Consumer Electronics Daily News - Jan. 5, 2011

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Oser Communications Group

Las Vegas

ULTRALAST BATTERIES: FOR ALL YOUR BATTERY NEEDS

GOAL ZERO PORTABLE SUPERSTREAMHD: THE SOLAR SYSTEMS POWER NEXT GENERATION FOR COMPUTERS, SMARTPHONES PERSONAL TECHNOLOGY

Ultralast Batteries, the consumer electronics industry’s leading provider of valuepriced batteries, has joined forces with Dantona Industries to form North America’s largest supplier of consumer and industrial batteries. With more than

Ravi Rajapakse, CEO of Blackfire Research Corp, discusses the next great leap in HD audio technology: direct play over Wi-Fi from computers and smartphones.

Consumer Electronics Daily News talks to Joe Atkin, President of Goal Zero, about his company.

CEDN: Blackfire Research just won Best

JA: GOAL ZERO makes portable solar

IDEAL SALES is a leading distributor and wholesaler for digital imaging products, based in New York City. We specialize in selling to retailers who benefit from our competitive pricing,

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CEDN: What is GOAL ZERO?

IDEAL SALES OFFERS VALUES TO INDEPENDENT ELECTRONICS RETAILERS

By Asher Shtesl, President, Ideal Sales

POWERMAT DIDNʼT INVENT WIRELESS CHARGING― THEY PERFECTED IT

SKM INDUSTRIESʼ TV HAT: A ʻSILLY AND PRACTICALʼ INVENTION

THE BABYPLUS COMPANY MAKES PRODUCTS THAT APPEAL TO ALL MOMS

CONSUMER ELECTRONICS TURN TO SSDS FOR STORING MORE ON THE GO

Ran Poliakine, Powermat CEO, talks about how Powermat can change the way you relate to energy usage in your everyday life.

Inventor and Vice President of SKM Industries George Korper talks about the TV Hat.

Julie Louly SVP, Managing Director of Sales and Marketing, The BabyPlus Company, LLC, describes her company’s products.

Flash Gets Solid With Toshiba’s SSD Line-up

CEDN: Mr. Korper, you introduced TV Hat in 2011. How did you do?

CEDN: Tell our readers a little about Continued on Page 44

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CEDN: Tell our readers a little bit about The BabyPlus Company.

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Scott Nelson, Vice President, Memory Business Unit, Toshiba America Electronic Components, Inc., shares Toshiba’s product line-up.

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YURBUDS AIMS FOR ʻATHLETIC, PERSONALIZED, EXCEPTIONALʼ PRODUCT

FACEVSION TECHNOLOGY EMERGING AS LEADER IN VIDEOCONFERENCING

ONSTAR PROVIDES SERVICES TO 6 MILLION SUBSCRIBERS WORLDWIDE

SHOW SOME SKIN WITH IAPEEL HOME INKJET PRINTABLE SKINS

Seth Burgett, President & CEO of Yurbuds, discusses Yurbuds’ growth.

Ping Liu, President, FaceVsion Technology USA, talks about his company’s future.

Chris Preuss, President, OnStar, talks about his company.

By Kristina Brucker, Marketing Director for iaPeel®

CEDN: Seth, the last time you spoke with CEDN we visited your booth at CES 2010, where you were a top pick of the show by David Pogue on

CEDN: What makes faceVsion’s HD videoconferencing cameras and solutions unique in the market?

CEDN: For those not familiar with OnStar, how would you describe the company and the service?

Everybody wants customization and iaPeel brings you the ability to make your own skins at home any time you want. Create skins to match your mood, your outfit, or

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NEXT GEN AUDIO SYSTEMS THAT PLAY WIRELESSLY FROM COMPUTERS AND SMARTPHONES—MADE POSSIBLE WITH SUPERSTREAMHD TECHNOLOGY FROM BLACKFIRE RESEARCH Imagine being able to play music from your notebook, smartphone, or tablet directly to ‘smart’ speakers over Wi-Fi without any other equipment. All the electronic components necessary (amps, dacs, network processors, audio CPUs, etc.) for playing music are built into the speaker. No dongles, adapters, controllers, or additional components are needed. Now imagine doing this while dramatically increasing music quality.

That’s what Blackfire Research has done with its Smart Networked Audio Systems with SuperStreamHD technology.

“Blackfire Research … the Wi-Fi we’ve been waiting for” CNET 30 Days of Innovation Home audio customers have been hoping for years for speakers that would not require wires that run around the floor or require opening a wall to hide them. So much so, that wireless speakers

Consumer Electronics Daily News

AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH INTERNATIONAL CES

have long been considered the Holy Grail of audio technology. But consumers have been frustrated by faulty products plagued with problems: reliability, interruptions, stereo speakers out of sync, limited range. No doubt about it, playing music reliably and in sync to different speakers wirelessly is extremely technically challenging.

Another advancement that home audio consumers have been waiting for is the marrying of computer audio sources with home stereo systems. With online music accounting for the fastest-growing

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Steve Cox Kate Seymour Senior Associate Publishers

Kim Forrester Lyle Sapp Associate Publishers

Lorrie Baumann Editorial Director

Carrie Bui Justyn Dillingham Associate Editors

Valerie Wilson Art Director

Yasmine Brown

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Graphic Designer

Selene Pinuelas

ALIBABA.COM HELPS BRING PRODUCT IDEAS TO LIFE Have a great idea for a new consumer technology product or accessory? Not sure how to take your idea and turn it into a product? This is exactly the problem Tony Lee, President of Brad-Lee Innovations, found himself with in 2009.

Lee invented the Hand-E-Pod, a colorful cylinder with a zinc ball-head that easily screws into the tripod mount of virtually any digital camera or camcorder and allows the user to hold the device more securely without obscuring

the camera’s flash. In addition, the Hand-E-Pod’s hollow design lets the user store items such as memory cards and extra batteries.

To get his idea off the ground, Lee used an online search engine where he found Alibaba.com (South Hall booth 20753), the world’s largest business-tobusiness online marketplace. Lee quickly learned that using Alibaba.com took out the logistical problems of finding manufacturers overseas. “Alibaba.com aligned

us directly with the most reputable suppliers and made it possible for our business to transition from an idea to a reality. The website is amazing,” said Lee. He found that Alibaba.com was very easy to navigate and helpful for a firsttime user. “The website is very intuitive and efficient and takes all the guesswork out of sourcing,” said Lee. “Providing good communication is an essential piece of working with an overseas company and all of the manufacturers that we found through Alibaba.com have impressed us over and over again.”

With the current economic climate Continued on Page 41

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Enrico Cecchi European Sales Consumer Electronics Daily News is published by Oser Communications Group ©2011.

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Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520-721-1300/Fax: 520-721-6300 www.oser.com European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy.

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Consumer Electronics Daily News

ACHIEVING A MORE SUSTAINABLE SOLUTION ONE STEP AT A TIME The need to be “green” is sweeping every industry, making consumer electronics providers think hard about how to apply sustainability into their products and supply chain. In the U.S. sales of “green” technology products neared $104 million1 in 2009. And while some providers may be finding opportunities to meet consumers’ “green needs”—a simple and effective way to accomplish this is to modify your packaging.

For those companies that simply find the right packaging partner, the rewards and benefits of effective, well-designed packaging can extend from reduced energy consumption all the way to brand enhancement. The right partner will ensure your needs are met from manufacturing to in-store presence, and ensure a high level of environmental responsibility at each step. For instance, excessive packaging is easily avoided by applying expertise in engineering, materials science and package design; and paperboard that is made from fiber sourced from a sustainably managed forest. Developing a package that uses the right substrate can also help avoid tertiary packaging which in turn reduces weight during transportation and helps lower emissions and maximize shipping loads.

Let’s apply this to one example we all love to hate: the plastic clamshell.

Plastic clamshell packages are a staple in

the consumer packaged goods industry for products such as electronic gadgets and ink cartridges. And while they are nearly impossible to open safely and calmly, they don’t promote the brand or communicate important product information effectively. They are also made from a nonrenewable resource; however, they continue to dominate the retail shelves.

To really get to the core of the issue—which is preventing theft and lightening the burden on consumers and the environment—MWV developed Natralock. It’s security packaging solution made with Sustainable Forestry Initiative-certified paperboard (i.e., supporting protection of forests, responsible procurement and promoting biodiversity) and utilizes the minimal amount of plastic needed to display the product—in fact, on average Natralock uses 70 percent less plastic than traditional plastic clamshells. By leveraging MWV’s expertise in properties of different materials and how they can be designed and manufactured, MWV was able to develop a tear-resistant paperboard (i.e., security feature), seal the package using using about 1/3 of the energy needed for traditional RF sealing plastic clamshells, and make it less—much less—for consumers to open at home by making the Continued on Page 109

ENERGIZER ACKNOWLEDGES GROWING CONSUMER POWER NEEDS WITH NEW ENERGI TO GO POWER SOLUTION The proliferation of smartphones has led an increasing number of people to depend on mobile devices for much more than just making phone calls, and with that shift comes a vastly increased demand for portable power. Energizer, a leader in innovative power solutions, is making it easier for people to use smartphones to their fullest potential with the introduction of the AP1201 for iPhone 4.

This rechargeable case with built-in battery supplies nearly twice the power of the iPhone, while offering protection that you never need to remove, providing a continuous power source.

With 50 million iPhones sold to date*, and more than 1.7 million iPhone 4 phones sold just days after it was introduced**, these devices have become popular for playing games, music and video, and running mobile applications that do everything from global positioning to balancing finances. The AP1201 eliminates the need for iPhone 4 users to curb their usage or to avoid powerdraining applications, and will keep the device charged throughout the day, a long flight or even an overnight trip.

“Energizer appreciates the value and utility that smartphones offer consumers, and also sees that the average consumer’s power requirements have been underestimated,” said Jim Olsen, Vice President of Marketing for Energizer North America.

“The AP1201 is a direct response to the power deficit that many experience, and is just one of a full line of Energizer

Energi To Go solutions that is bringing convenient power to consumers, and that is making mobility easier for them.”

The AP1201 has “smart” battery technology that auto senses the iPhone 4 battery power status which is indicated through “hidden” LEDs on the back of the case. For efficient power management, two charging options provide either high speed quick charge direct to the iPhone 4, or get simultaneous pass-through charging of the iPhone and AP1201 case. The AP1201 is rechargeable up to 500 times and comes with a USB charging cable.

The AP1201 is a one-piece case, manufactured with form-fitting recycled silicone rubber that is durable, extremely thin and lightweight. The low profile case is silky smooth to the touch, yet non-slip and fingerprint-resistant. The AP1201 also features an integrated bumper that eliminates the signal loss and antennae interference issues that many iPhone 4 users have experienced.

Through the use of patented lithium polymer battery technology, the AP1201 extends battery life of standby time, Internet, music, video and talk time, providing nearly twice the power of the iPhone 4. The Energizer AP1201 is available now for an MSRP of $69.99 at major retailers nationwide. For more information, visit www.chargeyouriphone.com or www.facebook.com/energizer.

The Energizer Energi To Go product Continued on Page 104

LASERS LIGHT UP A POSSIBLE FUTURE FOR GAMING THATʼS MORE REAL AND INTENSE While major gaming platforms are focused on 3D and controller-free gaming, MicroVision and its Project Tuatara collaborators Intel and Capcom are taking the first steps toward infinite reality gaming by showing how game play can break free from the fixed screen.

Project Tuatara delivers immersive movement to the PC gaming experience far beyond what consoles offer today.

The prototype gun is a battery-operated, wireless HD video projection display and wireless controller that projects high-definition displays on any surface imaginable—no monitor or TV screen required. Gamers can now experience first-person shooter or third-person perspective video games all around them.

The walls, ceiling and floor are now part of the action as gamers point the gun up to see the sky, and spin around to see what’s behind them.

“Infinite reality gaming is much more realistic and exciting because gamers are free to roam and physically experience fantasy environments as if they were in them,” said Michael Fritts, Vice President of Sales, Marketing and

Business Development, MicroVision.

“While Project Tuatara is a conceptual prototype, new iOS 4 games are delivering new levels of movement that enable consumers to experience infinite reality using our laser pico projector SHOWWX+.”

The design of the new Project Tuatara gun is based on a bullpup rifle that is lighter and easier to operate, and includes more programmable buttons.

MicroVision’s PicoP® display engine, the same one in the recently released SHOWWX+™ laser pico projector, is embedded below the rifle’s sights, and uses lasers and a single scanning mirror to cast a large, vivid, HD image that is always in focus with none of the rainbow artifact of other ultra-miniature projection technologies.

When combined with a powerful PC running Intel Core i7 Processor Extreme Edition and one of the most visually arresting games in the world—“Lost Planet 2” for the PC—Project Tuatara gives gamers an immersive and intense experience without compromising frame rates or system performance.

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I-GOT-GRIP ALLOWS IPHONE DRIVERS & IPAD PASSENGERS TO ENJOY THEIR IOS DEVICES HANDS-FREE January 6, 2011–iGi ® Corp. (booth 5037 North Hall) announces i-GotGrip™, a new line of three different hands-free iOS holders for the iPhone and iPad for auto, home, or recreational vehicle use. The i-Got-Grip product line supports iPhone 3G, 3GS and iPhone 4 as well as the iPad.

