C e l e b r a t i n g D i v e r s i t y o f Ta l e n t & S t y l e
february & august 23-29
2020
D ES I G N E R K E VA N H A LL | P H OTO BY K AT HY RA E
about us
Omaha Fashion Week started in 2008 as an event held in the heart of the Old Market for 2,000 people . It has grown to become th e fourth largest organized fashion week event in the country, and the first to make show participation completely free of charge for designers. Twelve years into the journey, attendance has grown to over 10,000 per year and OFW has developed a national reputation as the best place for young fashion designers to be nurtured. Omaha Fashion Week now draws fans to Omaha from all over the region . Behind the glitz and glamour of this red-carpet event , you’ ll find a commitment to education and a passion for supporting cultural vibrancy, creativity, and innovation as drivers of economic stability and growth . We believe building an attractive place for talented professionals to call home is vitally important to the bright future of our community. Omaha Fashion Week proudly helps showcase Omaha as a premier destination in which to live , work, and prosper. Positioning your company as part of the OFW experience is an investment in something bigger - it presents your brand as culturally-minded, forwardthinking , and a company who cares about having a vibrant and diverse community.
D ESIGNER BORRIS P OWELL PHOTO BY CARLEY SCOTT FIELDS
omaha’s fashion ecosystem
participating organizations BURKE HIGH SCHOOL DEVELOP MODEL MANAGEMENT FASHION INSTITUTE MIDWEST FAMILY, CAREER AND COMMUNITY LEADERS OF AMERICA (FCCLA) JOSLYN’S FASHION ARTS PROGRAM AT YATES COMMUNITY CENTER KENT BELLOWS MENTORING PROGRAM AT THE JOSLYN KIDS RULE MAKE BELIEVE STUDIOS METROPOLITAN COMMUNITY COLLEGE FASHION PROGRAM NEBRASKA 4-H
OFW BE AUTY AL L IANC E
OFW BEAUTY ALLIANCE
P H OTO BY CAR L E Y S COT T FIE L DS
OMAHA CENTRAL HIGH SCHOOL OFW is a socially conscious organization with a strong mission and purpose - to serve as an incubator for fashion
OMAHA FASHION CAMP
industry talent , and to provide opportunities for the Omaha community to enjoy a unique , red-carpet experience .
OMAHA SOUTH HIGH SCHOOL
OFW has had a hand in creating a thriving local fashion
TEEN AMBASSADORS PROGRAM
ecosystem where fashion designers, design students, and fashion entrepreneurs can learn to make a successful career in
UNIVERSITY OF NEBRASKA-
the fashion industry. OFW is proud to be part of the landscape
LINCOLN DEPARTMENT OF
of annual arts and culture events that help make Omaha a
TEXTILES, MERCHANDISING AND
vibrant community!
FASHION DESIGN
DESIGNER ANGELA BALDERSTON P HOTO BY HEATHER AND JAMESON
“ M et ro p o lita n Co m m u n it y Co llege b ega n s u ppor t i n g OF W i n 2 0 1 6 , a n d h a s b een a p res en t in g s p o n s o r in 2017 an d 2018. Yea r over yea r, o u r en ga gem en t h a s g row n a n d OF W h as be e n res p o n s ive to o u r n eed s in crea t in g a n im m e rs i ve bran d ex p er ien ce to p ro m o te o u r Co llege’s fa s h io n de s i gn program to a ca p t ive a u d ien ce, r ig h t h ere in Om ah a.” Nannette Rodriguez Associate Vice President for Marketing, Brand and Communication Metropolitan Community College
7
D ES I G N E R AG U ST I N D E LG AD O
DESIGNER ANGELA BALDERSTON
P H OTO BY CA R LE Y S COT T F I E LD S
P HOTO BY KATHY RAE
by the numbers
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ANNUAL ATTENDANCE
10,000 Ticketholders
PARTICIPANTS
2,000
Designers, hairstylists,
makeup artists,
photographers, models,
stylists, writers
DIVERSITY
Percentage of gender and
90%
ethnically diverse
participants.
