OTC Beauty Magazine | November 2023 by OTC Beauty

November 2023 | $6.00

Skincare and Cosmetics Edition

SCAN ME

Industry Icon: Getting to know Jack Sammons The Art of Visual Merchandising

The Top Skincare Trends

OTC Beauty Magazine November 2023

November 2023

IN EVERY ISSUE

EDITOR’S LETTER

EXPERT ADVICE

Successful Holiday Planning

Strategies for Maximizing Holiday Revenue

MARKETPLACE

TOP FIVE

Prioritizing Quality

Top Trends

OTC BOOK CLUB

c o n t e n ts 26 44 58 84

INDUSTRY ICON

Jack Sammons

INDUSTRY NEWS

BEAUTY AMBASSADOR

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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BUSINESS TIPS

Radiant Skincare: The Top Skincare Trends and Statistics for Beauty Supply Owners In the ever-evolving world of beauty and skincare, staying ahead of the curve is essential for beauty supply store owners. 2023 represented a new era of skincare trends and statistics, offering exciting opportunities for business growth and customer satisfaction.

BUSINESS TIPS

Cosmetic Industry Insights: Tips on success for an ever-changing landscape In the dynamic world of cosmetics, staying informed about the latest trends and statistics is paramount for beauty supply store owners. By recognizing the trends and statistics in popular cosmetic categories, such as skincare, clean makeup, bold lip colors, fragrances, and nail care products, beauty supply owners can ensure their businesses are wellprepared to meet consumer demands and remain successful in this ever-changing landscape.

OTC Beauty Magazine November 2023

KNOWLEDGE TO KNOW

The Art of Visual Merchandising: Boosting Cosmetic Sales in Your Store By Dr. Shanessa Fenner

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OTC Beauty Magazine November 2023

CEO: Ann Jhin Editor: Allyson Leak Art Director: Sam Choi Advertising Manager: Candace Smith Arabic Translator: Laura Albast Columnists: Lafayette Jones, Edward Murawski

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OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. OTC Beauty magazine is published monthly by Jinny Corp. Postage paid at Auburn, AL and at additional mailing offices. Reproduction in whole or in part of any text, photographs or illustrations without written permission from a staff member is strictly prohibited.

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OTC Beauty Magazine November 2023

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EDITOR’S LETTER

Successful Holiday Planning As we stand on the cusp of a new season, it’s the ideal moment not only to revel in the magic of this time of year but also to embrace the opportunity to offer your customers the latest in skincare, cosmetics, and beauty.

In this edition, we spotlight brands and products known for their unwavering commitment to excellence, as well as trends and customer favorites. We touch on ways you can tailor your inventory to cater to the diverse preferences of your valued customers.

When it comes to skincare and cosmetics, today’s consumers are increasingly discerning in their product choices, actively seeking out clean, cruelty-free, and eco-friendly options. Consider curating a selection of products that align with these values. Personalized beauty experiences are gaining momentum, with many customers seeking expert advice. Consider starting partnerships with local beauty experts to provide personalized guidance, events, and consultations, either in-store or through your website.

Check out our feature articles: “The Green Wave Sweeping the Beauty Industry” on page 58, “Strategies for Maximizing Holiday Revenue,” on page 10, and “Radiant Skincare: The Top Skincare Trends” on page 20. Additionally, in our feature, “Industry Icon,” we chat with Mr. Jack Sammons, the accomplished president of Ampro, to talk about his successful journey.

The beauty supply industry thrives on collaboration. We are excited to continue this journey alongside you, and we deeply appreciate your commitment to upholding the highest standards of beauty excellence.

Warmest Regards,

Allyson Leak EDITOR

OTC Beauty Magazine November 2023

EXPERT ADVICE BY ALLYSON LEAK

STRATEGIES FOR

MAXIMIZING HOLIDAY REVENUE As the year draws to a close, successfully navigating holiday sales requires careful planning, a well-thought-out strategy, and the ability to adapt to ever-changing consumer demands. Here are

Trend

some tips for helping the year-end rush run smoothly.

Analysis: Stay

up-to-date with beauty trends and

taffing for Success

stock products that align with the latest trends to attract

Proper staffing is essential to keep your store running

trend-conscious shoppers.

smoothly. Holiday Bundles: Curate holiday-themed bundles because these can

Plan Ahead: Take a look at your historical data and expected sales so

be great gifts and encourage customers to purchase more items at

you can start forecasting to see if you will need extra staff to handle the

once.

holiday rush.

Training: Friendly and knowledgeable staff is important for a successful sales season. Make sure your team is knowledgeable about your product offerings, customer service policies, and handling peak-hour situations.

ffective Marketing Strategies Effective marketing can drive traffic to your store and encourage repeat business.

Festive Visual Displays: Create eye-catching, holiday-themed Flexible Scheduling: It’s important to let all staff know in advance that

displays in your store to capture the holiday spirit. Use festive

holiday hours may be flexible to ensure sufficient coverage during busy

decorations and signage to draw customers in.

periods.

Holiday Promotions: Offer special promotions via social media,

trategic Product Selection

in-store, and email campaigns with discounts and consider loyalty

Choosing the right products to stock is essential for year-end

programs to incentivize repeat visits.

success. Email Campaigns: Send regular newsletters with exclusive holiday

Limited Edition Items: Another way to drive sales is to partner with

deals and gift guides. Personalize these emails based on customer

brands that offer limited-edition holiday products.

preferences.

OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

BUSINESS TIPS

RADIANT

SKINCARE: THE TOP SKINCARE TRENDS AND STATISTICS FOR BEAUTY SUPPLY OWNERS

OTC Beauty Magazine November 2023

n the ever-evolving world of beauty and skincare, staying ahead of the curve is essential for beauty supply store owners. 2023 represented a new era of skincare trends and statistics, offering exciting opportunities for business growth and customer satisfaction.

OTC Beauty Magazine November 2023

As a beauty supply store owner, staying informed about these top skincare trends and statistics can help you make informed decisions about the products you stock and the services you offer. It’s important to embrace

DIGITAL SHOPPING EXPERIENCES TO MEET THE DEMANDS OF TODAY’S BEAUTY-CONSCIOUS CONSUMERS AND ENSURE THE SUCCESS OF YOUR BUSINESS IN THE YEARS TO COME.

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CBD-Infused Skincare:

clean and sustainable beauty, customization,

CBD-infused skincare products have gained

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Customized Skincare: Personalization is the name of the game in skincare. The days of one-size-fits-all

THE TIPS: Clean and Sustainable Beauty: One of the most significant skincare trends this year revolved around clean

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OTC Beauty Magazine November 2023

calming properties. Stocking CBD-infused products can differentiate your beauty supply store and cater to the growing demand for skin relief from issues such as redness, acne, and irritation.

Digital Beauty Shopping: E-commerce and digital shopping experiences are reshaping how customers buy skincare products. Establish a robust online presence

Advanced Anti-Aging Solutions: The quest for youthful and radiant skin remains a constant demand. Beauty supply owners should invest in advanced anti-aging products, including serums, creams, and devices that target signs of aging. Seek out

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OTC Beauty Magazine November 2023

SKINCARE INSIGHTS:

of wellness-driven beauty. Customers are

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The rise of personalized skincare is

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evident, with 63% of consumers prefer

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CAGR from 2021 to 2028, reaching $1.7

supply owners to align with these values.

a sense of belonging and shared beauty

billion.

and

environmentally

journeys.

•

The CBD-infused skincare market is

Online sales of beauty and skincare products are projected to represent 48%

Personalized Connections: The rise

•

Market research suggests that the global

of total sales by 2025, underscoring the

products; it’s about forging a personal

clean beauty market will reach $48.04

importance of a robust digital presence.

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of 5.1% from 2020 to 2027.

