OTG WINTER GUIDE 2014

2014-2015 WINTER GUIDE OFFICIAL GUIDE TO ALL FOOD TRUCK HAPPENINGS

TABLE OF CONTENTS Off the Grid Markets………………………… 02 Holiday Traditions Around the World ���� 04 OtG: Holiday Jukebox ………………………… 06 Where to Eat and Shop This Holiday Season: OtG: Stockton Winter Walk…………………… 08 OtG: Justin Herman Plaza…………………………11 OtG: Lake Merritt @ OMCA…………………… 12 Light Up The Night in Downtown Pleasant Hill …… 14 Hitting the Slopes This Season? ������ 15 Whole Foods Brew Hub……………………… 16 Bay Area Winter Events……………………… 17 December 2014 Calendar……………………… 18 2015 Vendor Applications……………………… 20 A Message from OtG: Catering & Special Events …… 21

UPTOWN OAKLAND

SERRAMONTE

5TH & TOWNSEND

CONCORD @ WILLOWS SHOPPING CENTER

MILLBRAE

CIVIC CENTER

VALLEJO & FRONT

EL CERRITO

ALAMEDA BELMONT

SUNNYVALE @ SPORTS BASEMENT EMERYVILLE @HAVEN STREET

EMERYVILLE @PUBLIC MARKET

PLEASANTON

UPPER HAIGHT PLEASANT HILL

STOCKTON: WINTER WALK

MENLO PARK

SFO

SAN CARLOS @ DEVIL’S CANYON BREWERY

5TH & MINNA

BURLINGAME

NORTH BERKELEY BART NOVATO @ VINTAGE OAKS UN PLAZA

SAN ANSELMO @ RED HILL SHOPPING CENTER

SOUTH PARK

CUPERTINO @ WHOLE FOODS

HAYWARD

LAKE MERRITT @ OMCA

JUSTIN HERMAN PLAZA

LARKSPUR

ALL MARKETS ON BREAK: DECEMBER 22, 2014 – JANUARY 3, 2015 VISIT OFFTHEGRIDSF.COM/MARKETS TO VIEW OUR DAILY LOCATIONS.

THE BONEYARD - SAN FRANCISCO, CA How does your family celebrate this holiday?

“We go to Grace Cathedral for holiday cheer during the Christmas season including Midnight Mass on Christmas Eve as our youngest son (10) sings in the Grace Cathedral Men and Boys choir. We celebrate Christmas and Hanukah, exchanging gifts and eating great food.”

DOC’S OF THE BAY - CHERRY HILL, NJ How does your family celebrate this holiday?

“As close to the beach as we can get.”

VOODOO VAN - LOS ALTOS, CA How does your family celebrate this holiday?

“I celebrate Christmas with my family. We go to Saint William church and my dad sings, it’s become our tradition. We usually celebrate by going to church on Xmas eve and opening presents around the tree Xmas day. Sometimes we have friends over for dinner or brunch.”

MEATHEAD - SAN FRANCISCO, CA How does your family celebrate this holiday?

“We celebrate by getting all the husbands and wives, kids, and family together to cook a huge meal and share massive laughs.”

SEÑOR SISIG - SAN FRANCISCO, CA How does your family celebrate this holiday?

“Eating, drinking & laughing!! It’s a time to enjoy each other’s company.”

RODERICK’S BBQ - ALABAMA/LOUISIANA How does your family celebrate this holiday?

“With family & friends”

IZZYA’S - NEW YORK/WISCONSIN How does your family celebrate this holiday?

“We celebrate Christmas but love visiting with friends who also celebrate their ethnic holidays in December. Weekends during the holiday months are spent with close family friends cooking dinner and bringing in the New Year. Our New Year’s party has been with the same friends for the last 12 years. Tom brings the custard tradition to our family. On visits back home for Thanksgiving or Christmas no matter how cold, everyone would look forward to making the trek to Kopp’s in Milwaukee.”

HOLIDAY TRADITIONS AROUND THE WORLD FROM YOUR FAVORITE BAY AREA FOOD TRUCK OWNERS SAJJ STREET EATS - MIDDLE EAST (JERUSALEM) How does your family celebrate this holiday?

“The usual Christmas celebration (mass, eating, shopping)”.

FROZEN KUHSTERD - PHILIPPINES How does your family celebrate this holiday?

