CEDN • January 6, 2020 by OserCommunicationsGroup

Oser Communications Group

AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH CES

Accenture’s Trends to Watch at CES 2020

Las Vegas Monday, January 6, 2020

MultiTech Celebrates 50 Years of Innovation

Accenture has identified the following trends that will be prevalent at CES this week:

5G the Future of Home and Work The traditional notion of home and work as static shelters will soon be entirely replaced by the general consumer mindset of “home and work are everywhere.” 5G will make it possible for experts and top professionals to work virtually onsite where the skills are lacking physically. In hyper-connected homes, we will have remote doctor appointments, learn with holographic teachers and have access to services via fingerprint-sensitive touchpads. At the business level, a plant manager in Seattle can use a 5G powered, extended reality headset to immerse themselves in a virtual replica of a factory in Vietnam. Volumetric executives can appear in meetings anywhere in the world with next generation conferences. Doctors can leverage the ultra-reliable low latency of 5G to perform specialized surgeries remotely. Continued on Page 37

Add a Powerful App Controlled Head Unit without Altering Your Dashboard

From the earliest analog systems, to the cellular heart of today’s industrial Internet of Things to the latest low-power wireless technology and beyond, MultiTech has consistently connected businesses in ways previously unimaginable – and has been doing so for 50 years. MultiTech is continuing its legacy of firsts with innovative devices supporting edge intelligence; low-power, wide-area networking and private LTE. MultiTech designs and builds connectivity solutions at its Minnesota headquarters. Customers rely on MultiTech to quickly enable products for utilities, IT, energy, medical device and agriculture applications, among others. MultiTech technology supports remote monitoring of power generators, oil pipelines, irrigation systems and much more. Founded in 1970 by Dr. Raghu Sharma, an innovator who steered the company for 37 years, the company today has nearly 200 employees, has earned more than 80 patents and has deployed 25 million devices worldwide. In 1963, despite facing financial obstacles in his native India, a young engineering

BOOTH #2609

Continued on Page 37

UFG Introduces New Frozen Beverage Line Komoniwana

Memphis Audio’s new MXAMCAPP is the most innovative media center on the market. This unit is a fully functional head unit enclosed in a hide away compact black box that will fit virtually anywhere inside your vehicle without the need to alter the dashboard. The magic behind this is the proprietary Memphis App available on iOS and Android. The app allows complete digital control of the vehicle’s audio system through your smartphone. The MXAMCAPP is the complete package including AM/FM radio, AUX input, Bluetooth, weatherband radio, adjustable EQ settings, RGB lighting controls, fade/balance and more. An onboard 50w by 4 channel amplifier is built into the unit capable of powering a 4 speaker system. Front/rear/subwoofer RCA outputs allow for expansion of the system into any desired configuration. Memphis has included a 6-button wired remote that can be installed into a standard rocker switch knock out location, which can be installed if desired. The

United Food Group (UFG), a premier developer and manufacturer of specialty dry powder mixes and a long-time manufacturer of the branded Perfect Servings® Coffee Condiment program, is proud to announce its new frozen beverage line Komoniwana™ (come-on-i-wan-ah) – a line of shakes, smoothies, frappes and granitas that will change the way you prepare frozen beverages. In the past, frozen beverage and slush programs required costly equipment, lengthy cleaning procedures and extensive service downtime. UFG recognized the need for a simple, cost-effective solution to cater to consumer demands for new product offerings while keeping startup costs to a minimum. Komoniwana offers a fully branded product line, including cups and point-of-purchase materials. It’s the perfect fit for casinos, restaurants, coffee shops, cafeterias, convenience stores and more! Currently, there are 14 high-quality product offerings. Classics like

Continued on Page 37

Oser Communications Group

AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH CES

Accenture’s Trends to Watch at CES 2020

Las Vegas Monday, January 6, 2020

MultiTech Celebrates 50 Years of Innovation

Accenture has identified the following trends that will be prevalent at CES this week:

Add a Powerful App Controlled Head Unit without Altering Your Dashboard

BOOTH #2609

Continued on Page 37

UFG Introduces New Frozen Beverage Line Komoniwana

Continued on Page 37

Monday, January 6, 2020

Add Rugged Fingerprint Functionality to Your Product Line By Jeff Brown, Vice President of Sales, SecuGen Corporation

What is the U20-ASFX? The U20-ASFX is an ultra-compact standalone fingerprint sensor module. It is designed for OEMs and developers to embed into a wide variety of hardware products that require fingerprint biometric functionality. Examples include mobile devices, ATMs, POS devices, access control systems, lock boxes, safes – nearly anything that could benefit from the added security and convenience of biometrics. It comes preloaded with SecuGen’s

Fingerprint Management System software that allows it to be used right out of the box to capture fingerprint images, extract templates, enroll, search and match fingerprints all in one device.

What is special about the U20-ASFX? Just within one small programmable device, the U20-ASFX provides the tools and technologies that allow for the rapid and efficient development of a wide variety of embedded fingerprint solutions where high quality, rugged design and affordability are key factors. Its predecessor, the U20-SF was the first of the Unity line of fingerprint prod-

Consumer Electronics Daily News ucts featuring a well-thought out designed and Biometric Development Platform (BDP), that represents a paradigm shift in the OEM biometric space. The U20ASFX pushes the envelope further by offering an amped up storage capacity of 10,000 users (or 20,000 fingerprint templates) on a single device.

What’s inside the module? The core of the U20-ASFX sensor module is the U20-A, a rugged, high image quality optical fingerprint sensor. This sensor also features an integrated Single Continued on Page 37

Collectively, the recommendations are referred to as the WHO-ITU Global Standard for Safe Listening Devices and Systems. According to WHO, nearly 50 percent of people age 12–35 years old – or 1.1 billion young people – are at risk of hearing loss from prolonged and excessive exposure to loud sounds, including music heard through personal audio devices. Since 2006, ASHA has been a leader warning the public about the risk, so

Kimberly Oser Publisher Jules Denton-Card Senior Associate Publisher Lorrie Baumann Editorial Director Anthony Socci Associate Publisher JoEllen Lowry • Jeanie Catron • Karrie Welborn Associate Editors Yasmine Brown Art Director Jonathan Schieffer Graphic Designer Susan Stein Customer Service Manager Spencer Fisher Customer Service Associate Marcos Morhaim Senior Account Manager

ASHA’s Concern About Tech Use Shared by World Health Organization The American Speech-Language Association (ASHA) has long raised concern about the threat to hearing from listening to personal audio devices too loudly, too often and for too long. That concern was validated anew last February when the World Health Organization (WHO), in conjunction with the International Telecommunication Union (ITU), introduced first ever global safe listening recommendations for manufacturers of personal audio devices.

AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH CES

Adrian Chacon • Alisha Dicochea • Adina Morhaim Joseph Bellon • Kim Whiteman • Vanessa Valenzuela Account Managers

much so that WHO invited ASHA to join a diverse group of outside experts to consult with them on its Make Listening Safe campaign, the effort that produced the new global safe listening recommendations. The recommendations ask manufacturers to equip devices like smartphones and other personal audio devices with information that explains safe listening and Continued on Page 37

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Monday, January 6, 2020

Consumer Electronics Daily News

VideoAmp Appoints Andrew Gaudin as Chief Privacy & Legal Officer VideoAmp, Inc., the purpose-built platform setting a new standard in how advertising is valued and sold across linear TV, OTT and digital video, has appointed Andrew Gaudin as Chief Legal & Privacy Officer. Gaudin will be responsible for the company’s global legal and privacy affairs, helping to grow its client base and drive privacy compliance in a dramatically changing legal environment. Gaudin brings 30 years of experience to the role, having provided legal

counsel to numerous media and technology firms including Adobe and Comcast. He joins VideoAmp from a private practice that was dedicated to helping clients ink global deals in a data and privacycentric landscape. “Andy has a unique combination of legal knowledge and the right personality to make him a great fit for the team as he helps us meet our clients’ needs, forge new partnerships and move the dial for VideoAmp,” said Ross McCray, Co-Founder and Chief

