2020 Sponsor Look Book

C e l e b r a t i n g D i v e r s i t y o f Ta l e n t & S t y l e

february & august 23-29

2020

D ES I G N E R K E VA N H A LL | P H OTO BY K AT HY RA E

about us

Omaha Fashion Week started in 2008 as an event held in the heart of the Old Market for 2,000 people . It has grown to become th e fourth largest organized fashion week event in the country, and the first to make show participation completely free of charge for designers. Twelve years into the journey, attendance has grown to over 10,000 per year and OFW has developed a national reputation as the best place for young fashion designers to be nurtured. Omaha Fashion Week now draws fans to Omaha from all over the region .

Behind the glitz and glamour of this red-carpet event , you’ ll find a commitment to education and a passion for supporting cultural vibrancy, creativity, and innovation as drivers of economic stability and growth . We believe building an attractive place for talented professionals to call home is vitally important to the bright future of our community.

Omaha Fashion Week proudly helps showcase Omaha as a premier destination in which to live , work, and prosper. Positioning your company as part of the OFW experience is an investment in something bigger - it presents your brand as culturally-minded, forwardthinking , and a company who cares about having a vibrant and diverse community.

D ESIGNER BORRIS P OWELL PHOTO BY CARLEY SCOTT FIELDS

omaha’s fashion ecosystem

participating organizations BURKE HIGH SCHOOL DEVELOP MODEL MANAGEMENT FASHION INSTITUTE MIDWEST FAMILY, CAREER AND COMMUNITY LEADERS OF AMERICA (FCCLA) JOSLYN’S FASHION ARTS PROGRAM AT YATES COMMUNITY CENTER KENT BELLOWS MENTORING PROGRAM AT THE JOSLYN KIDS RULE MAKE BELIEVE STUDIOS METROPOLITAN COMMUNITY COLLEGE FASHION PROGRAM NEBRASKA 4-H

OFW BE AUTY AL L IANC E

OFW BEAUTY ALLIANCE

P H OTO BY CAR L E Y S COT T FIE L DS

OMAHA CENTRAL HIGH SCHOOL OFW is a socially conscious organization with a strong mission and purpose - to serve as an incubator for fashion

OMAHA FASHION CAMP

industry talent , and to provide opportunities for the Omaha community to enjoy a unique , red-carpet experience .

OMAHA SOUTH HIGH SCHOOL

OFW has had a hand in creating a thriving local fashion

TEEN AMBASSADORS PROGRAM

ecosystem where fashion designers, design students, and fashion entrepreneurs can learn to make a successful career in

UNIVERSITY OF NEBRASKA-

the fashion industry. OFW is proud to be part of the landscape

LINCOLN DEPARTMENT OF

of annual arts and culture events that help make Omaha a

TEXTILES, MERCHANDISING AND

vibrant community!

FASHION DESIGN

DESIGNER ANGELA BALDERSTON P HOTO BY HEATHER AND JAMESON

“ M et ro p o lita n Co m m u n it y Co llege b ega n s u ppor t i n g OF W i n 2 0 1 6 , a n d h a s b een a p res en t in g s p o n s o r in 2017 an d 2018.

Yea r over yea r, o u r en ga gem en t h a s g row n a n d OF W h as be e n res p o n s ive to o u r n eed s in crea t in g a n im m e rs i ve bran d ex p er ien ce to p ro m o te o u r Co llege’s fa s h io n de s i gn program to a ca p t ive a u d ien ce, r ig h t h ere in Om ah a.”

Nannette Rodriguez Associate Vice President for Marketing, Brand and Communication Metropolitan Community College

7

D ES I G N E R AG U ST I N D E LG AD O

DESIGNER ANGELA BALDERSTON

P H OTO BY CA R LE Y S COT T F I E LD S

P HOTO BY KATHY RAE

by the numbers

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ANNUAL ATTENDANCE

10,000 Ticketholders

PARTICIPANTS

2,000

Designers, hairstylists,

makeup artists,

photographers, models,

stylists, writers

DIVERSITY

Percentage of gender and

90%

ethnically diverse

participants.