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OTC Beauty Magazine November 2023

INDUSTRY ICON BY ALLYSON LEAK

Leading with Purpose: An Exclusive Interview with Industry Icon

JACK SAMMONS PRESIDENT OF AMPRO INDUSTRIES

OTC: I like to start interviews with a check-in word to see how your day is going. If you had to come up with a word for today, what would it be? Mr. Sammon’s: For today, well, I would say productive.

OTC: Nice, I had a productive day, too. It’s been very calm. You have been at Ampro for almost 25 years. What initially inspired you to join the beauty and hair care industry?

Mr. Sammons: Well, frankly, I was appointed by a court to try and straighten out a company that was in a challenged time. We were able to get everything straight and back on track, put it in a growth mode, and make it financially sound. We developed systems like any other business to ensure its continued success. When I arrived, I was probably the least qualified person in America to run a business like this. I didn’t know a relaxer kit from a first aid kit (laughs). OTC: How did you learn about the industry?

Mr. Sammons: I was fortunate that one of my good friends was friends with Mr. Tae Jhin, and this fellow and I, we both had an office and law firm here in Memphis. When the judge called me and told me that he wanted to appoint me custodian to run this company I was like “Okay, I will call you back.” I walked across the hall and asked a friend of mine, Mike Pietrangelo. I said, “Mike, do you know anything about ethnic hair care?” and he looked up at me and said, “Well, you might consider me a world expert.” Well, he had been the president of Schering-Plough, which owned several brands like Sulphur 8. Then, after he retired from Schering-Plough, the Johnson family hired him to be a consultant in Chicago with Johnson products. He commuted to Memphis on Mondays and Fridays, so he said, “I need to take you to Chicago to meet Mr. Tae Jhin, the recognized leader in the industry.” There was another fellow who had worked for Mike at Johnson Products named Tom Polke. Mr. Jhin was crazy about Tom. He just always enjoyed seeing Tom. So me, Tom, and Mike visited Mr. Jhin. Mr. Jhin was busy, but he just put everything on pause and talked to us for hours 26

OTC Beauty Magazine November 2023

With a rich and illustrious biography marked by decades of achievement and community stewardship, Jack Sammons epitomizes the essence of a true visionary. He has been President of Ampro Industries, a leading global manufacturer of ethnic hair care products, for over twenty years and serves as General Chairman of the FedEx St. Jude Championship. The FedEx St. Jude Championship is a premier golf tournament that embodies the spirit of excellence, sportsmanship, and community engagement. Supported by FedEx and St. Jude Children’s Research Hospital, the event has evolved over the years to become a symbol of sporting excellence and charitable impact by raising funds to support the lifesaving mission of St. Jude while showcasing world-class golf talent. Check out our interview, where Mr. Sammons shares his journey to Ampro, his love for family, friends, and philanthropy.

about what was happening in the business. They were dropping names of people and products I had never heard of. I was taking notes like I was a court reporter. I was determined to learn. Mr. Jhin asked me, “What are you doing over there?” I said, “Mr Jhin, I’m sorry, I don’t know a lot. I’m intellectually curious. I want to learn as much as I can and do the best job I can.” He said, “Son, if you want to learn about this business, you need to stick with me for a while.” I looked at him inquisitively, like, “What do you mean? “. And he said, “You just stay here and let these boys go home, and you stay with me for a few weeks, and I will teach you what’s going on. OTC: Wow! It is amazing that he was willing to be your mentor, and he had just met you. Were you prepared to stay longer?

Mr. Sammons: I didn’t have two weeks worth of clothes with me. I just said that I had intended to spend one night in Chicago. So my friends left, and I stayed there with Mr. Jhin for two weeks, and he went to work early. I mean, that gentleman was a hard worker. He went to work early and left late. He couldn’t have been a better friend and mentor for me. I mean, I was learning from the master. He was so frank and open with everything, and I got a master’s degree in ethnic hair care products in two weeks from Mr. Tae Jhin. I suspect that there are not many people in the world who could say that, but I wouldn’t be here today had it not been for Mr. Jhin. A few years later, my wife Jennifer and I went to Jamaica with Mr Jhin and Mrs. Jhin and Eddie. Jinny had an event in Jamaica. We all went together and stayed at a nice hotel and just had a great time and celebrated our friendship. And when we got back home, Mr. Jhin found out he was sick. Sadly, a few months later, he passed.

OTC: Mr. Tae Jhin left behind such a beautiful legacy. Are there any other memories that stand out to you that you shared before his passing?

Mr. Sammons: One of the things he told me when I visited him was, “I helped you, I want you to help my boy,” talking about Eddie and Eddie didn’t need a lot of help. Eddie was already in fifth gear overdrive. He was highly energetic, highly intelligent, and a great strategic thinker for a businessman. So Eddie and his whole family are dear friends, and when I tell people I am honored to be friends with the Jhin family, it has nothing to do with the business. You know businesses come and go, but lifetime friendships like that are indeed rare. They are all authentic friends of mine, and it’s one of the great treasures of my life. OTC: What was the road ahead for Ampro after your master class with Mr. Tae Jhin?

Mr. Sammons: Ampro didn’t just take off like a rocket; we just had steady growth, and in the last five years or so, it’s been a meteoric rise; we have grown significantly. We have this huge plant, a new factory in Memphis in an old industrial area that had yet to see new investment in half a century. And our neighborhood is emblematic of the Ampro customer base. It is men and women of color, and we stuck our flag in the ground and said, “Hey, we are gonna do our part to help turn this neighborhood around, and we’ve hired people close to our plant. We feed them lunch every day. In a competitive labor market nowadays, you look for an angle. During COVID, we began to feed everybody every day because we didn’t want them to leave. We thought if they left at lunch, the odds of them getting sick increased, so we wanted them to hang tight [and be safe]. We had restaurants around town that were really struggling during COVID, so the second benefit of that is that we were able to help local restaurants by giving them large catering orders. We used a different restaurant every day of the week. It was good to be able to help the restaurant and help our people. OTC: I’ve read that you are actively involved in the community. Please share a little about your experience outside of Ampro.

Mr. Sammons: I was an elected official here in Memphis for 25 years and also served as the deputy mayor here twice. They call it the Chief Administrative Officer, and that’s the guy that runs the city. In addition to that, much like my deal at Ampro, I’m the general chairman of this PGA Tour Golf event, this golf tournament in Memphis that benefits the St. Jude Children’s Research Hospital, which is funded right here in Memphis. I took that appointment, a volunteer job, when I decided to retire from politics. My uncle is the founder of FedEx, and he called me and asked me, “Jack, what are you gonna do with your time now that you’re out of politics?” I said, “Uncle Fred, all my friends, including my brother, play golf, and in playing golf, they get to travel and go to these wonderful golf courses around the world and enjoy each other. I’ve never had that opportunity because I’ve been going to committee meetings in city hall,” He laughed, and he is not a golfer. He is a world-class businessman. And he just shook his head. But he said, “Look, our company is very involved in golf, and I’d like to see you get involved with the local tournament here in Memphis. So he put me on the board, and within a year, they made me the chairman,

and I didn’t even play golf at the time. It’s not so much about golf it’s about relationships and it’s about earning the trust of other people to invest their charity dollars in your event. OTC: What positive impact do you feel the FedEx St Jude Championship has made?

Mr. Sammon’s: Golf is such a wonderful tool for humanity to find common ground, enjoy each other’s company, and get a little exercise. It checks a lot of boxes, and it’s fun. I am a decent player, but nobody gets too excited when they find out I am on their team (laughs). This will be my 14th tournament, and we have raised, not including this past year, over 75 million dollars for the hospital. The hospital treats the sickest kids in the world for free. When the Ukraine war broke out, there were a lot of children there who were being treated for cancer, and St. Jude sent large jets to Poland. They escorted these kids out of Ukraine and flew them to Memphis, and so many of them are doing great and have been treated here at the hospital; it’s really a blessing. It’s been one of the joys of my life to lead our group of 1750 volunteers, which is like a second family to me. When I took over the tournament, much like when I took over Ampro, we weren’t exactly the leader of the clubhouse. We were in bad shape, but now we are in the first round of the FedEx Cup playoffs. Our purse is 20 million dollars, and we have very high TV ratings and are seen all over the globe. So, it’s been quite a blessing for me, and I have met so many fine people who give up two weeks of their vacation time and volunteer to work in this golf tournament. It’s a passion for so many people, and we bring some of the children out there, and they meet the golfers. The golfers love interacting with the kids.

