Deskin Davis / Listing Presentation

Page 1

L I S T I N G

Y O U R

P R O P E R T Y


Architectural photo

1

D E S K I N

DAV IS

&

CO.


At Deskin Davis & Co., we believe being the best isn’t something you say, it’s something you are. It’s about listening to

our

clients'

needs,

wants

and

expectations and delivering on them— every time. We also understand that your home is more than just the place you hang your hat. It’s the place where your family grows and many of life’s most important memories are made. Our

2

knowledge and experience allows us to get you in to your new home as smoothly as possible allowing you to start making new memories in a new place. Thank you for your interest in Deskin Davis & Co.. We look forward to delivering an exceptional real estate experience.

Com pass

R ea lty

Gro up


3

At a Glance D E S K I N

DAV IS

&

CO.


Statistics TOP 1% OF REALTORS NATIONWIDE

45 YEARS OF COMBINED EXPERIENCE

830+ HOMES SOLD

4

$935,000,000+ SALES VOLUME

$499,156 AVERAGE SALES PRICE

31 AVERAGE DAYS ON MARKET

99.7% AVERAGE SALES TO LIST PRICE

Com pass

R ea lty

Gro up


NOTABLE SALE:

16822 EAGLE BLUFF CT

/

CHESTERFIELD

/

$1,975,000

5

NOTABLE SALE:

D E S K I N

DAV IS

&

CO.

16917 TODD EVAN TRAIL

/

CHESTERFIELD

/

$1,310,000


NOTABLE SALE:

16836 EAGLE BLUFF CT

/

CHESTERFIELD

/

$1,500,000

6

N O TA B L E S A L E :

1 41 0 C O U N T RY L A K E E S TAT E S D R

/

CHESTERFIELD

/

$1,225,000

Com pass

R ea lty

Gro up


7

Your Journey Begins D E S K I N

DAV IS

&

CO.


8

DEFINING YOUR GOALS WITH OUR HOME SELLING PROCESS

Com pass

R ea lty

Gro up


9

Listen Learn Plan D E S K I N

DAV IS

&

CO.


PRE-LIST ANALYSIS 1. BUYER ANALYSIS Buyer Profile Wealth Mapping What They’re Looking For Tactics 2. COMPASS CONCIERGE PROPERTY ANALYSIS Cleaning Renovation Landscaping Painting

10

Roofing Staging 2. MARKET ANALYSIS Comps Seasonality Inventory 3. PLAN Timing Compass Bridge Loan Financing Terms Pricing

Com pass

R ea lty

Gro up


11

Prepare Market Show D E S K I N

DAV IS

&

CO.


PREPARATION & LAUNCH 1. COMPASS CONCIERGE PROPERTY EXECUTION Cleaning Renovation Landscaping Painting Roofing Staging 2. PREPARE MARKETING Photography Video/Tour Property Brochures

12

Social Creative Listing Website Property Signage 2. LAUNCH Multiple Listing Service (MLS) Agent network property promotion Social Advertising Print Advertising Open Houses 3. CLIENT COMMUNICATION Showing activity Monitoring feedback Online sites activity reports Market activity of other sold properties

Com pass

R ea lty

Gro up


13

Negotiate Document Close D E S K I N

DAV IS

&

CO.


OFFERS & CLOSING 1. OFFER PRESENTED Prospect qualification Purchase negotiation Counter offers Good faith deposit 2. SALES AGREEMENT Create a timeline Manage contract duties of all parties Title search

14

Service providers Inspections Disclosures Repair negotiations Removal of contingencies Closing documents Final walkthrough Order buyer home warranty 3. THE CLOSING Schedule Delivery of proceeds

Com pass

R ea lty

Gro up


15

16917 TODD EVAN TRAIL Chesterfield, MO 3D TOUR

Better Marketing D E S K I N

DAV IS

&

CO.