AdvancingDiversity.org Promotes Diversity, Inclusion & Equality in Workforce For decades Jack Myers, Founder of MediaVillage and AdvancingDiversity .org, has been an outspoken advocate for diversity, inclusion and equality in the workplace. On January 8th, the passionate storyteller and producer brings together hundreds of leaders from the media, advertising and entertainment industries to join the tech community around five initiatives to increase diversity within their companies. “Through our MediaVillage platform, we are launching a long-term campaign to promote our industry as a welcoming home for a wide spectrum of diverse talent with an emphasis on the tech community, veterans, educators, students, hospitality and healthcare workers,” said Myers. “After a council meeting on our five-point, five-year action plan, we will gather for our third Advancing Diversity Hall of Honors Immersive Experience, again partnering with Sundance Institute Theatre Program in creatively recognizing leaders on the forefront of the diversity movement; and then unite over 25 companies with the

next generation of talent at the third Advancing a Diverse Workforce MeetUp at the Park MGM.” MediaVillage’s years of groundbreaking research demonstrates why advocacy to activism is so necessary. Highlights include: The industry’s diversity retention rate for the first five years of employment is under 25 percent versus an all-industry standard of 40 percent. The average first job in 2018 was nine months, compared to 18 months in 2008 and 26 months in 1998. The industry often requires a college degree; only 33 percent of the U.S. population has a college degree. The industry needs to expand outreach to include veterans, educators, healthcare and hospitality workers, otherabled, tech-savvy, high school and those geographically distant from media centers. Financial support is required to attract and retain diverse talent. How can captains of industry advance diversity? The five pillars of the action

Cyber Garage Management System Is your collision center running without a management system? That could be risky, as every business, no matter how small or big, requires a management system, especially in these times. Businesses have evolved to be more complicated than what it used to be and as such, you require a competent and up-to-date management system for your business if you wish to survive the competition in the marketplace. Moreover, the cost of man-

agement systems has become very affordable in today’s market. So, what is stopping you? Having a management system can actually save you money when it comes to improving production and labor efficiency. A management system allows for electronic communication to vendors and customers and offers real-time update status notifications to customers. A management system can increase your customer

Razer Auto Inc. Creates Innovative, Cost-Effective Designs Founded in 2012 in Upland, California, Razer Auto Inc. (Razer) strives to bring to the market top quality products at reasonable costs. Using the latest in technology, such as 3D scanners and 3D printer modeling, Razer designs products from the ground up and delivers them direct from its factories. The company goal is to bring to the market innovative products with maxi-

mum price effectiveness. With an evolutionary quality control process, it is able to continuously analyze its everyday processes in order to make customers’ experiences as efficient and enjoyable as possible. Razer Auto Inc. is a family-owned company, with a strong belief in offering products and services that are filled with quality and serviced with integrity.

Executive Officer of VideoAmp. “Privacy is important for our customers, and with Andy’s appointment, we want to break the mold by matching our business’ ambition with forward-thinking compliance initiatives that respect consumer privacy and give our clients the confidence to know they are in safe hands.” “This is a rapidly changing sector, and having worked with a number of forward-thinking businesses in the media and technology space, I can say the energy at VideoAmp is unmatched,” said Gaudin. “We are excited to add significant value to our customers, both in terms of the game-changing services we

For more information, go to www.videoamp.com, call 424.272.7774 or email hello@videoamp.com for general inquiries or videoamp@propeller group.com for media and press inquiries.

plan are: Research: Advancing benchmarking and tracking studies to report on industry-wide statistics and trends related to diverse talent acquisition, retention and advancement. Education: Advancing and highlighting online-learning platforms focused on preparing potential employees for careers in media, advertising, marketing and entertainment. Communications: Advancing a marketing and communications campaign focusing on enhancing positive perceptions of media, marketing and advertising careers among a wide spectrum of diverse and underserved communities. Peer and dual mentoring: Advancing connections between new employees and relevant and supportive mentors who share experiences and values. Financial solutions: Advancing industry initiatives that underwrite college loan payment scholarships with a goal of attracting and retaining diverse talent.

Ampersand, ANA, Ascential, Crown Media Family Networks, Empower, Facebook, Fox, GOOD|Upworthy, Google, Havas Media, Intel, IPG, Lifetime, MediaLink, MediaVillage, NBCU, Publicis Media, Sam’s Club, She Runs It, Sundance Institute, Teads, Twitter, Univision, ViacomCBS, The Walt Disney Company, WarnerMedia and Xandr. The 2020 Advancing Diversity Hall of Honors inductees are ADCOLOR (Tiffany R. Warren), The Female Quotient (Shelley Zalis), Muslim Public Affairs Council/Hollywood Bureau (Sue Obeidi), Hershey Company (Jill Baskin), Institute for Veteran and Military Families (J. Michael Haynie), Publicis Media Americas (Tim Jones), Sam’s Club (Tony Rogers) and Walt Disney Television (Tim McNeal). If you miss the AdvancingDiversity.org events on January 8, visit AdvancingDiversity.org and follow @AdvDiversity @MediaVillageBiz @jackmyersbiz for videos, podcasts and more.

offer and the privacy compliance we support. I could not be more thrilled to be joining the company at this important stage development.” VideoAmp’s mission is to transform the industry through smarter, data-driven solutions. The VideoAmp platform empowers advertisers, agencies and publishers to optimize toward desired business outcomes, measuring against metrics that truly matter.

Among the companies supporting this year’s initiatives: 4A’s, AAF, Active International, AMC Networks,

For more information, go to www.advancingdiversity.org or stop by Park MGM – Presidio at the show.

satisfaction index, and displays your company’s financial position in real time.

labor, parts, paint materials, human resources, sales, in-house inventory control, online marketing, etc. The management system functions to monitor the company’s activities and performance right on the go. The different managers can also make use of the information to get more insight into their department’s activities. The management system may be programmed to organically create monthly reports, or at other appointed time intervals, and may also be accessed to produce special reports when needed.

The company is especially proud of producing quality products at reasonable prices. With a focus on Jeeps (but not limited to Jeeps), it is launching new bumpers, body armor and various other new products. Razer’s ongoing mission is to create innovative designs that are durable, appealing and cost effective. Auto dealerships, retailers and of course end-users will find Razer’s products impressive. With its non-traditional

order methodology, the savings that customers experience, both in time and money, are remarkable. When a retailer signs up as a dealer, it can view Razer’s physical inventory and costs online – in real-time. This information creates a virtual warehouse for customers.

What Is the Cyber Garage Management System? The Cyber Garage management system is a computerized database platform which puts together, summarizes and does an analysis on all types of data and information that can help make the job of a company’s manager easier. The management system can also handle information in other parts of the operations of the company. This includes areas such as

For more information, go to www.razer auto.com or www.razeroffroad.com or call 909.923.9988.

Monday, January 6, 2020

Introducing Aegis Smart Door Lock Bosma, a global leader in smart connected devices, will launch a new stylish door lock called Aegis. The Aegis intelligent door lock will feature several standard features like remote lock/unlock, keyless entry, door ajar notifications, various access levels, and some that are not so standard like the Anti-lock pick detection and auto-lock and unlock feature via Bluetooth. The design of the Aegis door lock was a partnership between Bosma USA and Ink Studios, both located in Northern California. It’s elegant octagonal alloy design compliments the rest of its features. The design also includes a magnet-

ic front cover that houses its 4 AA batteries, making it easy to replace. An LED indicator informs the user whether the door is open or closed. Bosma also mentioned that the Aegis door lock is ideal for renters or Airbnb host as it does not replace the entire door lock, but just the inside deadbolt, which still gives users the ability to use their existing key. Aegis door lock features a built-in sensor that alerts you if your door has been left open or ajar. The installation of Aegis door lock takes about five minutes from start to finish. Once installed, you can navigate its features using the Bosma app, which you can find in Google’s Play

SOLiD DAS Keeps NYC Connected in Demanding Environments The urban landscape of New York City is one of the most concentrated in the world. It includes soaring skyscrapers along with a vast maze of subway routes and road tunnels. Everywhere in the city, visitors, residents and workers access wireless systems as never before. A June 2019 report from Pew Research notes that 81 percent of Americans have smartphones, up from 35 percent in 2011. Almost three-quarters own laptop or desktop computers, and about half own tablets. The proliferation of streaming HD video and expanding LTE and 5G services ensure a key role for distributed antenna systems (DAS) well into the future. SOLiD DAS addresses wireless connectivity issues in demanding urban environments such as subways, tunnels, airports, office buildings, condominium high-rises and other densely populated structures.

Evolution of Wireless Coverage in NYC In the early 2000s, Bandwidth Logic deployed outdoor networks in Central Park. The company also set up networks for corporate clients like Pfizer and the News Corporation of America. Early contracts focused on pole top antennas and fiber installation. Eventually, Transit Wireless was specifically created to deliver wireless services in the MTA subway. Ultimately, Transit Wireless chose SOLiD DAS to meet the unique demands of the subway environment. SOLiD’s equipment had already proven itself in the subway system in Seoul, South Korea. Over the years, there’s been a change in who owns the equipment. The carrier consortiums of the early 2000s are giving way to third-party ownership of multi-carrier equipment. Bandwidth Logic is a third-party owner (3PO) dedicated to serving enterprises and carriers alike.