The story of St. Jude is that Danny Thomas, a famous actor from the 1960s, prayed to St. Jude, the patron saint of lost causes. His career was going nowhere, and he prayed to St. Jude, saying, “If you will just give me a break and I make it someday, I will take [a portion] of the money I’ve made and build a shrine to you.” He OTC Beauty Magazine November 2023

INDUSTRY ICON ended up having a gig in New York City, and a big storm came through. None of the other folks who were supposed to be on stage that night were able to make it, so he ended up being the whole show and in the audience was a talent scout from CBS who gave him a pilot, and it turned into a full-time show and he ended up being a big-time producer and actor and made a fortune. At some point, he goes to the Catholic bishop in New York. He says, “Alright, I made this commitment; what should I do? Actually, it was the cardinal that said, you need to go to Memphis and build a children’s hospital. He said, “Why Memphis?” and the cardinal said, “That’s the first city that I was assigned to as a young priest, and he said there are some fine people in that town that will help you. Memphis, at the time, was a segregated city, and he said, “You can play a big role in helping to heal the wounds of segregation in the South.” The architect Paul Williams, who designed the original St. Jude Hospital was an African American. When he first came to Memphis, he couldn’t stay at the fancy hotels, and that changed rapidly. The architect also designed the dining area where people eat at St. Jude and it is not a separate one for patients or scientists; he put them all in there together. It’s great to go in there and see Nobel prize-winning scientists sitting next to the fundraisers and patients and their families]. The Gallup poll did a story not too long ago, saying that St. Jude was the most recognized charitable cause in the world. We think our golf tournament has helped make St. Jude America’s Charity, and our goal is to make it the world’s charity. OTC: What Danny Thomas did was phenomenal. Is Ampro also involved in giving back?

Mr. Sammon’s: Well, Danny Thomas’s theory was that no child should die in the dawn of their life, and we’re not gonna quit until that’s all behind us. The hospital is also very involved in sickle cell research, which is relevant to Ampro and our customers. Ampro puts the St. Jude logo on the jar of every product we make, so if you see a jar of Pro Styl gel or Shine ‘n Jam, you see the St. Jude logo on our jar. It’s an effort for us to help spread the word. Maybe a child’s life could be saved because of some of our efforts, and the Rudner family, the owners of Ampro, are also very generous; they make a generous donation every year. There is a synergy of concentric circles that all started with Tae Jhin and me and St. Jude and the Rudner family and Ampro products and Eddie and I, and now his sons and the rest of his family. It brought us all closer. OTC: It sounds like you have had such rich experiences. How do you balance your personal and business life?

Mr. Sammons: Truth be known, I probably do a poor job with all of it, but nowadays, I love to play golf. I used to play tennis, which is my exercise, and we’ve got a plant that is many acres of ground, and I am walking that thing all day long from one end to the other, and that has become my exercise these days. My wife and I have been married for 33 years, and we have two kids, and my daughter is getting married soon. Work-life balance is a tough thing, but every hour we get is truly a blessing, and I don’t sleep that much because I want to take advantage of every minute of the day. I like the quote by Hubert Humphrey, former vice president of the United States, who said, “Life is to be enjoyed, not endured.” I really try to live that. You know work is work, but work is like a holiday because if you enjoy it, it’s not work. It gets more complex as the business grows, but running the Ampro business has been a true joy of mine and watching some of our young people grow through the organization and succeed has been so gratifying to me, and to see people achieve financial wellness through the success of the company has been a really positive moment in my life. 28

OTC Beauty Magazine November 2023

The Rudner family wants Ampro to be a family business, and it’s not just a bunch of words, we really do our best to make everybody feel like they are a part of the family and the organization and that their voice is being heard The Rudner family wants Ampro to be a family business, and it’s not just a bunch of words, we really do our best to make everybody feel like they are a part of the family and the organization and that their voice is being heard and that they are there to make a difference. The vast majority of our employees have been there for decades. They are loyal people who believe in what we are doing, and they know that we share success with our teammates. And that’s worked out well for us, especially in the last five or six years, because the growth of our company has been extraordinary. OTC: What would you say that growth is attributed to?

Mr. Sammons: The Shine ‘n Jam product line has just enjoyed phenomenal success. We believe, and we know based on empirical data and consumer feedback, that we’ve just built a better product than anybody else has out there, and we’ve had a successful marketing campaign. It’s been a fun ride, and I’m not a kid anymore, but I still have a lot of energy and expect to be here for a while. My buddy Eddie Jhin lectures me often about taking care of myself and the importance of good health and all of that, and he is absolutely right. I try to do that. I’m a young 68-year-old. OTC: It sounds to me like your spirit and positive attitude is also what keeps you healthy. What are your thoughts on the importance of keeping a positive mindset?

Mr. Sammons: A newspaper once wrote that I have a contagious enthusiasm, and that was nice of them to say, and I think that’s right because the glass is always half full to me, and I try to uplift other folks and motivate and make people laugh. Laughter is the greatest medicine, and so I’ve been blessed with one of my few talents: my ability to tell a story, tell a joke, and make people laugh. I’ve leveraged that in my business career as well as my personal career as well as the not-for-profit side. The guys at the PGA tour said there ain’t but one Jack Sammons, Thank God (laughs). They never know what I’m gonna say. OTC: Well, thank you so much for taking the time to chat with me today. I appreciate you. Mr. Sammons: Allyson, God bless you.

OTC: Your stories would make a great book one day.

Mr. Sammons: You know I was a sports editor of the school newspaper. I have great admiration and respect for anybody who’s got the talent to write articles and then put together a magazine, oh my, that’s way over my head. OTC: Thank you. I truly enjoy what I do at OTC, and I have such a great team.

Mr. Sammons: You do a great job, and we look forward to seeing the magazine every month.

OTC Beauty Magazine November 2023

BUSINESS TIPS

Cosmetic Industry Insights:

Tips on success for an ever-changing landscape

n the dynamic world of cosmetics, staying informed about the latest trends and statistics is paramount for beauty supply store owners. By recognizing the trends and statistics in popular cosmetic categories, such as skincare, clean makeup, bold lip colors, fragrances, and nail care products, beauty supply owners can ensure their businesses are well-prepared to meet consumer demands and remain successful in this ever-changing landscape.

OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

Skincare Revolution: Skincare products continue to reign supreme in the cosmetic industry, reflecting consumers’ deep commitment to their skincare routines. Shoppers are on the lookout for products that address specific concerns, ranging from antiaging to hydration and acne treatment.

makeup products, including foundations, lipsticks, and eyeshadows:

Here’s a closer look at the numbers:

The clean beauty market is predicted to reach $48.04 billion by 2027, demonstrating a steady CAGR of 5.1% from 2020 to 2027.

The global skincare market is projected to

Foundations formulated with clean and natural ingredients are

reach $189.3 billion

experiencing impressive growth, with a 6.7% CAGR, as consumers seek

in 2023, showcasing

products that provide both coverage and peace of mind.

remarkable

compound

annual

growth rate (CAGR)

Bold and Vibrant Lip Colors:

of 5.1% from 2020 to 2023.

Lip products have long been a favorite among cosmetics enthusiasts, and in 2023, bold and vibrant lip colors are taking center stage. Lipsticks in

Anti-aging products, including serums and creams infused with

striking shades like deep reds, bold corals, and rich purples are flying off

innovative ingredients such as hyaluronic acid, niacinamide, and retinol,

the shelves:

are expected to capture a significant share of this market, with an estimated 7.3% CAGR.