“Midnight mass and a ton of food, including deep fried turkey.”

DUM SF - MUMBAO, INDIA How does your family celebrate this holiday?

“We celebrate holidays with friends family with lots delicious food!!! “

KOREAN BOBCHA - SOUTH KOREA How does your family celebrate this holiday?

“For Christmas we celebrate like any otherfamily; we go to church & eat. For New Year’s Eve, our family gathers at our grandparents house to eat, drink, & prepare food for the next day. We’re told we’re not supposed to sleep New Years Eve Day, otherwise our eyebrows will be changed to white. On New Year’s Day, we bow to our elders & recieve lucky money.”

KOKIO REPUBLIC - SOUTH KOREA How does your family celebrate this holiday?

“We usually go to church to celebrate all of above.”

OTG: HOLIDAY JUKEBOX

A LIST OF FAVORITES FROM THE OFF THE GRID TEAM TO PUT YOU IN THE HOLIDAY SPIRIT! MY ONLY WISH (THIS YEAR)

ALL I WANT FOR CHRISTMAS (IS YOU)

BRITNEY SPEARS

MARIAH CAREY

PLATINUM CHRISTMAS

MERRY CHRISTMAS

CAROL OF THE BELLS

CHRISTMAS IN HOLLIS

JOHN WILLIAMS

RUN DMC

HOME ALONE SOUNDTRACK

A VERY SPECIAL CHRISTMAS

THE CHRISTMAS UNICORN

CHRISTMAS WALTZ (REMIX)

SUFJAN STEVENS

NANCY WILSON

SILVER AND GOLD

MERRY MIXMAS

FAIRYTALE OF NEW YORK

THE CHRISTMAS SONG

THE POGUES

MEL TORME

IF I SHOULD FALL FROM GRACE WITH GOD

MY KIND OF MUSIC

SLEIGH RIDE

SANTA BABY

THE RONETTES

EARTHA KITT

A CHRISTMAS GIFT FOR YOU FROM PHIL SPECTOR

THE ESSENTIAL EARTHA KITT

BABY IT’S COLD OUTSIDE FT. MICHAEL BUBLÉ

WHAT CHRISTMAS MEANS TO ME

IDINA MENZEL

STEVIE WONDER

HOLIDAY WISHES

A MOTOWN CHRISTMAS

HAPPY HOLIDAYS

BLUE CHRISTMAS

N SYNC

ELVIS PRESLEY

HOME FOR CHRISTMAS

ELVIS’ CHRISTMAS ALBUM

WHERE TO EAT & SHOP THIS HOLIDAY SEASON SAN FRANCISCO · OTG: STOCKTON STREET WINTER WALK · OTG: JUSTIN HERMAN PLAZA THE PENINSULA · OTG: SERRAMONTE SOUTH BAY · OTG: SUNNYVALE @ SPORTS BASEMENT EAST BAY · OTG: EMERYVILLE PUBLIC MARKET · OTG: PLEASANT HILL · OTG: CONCORD @ WILLOWS SHOPPING CENTER · OTG: ALAMEDA @ SOUTH SHORE SHOPPING CENTER · OTG: PLEASANTON NORTH BAY · OTG: LARKSPUR @ MARIN COUNTY MART · OTG: NOVATO @ VINTAGE OAKS SHOPPING CENTER · OTG: SAN ANSELMO @ RED HILL SHOPPING CENTER

OTG: STOCKTON WINTER WALK FOOD TRUCKS, CAROLING, PLUS WINTERY SURPRISES FOLLOW JACK FROST’S ADVENTURES AS HE SPREADS FESTIVE ICICLES THROUGHOUT SAN FRANCISCO SEE PAGE 20 FOR FULL SCHEDULE

NEARBY STORES: DEPARTMENT STORES:

APPAREL:

NEIMAN MARCUS

BEN SHERMAN

MACY'S

FOREVER 21

BARNEYS NEW YORK

LOUIS VUITTON A/X ARMANI EXCHANGE

SPECIALTY STORES:

COOKWARE:

GHIRARDELLI CHOCOLATE

CRATE & BARREL

DISNEY STORE

WILLIAMS- SONOMA

APPLE STORE GAME STOP NIKETOWN

OTG: JUSTIN HERMAN PLAZA A PERFECT COMPLEMENT TO THE STUNNING WATER-SIDE ICE RINK EVERY SATURDAY 11AM-4PM

SEE PAGE 20 FOR FULL SCHEDULE

NEARBY STORES: APPAREL:

