2022 Sponsor Look Book

Page 1

february 21-27

2022

D ESIGNER RO NINS CAR | PHOTO BY HE AT H E R & JA M ES O N

C e l e b ra t i n g D i v e rsi t y o f Ta l e n t & S t y l e



about us

Omaha Fashion Week started in 2008 as an event held in the heart of the Old Market for 2,000 people. It has gro wn to become the fourth largest organized fashion week event in the country, and the first to make sho w participation completely free of charge for designers. T hirteen years into the journey, attendance has gro wn to o ver 10,000 per year and OFW has developed a national reputation as the best place for young fashion designers to be nurtured. Omaha Fashion Week no w draws fans to Omaha from all o ver the region . Behind the glitz and glamour of this red-carpet event, you’ll find a commitment to education and a passion for supporting cultural vi brancy, creativity, and inno vation as drivers of economic stabi lity and gro wth . We believe bui lding an attractive place for talented professionals to call home is vitally important to the bright future of our community. Omaha Fashion Week proudly helps sho wcase Omaha as a premier destination in which to live, work, and prosper. Positioning your company as part of the OFW experience is an investment in something bigger - it presents your brand as culturally-minded, forwardthinking, and a company who cares about having a vi brant and diverse community.

D ES I G N E R B O R R I S P OW E LL P H OTO BY M I K E M AC H I A N


o m a h a’ s f a s h i o n ecosystem

O FW BEAUTY AL L IANC E PH OTO BY MIKE M AC HIAN

OFW is a socially conscious organization with a strong mission and purpose - to serve as an incubator for fashion industry talent, and to pro vide opportunities for the Omaha community to enjo y a unique, red-carpet experience. OFW has had a hand in creating a thriving local fashion ecosystem where fashion designers, design students, and fashion entrepreneurs can learn to make a successful career in the fashion industry. OFW is proud to be part of the landscape of annual arts and culture events that help make Omaha a vi brant community!


participating organizations BURKE HIGH SCHOOL DEVELOP MODEL MANAGEMENT FASHION INSTITUTE MIDWEST FAMILY, CAREER AND COMMUNITY LEA DERS OF AMERICA (FCCLA) JOSLYN’S FASHION ARTS PROGRAM AT YATES COMMUNITY CENTER KENT BELLOWS MENTORING PROGRAM AT THE JOSLYN KIDS RULE MAKE BELIEVE STUDIOS METROPOLITAN COMMUNITY COLLEGE FASHION PROGRAM NEBRASKA 4-H OFW BEAUTY ALLIANCE OMAHA CENTRAL HIGH SCHOOL OMAHA FASHION CAMP OMAHA SOUTH HIGH SCHOOL TEEN AMBASSADORS PROGRAM UNIVERSITY OF NEBRASKALINCOLN DEPARTMENT OF TEXTILES, MERCHANDISING AND FASHION DESIGN D ES I G N ER NUEVINTAG E P H OTO BY H E AT H E R A ND JA M ESON


D ES I G N E R LE F T: PA P E R T E M P LES | R I G H T: J E A N N E N UAG E P H OTO BY M I K E M AC H I A N


“Metro politan Communi t y Col l ege b egan sup p or t i ng OF W i n 2016, and has been a pre se nt i ng sp onsor for st ud e nt n i gh t each sp r ing since. Year ove r year, our e ngage me nt has grow n an d O F W has been resp onsi ve to our ne e d s i n c reat i ng a n i mm ers i ve brand experience to p romote our Col l ege’s fa s h i o n de s i g n p rogram to a capt i ve aud i e nce , r i g ht he re i n Oma h a .” Nannette Rodriguez Associate Vice President for Marketing, Brand and Communication Metropolitan Community College

7

PHOTO BY BINGH AM P HOTO GRAPHY


by the numbers

8

ANNUAL ATTENDANCE

10,0 0 0 Ticketholders

PARTICIPANTS

2,0 0 0

Designers, hairstylists,

makeup artists,

photographers, models,

stylists, writers

DIVERSITY

Percentage of gender and

90%

ethnically diverse

participants.