The global lip cosmetics market is anticipated to reach $18.51 billion by 2025, reflecting a

Clean and Green Makeup:

noteworthy CAGR of 6.2% from 2020 to 2025.

Clean and green makeup products

Consumers are gravitating

are gaining traction as consumers

towards lip products

prioritize cosmetics that are not

that offer bold and

only kind to their skin but also

long-lasting colors, with

environmentally

responsible.

lipsticks accounting for

Beauty supply stores should be

a significant share of this

well-stocked with organic and natural

market’s growth.

OTC Beauty Magazine November 2023

Fragrance Flourish: Fragrance remains a timeless staple in the cosmetic industry. Perfumes and colognes, especially those with unique and long-lasting scents, continue to be bestsellers: The global fragrance market is forecasted to hit $52.4 billion by 2024, growing steadily with a CAGR of 4.4% from 2019 to 2024. Fragrance enthusiasts are exploring a wide array of scents, and beauty supply stores that offer a diverse range of perfumes and colognes are well-positioned to attract a broad customer base.

Nail Art and Care: Nail care and nail art products are experiencing a resurgence in popularity as consumers embrace selfexpression through their nail styles: The global nail care market is estimated to reach $16.5 billion by 2024, with a CAGR of 4.5% from 2019 to 2024. DIY nail art kits and nail polishes in unique shades are driving this market’s growth, catering to consumers who want to create personalized nail looks.

OTC Beauty Magazine November 2023

KNOWLEDGE TO KNOW BY DR. SHANESSA FENNER

THE ART OF VISUAL MERCHANDISING:

BOOSTING COSMETIC SALES IN YOUR STORE A visual display is the consumer’s first glimpse of what a

customers’ attention, and the products should be

store has to offer so it has to be enticing and easy on the eye

arranged asymmetrically.

because its main purpose is to accentuate the product and make it stand out in a crowd.

65% of people are visual learners, so showing visuals increases message retention. The best displays set the mood and

ambiance by being well-lit, well-

stocked, organized, and sequenced. Here are ten tips for creating an

eye-catching compelling display for products:

the product in order to attract customers and increase sales.

When displaying cosmetic

products, have testers and mirrors available for customers to sample the products.

Display products from the

same brand to create an interest that lipstick, foundation, and eyeliner

the cosmetics display. Adding

attention of customers.

that will captivate their attention and

from the same brand.

Guide customers through

these items can capture the

your space by creating focal points

The best-selling star products

move them toward the products you

center and encompass a great

10.

Set the tone by playing relaxing

and lure customers inside to take a

stimulating and enjoyable

to offer.

customers.

of presentation. It has become

deal of space.

Use waist-high tables to enhance the aesthetic appeal of

Incorporate scarfs, flowers, or

should be displayed front and

encourages customers to purchase

small accessories to accent

Display island tables in the center of the store to divert

want them to see.

Add signage to the exterior

of the store. It should be inviting

music that encourages a

peek of the products the store has

shopping experience for

Visual merchandising is the art

Even though it is not the main attraction, signage should be concise, compelling, and informative.

mandatory for businesses to captivate customers by the

art and science of visual merchandising, and is increasingly important to know how to be skilled in doing so.

Meet Dr. Shanessa Dr. Shanessa Fenner is an elementary school principal, TV show host, former radio personality, writer, and model.

OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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INDUSTRY NEWS

FOUR SAGE SALON STYLISTS NAMED FINALISTS AT BEHIND THE CHAIR’S ONE SHOT HAIR AWARDS Sage Salon of Franklin, MA won big at the One-Shot Hair Awards in Austin, Texas

our stylists from Sage Salon, the premier

Rice, a makeup specialist for the past five years, was

Mass., were recently named finalists for the

nominated for special effects makeup four times and

hair and beauty treatment salon in Franklin,

eighth annual One Shot Hair awards put

on by Behind the Chair (www.behindthechair.com), an

international community of salon professionals devoted to the education and promotion of the industry.

The four stylists—Steph Brown of

Bellingham,

MA,

Taylor

Godfrey of Franklin, MA, Christa

Rice of Millis, MA, and Natalie Salcedo

Marlborough,

MA—were recognized at the

annual One Shot Hair awards ceremony held in Austin, Texas. “The One Shot Hair awards are like the Academy Awards for the hair and beauty industry

and these four stylists certainly

have become stars well beyond

our salon,” said Jill Godfrey, owner of Sage Salon, which is

located at 648 Old West Central From left to right. Christa Rice(make-up artist), Natalie Salcedo(stylist), Jill Godfrey (owner), Steph Brown(stylist), Heidi Souza (manager), Sarah Cabral(friend, Christa’s sister and also top 25 nominee), Taylor DellaTorre(stylist).

Street in Franklin. “There were thousands of entries from all

over the world—more than 120 countries represented-for this year’s One Shot from

all over the world. So, to be named a finalist is a major accomplishment and I’m so happy for each of them.”

Brown, a stylist with 13 years’ experience, was a Top 25 finalist for Reds and has been nominated 14 times over the past three years. She shares her work on Instagram @vividsandbalyage.

OTC Beauty Magazine November 2023

a top 5 finalist in this year’s One Shot. She’s been made the top 50, one top 25 and one top 5 finalist. She shares her work on Instagram @christaricemakeup.

With 10 years in the beauty industry, Natalie has entered

One Shot Hair the past two years and was nominated for top 5 in 2023. She’s also been invited to join the

BehindTheChair.com team. She shares her work on Instagram (Natalie-@nattythestylist).

DellaTorre, a graduate of Tri-County High School and

six-year industry veteran, was nominated for seven top 100s (Blondes, Color Video, Cut Video, Styling Video,

Educational Post, Balayage, Funny video) and three top 25s (Color Video, Educational Post, Funny Video. She shares her work on Instagram @taylordidmyhair.

In addition to being recognized at the awards ceremony, each finalist received a complimentary ticket for the three-day educational event (worth $495), free merchandise from sponsors (valued at more than $1,000).

“The One Shot awards and Behindthechair.com demonstrate how the hair salon industry has evolved since I began more than 40 years ago,” said Jill Godfrey.

“Back then, you got your customers through word-ofmouth. Today, social media is a huge factor. Many of our

stylists have their own followings. It’s not unusual for them to go out in public and be recognized and asked to have their picture taken.”

Adds Jill, “Thankfully, we have a whole team of celebrity stylists at Sage Salon.

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OTC Beauty Magazine November 2023

INDUSTRY NEWS

FACT.MR ANALYSIS: GLOBAL BETADAMASCENONE MARKET SHOOTS UP WIT INCREASING DEMAND FOR Beta-damascenone or β-Damascenone is a ketone that has a powerful and pleasant PERSONAL CARE fragrance and can be found naturally in roses PRODUCTS TO REACH and grapes. It is primarily used as a fragrance ingredient in the perfumery industry but is US$ 83.38 BY 2033 a popular ingredient in the food processing

sector. The popularity of beta-damascenone

in the perfumery sector is projected to reach

new heights in the future as the preference

for natural aromas rises.

OTC Beauty Magazine November 2023

INDUSTRY NEWS

popularity of aromatherapy, and high investments in R&D of new beta-damascenone extraction and beta-damascenone synthesis processes are also slated to bolster market development going forward.