DESIGNERS

185

Featured in Showcases

HIGH SCHOOL STUDENTS

750

Student Night, Fashion

Camp, Teen Ambassa-

dors

PRIZE MONEY

Cash awarded to designers

$36,000

since 2014

US RANKING

Fourth largest fashion

#4

event in US

CHARITABLE IMPACT

Funds raised to support

$55,000

OFW’s charity partners.

ONLINE FOLLOWERS

Across Facebook,

39,500

Instagram and email

MAGAZINE READERSHIP

Omaha FASHION Magazine

40,000

publishes twice/year

SALES LEADS

Generated for designers

2,000

since inception of our live

texting program in August

9

2015

D ESIG NER KLYNNE | P HOTO BY KATHY RAE

it’s all about education We believe in using fashion and design as a way to promote confidence and foster transferrable skills in science , technology, engineering , art , and math (STEAM). Fashion is the ideal platform for students to discover and develop their entrepreneurial talent , planting seeds of inspiration in future business le aders who will drive our economy forward. Since its inception , Omaha Fashion Week has had a hand in the development and promotion of several programs dedicated to kids and young adults, most of whom come from diverse populations.

OMAHA FASHION CAMP P HOTO BY KATHY RAE

KI D S R U L E

O M A HA FASHION C AMP An i m m e r s i v e s um m e r ca m p

METROPOLITAN COMMUNITY COLL EG E

U NI V ERSI TY OF NEBRA SKA -L I NCOL N

H I G H SC H OOL FA SH I ON PROG RA M S

FAS HI O N I N STI TU TE O F T HE M I DWE ST

A fashion show just f o r ki ds ag e s five to 12 years old!

exp e ri e n ce f o r a ge s s i x to 1 7.

A s s oci a te s d e gr e e i n f a s hio n.

A nnual U N L Fas hio n S how.

Hig h S cho ol S tud ent N ig ht S how.

Non-profit su pport.

Held once per year in the Spring, this show

Hosted by Omaha South High School, kids

Driven by increased local interest in fashion

OFW founders serve as advisors to UNL

In an effort to protect fashion education

In the Fall of 2012, OFW co-owner Brook

gives kids ages five to 12 a chance to rule the

ages six to 17 come to this week-long camp

design education, a fashion program was

faculty to ensure the fashion program

curriculum for local high school students,

Hudson wrote a business plan to create

runway! Kids learn poise, confidence, and

to learn about all aspects of the fashion

created at Metro Community College in

curriculum in the Department of Textiles,

the OFW team coordinated a letter writing

the Fashion Institute of the Midwest

a little style during this day-long, just for

industry- modeling, sewing, design,

2016. OFW Founders participated in the

Merchandising and Fashion Design remains

campaign to fight for the fashion programs

(FIM). The mission of FIM was to provide

fun event! Kids select and style their own

branding and marketing. This event

development of curriculum focused on

relevant, and also to help connect students

within Omaha Public Schools in 2015. As a

educational grants to designers and design

garment and take it home after the show.

culminates with a runway show featuring

entrepreneurship, business, and helping

with internships and opportunities to

result of those efforts and with the support

students, and to help designers bridge the

their very own designs. Top campers get to

students make a career in the fashion

expand their knowledge. OFW provides

of dedicated educators, Omaha South High

gap between fashion shows and retailing.

show on the OFW runway during the August

industry. Today, the OFW team provides

hundreds of free tickets to UNL students

School now has a four-year fashion program

The FIM workroom is located in Omaha’s

season. In return for hosting camp, OFW

ongoing staff support at no cost to MCC,

to attend the show. OFW also provides

where students can earn college credit

North Downtown “Makerhood” and is fully

helps produce the annual fashion show for

coordinating opportunities for the hands-

funding through the University of Nebraska

through MCC while still attending high

outfitted with sewing machines, cutting

South High’s burgeoning fashion program at

on apprenticeship experience required for

Foundation to cover all student costs to

school.

tables, computers, resource library, studio

no cost to the district.

graduation from the program.

produce their student runway show.