Experience The Glory by Maxx Seating Introducing The Glory by Maxx Seating – a new gaming chair that combines unique styling, maximum comfort and unsurpassed durability. With sleek, curvy lines and subtle center stitching details, The Glory is a sculpturesque chair that has been designed with smart contour principles to fit the human form. By incorporating ergonomic design principles from task seating, The Glory is slender without sacrificing on comfort or performance. The Glory is built using Maxx Comfort high resilience molded foam.

The foam is ergonomically customized to offer an optimized comfort profile and lumbar support for long-term seating, encouraging users to stay put for extended gaming use. The Glory will bring unmatched comfort to each player’s gaming experience. Handcrafted in the USA, The Glory is constructed to endure years of heavy use. Utilizing high quality wood that is molded to the revolutionary Maxx Comfort foam ensures the user gets consistent cushion without degradation. Frame options for The Glory are con-

TECH R&D Broadens Injury Application Angle for Uni-Seal Repair Product TECH’s R&D team has been actively pursuing parent company TRC’s 4r vison, to create and extract value from materials formerly considered to be at the end of their usable life. TECH’s R&D team took this vision to heart by altering the materials and process utilized in the manufacture of

its one-piece Uni-Seal truck and passenger car repair products. By increasing the injury and repair angle from 25 degrees to 35 degrees, it greatly increases the number of tires that are able to be repaired verses scrapped, thus keeping them on the road and out of landfills.

Consumer Electronics Daily News Store or Apple’s App Store. Recently crowdfunded Sentry Doorbell will also feature a biometric scanner that will allow users to unlock the Aegis door lock using their fingerprint. There will be an unlimited number of users you can register to use this feature. Bosma stated that it took customer feedback very seriously, and that led to the design and features of both units. They also said that they might consider crowdfunding for the Aegis door lock in February of 2020. Bosma will even consider giving test units to consumers as part of its “Got to love testing” program that allows consumers to test the latest SOLiD DAS in NYC In NYC, SOLiD DAS now enables 2 billion wireless connections annually. Equipment versatility and durability are key factors in SOLiD’s success. For example, SOLiD’s ALLIANCE DAS meets the demand for LTE services in any band. ALLIANCE DAS can lock in radio frequency (RF) power levels to meet public safety communications requirements pertaining to 2-way (UHF/VHF) and public-safety (700/800) services.

SOLiD: Subway DAS The sprawling Metropolitan Transit Authority (MTA) subway system requires wireless coverage in 472 stations serving 1.7 billion riders/year. SOLiD leveraged its experience with other large subway systems to propose equipment for NYC’s subway. SOLiD’s success with the MTA subway led to yet another deployment of the Multi-Carrier DAS in the Toronto Transit structed to withstand the most abusive environments and incorporate user-friendly glides, making the chair easy to move. Fabricated with a flex back bracket for easy movement and resiliency, The Glory is a high-performance gaming chair. With various options and enhancements, The Glory can be built to meet your needs. Offered in a variety of gaming bases, seat heights, handles, finishes and fabrics including custom embroidery, The Glory can be customized to complement any casino floor According to TECH’s Vice President of Technology Bill Johnson, “We were confident that with slight modifications to the chemical composition of materials and our manufacturing process we could increase the application of our Uni-Seal product.” The TECH R&D team conducted rigorous road wheel testing with overloaded tires for over 240 hours using the TECH’s in-house endurance test protocol. In addition, it conducted FMVSS-139 tests with each tire. Each

products and provide feedback before its release. Bosma plans to release the Aegis door lock along with its new Sentry doorbell in late Q1 or early Q2 of 2020. Plans include bundling the two to offer security in and outside of the home. The Aegis Door Lock’s suggested retail price is $89.99, and the bundle will cost $179.99, which will include both doorbell and door lock.

For more information, visit www.bosmasmarthome.com or email info@bosmasmarthome.com. Learn more at booth #43337. Commission (TTC) subway system.

SOLiD: Building DAS Consider the magnitude of the DAS requirements in the city’s ubiquitous skyscrapers. For example, at the UN headquarters, SOLiD DAS helps to address the wireless needs of representatives from 193 countries. It also serves 1 million visitors per year. SOLiD’s state-of-the-art DAS is also critical in the 2.2 million square foot Empire State Building. This iconic attraction hosts 3.5 million visitors per year. Residential structures have massive wireless requirements as well. Consider 432 Park Avenue, the tallest residential building in the world. The 412,637 square foot structure is 1,396 feet tall.

SOLiD has been an innovator in wireless communications equipment for more than 20 years.

For more information, www.solid.com.

or poker room. In addition to offering bestin-class casino seating like The Glory, Maxx Seating offers best-in-class service. Maxx Seating is committed to providing its customers an exceptional experience. Its dedication to service combined with quality products, fast lead times and competitive pricing is what sets Maxx Seating apart in the industry.

For more information, call 800.421.2036, email sales@maxxseating .com or visit www.maxxseating.com.

test tire had multiple injuries, all of which were at a minimum of 35 degrees or greater. All tires tested completed the tests with a 100 percent success rate. TECH continues to leverage its over 79 years of tire repair experience and expertise to innovate and set the industry standard for quality tire repairs. To learn more about TECH, visit www.techtirerepairs.com. To learn more about TRC, visit www.trc4r.com.

Monday, January 6, 2020

AeroPress Delivers Cold Press Coffee in Minutes AeroPress coffee maker inventor Alan Adler often gives talks about inventing. He always tells his audience to try things, even if they think they won't work. His discovery that you can cold brew coffee using the AeroPress is the result of following his own advice. Adler has always been interested in different water temperatures for brewing coffee. When he first got the idea to try making cold brew with the AeroPress, he

expected that a long steep time would be essential to the process. After all, cold brewing coffee with room temperature water traditionally takes many hours. So he was astonished to discover that using a much shorter brewing time could produce very flavorful coffee. Making one to three cups of cold brew coffee using the AeroPress is simple. Stir fine drip grind coffee and room temperature water together for one

The Occupational Health & Safety Issue the Gaming Industry Is Ignoring All occupations and industries have their employee health hazards. The gaming industry has focused on second-hand smoke, noise-induced hearing loss, higher risks for alcoholism, gambling addiction, depression and repetitive physical activity induced ailments, to name a few. But there is one health issue that is lacking discussion and therefore not being properly addressed – improper foot care and how it relates to negative overall body health and wellness. According to the American Podiatric Medical Association (APMA), 77 percent of Americans say they have experienced foot pain. When you add in a physically demanding work environment to

the above, the percent undoubtedly rises. Foot issues can be attributed to a couple things – genetics and incorrect footwear – for the job, the environment and the individual foot. Genetically speaking, a person can be born with flat feet, high arches, the tendency to over-pronate (feet roll inward), etc. The good news with genetics is that they are not incorrect issues that need to be fixed, but rather supported to avoid setbacks and future debilitating conditions. However, genetic features are often exacerbated, and new foot ailments are developed, when a person wears unsupportive, poorly designed or improperly

Kiss the Cook in Wimberley, Texas By Lorrie Baumann

Bren Isgitt opened her Kiss the Cook kitchenware store in Wimberley, Texas, in 2001 in a building tha.t had been an old house. Owner Bren Isgitt and a friend who was a business partner at the time bought the house on a handshake deal on the square in Wimberley and started renovations. “It had been an

old house with lots of low ceilings and little rooms,” Isgitt said. “We raised the ceiling by vaulting it to the roof, adding beautiful massive structural beams.” With the renovations complete, Isgitt and her partner stocked the new store with the inventory they'd moved over from the 800 square-foot shop in Abilene, Texas, that they'd been operating together since 1998. “We grew the store in three and a half years to where it was bursting at the seams,” Isgitt said. “Since we were renting, we decided we could move it to somewhere we wanted to live, instead of west Texas.” They held their closing sale in Abilene in June of 2001 and were moved out by the end of July. The grand opening for the new store in Wimberley was held on October 1 of 2001. “It was market day, when 20,000 people come to town,” Isgitt said. “We opened that weekend, and at the end of the first day – boy, we knew we made the right move.” In Wimberley, the two friends found a Texas Hill Country community of home cooks who had Food Network on their cable television, access to culinary schools in Austin and San Antonio and the incomes they could generate in city careers to support their culinary aspirations. Some of their new customers were Houstonians with second homes in Wimberley where they came to relax for family weekends, and many of them were tourists who came to swim in

