2025 ODA Advertising and Sponsorship Opportunities Media Kit

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Why market With Us?

The Oklahoma Dental Association is the state’s largest organization for dental professionals with more than 1,600 member dentists. As the leading voice for dentistry in Oklahoma, the ODA provides advocacy, education, promotion, organization, and leadership opportunities to dentists all across the state.

Our reach and influence includes more than 80 percent of all licensed Oklahoma dentists and their teams, dental educators, practice owners, and students at the University of Oklahoma College of Dentistry. Our various communication platforms allow you to market to these sought-after groups through one of their most trusted sources – the ODA.

In addition to reaching your target market, choosing to partner with the ODA allows you to show support for the advancement of the dental profession and contribute to improving the quality of Oklahomans’ oral health.

ODA BY THE NUMBERS

Journal advertising

Advertising with the ODA Journal is one of the best ways to reach Oklahoma dentists: an exclusive group made up of seasoned dental professionals, new dentists launching their careers, and students planning their dental futures.

When you advertise in the ODA Journal, your ad will be printed in more than 1,600 hard copies which are mailed to all members and additional subscribers. Plus, you receive the added value of having your ad appear in our online issues and digital archive.

The ODA Journal features information on what’s happening in organized dentistry, member spotlights, practice management, clinical and ethics articles, as well as legislative issues impacting Oklahoma dentists.

Advertising Rates

Prices listed are per ad. All ads appear in full color. See specs on next page. Advertiser must submit a signed agreement (see pages 12-13).

Premium placement is only available to full page, annual contract advertisers. At renewal, first right of refusal is given to advertisers currently occupying premium space.

deadlines & specs

2025 ISSUES & deadlines

15

Space reservations can be made via email (advertising@okda.org) or phone (800-876-8890).

All insertions require an ODA marketing order form and signed marketing agreement. Ad artwork must be emailed to advertising@okda.org on or before the deadline listed above.

ad specifications

Preferred format: PDF file, 300 dpi, CMYK, outlined fonts, no crop marks. If ad does not conform to ODA specifications and/or is not received by deadline, ODA may choose to not publish the ad, to float the ad in the reserved space, or to run a previously provided ad. ODA does not offer print ad design services. ODA reserves the right to deny advertising to anyone/any company for any reason.

The Oklahoma Dental Association Journal is printed six times per year. Print subscriptions are free with ODA membership. All members also have access to a digital version of the current issue, as well as past issues, online at www.okda.org. To subscribe to the ODA Journal, please email advertising@okda.org.

e-news & website

ODA’s e-newsletter is sent to more than 1,600 readers monthly, and is packed with important dental industry news, local updates, and events. With an outstanding open rate and low cost, ads and promotions in the e-newsletter are a great value.

e-newsletter ad

$250 per newsletter

Size: 380 x 120 pixels

Banner ads are static images that appear in the middle of the e-newsletter and are clickable to the URL of your choice. Ad artwork is due one week prior to e-news send date. One banner ad per issue is available.

Sponsored article

$350 per newsletter

Size: 180 x 150 artwork + 500 word article

Sponsored articles (up to 500 words) are provided by the advertiser with an accompanying logo/photo and link to the URL of your choice. The article and artwork are due one week prior to e-news send date. One sponsored content article per issue is available.

ODA’s website okda.org has an average of 9,800 monthly page views. Paid website ads appear near the footer on the home page and do not rotate with any other ads, guaranteeing your ad will be seen on each visit.

website banner ad

$600 per month

$350 per month for ODA Rewards Partners

$200 per month for ODA members

Size: 728 x 90 pixels, static ads only

Ad artwork is due one week prior to the first of the month.

classified ads

Online classified ads are posted on okda.org and are viewable by all website visitors, not just members.

Printed classified ads appear in the ODA Journal, which is published every other month and is mailed to members.

Both reach a highly targeted audience of dentists, dental students, and dental professionals. ODA Classifieds is the perfect place to promote vacant positions, educational courses, and equipment, property, or dental practices for sale.

Submit classified ads online at okda.org/classifieds

classified ad rates

ODA Members non-members

Classified Terms & Agreements

• All listings are considered pending until approved by ODA staff. Please allow 2-3 business days for approval.