Two of the new units available now (IP3H and IP4H) allow the iPhone to be safely mounted to a vehicle’s windshield or other flat/smooth surface within easy visibility without restricting the driver’s view. Made from ABS plastic and boasting a high-grip advanced silicon suction pad, i-Got-Grip will keep your iPhone

HEARTMATH INTRODUCES REVITALIZE YOU! FOR CONSUMER MARKET AT 2011 CES A leader in health technology, HeartMath ® LLC is showcasing their full line of personal wellness technology products based on the science of emotions and human performance at booth 3222 in the North Hall of the Las Vegas Convention Center during this year’s Consumer Electronics Show (CES). Given the stress inherent in the world’s largest consumer technology show, this could be the most popular booth at 2011 CES. This week, HeartMath is introducing Revitalize You!TM—previously only

available to the corporate customers—the program is now available for the consumer market.

Revitalize You! is an elearning program that trains one to respond differently to the stressful situations found at work and in everyday activities.

A self-paced five-week program, Revitalize You! combines HeartMath’s award-winning emWave® technology with their highly effective techniques for managing stress and building resilience. Since early 2010 the program

Consumer Electronics Daily News within view for easy caller identification or use as an in-car navigation system.

With its multi-point 360 degree adjustable settings and i-Got-Grip’s clip-on ‘easy-grip’ interchangeable holders, multiple users can use the same base without un-installing the main unit. iGi Corp has also introduced i-GotGrip for the iPad. This unique iPad holder mounts to the rear of a seat’s headrest allowing hours of iOS enjoyment by backseat guests of any age. Easily watch

movies, read iBooks, e-mail or browse the Web. The iPad model PADH mounts securely to the rear headrest posts and allows multi-angle adjustments for customizable viewing angles.

All three units keep the associated iOS 30 pin connectors accessible for easy powering for unlimited viewing pleasure.

IP3H and IP4H will retail for $19.99 and PADH for $29.99.

For more information, please visit www.i-got-it.com or call 805-277-9675.

has received excellent reviews from the company’s corporate clients. Employees who completed the five-week course reported an increase in energy, as well as a decrease in anger, depression and anxiety. They also found it easier to sleep at night, enabling them to enjoy life more.

Based on nearly 20 years of research, Revitalize You! blends elearning with the emWave Personal Stress Reliever. This effective combination trains the user to respond differently to stress while increasing energy and improving sleep. Documented results include: • An increase in energy and focus while reducing stress and fatigue.

• Removing the drama from the work environment.

• Enabling users to handle stressful situations with ease.

• Employees were less reactive

to frustration.

• Enhancing one’s ability to think clearly and make better decisions.

HealthMath’s Revitalize You! program features: • Video instruction from HeartMath CEO Bruce Cryer.

• Five online, self-paced sessions teaching HeartMath tools and techniques.

• A study guide and weekly practice to lock in the lessons.

• Online support and e-mail coaching.

• Includes the award-winning emWave Personal Stress Reliever®.

Previous winner of the prestigious Last Gadget Standing People’s Choice Award, HeartMath’s personal stress relief products help people identify their stressors and then deploy highly Continued on Page 92

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Consumer Electronics Daily News

VAPOR CORP PRODUCTS ALLOW CONSUMERS THE FREEDOM TO ʻSMOKEʼ ANYWHERE Based in South Florida, Vapor Corp., a publicly traded company (OTCBB: VPCO) is the leading marketer and distributor of electronic cigarettes and personal vaporizers, under the Fifty-One™, Krave™, Greenpuffer™, EZ Smoker™, Americig™ and Smoke Star™ brands.

The company currently sells its personal vaporizers internationally and domestically through distributors, wholesalers and direct to consumers through its websites and direct response television marketing efforts.

Personal vaporizers are electronic

Wednesday, Januar y 5, 2011 devices composed of a rechargeable, batteryoperated heating element, a replaceable cartridge that may contain nicotine or other solutions, and an atomizer that, when heated, converts the contents of the cartridge into a vapor. Using advanced technology, our products allow one the freedom to “smoke” virtually anywhere—without the flame, ash, tar or carbon monoxide

CEDN: Who is iPhone Life written for?

HG: Our core reader is someone who really enjoys their iPhone, iPad or iPod touch and wants to get more out of it. End users, developers and anyone interested in the iOS platform will all benefit from iPhone Life.

Alibaba.com (Con’t. from p. 4)

it has never been more important for all businesses to reassess their cost centers and explore ways to improve margins.

Alibaba.com is a comprehensive but

CEDN: What do you write about?

HG: Each regular issue is chock full of tips, apps and accessory reviews, reviews of latest Apple iDevices, user autobiographies, workplace case studies, plus stories about the deployment and marketing of apps.

CEDN: Can you say something about your special iPhone Life Buyers and How-to Guides? user-friendly resource that helps its users find simple, trustworthy business solutions and more competitive prices.

With more than 14.9 million registered users and more than 1.2 million storefronts on the international platform,

found in traditional tobacco cigarettes. Furthermore, our products do not dispel any offensive, noxious odors—eliminating the concern of secondhand smoke to the non-smoking community.

Vapor Corp. invites both smokers and non-smokers to celebrate the value of such an innovative concept with them, and they look forward to realizing their mission of revolutionizing the future of smoking. Visit Vapor Corp. online at www.vapor-corp.com.

HG: We have partnered with the major digital magazine publisher, Zinio. All subscribers of iPhone Life receive the digital edition in addition to their print subscription at no extra cost. The digital edition can be read five ways―on iPhone, iPad, iPod touch, Mac and PC and can also be ordered directly from Zinio.

IPHONE LIFE: THE MAGAZINE FOR IOS ENTHUSIASTS Hal Goldstein, Executive Editor/ Publisher, talks about iPhone Life magazine.

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HG: Each fall we produce an in-depth app and accessory Buyers Guide. Starting this spring we publish an annual How-to Guide, designed to get beginners started and make experts out of everyone else.

CEDN: Do you have digital versions?

Alibaba.com can also be used as an online research tool for entrepreneurs to research market demand, follow competitive products and services, build relationships and find low-cost manufacturers willing to produce

CEDN: What does my subscription include?

HG: Subscriptions include four regular issues, plus the Buyers Guide, and the Continued on Page 72

smaller quantities for new businesses.

According to Aberdeen Group, sourcing online through Alibaba.com can the normal sourcing cycle by 75 percent. For questions, please e-mail cs-us@service.alibaba.com.

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NEW CANADIAN ENTREPRENEURIAL VENTURE EXPANDS BY CATERING TO A NEW DEMOGRAPHIC IN TECH BAGS AND ACCESSORIES What does your laptop bag say about you? According to the majority of tech accessory companies, it says: you’re a mid-level, middle-aged exec who prioritizes function over fashion―essentially you’re “basic and boring.”

Founded by Canadian brothers Andy and Mike Priestman in 2009, PKG (www.nice-pkg.com) was built upon 40 years of experience, hard work and passion from their family’s distribution company Precor Consumer Electronics. The PKG brand offers a full line of digital carrying accessories and in just one short year has successfully decked out more than 20,000 consumers in fashionable, affordable and unique tech bags and accessories through retailers such as Future Shop, Best Buy, HMV, as well as independent lifestyle retailers, all the while managing to keep their grassroots, subculture appeal.

By catering to a younger demographic of style-savvy business professionals who express themselves through personal style, PKG has grown their sales substantially within the past year. “PKG is inspired by a lifestyle,” said Andy

Priestman, Co-founder and Director of Brand Development. “As opposed to making a product that tries to suit the tastes of everyone, we wanted to focus on a specific demographic, focusing on providing accessible luxury. We’ve pulled inspiration from the young influencers, fashion insiders and indie music and urban artists who are really at the ground level.”

PKG satisfies a hugely growing need in the marketplace for differentiated and fashionable tech accessories, by catering to a demographic that has been overlooked by other tech retailers. “I was tired of seeing black neoprene laptop sleeves and black polyester bags,” said Mike. “Then on the other hand there were these very expensive ‘specialty’ bags sold at a very limited number of retailers. There was nothing in between.” PKG tries to find the perfect balance between fashion, form, function and affordability.

For more information, call 800268-1172, go to www.nice-pkg.com, or visit booth 4024 in the North Hall iLounge Pavillion.

Consumer Electronics Daily News

NEATO ROBOTICS CEO MAX SAFAI SEES BIG FUTURE FOR HOME ROBOTS CEDN: What’s your vision for Neato Robotics and the future of robotics?

MS: Neato Robotics was founded on the idea that it’s possible to create robots that are smart enough to perform household chores as intelligently and efficiently as a human. We help free up consumers’ lives by making cleaning easy, thorough and convenient—giving them more time to do the things they love. In the years ahead, we’ll continue to revolutionize home care through the invention of intelligent, powerful robots that are thoughtfully innovated to address daily consumer chores.

such as cleaning windows or folding clothes, for example. Form follows function, and we anticipate service robots in the future to be more like home appliances by design. They will be optimized to perform specific household functions, and less likely to be The Jetsons’ universal robotic maid Rosie.

CEDN: Has it been hard launching a new robotics start-up in this economy?

With the advent of more advanced robotic systems with increased sensory capabilities and the ability to better understand environments and ‘think’ through best scenarios—we see an opportunity to expand more broadly into other useful service functions. The most near-term possibilities include robots that provide services conventionally done manually

MS: Launching a new company engaged in the development of new technology is rarely easy, and the current economy certainly presented its own challenges.

Neato Robotics is really a classic Silicon Valley start-up in the sense that a small team with limited resources has leveraged

Powermat (Con’t. from p. 1)

Why now?

your company. What’s your main line of business?

RP: Today our mobile devices do just about everything for us from waking us up in the morning to delivering our e-mail and keeping us informed about world events. We rely on them more and more, and we’re tied to more of them than ever before. And, since our devices have gone wireless, it only makes sense that charging them should be wireless as well. The ability to recharge without the tangle and hassle of wires is the next logical step in the continuing evolution of personal electronics. Just as the pay phone, once as ubiquitous as Starbucks coffee houses, has now gone the way of all relics, so too are power cords becoming obsolete.

RP: Powermat is a technology company focused on wireless energy. We lead the industry in wireless charging by letting consumers charge their favorite smartphones and devices with a one-time addition of a receiver that enables wireless power delivery when the device comes into contact with any Powermat. At our core, Powermat is about adding convenience and options for consumers in the way they relate to energy usage in their everyday environments. For smartphones and other handheld devices, that translates into wireless charging. But for other industries, it means greater flexibility in planning and design and support for new platforms that incorporate wireless energy technology.

CEDN: Can you give me an example of another industry that is incorporating Powermat technology?

RP: Sure. About a year-and-a-half ago we began working with Teknion, one of the leading international designers, manufacturers and marketers of mid- to highend office systems and furniture products to incorporate wireless technology into office furniture design. They just launched the Teknion-Powermat collection which supports office systems and furniture to act as wireless energy hubs where users can drop and charge devices on tabletops and lamp bases for wireless power delivery directly through these Powermat-enabled surfaces. It enables freedom, convenience and functionality by reducing the demand on outlets, wires and space used at a workstation.

CEDN: To what do you attribute the current rise in interest in wireless charging?

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CEDN: What would you say makes your company unique?

RP: Powermat didn’t invent wireless charging. We just perfected it. What’s most unique about our situation, I think, is the fact that when we started there was no wireless charging industry to speak of.

We were the first to launch in this space and, in fact, we created an industry where none existed before. We pioneered the category and now lead on all fronts including technology, retail footprint, consumer experience and brand. And while many companies claim to be consumer-driven, I can honestly say that we listen to what the end customer wants and then set our agenda based on consumer feedback as opposed to trying to ‘sell’ our own ideas of what wireless energy delivery should entail.

Look for the rest of this interview in Saturday’s Consumer Electronics Daily News.

For more information, call 212-8106544 or stop by Powermat’s booth 7905, Central Hall.

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MY GAIT MAKES IT EASIER FOR SENIORS TO ACCESS THE WORLD OF COMPUTERS With the introduction of an entirely cloud-based computer to the senior market in 2009, MyGait established itself as the first company to successfully bring a consumer facing cloud computer to market. So successful were the efforts of MyGait and its Founder/CEO Jeff Hill that, in November 2010, MyGait won top honors in the Houston Business Journal’s FastTech50, awarded annually to the fastest growing technology company in Houston. In December Consumer Electronics Daily News sat down with Jeff Hill to learn more about MyGait.

CEDN: So, what does MyGait do?

JH: We make it easy for seniors or anyone intimidated by technology to use computers and the Internet. We provide a complete solution with hardware,

customized software and unlimited, worryfree service and support to get and keep our customers online.

But ultimately it’s our friendly and patient, U.S.-based customer support team that builds the trusted relationship we enjoy with our customers and is, ultimately, the key to our success. In short, MyGait is all about the customer experience.