omahafashioncamp.com

mccneb.edu

cehs.unl.edu/tmfd/

kidsruleomaha.com

room, and board room- all free for designers.

south.ops.org

fashioninstitutemidwest.org

“I WANT THANK EVERYONE AT OFW FOR GIVING ME THIS WONDERFUL OPPORTUNITY TO PARTICIPATE OVER THE YEARS, AND CONSEQUENTLY REDISCOVER MY IDENTITY. I MEAN THAT QUITE LITERALLY - OFW HAS CHANGED MY LIFE AND I CAN’T IMAGINE HOW I WOULD’VE SURVIVED WITHOUT IT.”

ANGELA BALDERSTON VETERAN OFW DESIGNER

14

15

DESIGN BY ANGELA BALDERSTON P HOTO BY KATHY RAE

P HOTO BY KATHY RA E

“ I am ete rnally grate ful to Brook , Buf, Nick and the re st of the le ade rship te am for allowing m e to incre ase m y volunte e r re sponsibilitie s ov e r the past six se asons and; m ost im portantly , for se le cting m e for the Em e rging De signe r Showcase this se ason. I don’t think I would hav e gotte n this expe rie nce in any othe r city, so I know I am ble sse d to hav e be e n involv e d in O FW. ” Greta Slagle, OFW Designer, student at Fashion Institute of Technology

17 PHOTO BY KATHY RAE

“The team at Om aha Fash io n We e k we n t b e yo n d o u r ex p e c ta t i o n s to de li ve r a beau tiful an d tren d y V I P l o u n ge fo r V i l l a ge Po i n te Ae s t h eti c Surger y | D ream s M ed S pa . We we re a b l e to h a ve b e n e f i c i a l conve rs atio n s with o u r own c l i e n t s a n d p o te n t i a l c l i e n t s , ge n e ra ti ng substantial , qu al ity l ead s a n d b ra n d a wa re n e s s fo r o u r b u s i n e s s . We we re also ab l e to b u il d o u r s o c i a l m e d i a p re s e n ce a n d p ro d u ce h ype throug h o u r co n n ec ted e n d ea vo rs . We a re l o o k i n g fo r wa rd to a co n ti n u e d pa rt n e rs h i p.”

Lindsay Nolan, Marketing Strategist, Nebraska Medicine Village Pointe Health Center

DESIGN BY GRETA SLAGLE P HOTO BY KATHY RAE

2019 success stories

H A N N A H N O DS KOV

1/

Lu xe Kurves Mag azi n e C ove r

GR E TA SLAGLE

2/

Fash i o n I n s t i t ute o f Te ch n ol ogy

BORRIS POWELL

3/

F l a gs h i p s tor e f r on t i n C hicag o

Flo re n c e , I t a l y

M A RG I E T REM BL EY

4/

M A RGA RET SH A E

5/

CYDN E E M AM E

6/

Exhib itio n at the Metr o pol itan

S ig ned with Av e. Mo d el Manag ement

S inge d with Stewart Tale nt Manage -

Mus eum o f A r t

in S ing apo r e

m e nt in Chicago

18

Hannah Nodskov, the designer behind

Greta Slagle is a long time OFW volunteer

Borris Powell of Chicago has been a

Margie Trembley, the designer behind

Develop Model Management scouted and

Cydnee is a true veteran model, gracing

Hannah Caroline Couture, started showing

who graduated from Duchense Academy

long-time fixture at OFW, offering words

Margie Trembley Chapeaux, was selected

signed Margaret after she attended the

the Omaha Fashion Week runway for 12

at OFW in high school and now specializes

this year. In spring of 2019, she showed her

of wisdom to up-and-coming designers

by the Milliners Guild to show her hats at

OFW summer 2018 casting. Not only did

seasons! Develop Model Management has

in formal wear for the plus size market. Her

first collection at OFW while also working as

while serving on our Finale Selection Panel.

the Mezzanine Gallery at the Metropolitan

she book the shows, but she also became

secured her a contract with Stewart Talent in

work has been featured on the cover of Luxe

assistant backstage manager. She recently

During the summer of 2019, Borris landed

Museum of Art in New York City. Her work

the cover model for the OFW F/W 2018

Chicago and she relocated there this month!