PHOTOGRAPHY Working with the best in the business, we hire the top professional photographers to capture the right images that best represent your home. These photos are used in our multi-media approach to effectively market and sell your property on hundreds of our network websites as well as printed pieces. BROCHURES A key marketing tool, we create oversized luxury postcard type print pieces that feature a combination of your beautifully photographed home and key selling points and features. These are effective tangible take-aways for qualified buyers. VIDEO With properties beginning to be sold unseen through the increased use of video, this is the new “curb appeal.” Using state of the art technology, DESKINDAVISCO

deskindavisco Chesterfield

we partner with the best in the industry to flawlessly execute this piece featuring your home and telling its story.

16

MATTERPORT VR TOURS Leveraging some of the latest technology, we are able to give clients a chance to virtually walk through homes and projects from anywhere in the world. We are excited to be able to offer our clients this rich online experience.

deskindavisco COMING SOON / Chesterfield

DIRECT MAIL Traditional mailings are a proven and effective means of marketing real estate. We utilize beautifully designed mailings to inform and showcase your property, bringing a lasting impression to targeted buyers. SOCIAL By leveraging our digital advertising tools and partnerships across social media and advertising throughout your listing process, we can generate demand to sell your home faster, and we meet potential buyers where they are, online.

Com pass

R ea lty

Gro up


17

Exclusive Services D E S K I N

DAV IS

&

CO.


COMPASS CONCIERGE

®

Compass Concierge program is the latest in a suite of services designed to prepare homes for market by covering the cost of cosmetic improvements. From deep-cleaning to painting and staging, Concierge helps sell homes faster and for more money with customized enhancements to maximize their value, free of hidden fees and interest.

53% AFTER

THE PERCENTAGE OF SELLERS’ AGENTS WHO SAY STAGING DECREASES A PROPERTY’S TIME ON MARKET

4X

18

THE POTENTIAL RETURN OF EVERY $100 YOU INVEST IN STAGING YOUR HOME

54%

THE PERCENTAGE OF HOMEBUYERS WILLING TO PAY MORE FOR HARDWOOD FLOORS FEATURED SERVICES ∙ Custom closets

∙ Strategic staging

∙ Moving support

∙ Cosmetic renovations

∙ Roofing repair

∙ Decluttering

∙ Upgraded electric

∙ Landscaping

∙ Updated HVAC

∙ Updated plumbing

∙ Structural fencing

BEFORE

∙ Fresh paint

Com pass

R ea lty

Gro up


19

COMPASS BRIDGE LOAN SERVICES

®

A simple solution to bridge the gap between the home you have and the home you want. With Compass Bridge

HOW IT WORKS 1. WORK WITH US TO FIND YOUR NEXT HOME 2. APPLY AND GET APPROVED FOR A BRIDGE LOAN

Loan Services, you can access the bridge lenders

3. WORK WITH US TO GET THE FIRST

without the burden of out-of-pocket costs.

SIX MONTHS OF YOUR BRIDGE LOAN

loans

from

industry-leading

Enjoy competitive rates and dedicated service, with the exclusive option to get up to six months of your loan payments fronted when you sell your home with us.

PAYMENTS FRONTED 4. MOVE INTO YOUR NEW HOME WHILE WE WORK TO SELL YOUR CURRENT HOME FASTER AND FOR MORE MONEY 5. WHEN YOUR OLD HOME SELLS, SIMPLY USE THE PROCEEDS TO PAY BACK THE BRIDGE LOAN AND ANY FRONTED MONTHLY PAYMENTS

D E S K I N

DAV IS

&

CO.


20

COMPASS CURATED

®

Compass

Curated

is

an

extensive

communication tool within the Luxury Division

aimed

at

amplifying

hand-crafted

newsletter,

DISTRIBUTION

the

presentation of luxury properties. Through a

75K+

Curated

Portfolio, and a specialized periodical, Curated Magazine, luxury listings from

15,000

NETWORK OF NATIONAL AGENTS

across the country are sent to a growing network of top Compass agents, selected external agents with luxury experience, and high-profile clientele.