We consider our users part of one big MyGait community, with our agents as a cross between computer technician and activities director.

CEDN: We hear so much about cloud computing; what about MyGait is ‘cloud-based’?

PATHWAY INNOVATIONS ANNOUNCES HOVERCAM ʻMINIʼ OFFICE CAMERA FOR MOBILE PROFESSIONALS Building on the success of the HoverCam X series document camera products introduced at CES last year, Pathway Innovations and Technologies, Inc. (PIT), based in San Diego, Calif., is launching another unique camera product—the HoverCam Mini, a pocket-sized multifunctional camera for scanning, faxing and video presentation applications for today’s highly mobile work force.

PIT is creating a whole new product category for “Office Cameras” or which it calls the “OfficeCam.” Unlike typical web cameras, point and shoot digital cameras or smartphones, Office Cameras are better suited for digital imaging and video communication needs around the office to scan clear

images of A4 sized letter documents, receipts, business cards, to capture still images and record video of objects and people and to use as a video camera with Skype™, GoToMeeting™ and other video conferencing services. In addition, the company believes that the HoverCam Mini and its accompanying software provide an easier way to prepare, file and manage expense reports.

Unlike conventional scanners, the HoverCam Mini scans images and documents in a second or less and can virtually fit into any pocket. Mobile professionals can finish their expense report before a trip ends, or capture their notes and ideas with a single click.

To use, simply plug the pocket-sized

VISTAQUEST INTRODUCES AFFORDABLE SPORT SERIES DIGITAL CAMERA At CES 2010 VistaQuest introduced a full-function digital weatherproof and waterproof camera which can be used for skiing, boating, hiking or just sightseeing.

The VQ8920 can easily be carried in your pocket or in a purse due to its slim compact styling and you get all these features without having to break the

vacation budget. They are now further refining the camera and adding such features as image stabilization.

The well-designed VQ8920 Sport Series wonder promises a land and sea camera worthy of its much higher-priced competition.

Whether someone chooses a

Neato Robotics (Con’t. from p. 44)

innovation and keeping close to your customers are essential elements for success, and we are positioning ourselves to become a top brand in the emerging home robotics category.

so many disciplines of engineering across both hardware and software to produce a product that resets the category.

Moving forward, we recognize that the user interface is going to play an increasingly important role in the user-robot relationship, and in order for it to be a rewarding experience in the long run, it needs to be executed properly. Constant

CEDN: How has business been since you began shipping units last year?

MS: Initial demand exceeded our best expectations, which is always a pleasant

Wednesday, Januar y 5, 2011 JH: Everything, basically. The MyGait Computer is a thin client desktop computer whose sole function is to launch a customized Web interface to access MyGait’s cloud-based operating system and software programs―all hosted and run in our data centers.

Our customers simply want a computer that works. They don’t care if programs are running in the box in front of them or on the moon as long as, when they turn the computer on, it works. In fact, being cloud-based solves the most common computing headaches for seniors― namely protection from viruses, unneeded software downloads and data loss.

With everything run and stored in the cloud very little can go wrong on the PC. That’s why we call it ‘Failure free and worry free computing.’

CEDN: Where can I get one for my parents?

JH: Last year we sold direct-toconsumer exclusively through ad placement in national publications targeting

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seniors [AARP, Reader’s Digest, Parade, etc.]. In the last five months, we have pushed hard to penetrate retail with very promising results. Partnering with SeniorCircuits has been a major breakthrough for us. Selling into retail as a product within a category rather than a line extension has made a huge difference. The entire line-up of SeniorCircuits products are on display at the Silvers Summit.

CEDN: So what’s new this year?

JH: We are excited to introduce two new products at the show―The MyGait Elite [retail $799], which features an integrated DVD player, and the MyGait TV Box [retail $499], which brings the MyGait experience into the living room.

We are also delighted to announce the launch of MyGait’s Community Gaming Network and InterActive Radio for Seniors. These programs will provide a rich source of daily [inter]activity for our customers. For live demos of both, come by booth 3313.

Mini into an open USB port on the computer and the software is automatically installed. For live presentations, connect the computer to a projector to show real-time images of documents or 3D objects. You can also use the HoverCam Mini to conduct a video conference to communicate ideas, demonstrate a product and more. The video streams at 17 fps in 720p video mode or 30fps when set at VGA resolution.

Key features and benefits include: • 3 mega pixel lens that captures 200 ppi optical resolution images for a clear picture.

• Includes optional SnapReader software from TopSoft (which has been downloaded more than 2 million times) to allow digital enhancement of images to 400 ppi resolution.

• The Mini includes HoverCam’s Receipt Manager software, which allows

users to create an OCR processed expense report in minutes that can be exported to PDF or Excel.

vacation to a tropical isle or a “staycation” in his own hometown, having an allweather waterproof camera eliminates a lot of nightmare situations that can ruin special occasions. Recreation enthusiasts no longer have to fear rain at the parade or the kids’ ballgames, and they won’t have to miss the flora and fauna in a misty rainforest.

Detailed images are ensured with the 8MP resolution and an 8x digital zoom with smile detection and a flash that the user can control. Photographers can use

up to an 8GB SD card for ample storage while the 2.4inch LCD screen permits easy viewing all the way down to its maximum depth of 10 feet. Top those features with the ability to record video and an MSRP of $99, these colorful (red, blue, green and purple) and sturdy waterproof digitals can provide some fun and excitement whether the photo-buff is a diver, a boater, or an adventurer who wants to forget about the environment and forge his own adventures.

surprise, but it left us scrambling to expand our supply. We’re catching up, and we expect to expand our sales and distribution channels moving into the new year.

CEDN: What can we expect from Neato Robotics in 2011?

markets later in the year. We’ll be providing our first software update for Neato XV-11 owners in the first half of 2011 via download from the Neato Robotics website to the robot’s USB port. We’re also working on a number of improvements to the robot’s cleaning system.

MS: We will begin expanding into regions outside the U.S., beginning with the U.K. market in Q2 2011 and other European

For more information about Neato Robotics, stop by booth 3415, North Hall.

According to PIT, using the Mini as a scanner is much more convenient than roller-based conventional scanners because the scanning time is one second, there are no paper jams and unusually sized receipts can be scanned.

About Pathway Innovations and Technologies, Inc. Pathway Innovations and Technology, Inc., based in San Diego, Calif., is the designer and manufacturer of HoverCam document cameras and ‘Office Cameras’ used by schools, hospitals and businesses. The cameras are used for live presentations, video conferencing, scanning, video recording and student assessment.

For more information, call 858-8126358, e-mail contact@thehovercam.com, visit www.thehovercam.com or stop by booth 35955, South Hall.

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MARCHON3D, A DIVISION OF MARCHON EYEWEAR, INTRODUCES EX3D EYEWEAR David Johnson, President of Marchon3D, discusses the company’s patent-pending 3D lens technology and new product launch at the 2011 Consumer Electronics Show.

protection. All our 3D eyewear is RealD certified ensuring the highest quality 3D viewing experience with RealD and all passive 3D systems.

CEDN: Who is Marchon3D™?

CEDN: Tell me about your patentpending M3D lens technology.

DJ: Marchon3D is a division of Marchon Eyewear, one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. Marchon3D specializes in 3D passive eyewear featuring M3D™, our patent-pending, curved 3D lens technology with the added benefit of 100 percent UVA, UVB and UVC sun

DJ: Since Marchon has always been on the cutting edge of eyewear technology, we recognized more than two years ago that there was a growing 3D trend. We are now leading the way in 3D eyewear with our revolutionary, patent-pending M3D lens technology.

Our circular polarized curvature lens

SIMPLICIKEY REMOTE CONTROL ELECTRONIC DEADBOLTS DELIVER CONVENIENCE AND GRACE TO THE FRONT DOOR The conveniences of life are not necessary for living, but once you have them, you don’t know how you ever lived without them. This is the mantra that has driven the folks at SimpliciKey’s headquarters since the inception of their award-winning remote control electronic lock.

Developed to give families greater convenience and enhanced security, SimpliciKey, LLC will launch their new SimpliciKey™ Remote Control Electronic Deadbolt early this year. The electronic lock will offer a more simplistic approach to secure residential access with a design that homeowners will be

proud to display on their front door.

Convenience starts with easy installation, and SimpliciKey rises to this challenge with the install and set-up taking about 20 minutes or less. Needing only a screwdriver when standard holes are already drilled into the door and door frame, SimpliciKey is a plug-and-play device, serving as the perfect replacement for existing door hardware.

With its handheld remote controlled keyfob, SimpliciKey customers can unlock their deadbolt with the touch of a button at distances over 50 feet from the door.

SimpliciKey deadbolts come with two

CRYSTAL EMBOSSED LEATHER MOUSE IN 2.4GHZ ULTRA FAR WIRELESS OPTICAL Are you sick of the traditional, boring black and silver mouse? We are.

G-Cube® is introducing Crystal Embossed Leather mouse to add a luxury touch to your desktop! The design motif of this wireless optical mouse is the beauty of its unique skin. The design has overcome the traditional difficulties of applying various materials to the curved surface. This innovation enhances the beauty of a mouse with different texture and hands-on touch providing the ultimate solution to the users.

Leather skin provides an elegant and sophisticated look. To protect the mouse from scratches while traveling, a mouseshaped acrylic case is included. The mouse is built with the most up-to-date high specifications for its performances.

“Win over Laser” technology reserves power and improve sensor precision, offers better cursor control

on a wider range of surfaces than a traditional laser mouse.

Other features such as an ultra far distance of 15 meters allows you to use the wireless mouse at a far distance while precisely on the dot.

Ergonomic 4D wheel allows for horizontal and vertical scrolling; sensitivity adjustable among 800/1000/1200/1600/2000 DPI. Three selectable report rates of 125/250/500Hz which can be preset to use with a variety of applications such as Office, drawing and gaming, while the traditional USB mouse is fixed at only 125Hz. You may also set a private channel to avoid wireless interference. No more guesswork of whether the mouse is dead or just needs a new battery with the battery status indicator and low battery Continued on Page 92

technology provides high-definition optics and delivers a superior viewing experience beyond 3D flat lens capability while eliminating light contamination, distortion and haze. Our lenses also provide 100 percent UV protection and exceed FDA impact resistance and ANSI Z80.3 special-purpose UV requirements.

CEDN: What products are you showing at CES? DJ: Marchon3D is launching Ex3D, a brand new 3D eyewear collection for passive system technology. Our Ex3D collection is a complete assortment of men, women and tween styles in designer shapes and colors that easily work with any lifestyle. The collection ranges from $30 to $35 at retail and will be distributed in electronic retailers and movie theaters starting spring 2011.

128-bit AES encrypted remote control keyfobs for secure transmission. With powerful memory built into each lock, up to six more can be added for a total of eight uniquely coded keyfobs.

Designed with backlit keypads, SimpliciKey deadbolts are capable of storing up to 16 four—six digit entry codes, making it possible for SimpliciKey owners to create, administer and delete codes. This allows authorized guests secure residential access, even if the homeowner is not present. To further accommodate all members of the family, SimpliciKey includes a traditional sixpin, bump-resistant keyway for those in the household who prefer this method of entry as an option.

SimpliciKey deadbolts draw a graceful balance between traditional locks and electronic locks of the future. While SimpliciKey is designed for any door needing a deadbolt, the design team at SimpliciKey had the front door in mind

CEDN: What else does Marchon3D offer in the 3D entertainment realm?

DJ: Marchon3D can create customized eyewear solutions to fit a company’s unique needs, such as co-branding, 3D promotions, premieres and special events and more. Marchon3D is a division of Marchon Eyewear, one of the global leaders in manufacturing and distribution of quality eyewear.

For more information, contact djohnson @marchon3D.com, stop by Marchon3D booth 21556, South Hall or visit marchon3d.com. very early in the process. Understanding that front door hardware also has the power to enhance the beauty of the home, SimpliciKey locks feature slim profiles and rounded edges with wonderfully crafted sliding covers to conceal the keypad when not in use. As if restoring style and grace in door hardware was not enough, SimpliciKey even carried over the curvy silhouette to the sleek remote controls.

It looks like SimpliciKey deadbolts are not only on the brink of adding convenience and peace of mind to lives across the country, but enhancing the beauty of homes across the land—starting with the front door. Yes, the conveniences of life may not be necessary for living, but after owning these new SimpliciKey deadbolts, you may just wonder how you ever lived without them.

For more information, visit the SimpliciKey booth 3517, North Hall. You can also contact SimpliciKey at 703-9045010 or online at www.simplicikey.com.

HYUNDAIʼS BLUE LINK MAKES YOUR LIFE EASIER Barry Ratzlaff, Director, Hyundai Motor America, reflects on his company’s success.

CEDN: How has Hyundai succeeded in a challenging economy when so many other automakers have slowed down?

BR: Hyundai’s success starts with our cars. We’ve focused on year-over-year quality improvements, clearly emerging as a leader in this category. Our commitment to improving fuel economy places us among the leaders in miles-per-gallon, and we’re the only car company to commit to 50 mpg corporate average fuel economy by 2025.