Consumer Electronics Daily News minute, press, add ice water to the concentrated brew, and enjoy. The extended stir time and fine drip grind enable the extraction of smooth, rich flavor in just two minutes, even when using unheated water. AeroPress has The always been flexible, able to brew American style coffee or espresso style coffee for lattes or cappuccinos. But its newfound ability to make cold brew coffee means that Alan's invention is even more versatile than he had thought. And the cold-brewing capability

fitted footwear. For example, if the arch on a flatfooted person is not properly supported, especially during an 8-12 hour workday, breakdown happens, body weight pressure is unevenly distributed, contact with the ground is lessened, reducing balance and stability and the body unnaturally shifts, resulting in pain in the knees, hips, back and shoulders. The body becomes biomechanically inefficient, which leads to an unproductive worker. But finding footwear that fits every individual foot can be difficult. No one person’s foot is exactly the same, and while the selection of footwear brands to choose from is immense and diverse, all are built and designed for mass production – not individual customization. The physical consequences to your employees are many. Short-term issues include muscle fatigue, leg and foot

Wimberley's famous Blue Hole, to kayak on the Blanco River and to shop in Wimberley's downtown boutiques. “It's both a weekend and a vacation place.... There are lots of good restaurants and boutiques,” Isgitt said. “We found a real niche.” Some of them wander into Kiss the Cook thinking it might be a restaurant. They're likely to laugh and tell Isgitt that they're going to need to go with the family to eat, but they'll be back afterwards to shop,” Isgitt said. “Their favorite saying – besides, 'I love this place' – is, 'If you don't have it, I don't need it.'” Inside the 1,800 square-foot store, they find an interior remodeled in 2017 by Isgitt and HTI Buying Group President, KC Lapiana. They repainted the store, which hadn't been touched since it had opened in 2001, put in new laminate flooring and replaced the old grid system for gadgets with a slat wall. They also replaced some of the fixtures that had been donated by manufacturers along the way with new units that matched. That opened up the aisles so they were accessible for wheelchairs. “It was hard to get a wheelchair around [before the remodel], and now it's not hard at all,” Isgitt said. “The slat wall allowed hanging products that had maybe been in bins. KC really did help organize my store.” A central island displays best sellers, including the Chic Wrap plastic wrap dispenser and Bee's Wrap and silicone and stainless steel reusable straws. “People from Austin want sustainable products,” Isgitt said. “They don't want products that go into the trash.... The customers

of the AeroPress makes it an essential brewer for those who don't have access to hot water. Travelers, office workers, hikers, backpackers, bicyclists, sailors, and outdoorspeople of all kinds can brew smooth, rich coffee, hot or cold, anywhere they go -- not just in their home kitchens. The AeroPress coffee maker is made in the USA.

For more information, call 650.493.3050 or visit aeropress.com.

swelling, balance issues, lack of concentration, minor foot, leg and back pain, neck and shoulder stiffness, musculoskeletal disorders and more. Long-term issues include worsening of existing coronary heart disease, chronic heart and circulatory issues, varicose veins, chronic venous insufficiency, major foot, leg and back pain, knee and joint pain, plantar fasciitis, high blood pressure, arthritis, bunions, pregnancy complications, poor posture, tendonitis, soft tissue injuries and more. All of the above issues lead to high absenteeism, low retention, low productivity, low concentration, increased BWC claims and insurance rates and overall bad morale. That’s not good business. For more information, go to www .customfit.me.

are really conscious of wanting products that they can reuse, that don't hurt the environment.” Lekue's silicone bowl covers, FreshPaper and Green Savers from OXO that help produce stay fresh longer appeal to the same customers, she added. Against the wall, a 40-foot slat wall is packed with gadgets like the Zyliss Easy Pull Food Processor that appeals to Texans who make their own salsa frequently, and OXO's Mini Mandolin that helps Isgitt herself keep her fingers safe when she's making her favorite Brussels sprout salads. “Our goal is to encourage people to cook more at home and to make cooking fun,” she said. “I like Chef'n's Brussels Sprouts Corer also.” The Chop Combo, a cutting board with magnets on the back designed by an Austin architect is another favorite product. It pairs with a magnetic bar designed to be adhered to the kitchen backsplash with a strip of Velcro hook and loop fastener. “The cutting board coordinates so it clamps to the knife bar and covers the knives when you're not using it,” Isgitt said. “He invented that, and he markets it here at our store.” When she's cooking at home, Isgitt enjoys making lasagna that she bakes in her Emile Henry baking dish. “I love that NexTrend Garlic Twist, and I'm using the Tramontina cookware now,” she said. “Most of my customers have a favorite chef they follow, like Barefoot Contessa, Ina Garten. They love her and her recipe books. I'm a huge Tyler Florence fan. I love his receipes. That's me.”

For more information, visit www.kissthe cookwimberley.com.

Monday, January 6, 2020

Bottled Water You Taste Through Your Nose By Lorrie Baumann

SZENT is a new brand of bottled water with a twist ― a scent ring affixed to the neck of the bottle that's infused with natural oils carry the aroma of natural flavoring to the drinker's nose. What's actually inside the bottle is just water purified by reverse osmosis ― all the flavor is in the scent ring. “What you're ingesting is the water,” said Maddie Grandbois, SZENT's Chief Creative Officer and one of the three company co-Founders. “Your brain believes that you're getting a hit of flavor, but you're not ingesting any flavor, any artificial ingredients. We're not

adding anything to our water.” The company was launched in October of 2018 after four years’ worth of research and development looking into ways that they might be able to disrupt the beverage category. “It took a group of people outside that industry to shake it up. We were able to think about the beverage category in a different way,” Grandbois said. “We were looking for a product that had flavor, but we didn't want to compromise.” While they wanted their beverage to have authentic flavor, the partners were dubious about the 'natural flavors,' they were finding on the market, which

Allin Interactive DigiPublic Digital Signage Platform Activated at Wind Creek Properties Allin Interactive has announced the activation of its DigiPublic™ digital signage platform at two Wind Creek Hospitality properties. The implementation of Allin’s DigiPublic signage solution at Wind Creek Atmore, Alabama and Renaissance Aruba marks a significant milestone in Allin’s 25-year history of developing and deploying dynamic interactive solutions for the hospitality marketplace. “We are extremely pleased that Wind Creek Hospitality elected to be the first major client for our DigiPublic solution,” stated John Troutwine, President of Allin

Interactive. “And the nature of these deployments allowed us to showcase our ability to integrate with back-of-house third-party systems to display the right content at the right time on the right displays.” “We selected Allin DigiPublic as our go-forward signage platform because, quite simply, it offered the best combination of functionality, flexibility and price from an experienced interactive technology provider,” said John Enriquez, Chief Information Officer at Wind Creek Hospitality. “Now that we have implemented at a large scale at Wind Creek

AccuVision-3D from Arslan Automotive As vehicles are getting more sophisticated, so is the way we repair them. The industry is evolving at an exponential pace and shops that want to stay in business must also evolve and fulfill the OEM and industry certification requirements. There is thus the need to be well equipped to handle the new challenges. A Pulse MIG/MAG welder, a resistance spot welder and a 3D measuring system, among other tools, are essentials for every shop going forward. Arslan Automotive Canada Ltd., a 37-plus year supplier and manufacturer

for National PBE distributors in Canada, is introducing its line-up of new equipment. The company has made the decision to make its AccuVision-3D measuring system available to all North American shops – a real game changer! AccuVision3D is the quickest, most accurate and least complicated measuring system on the market. It is excellent for estimating and repair, no calibration needed, just point and measure. Measure anywhere and print or save the report in minutes. Steve Klapprat, Owner of Ski Collision of Winnipeg, said, “Firstly, I

Cutting Edge Automotive Solutions By Robyn Perry, Chief Marketing Officer of Cutting Edge Automotive Solutions

Based in Foley, Alabama, Cutting Edge Automotive Solutions is a customeroriented equipment sales, service and training company offering quality products, powerhouse brands and total shops solutions. Originally founded in 2009 as a Snap-on Tools franchise, Founder and current Chief Executive Officer Lee Locklear recognized the limitations of being able to properly service customers from the mobile tool truck business format. In 2012, the Snap-on franchise was sold, and the new company mission began: provide the best solu-

tions available for our customers backed by unsurpassed service, support and training. In just a few short years, Cutting Edge grew from a garage-based business to a multi-million dollar tool and equipment company. In November 2019, Cutting Edge is moving into its third commercial facility in four years, giving the company a total of 41,000 square feet. CEAS specializes in OEM and specific aftermarket diagnostic tools and equipment for cars and light-duty trucks, agriculture and construction equipment, HD diesel and light commercial vehicles, marine vessels and power sports vehicles. The Cutting-Edge Team has over