SPECIALTY STORES:

ANN TAYLOR & ANN TAYLOR PETITES

AMBASSADOR TOYS

BANANA REPUBLIC

GIANTS DUGOUT STORE

BECKETT & ROBB

L’OCCITANE EN PROVENCE

GAP, GAPFIT & GAPKIDS

PAPYRUS

LOFT

SEE’S CANDIES

HOLIDAY ICE RINK AT EMBARCADERO CENTER COOK & TABLEWARE: SUR LA TABLE THE GARDENER HEATH CERAMICS

FARM FRESH: FERRY PLAZA FARMERS MARKET FARM FRESH TO YOU BENEDETTA-FARM SOURCED SKIN CARE BEEKIND-GIFTS FROM THE HIVE

OTG: LAKE MERRITT @OMCA GET IN THE HOLIDAY SPIRIT WITH AN ARTISAN TRUNK SHOW OMCA STORE HOLIDAY TRUNK SHOWS ARE SPECIALLY CURATED FOR YOU BY THE OMCA STORE. DISCOVER WORKS FROM MORE THAN 25 ARTISAN MAKERS, INCLUDING JEWELRY, CERAMICS, ART GLASS, TEXTILES, HOME AND TABLE WARES, AND MORE!

SAVE THE DATE: FRIDAY - DECEMBER 5, 5-9PM FRIDAY - DECEMBER 12, 5-9PM: CCA MADE - FEATURING EMERGING ARTISTS! FRIDAY, DECEMBER 19, 5-9PM ALL TRUNK SHOWS TAKE PLACE DURING OTG: LAKE MERRITT @ OMCA ON FRIDAY NIGHTS 5-9PM. ENJOY FOOD TRUCKS, LIVE MUSIC, FAMILY ACTIVITIES AND HALF-OFF MUSEUM ADMISSION FOR ADULTS & FREE ADMISSION FOR AGES 18 & UNDER. FOR A FULL LIST OF VENDORS FOR EACH TRUNK SHOW, VISIT MUSEUMCA.ORG/EVENTS.

LINK NECKLACE BY DEVON MATLOCK. COURTESY OF THE ARTIST.

TEARDROP VASES BY JESS WAINER. COURTESY OF THE ARTIST.

NECKLACE BY YES & YES. COURTESY OF THE ARTIST.

L ght Up The NIGHT! The NIGHT!

in Downtown Pleasant Hill

Wednesday December 3 4:00–8:00pm Holiday Arts & Crafts Fair (starting at 4:00pm) FREE hot chocolate, coffee and cookies FREE Carriage rides FREE parking 25-foot Holiday Tree lighting at 6:00pm Costumed characters on Crescent Drive including our special visitor, Olaf from Frozen!

Entertainment on Plaza near Pasta Pomodoro and Downtown Plaza Stage (between Sweet Tomatoes and Jack's Restaurant)

OtG: Pleasant Hill

“Elf on the Shelf” Holiday Treasure Hunt

ccepting will be ari hable e non-p sations n o food d this during ent. holiday ev

On Crescent Drive at Contra Costa Boulevard. For more details call 925-671-5229.

Brought to you by Downtown Pleasant Hill, City of Pleasant Hill, and the Pleasant Hill Chamber of Commerce.

City of Pleasant Hill

HITTING THE SLOPES? SPORTS BASEMENT'S EXPANDED SKI AND BOARD LEASE PACKAGES ARE PERFECT FOR WEEKEND SNOW ADVENTURISTS!

Basic - $150.00 Demo- $500 (see website for information on purchase application) Youth - $125 (under age 18) AT Ski - $300 Nordic - $125 All customers get unlimited trade-ins. Come in at any time to exchange your current leased product for a larger or smaller size. You can also exchange your current leased program for a different sport, skiing to snowboarding or nordic, for example.

Bring your leased gear in at any time for a machine buff wax.

Visit Off the Grid: Sunnyvale @ Sports Basement every Thursday night for dinner 5-8PM. Grab a bite, rent your skis/snowboard and hit the road!

BREW HUB 20955 STEVENS CREEK BLVD CUPERTINO CA



Featuring:

Limited release craft beer & wine on tap, mead, cider and sake.