But cars are an emotional product, and what really drives emotional impact is design. Our newest models—Tucson, Sonata and Elantra—feature a new design direction called fluidic sculpture that is really driving new buyers into showrooms.

CEDN: Tell us about your new telematics product debuting at CES? BR: Simply put, Blue Link® makes your life easier. From its intuitive interface, smart packaging, and unique feature set, we believe it affords drivers more connectivity and access to information than any solution on the market today.

CEDN: What will Blue Link cost?

BR: Many of the most critical safety applications, including automatic crash notification and assistance, SOS and advanced roadside assistance, will be part of Hyundai Assurance. We’re still working on final pricing, but expect other packages to follow Hyundai’s typical pattern of offering new vehicle technologies at an accessible price point.

CEDN: When will Blue Link-equipped Continued on Page 92

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BLUETOOTH AUDIO TESTING JUST GOT FASTER AND EASIER CES, Las Vegas, January 2011 sees the launch of the world’s first complete audio test system for Bluetooth devices.

Prism Sound’s award-winning dScope Series III audio analyzer now supports audio streaming directly between test system and Bluetooth device, enabling real-time, closed-loop testing of Bluetooth audio systems.

Up until now, audio engineers would need to test Bluetooth devices using a range of analogue, digital, electronic and electroacoustic audio test equipment, plus software-based signal generation and analysis tools. This was both timeconsuming and cumbersome, and did not

easily translate to automated manufacturing or verification testing environments.

The dScope Series III test system integrates analogue, digital (S/PDIF and I2S), electronic, electroacoustic and Bluetooth measurement capabilities in a single instrument, eliminating the need for time-consuming signal generation and analysis in external software. With dScope Series III, Bluetooth audio development, compliance testing and manufacturing is now faster and easier than ever before.

Prism Sound is a UK-based audio engineering specialist that supplies audio test and measurement instruments to

MAXXSONICS CELEBRATES A DECADE OF SUCCESS We sat down with Alden Stiefel, CEO of Maxxsonics USA in Lake Zurich, Ill. “Maxxsonics is celebrating its 10th year of business this year. It’s been a very successful 10 years, and we’ve managed to navigate ourselves through these very tough economic times,” Stiefel said.

“Our core industry competency, car audio products, has seen many of our competitors downsize, have financial problems and, to some extent, go away.

Our continued growth and success is based on supporting our sales partners,

acquisitions and product development.

“Starting with Hifonics and Crunch in 2001, we acquired Autotek in 2004 and then acquired MB Quart in 2005. So with four brands we address separate segments of the car amplifier, subwoofer and speaker categories. Through our brands we can address price, performance, brand heritage, and of course, distribution.”

Stiefel continued: “Each year we introduce new products for each brand to keep the distribution fresh. At this year’s WCES we are introducing approximately

ARE YOU A MOM? THE NEER APP WILL KEEP YOU SANE! Life is busy. Many times, too busy.

Even if your day is going great, a simple snag in a family, workplace or social schedule can send your blood pressure rising. We’ve all been there and we tell ourselves, “Stop the insanity!” Now there’s help, in the form of a new app for your smartphone.

A new division of Qualcomm― Qualcomm Services Labs―and the Neer team were hit with a bolt of an idea when the core techies sat down to talk about what kind of apps today’s moms (and dads) really need. They used their own experience and needs in managing life with family, work and friends, and came up with Neer, an app completely unique in the marketplace (and ready for you to

download for free today for your Android or iPhone 4).

Has your husband left work? Has he picked up the kids? Are you running late for your meeting? Late for Girls Night Out? Read ahead to learn how these questions can be answered without lifting a finger!

Neer is an intuitive, fun-to-use app designed specifically to ease the daily stress of schedules and provide your select group of connections with location information that you share privately. It’s not about broadcasting to social networks or collecting the most friends. It’s about staying in touch and on schedule with those most important to your life, seamlessly, easily, every day, and at the times

MAKE THE CONNECTION WITH ALCATEL-LUCENT Partnering In A Web 2.0 World Alcatel-Lucent can help unlock opportunities with cutting-edge solutions that drive new revenues, optimize costs and satisfy customers in an anywhere, anytime world.

With a potential $100 billion market opportunity out there, it’s time to rethink how you do business. Achieving success in today’s evolving market means

connecting with partners across industries and disciplines to deliver the innovative applications and services required in today’s competitive market.

The on-ramp to the next generation is closer than you think. Applications and services that were once just an idea or a fantasy from the movies are now becoming a reality in how people work, live and play. Alcatel-Lucent has fostered an ecosystem of service providers, developers,

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many of the world’s leading audio design houses and manufacturing operations in consumer electronics, automotive, broadcast and pro audio sectors and beyond.

Prism Sound’s highly acclaimed dScope Series III instrument includes precision, automatic gain-ranging which allows high resolution analogue measurements over a massive range, from a few micro-volts to more than 150 volts RMS, and from less than 1 Hz to over 90kHz. Its dedicated hardware interface uses DSP to provide a wide range of realtime measurements, while its software exploits the host PC for almost unlimited number crunching and analysis options such as Fast Fourier Transforms, unique ‘Smart FFT’ soft instruments, swept sine

and multi-tone testing.

Designed to be highly programmable, the dScope Series III can be automated from a wide range of third-party software applications using Active X controls, or internally using VBScript.

The dScope Series III is truly a unique instrument, offering more powerful analysis tools at a more competitive price than any other system on the market.

Prism Sound will be demonstrating live measurements on Bluetooth audio devices at the Venetian Towers, Suite 30-211.

For more information, call 973-9839577 [U.S.] or +44 (0)1353 648 888 [U.K.], e-mail sales@prismsound.com or visit www.prismsound.com/test_measure.

75 new products. The goal is always to hit the sweet spot for our customers where they can be profitable and stay one step ahead of their competition. Our goal is to address each distribution channel independently with some unique products. We now sell the major Internet companies direct. This allows us to have a better relationship with these customers instead of always battling price. This channel obviously will continue to grow and we now authorize select sites. We are also launching a non-Internet line of Hifonics to support our brick and mortar customers so

we cover the gamut of distribution support.

“Lastly, we understand the need to ensure consumer loyalty and confidence, so in November we launched a program for the consumer called ‘Maxx Plan’ to purchase extended warranties on our amplifier products. Overall, the continued key to our success is to support our selling partners, innovative product design, and supporting the consumer.”

Maxxsonics is located in the Hilton tower, suite 2935, Thursday through Saturday. Check them out at www.maxxsonics.com.

you most need it.

You define your groups―family, friends, work colleagues, sports team, or other, and you choose the locations to share with each, and when.

Then Neer takes over, its advanced location-sensing technology automatically keeps everyone up-todate: when you or your spouse have picked up the kids, left work, or are at the store to pick up dinner. Using Neer, you can easily, effortlessly and securely let one another know where you are. It’s your own white picket fence; it’s your world and only those you invite can play behind it.

“Our thunderbolt came from the original idea to build this app to help our friends and families to help keep track of each other,” said Ian Heidt,

Director Services Strategy at QSL. “Now, with the serious consequences of distracted driving, Neer is even more relevant.

I don’t have to take my eyes off the road to let my wife know I’m on the way home, headed to pick up our two young kids, or stuck in traffic. It does it all automatically.”

The Neer team knows what daily life is like for moms and respects the important role they typically play in keeping tabs on who is where, when and how. Using Neer equals ease of mind and fewer miscommunications and stress with family, work and friends. This truly is an app built for YOU. With Neer, now you know. You’ll wonder why your phone wasn’t this helpful all along!

For more information, visit www.neerlife.com.

advertisers and consumers to create and deliver innovative solutions with real-life impact. From the LTE Connected Car, to a virtual personal stylist, a total fan experience and the ability to remotely manage and monitor home appliances, the solutions of tomorrow are reality today.

Turning these innovative solutions into revenue reality is the next step.

Understanding the business of network evolution with its rich applications and services takes insight and appreciation of the value a cross-industry ecosystem provides. A proven partner eases the way. Before writing the book, building the car and developing the ecosystem,

Alcatel-Lucent built the network. And through the network comes the understanding of how to leverage it and deliver a personalized consumer experience.

Enabled by the always-on, high-bandwidth network, you can bridge the gap from the now generation to the next generation.

It’s no longer business as usual―the stakes are high as customer demands impact the communications world. It’s time to redefine your business model.

Get connected and discover how to profitably deliver innovative new services that simplify and enhance the end user Continued on Page 109

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TOUGH YET BEAUTIFUL: SPECIALITY GLASS CREATES DURABLE COVER FOR CONSUMER ELECTRONIC DEVICES

By Dave Velasquez, Corning Incorporated Director of Marketing and Commercial Operations, Gorilla® Glass As one of the primary ways users interact with a product, consumers and manufacturers are both well aware of the importance of displays. The increasing prevalence of touchscreens on smartphones and tablets has placed the display even further in the spotlight. It’s no longer one of several ways that users interact with a device, but quickly becoming the only way.

With the increased importance of the display, consumers have little tolerance for scratches and damages that distort image, interfere with performance or negatively impact the aesthetic.

Ironically, though, the introduction of touch interfaces to consumer devices actually increased the likelihood of this happening. Since the users are frequently touching the display, there’s a much greater chance that the display will get smudged, cracked or damaged. Just think of the type of abuse smartphones and tablets need to withstand. They get dropped, shoved in overstuffed bags, put in pockets with sharp keys, tossed in purses where who knows what else lurking … and that’s just an average day.

To improve the durability of displays, Corning scientists spent 18 months developing a unique glass composition that could be used as cover glass, which would eventually become known as Gorilla

INDUSTRY ACCOLADES CONTINUE FOR PLANTRONICSʼ MOBILE AND GAMING PERSONAL AUDIO COMMUNICATIONS SOLUTIONS Continuing their legacy of developing design-focused, quality headsets, six of Plantronics, Inc.’s latest products have been named CES Innovations Design and Engineering Awards winners in three categories. The award recipients include the new Plantronics Savor™ M1100 Bluetooth® headset for mobile phones and the Plantronics Savi® 430, the first portable PC-based wireless headset system that incorporates DECT™ technology for brilliant audio quality with Skype® and other services.

Elizabeth Bastiaanse Hamren,Vice President of Product Marketing at Plantronics, attributes these awards to specific factors. “Plantronics prides itself in developing products that exceed consumers’ expectations by combining great audio, and innovative features with exceptional usability and style. These awards reflect our deep understanding of customer needs and our unrelenting commitment to inventing new products and services that enable clear and quality communications.”

CES Innovations Design and Engineering Awards: Starting off the list of winning products is

BackBeat® 903+ (Headphones). The Plantronics BackBeat 903+, an update to the popular BackBeat 903—a stereo Bluetooth headset designed for users with active lifestyles. It provides rich wireless stereo music and the ability to answer/end a call with a single touch of a button. The BackBeat 903+ headset features ruggedized, sweat resistant-materials and a flexible design with three levels of earpiece adjustment for a secure and comfortable fit during long workouts.

BackBeat 116 and 216 Stereo Headphones with Mic (Headphones Category). Two new corded products win accolades, as well. The first, the Plantronics BackBeat 216, is a certified headphone for iPod, iPhone and iPad. It enables users to get the most from their compatible devices by offering bold, rich audio for music, calls and multimedia applications. The second headset, the BackBeat 116, features the popular earbud form factor with a simpler in-line controller and built-in mic. The standard 3.5mm stereo connector and interface makes it compatible not only with the iPhone, iPod and iPad, but also most Android-based phones, BlackBerry®

OOMA INTRODUCES HD MOBILE CALLING TO SAVE YOUR VOICE AND YOUR MINUTES One of the biggest challenges mobile phone consumers face is the lack of call quality during most cellular conversations. With today’s announcement from Ooma, call clarity is no longer an issue when calling to another Ooma customer from your mobile phone. Now Ooma customers can enjoy the clearest and most natural-sounding mobile phone calls with the Ooma HD Mobile App.

With built-in support for Ooma PureVoice™ HD technology, the application is now available for Android as well as iPhone, iPad and iPod Touch devices.

By tapping into their Ooma service through Wi-Fi or a 3G data connection, users of the Ooma HD Mobile App avoid expensive international calling rates and save the precious monthly calling minutes associated with cellular calling

Consumer Electronics Daily News Glass. This environmentallyfriendly thin sheet glass was made for applications where durability and scratchresistance are critical.

Gorilla Glass is chemically tempered through an ion exchange where large ions are “stuffed” into the glass surface, creating compression. The glass is then placed in a hot bath of molten salt at a temperature of approximately 400°C. Smaller sodium ions leave the glass, and larger potassium ions from the salt bath replace them. These larger ions take up more room and are pressed together when the glass cools, producing a layer of compressive stress on the surface of the glass. This special composition enables the potassium ions to diffuse far into the surface, creating high compressive stress deep into the glass.

These features are especially critical on devices with multi-touch capacitive sensors. With Gorilla Glass, touch smartphones and other music phones.

Still haven’t gotten your attention?

