Developed idea

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DEVELOPED IDEA ALTERNATIVE ROCK MUSIC VIDEO


NARRATIVE My second initial idea is the main focus for my developed idea. It will following the basic storyline outlined in my issuu. A character who contrasts to the stereotypical codes and conventions for a teenage girl. The viewer will see that she has a dark secret, kept inside her house. Using an everyday, domestic location emphasis the idea of the character being ‘normal’. This then allows a further shock factor when the whole of the video has been seen. I decided on a narrative based music video as my questionnaire results highlighted that this type of structure is most appealing to an audience. The amplification method will be on display in this idea, using a narrative performance to mirror the message/lyrics of the song.


ELECTRIC TEARS – VISUAL MUSIC VIDEO ( 2 0 1 0 ) V I M E O

V I D E O

HANDHELD IS USED THROUGHOUT, ALLOWING THE AUDIENCE TO FEELA PART OF THR VIDEO.

THIS MUSIC VIDEO IS TAKEN FROM VIMEO AND DEMONSTATES THE USE OF PROJECTION.

THE MOST ATTRACTIVE ASPECT OF PROJECTION IS THE VISUAL ENTERTAINMENT IT PROVIDES.

SIMILAR TO THIS VIDEO, THE COLOURS USED WILL PLAY A LARGE PART IN HIGHLIGHTING THE ATMOSPHERE.

D I R E C T O R

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V J

F A D E R


CHARACTERS, COSTUMES & MISE EN SCENE

TWO CHARACTERS WILL BE USED IN THIS IDEA, BUT ONE WILL BE THE MAIN, A FEMALE. HAVING A TEENAGER GIRL AS THE MAIN WILL HOPEFULLY MAKE HER MORE RELATABLE AND IDENTIFIABLE FOR THE AUDIENCE. FOR THE COSTUME ON EACH, I HAVE DECIDED TO KEEP IT SIMPLE – ADDING TO THE RELATABLITIY OF THE CHARACTER. DULL COLOURS LIKE WHITE, BLACK AND GREY TO MIRROR HER INSIDE EMOTIONS. THE MISE EN SCENE IS KEY IN THIS KEY AND IN PORTRAYING A LARGE PART OF THE NARRATIVE. PHOTOGRAPHS, NEWSPAPERS, ALONG WITH THE PROJECTION WILL HIGHLIGHT THE EXTEND OF THE MAIN CHARACTERS DARK SECRET.


CAMERA WORK AND LIGHTING THE CAMERA WORK FOR THIS MUSIC VIDEO WILL BE A KEY AND DOMINATE FEATURE. CLOSE UPS WILL BE USED TO HIGHLIGHT WHAT MISE EN SCENE I HAVE INCLUDED. THEY ARE A KEY ASPECT IN MUSIC VIDEOS TO SHOW THE ARTIST’S FACIAL EXPRESSION TO THE SITUATION THEY ARE/WERE IN. PANS AND SLOW TRACKS WILL ALSO BE USED TO SHOW THE MISE EN SCENE. FOR LIGHTING, I PLAN TO KEEP IT RELATIVELY SIMPLE DUE TO THE PROJECTION. HOWEVER THE OVERALL FEEL FOR THE VIDEO WILL BE WARM. THIS WILL BE MOST AFFECTIVE AS IT WILL CONTRAST TO THE EVENTS TAKING PLACE ON SCREEN. SHOTS SHOULD HAVE A ORANGEY, SUN-KISSED TINT TO THEM.


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