Enjoy a cold brew with your meal from the Off The Grid food trucks!



Extended Happy Hour pricing during Off The Grid - every Tuesday 5-8pm, $1 off beer & wine.

facebook.com/wholefoodsmarketcupertino #BrewHubWFM

WINTER EVENTS OTG: STOCKTON STREET WINTER WALK DECEMBER 3 - DECEMBER 29, 2014 STOCKTON ST. BETWEEN GEARY & ELLIS 3 TRUCKS EVERY MON, WED, FRI, & SUN 11AM-2PM, 5PM-8PM SPECIAL DATES:

EAST BAY

THE LITTLE ICE RINK (OUTDOOR)THE LITTLEICERINK.COM WALNUT CREEK ICE RINK (OUTDOOR) ICESKATEWALNUTCREEK.COM

OAKLAND ICE CENTER

SOUTH BAY

(INDOOR) OAKLANDICE.COM

PALO ALTO’S WINTER LODGE

(OUTDOOR)

WINTERLODGE.COM

NORTH BAY

6 TRUCKS 12/3, 12/10 AND 12/17 11AM-4PM ON 12/24

SNOOPY’S HOME ICE

WINTERWALKSF.COM

SNOPPYSHOMEICE.COM

(INDOOR)

THE PENINSULA

BEST TREES TO SEE

BELMONT ICELAND

(INDOOR)

BELMONTICELAND.COM

SAN FRANCISCO

TOM & JERRY’S CHRISTMAS DISPLAY: 3650 21ST STREET, NOE VALLEY

EAST BAY

CHRISTMAS TREE LANE IN ALAMEDA: 3200 BLOCK OF THOMPSON AVE BETWEEN HIGH & FERNSIDE FACEBOOK.COM/CHRISTMASTREELANE

SANTA-AND-ME PHOTO STOPS PENNINSULA

VISITS & PHOTOS WITH SANTA WHEN: NOW THROUGH DECEMBER 24 WHERE: SERRAMONTE CENTER GRAND COURT MORE INFO AT: SERRAMONTECENTER.COM

PET PHOTOS WITH SANTA

CHRISTMAS LIGHTING

WHEN: MONDAY, DECEMBER 8, 6PM-8:30PM AND MONDAY, DECEMBER 15, 6PM-8:30PM

SAN FRANCISCO

WHERE: SERRAMONTE CENTER GRAND COURT

CLASSIC CABLE CAR HOLIDAY LIGHTING: 190 NAPOLEAN STREET CLASSICCABLECAR.COM/HOLIDAY-LIGHTS-AND-SIGHTS/

EAST BAY

WIDMER - WORLD 2014 IN PLEASANTON: 3671 CHELSEA COURT, PLEASANTON CA WIDMER-WORLD.COM

OAKLAND ZOO: ZOO LIGHTS: 9777 GOLF LINKS RD, OAKLAND, CA 94605 OAKLANDZOO.ORG/

SOUTH BAY

MORE INFO AT: SERRAMONTECENTER.COM

KIDS CLUB: WORLD OF SPORTS WHEN: TUESDAY, JANUARY 15, 2015 WHERE: SERRAMONTE CENTER FOOD COURT MORE INFO AT: SERRAMONTECENTER.COM

SAN FRANCISCO IT’S SANTA TIME!

WHEN: NOW THROUGH DECEMBER 24 WHERE: WESTFIELD SAN FRANCISCO, UNDER THE DOME, LEVEL 4

SANTA CLAUSE AT THE JAPAN CENTER MALLS WHEN: DECEMBER 6-7 & DECEMBER 13-14. 1PM-5PM WHERE: EAST JAPAN CENTER MALL

THE GLACIER LIGHTS IN SAN JOSE: 1405 GLACIER DRIVE, SAN JOSE CA

SANTACON 2014 WHEN: SATURDAY, DECEMBER 13

GLACIERLIGHTS.COM

NORTH BAY

WHERE: MEET AT UNION SQUARE PARK

MARINWOOD’S MICKEY MOUSE HOUSE: 417 BLACKSTONE DRIVE, SAN RAFAEL, CA FACEBOOK.COM/MICKEYMOUSECHRISTMASHOUSE

EAST BAY

MAKE A DATE WITH SANTA WHEN: NOW THROUGH DECEMBER 24 WHERE: PLEASANTON STONERIDGE SHOPPING CENTRE

2014 WINTER WONDERLAND

ICE RINKS THROUGHOUT THE BAY SAN FRANCISCO

DECEMBER 22-23, MONDAY AND TUESDAY WHERE: 699 BELLEVUE AVE. OAKLAND,CA

HOLIDAY ICE RINK IN UNION SQUARE (OUTDOOR) YERBA BUENA SKATING& BOWLING CENTER (INDOOR)

