BizCastHQ Media Kit Fall 2017

Page 1

LET US TELL YOUR

STORY A picture is worth 1,000 words. A minute of video is worth 1,439 pictures

www.bizcasthq.com


Mission Traditional advertising has rightfully evolved into the world of content marketing, and personalized content journeys are replacing the one-size-fits-all mentality of yesterday’s marketers. And as we’re all now seeing first-hand, video has emerged as the medium of choice, not only for peer-to-peer content sharing and broadcast media, but also for brand-to-customer communications in both B2C and B2B markets. BizCastHQ helps tell the stories behind great companies. We’re talking to the leaders who make things happen. We’re capturing the trends that matter. Let us tell your story! Take a closer look at a new kind of business media.

Editorial Direction: We tell your story like only you could, and our videos scale the viewers enthusiasm for your brand like never before. We’ve told stories for some of the world’s leading brands and we’re excited to tell yours.

Become a Thought Leader

Chicago’s leading creative team

Reach

By capturing your story in a compelling and engaging way, we can multiply the impact of your video by our direct placement and partners reach. The editorial style of the video leads to higher viewer engagement and creates a viral effect.

You will have the best team to ensure your video captivates. Our directors, producers, video, sound and lighting technicians, editors, motion graphics artists and graphic designers are the best in the industry.

We’ve partnered with leading B2B and B2C media providers to syndicate your video to as wide an audience as possible. Our partners include Entrepreneur Media, MSN and NBC.


Syndicate Audience ENTREPRENEUR MEDIA

93 Million+ Monthly Page Views

13 Million + Unique Visitors

168,000+ YouTube Subscribers

NBC

3.9 Million + Monthly Unique Visitors

1.5 Million + Monthly Video Views

458,000+ YouTube Subscribers


Demographic & Audience Personas MALE

60% FEMALE

40%

AVERAGE AGE

38

Influencers

Adventurers

Trend-Setters

83.5%

73%

93.6%

say people often ask their advice

say they’re risk-takers

like to stand out or take the lead in decisionmaking

Game-Changers

Moguls

Dual Consumers

76.6%

55%

56.6%

say they are usually one of the first among friends to try new tech products

55% consider themselves entrepreneurs

purchase products for personal use based on brands from work


Audience Influence & Affluence From Niche to Mainstream Movement Ambitious & LuxuryMinded Consumers I Consider What I Do For A Living A Career Not Just A Job

76.7% Owning Good Quality Things Brings Me Enjoyment

81.8% I Still Have Some Money Left Over For a Little Indulgence

79.4%

Entrepreneurship is a lifestyle that blurs the line between personal and professional endeavors. Individuals dedicated to their pursuit experience pivotal moments that shape their character, success, future and business.

Household Assets

Corporate Stats

Average HHI

Business Owner/ Partner or C-Level Leader

$405.934

Average Liquid Assets

$1,136,876 Average HH Net Worth

$1,712,910

67.6% Business-Purchase DecisionMaker

66.0% Average Company Revenue

$441M


Filming Your Story We are documenting the journey of leaders from a variety of industries and backgrounds. BizCastHQ highlights the CXO and their professional story, giving a unique perspective on the business landscape.

Contact Us

Yana Nirshberg

Bennet Lanzerotti

Laura Engel

Managing Partner

Editorial and Media Relations Director

Corporate Partnerships Director

312-404-0908 yana@BizCastHQ.com

847-910-2363 ben@BizCastHQ.com

773-454-7112 laura@BizCastHQ.com

www.bizcasthq.com


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