Consumer Electronics Daily News seemed somehow less than natural to them. Then they thought about the widely observed phenomenon that much of what we taste when we eat food ― perhaps as much as 75 percent to 90 percent, although around 80 percent is the figure most used ― actually derives from olfaction. Some neurophysiologists believe it's possible that only about 5 percent of what we experience when we're eating is actually coming from our sense of taste. That being the case, SZENT's partners decided to capitalize on the phenomenon by supplying aroma rather than ingredients in their bottled water. The scented ring is infused with natural oils and remains around the bottle's neck after the cap is removed. “Every time you take a sip of

Atmore and a smaller scale at Renaissance Aruba, I can report that we are extremely satisfied with the performance and operability of the Allin platform.” The DigiPublic signage solution is managed by Allin’s browser-based DigiManager™ content management portal, which is the same back-end system that drives Allin DigiHD ITV and the Allin DigiMobile application for guest mobile devices. DigiPublic offers a touchscreen kiosk mode and a non-interactive signage mode. In the Wind Creek Hospitality deployments, Allin activated 107 noninteractive signs at Wind Creek Atmore and 28 non-interactive signs at Renaissance Aruba, all with the ability to

must say, I should have bought your system a year ago, I am sorry I waited. We have a 4,000 square foot shop and space is always limited. We decided to buy a 3D measuring system and after much investigation, we settled on the AccuVision-3D because of its simplicity, ease of use and huge time savings. Our backlog of 40 cars was cleared in less than a week and we were amazed at how quick our technician, Shaun Ings, mastered the system and now swears by it. “On a cost-benefit basis, price,

100 years of combined experience in offering the highest level of customer service and product support.

CEAS USA Based Technical Support World-class U.S.-based technical support is unrivaled, and it takes care of each customer who calls to ask a question, learn more about a product line or troubleshoot a diagnostic issue offering a superior level of service, product knowledge expertise and customized individual and team/shop product training programs. CEAS company mission and values place the needs of the customer first, and this commitment to excellence is show-

water, we can channel that sensory experience by using the sense of smell,” Grandbois said. “Any flavor you experience is coming through your nose.” SZENT launched its product on Amazon in October, 2018 with still water in the bottles and scent rings with five flavors around their necks: Passionfruit, Tangerine, Tropical, Pineapple and Mint. SZENT is currently offering the still water varieties in 20ounce single-serve bottles packaged in a case of 12 that retails for $24. Single bottles retail at $2.25 apiece. “It's been really fun. It's a blessing and a curse to be first to market,” Grandbois said. “It's really exciting, but you have to carry the weight of consumer education.”

execute “jackpot winner” video content overrides triggered by the on-site gaming systems. In addition, casino staff can trigger “countdown/drawing” content overrides and “emergency” content overrides. The system supports dynamic grouping of displays and data-driven templates, and offers a comprehensive template builder in addition to traditional playlist building/scheduling. The system is also directly integrated with LG digital signage displays, which eliminates the need for an external player, as well as BrightSign players.

For more information, www.allin.com.

though comparable to competitive brands, is not a factor due to AccuVision-3D’s very fast payback period. We now use it almost on every car for estimating as well as repairs. It only takes minutes what would take hours with other systems. We have the option to print or save the reports as PDF files and email to the insurer without creating paperwork. As for backup, from the outset, your technical department has been super responsive and professional by taking control of our system online and live to resolve any issues. Just a funtastic system!”

cased in its partnerships. CEAS is the largest TEXA distributor in the world and the exclusive importer for SP Tools USA, Pinnacle Automotive Systems and TOPDON Diagnostics USA. These strategic partnerships allow us to handle any tool and equipment needs our customers and distributors many have. CEAS also partners with David Ankin from the hit TV series ToyMakerz on the History channel and Andretti Motorsports. To see the complete line of products, go to www.ceasusa.com.

Monday, January 6, 2020

Consumer Electronics Daily News

SecuGen’s Low-Cost, Compact Bluetooth Fingerprint Reader By Jeff Brown, Vice President of Sales, SecuGen Corporation

What is Unity 20 Bluetooth? The Unity 20 Bluetooth is the world’s first elegantly designed, low cost, fully programmable Bluetooth fingerprint reader. It is sleek and small enough to be carried in your pocket as a mobile fingerprint reader or placed at a workstation as an ergonomic desktop reader. It’s a versatile scanner that can securely transfer fingerprint data wirelessly to mobile devices and computers alike. But it can also process and store encrypted fingerprints within the device without having fingerprint data ever leaving the device. This can help ensure that sensitive biometric data stays secure within the users’ possession at all times, which can be important for sensitive transactions.

What’s so appealing about it? Most Bluetooth products on the market are about as attractive as a deck of cards. The Unity 20 Bluetooth reader, on the other hand, is a stunning device with a simple but intuitive single button interface and three small LEDs. Our team has been able to achieve this while keeping the price of the product very low and suitable even for large-scale deployments. With support for Android and iOS, the Unity 20 Bluetooth can be paired with most smartphones or tablets as an efficient solution for roaming enrollment and authentication of groups of people without having to deal with bulky machines. No longer requiring cables that can lead to clunky tethering, the Unity 20 Bluetooth was designed so that an administrator can hold it in one hand while presenting it to a user to place their finger comfortably to scan.

Murata: Spotlight On Mobility An interview with Tom Kuhl, Director – Murata’s Mobility Industry

CEDN: How does Murata define the mobility market?

TK: We consider anything that moves people or products to have a mobility play. However, we focus on systems level applications that assist in automating the human driving process, that help create and manage electric energy, and that connect intelligently to the world. Given that, any type of vehicle is our focus if we can help accomplish those three things.

CEDN: What are some of the key trends?

TK: The ACES (Autonomous, Connected, Electric, Shared) trend is well established, with software grabbing the spotlight as intelligent cars need more robust, sophisticated operating systems. However, I think some of the more interesting things are happening in the hard-

ware supply chain. For example, how do we pack all of the hardware, sensors, processors, batteries, etc. into a vehicle and ensure the reliability and comfort that we are used to? Building on that, there are numerous technology subsystems in play and up for grabs. One battle happening is among the more than 100 companies competing to produce the most effective version of LIDAR. These dynamics have laid the groundwork for a hardware renaissance. Managing this aspect of the new automotive supply chain will provide significant opportunities to those who do it best.

CEDN: How do you see electronic component companies helping to advance these rapidly emerging means of mobility?

TK: Electronic components are a tremendous part of the vehicle today – newer automobiles have more than 20,000 alone. As we follow the ACES model, that number will continue to

Creating a Winning Customer Experience By Simon Sundberg, Head of Demand Generation OSS/BSS, Ericsson

“You’re not too young for this position, frankly, I would be more worried if you were my age!” The regional Senior Vice President smiled at me. I was five months into heading up Ericsson’s client marketing engagement organization in Southeast Asia, and not entirely sure I was the right person for the job. He continued to explain to me that our clients across the region – the mobile operators – served a young consumer base. The median age in Southeast Asia is 29. I was 32 at the time. When you do something for the first time, you’ll make mistakes, and I

was certainly no exception. But my age suggested that I could relate to the expectations of both Generation X and Y. That taught me something about recruitment, and the first point I’d like to make. People are part of your essential infrastructure to create a successful business, and it starts with leaders who can choose the right people. I assume that we don’t know the best use cases for 5G yet, and that we haven’t even discovered all the opportunities we can make possible through LTE. Some of you may remember when 3G arrived. All operators promoted video calling, which almost no consumer used. The best opportunities for mobile

What’s under the hood? The Unity 20 Bluetooth can be used right out of the box using the pre-installed Fingerprint Management System software. Alternatively, it can be completely custom programmed to suit the needs of the targeted user base. Within the slim, sleek white case, the reader has a 1GHz CPU and complete Linux development environment, including SecuGen’s fingerprint capture and NIST MINEX-compliant template extraction and matching algorithms, and the OpenSSL cryptography library.

What does this say about us? This product is the embodiment of our philosophy of listening to the voices of our partners and designing world class products to meet their needs. The Unity 20 Bluetooth is a breakthrough product that maintains our dedication to quality and affordability. As this is precisely what our partners have been asking for, we are excited to support and help them succeed with new

grow. That innovation is going to require new products, such as sensors, as well as improvements and extensions on current technology. Examples include managing thermals as we pack more circuit boards in the vehicle and power them with rechargeable batteries or developing new hardware solutions to handle all of the required high-speed communications. Each circuit board can have thousands of board level components – all of which are essential to advancing these technologies. CEDN: Why sensors?