Why is Beta-Damascenone Demand Soaring in the European Region? “Surging Popularity of Aromatherapy and Presence of Key Fragrance Manufacturers”

The rapidly expanding perfume and fragrance industry in

the European region is projected to create an opportune scenario for beta-damascenone suppliers over the coming The global beta-damascenone market accounts for a valuation

years. Growing awareness regarding personal hygiene,

of US$ 54.73 million in 2023 and is forecasted to reach US$

rising disposable income, expanding number of high net-worth

by Fact.MR predicts worldwide demand for beta-damascenone

and increasing preference of consumers for clean label products

83.38 million by the end of 2033. This detailed industry research

individuals, high demand for premium personal care products,

to rise at 4.3% CAGR over the next ten years (2023 to 2033).

are other key prospects that are slated to uplift sales of beta-

Growing per capita disposable income of people around the

damascenone going forward.

world has resulted in high demand for personal care and cosmetic

High focus on sustainability is pushing personal care product

is on the rise, which is projected to influentially bolster demand

which in turn, is projected to favor shipments of natural beta-

fragrance, expanding food processing industry, the increasing

are anticipated to emerge as highly opportune moneymaking

products and the use of clean-label ingredients in these products

manufacturers to source their ingredients from natural origins,

for beta-damascenone in the long run. High demand for premium

damascenone. Germany, France, Italy, and the United Kingdom

OTC Beauty Magazine November 2023

markets in Europe over the next ten years.

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OTC Beauty Magazine November 2023

INDUSTRY NEWS

Country-wise Insights:

cost-effective to manufacture and synthesize, has a lower

Why are Beta-Damascenone Suppliers Flocking to China and South Korea?

projected to soar high across the forecast period and beyond.

“Surging Popularity of K-Beauty Trends and Booming Demand for Personal Care & Cosmetics”

environmental impact, and this is why the demand for it is However, the willingness of consumers to pay extra for organic and natural aroma products is slated to create new opportunities for providers of natural beta-damascenone in the future.

Recent years have been a testament to the booming popularity

Where Will Demand for Beta-Damascenone Increase Substantially High Going Forward?

K-dramas and K-Pop artists around the world. Korean glass

“Personal Care Formulations to Account for Prominent Beta-

of Korean beauty trends owing to the expansive popularity of

skin and other popular skincare trends have gained global acceptance and this has resulted in an upsurge in demand for

damascenone Usage”

Korean personal care and beauty products.

The global beta-damascenone market, based on application,

Due to the aforementioned factors, the export of cosmetics and

processing.

beauty products has increased from South Korea thereby creating a favorable scenario for beta-damascenone manufacturers and suppliers.

Will the United States be an investment-worthy Space for Beta-Damascenone Providers? “Natural & Organic Beauty Movements Creating New Business Scope”

is further segmented into personal care formulations and food

The personal care industry has been expanding rapidly in recent years owing to the growing disposable income of the general

population and high awareness regarding one’s hygiene and appearance. Beta-damascenone fragrance is a popular one and is used extensively in multiple personal care products such as perfumes, deodorants, shampoos, soaps, etc.

Demand for captivating natural fragrances and aromas in the

Competitive Landscape:

preference for organic personal care products by consumers

•

United States has been increasing rapidly owing to the high

In July 2023, DSM-Firmenich, a leading name in the fragrance industry space, announced that it had completed

in the country. Consumer preferences in the country are being

the acquisition of Adare Biome, a United States-based

driven by the awareness created by different beauty movements

postbiotic ingredient developer at US$ 304.6 million. The

that promote the use of clean-label and natural ingredients.

acquisition enhanced Firmenich’s stance in several markets ranging from animal feed to medical nutrition.

Category-wise Insights: Beta-Damascenone from Which Source is Set to Be Most Sought After? “Preference for Synthetic Beta-damascenone to Exceed Expectations”

Based on source, the global beta-damascenone market is segmented into natural and synthetic. Synthetic beta-

damascenone has a more consistent flavor/aroma, is more

OTC Beauty Magazine November 2023

•

In April 2023, Givaudan, a renowned manufacturer of flavours and fragrances based in Switzerland, announced that it had

completed the acquisition of a cosmetics ingredient line

from Amyris Inc., a leading biotechnology firm. Givaudan reinforced its leadership in the biotech world through this acquisition.

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OTC Beauty Magazine November 2023

INDUSTRY NEWS

Blinc’s Tubing Mascara Revolution Setting the Trend and Leading Innovation

In the ever-evolving landscape of beauty products, trends come and go. One such trend that is currently dominating the beauty industry is the rise of tubing mascaras, with a multitude

of brands clamoring to join the craze.

But what if we told you that tubing

meticulously crafted

products are designed to

cater to various lash types and

desired looks. Blinc understands that in

the realm of makeup, one size never fits all. With a

mascaras have graced the beauty world

versatile mascara collection, Blinc is tailored for a wide

tubing mascara and the original trailblazers who pioneered

in the beauty routines of many. Whether it’s athletes, busy

for decades? Meet Blinc, the inventors of

this revolutionary technology over 30 years ago, setting the current gold standard for the beauty industry.

With a history spanning three decades, Blinc stands as a testament to timeless innovation, boasting an

impressive lineup of not just one, but four distinct tubing

mascaras. These

OTC Beauty Magazine November 2023

range of preferences and scenarios, making them a staple moms, or CEOs, Blinc has a tubing mascara to complement even those with sensitive eyes and contact lens wearers.

It’s this adaptability and consistency in delivering smudge-

proof, flake-proof, run-proof, and ultra longlasting hold that have endeared Blinc to countless beauty enthusiasts.

OTC Beauty Magazine November 2023

INDUSTRY NEWS

Blinc’s Four Tubing Mascara Formulas:

AMPLIFIED Tubing Mascara (Gluten-Free):

Minimalist Chic: Keep it effortlessly chic and natural. It’s

glam look, suitable for your Monday-Friday office routine.

ORIGINAL Tubing Mascara (Vegan, Gluten-Free)

your secret to a “barely there” yet polished look, perfect for early morning errands, the gym, and yoga class. ($26)

Powerful Professional: Elevate your workweek with a soft

Add just the right amount of oomph without distracting from your professional demeanor. ($26)

LASH EXTENSION Tubing Mascara (Clean, Vegan,

ULTRAVOLUME Tubing Mascara (Clean, Vegan,

Sophisticated Soirees: Make a statement at elegant events

Night Out Glam: Gear up for a night of dancing and fun.

Gluten-Free, Lash Treatment):

with striking length and extreme definition. Elevate your eyes to match the sophistication of galas, receptions, and formal gatherings.($26)

Gluten-Free):

It’s your ticket to a “full-on glam false lash effect,” ideal for Saturday night clubbing and parties. ($26)

But Blinc’s legacy doesn’t stop at mascaras. It’s groundbreaking

the same as the Blinc tubing mascaras. This is all part of Blinc’s

including Tubing Liquid Eyeliner, already available, and soon-to-

all while retaining its commitment to quality, sustainability, and

tubing technology has transcended into other categories, be-released Tubing Primer, and even Tubing for your Eyebrows.

Blinc’s Tubing Liquid Eyeliner, sharing the same ultra-longwearing

mission to bring innovation and excellence to the makeup world, customer satisfaction.

tubing technology as their mascaras, forms an ultra-longwearing,

So, the next time you hear about the latest tubing mascara

even if you cry or rub your eyes. This eyeliner peels off effortlessly

and continues to set the bar for excellence. Blinc is not about

jet black layer of color, that cannot fade, smudge, run or flake,

without makeup remover, leaving no tint or residue behind, just 56

OTC Beauty Magazine November 2023

trend, remember to try the brand that did it first, knows it best, following trends, this company creates them.

CREATE WITH CONFIDENCE

NEW CRÈME TONERS

NEUTRALIZE BRASS WITH UP TO

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FROM THE MAKERS OF THE NO.1 PERMANENT TONER IN THE US** *WELLA colorcharm lightener + permanent toner vs. lightener alone **WELLA colorcharm liquid toner is the No.1 permanent toner in the US. WELLA calculation based on data reported by NielsenIQ‘s Scantrack Service for Permanent Toner Protection Treatments segment, 52-week period ending 04/23/2022, Total U.S.xAOC and Sally Beauty Total Omni market, according to the NielsenIQ syndicated product hierarchy. Copyright ©️ 2022 Nielsen Consumer LLC. ©️2022 The Wella Company 21-WOL-051

OTC Beauty Magazine November 2023

BEAUTY AMBASSADOR

In today’s ever-evolving beauty landscape, the allure of ecofriendly and sustainable cosmetics is captivating consumers and transforming the industry.