For the gamers, the GameCom 777 Gaming Headset with virtual 7.1 surround sound enabled by Dolby Headphone and Dolby Pro Logic® IIx technologies combines immersive surround sound and Plantronics’ design excellence to deliver an unmatched sound and voice experience for PC gamers. This open-eared gaming headset with Dolby Headphone technology gives you an unparalleled audio advantage.

The GameCom 777 was honored in the headphones category.

Business professionals will love the award-winning Plantronics Savi 430, designed for busy and on-the-go workers who travel frequently within a corporate campus. It is ideal for use with laptops or netbooks for voice, video and data communications. It features a lightweight, noise-cancelling headset and DECT USB adapter to provide brilliant audio and up to 300 feet of range.

The final product honored this year is the Plantronics Savor M1100 Bluetooth headset, featuring three microphones that work in harmony to ensure every word is heard clearly during conversations. Two of the three microphones precisely capture the user’s voice and simultaneously cancel background noise. The third microphone automatically activates when in extremely noisy situations, helping to overcome the most challenging environments while maximizing battery life.

With all of these amazing Plantronics plans. Standard rates for U.S. calls are just 1.9 cents per minute or less than half a penny per minute when you sign up for a mobile calling plan from Ooma. Low rates for international calls also apply, saving Ooma customers up to 90 percent on international calls.

In addition to the Ooma HD Mobile App from Ooma, one of the first mobile VoIP offerings in the United States to support HD voice technology, the company has also unveiled an optimized version of “My Ooma” for mobile browsers.

Now customers can more easily access their Ooma account from their smartphone and listen to voice mails, check phone logs, update contacts, change

sensors can be mounted to the underside of this chemicallystrengthened glass.

The addition of this cover glass helps the display become more damage-resistant to scratches, drops and bumps. It also creates a pristine appearance and allows the touchscreen inputs to remain consistent.

Gorilla Glass is currently being used as a cover glass for IT and handheld devices. Gorilla Glass can also be used as a laptop cover, featuring designs printed on the glass. To date, more than 27 major brands have chosen Gorilla Glass, and it is designed into more than 290 devices.

Corning is exploring several markets outside of consumer electronics in which the benefits of Gorilla Glass could prove to be very valuable. Gorilla Glass’s Continued on Page 109

products on the market, picking the perfect headset has never been easier.

To learn more about these winning products, please visit the Plantronics booth 31123 at CES 2011, visit www.plantronics.com or call 800-5444660.

You can also visit www.cesweb.org/innovations, where you can see a list of product categories, as well as each product name, manufacturer information, designer, description, photo and URL. Honorees for the Innovations Design and Engineering Awards Showcase are selected by a preeminent panel of judges consisting of independent industry designers, engineers and journalists.

BackBeat, GameCom, Savi, and Savor are trademarks or registered trademarks of Plantronics, Inc. The Bluetooth trademark is owned by Bluetooth SIG, Inc. and any use of the mark by Plantronics, Inc. is under license. Dolby is a registered trademark of Dolby Laboratories. iPad is a trademark of Apple, Inc. iPhone and iPod are trademarks of Apple Inc., registered in the U.S. and other countries. BlackBerry is the property of Research In Motion Limited and is registered and/or used in the U.S. and countries around the world.

All other trademarks are the property of their respective owners. preferences and check mobile and international calling balances.

You can experience mobile HD calling and the latest features from Ooma at the company’s booth, South Hall 31628. If your feet wear out before you can make it to the booth, you can listen to the difference online, go to www .ooma.com/products/ooma-purevoice.

Use of the Ooma Mobile HD App requires an Ooma Hub or Ooma Telo.

Continued on Page 92

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Consumer Electronics Daily News

DREAMBOTS AN INNOVATIVE COMPANY IN PERSONAL ROBOTICS FIELD

products?

CG: wheeme.

CEDN: What products do you see as being hottest this year?

Cobi Gurievsky, CEO and President DreamBots Ltd., reveals what makes his company stand out.

CEDN: Did your marketing strategy in the past year provide you the overall position you had projected?

CEDN: Tell our readers a little about your company. What’s your main line of business?

CG: Well over expected!

CG: Nothing but robots that interact with the body, tablets and online health care solutions.

CEDN: Describe your current marketing strategy.

CEDN: What distinguishes your products from the competition?

CG: Online, exclusive distributers worldwide.

CG: No competition―first ever.

CG: DreamBots Ltd. [2008] is leading new, innovative low cost technology for the personal robotics market [gift, toys, etc.] with unique innovations and technology.

CEDN: How do you handle sales?

CEDN: What do you anticipate to be your greatest challenge in the year ahead?

CG: National distributors, or by market and online.

CG: Mnf. And giving birth to our millions of wheemes.

CEDN: Who are your target end users?

CG: CES.

CEDN: Are you introducing any new

CG: Ages from 6-96.

POWERMAX INTRODUCES NEW LED FLASHLIGHTS AND BATTERY

CEDN: We noted that your booth is located in the ‘Sustainable Planet’ section of this year’s CES Show. How are your batteries ‘green?’

NL: We have responded to the ‘green’ initiative with our new ‘Pre-Charged Rechargeable Batteries’ and a ‘Green Alkaline’ with no mercury, no cadmium and no lead.

CEDN: You mention the new ‘PreCharged Rechargeable Batteries;’ what is

the benefit of these?

NL: All of our Insta-Use Pre-Charged Rechargeable products are made of 100 percent recyclable materials, including the packaging and battery itself [no mercury, no cadmium and no lead], thus creating a complete earth-friendly line of battery products in an effort to reduce battery disposal waste in landfills. Using one rechargeable battery can keep thousands of alkaline batteries from being disposed in landfills each year, and our ACDelco Insta-Use Pre-Charged batteries hold their charge longer than standard rechargeables.

CEDN: You also offer private label

ABSOLUTE WARNS CONSUMERS OF HIGHEST RISK AREAS FOR COMPUTER THEFT Absolute Software Publishes The Top 10 Places Computers Are Stolen From And Offers Holiday Special To Protect Consumers Absolute Software Corporation (TSX: ABT), the leading provider of firmwarebased, patented, computer theft recovery, data protection and secure computer lifecycle management solutions, recently revealed the top 10 target areas for the theft of mobile computers. The maker of LoJack® for Laptops, the leading antitheft solution for consumers, also announced a special holiday offer on its consumer solution.

The top 10 list reveals that consumer computers are more likely to be stolen while at school or home, where families use their computers the most.

The list is based on theft reports filed to the Absolute Theft Recovery Team

by Absolute customers over a one-year period. With the holidays approaching,

CEDN: Tell us about your trade show objectives, plans, products, promotions, etc.

CG: Partners, wholesalers, large retailers, online, OEMs. CEDN: How do you see the next year in terms of economy, sales, technology and product evolution?

CG: Very optimistic.

CEDN: What was the most significant event or series of events affecting your company in the past year?

Neville Lin, President of Powermax USA, a leading battery company in private label and value brand manufacturer, talks about his company.

69

Absolute is warning that the risk of computers being stolen from the home is higher than what may be perceived by consumers.

“The trends in this list may surprise some computer owners.

According to our experience, consumers think ‘it won’t happen to me’ and take chances. They often think of security issues only when they are on the move,” said Mark Grace, Vice President of Consumer Business at Absolute Software. “However, with schools and residences topping the list of places computers are stolen, owners need to be extra cautious, particularly around the holidays when home burglaries often increase. LoJack for Laptops helps protect you from computer theft year-round. That’s why we are offering consumers a give one, get one free deal on LoJack for Laptops this holiday season.”

This holiday season, consumers

CEDN: To what do you attribute your company’s success?

CG: My vision, to our Lord, tons of hard work, our beliefs, and myself being strong and being stubborn.

For more information, call 646688-080, e-mail info@wheeme.com, visit www.dreambots.com or stop by booth 25714 in the South Hall Lower Level.

manufacturing. Where do you see the battery industry trend going? National brand vs. private label?

NL: National brands continue to spend promotional dollars to increase their market share and compete with both value and own brand programs. Consumers will search for best value, given the economic climate and our NBE quality the trend will continue.

CEDN: How does your Powermax/ACDelco and private label brands fit today’s retailers’ needs?

NL: Retailers need to differentiate their own brand programs with unique segments, sizes and promotions. Powermax USA offers solutions to create excitement, traffic and most importantly, value.

CEDN: I also heard that you are going to can purchase a license of LoJack for Laptops and receive a second license for a friend or relative, free.* Computer owners can take advantage of this offer by visiting www.lojack forlaptops.com. Once activated, computer owners can access: • Geolocation – For day-to-day use (in non-theft scenarios), consumers can keep track of their computer on an Internet-based map. Useful for customers who want to check if the computer’s location has changed while they are away from home.

• Device freeze – If a computer is suspected to be simply lost and not stolen, customers can freeze their computer and display a custom message for whoever finds it. In addition, an unauthorized user cannot access the content on the computer, keeping private information safe in an effort to prevent identity theft.

• Remote data delete – To protect their personal information, customers can choose to delete a pre-set group of files or all files, including the operating system.

• Managed theft recovery – If a computer is stolen, the Absolute Theft Recovery Team will work with local law enforcement to recover it.

introduce new ‘LED’ flashlights and lantern. Can you tell me more about this?

NL: The new LED technology provides energy saving technology, longer lasting bulb and optimum illumination at a reasonable cost for the flashlight and lantern industry. We have a full line of flashlights to fit consumers’ needs from house, auto, work and indoor and outdoor. Our new packaging is great and eco-friendly, the design is exciting, and the product is excellent and cost-effective!

For more information, stop by South Hall booth 26002 or visit www .powermaxusa.com.

Top 10 Places Consumer Computers Are Stolen 1. K-12 Schools 2. Residential Properties 3. Automobiles 4. Businesses/Offices 5. Universities and Colleges 6. Hotels and Motels 7. Restaurants and Cafes 8. Stores and Shopping Malls 9. Public Transit (includes taxis, buses, trains, etc.)

10. Airports (terminals, security checkpoints, storage areas and airport restaurants) *Limited time offer. See www.lojack forlaptops.com for additional details and to purchase.

Mark Grace continued, “Last year, Absolute recovered over 5,000 computers, and assisted in the conviction of over 500 felons ranging from burglars to murderers. With LoJack for Laptops, consumers can strike back against crime. We protect more than 2 million consumers today, let us give you the same peace of mind—knowing your essential Continued on Page 109

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Consumer Electronics Daily News as passwords or security questions, without the need to carry a token, a smart card, mobile device or any other authenticator, and without threat of credential compromise. Moreover, unlike a combination of a PIN and token, where the PIN is static and the token is displayed to anyone in its possession, Authernative’s patented technology reliably veils both credentials.”

The newly patented Crossline technology has a variety of applications. For example, the Crossline can be used by a field operative to securely access an online resource without having to carry a separate device, which could compromise the

Authernative, Inc., the leading developer of innovative user authentication and identity management technologies, announced Dec. 15 that the United States Patent Office has granted the company a patent for a user authentication method.

The newly issued U.S. Patent No. 7,849,321, titled “Authentication method of random partial digitized path recognition with a challenge built into the path”

adds to Authernative’s array of authentication methods based on random partial pattern recognition algorithms. It advances the security of Authernative’s pattern based one-time PIN technology to provide a “what user knows” twocredential authentication.

With Authernative’s Passline® patternbased one-time PIN solution, the user’s credential is a secret pattern on a virtual grid of

cells. During each login session, the digital content on the grid is randomized and the user is challenged to enter the content from the randomly specified set of positions of his pattern. The newly patented CrosslineTM technology extends the above method by concealing the location of the challenge inside the grid as a second “what user knows” secret credential. The combination of two secret credentials on the grid having randomized content, used to generate a one-time response, surpasses the security of one-time PIN tokens.

Dr. Len Mizrah, President and CEO of Authernative, said, “This technology fills a security gap that afflicts existing knowledge-based authentication solutions, such

Ideal Sales (Con’t. from p. 1)

photographic and electronics retailer.

Buy with Ideal Sales and see why so many customers trust us with their photographic and electronics needs.

We are well known for excellent knowledge of the products we carry and are in a good position to properly advise our clients. If you are looking

for a particular product which we currently don`t carry, please let us know and we can use our excellent contacts in the industry to source the products for you.

Contact us to experience the ultimate combination of service, support and the best prices for the world’s best brands

and products.

For more information, contact us at 718-782-3017, e-mail us at info@idealsalesusa.com or stop by booth 35165 in the South Hall.

factor–which frees designers to be more innovative in bringing products to market. NAND flash technology is unleashing the mobility of content, thus fueling innovation in the development of products for everyone from consumers to enterprises.

increased, bringing confidence to users that rely on these products in so many different aspects of their lives.

the footprint of the 2.5-inch HDD form factor–so you can imagine the space savings that SSDs can provide. Saving space means more compact products–while also making room for more capabilities in the same small package. Toshiba continues to lead NAND flash technology innovation, and is committed to advancing flash storage and enabling a host of applications that put performance, reliability and the overall user experience first and foremost.