DESIGNERS
185
Featured in Showcases
HIGH SCHOOL STUDENTS
750
Student Night, Fashion
Camp, Teen Ambassa-
dors
PRIZE MONEY
Cash awarded to designers
$36,000
since 2014
US RANKING
Fourth largest fashion
#4
event in US
CHARITABLE IMPACT
Funds raised to support
$55,000
OFW’s charity partners.
ONLINE FOLLOWERS
Across Facebook,
39,500
Instagram and email
MAGAZINE READERSHIP
Omaha FASHION Magazine
40,000
publishes twice/year
SALES LEADS
Generated for designers
2,000
since inception of our live
texting program in August
9
2015
D ESIG NER KLYNNE | P HOTO BY KATHY RAE
it’s all about education We believe in using fashion and design as a way to promote confidence and foster transferrable skills in science , technology, engineering , art , and math (STEAM). Fashion is the ideal platform for students to discover and develop their entrepreneurial talent , planting seeds of inspiration in future business le aders who will drive our economy forward. Since its inception , Omaha Fashion Week has had a hand in the development and promotion of several programs dedicated to kids and young adults, most of whom come from diverse populations.
OMAHA FASHION CAMP P HOTO BY KATHY RAE
KI D S R U L E
O M A HA FASHION C AMP An i m m e r s i v e s um m e r ca m p
METROPOLITAN COMMUNITY COLL EG E
U NI V ERSI TY OF NEBRA SKA -L I NCOL N
H I G H SC H OOL FA SH I ON PROG RA M S
FAS HI O N I N STI TU TE O F T HE M I DWE ST
A fashion show just f o r ki ds ag e s five to 12 years old!
exp e ri e n ce f o r a ge s s i x to 1 7.
A s s oci a te s d e gr e e i n f a s hio n.
A nnual U N L Fas hio n S how.
Hig h S cho ol S tud ent N ig ht S how.
Non-profit su pport.
Held once per year in the Spring, this show
Hosted by Omaha South High School, kids
Driven by increased local interest in fashion
OFW founders serve as advisors to UNL
In an effort to protect fashion education
In the Fall of 2012, OFW co-owner Brook
gives kids ages five to 12 a chance to rule the
ages six to 17 come to this week-long camp
design education, a fashion program was
faculty to ensure the fashion program
curriculum for local high school students,
Hudson wrote a business plan to create
runway! Kids learn poise, confidence, and
to learn about all aspects of the fashion
created at Metro Community College in
curriculum in the Department of Textiles,
the OFW team coordinated a letter writing
the Fashion Institute of the Midwest
a little style during this day-long, just for
industry- modeling, sewing, design,
2016. OFW Founders participated in the
Merchandising and Fashion Design remains
campaign to fight for the fashion programs
(FIM). The mission of FIM was to provide
fun event! Kids select and style their own
branding and marketing. This event
development of curriculum focused on
relevant, and also to help connect students
within Omaha Public Schools in 2015. As a
educational grants to designers and design
garment and take it home after the show.
culminates with a runway show featuring
entrepreneurship, business, and helping
with internships and opportunities to
result of those efforts and with the support
students, and to help designers bridge the
their very own designs. Top campers get to
students make a career in the fashion
expand their knowledge. OFW provides
of dedicated educators, Omaha South High
gap between fashion shows and retailing.
show on the OFW runway during the August
industry. Today, the OFW team provides
hundreds of free tickets to UNL students
School now has a four-year fashion program
The FIM workroom is located in Omaha’s
season. In return for hosting camp, OFW
ongoing staff support at no cost to MCC,
to attend the show. OFW also provides
where students can earn college credit
North Downtown “Makerhood” and is fully
helps produce the annual fashion show for
coordinating opportunities for the hands-
funding through the University of Nebraska
through MCC while still attending high
outfitted with sewing machines, cutting
South High’s burgeoning fashion program at
on apprenticeship experience required for
Foundation to cover all student costs to
school.
tables, computers, resource library, studio
no cost to the district.
graduation from the program.
produce their student runway show.