• Print ads will appear in the next available issue of the ODA Journal and will reprint for selected duration.

• Ads will automatically be removed from the website and printed Journal at the end of selected duration.

• To renew an ad in print or online, it may resubmitted through the online form or by calling (800) 876-8890.

• If there is an error in the ad, please email advertising@okda.org to request a change.

• All classified ad payments (print and online) are non-refundable, but ads may be canceled early if desired.

• ODA is not responsible for any loss of funds or other property as a result of any advertisement placed in our channels.

• ODA does not guarantee any specific outcome from any advertisement.

• Oklahoma Dental Association reserves the right to edit ads or refuse publication of any advertisement for any reason.

Please email advertising@okda.org or call (800) 876-8890 with any questions.

2025 oda events

student legislative lunch

January 2025

OU College of Dentistry (OKC)

ODA provides lunch to students as they learn about the importance of advocacy at all levels of government. All OU College of Dentistry students attend this lunch as part of their required coursework.

$500 Sponsor Benefits:

- Logo/link on promo emails to students

- Logo on table cards

- Logo on buffet table

- Mentioned in welcome speech

senior signing day

May 2, 2025 (OKC) and May 5, 2025 (Tulsa)

All graduating OU College of Dentistry students are invited to share a meal, hear from ODA leaders, receive awards, and sign up to be ODA’s newest members. Sponsorship includes both dates.

$500 Sponsor Benefits:

- Logo/link on graduate email invites

- Logo on event signage and tables

- Mentioned in e-newsletter story

- Mentioned in ODA Journal story

legislative reception

February 2025

ODA Office (OKC)

ODA invites all Oklahoma legislators and other elected officials to our office to discuss current issues impacting dentistry. Members and dental students attend and enjoy appetizers and drinks while networking with their lawmakers.

$500 Sponsor Benefits:

- Logo/link on member event emails

- Logo on invitation to lawmakers

- Logo on event signage and tables

- Logo on print ads in ODA Journal

member family fun day

June 2025 (OKC) and July 2025 (Tulsa)

Each ODA member receives up to four free tickets to this family-friendly social event designed to foster camaraderie and build community within our membership. Sponsorship includes both dates.

$500 Sponsor Benefits:

- Logo/link on member event emails

- Logo on ticket envelopes (both events)

- Mentioned in e-newsletter story

- Logo on print ads in ODA Journal

women in dentistry luncheon

March 2025

Vast Restaurant (OKC)

All ODA members (not just the ladies!) are invited to attend this annual luncheon at which attendees enjoy a delicious meal and participate in an hour of continuing education that relates to women in the dental profession.

$500 Sponsor Benefits:

- Logo/link on member event emails

- Logo on event signage and tables

- Logo on print ads in ODA Journal

- Mentioned in speaker introduction

First BITE

August 2025

ODA Office (OKC)

First-year dental school students get an introduction to organized dentistry at this happy hour event. They’ll meet the ODA staff, network with ODA leadership, and learn about the benefits of membership.

$500 Sponsor Benefits:

- Logo/link on student email invites

- Logo on event signage and tables

- Opportunity to set up a table at event

- Mentioned in ODA Journal story

2025 ODA EVENTS

career day speaker

September 2025

OU College of Dentistry (OKC)

ODA brings an engaging speaker to OU College of Dentistry’s Career Day, and third- and fourth-year students gather to listen for the hour leading up to the afternoon Career Fair on campus.

$500 Sponsor Benefits:

- Logo/link on promo emails to students - Logo on printed handouts

- Mentioned in e-newsletter story

- Mentioned in welcome speech

link and learn

September 2025

Oklahoma City

Members meet up with their fellow ODA friends for a fun evening of continuing education, cocktails, and appetizers at this dual-purpose party.

$500 Sponsor Benefits:

- Logo/link on member email invites

- Logo on registration web page

- Logo on event signage and handouts

- Opportunity to introduce speakers

2-day botox training course

risk management webinar

October 2025

Online

Open to anyone, but geared toward dental professionals, this popular live webinar with CE credit covers risk management, cybersecurity, and HIPAA compliance.

$500 Sponsor Benefits:

- Logo/link on promo emails

October 2025

OU College of Dentistry (OKC)

ODA brings guest speakers to the OU College of Dentistry, and first- and second-year students gather to eat lunch and hear from practice management professionals on a variety of topics.