AUTHERNATIVE GRANTED U.S. PATENT FOR TWO-CREDENTIAL AUTHENTICATION FACTOR

on time shipping and after sales support.

Our focus is to increase our customers’ sales profitability which would also enable us to grow with our customers. We use our buying power to bring incredible values to the independent consumer Toshiba America (Con’t. from p. 1)

CEDN: How is NAND flash technology changing the consumer electronics market?

SN: Flash technology is transforming the storage industry―offering high density and superior performance―in a small footprint. We’ve seen how flash memory has been embraced in everything from USB flash drives and memory cards used in cameras to MP3 players, navigation and laptops―just to name a few. And now with solid state drives [SSDs], flash storage is leading new innovations, offering improved performance, reliability and increased capacities in a smaller form iaPeel (Con’t. from p. 1)

your favorite band or sports team. Even add your favorite photo and print right onto your skins in minutes. A retail package includes blank vinyl skins, practice sheets, and a download code for our skinmaker software. Each skin has our easyalign system with tabs that lift up and fold to provide a guide when aligning the skin onto the device. No other skin manufacturer has this patented alignment technology.

Many of the devices we make skins for also have the functionality to download a JPEG image to be a screensaver.

Our patented design software includes iPhone Life (Con’t. from p. 41)

How-to Guide all in both print and digital format. A one-year subscription is only $15.97 at iphonelife.com/subscribe.

CEDN: Is Thaddeus Computing, publisher of iPhone Life magazine, a new start-up company?

HG: Thaddeus Computing started publishing in 1985, writing magazines for enthusiasts of mobile computers. We began with a publication about the HP Portable PC, the first DOS laptop ever manufactured. In the ’90s we covered HP Palmtops, and in the ’00s we published

CEDN: What’s new from Toshiba in the SSD space?

Continued on Page 92

With Regards, Ideal Sales

SN: In the consumer space, using SSDs in devices, such as tablets and laptop PCs, makes the products more mobile and portable–smaller and slimmer. This is great news for the on-the-go consumer.

SSDs truly give a performance edge.

Ruggedness and reliability are also

SN: Toshiba offers some of the highest capacity, small form factor modules in the industry. Ideally suited for integration into space-sensitive products, including tablet PCs, laptops, minimobile and netbook PCs, the small form factor SSD modules help these devices achieve innovative form factors. For example, Toshiba offers SSD modules that are about 1/2 the thickness of a 7mm slim HDD form factor and 1/4 of

easy to follow directions on how to save an image to match your skin and download to your device. So your screen can match your skin.

We soft launched at CES 2010 in Vegas last year with skins for about eight different devices and have expanded our product line immensely over the last year. Right now we have skins for the entire Apple® line (iPhones®, iPod nanos®, iPod touchs®, classics®, iPad®, and Apple laptops), about 30 different phones from HTC®, Motorola®, Samsung® and more, the Barnes & Noble nook®, several sizes of laptops, Nintendo® DS and DS Lite, Sony® PSP

and PSP Go as well as other personalization products such as fabric transfers, magnet sheets and window decals. If we don’t offer a device currently that a distributor or retailer has need for it only takes us about two to three weeks from the time we receive a device until a new skin is ready for market. iaPeel is a retail brand arm of our parent company, Continental Datalabel.

Continental Datalabel has been a familyowned business for more than 50 years so iaPeel has the support, experience and backing of an international company with the capabilities to produce and ship large orders anywhere in the world. We

leveraged our 50 years’ knowledge of adhesives and labels to come up with a product that consumers can easily make at home and get a great result at a fraction of the cost of our competition. iaPeel skins are a fashion accessory for the tech-savvy consumer. A statement of who you are since you can design skins with your favorite photos, sports teams, bands, even your own artwork right at home. Some of our Facebook fans even say that they match their phone skins to their outfit!

Come see us at CES North Hall booth 5432 and see samples and demonstrations. Or contact us any time at sales@iapeel.com.

Smartphone & Pocket PC magazine for Windows Mobile users.

HG: We understand the challenge for iOS product marketers. They must somehow stand out in a universe of hundreds of thousands of other products. Accordingly, we have developed a number of free and paid services. For information about where to send press releases, how to join the free iPhone Life Vendor Network, and to download the iPhone Life media kit, visit iphonelife.com/getpublicity.

HG: We have a history of buying and selling pre-owned devices we have written about in our magazines. At usedhandhelds.com we buy and sell individually and in volume handheld scanners, PDAs, smartphones, tablets, iPods and iPhones.

Be sure to come by our booth 5512 North Hall, and show our writers your product.

HG: Come by booth 5512 and pick up the current issue. Mention this article, and we’ll also give you a Buyers Guide.

You can get a free digital copy for your iPhone, iPad or desktop at iphonelife.com/cesfree.

CEDN: What benefits do SSDs bring to consumers?

CEDN: Why write about the iPhone?

HG: We’ve been waiting these years for a truly usable PDA, tablet, and smartphone that did not sacrifice powerful computing capability. Apple succeeded with the iPod touch, iPad and iPhone.

Given our history of supporting mobile computing enthusiasts, writing about the Apple iOS platform was a no-brainer.

CEDN: How can developers of iOS products get written about and publicized?

CEDN: We understand that Thaddeus Computing also buys and resells handhelds. How did that come about?

For more information about Toshiba America Electronic Components, Inc., call 949-623-2900, visit www.toshiba.com/taec or stop by booth 11026 Central Hall.

CEDN: How can I get a copy of iPhone Life?

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Yurbuds (Con’t. from p. 1)

sweat resistant, preventing short-outs.

CNBC. Can you tell our readers who are new to Yurbuds™ a little more about your product?

CEDN: How has Yurbuds grown since the beginning of 2010?

SB: The concept for Yurbuds was born while I was training for a triathlon. I was logging long runs and training sessions and I would have more pain from my earbuds than the training. I couldn’t understand why there wasn’t a better solution available and knew with my background in engineering and medical devices I could create a solution. So I enlisted the help of my co-founder and 20-time marathoner, Rich Daniels, to create an earphone that would eliminate these issues. In researching we found that many people experience pain while wearing earbuds or have trouble with them falling out of their ears. So in creating Yurbuds we started with the anatomy of the ear to create an earbud that is guaranteed never to hurt or fall out. Yurbuds avoids all of the pressure points of the ear and are sized ensuring a perfect fit and for those using Yurbuds while training they are water and

SB: Undoubtedly we are most excited about our newest addition to our product line, the Yurbuds Ironman® Series Earphones. Working with Ironman we used Yurbuds technology and sizing to create a top of the line earphone with premium sound quality, upgraded hardware and drivers that are a perfect piece of equipment for an amateur athlete to join the Ironman family of products. The Yurbuds Ironman Series Earphone delivers everything you expect from Yurbuds in terms of a pain-free and secure fit while providing the sound quality you would normally have to pay twice or three times as much for. Yurbuds Ironman Series Earphones are now available in 600 Best Buy Health & Fitness departments across the country as well as bestbuy.com and yurbuds.com.

Consumer Electronics Daily News SB: Even as a company made up of many amateur athletes, we have been truly inspired by the stories of personal triumph people have shared with us by being part of the Ironman community.

Inside the Yurbuds Ironman Series Earphones package you will find two trading cards with stories of personal triumph that reflect the lifestyle of the amateur athlete. After an overwhelming response from athletes that love Yurbuds and had inspirational stories of their own, we were motivated to create the Gallery of Heroes, a space on our website for those people to come together and share their stories. To share your story, create a trading card like those found inside our package, you can visit www.yurbuds.com/yurstory.

CEDN: Why is the online community important to Yurbuds?

with our customers and retailers an ‘exceed,’ creating value not only with our product but after the sale as well. We aren’t just selling to a market—we live it.

We look forward to expanding this engagement with our community in the future to include training tips and more.

CEDN: What can we look for from Yurbuds next?

SB: Right now we are hard at work in adding to our line while maintaining the quality that our customers have come to expect. Our main priorities are to continue to increase sound quality as well as introduce features such as a microphone.

These new features touch on what our customers are looking for to match their busy lifestyles―one for the road or the trail, one for the briefcase.

CEDN: How has partnering with Ironman impacted your mission as a company?

SB: We truly feel that Yurbuds is an authentic brand, and we strive to manage and run the company with three words in mind―athletic, personalized, exceptional. We want to make every touch point

For more information or to find a retail location near you, visit www .yurbuds.com or e-mail info@ yurbuds.com. Yurbuds Ironman Series Earphones are available at Best Buy and www.yurbuds.com.

result, individuals experience reduced stress, producing in the process an overall improvement in focus, energy and resilience.

Based in Boulder Creek, Calif., HeartMath LLC (www.heartmath.com) is a cutting-edge performance company providing a range of unique services and programs, products, and technology to

improve health and well-being, while dramatically reducing stress and boosting performance and productivity.

HeartMath clinical studies demonstrate the critical link between emotions, heart function and cognitive performance.

HeartMath studies have been published in numerous peer-reviewed journals such as the American Journal of Cardiology,

Stress Medicine, Preventive Cardiology and the Journal of the American College of Cardiology. Organizational clients include Stanford Business School, Blue Cross Blue Shield, Kaiser Permanente, Duke Medical Center, NASA, the Veterans Administration, as well as dozens of school systems and thousands of health professionals around the world.

warning! Last of all, nano receiver can be stored inside the mouse body for best portability!

Some background about who G-Cube is: G-Cube is a computer and lifestyle peripherals company that designs stylish and fashion accessories. Their products are not only stylish and functional,

but they use the highest quality technology to date. G-Cube was created by a young woman named Annie who grew up in the computer industry for 20 years. She decided it was time for ladies to be able to express themselves with the hardware they used. Annie believed in “designing the impossibilities” and wanted to bring style and fashion to technology. She noticed how computer accessories are dull and very

masculine, and realized that CHANGE was needed. Computer accessories should no longer be just accessories for men, why not make it fashionable and accommodate women as well? G-Cube differentiates itself from the masses; their products are a way of customizing yourself, being more of an individual.

G-Cube’s design philosophy is about creating modern and stylish designs that will withstand current trends and

remain timeless regardless the year or season. G-Cube has revolutionized the market by offering a refreshing line of computer peripherals that are easy to use: sleek, modern and colorful by blending fashion with technology.

Come check out more designed and inspired products from G-Cube! Call 909988 6633, e-mail info@gggcube.com, visit www.gggcube.com or stop by South Hall 35664.

Hyundai Motor America (Con’t. from p. 52)

available at launch?

models be available?

BR: More than thirty! Some of the unique applications you won’t find on other products include a maintenance advisor which helps drivers identify and schedule service, an ‘eco-coach’ that offers efficient driving tips, restaurant ratings and remote doorlock capabilities. And there’s more.

Some of the most existing features include remote start which allows you to warm or cool your car before driving, geofencing which can text a parent if their teen driver has ventured outside prescribed borders, and vehicle slowdown to help police recover a stolen vehicle.

BR: So many to choose from, but probably voice texting. I know how unsafe it is to text and drive, but feel the need to stay connected. Voice texting allows you to send your own personalized texts hands-free.

HeartMath LLC (Con’t. from p. 24)

focused, specialized techniques designed to release them. Through a biophysical process known as coherence—a physical state that emWave technology helps users attain—the heart, brain and nervous system operate in harmony and efficiency. As a G-Cube (Con’t. from p. 52)

BR: The Sonata and a soon-to-beannounced second exciting model will both have standard Blue Link technology by spring of this year.

CEDN: How many features will be Authernative (Con’t. from p. 72)

operative or access to the resource.

Similarly, a consumer can use the Crossline at an Internet cafe to strongly authenticate himself without anything more than his theft-proof knowledgebased secret. While an enterprise employee can use the Crossline to gain secure access to the network from anywhere in the world. Or a bank or health care provider can offer Crossline for securityconscious users without added costs.

This user-centric authentication method provides a common user experience from all networked devices including computers, mobile devices, smart cards, set-top boxes, point-of-sale, ATM, VoIP

terminal or touchscreen displays. It provides stronger security than hardwarebased authenticators while preserving the cost-effective, electronic mass deployment and ease of use typical of passwords.

The technology is part of the AuthGuard® versatile authentication platform offering different methods and levels of authentication to meet a range of security and usability requirements.

AuthGuard provides one-factor, layered and multi-factor authentication that is electronically mass deployable, has scalable security, high usability and low total cost of ownership. AuthGuard patented authentication methods include enhanced password, pattern-based one-time PIN, out-of-band, and mobile client solutions.

CEDN: What’s your favorite feature?

About Authernative Authernative provides innovative software security solutions offering identity and access management capabilities including advanced authentication, secure remote and mobile access, and user credentialing. The company’s products are used to assure authenticated access to devices, confidential data, protected resources, information sharing and transactions. Authernative holds multiple U.S. and foreign patents, GSA schedule, FIPS 140-2 certification and the 2009 Best Security Solution award from the Government Technology Research Alliance (GTRA) Council. Learn more at www.authernative.com.

For more information, visit www.hyundai bluelink.com or visit booth number 1820 in the North Hall, Lower Level.