TK: As we work to automate the human driving process, we need to mimic vision, hearing, touch and instinctive decision making. This is a tall order and only deepens your appreciation for how extraordinary the human senses are. While the sensors may never mirror human vision 100 percent, they will be substantial enough operators are ahead and this means the best offers have yet to be invented. If the assumption that the best is yet to come is true, the most future-proof platform is the platform that will give mobile operators the freedom and agility to experiment and try new things, at a cost that’s as low as possible. You don’t want to spend weeks in configuration, or maybe even months in development, just to find out that your new offer doesn’t fly. Ericsson BSS and Dynamic Orchestration solutions help mobile operators to drive this transformation, and dramatically lowers the cost of screwing up. Established and documented processes are crucial to move towards

products that are attractive, powerful and economical.

About SecuGen SecuGen is a leading provider of optical fingerprint recognition technology for physical and information security. For over 20 years, SecuGen has been a driving force committed to developing innovative, high quality, rugged and price-performing products including FBI-certified fingerprint readers, sensors, biometric software and developer kits. SecuGen products are used by financial, medical, government, educational and corporate institutions and are sold through an extensive network of reseller partners including original equipment manufacturers, independent software vendors and system integrators in North America, Latin America, Africa, Middle East, Europe and Asia. For more information, go to www.secugen .com or email sales@secugen.com. to drive a vehicle. Additionally, adding other sensors can mitigate some of human characteristics of unsafe driving, such as fatigue or distraction. Being able to monitor our driving, environment and health will enable groundbreaking progress.

CEDN: What else do readers need to know?

TK: Murata is focused on innovation, collaboration and integration on a global level. We are module, sensor, material and processor experts. We can miniaturize everything, every system. Customers look to us to activate and materialize tomorrow’s ideas and solutions. We come to the table as global technology leaders with entrepreneurial mindsets and as world-class engineers leveraging decades of substantial R&D efforts.

For more information, go to www.murata .com or stop by South Hall 2, MP #26061. automated operations. When you can automate the back end of a marketing department, your marketeers can spend time on marketing, and not manual documentation and misunderstandings with the technology team. For instance, you can already today ask marketing and IT to standardize documentation used for idea generation of new offerings to how that input is used in executing the final configuration of the BSS. This will decrease misunderstandings and drive consistent input to IT implementation. So get ready to invent, experiment and catch the opportunities – before someone else gets ahead! For more information, go to www .ericsson.com.

Monday, January 6, 2020

Consumer Electronics Daily News

myGEKOgear Introduces Orbit 960 Dash cams have become increasingly important for many drivers, and choosing the perfect one can be difficult with all the options out there. These days, 1080p dash cam footage may be enough for some drivers, but the rise of 4K quality has become essential in capturing every single important detail on the road, such as license plates. In the case of a road incident, providing dash cam footage as evidence has proved to be extremely useful. myGEKOgear has just released the Orbit 960. This dash cam records at 4K

ultra high definition at a resolution of 3840 x 2160p at 30fps, ensuring clarity and quality at a high speed. The 2.7-inch LCD screen will give you easy visibility to access your dash cam. Using a 140-degree wide angle lens allows for a wider range of recording more lanes of the road. Revolutionary night vision technology is built in using the Sony Starvis sensor. This sensor is perfect for low-light situations to help render a well-lit and clear video. For user-friendliness, WiFi connectivity is

ADAS: Advanced Driver Assistance Systems By Augustin Leung, Vice President, CUB Elecparts, Inc.

ADAS is the acronym for Advanced Driver Assistance Systems. The idea is that by providing a safe interface to the driver, roadway safety should be improved. The machines are helping us watch out for things that we may not see with our own eyes. But what does this mean to you? The general benefit is clear: we, along with everyone else, will enjoy safer driving conditions. Most accidents on the roads are due to human error, and nearly 10 percent of fatalities are due to distractions. But what it means is that we can

help reduce these statistics; we are now enabled to promote and provide these technologies to the masses. Popular applications in the category for retrofit include Blind Spot Detection (BSD), Forward Collision Warning (FCW), Lane Departure Warning (LDW), Pedestrian Detection Systems and Traffic Awareness Systems. Many of these systems are easy to install and can be carried out by many DIY types. There are so many almost plug-and-play systems available in the market, you just need to know what makes a good system to make an informed decision on which one to buy. CUB, a manufacturer of ADAS products, is an example of a rep-

Dardashti Gaming Chair Debuts from Atlantic Meet the Dardashti Gaming Chair. Atlantic’s award-winning, world-class car seat designer utilized his 25 years of experience to create a commercial grade, next-gen gaming chair. Inspired by today’s high-end performance vehicles, the goal was to provide the highest design value considering comfort, performance and aesthetics. Start with a solid steel frame atop a nylon five-star performance base. Add sports car inspired cold-cured foam bucket seats and meticulously cover with deluxe PU leather. Unlike entry level gaming chairs with pillows, integrate a dynamic 2-inch lumbar curve support and an oversized headrest, both with

cold-cured foam cushions. Design the component parts to comfortably support 350 pounds. The result is a commercial grade gaming chair designed for long gaming sessions that is built to last and backed by a three-year warranty. Optimum ergonomics result in a superior, comfort-first design. Coldcured foam cushioned seat, chair back, lumbar and head rest cradle the occupant, adjusting to body movement. The high density cold-cured foam has air pockets placed throughout the cushion, enhancing comfort and performance. The eightway adjustable, cushioned arm rests are designed to provide ultimate long-term comfort. With four inches of travel, arm

Innovative Automotive Accessories from WeatherTech For the past 30 years, WeatherTech® has provided consumers with cutting-edge, high-quality products that are designed to protect their vehicles. From the company’s infamous FloorLiners and Cargo Liners to the BumpStep® and no-drill MudFlaps, WeatherTech has your vehicle covered inside and out. Driven by creativity and innovation, WeatherTech continuously develops new automotive accessories that appeal to a wide variety of consumers. For example, the new Under Seat Storage System

allows you to stay organized with a custom-fit solution that fits underneath the rear bench seat of select pickup truck models. Designed to fit the exact contours of your vehicle and equipped with built-in dividers to prevent cargo from shifting, this system installs in minutes by simply securing into place with a buckle and strap. Made in America from the highest quality materials, the Under Seat Storage System offers the durability and dependability for which WeatherTech products are well known.

used to easily view and transfer your recorded footage via dash cam straight to your smartphone. This eliminates the hassle of having to physically take out the microSD card each time and inserting it into your PC to view your footage; now everything can be simply be done at your fingertips. Using GPS logging will track the speed and all the routes that have been driven. To promote better driving habits, driver assist features include a front collision warning system, lane departure warning system, and stop and go. The built-in G-sensor will lock onto

emergency files if it senses a collision; users won’t need to worry about files being recorded over or running out of space. A 16GB microSD card is included within the package, so you’ll be set to install and capture everything that unfolds on the road. With clear-cut 4K recordings, you won’t need to worry about what really happened in the case of an accident. Be prepared and ready to drive with peace of mind.

utable brand that has not only desirable features and performance, but some of the best quality in the industry. CUB is not only ISO9001 certified, but its manufacturing is IATF16949 certified as well. This means that the manufacturing is qualified enough to deliver to automakers and top tier clients. Its products are engineered to conform to established international standards so that you can trust that they work like you expect them to. For example, its BSD systems conform to the ISO17387 standards, which gives you the confidence you need when changing lanes. Not all BSD systems are created equal. It’s important to understand some of the technical terms being used and know what it is that you’re getting. When comparing and selecting a system, you should know what classification system

it is. A type I system according to the ISO17387 standard is intended to provide a warning for vehicles that are in the adjacent zone coverage. This provides a blind spot warning. A type II system is intended to provide a warning for vehicles that are approaching. This provides warnings for vehicles traveling at a higher speed. A type III system is one that combines both type I and II together for complete coverage and offers complete lane change warning. Typically, lower priced systems are not type III systems, which is what is used on original equipment systems today. Make good decisions by being informed. A copy of the ISO 17387 document can be obtained online for instant download.

rests can be lowered out of the elbow zone or raised up for perfect support. Gamers can quickly recline up to 185 degrees to relieve stress during long sessions. Designed to accommodate all users, back tension and height are adjustable. The chair aesthetics are striking from afar to close up, top to bottom or an all-around 360 view; its geometric patterns, sleek silhouette and lean curves are inviting. The sporty seat and chair back are covered with deluxe PU leather accented with bold colored diamond stitching with matching carbon fiber accent bolsters and rear piping. Gamers will appreciate the beautifully debossed and molded logo graphics and hollow car wheel influenced casters. This system will not crack, break or warp even in the most extreme of temperatures. WeatherTech always has an eye on consumer needs and is repeatedly looking to introduce new solutions and evolve existing ones in the marketplace. That’s why WeatherTech launched new CupFone™ with Extension earlier this year. As with CupFone, it conveniently fits in virtually any vehicle’s cupholder but offers an even greater range of motion for increased visibility and accessibility. The extension allows your mobile phone to be raised four inches higher and tilted four inches forward

For more information, stop by the Upper Level of Sands Expo Hall, booth #42967 or email marketing@mygekogear.com.