OTC Beauty Magazine November 2023

The Green Wave Sweeping the Beauty Industry In today’s ever-evolving beauty landscape, the allure of ecofriendly and sustainable cosmetics is captivating consumers and transforming the industry. As a beauty supply owner, understanding and embracing this shift toward sustainability can be a game-changer for your business.

Sustainability isn’t just a buzzword anymore; it’s a driving force in the beauty industry. Customers are not only seeking effective skincare and cosmetics but also products that align with their eco-conscious values. This growing demand presents a unique opportunity for beauty supply owners to cater to a discerning audience. In this article, we’ll delve into invaluable tips on how to market and promote these products effectively.

Educate and Inform: Provide educational materials instore and online to help customers understand the benefits of sustainable cosmetics. Highlight key ingredients, packaging choices, and the environmental impact of their choices. customers to new products while fostering a sense of community.

Create Dedicated Sections: Designate a special section in your store for sustainable beauty products. This

Tell a Story: Share the stories of the brands you carry, emphasizing

visual distinction will catch the eye of environmentally

their commitment to sustainability. Transparency builds trust and loyalty.

conscious shoppers.

Offer Refill and Recycling Programs: Implement refill stations or Collaborate and Cross-Promote: Partner with

recycling programs to reduce packaging waste, showing your dedication

sustainable beauty brands for in-store events, promotions,

to sustainability.

or workshops. Cross-promotion can introduce your 60

OTC Beauty Magazine November 2023

A A A

OTC Beauty Magazine November 2023

INDUSTRY NEWS

T R M E O P T S R X I F E S YL R P E T I T IRS YD N A S H J M

Winter is here which

means static is in the air.

If your customers live in a cold-

weather climate, they understand the

frustration of brushing their freshly styled hair

and watching it float above their head in every direction.

There’s no doubt static is one of winter’s biggest hair woes, but

that doesn’t mean your customers can’t beat it. Ahead, celebrity hairstylist

MJ Snyder shares her need-to-know tips for combating static and frizz, plus her must-have UNITE Hair (@unite_hair) products to help make your customers hair behave this sweater-weather season. “In fall and winter, the air tends to be drier, which can lead to static electricity,” says MJ. “Static can make the hair strands repel each other, causing them to stand on end and appear frizzy. Hair type and hair care practices can also contribute to staticy or frizzy hair this season. Textured hair is more susceptible to frizz, as the hair tends to be drier and have more surface area, making it easier for moisture to escape.”

OTC Beauty Magazine November 2023

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INDUSTRY NEWS

“All hair types and textures need adequate moisture to remain

helps repair and strengthen the hair cuticle, restore shine and

smooth and static-free. Cold weather and central heating

elasticity,” says MJ.

systems can dry out the hair, leading to frizz. In the winter, I always recommend incorporating a hydrating shampoo and conditioner,

While replenishing moisture is

like UNITE 7SECONDS Shampoo and 7SECONDS Conditioner, into

key to avoiding static, there’s

your hair care routine to keep the hair moisturized and protected. I

always the possibility of it making

also love using 7SECONDS Detangler after washing for additional

an unwanted appearance at the

moisture and protein to strengthen strands,” says MJ.

most inopportune times, such as when someone is rushing

Your customers may want to amp up the moisture

out the door or in between the

in their shower routine. MJ says it is important

Uber drop off and making their

to be extra mindful about over-washing your

way to a holiday party. If static has already ruined a good hair day,

hair during the colder months or using formulas

before reaching for a hat to conceal the style, your customers can

that will strip your hair of its natural oils. “Over-

try taming it with an anti-static hair product. “UNITE’s U:DRY Fresh

washing, using harsh shampoos, and not using

Dry Conditioner is a game changer to restore dry, thirsty hair, plus

a conditioner can strip your hair of natural oils,

stop static in its tracks. It’s not only great for all hair types, but its

causing dryness and making your hair more

formula is made with Argan and Macadamia

susceptible to static. Using a sulfate-free,

Nut oils, which are both rich in antioxidants,

moisturizing shampoo and conditioner can help

to help to protect and calm hair from

maintain your hair’s natural oils and reduce frizz.

stressors like frizz, flyways and stubborn

Wearing tight hairstyles like ponytails or braids

static. It leaves the hair soft and hydrated

can also cause friction, which can lead to frizz

with a silky-smooth finish,” says MJ.

and breakage. Opt for looser, gentler styles to help minimize this All of the products mentioned above are

issue.”

available on UniteHair.com. If their hair is damaged from heat styling, chemical treatments or harsh styling, the hair will also be more prone to static. “Damaged hair has a compromised cuticle layer that cannot effectively retain moisture. To prevent and repair further damage I recommend using a hair mask in your weekly winter routine. I love UNITE’s 7SECONDS Masque. It’s a highly moisturizing hair treatment that

OTC Beauty Magazine November 2023

INDUSTRY NEWS

Hair Transplant Market worth $23.32 Billion, Globally, by 2030 -

Exclusive Report by The Insight Partners North America is dominating the Global Hair Transplant Market with an increase in hair loss incidence among the American population.

Hair transplant is a procedure in which

The growth for the hair transplant

in the Journal of Medicine and Life,

by using surgical and non-surgical

number of hair transplant procedures

the COVID-19 pandemic. Medications

a surgeon moves the hair to bald area procedures. Hair transplant can be performed for scalp, eyelash, eyebrow,

beard/mustache, chest and among others sites.

Hair Transplant Market in terms of

market is influenced by increase in and increasing incidences of hair loss.

Increasing Incidences of Hair Loss

is Driving the Growth of the Global Hair Transplant Market:

revenue was estimated to be worth

Several reasons, such as Telogen

reach $23.32 billion by 2030, growing

tinea capitis, and alopecia areata, are

according to a new report published by

type of hair loss caused due to severe

$5.12 billion in 2022 and is poised to

Effluvium

at a CAGR of 20.9% during 2022–2030

responsible for hair loss. TE is a common

The Insight Partners.

infection and prolonged illness. For

OTC Beauty Magazine November 2023

(TE),

drug

side

effects,

instance, as per the article published

telogen effluvium is one of the effects of and stressful circumstances brought on

by COVID-19 have resulted in causing TE.

Increasing use of medications such as

lithium,

beta-blockers,

warfarin,

heparin, amphetamines, and levodopa

(Atamet, Larodopa, Sinemet) can also result in hair loss. In addition, many cancer chemotherapy drugs, including

doxorubicin, frequently result in hair

loss. Furthermore, fungal infection of

the scalp is one of the major reasons

OTC Beauty Magazine November 2023

INDUSTRY NEWS is between US$ 1,084 and US$ 1,807.

Furthermore, the availability of highly skilled professionals and increased

medical tourism for cosmetic surgery has surged the number of procedures performed in developing countries.

The rising number of people looking for

a less expensive treatment is boosting medical tourism in several developing countries. For instance, the medical

tourism corporation states that ~92,000 Americans and other Westerners have had hair transplants in India and other

Asian nations. Additionally, an increase

in the number of clinics to address for hair loss in children. According to

diversifying their market presence and

customer demand is anticipated to

2023, yearly tinea capitis accounts for

prevailing business opportunities in the

market. For instance, in July 2023, DHI

an article published in PLOS ONE in

25 to 30% of all infections. Alopecia areata (AA) is an autoimmune disease

acquiring a novel customer base, tapping

offer a lucrative opportunity for the

hair transplant market.

International, one of the world’s top

that causes hair loss. As per the

Opportunities

the German Society of Dermatology,

Hair Transplant Market Growth:

article published in the Journal of

40% of patients experience their first AA symptom by age 20, and 83–88% experience it for the first time by age

40. Moreover, compared to Asian and Caucasian populations, African and

African American people are more likely to develop type AA. Thus, increasing incidences of hair loss due to various factors are boosting the market growth.