$500 Sponsor Benefits:

- Logo/link on promo emails to students

- Logo on printed handouts

- Mentioned in e-newsletter story

- Mentioned in welcome speech

November 2025

ODA Office

Led by experienced local instructors, this Oklahoma Board of Dentistry-approved course offers 12 hours of online CE plus 12 hours of hands-on CE for botox and dermal filler for dental professionals.

$500 Sponsor Benefits:

- Logo/link on member event emails

- Sponsored content in e-newsletter

- Banner ad with link in e-newsletter

- Logo on print ads in ODA Journal

opportunity to show your support for the ODA by offsetting printing costs. Multiple paper bills and e-bills go to 2000+ renewing and potential members each year.

$500 Sponsor Benefits:

- Logo on printed billing envelopes

- Logo on membership renewal emails

- Logo on membership email to new dentists

- Logo on membership renewal web page

annual meeting

The ODA Annual Meeting is a two-day conference with more than 750 attendees focused on continuing education, convening leadership, networking, and social events for all dental professionals in the state.

The 2025 event will be held April 11-12 at the Southern Hills Marriott in Tulsa.

sponsorship benefits

Presenting Sponsor designation on nametags

Full page ad in one 2025 ODA Journal issue

Half page ad in one 2025 ODA Journal issue

Dedicated thank you sign on site

Logo or photo on dedicated ODA social post

Listed in pre-event email to all attendees

Listed in post-event email to all attendees

List of attendees (upon request)

One promo item in registration bags

Program ad

Sponsor signs on site

Event program and website

Mentioned on ODA social media

event & marketing sponsorships

ODA Reception

Registration Bags

Nametag Lanyards

Overnight Newsletters (2)

Past Presidents Breakfast

House of Delegates Meeting

$5,000

$5,000 (plus cost of bags)

$2,500 (plus cost of lanyards)

$2,500

$1,000

$1,000

Ask about specific benefits for each of these sponsorships.

exhibit hall opportunities

Standard

continuing education sponsor - $2,500

• Your choice of one CE session to sponsor

• Logo on signage at entrance to CE course

• Mentioned in introduction of speaker

• Promo item in registration bags

• Listed on on-site sponsor signage

• Logo in event program and on website

• Mentioned on ODA social media

• Half page ad in event program

Ok mission of mercy

sponsorship opportunities

The Oklahoma Mission of Mercy (OkMOM) is a two-day, free dental clinic offering treatment to patients who are uninsured, underinsured, or who would not normally have access to dental care.

Dentists, specialists, hygienists and dental assistants, along with many other volunteers who assist with registration and hospitality, donate their time to provide much-needed care to the community at no charge.

This event is organized by the Oklahoma Dental Association and Oklahoma Dental Foundation, and is made possible with sponsorship and donations from partners like you.

The next OkMOM event will be held February 7-8, 2025 at the Tulsa Expo Center.

Presenting Sponsor - $50,000

• Logo on volunteer lanyards (provided by sponsor)

• Ability to use OkMOM logo in marketing

• Photo opportunities with media and first patient

• Mentioned in press release with a quote

• Logo on patient bags

• Booth in community partner area

• Opportunity to display four (4) banners on site (provided by sponsor)

• Logo on t-shirt back and sleeve

• Logo on event signage

• Logo on OkMOM website with link

• Logo in ODA Journal thank you ad

Gold Sponsor - $25,000

• Mentioned in press release

• Logo on patient gift bags

• Opportunity to display two (2) banners on site (provided by sponsor)

• Booth in community partner area

• Logo on t-shirt and event signage

• Logo on OkMOM website with link

• Logo in ODA Journal thank you ad

Silver Sponsor - $15,000

• Opportunity to display one (1) banner on site (provided by sponsor)

• Logo on t-shirt and event signage

PLEASE NOTE: In order to receive full recognition and benefits for the 2025 event, each sponsor must submit a signed Marketing Order Form and a signed OkMOM Donation Form no later than November 30, 2024. All in-kind donations must include an itemized list of supplies to be donated with associated values at cost.