For more information, visit booth #8522 in the North Hall.

Offered in five racing inspired accent colors, enthusiasts can choose from bold Neon Green, Cobalt Blue, Racing Yellow or Ruby Red as well as Graphite. The Dardashti Gaming Chair offers more built-in features than any other chair in its class. Its sophisticated design features redefine the gaming chair category, melding style and durability. Distinct bold graphics enhance the sporty accented colors and design. The suggested retail is $349.99 with Q2, 2020 availability.

For more information, visit www.the atlanticstore.com/gaming-chair or stop by Atlantic at booth #21633 in LVCC South Hall 1 to experience this commercial grade gaming chair first hand. or backward so that you can find the optimal position from which to view your screen. In this way, you can more easily and comfortably keep your eyes on the road and hands on the wheel, all while staying safely connected when driving. From concept to consumer, WeatherTech has long been recognized by automotive enthusiasts as a manufacturer of accessories of unparalleled quality. Learn how you can make as much as $100,000 incremental net profit annually by carrying WeatherTech products at your location.

For more information, go to www .weathertechwholesale.com.

Monday, January 6, 2020

ASHA Helps Parents Manage Technology Use An interview with Joseph Cerquone, Director of Public Relations, American Speech-Language-Hearing Association.

CEDN: The American-SpeechLanguage-Association (ASHA) has been exhibiting annually at CES for more than a decade. In your view, what major changes have occurred with respect to safe and healthy usage of popular technology?

JC: There has been considerable change. When we first exhibited, personal digital technology was still very novel. It was all about using and enjoying the devices without much thought given to the impact of unsafe behavior, and how it could negatively affect hearing and speech. In fact, a lot of users probably didn’t even know that how they were using the devices was unsafe. In those days, ASHA was one of the

very few voices raising concern. Now, not only has the number of concerned groups increased, but also the number of individuals, including parents, educators and CES attendees themselves. Our polling of them shows them to be pretty conservative about popular tech use. For example, according to one poll of 200 attendees to CES 2018, almost 70 percent said children should not have their own personal technology devices until age 10 or older; nearly one-third (30 percent) said children should not use popular tech devices until age 10 or older. Today, there is greater awareness of some of the potential risks involved in unsafe use of popular technology. Yet, one need not look any further than a World Health Organization (WHO) estimate to understand that more awareness is critically important. According to WHO, unsafe use of what they refer to as

Move Marketing Forward with Innovations from USPS In the past, marketers targeted broad demographics, blanketing them with their brand messaging and hoping for conversions. More recently, digital retargeting technology has taken over, allowing marketers to precisely reach interested shoppers with effective messages at optimal times. Consumers, however, have evolved beyond these methods. A report from eMarketer found that one in four U.S. internet users have ad-blocking services in place, helping them ignore digitally retargeted messages. A number of marketing innovations – some of which were developed by the U.S. Postal Service®v – are helping businesses reach qualified customers in a meaningful and memorable way by using data intelligence. These four innovations blend the

precision and power of digital media with the effectiveness of physical mail:

Retargeted Direct Mail Incorporate retargeting into direct mail to rekindle a customer’s interest in a less invasive manner that spans multiple channels. Using programmatic algorithms and machine learning, retargeted direct mail gives a business the opportunity to send simple, personalized mail to a customer based on the customer’s interactions online. The targeting message is timely, too, typically arriving within 24 to 48 hours of their initial action. Informed Delivery® Turn a standard direct mail campaign into an interactive omni-channel one. The Informed Delivery feature lets users preview their mail before it arrives in an

Trinseo Bio-Based and Recycled Materials Target Customers’ Sustainability Goals A trip to most any technology event highlights the leadership role that the consumer electronics industry has played in product innovation and also its influence on other industry sectors including automotive, medical devices and home appliances. Now it’s being recognized as a true leader in sustainable solutions – supporting the growing need to protect the environment and preserve our scarce resources. Trinseo, a global manufacturer of plastics and sustainable solutions, is taking a leadership role as well by not only providing bioplastic alternatives to petroleum-based materials but offering a range of recycled content-containing resins. These materials are appropriate for a wide range of consumer electronic applications ranging from portable device

housings to connected home appliances to fitness wristband trackers to accessories and parts.

Trinseo and Bioplastics With more than 60 years of experience in customized thermoplastic compounds and elastomers, Trinseo’s bio-based thermoplastic product families APILON™ 52 BIO and APIGO™ BIO can be found in a wide range of applications and can contribute to a reduction in CO2 and other greenhouse gas emissions compared to fossil-based plastics. Traditional plastics are derived from petroleum or natural gas while bio-based plastics are, to a varying degree, derived from renewable biomass sources such as cornstarch, sugarcane, sugar beet, cellulose or vegetable oils.

Consumer Electronics Daily News personal audio devices is contributing to 1.1 billion young people worldwide being at risk of acquiring noise-induced hearing loss.

CEDN: What is behind the concern?

JC: On the hearing side, repeated use of popular tech for extended periods at high volume – a usage habit that polling has consistently shown to be widespread – can result in noise-induced hearing loss, an irreversible condition. Otherwise, as very young children have come to be tech users, a newer worry has arisen about the impact of that usage on the development of their speech and language skills. Engagement in conversation – a proven and critical way of fostering that development – may be taking a back seat to tech use. When we did national polling of parents of children 08, they reported a lessening in conversation at home. In short, a portion of the public may email, app or online dashboard. In the preview, consumers also gain access to digital ridealong content that drives them to a company’s website or other digital channel. These users then have multiple distinct opportunities to take action – from their inbox to their mailbox.

Informed Visibility® Coordinate campaign efforts and enable synchronicity between digital and physical efforts by leveraging near-real time tracking for mail deliveries. The Informed Visibility feature offers tracking data that marketers can use to sync digital campaigns (such as banners, social ads, emails and more) with their mail campaigns. This way, they can reconnect with consumers shortly after they receive a physical mailpiece. Aligning campaigns across multiple channels helps businesses reach prospects at the right time and frequency The company’s portfolio includes soft and rigid grades. The broad range of properties available make these polymers and compounds ideal for a variety of applications needing various degrees of hardness, resistance to oil, grease, chemicals and temperatures, as well as colorability and recyclability.

Trinseo and Recycled Materials Since its start with post-consumer recycled (PCR) materials nearly a decade ago, Trinseo has overcome numerous challenges such as PCR feedstock availability, reliable sourcing and ways to balance material performance properties to ensure the integrity of end-use applications. These materials – Trinseo’s ECO grades – combine virgin content and PCR (plastic scrap or waste from consumer applications that is reclaimed, reprocessed and used again in new applications) to achieve the exact properties

eventually acquire hearing loss or experience stunted speech and language skills – conditions that can hinder one in key respects academically, in the world of work and socially, and harm one’s quality of life overall. CEDN: Why should CES attendees stop by the ASHA booth?

JC: No doubt there is overlap between the public we have polled over the years and the customers or potential customers of companies here at CES. The polling shows many parents struggle managing their children’s popular technology use. ASHA offers informed, practical, easyto-implement guidance that can help with that management as it promotes health and safety. We invite attendees to learn more at ASHA’s booth. For more information, go to www.asha.org, email pr@asha.org or stop by booth #45226 at Sands Expo. for optimal conversion.