Kurves magazine and she is now selling her

left for her freshman year at the Fashion

a wholesale deal with a women’s boutique

was shown in the “Camp: Notes on Fashion”

Magazine. This summer, she spent three

Cydnee is not only a phenomenal model,

work at Noa Brides, one of Omaha’s premier

Institute of Technology in Florence, Italy.

in the upper east side of New York City,

exhibition, a nod to this year’s Met Gala

months in Singapore signed with Ave.

but she is also a very talented photographer

and opened his first namesake storefront in

chaired by Anna Wintour.

Model Management where she shot an

who mentors our new models and is even

advertorial for Louis Vuitton published in

shooting new models in Chicago as well.

bridal boutiques.

Chicago, just steps away from Union Station.

Elle Singapore and an advertorial for YSL in Harper’s Bazaar. @hannahcarolinecouture

@greta.slagle

@borrispowelldesigns

@margietrembleychapeaux

@margrtshae

@stewarttalentchicago

sponsorship opportunities Successfully producing Omaha Fashion Week for this community takes time , funding , promotional support and volunteers. To bring this experience to life each season , we rely on support from generous businesses and individuals who believe in the value and importance of our work and want to be part of something that enhances the fabric of our community.

We believe creating mutually beneficial partnerships starts with a discussion about shared needs. Sponsor benefits include marketing an d promotion of your brand, unique employee or client entertainment options, or simply to being engaged in an event that has earned bragging rights for Omaha! Help us understand what is valuable to you , and we’ ll create a spo nsorship package to help you achieve your goals.

20

DESIGNER H ANNA H J E NS E N | PHOTO BY CAR LE Y S COT T F I E LD S

D ESIG NER HA NNA H JENSEN | PHOTO BY HEATHER AND JAMESON

CO R P ORATE B OX

CO R P ORATE ENTERTAINM E NT AND BRANDING

FULL SEASON BRAND I NG PAC KAGE

OW N A NI G H T OF OF W

OW N A N A SSET T H ROU G H T H E SEA SON

P R E S E N T A S E AS O N O F OFW

$2,50 0

$ 5, 0 0 0

$ 7, 50 0

$10,000

$15 ,000

$25, 000

• Seating for up to 20 guests in a

• Seating for up to 20 guests in a

• Seating for up to 20 guests in a

• Your organization will be included in

• Your organization will be included in the

• Benefits are customizable. Ex: product

beautifully appointed, raised platform with

beautifully appointed, raised platform with

beautifully appointed, raised platform with

the title of the night’s event: ex: Methodist

title of the asset and highlighted each night

placement in event; special events held at

the best view of the runway in the room!

the best view of the runway in the room!

the best view of the runway in the room!

Survivor Show.

of the season. Ex: Borsheims Red Carpet;

your location; social media collaborations;

• Each guest receives complimentary

• Each guest receives complimentary

• Each guest receives complimentary

• Your brand will be applied to ticketing

Pretty in Patina Pre-Party; Dreams Med Spa

magazine editorial content; expanded ticket

valet parking and access to the VIP Lounge

valet parking and access to the VIP Lounge

valet parking and access to the VIP Lounge

portal, OFW website where event is

VIP Lounge, etc.

package for your special guests.

for cocktails and canapes from 6-7:45 p.m.

for cocktails and canapes from 6-7:45 p.m.

for cocktails and canapes from 6-7:45 p.m.

mentioned, on marketing materials where

• Naming rights will be applied to ticketing

• Inclusion in the title of Omaha Fashion

before the show begins.

before the show begins.

before the show begins.

event is mentioned.

portal across all events during the week,

Week: Omaha Fashion Week presented by… .