omahafashioncamp.com
mccneb.edu
cehs.unl.edu/tmfd/
kidsruleomaha.com
room, and board room- all free for designers.
south.ops.org
fashioninstitutemidwest.org
“I WANT THANK EVERYONE AT OFW FOR GIVING ME THIS WONDERFUL OPPORTUNITY TO PARTICIPATE OVER THE YEARS, AND CONSEQUENTLY REDISCOVER MY IDENTITY. I MEAN THAT QUITE LITERALLY - OFW HAS CHANGED MY LIFE AND I CAN’T IMAGINE HOW I WOULD’VE SURVIVED WITHOUT IT.”
ANGELA BALDERSTON VETERAN OFW DESIGNER
14
15
DESIGN BY ANGELA BALDERSTON P HOTO BY KATHY RAE
P HOTO BY KATHY RA E
“ I am ete rnally grate ful to Brook , Buf, Nick and the re st of the le ade rship te am for allowing m e to incre ase m y volunte e r re sponsibilitie s ov e r the past six se asons and; m ost im portantly , for se le cting m e for the Em e rging De signe r Showcase this se ason. I don’t think I would hav e gotte n this expe rie nce in any othe r city, so I know I am ble sse d to hav e be e n involv e d in O FW. ” Greta Slagle, OFW Designer, student at Fashion Institute of Technology
17 PHOTO BY KATHY RAE
“The team at Om aha Fash io n We e k we n t b e yo n d o u r ex p e c ta t i o n s to de li ve r a beau tiful an d tren d y V I P l o u n ge fo r V i l l a ge Po i n te Ae s t h eti c Surger y | D ream s M ed S pa . We we re a b l e to h a ve b e n e f i c i a l conve rs atio n s with o u r own c l i e n t s a n d p o te n t i a l c l i e n t s , ge n e ra ti ng substantial , qu al ity l ead s a n d b ra n d a wa re n e s s fo r o u r b u s i n e s s . We we re also ab l e to b u il d o u r s o c i a l m e d i a p re s e n ce a n d p ro d u ce h ype throug h o u r co n n ec ted e n d ea vo rs . We a re l o o k i n g fo r wa rd to a co n ti n u e d pa rt n e rs h i p.” Lindsay Nolan, Marketing Strategist, Nebraska Medicine Village Pointe Health Center
DESIGN BY GRETA SLAGLE P HOTO BY KATHY RAE
2019 success stories
H A N N A H N O DS KOV
1/
Lu xe Kurves Mag azi n e C ove r
GR E TA SLAGLE
2/
Fash i o n I n s t i t ute o f Te ch n ol ogy
BORRIS POWELL
3/
F l a gs h i p s tor e f r on t i n C hicag o
Flo re n c e , I t a l y
M A RG I E T REM BL EY
4/
M A RGA RET SH A E
5/
CYDN E E M AM E
6/
Exhib itio n at the Metr o pol itan
S ig ned with Av e. Mo d el Manag ement
S inge d with Stewart Tale nt Manage -
Mus eum o f A r t
in S ing apo r e
m e nt in Chicago
18
Hannah Nodskov, the designer behind
Greta Slagle is a long time OFW volunteer
Borris Powell of Chicago has been a
Margie Trembley, the designer behind
Develop Model Management scouted and
Cydnee is a true veteran model, gracing
Hannah Caroline Couture, started showing
who graduated from Duchense Academy
long-time fixture at OFW, offering words
Margie Trembley Chapeaux, was selected
signed Margaret after she attended the
the Omaha Fashion Week runway for 12
at OFW in high school and now specializes
this year. In spring of 2019, she showed her
of wisdom to up-and-coming designers
by the Milliners Guild to show her hats at
OFW summer 2018 casting. Not only did
seasons! Develop Model Management has
in formal wear for the plus size market. Her
first collection at OFW while also working as
while serving on our Finale Selection Panel.
the Mezzanine Gallery at the Metropolitan
she book the shows, but she also became
secured her a contract with Stewart Talent in
work has been featured on the cover of Luxe
assistant backstage manager. She recently
During the summer of 2019, Borris landed
Museum of Art in New York City. Her work
the cover model for the OFW F/W 2018
Chicago and she relocated there this month!