Global Hair Transplant Market: Competitive Landscape

Cole Instruments Inc., Vision Medical Inc., Bernstein Medical PC, Curallux LLC, HairMax Inc., NovaGenix LLC,

Apira Science Inc., Theradome Inc.,

Robotics Restoration Inc., and LaserCap Co are among the leading companies operating in the hair transplant market.

These players focus on enlarging and 68

OTC Beauty Magazine November 2023

Developing

Countries are fueling the Global

Governments in developing countries are taking several initiatives to improve

healthcare infrastructure and attract

patients from around the world. As a

hair restoration and transplant chains,

opened a new clinic in Noida. This

clinic offers advanced hair restoration

and hair transplant treatments with the highest standard of care for patients.

Global Hair Transplant Market: Segmental Overview

result, developing countries, such as

Based on procedures, the hair transplant

tourism destinations. The cost of a hair

nonsurgical

the globe. Compared to the US and

segment is further segmented into

in India is less. Thus, people from

Follicular Unit Extraction (FUE), and

Australia, Canada, Turkey, and Dubai

surgical treatment options for hair

for getting hair transplant surgery. For

for hair, laser cap therapy, and others.

similar number of grafts cost between

treat hair loss. PRP treatments hold a

cost of a hair transplant surgery in

Laser therapy, such as Low-level laser

India, are gaining popularity as medical

market is divided into surgical and

transplant procedure varies across

A surgical hair transplant procedures

Australia, the cost of hair transplants

Follicular Unit Strip Surgery (FUS),

countries such as the US, the UK,

other surgical procedures. The non-

prefer India as a unique destination

loss include platelet-rich plasma (PRP)

instance, compared to the US, where a

PRP is an injectable therapy used to

US$ 3,615 and US$ 14,463, the average

success rate of approximately 70–90%.

India with pre-and post-operative care

therapy (LLLT), promotes hair growth

transplant

procedures.

OTC Beauty Magazine November 2023

INDUSTRY NEWS in both women and men. Non-surgical

hair in those who have thinning or

market for the segment. For instance,

surgical procedures, owing to which

is FDA-approved for hair restoration

leader in medical aesthetic technology,

procedures are less expensive than

their adoption is increasing, thereby driving the market for the segment. For

example, depending on the clinic and location, PPR hair treatment costs range

between US$ 50 and US$ 200, which is comparatively lower than surgical treatment.

Hair loss is widespread, affecting ~50 million men and 30 million women in the

US. Thus, people are seeking various options for hair loss treatment. PRP is useful in treating male pattern baldness,

reducing hair loss, and encouraging new hair growth with approximately

70–90% success rate. PRP stimulates the growth of human Dermal Papilla

Cells (DPCs) that control hair follicle development. DPCs bind growth factors and interact with primitive stem cells to activate the proliferative stage of the hair follicle cycle, resulting in hair follicle development and maintenance. Faster scalp recovery, less swelling, and

reducing the severity of any bruising

by increasing blood clotting factors in the tissue are the advantages of PRP therapy. Hence, the evolving role of PRP in hair regrowth to improve the

quality of life of millions of people is

receding hair. The LaserCap method

in men and women suffering from androgenic alopecia. The unveiling of technologically advanced products by

robotics,

in November 2022, Curallux, LLC, a

machine

technologies

announced the launch of Capillus MD

transplants. Stem cell hair loss treatment

diodes. It is the next-level advanced

promises to stimulate new hair growth.

Rotational PhotoTherapy (RPT), an FDA-

and development to introduce newer

Revage 670 Laser enables non-surgical

to create an opportunity for market

learning,

leading player in laser therapy products,

become the new standard for hair

medical-grade cap offering 320 laser

is the most recent advancement that

therapy for hair restoration. Through

Thus, increasing focus on research

approved LLLT procedure called the

therapies for hair transplant is likely

hair restoration. Both men and women

growth.

this. The system has 30 laser diodes

who have hair thinning may benefit from that revolve 180 degrees around the scalp while emitting painless, cool

laser energy to stimulate blood flow to

the hair follicles just below the thinning or balding scalp. It is a noninvasive, painless therapy with a 40% success

rate in improving hair density and an 85% success rate in halting the progression of hair loss. This is expected to increase the demand for Revage 670 Laser

therapy, thereby driving the market growth for the segment.

and tissue expansion. Robotic hair

hair. LaserCap contains laser diodes that emit low-intensity red light to

illuminate hair follicles. Low-level-light therapy (LLLT) is a treatment that has

been clinically demonstrated to regrow

OTC Beauty Magazine November 2023

transplant, stem cell hair loss therapy, transplant is an FDA-cleared minimally invasive procedure. It is physicianassisted technology that offers longlasting, realistic results. An increase in

focus on improving transplantation with the help of technologically advanced products is anticipated to drive the

artificial

machine

growth for the segment. For instance,

the segment.

of reducing hair loss and regrowing

generation of ARTAS iX. Cutting-edge

Others segment include robotic hair

The LaserCap is a non-surgical method

announced the launch of the latest

key players is projected to drive market

likely to create significant opportunities, thereby favoring the market growth for

in March 2023, Venus Concept Inc., a

vision

through

intelligence,

further

and

have

research

published by The Insight Partners: Hair Loss Prevention Products Market - Global Analysis and Forecast to 2028 About Us: The Insight Partners is a one stop

industry research provider of actionable

intelligence. We help our clients in getting solutions to their research requirements through our syndicated and consulting research services. We specialize in

industries such as Semiconductor and Electronics, Aerospace and Defense, Automotive

Biotechnology, Manufacturing

and

Transportation,

Healthcare

and

IT,

Construction,

Medical Device, Technology, Media and Telecommunications, Chemicals and Materials.

OTC Beauty Magazine November 2023

INDUSTRY NEWS

3 Natural Brands That Prep Skin for Winter Cold weather is around the corner, which means chapped, dry skin is in our future. Help your customers combat dry skin in winter with these four products below. Each is “clean” with no synthetic ingredients or toxins. contains caffeine and coffee to get the blood circulating. The

Nanor Body Scrub *Woman Owned Business*

brand uses organic, fair-trade ingredients to create formulas and Price: $19.00+

products that are accessible to everyone, no matter their income.

The

body

scrubs

your

senses,

while

from Nanor invigorate gingerly

exfoliating

and nourishing your

skin back to its silky smooth All

Nanor

splendor.

body

scrubs are made with avocado oil, a highly

absorbent oil that helps replenish your skin’s natural moisture. An antioxidant and anti-inflammatory, avocado oil also soothes your skin, strengthens it and restores its youthful elasticity.

Marigold Salve Skin Recovery Complex *Woman Owned Business* Price: $13.00+

Revive your skin with Marigold Salve’s Skin Recovery Complex. This fast absorbing body oil is richly moisturizing while still allowing

you

dress

within minutes of applying!

With the combination of nutrient rich oils, mango

butter, and aloe extract

it will soothe and nourish your skin. Scent Profile:

Kesha’s Space (Brown Sugar by Kesha Janaan) - Exfoliating Hawaiian Coffee Soap *Black and Woman Owned Business* Price: $7.00 Slough

off

those

show

those

arms!

dead skin cells and This exfoliating soap

from Brown Sugar is

handmade of natural ingredients – the bar 72

OTC Beauty Magazine November 2023

Rose, Citrus, and Vanilla essential subtle is

both

oil

deliver

fragrance

refreshing.

feminine

that and

OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

Store name

Phone

Address

Jinny Invoice Number

Date

ATLANTA

1-800-936-8733

CHICAGO

1-800-535-6110

DALLAS

1-800-925-4669

FORT LEE

1-856-735-0089

Signature

HOUSTON

1-713-343-5636

LOS ANGELES 1-877-644-0167

I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. 2. Fill out the coupon, supplying all necessary information. 3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. 4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. 5. NO RETURNS will be accepted on coupon purchases.