• Corporate boxes include one round of

• Corporate boxes include one round of

• Corporate boxes include one round of

• Logo will be included on every ticket for

OFW website where the asset is mentioned,

• Inclusion on Step & Repeat

bottle service with glasses, ice and mixers.

bottle service with glasses, ice and mixers.

bottle service with glasses, ice and mixers.

the event.

and on marketing materials where the asset

• Naming rights will be applied to ticketing

• Additional bottles and catering available

• Additional bottles and catering available

• Additional bottles and catering available

• Seating for up to 20 guests in a

is mentioned.

portal, OFW website, on marketing

for a fee.

for a fee.

for a fee.

beautifully appointed, raised platform with

• Seating for up to 20 guests in a beautifully

materials, and in all paid advertising

• Full page, color ad in Omaha FASHION

• Full page, color ad in Omaha FASHION

the best view of the runway in the room!

appointed, raised platform with the best

placements.

Magazine.

Magazine.

• Each guest receives complimentary

view of the runway in the room!

• Seating for up to 20 guests in a beautifully

• Your organization’s logo represented on

• Your organization’s name mentioned by

valet parking and access to the VIP Lounge

• Each guest receives complimentary

appointed, raised platform with the best

the projection screens flanking the runway

the emcee from the runway.

for cocktails and canapes from 6-7:45 p.m.

valet parking and access to the VIP Lounge

view of the runway in the room!

during the pre-party & model marches.

• Your organization’s logo represented on

before the show begins.

for cocktails and canapes from 6-7:45 p.m.

• Each guest receives complimentary

• 5% discount on booking fee at any Omaha

the projection screens flanking the runway

• Corporate boxes include one round of

before the show begins.

valet parking and access to the VIP Lounge

Event Group venue.

during the pre-party & model marches.

bottle service with glasses, ice and mixers.

• Corporate boxes include one round of

for cocktails and canapes from 6-7:45 p.m.

• Your organization mentioned on OFW

• Additional bottles and catering available

bottle service with glasses, ice and mixers.

before the show begins.

social media channels three times during the

for a fee.

• Additional bottles and catering available

• Corporate boxes include one round of

season run-up.

• Full page, color ad in Omaha FASHION

for a fee.

bottle service with glasses, ice and mixers.

• Website footer logo.

Magazine.

• Full page, color ad in Omaha FASHION

• Additional bottles and catering available

• Email footer logo.

• Your organization’s name mentioned by

Magazine.

for a fee.

• 10% discount on booking fee at any

the emcee from the runway.

• Your organization’s name mentioned by

• Full page, color ad in Omaha FASHION

Omaha Event Group venue.

• Your organization’s logo represented on

the emcee from the runway.

Magazine.

the projection screens flanking the runway

• Your organization’s logo represented on

• Your organization’s name mentioned by

during the pre-party & model marches.

the projection screens flanking the runway

the emcee from the runway.

• Your organization mentioned on OFW

during the pre-party & model marches.

• Logo represented on the projection

social media channels three times during the

• Your organization mentioned on OFW

screens flanking the runway during the pre-

season run-up.

social media channels three times during the

party & model marches.

• Website footer logo.

season run-up.

• Your organization mentioned on OFW

• Email footer logo.

• Website footer logo.

social media channels three times during the

• 10% discount on booking fee at any

• Email footer logo.

season run-up.

Omaha Event Group venue.

• 15% discount on booking fee at any

• Website footer logo.

Omaha Event Group venue.

• Email footer logo.

• 15% discount on booking fee at any Omaha Event Group venue.

# o m a h a f a s h i o n w e e k

info@omahafashionweek.com - omahafashionweek.com Tel : (402) 937.1061 - @omahafashionweek

located at the Omaha Design Center on 1502 Cuming St. in Omaha runway photos by Heather and Jameson AG U ST I N D E LG A D O

C H ES S N A VO N A B ST RA K T

K13

VIV I D ES IGN ST U DI O

A NGE LA BAL DE RSTON

J U DY BA LES

RACHE L A NDRE W

NOKOTA STY LE

LAU R E N N I CO L E

T RA N S * C LOT H IN G

K A R M A LI LO LA D ESIG NS

LAU R E N G LOWAC K I

K LY NNE

M A A NG BY YASI FAYA L

LITTLE JO

M A LEK R .