Ooma (Con’t. from p. 64)

Download the app now by visiting iTunes or Android Marketplace.

Ooma Telo Receives 2011 Electronic House Product of the Year Award Ooma and its Ooma Telo device were honored this week with the 2011 Electronic House Product of the Year Award, voted on by industry experts, integrators and the editors of Electronic House, joining an exclusive group of products deemed the most noteworthy for 2011. Criteria included creativity, innovation, incorporated equipment, obstacles overcome, aesthetics, and lifestyle benefits.

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Wednesday, Januar y 5, 2011

need to transmit the same 720p HD video stream, so we can sustain an HD video call in places our competitors can’t.

CEDN: Which videoconferencing and/or online collaboration tools are compatible with faceVsion’s cameras?

CEDN: Why the sudden push for HD videoconferencing?

PL: The most important point here is H.264 video encoding. All companies need to compress the raw video from the camera into an H.264 stream for transmitting over the Internet. The difference is, however, that faceVsion cameras do this encoding in hardware―a chip built into the camera or in an express card. The benefit of this is simple: we need a fraction of the bandwidth our competitors

PL: Blame the current recession as being the big driver of HD videoconferencing as small and medium [SMB] businesses look for ways to cut big expenses such as travel, which can amount to 35 percent or more of a typical company’s sales and marketing budget. The problem in the past with videoconferencing is that the experience wasn’t great, with jerky motion and out-of-sync audio; it just wasn’t effective communications. The faceVsion HD videoconferencing experience is vastly superior, with life-like 720p full-motion video and crystal clear audio.

The call quality is so good, it’s like being there in person. For $150 or less per user, businesses can significantly reduce travel costs while maximizing productivity.

PL: Our popular TouchCam N1 and the newly announced TouchCam V1 cameras are SkypeHD certified, which Logitech and Microsoft cannot claim.

This basically means the faceVsion cameras are certified by Skype to work in HD, which is key since they have 23+ million users worldwide and with their new version 5.0, they have introduced a group calling feature which allows three to five users to comfortably have a group call. All of faceVsion’s cameras are compatible with faceVsion’s own QuLives video communications client featuring LiveHD. All faceVsion cameras work great with popular online collaboration tools including Cisco WebEx and GoToMeeting.com as well as most video chatting applications. faceVsion will continue to strive to bring affordable HD communications to the masses.

Blackfire Research (Con’t. from p. 1)

networked wireless is standard.

would you leave that domain for audio?

Of Show: Best New Technology from StereoMojo at the most prestigious audio show in the U.S. How does that feel?

Within 10 years, most TV and audio systems will be devices shared on the home network as printers are today. You will play music and video to them from any Wi-Fi enabled device [PCs, Macs, smartphones, tablets, netbooks, readers, etc.].

Being able to wirelessly share and control the home audio system from any networked device on the fly will fundamentally change the way you listen to music. This next gen universal, wireless, dock-free audio system is possible today with SuperStreamHD.

RR: I have always been a huge music fan and audio enthusiast. A few years ago, someone showed me Rhapsody and I loved it. My whole family was madly making playlists and looking up every song they could think of. We ripped our entire CD collection, bought music from Walmart.com. But it was frustrating to stand by the computer wired to the stereo. I thought I would buy some widget to connect it wirelessly but soon found that nothing worked the way I wanted it to: directly from every computer and wirelessly. Being a wireless guy, I thought I’d rig something together, but soon found as many before me had, that Wi-Fi, though ubiquitous and long range, is inherently difficult to apply to audio.

But it was like a brain teaser I couldn’t walk away from. The fact that no one had figured out how to do it just made me more obsessed with solving it.

PL: faceVsion is positioned as a global leader in the emerging videoconferencing segment where workers are becoming increasingly mobile and remote, so this group of people need low-cost effective HD videoconferencing they can use right on their laptop or desktop PC, from anywhere.

CEDN: Seems like Logitech or Microsoft could easily say the same things since they offer HD webcams, so how are faceVsion cameras better?

RR: Great! The audience at RMAF is very discriminating, and we are excited that SuperStreamHD was so well received. A lot of care went into making SuperStreamHD a true high performance audio experience—even while playing from a smartphone over Wi-Fi. The rave reviews confirmed that all you need for a high-def audio system is SuperStreamHD software on your computer or smartphone and SuperStreamHD smart speakers or smart amps. No wires, dongles or docks.

CEDN: What does SuperStreamHD do?

RR: It sets the music trapped on your computer and smartphone free. We are in the midst of a tidal change in home audio. The fastest-growing music market is downloadable music and cloud music sources are growing and multiplying. Sony expects CDs to be only 20 percent of their music retail business in two years, the rest will be online. This makes the home computer the epicenter of a media revolution where computers will not be the destination [as they are today], but a gateway to home entertainment systems. Docks and dongles are just band-aids until universal, SKM Industries (Con’t. from p. 1)

GK: We had a fun year. TV Hat was ridiculed by Gizmodo, laughed at on Leno, Kimmel, ‘Ellen’ and ‘Good Morning America’ and sold out at the trade shows.

It’s been a roller coaster ride, that’s for sure. The most important job for the inventor is discovering how to use it and improve it. For instance, I never foresaw how useful it was as a training device.

CEDN: Do you think you were treated fairly by the press?

GK: Take Gizmodo, for instance. They saw a chance to look ‘humorous’ by being snide and sophisticated, but

CEDN: How does it do that?

RR: To make this possible, you need a connectivity and media transport technology that allows media sources to automatically discover who it can play to, without user intervention or configuration or plugging in. It has to play from any device or application and allow media sources to send media to multiple destinations, left speaker, right speaker, etc. simultaneously, fast and reliably. It also should operate over Wi-Fi to eliminate dongles and adapters and allow highdefinition media, etc. These are some of the key elements of SuperStreamHD.

CEDN: And you finally did. Why do you think you were able to do it when others have not?

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CEDN: You’ve explained how great faceVsion’s HD video cameras are for businesses. Can consumers benefit from HD video calls?

PL: Sure they can, and now that faceVsion has launched the new low-cost TouchCam V1, consumers now have a superior HD video camera they can use in Skype and other video chat applications.

Most consumers are used to the video call experience with the built-in cameras on their laptops, which deliver grainy, jerky video at best; and typically only the other person’s head and shoulders. Simply plugging in the new TouchCam V1 to their laptop’s USB port and launching Skype, the recipient can now see the entire room in sharp 720p resolution. A night and day experience for the consumer.

For more information, e-mail ping.liu@ facevsion.com, visit www.facevsionusa. com or stop by booth MP25368 in the South Hall Lower Level. experience with global wireless systems and large-scale real-time IP networks is pretty unique, at least unique in the world of audio. I have 11 patents in wireless and networking and have spent years analyzing the practical nature of wireless networks, not just the theoretical application.

CEDN: All that effort just to play music wirelessly from a computer?

RR: Well, early on, we decided it had to do more than play music wirelessly from the computer. We looked at where technology was going and knew that we couldn’t predict future audio formats, applications and services but would have to accommodate them regardless. Also, being music fans, we wanted the sound quality to blow the doors off of other audio systems. So rather than patching together existing technologies, we build a new one from the ground up to play from any Wi-Fi enabled computer device, wirelessly, and universally from any computer media player and any audio format.

More than just wireless play, we developed the audio system that we would want for ourselves: the most advanced audio system for today and tomorrow: anytime, anywhere, any media; from any device, high-def and wireless.

CEDN: You were a CTO of a global company that set the standard for advanced wireless tracking systems. Why

RR: Making truly effective technology like SuperStreamHD requires a broad combination of skills in wireless and WiFi, high speed networking, OS/kernel software architecture issues as well as digital audio. These issues are our areas of expertise. My wireless and networking

basically they never really worked with it, or tested it for a few weeks, so it really said more about them than the product. We did take some of their advice and improved the way phones and iPods fit, made a new version that can use your own hat, and molded a new magnifier for better resolution. There is a silly side to TV Hat but as thousands of customers will attest to, there is a very practical side as well.

being very false. No one ever seems to laugh at you when you wear it. I would gladly send $1,000 to the first person who wears it in public and films people spontaneously laughing at you when you wear it in public. I have worn it on planes, trains, automobiles, subways and in the airport and not ever received as much as a glance, let alone been laughed at. Flight attendants only ask where can they buy it.

Netflix, you can create your own. For instance I wanted to lose weight, so I made a film on my webcam telling myself to stop eating so much. I managed to lose 50 pounds! TV Hat is a great personal trainer. I also discovered how fantastic watching Major League Baseball can be. I feel like a kid again. What fun!

And as for roller coasters, you can make your own movie and relive your experience at a theme park.

CEDN: You say practical, but Gizmodo predicted you would be laughed at.

Were you?

CEDN: And the uses you discovered for that hat, you invented it, what did you discover?

So TV Hat makes you laugh and makes you fit and makes money. How cool is that?

GK: Yes, of course, but if you look at the 100,000 comments, one stands out as

GK: I discovered it was a terrific training device, beyond watching movies from

Check it out at CES South Hall Lower Level booth 25306 or visit Blackfire Research Corp at www.bfrx.com.

For more information, visit www.trytvhat .com or stop by North Hall Lower Level booth 4222.

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FIRST EVER SHORTCUT KEYBOARD LAUNCHES ON GBOARD.COM Shortcuts, Productivity And Convenience Renders the Traditional Mouse Obsolete Productivity fans can now harness the power of Gmail™ shortcuts with the OnStar (Con’t. from p. 1)

CP: OnStar is the leading provider of invehicle safety, security and communication services. OnStar provides services to nearly 6 million subscribers in the U.S., Canada and China. We’re widely known for our iconic blue button and most consumers associate it with emergency response. What your readers may be surprised to hear is that of the 3 million buttons pushed each month, the majority are not emergency situations.

1.7 million Turn-by-Turn Navigation routes are delivered per month and consumers are safely connecting with OnStar’s Hands-Free Calling with more than 37 million minutes purchased per month.

CEDN: In September, OnStar ‘relaunched’ its brand. What specifically is changing at OnStar, and what’s staying the same?

launch of the Gboard on www.gboard.com. The Gboard is the first and only shortcuts keyboard designed specifically for the more than 149 million Gmail users1, eliminating the necessity to be available 24 hours a day, seven days a week. The human interaction provided by an OnStar Advisor is what continues to set us apart.

CEDN: You announced that OnStar was testing new technologies. What are they and when can consumers expect to see them?

CP: In September, we showcased ‘responsible connectivity’ technologies OnStar is now evaluating, including voice to text, text to voice and audio Facebook updates. We’re continuing to test these features to ensure they meet our strict safety and usability criteria. Our goal is to provide our customers with responsible technology, taking the time necessary to ensure new products meet our safety standards. OnStar’s goal is to safely connect consumers in ways they never thought possible, while minimizing in-car distractions.

CP: Our customers have told us they want the latest technology and innovation in their vehicles from the safety and security brand they trust most. We relaunched the OnStar brand and introduced a number of new technologies that safely connect consumers in ways they never thought possible. With new features, we’re bringing a whole new level of innovation and connectivity to our customers. Our core services are not changing. OnStar Advisors will continue

CEDN: OnStar also announced the launch of new Generation 9 technology for the 2011 model year. What are the improvements over previous years?

The BabyPlus Company (Con’t. from p. 1)

System® differs from other products on the market designed to play music in the womb?

JL: The BabyPlus Company, LLC is a woman-owned business founded in 1998 by Lisa Jarrett. Our product is sold through recognized channels such as Amazon, Target.com, BabiesRUs.com, Destination Maternity, and Cosway, Ltd. As of 2010, Baby Plus has been shipped into more than 55 countries and 11 percent of sales are outside the U.S. The strength of the BabyPlus brand and sales momentum has caught the attention of expectant parents from around the world as well as from the retailers where they purchase their products. Our most recent retail partner to offer our product is Mothercare UK. CEDN: Can you tell us how your product The BabyPlus Prenatal Education Energizer (Con’t. from p. 12)

line is developed and marketed through a licensing agreement with XPAL Power, a California-based tech company that specializes in creating rechargeable power packs that use lithium polymer battery technology. It includes a full range of popular models starting at $24.99 for the newest Energizer AP650 Docking Charger

CP: Gen 9 delivers an enhanced flexible speech voice recognition system, improved Turn-by-Turn audio prompts, Bluetooth phonebook and many other system benefits. For 2011 MY, new GM vehicle owners will receive the up-level Directions and Connections package as

JL: The BabyPlus Prenatal Learning System is a patented, safe, developmentally appropriate curriculum designed to strengthen cognitive development. The current product, version one, is introduced anytime between 18-32 weeks of pregnancy for two hours a day. The curriculum is not music or words. Lessons are progressive, based on the natural prenatal auditory environment, the maternal heartbeat. BabyPlus parents, pediatricians, nurses and educators report that babies are more relaxed and alert as newborns, infants nurse better, babies reach their developmental milestones earlier, toddlers have longer attention spans, and children show improved that instantly adds up to 90 minutes of talk time to any smartphone that connects with a micro USB tip. The top of the product range is the Energizer XP18000 external battery, the perfect choice for travelers and those who rely on several different mobile devices including netbooks and laptops, portable DVD players, digital cameras, smartphones, and more.

