cream is obtained from the leaves that contain over 98 compounds including terpinen-4-ol, which is responsible for most of its antimicrobial actions. It also helps dissolve buildup, thoroughly cleanse the hair bulb and revitalize hair. TORMENTIL – An herb growing in Asia and northern Europe, the tormentil root has natural astringent properties that contract the skin surrounding the hair bulb, regulating sebum production and providing mild antibacterial action. TYROSILANE® – A botanical complex of naturally occurring Tyrosine, an amino acid found in the skin that initiates the production of melanin. In the hair bulb, it helps increase the production of melanin, to slow down the graying process. UV FILTER & ANTI-UVB POLYMERS – Often formed from tocopherol (Vitamin E) derivatives, which are known for combating free radicals. VERNONIA – A rare ingredient harvested by hand on the high plateaus of Madagascar, is known for its revitalizing properties. VITAMIN A – Abundant in certain Creams and carrots, vitamin A is the end result of synthesized beta-carotene, an antioxidant needed to produce sebum in the hair bulb. It is also a fat soluble vitamin that plays an essential role in the growth, development and maintenance of healthy skin, hair and nails. VITAMIN B – (See below) VITAMIN B2 (Riboflavin) – A vital source in energy production and essential for the growth of healthy hair, skin and nails. VITAMIN B3/VITAMIN PP (Niacin) VITAMIN B6 (Pyridoxine) – Working in conjunction with each other to utilize amino acids in the production of new proteins. Vitamin B6 regulates the Cream on the scalp. VITAMIN B8 (Biotin) – Essential for a healthy hair growth, it prevents premature graying and hair loss. Biotin helps repair damage by utilizing proteins, folic acid and vitamin B12. PRO-VITAMIN B5 (Panthenol) – A natural hair thickener and moisturizer that helps give hair its structure and body. It helps nourish and strengthen the scalp and promote healthy hair. VITAMIN C – A water soluble antioxidant that helps maintain skin and hair health. It protects against free-radical damage. VITAMIN E – Also known as Tocopherol, Vitamin E plays a crucial role in protecting skin cells and membranes from environmental damage and free-radicals. It also provides deep moisturization and calms inflammation. WALNUT LEAF – From the black walnut tree have been used since Biblical times. The trees were said to be in the Hanging Gardens of Babylon. The leaves have a deep dark green tinctorial pigment used to help diminish yellow and brassy tones in gray and blonde hair. WHEAT PROTEIN COMPLEX – A water-soluble protein naturally derived from wheat. It is high in cystine to aid in permanent reconstruction of the hair’s internal structure, helping to retain moisture and restore radiance and shine. WHITE LOTUS EXTRACT – (See Lotus Flower) WILD PANSY EXTRACT – Native to Europe and Asia and helps shield against environmental stresses due to the flavinoids and salicylates that also are anti-inflammatory. A glucose-containing plant that strengthens hair fiber, due to its firming properties. WILD APPLE STEM CELLS – Taken from the wild apple species because it is a biocompatible extract that preserves reserve follicular stem cells for future growth and delays hair thinning. WILLOW – Greek physician Hippocrates wrote about its medicinal properties in the 5th century BC. Willow has anti-inflammatory and soothing benefits. WITCH HAZEL – An astringent and anti-inflammatory liquid produced from the leaves and bark of the North American “witch hazel” shrub. Once used by Native Americans, it is rich in purifying and antioxidant ingredients such as tannins, flavanoids and essential Creams. WOAD SEED Cream – Native to Western Asia and Central Europe since ancient times and used in the making of soaps and as a treatment for colds and sore throats in Chinese medicine. Rich in Omega 3 and 6 essential fatty acids to help protect and nourish the hair fiber. WOOD CELLULOSE DERIVATIVE – Cellulose is a botanical polymer derived from the major component of wood. It allows for gentle detangling. This bio-polymer creates a micro-network on the surface that envelopes the hair fiber thus restoring softness to hair, and eliminates static electricity. Nonocclusive, it respects the condition of the hair fiber. From a tolerance and toxicological point of view, studies have shown that it is particularly suitable for children. Ultra gentle, it is not at all sensitizing. WOOD CELLULOSE – A complex, conditioning agent derived from wood cellulose. Provides body while it improves curl bounce and adds fullness to the hair. It improves wet and dry combing, detangling, and imparts sheen, adding a silky feel to the hair. YARROW – Native to Europe and Asia, it has been used for over 3,000 years for its soothing and healing properties. On the scalp, it acts as an anti-irritant, an anti-inflammatory and helps stimulate blood circulation. YUN ZHI – A mushroom that contains a polysaccride peptide used to protect the hair fiber during heat services and block the action of free radicals. It has been uses to improve the immune system and relieve fatigue and insomnia. ZANTHOXYLUM – From an aromatic evergreen shrub native to the middle latitudes of America, Africa, Asia, and Australia; have small, greenish flowers and fruits which have soothing properties. ZINC – A sulphur-rich essential mineral in the body responsible for stimulating the activity of over 100 enzymes. A deficiency in zinc can increase levels of the enzyme 5-alpha reductase, responsible for activating DHT (DiHydrotestosterone), the active form of testosterone and the primary cause of hair loss.
82
Alès Group USA, Inc. One Grand Central Place New York, NY 10165 WWW.PHYTO.COM 1 800 55 PHYTO PTM17