Kurves magazine and she is now selling her
left for her freshman year at the Fashion
a wholesale deal with a women’s boutique
was shown in the “Camp: Notes on Fashion”
Magazine. This summer, she spent three
Cydnee is not only a phenomenal model,
work at Noa Brides, one of Omaha’s premier
Institute of Technology in Florence, Italy.
in the upper east side of New York City,
exhibition, a nod to this year’s Met Gala
months in Singapore signed with Ave.
but she is also a very talented photographer
and opened his first namesake storefront in
chaired by Anna Wintour.
Model Management where she shot an
who mentors our new models and is even
advertorial for Louis Vuitton published in
shooting new models in Chicago as well.
bridal boutiques.
Chicago, just steps away from Union Station.
Elle Singapore and an advertorial for YSL in Harper’s Bazaar. @hannahcarolinecouture
@greta.slagle
@borrispowelldesigns
@margietrembleychapeaux
@margrtshae
@stewarttalentchicago
sponsorship opportunities Successfully producing Omaha Fashion Week for this community takes time , funding , promotional support and volunteers. To bring this experience to life each season , we rely on support from generous businesses and individuals who believe in the value and importance of our work and want to be part of something that enhances the fabric of our community. We believe creating mutually beneficial partnerships starts with a discussion about shared needs. Sponsor benefits include marketing an d promotion of your brand, unique employee or client entertainment options, or simply to being engaged in an event that has earned bragging rights for Omaha! Help us understand what is valuable to you , and we’ ll create a spo nsorship package to help you achieve your goals.
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DESIGNER H ANNA H J E NS E N | PHOTO BY CAR LE Y S COT T F I E LD S
D ESIG NER HA NNA H JENSEN | PHOTO BY HEATHER AND JAMESON
CO R P ORATE B OX
CO R P ORATE ENTERTAINM E NT AND BRANDING
FULL SEASON BRAND I NG PAC KAGE
OW N A NI G H T OF OF W
OW N A N A SSET T H ROU G H T H E SEA SON
P R E S E N T A S E AS O N O F OFW
$2,50 0
$ 5, 0 0 0
$ 7, 50 0
$10,000
$15 ,000
$25, 000
• Seating for up to 20 guests in a
• Seating for up to 20 guests in a
• Seating for up to 20 guests in a
• Your organization will be included in
• Your organization will be included in the
• Benefits are customizable. Ex: product
beautifully appointed, raised platform with
beautifully appointed, raised platform with
beautifully appointed, raised platform with
the title of the night’s event: ex: Methodist
title of the asset and highlighted each night
placement in event; special events held at
the best view of the runway in the room!
the best view of the runway in the room!
the best view of the runway in the room!
Survivor Show.
of the season. Ex: Borsheims Red Carpet;
your location; social media collaborations;
• Each guest receives complimentary
• Each guest receives complimentary
• Each guest receives complimentary
• Your brand will be applied to ticketing
Pretty in Patina Pre-Party; Dreams Med Spa
magazine editorial content; expanded ticket
valet parking and access to the VIP Lounge
valet parking and access to the VIP Lounge
valet parking and access to the VIP Lounge
portal, OFW website where event is
VIP Lounge, etc.
package for your special guests.
for cocktails and canapes from 6-7:45 p.m.
for cocktails and canapes from 6-7:45 p.m.
for cocktails and canapes from 6-7:45 p.m.
mentioned, on marketing materials where
• Naming rights will be applied to ticketing
• Inclusion in the title of Omaha Fashion
before the show begins.
before the show begins.
before the show begins.
event is mentioned.
portal across all events during the week,
Week: Omaha Fashion Week presented by… .