EMBARCADERO ICE SKATING RINK

WHEN: DECEMBER 5-21, FRIDAY-SUNDAY

(OUTDOOR)

NORTH BAY

SANTA PHOTOS AT NORTHGATE MALL WHEN: NOW THROUGH DECEMBER 24 WHERE: 5800 NORTHGATE MALL, SAN RAFAEL, CA

DECEMBER CALENDAR SUN

MON

01

TUE

02

FMC/Picnic Applications open 12/01-01/09

07

08

OtG: Stockon St. Winter Walk

OtG: Stockon St. Winter Walk

14

15

OtG: Stockon St. Winter Walk

OtG: Stockon St. Winter Walk

21

22

09

10

OtG: Stocko Winter Walk

16

17

OtG: Stocko Winter Walk

23

24

OtG: Stocko Winter Walk

OtG: Stockon St. Winter Walk

ALL MARKETS ON BREAK

28

29

OtG: Stockon St. Winter Walk

OtG: Stockon St. Winter Walk

30

31

OtG: Stocko Winter Walk

ALL MARKETS ON BREAK

visit offthegridsf.com/markets for full line-up

03

OtG: Stocko Winter Walk

OtG: Stockon St. Winter Walk

OtG: Stockon St. Winter Walk: Mon, Wed, Fri, & Sun 11am-2pm & 5pm-8pm

WED

OtG: Justin Herman Plaza: Every Saturday 11am-4pm

THU

04

on St. k

05 OtG: Stockon St. Winter Walk

11

12

SAT

06 OtG: Justin Herman Plaza

13

10th Annual Holiday Hootenanny

on St. k

OtG: Stockon St. Winter Walk

18

on St. k

19 OtG: Stockon St. Winter Walk

25

on St. k

on St. k

FRI

26 OtG: Stockon St. Winter Walk

01

02 OtG: Stockon St. Winter Walk

10th Annual Holiday Hootenanny at Devil’s Canyon Brewery

OtG: Justin Herman Plaza

20 OtG: Justin Herman Plaza

27 OtG: Justin Herman Plaza

03 OtG: Justin Herman Plaza

VENDOR APPLICATIONS APPLICATIONS NOW OPEN FOR OTG: FORT MASON CENTER AND OTG: PICNIC AT THE PRESIDIO WE WILL BE ACCEPTING APPLICATIONS UNTIL JANUARY 9, 2015

FORT MASON CENTER WILL BEGIN ON MARCH 6, 2015

PICNIC AT THE PRESIDIO WILL BEGIN ON MARCH 1, 2015

TASTINGS WILL BE HELD: SATURDAY - JANUARY 17, SUNDAY - JANUARY 18

FUN FACTS: FORT MASON CENTER TOTAL NUMBER OF FOOD VENDORS:

x31

PICNIC AT THE PRESIDIO TOTAL NUMBER OF FOOD VENDORS:

x25

35% FEMALE CHEF/ OWNERS IN 2014: 40% OF VENDORS WITH BRICK & MORTARS IN 2014 NUMBER OF TORTILLAS USED AT OTG:FMC IN 2014 COVER ABOUT:

15,000 SQ. FT

180,248 PEOPLE ATTENDED OVER 35 WEEKS IN THE 2014 SEASON

123,807 PEOPLE ATTENDED OVER 36 WEEKS IN THE 2014 SEASON

CATERING & SPECIAL EVENTS

BOOK TODAY AT: PARTY@ OFFTHEGRIDSF.COM TRUCKS, CARTS, TENTS, INDOOR & OUTDOOR EVENTS

FOOD AND BAR SERVICE ENTERTAINMENT PARTY RENTALS VENUE BOOKING & MORE

VISIT US AT OFFTHEGRIDSF.COM AND FOLLOW US AT @OTGSF FOR TWITTER @OFFTHEGRIDSF FOR INSTAGRAM FACEBOOK.COM/OFFTHEGRIDSF