Product Focus
CURB L APPEA
G T H AT ROOFINUP TO T HE S D S TA N S T A N D T H E E Y E T E R M T E ST STO 58 P.
I DE A S FOR B U I L DE R S & R E N OVAT OR S
Windows (Pollard Advantage Plus pictured) are among the top eyecatchers for prospective homebuyers.
DOUBLE TAKE
A look at what’s generating great curb appeal this year BY TED McINTYRE
It’s what’s inside that counts. Well, yes and no. If you never get noticed in the first place, or if that first impression simply doesn’t impress, then what’s inside will remain a mystery forever. That’s why curb appeal matters so much. Whether you’re a production builder in a competitive market, a renovator applying a facelift for a future resale or a custom builder whose client
wants their home to drop the jaw of every visitor or passer-by, it’s important to know what catches the eye of prospective homebuyers—and what doesn’t. Come summertime, though, it’s safe to say that most are seeing green. “There’s a builder nearby, Gordon Tobey Developments. The owner, Steve Tobey, knows the value of curb appeal. Future customers drive in and think, ‘That’s beautiful—I don’t have to do
anything!’” observes Rhonda Boers of Hollandale Landscaping & Garden Centre Ltd. just west of Trenton. “But even for the mid-range builder looking to attract somebody, the builder who recognizes the value in landscaping and curb appeal will sell much quicker—a few trees and shrubs can make a big difference.” Standing out from the crowd is obviously key. But it doesn’t always
FEATURING
Rhonda Boers Hollandale Landscaping
ohba.ca
Marta Zonneveld Arriscraft (building stone/brick/limestone)
Elaine Willis Unilock (pavers & stones)
Jeff Williams IKO Industries (roof shingles)
Karen Pollard-Josling Pollard Windows & Doors
ONTARIO HOME BUILDER SUMMER 2019
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