Store name

MIAMI

1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.

Phone

Address

Jinny Invoice Number

Date

ATLANTA

1-800-936-8733

CHICAGO

1-800-535-6110

DALLAS

1-800-925-4669

FORT LEE

1-856-735-0089

Signature

HOUSTON

1-713-343-5636

LOS ANGELES 1-877-644-0167

Store name

MIAMI

1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.

Phone

Address

Jinny Invoice Number

Date

ATLANTA

1-800-936-8733

CHICAGO

1-800-535-6110

DALLAS

1-800-925-4669

FORT LEE

1-856-735-0089

Signature

HOUSTON

1-713-343-5636

LOS ANGELES 1-877-644-0167

OTC Beauty Magazine November 2023

MIAMI

1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.

OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

SHOW CALENDAR NOVEMBER | DECEMBER WHEN

WHAT

WHERE

CONTACT

November 4-6

Personal Care Expo (PCE)

Chongqing, China

www.spcexpo.com

November 7-9

Beauty Connect

Los Angeles, CA

www.kisacoresearch.com

November 7-9

in-cosmetics BITEC

Bangkok, Thailand

www.in-cosmetics.com

November 7-9

Cosmex

Bangkok, Thailand

www.cosmexshow.com

Nov 12 - 13

Image Expo

Houston, TX

www.theimageexpo.com

November 13-14

Sustainable Cosmetics Summit Europe

Hong Kong, China

www.sustainablecosmeticssummit. com

November 14-17

Cosmoprof Asia

Hong Kong, China

www.cosmoprof-asia.com

December 1-2

Scent Xplore

New York, NY

www.scentxplore.com

December 7-9

Cosmoprof India

Mumbai, India

www.cosmoprofindia.com

December 12-13

Society of Cosmetic Chemists HQ Annual Scientific Meeting

New York, NY

www.scconline.org

December 12-14

Middle East Organic Natural Products Expo

Dubai, UAE

www.organicandnatural.com

December 20-22

China International Nail Expo

Beijing, China

wee.beijingnailexpo.com

OTC Beauty Magazine November 2023

T WATE HO

FLAME

T TIN G

OTC Beauty Magazine November 2023

ET ARDAN

W EI G

For Ordering & Specials, Call 678.805.3000

LI G

COMING SOON!

READER FEEDBACK

Community Corner

Let your voice be heard!

In this segment, OTC Beauty Magazine wants to find out what is important to you, our loyal readers. Posing a handful of questions each month, our goal is to learn through feedback how to better serve you. We ask that you take a few minutes to share your thoughts; write responses on this sheet and mail it back to us, or send it via email.

여러분의 목소리를 내세요! 여러분의 목소리를 내세요! OTC 뷰티 매거진은 소중한 여러분의 의견을 수렴하려고 합니다. 매달 몇 가지의 질문을 통해 여러분의 의견을 듣고, 좀더 발전된 잡지를 만들고자 합니다. 약간의 시간을 내 주시어 여러분의 생각들을 전달해 주세요. 질문지에 답변을 하여 저희 사무실로 보내주시거나 이메일을 보내 주시면 됩니다. (연락처는 이 페이지 맨 밑에 있습니다)

•

What are some of the most popular skincare and cosmetics products in your store?

•

Do you currently have an area offering hair care tips/advice on skincare and cosmetics products? If so, has it been successful?

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Is there any other topic you want to see covered in OTC Beauty magazine?

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OTC Beauty Magazine November 2023

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STRAIGHT COLOR: 4/27

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OTC Beauty Magazine November 2023

AD INDEX AFAM.............................................................................................71,75 www.afamconcept.com Africa Anti Aging..............................................................................61 American International Industries.............................................. 9 www.gigispa.com AMPRO................................................................................................25 www.amprogel.com Ambi...................................................................................Back Cover www.ambi.com As I Am................................................................................................17 www.asiamnaturally.com Andis.............................................................................................52, 53 www.andis.com

Hairobics Unlimited.............................................................Cover, 3 Henkel............................................................................................IFC, 1 www.henkel-northamerica.com Helen of Troy.....................................................................................21 www.goldnhothair.com Hollywood Beauty....................................................................38, 39 www.hollywoodbeautyproducts.com Innovative Beauty ..........................................................................83 www.godefroybeauty.com J. Strickland & Co ...........................................................................77 www.sulfur8haircare.com Jimy......................................................................................................43

Aztec Secret.....................................................................................69 www.aztecsecret.com

Kaaral...................................................................................................55 www.kaaral.com

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Nail Alliance.......................................................................................31 www.entitybeauty.com

Barber Shop Aid................................................................................ 7 www.barbershopaid.com Beauty Logistics............................................................... 13, 18, 19 www.mixedroots.co.uk By Nature, INC..................................................................................59 www.bynaturesorganic.com Braid-Aid.............................................................................................37 Carol’s Daughter..............................................................................41 www.carolsdaughter.com Curly Chic............................................................................ 29, 33, 81 www.curlychichaircare.com Dogro...................................................................................................49 www.doogro.com Dream World................................................................. 35, Gatefold www.jbshair.com Estyle.......................................................................................Gatefold www.estyle.com JBS Hair.......................................................................................88, 91 www.jbshair.com Fantasia Industries Corporation................................................23 www.fantasia.com 88

OTC Beauty Magazine November 2023

Palmers ................................................................................................ 4 www.palmers.com Patrol Grooming...............................................................................51 www.patrolgrooming.com Procter & Gamble............................................................................67 www.mbib.com Professional Hair Labs..................................................................63 www.prohairlabs.com Real Raw Haircare...........................................................................73 www.realrawhaircare.com SoftSheen-Carson.........................................................................45 www.softsheen-carson.com Strength of Nature, LLC.................................Inside Back Cover www.africanpridehair.com The Wella Company................................................................ 15,57 www.wella.com TruConnoisseur Solutions...........................................................65 www.truconnoisseursolutions.com Unilever...............................................................................................11 www.vaseline.com

OTC Beauty Magazine November 2023

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OTC Beauty Magazine November 2023

Introducing

ROSEMARY MINT OIL

OTC Beauty Magazine November 2023

OLIVE OIL Olive Oil is packedwith natural emollients, including Oleic Acid,that penetrate the hair shaft to add softness and shine.

Deeply Moisturizes

Adds Shine

Replenishes

ARGAN OIL Argan Oil is rich in Oleic Acid and Vitamin E to lubricate the hair shaft so each strand maintains moisture, to prevent dryness and reduce frizz.

Deeply Moisturizes

Nourishes

OTC Beauty Magazine November 2023

Controls Frizz

KRYSTAL Krystal contains Hydrolyzed Wheat Protein, to improve moisture retention and elasticity, giving the hair softness and shine.

Restores Moisture

Promotes a Healthy Scalp

Adds Shine

BLACK CASTOR & FLAXSEED OIL Black Castor is a natural humectant with properties to preserve the hair's natural moisture. Flaxseed Oil, packed with B Vitamins, strengthens the hair follicle.

Full Moisture

Adds Body

Adds Shine

COCONUT OIL Coconut Oil, rich in lauric acid, is easily absorbed into the hair shaft to moisturize, reduce breakage and protect the hair from protein loss and damage.

Promotes a Deep Moisturizing Healthy Scalp

Adds Shine

OTC Beauty Magazine November 2023

CURL & WAVE Curl & Wave Gel is a ﬁrm hold gel, ideal for curly and wavy hair. With Tea Tree extracts, the formula deﬁnes and moisturizes waves and loose curls.

Deeply Moisturizes

Botanically Infused

High Nutrient

SPORT Sport gel is made with plant derived wheat protein that helps repair stressed strands. The natural humectant properties provide optimum moisture balance.

Light Weight

Superior Hold

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OTC Beauty Magazine November 2023