Visit www.energizer.com, www.face

Consumer Electronics Daily News for a mouse.

According to Inbox Alliance, the typical office worker spends two to three hours of their working day dealing with e-mail. With the Gboard’s 19 Gmail finger-friendly shortcut buttons, marking “spam” or “trash” is as easy as hitting a button, instead of moving a finger to the mouse, moving the mouse cursor to spam and then clicking the spam button.

“The Gboard was inspired by my obsession with keyboard shortcuts, and once you start using shortcuts in Gmail, you’ll wonder how you lived without them,” said Charlie Mason, creator of the Gboard. “The Gboard is designed so pros and novice users alike can take these shortcuts to the next level.”

standard equipment.

charge time and unlocking the doors remotely through the Internet.

CEDN: Isn’t OnStar already providing consumers with other “new technologies” like mobile apps?

Continued on Page 109

CEDN: How do OnStar’s new services set you apart from your competitors?

CP: Yes. The OnStar MyLink app provides consumers with a real-time connection to their vehicle allowing them to see important information such as their fuel level, oil life and tire pressure, plus it provides the ability to trigger remote commands including remote start and door unlock. The OnStar MyLink mobile app is ready to download for most 2011 GM vehicles.

CP: No one in this space can do what we can with this fully integrated data collection and communication device in the vehicle. In addition to cutting-edge innovation, our Advisors are what make OnStar unique from any other service on the market.

CEDN: What is OnStar doing to support the launch of the innovative new Chevy Volt?

CP: Our voice recognition system is unparalleled in the industry: it’s trained to recognize normal human speech patterns and is capable of recognizing thousands of sentences. That technology combined with our fully integrated data collection and communication device and instant access to our OnStar Advisors make for an unrivaled in-vehicle information and safety system.

CP: OnStar is excited to support the Chevrolet Volt Extended Range Electric vehicle in a couple of ways. At CES 2010, Chevrolet and OnStar unveiled the auto industry’s first working smartphone application. The app allows Chevrolet Volt owners 24/7 connection and control of vehicle functions and OnStar features remotely. The recently launched myvolt.com is a website that similarly leverages OnStar’s real-time data connection to enhance the overall Volt ownership experience. It allows owners to perform tasks including checking their battery’s state of charge, setting the school readiness by measurements of the CLAMS and Wechsler assessments.

CEDN: What do you feel is the most significant event for BabyPlus in 2010?

JL: It’s difficult to isolate any one event. I will say the completion of our design for a study by Indiana University and Riley Hospital for Children on the impact of the BabyPlus curriculum on cognitive development is significant and very exciting to our company. This is the kind of research partnership that companies like ours dream of in terms of product validation.

CEDN: Can you give us an idea of the general outlook for this product?

JL: It is an exciting time for our entire book.com/energizerbunny or www .facebook.com/energizer. iPhone is a trademark of Apple, Inc., registered in the U.S. and other countries.

“Made for iPhone” means that an electronic accessory has been designed to connect specifically to iPhone and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this

CEDN: Which of these technologies are unique to OnStar?

CEDN: What can we expect from OnStar at CES in 2011?

CP: OnStar’s primary focus continues to be on safely connecting consumers in ways they never thought possible. We plan to announce the expansion of the OnStar brand into new territory in 2011. Come find out more at booth 2420, North Hall. team at BabyPlus. We have experienced extremely healthy growth in an economy that has been difficult, to say the least. One of the crowning moments at our headquarters daily would be the consistent 4-5 star customer reviews we see on the sites that sell our product. Moms that wear our system during pregnancy see the benefits listed on our site manifesting in their children. When a parent finds a product that makes a difference, they want to share it with everyone they know. Now with so many social networking sites for a parent to choose from, it’s easier than at any time in history to promote a product.

For more information, visit www .babyplus.com or stop by booth 3606 in MommyTech. device or its compliance with safety and regulatory standards. * http://www.mobilecrunch.com/2010/ 06/07/iphone-os-4-0-now-ios-is-here/ **http://www.apple.com/pr/library/2010 /06/28iphone.html For more information, stop by booth MP 25755 in the South Hall.

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Consumer Electronics Daily News Ultralast/Dantona (Con’t. from p. 1)

10,000 battery models and types to choose from in countless battery categories, there is no reason for anyone in the distribution or retail business that has battery needs to look elsewhere.

Based in Wantagh, N.Y., and led by battery industry veterans, Sal and Don Dantona from Dantona Industries, and Gary Jones and Steve Provost from Ultralast, Ultralast/Dantona continues GOAL ZERO (Con’t. from p. 1)

power systems that offer effective and practical renewable energy solutions for a wide variety of consumer uses. GOAL ZERO uses the highest quality solar panels and most efficient batteries equipped with all the relevant accessories needed to power any device, anywhere. We have more than a dozen patents or patentpending designs to make portable solar easy to use and efficient. Whether you need to power a laptop during an overseas flight, a GPS device on a family hike, a light source while in the middle of the mountains, or a smartphone during a long work day, GOAL ZERO gives you a power socket in your pocket.

CEDN: There have been previous attempts at creating portable solar power supplies and solar-powered gadgets.

What makes GOAL ZERO different?

JA: While there have been previous Blackfire Research (Con’t. from p. 4)

109

with its industry leading push into the world of green, with the Ultralast Green line of Rechargeable Batteries. The company’s focus on having the best customer service, delivery and batteries for every need has driven Dantona Industries’ success and growth for more than 23 years.

Ultralast and Ultralast Green’s comprehensive consumer battery product lines, focused marketing, and clear and concise consumer friendly packaging offer all the quality of major brands at a

fraction of the cost. Ultralast/Dantona is the power solution retail customers are looking for.

Decades of battery technology experience makes a difference and Ultralast’s award-winning sales and customer service staff offer retailers and distributors clear answers to all their questions, needs and technical support.

Ultralast/Dantona offers more power, great packaging, fast delivery, the most comprehensive battery product line

in North America, and the most competitive pricing structures in the industry, showing why distributors and retailers coast to coast and internationally have chosen Ultralast/Dantona as their No. 1 supplier for all of their battery needs.

Visit the Ultralast/Dantona booth at Lower South Hall, booth 25702, or for more information visit www.ultralastbatteries .com or www.dantona.com, e-mail ultra last@dantona.com or call 800-326-8662.

Para Servicio En Español: 619-785-3884.

attempts to make solar energy portable, there has yet to be an offering that combines all three elements of a functional solar energy system―solar panels, batteries and lights/accessories. GOAL ZERO combines these core elements, but more importantly, it makes portable solar energy affordable, accessible and easy to use. At half the cost of any comparable solar energy solution, and widely available at major retailers such as REI, Eastern Mountain Sports, Bass Pro and Cabela’s, GOAL ZERO makes solar power systems available to the average consumer in a user-friendly manner.

cameras continues to grow dramatically.

Consumers have more devices that they rely on and want to stay connected wherever they go. As the use of portable technology continues to rise, so will the market for powering these devices anywhere and at any time. There is also a growing interest in green and renewable energy―GOAL ZERO has taken largescale solar technology off rooftops and made it mobile.

ranging from outdoor activities, to business travel, to military use. For 2011, our focus will be to penetrate the outdoor market and to educate U.S. consumers.

Moving ahead, we’ll start looking into international markets where we’re seeing a lot of demand with destinations that have an even greater need for portable renewable energy.

CEDN: Is there going to be a big market for portable solar power? Why is portable power so important?

JA: Today we have a greater need for portable energy than ever before simply due to the fact that usage of mobile devices such as cell phones, laptops, MP3 players, GPS devices and

segment of music retail business and the vast majority of those computer and mobile music-playing devices disconnected from the home audio system, the central home audio system is becoming irrelevant to today’s lifestyles.

There are audio systems that allow you to connect these devices with wires, dongles, adapters, docks, hubs, or additional rack components, but these solutions compromise the mobility of these mobile devices. Some require separate controllers or remotes, syncing of components, as well as converting music into the formats the system’s player uses. Others only allow you to use certain smartphones. And none of these systems offer direct play from the smartphone, only remote control of the PC with the smartphone.

That’s what makes Blackfire Research’s SuperStreamHD technology so revolutionary. It has solved the two biggest home audio problems (stereo speaker connecting wires and tether-free direct play from any computer/smartphone device) with one simplified audio system. With

Blackfire Research’s SuperStreamHD technology, you simply download the software and then press ‘play.’

“Best of Show: Best New Tech” RMAF, Audiophile Trade Show, StereoMojo” Blackfire Research’s SuperStreamHD’s award-winning, patent-pending technology delivers reliable, synchronized, high-def audio streaming with low latency (delay). SuperStreamHD plays from all computer media players and cloud-based music services without making the user work through a custom player as other streaming systems do. Also, the system’s streamlined architecture eliminates the connections and hubs that cause interference thus delivering better sound quality wirelessly than the traditional stereo system does wired.

Blackfire Research’s SuperStreamHD makes the next generation audio system available today with the only anywhere, any time, any media; from any device high-def wireless audio system.

Visit Blackfire at CES South Hall Lower Level booth 25306, call 415-8748579 or e-mail info@bfrx.com.

Alcatel-Lucent (Con’t. from p. 61)

Corning Incorporated (Con’t. from p. 64)

experience on any device, at any time.

Discover new service and business models that create clear business value and secure your role in a Web 2.0 world.

Experience a transformation in how your customers live, work and play―even get behind the wheel of the Alcatel-Lucent LTE Connected Car. It’s time to make the shift with a proven partner―Alcatel-Lucent.

Please visit Alcatel-Lucent at booth 35469 or at www.alcatel-lucent.com.

unique combination of elegance and durability offers a new design paradigm for many applications, including automobiles, architecture, televisions, and stateof-the art household appliances.

To learn more about Corning’s Gorilla Glass, stop by booth 15419 in the Central Hall or visit www.corning gorillaglass.com. For ongoing updates, follow Corning on Twitter and Gorilla glass on Facebook.

CEDN: Are you introducing any new products?

JA: Yes. We will be releasing several new products in 2011, and we are starting the year off with the release of our new compact power pack―the Guide 10.

This $39.99 power pack has a USB output port so you can charge cellphones to iPads. It works as a stand-alone product, or you can recharge it with our $99.99 Nomad 7 solar panel, which is the most powerful and affordable USB and 12V solar panel available.

CEDN: How do you see the next year in terms of growth and adoption?

JA: We’ve seen tremendous interest from both the consumer directly and with retail distributors. Interest in the various applications of our products has been much broader than we had anticipated, MWV (Con’t. from p. 12)

product accessible with scissors.

Here is a good real-life example of how an integrated partnership works.

MWV recently supported Imation’s conversion of several of its Memorex products to Natralock. Memorex chose Natralock because it needed a packaging solution that represented the values of its brand, and helped streamline its supply chain and reduce cost by revamping its previous bulky packaging.

Sustainability is on the agenda for all of us, and there are many ways to go Absolute Software (Con’t. from p. 69)

computing device and data are protected.”

Gboard (Con’t. from p. 104)

Color-coded buttons add to the overall ease-of-use and simplicity by separating different task categories. The Gboard allows the user to access search, select, results, show stars, escape, reply, reply all, forward, compose, add/remove star, archive, trash, spam, next thread, previous thread, next message, previous message, inbox and open/close.

CEDN: What do you anticipate to be your greatest challenge in the year ahead?

JA: Our biggest challenge will be educating consumers about the countless applications of the portable solar energy solutions we offer. For years, most consumers have simply gone without power when they’re away from the grid. Now, we want to show them what is possible when they can have power anywhere.

GOAL ZERO products are field-tested in the most extreme places and conditions, but they can be used by anyone who needs power where there is no access to an electrical outlet. We’ve already seen strong consumer interest in using GOAL ZERO products for camping, RVing, boating, hunting, fishing, photography, business travel and emergency preparedness.

Learn more about Goal Zero by going to goalzero.com, calling 888-794-6250 or stopping by CES booth 25806 in the South Hall Lower Level. about achieving it. With the right partner and solutions provider, a seemingly simple improvement to packaging can pay more dividends than you realize.

Jeff Kellogg is Vice President of MWV’s Consumer Electronics and Security Packaging business.

For more information, visit www.mwv.com or at CES stop by booth 35625, South Hall 3 Upper Level.

1 CE Vision, “CEA Members Go Green.” 28 Oct 2010. <http://www.nxt book.com/nxtbooks/cea/vision0109/inde x.php?startid=50>.

For more information about Absolute Software, visit www.absolute.com and http://blog.absolute.com.

Productivity is key to getting things done at work and at home. With the Gboard, Gmail users can zip between e-mails in three easy steps, including connecting the Gboard via USB, turning on shortcuts in Gmail and viola.

The Gboard, with 19 Gmail fingerfriendly shortcut buttons, is carried exclusively online at www.gboard.com. The new productivity tool retails for $19.99.

[1] Estimates are according to comScore.

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