DESIGNERS

185

Featured in Showcases

HIGH SCHOOL STUDENTS

750

Student Night, Fashion

Camp, Teen Ambassa-

dors

PRIZE MONEY

$40,0 0 0

Cash awarded to designers

since 2014

US RANKING

Fourth largest fashion

#4

CHARITABLE IMPACT

$55,0 0 0

event in US Funds raised to support

OFW’s charity partners.

ONLINE FOLLOWERS

Across Facebook,

39,50 0

MAGAZINE READERSHIP

40,0 0 0

SALES LEADS

2,0 0 0

Instagram and email Omaha FASHION Magzine publishes twice/year Generated for designers

since inception of our live

texting program in August

2015


9

D ES I G N E R C RYSTA L B RA K H AG E | P H OTO BY N AO M I D E L K A M ILLER


it’s all about education We believe in using fashion and design as a way to promote confidence and foster transferrable ski lls in science, technology, engineering, art, and math (STEAM). Fashion is the ideal platform for students to disco ver and develop their entrepreneurial talent, planting seeds of inspi ration in future business leaders who wi ll drive our economy forward. Since its inception , Omaha Fashion Week has had a hand in the development and promotion of several programs dedicated to kids and young adults, most of whom come from diverse populations.


O M A H A FASHION CA M P P H OTO BY K ATHY RA E


KIDS RULE

O M A HA FASHION C AMP

A fa shion show jus t f o r ki d s ag e s

An i mm e r s i ve s u m m e r ca m p

METR OP OLITAN COMMUNITY COLL E G E

five to 12 yea rs old !

e xpe ri e n ce f o r a ge s s i x to 1 7.

A s s oci ate s d e gr e e i n f a s h io n .

Held once per year in the Spring, this show

Hosted by Omaha South High School, kids

Driven by increased local interest in fashion

gives kids ages five to 12 a chance to rule the

ages six to 17 come to this week-long camp

design education, a fashion program was

runway! Kids learn poise, confidence, and

to learn about all aspects of the fashion

created at Metro Community College in

a little style during this day-long, just for

industry- modeling, sewing, design,

2016. OFW Founders participated in the

fun event! Kids select and style their own

branding and marketing. This event

development of curriculum focused on

garment and take it home after the show.

culminates with a runway show featuring

entrepreneurship, business, and helping

their very own designs. Top campers get to

students make a career in the fashion

show on the OFW runway during the August

industry. Today, the OFW team provides

season. In return for hosting camp, OFW

ongoing staff support at no cost to MCC,

helps produce the annual fashion show for

coordinating opportunities for the hands-

South High’s burgeoning fashion program at

on apprenticeship experience required for

no cost to the district.

graduation from the program.

omahafashioncamp.com

mccneb.edu

kidsruleomaha.com


UN IV E RS ITY OF NEBRA S KA AT L IN COL N

HIG H SC HOOL FASHION PRO GRAMS

FASHION ARTS COLLECTIVE

A nnua l UN L Fa shio n S h ow.

H i g h Sch ool S t u d e n t N i gh t S h ow.

N on - p r o f i t s u p p o r t .

OFW founders serve as advisors to UNL

In an effort to protect fashion education

In the Fall of 2012, OFW co-owner Brook

faculty to ensure the fashion program

curriculum for local high school students,

Hudson wrote a business plan to create the

curriculum in the Department of Textiles,

the OFW team coordinated a letter writing

Fashion Institute of the Midwest, renamed

Merchandising and Fashion Design remains

campaign to fight for the fashion programs

the Fashion Arts Collective (FAC). The

relevant, and also to help connect students

within Omaha Public Schools in 2015. As a

mission of FAC is to provide educational

with internships and opportunities to

result of those efforts and with the support

grants to designers, and to help designers

expand their knowledge. OFW provides

of dedicated educators, Omaha South High

bridge the gap between fashion shows and

hundreds of free tickets to UNL students

School now has a four-year fashion program

retailing. The FAC workroom is located in

to attend the show. OFW also provides

where students can earn college credit

Omaha’s North Downtown “Makerhood”

funding through the University of Nebraska

through MCC while still attending high

and is fully outfitted with sewing machines,

Foundation to cover all student costs to

school.