• Logo on OkMOM website with link

• Logo in ODA Journal thank you ad

To donate or learn more about this event and sponsor benefits, visit okmom.org/sponsorship-levels. Contact us via email at okmom@okda.org or by phone at (800) 876-8890 for more information.

ODA marketing order form

Advertiser :

Address:

City, State, ZIP:

Contact:

Phone:

Email:

Agency, if applicable:

Agency Contact:

Phone:

Email:

JOURNAL ads pg. 4

e-news banner pg. 6

e-news content pg. 6

website ad pg. 6

event sponsor pg. 8-9

meeting sponsor pg. 10

exhibitor pg. 10

okmom sponsor pg. 11

Agency o

ODA marketing agreement

Inclusion of an advertisement, sponsor recognition, logo, photo, or other likeness in any Oklahoma Dental Association (ODA) publication does not constitute or imply endorsement of the Advertiser, its products, or services by the ODA. The Oklahoma Dental Association reserves the right to accept or reject, at its sole discretion, any advertisement submitted for publication.

THE FOLLOWING STANDARDS APPLY TO ADVERTISEMENTS WITH THE OKLAHOMA DENTAL ASSOCIATION:

1. All content submitted for Oklahoma Dental Association (“Publisher”) advertising including, but not limited to, articles, advertisements, sponsored content, logos, and photos, must comply with any and all applicable legal requirements imposed by state or federal law. The submission will not be accepted if it conflicts with any American Dental Association or Oklahoma Dental Association policies or ethical principles.

2. The Oklahoma Dental Association Journal Editorial Committee reviews, and has sole discretion to accept or reject, all submissions for inclusion in the Oklahoma Dental Association Journal and all other outlets. Decisions of the Oklahoma Dental Association Journal Editorial Board may be appealed to the Oklahoma Dental Association Board of Trustees. The ruling of the Oklahoma Dental Association Board of Trustees shall constitute a final, non-appealable decision.

3. All advertisements must meet the technical and aesthetic quality standard as is set by the most recent issue of the Oklahoma Dental Association Journal, programs, e-newsletter, website, online classifieds, or any other publication or marketing materials, printed or digital.

4. No advertisement may include claims that are not subject to independent verification or that are false, misleading, or deceptive. The Oklahoma Dental Association does not allow comparative advertising for any outlets.

5. No advertisement may use the name of the American Dental Association, the Oklahoma Dental Association, or any of its boards, councils, committees, component societies, or House of Delegates or its members without prior written consent from the appropriate entity.

6. In the event of any error or omission of all or any part of any advertising, the parties agree that the Publisher’s liability shall be limited to a refund of the charges payable for such advertising. In no event shall the Publisher be liable for any loss of Advertiser’s business, revenues, or profits, the cost to Advertiser for other forms of advertising, or special consequential, indirect, or punitive damages of any nature. Any other damages, consequential or otherwise, are specifically excluded. The Advertiser specifically waives any rights to any claim for loss or damage.

7. The Advertising Agreement may be terminated by the ODA or Advertiser by a written notice thirty (30) days prior to the listed artwork deadline for the next issue in which the Advertiser was committed. In the event that the Advertiser has committed to a premium placement full page ad, the Advertiser is responsible for payment in full of all reserved ads in the Agreement.

8. All Advertisers must sign and submit an Advertising Agreement and Advertising Order Form prior to ads being sent to press or published online. Advertisers must submit ads and other requested content or information required prior to deadline. ODA reserves the right to exclude ads if advertiser does not meet deadline or is behind on payments.

9. The Advertiser agrees to indemnify and holds the ODA, its officers, trustees, members, employees, and agents harmless from any liability, including costs and attorney fees, arising out of or relating to the content of any ad, newsletter, or other marketing material.

10. Advertisers who have not paid invoices in full within 30 days of receipt via email may be excluded from the next issue in which ad(s) were to appear. The Advertiser remains financially responsible for the remainder of the Advertising Contract and will be reported to a collection agency for non-payment after 90 days and/or at the discretion of ODA staff.

By signing below, I affirm I have read, understand, and agree to the terms set forth in the the ODA Advertising Agreement and that I approve the order on page 12 (Marketing Order Form) of this media kit.

Printed Name: Advertiser:

Signature:

Date Signed:

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