Digitally Enhanced Mail Add a digital layer to a physical direct mailpiece to spark curiosity and lead prospective customers directly to a business’s digital channels. Using scannable QR codes, connected NFC chips or technology like augmented or virtual reality, businesses can add a layer of interest to physical mail that draws in a consumer. On top of that, each of these can then lead a recipient to a specific digital channel where they can continue to interact with the brand. As modern marketing moves and changes, businesses can benefit from thoughtful and creative campaign elements. These innovations can help power successful omni-channel campaigns and prepare marketers for what’s next. Learn more about delivering innovation by visiting USPS at CES. For more information, go to www.usps.com or stop by booth #30742.

needed for an application. In fact, the company is able to create a material with up to 95 percent recycled content. This includes ultra-bright white and transparent options – both difficult to achieve with material other than virgin content. Over the years, Trinseo has seen that some applications are appropriate for recycled content and some are not. For example, industries that are highly regulated or have strict requirements have limitations due to the variability in recycled resin content and the potential impact on material performance properties. Trinseo, with its a unique blend of traditional rigid and soft touch, its sustainable materials platforms and solution orientation is positioned to offer creative solutions to help customers achieve their sustainability objectives. To learn more, visit www.trinseo.com.

Monday, January 6, 2020

Consumer Electronics Daily News

Lock’er Down Security Products Driven by the need for secure storage in a vehicle, Lock’er Down® was created. Although other products were available for some applications, none met the company’s standards. It wanted to build a product that was both secure and sleek. Each product it has designed had to meet its strict standards, including: made from tough 12 gauge domestic steel; has a secure locking mechanism; looks like it was installed on the factory assembly Accenture (Cont’d. from p. 1)

Many businesses are thinking about the practical strategies that allow them to make the most of the newly emerging 5G opportunities across industries, the obstacles to overcome for the market to flourish, and the roadmaps and core capabilities needed to turn 5G opportunities into value and profit.

The Future of Mobility and Profitability Autonomous driving is at a crucial turning point. The euphoria towards commercializing fully self-driving vehicles has diminished for the nearMultiTech (Cont’d. from p. 1)

student named Raghu Sharma hoped to attend graduate school in the U.S. “My father was accepted at several Ivy League schools as well as the University of Minnesota,” revealed Matt Sharma, who is responsible for strategic alliances at MultiTech. “But Minnesota offered him a paid teaching assistant job – and since he was poor, that settled it.” Dr. Sharma’s Minnesota connections were life-changing. In 1968, after hearing about an FCC ruling opening access to AT&T phone lines, he bought supplies and headed to a student lab to design an Komoniwana (Cont’d. from p. 1)

Chocolate Malt and Strawberry Shake and new favorites such as Madagascar Vanilla Bean Shake & Frozen Coffee Bean Frappé are just some of the flaPollution Control Products (Cont’d. from p. 1)

unit and the remote are IP66 certified, SecuGen (Cont’d. from p. 4)

Board Computer that contains a 1 GHz CPU, a fully programmable Linux system, SecuGen’s fingerprint matching SDK, and OpenSSL Cryptographic libraries. The template extraction and matching algorithms that run on the device are NIST MINEX certified. All of this power and functionality is packed into an ultra-compact profile that has defied our old model of a sensor and a separate board running the extraction and matching algorithms. Being able to ASHA (Cont’d. from p. 4)

includes usage warnings, tracking information and options for limiting volume levels. The recommendations would also

line; simple DIY installation; has a lifetime warranty; and made in the USA. Lock’er Down is a family owned and run business based in San Antonio, Texas. It is 100 percent dedicated to providing the highest quality products at a reasonable price and the highest level of customer service. Lock’er Down not only build safes for the console, it builds many long gun safes for sportsmen (and women). Some customers include I.C.E.,

term. Without a clear outlook on the future of autonomous driving, and if or how it would impact traffic congestion and vehicle emissions, the fundamental question has shifted from “How fast can we do it?” to “How can we get there?” Companies are starting to think about new approaches to autonomous driving and pathways toward new, sustainable and profitable mobility systems of the future. As many global consumers are moving away from owning cars and moving toward new trends like car-sharing and ride-hailing, car manufacturers are looking at shifting their business models from pure car manufacturers to

acoustic coupler. In 1970, he sold his first coupler to university professor/inventor Dr. Otto Schmitt for $300. MultiTech was born. During the 1970s, MultiTech developed modems for Tele-Terminals, Inc. and outgrew its first two facilities. By 1979, MultiTech had launched a microcomputer and reached $1 million in sales. In 1992, MultiTech sold its one millionth modem. In 2002, MultiTech received Inc. Magazine’s Most Innovative Company Award; in 2003, it introduced its first cellular modems. But in the midst of this momentum, Dr. Sharma was diagnosed with cancer.

vors available, with many more to come. Komoniwana is simple to prepare – just add 4 ounces of water, one singleserve packet, 16 ounces of ice and blend until smooth, utilizing the Blendtec®

making them equally ideal for powersports and marine applications. This is the first solution of its kind that allows unite all the parts of the OEM sensor and shrink them into one very small sensor and at the same time embedding an open Linux development environment makes this product unique in the industry.

What does this mean for OEMs? We have for many years focused exclusively on delivering to our OEM partners the tools they need to compete successfully in this highly competitive industry and are pleased to continue to deliver world class OEM sensors. Coupling our high quality, rugged optical fingerprint

have safe listening information appear in advertising and on external product packaging and manufacturers’ websites. These WHO recommendations represent a global attempt to mitigate the

the U.S. Marshal Service, U.S. Coastguard, United States Postal Service, along with many state and local law enforcement agencies. It has been manufacturing safes for over eight years and it is constantly looking for ways to improve its products. In 2018, it introduced the EXxtreme Console Safe® and won runner-up for best new interior product and a Global Media Award. This new safe is far providers of mobility services.

Responsible Business with Consumers’ Emotional Data Consumer devices have become more sophisticated, and we are starting to see capabilities to collect and analyze data such as facial expressions and tone of voice. This ‘emotional data’ means companies can connect with customers on a much deeper, more personal level, creating new value propositions and opportunities to innovate and grow. But emotional data will test corporations with a deeper set of challenges that require responsible actions. Emotional data will challenge com-

He died in 2007. Patricia Sharma succeeded her husband as Chief Executive Officer (later transitioning to Chairman) as the company rallied around the founder’s focus on service and quality. Since then, new products have included solutions for cloud-based devices, IoT programs for universities, and LoRA® technology for low-cost, long range wireless monitoring. Always ahead of the technology curve, it started shipping CBRS to Ethernet bridge devices and routers for private LTE networks in September 2019. A great place to work, with an averStealth 885 Blender that UFG provides through the program with your initial order. Each packet makes one 16-ounce finished beverage. Flavor offerings are conveniently packed in 25-count cases, including Komoniwana branded cups complete audio control without requiring the dash to be altered, making it one of the most sought-after solutions for sensors that SecuGen is known for, with a sophisticated development platform, the BDP represents a giant leap forward in OEM fingerprint technology.

risk of unsafe popular tech use. You can be part of it by joining ASHA’s Healthy Communication & Popular Technology Initiative at www.communicationand tech.org. Stop by the ASHA booth to

stronger than any other product in this industry. See recent Trust Pilot reviews to read what happy customers are saying. Conveniently located in San Antonio, Texas, Lock’er Down ships to all 50 states and Canada. Security You Need, Quality You Deserve®.

For more information, go to www .lockerdown.com.

panies because reading people’s emotions is a delicate business. Emotions are highly personal, and users will have concerns about privacy invasion, security breaches, emotional manipulation and bias. Responsible business practices must be part and parcel of the data privacy issue – a main concern for consumers in this digital age. Acting as a responsible business will require companies to address a wider set of stakeholders on this topic, including customers, ecosystem partners, employees, policy makers, shareholders and potentially others.

Learn more at www.accenture.com.

age tenure of 16 years, many of its employees are long-term contributors with loads of industry expertise, which Matt Sharma believes is key to MultiTech’s success. “The employees have and always will be the key to MultiTech’s growth,” he says. MultiTech kicks off its 50 Year Celebration this week, with events throughout 2020. To join the fun, visit the IoT Infrastructure Pavilion at CES Tech East, booth #2609. For more information, go to www.multi tech.com or stop by booth #2609. with dome lids. This eliminates the need for additional SKUs and inventory space.

For more information, visit www .komoniwana.com.

classic cars and custom builds that don’t want a physical radio to distract from the vehicle’s appearance. sors, biometric software and developer kits. SecuGen products are used by financial, medical, government, educational and corporate institutions and are sold through an extensive network of reseller partners including original equipment manufacturers, independent software vendors and system integrators in North America, Latin America, Africa, Middle East, Europe and Asia. For more information, go to www.secugen .com or email sales@secugen.com.

learn more.

For more information, go to www.asha.org, email pr@asha.org or stop by booth #45226 at Sands Expo.