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the heart of viliv
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Dr. med. Felix Bertram • medical specialist for dermatology and beauty expert
• worked at prestigious clinics in Hamburg, Stuttgart, Berlin, Friedrichshafen, on Sylt and in South Africa • in 2006 he founded Skinmed / Aarau the biggest practice for dermatology in Switzerland
• lecturer at national and international congresses • he holds training courses in the field of aesthetic medicine in Paris, Munich, Miami, Boston and New York
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how it started Dr. Felix Bertram realised that there are no products
• that did meet his requirement as a practicing doctor • that respect the skin’s fully need Therefore he developed viliv • set new standards on ingredient concentration and efficiency • based on his experience as a dermatologist and cosmetic surgeon
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so why viliv
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viliv is the unique combination of • the experience of the practising dermatologist Dr. Felix Bertram with daily contact to consumers • Dr. Felix Bertram sets the high standards for his products, personally selects the ingredients and tests all products with his patients and clients • Swiss quality and latest biotechnology
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one problem – one product – one solution • concentration on the essential • carefully selected and ideally dosed active ingredients, targeted at one specific problem • clear understandable and trustful products – ideally coordinated that can be combined depending on individual needs • unique and modern design for easy recognition
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about trust
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our commitment all viliv products • are developed and produced in Switzerland • are produced with carefully selected high quality ingredients with proven efficacy
• contain a concentration of active ingredients which are finely balanced between proven effectiveness and high skin tolerance • are dermatologically tested • are free from parabens, mineral oils and colorants • are developed without animal testing
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products
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assortment
2 moisturisers
6 problem solving serums 11
details & facts
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price positioning Produkt
Inhalt
RSP in Euro
d – a good day start
moisturising day cream
50ml
67.50
n – get a night restore
nourishing night cream
50ml
67.50
p – protect your skin
cell defence serum
30ml
82.-
b – give your skin a boost
deep rejuvenation serum
30ml
79.-
w – wipe off the wrinkles
advanced lifting serum
30ml
87.-
r – regenerate your skin
post laser cream
30ml
82.-
e – brighten your eyes
smoothing eye serum
30ml
82.-
s – conseal the dark spots
skin brightening serum
30ml
76.-
c – clean off the day
daily facial cleanser
200ml
32.50
t – tone your skin
refreshing facial toner
200ml
32.50
f – foam to face
gentle cleansing foam
150ml
32.50
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distribution channels • Perfumeries, Perfumery Chains and Cooperation • Department Stores • Pharmacies where applicable • Upscale Hotels and Spas
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marketing plan 2015
1 Quarter
New Products
Promotions
Sampling
2 Quarter
3 Quarter
4 Quarter
Redness Relief
Pore Minimising
Rich Eye Cream
Bonus Box Promotion
Xmas Gift Pack
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sales support
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PR, exhibitions and customer feedback PR viliv PR campaign Switzerland PR (print and online) see www.viliv.ch or ask for file exhibitions viliv was at the China Beauty Expo Shanghai and at Cosmoprof Asia, Hong Kong in 2014 customer feedback We had many positive reactions to the viliv products If you wish a collection of comments, just let us know and we will send you more information
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press releases
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thank you for your attention and interest in viliv. We are looking forward to further positive discussions. Do not hesitate to contact us for more information or specific questions. The viliv team
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