300

TOP INTERNATIONAL BROKERS

2,500

PROPRIETARY HIGH-NET-WORTH INDIVIDUALS Com pass

R ea lty

Gro up


21

by the Numbers D E S K I N

DAV IS

&

CO.


NATIONALLY Founded in 2012 , Compass pairs best-in-class agents with cutting-edge technology and unparalleled marketing, and has become the country’s largest independent brokerage in six years. This innovative approach has secured $1.5 billion in capital from some of the world’s most prominent investors, including SoftBank, Fidelity, and Ken Chenault, CEO of American Express, allowing for the development of transformative tools and recruitment of top talent across every discipline to build a once-in-a-generation company.

320+ OFFICES

25,000+

AGENTS

$36.9B+

TOTAL SALES VOLUME 22

#3

BROKERAGE

140+ #1

CITY MARKETS

INDEPENDENT BROKERAGE

GLOBALLY Through leading technology and razor-sharp marketing, Compass listings are positioned for maximum exposure on the international marketplace.

3.8B 78 INTERNATIONAL IMPRESSIONS

INTERNATIONAL

ANNUALLY ON COMPASS.COM

SYNDICATION PORTALS

1.7M 51 ANNUAL UNIQUE INTERNATIONAL

COUNTRIES TO WHICH COMPASS

COMPASS.COM USERS

SYNDICATES LISTINGS

Com pass

R ea lty

Gro up


23

Exposure & Media Partners D E S K I N

DAV IS

&

CO.


SOCIAL MEDIA Led by a dedicated, in-house social team, Deskin Davis and Compass engages qualified audiences every day across five dynamic platforms with editorial content that make luxury listings the star.

160K+

165M+

COMBINED FOLLOWERS

ANNUAL INTERNATIONAL

BUYERS REACHED

60+ 100+ COUNTRIES YOUR HOME

INTERNATIONAL PORTALS YOUR

SYNDICATES TO

HOME SYNDICATES TO

ONLINE LISTING SYNDICATION Sharing Your Home Globally. Instantaneously reach millions of potential international buyers on a vast network of trusted sites. DATABASE OUTREACH TOOL TO ELITE BROKERS

24

Allows us to identify the top performing co-brokers for their exclusives, based on property search criteria and realtime performance metrics providing exposure to more than 15,000 luxury brokers worldwide.

A worldwide collection of top brokers representing the finest luxury properties across the globe, Who’s Who in Luxury Real Estate has been leading the real estate industry since 1986. 130,000 professionals with properties in more than 70 countries collectively sells over $300 billion of real estate annually.

Mansion Global is the award winning premier digital destination for compelling content about the global real estate market. From global market analysis to relevant news, our multilingual platform is localized to address the interests of an international audience. Mansion Global also provides its high net worth audience the ability to search luxury listings for sale around the world. PUBLICATIONS Variety

Vogue

New York Times

Vanity Fair

DeCore

Architectural Digest

WSJ

Com pass

R ea lty

Gro up


25

Meet Sheryl&Jim D E S K I N

DAV IS

&

CO.


Sheryl Deskin CO-PRINCIPAL FOUNDING AGENT COMPASS ST. LOUIS 314.330.9329 SHERYL.DESKIN@COMPASS.COM Sheryl has mastered patience and negotiating skills. Her thirst for knowledge drives her to be recognized as the authority on real estate and an advocate for her clients. She is consistently ranked among the top agents in the St. Louis Metro area. With 30+ years as a real estate professional her success is rooted in dedication and hard work. She knows the market inventory. She believes it’s always best to be straightforward, trustworthy, and honest. It’s this approach that has earned her an excellent reputation among clients and colleagues. Sheryl’s focus is on your complete satisfaction. With more than 80% of her business coming from past clients and referrals, she is committed to excellence. She continues to increase her knowledge of the ever-changing real estate market. Sheryl and her husband, Chuck, along with their blended family of six kids make their home in Chesterfield. In her spare time, she is passionate about community involvement. She is a supporter of Friends of Kids with Cancer and Missouri Kids. In addition, her family stays active in fundraising efforts for Ranken Jordan Pediatric Bridge Hospital. She also enjoys making time for wine tastings, concerts, biking, and hiking.