cutting tables, computers, resource library,

produce their student runway show.

studio room, and board room- all free for designers.

cehs.unl.edu/tmfd/

south.ops.org

fashionartscollective.org


“I WANT THANK EVERYONE AT OFW FOR GIVING ME THIS WONDERFUL OPPORTUNITY TO PARTICIPATE OVER THE YEARS, AND CONSEQUENTLY REDISCOVER MY IDENTITY. I MEAN THAT QUITE LITERALLY - OFW HAS CHANGED MY LIFE AND I CAN’T IMAGINE HOW I WOULD’VE SURVIVED WITHOUT IT.”

AN G E L A B AL D E R ST O N V E T E R AN O F W D E S I G N E R

14


15

D ES I G N E R A N G E LA BALD ERSTON P H OTO BY K ATHY RA E


PHOTO BY KATHY RA E

PH OTO BY KATH Y RAE

“The tea m at Om a ha Fa sh ion We e k we n t b e yo n d o u r ex p e ctat i o n s to de live r a b ea u tif ul a n d trend y VI P l o u n ge fo r Vi l l age Po i n te A e st h etic Surger y | Drea m s M edS pa. We we re ab l e to h ave b e n e f i c i al conve rs atio n s with o ur own c l i e n ts an d p ote n t i al c l i e n ts , ge n e rat ing substa n tia l , qu a l ity l ea d s a n d b ran d aware n e s s fo r o u r b u s i n e s s . W e we re a l s o a b l e to b uil d o ur s o c i al m e d i a p re s e n ce an d p ro d u ce h ype throu g h o ur co n n ected e n d eavo rs . W e are l o o k i n g fo r ward to a co n ti n u e d par t n e rs h i p.” Lindsay Nolan, Marketing Strategist, Nebraska Medicine Village Pointe Health Center


“I a m et er n a l l y g r a t e fu l t o B r o o k , Ni c k a n d t h e r e st of t h e l ea d e r sh ip t e a m fo r all o w i n g me t o in c r e a se my vo l un t eer r e sp on sib il it ie s o ver the p a s t s ix se a son s a n d ; m o s t imp o r t a n t l y , fo r se l e c t in g me f o r t h e E me r g in g De s i g n er Sh ow c a se t h is sea s o n . I d o n ’ t t h in k I wo ul d h a v e g o t t e n t h is e x p er i en ce in a n y o t h e r c it y , s o I k n o w I a m bles s ed t o h a v e b e e n inv o l ved i n O F W . ” Greta Slagle, OFW Designer, student at Fashion Institute of Technology

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D ES I G N BY G R ETA SLAG LE P H OTO BY K ATHY RA E


success stories

H AN N AH N O D S KOV

1/

Luxe Kurves Ma g a zi ne C ove r

G RETA SL AGLE

2/

Fash i o n I n s t i t u te of Te ch n ol ogy

B OR R IS P OWELL

3/

F l a gs h i p s tor e f r on t i n C hicag o

F l o re nce , I t a l y

18

Hannah Nodskov, the designer behind

Greta Slagle is a long time OFW volunteer

Borris Powell of Chicago has been a long-

Hannah Caroline Couture, started showing

who graduated from Duchense Academy

time fixture at OFW, offering words of

at OFW in high school and now specializes

this year. In spring of 2019, she showed her

wisdom to up-and-coming designers while

in formal wear for the plus size market. Her

first collection at OFW while also working as

serving on our Finale Selection Panel.

work has been featured on the cover of Luxe

assistant backstage manager. She recently

During the summer of 2019, Borris landed

Kurves magazine and she is now selling her

left for her freshman year at the Fashion

a wholesale deal with a women’s boutique

work at Noa Brides, one of Omaha’s premier

Institute of Technology in Florence, Italy.

in the upper east side of New York City, and

bridal boutiques.

opened his first namesake storefront in Chicago, just steps away from Union Station.