• Corporate boxes include one round of
• Corporate boxes include one round of
• Corporate boxes include one round of
• Logo will be included on every ticket for
OFW website where the asset is mentioned,
• Inclusion on Step & Repeat
bottle service with glasses, ice and mixers.
bottle service with glasses, ice and mixers.
bottle service with glasses, ice and mixers.
the event.
and on marketing materials where the asset
• Naming rights will be applied to ticketing
• Additional bottles and catering available
• Additional bottles and catering available
• Additional bottles and catering available
• Seating for up to 20 guests in a
is mentioned.
portal, OFW website, on marketing
for a fee.
for a fee.
for a fee.
beautifully appointed, raised platform with
• Seating for up to 20 guests in a beautifully
materials, and in all paid advertising
• Full page, color ad in Omaha FASHION
• Full page, color ad in Omaha FASHION
the best view of the runway in the room!
appointed, raised platform with the best
placements.
Magazine.
Magazine.
• Each guest receives complimentary
view of the runway in the room!
• Seating for up to 20 guests in a beautifully
• Your organization’s logo represented on
• Your organization’s name mentioned by
valet parking and access to the VIP Lounge
• Each guest receives complimentary
appointed, raised platform with the best
the projection screens flanking the runway
the emcee from the runway.
for cocktails and canapes from 6-7:45 p.m.
valet parking and access to the VIP Lounge
view of the runway in the room!
during the pre-party & model marches.
• Your organization’s logo represented on
before the show begins.
for cocktails and canapes from 6-7:45 p.m.
• Each guest receives complimentary
• 5% discount on booking fee at any Omaha
the projection screens flanking the runway
• Corporate boxes include one round of
before the show begins.
valet parking and access to the VIP Lounge
Event Group venue.
during the pre-party & model marches.
bottle service with glasses, ice and mixers.
• Corporate boxes include one round of
for cocktails and canapes from 6-7:45 p.m.
• Your organization mentioned on OFW
• Additional bottles and catering available
bottle service with glasses, ice and mixers.
before the show begins.
social media channels three times during the
for a fee.
• Additional bottles and catering available
• Corporate boxes include one round of
season run-up.
• Full page, color ad in Omaha FASHION
for a fee.
bottle service with glasses, ice and mixers.
• Website footer logo.
Magazine.
• Full page, color ad in Omaha FASHION
• Additional bottles and catering available
• Email footer logo.
• Your organization’s name mentioned by
Magazine.
for a fee.
• 10% discount on booking fee at any
the emcee from the runway.
• Your organization’s name mentioned by
• Full page, color ad in Omaha FASHION
Omaha Event Group venue.
• Your organization’s logo represented on
the emcee from the runway.
Magazine.
the projection screens flanking the runway
• Your organization’s logo represented on
• Your organization’s name mentioned by
during the pre-party & model marches.
the projection screens flanking the runway
the emcee from the runway.
• Your organization mentioned on OFW
during the pre-party & model marches.
• Logo represented on the projection
social media channels three times during the
• Your organization mentioned on OFW
screens flanking the runway during the pre-
season run-up.
social media channels three times during the
party & model marches.
• Website footer logo.
season run-up.
• Your organization mentioned on OFW
• Email footer logo.
• Website footer logo.
social media channels three times during the
• 10% discount on booking fee at any
• Email footer logo.
season run-up.
Omaha Event Group venue.
• 15% discount on booking fee at any
• Website footer logo.
Omaha Event Group venue.
• Email footer logo. • 15% discount on booking fee at any Omaha Event Group venue.
# o m a h a f a s h i o n w e e k
info@omahafashionweek.com - omahafashionweek.com Tel : (402) 937.1061 - @omahafashionweek
located at the Omaha Design Center on 1502 Cuming St. in Omaha runway photos by Heather and Jameson AG U ST I N D E LG A D O
C H ES S N A VO N A B ST RA K T
K13
VIV I D ES IGN ST U DI O
A NGE LA BAL DE RSTON
J U DY BA LES
RACHE L A NDRE W
NOKOTA STY LE
LAU R E N N I CO L E
T RA N S * C LOT H IN G
K A R M A LI LO LA D ESIG NS
LAU R E N G LOWAC K I
K LY NNE
M A A NG BY YASI FAYA L
LITTLE JO
M A LEK R .