Com pass

R ea lty

Gro up

26


Jim Davis CO-PRINCIPAL FOUNDING AGENT COMPASS ST. LOUIS 314.482.0142 JIM.DAVIS@COMPASS.COM COMPASS ST. LOUIS 8112 Maryland Ave, Suite 400 | St. Louis, MO 63105 Jim's business philosophy is grounded in the belief that real estate is entirely about taking care of people and putting your heart and soul into everything you do. Hard working, knowledgeable and committed to excellence, he ensures that his clients are equipped with 27

everything they need to make wise real estate decisions. Prior to real estate, he earned a Juris Doctorate degree from St. Louis University School of Law and spent nearly two decades in sales leadership roles with technology juggernauts Infor and Autodesk. Jim covers the full gamut of properties at all price points, and specializes in west St. Louis County, particularly Town & Country, Chesterfield, and Wildwood. Away from real estate, Jim enjoys working out, Florida beaches, and St. Louis’ amazing culinary scene. He married his high school sweetheart, and together, Jim and Carol have raised three girls - Chandler, Bailey, and Delaney. He currently resides in Town and Country.

D E S K I N

DAV IS

&

CO.


From Our Clients "We had our house on the market for over 12 months without success before engaging Sheryl. She introduced us to an interior decorator who recommended several marketable upgrades to our property. We re-listed and our property went under contract after a couple of days, more than recouping the cost of the upgrades. Sheryl is data driven and has a very good understanding of the market and buyers’ preferences. Her team was terrific to work with too and very professional in terms of managing all the paperwork and closing documents. Sheryl was also very resourceful in getting the transaction completed." PAUL & LISA | SELLERS | WILDWOOD "We had been trying to sell our house (FSBO) for 3 months when Jim called and said he might have a buyer. I was skeptical. Within 7 hours of his call, he had listed & sold our house! That was 15 years ago and since then, he’s helped us buy and sell 8 other properties. He’s sharp, funny, responsive, and gritty...our kind of guy!" DALE & JACKIE | SELLERS | CREVE COEUR "I can’t say enough about Sheryl Deskin & Team. From start to finish, they made selling my house so easy. Understanding the contract, preparing the house, showings all on

28

schedule, and successfully getting my price Thank you, Sheryl, and all of your team members." CAROL | SELLER | SUNSET HILLS "After 3 years and 4 Realtors, we had given up on the idea of selling our house. And then we ran into Jim at a restaurant of all places. We talked for less than 10 minutes and knew we had met our guy. He has great energy and ideas and his support team is fabulous. They handled everything - from contractors to project management - and the results speak for themselves. We had a full price offer after only 3 days! Thanks for everything Jim and team. We are forever grateful." LINDA & JOHN | SELLERS | CHESTERFIELD "I can’t say enough good things about our buying and selling experience with Jim and his team. Their professionalism and commitment to customer service is unmatched. They always made us feel special, like we were their only clients. If it wasn’t for Jim’s counsel, we honestly would have paid far more and sold for much less. Thanks for always keeping our interest front and center, Jim. We would highly recommend Jim Davis to anyone interested in a great real estate experience." BEN & PATTI | BUYERS/SELLERS | WILDWOOD

Com pass

R ea lty

Gro up


29

Thank You D E S K I N

DAV IS

&

CO.


Thank you for your consideration of

Deskin

Davis

&

Co.

and

Compass Realty. It would be a 30

great honor to help you achieve your real estate goals, today and in the future.

Sheryl and James { COMPASS REALTY GROUP 8112 Maryland Ave, Suite 400 St. Louis, MO 63105 deskindavis.com

Com pass

R ea lty

Gro up



Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.