@hannahcarolinecouture

@greta.slagle

@borrispowelldesigns


MA R G IE T R E M BL EY

4/

M A RGAR ET SHAE

5/

CYDNEE MAME

6/

Exhibition at the Me t ro pol i t an

S i g ne d w i t h Ave . Mo d e l M a n a ge m e n t

S i n ge d w i t h S tew a r t Ta l e nt

Museum of Art

i n S i nga p or e

M a n a ge m e n t i n C h i ca go

Margie Trembley, the designer behind

Develop Model Management scouted and

Cydnee is a true veteran model, gracing

Margie Trembley Chapeaux, was selected

signed Margaret after she attended the

the Omaha Fashion Week runway for 12

by the Milliners Guild to show her hats at

OFW summer 2018 casting. Not only did

seasons! Develop Model Management has

the Mezzanine Gallery at the Metropolitan

she book the shows, but she also became

secured her a contract with Stewart Talent in

Museum of Art in New York City. Her work

the cover model for the OFW F/W 2018

Chicago and she relocated there this month!

was shown in the “Camp: Notes on Fashion”

Magazine. This summer, she spent three

Cydnee is not only a phenomenal model,

exhibition, a nod to this year’s Met Gala

months in Singapore signed with Ave.

but she is also a very talented photographer

chaired by Anna Wintour.

Model Management where she shot an

who mentors our new models and is even

advertorial for Louis Vuitton published in

shooting new models in Chicago as well.

Elle Singapore and an advertorial for YSL in Harper’s Bazaar. @margietrembleychapeaux

@margrtshae

@stewarttalentchicago


20

DESIGNER CICADA CAM P CO M PANY | PHOTO BY H E AT H E R & JA M ES O N


sponsorship opportunities Successfully producing Omaha Fashion Week for this community takes time, funding, promotional sup port and volunteers. To bring this experience to life each season , we rely on support from generous businesses and individuals who believe in the value and importance of our work and want to be part of something that enhances the fabric of our community. We believe creating mutually beneficial partnerships starts with a discussion about shared needs. Sponsor benefits include marketing and promotion of your brand, unique emplo yee or client entertainment options, or simply to being engaged in an event that has earned bragging rights for Omaha! Help us understand what is valuable to you, and we’ll create a sponsorship package to help you achieve your goals.


CO R P ORAT E BOX

CO RPORATE ENTERTAINM ENT AND B RANDING

$2,50 0

$ 5, 0 0 0

• Seating for up to 20 guests in a

• Seating for up to 20 guests in a

beautifully appointed, raised platform with

beautifully appointed, raised platform with

the best view of the runway in the room!

the best view of the runway in the room!

• Each guest receives complimentary

• Each guest receives complimentary

valet parking and access to the VIP Lounge

valet parking and access to the VIP Lounge

for cocktails and canapes from 6-7:45 p.m.

for cocktails and canapes from 6-7:45 p.m.

before the show begins.

before the show begins.

• Corporate boxes include one round of

• Corporate boxes include one round of

bottle service with glasses, ice and mixers.

bottle service with glasses, ice and mixers.

• Additional bottles and catering available

• Additional bottles and catering available

for a fee.

for a fee. • Full page, color ad in Omaha FASHION Magazine. • Your organization’s logo represented on the projection screens flanking the runway during the pre-party & model marches. • 5% discount on booking fee at any Omaha Event Group venue.



# o m a h a f a s h i o n w e e k

located at the Omaha Design Center on 1502 Cuming St. in Omaha Runway Photos by Heather & Jameson

info@omahafashionweek.com - omahafashionweek.com Tel : (402) 937.1061 - @omahafashionweek P OTA P E N KO & YA N C HENKO

J U DY BA LES D ESIG NS

MINA

ERIN SMITH

LIV BY OLI VIA WAG NER

JIAY U LI

M A K AY LE E G AY ED

R O N I N S CA R

M A A N G BY YAS I FAYA L

E LLE G LO A P PA R E L

VIV I DESG IN ST UD IO

KINS E Y ANNE D ES IG NS

C RYSTA L B RA K HAG E

HM JSTY LE

HA RT.

DA N R IC HTER S


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