ISSUE 44 MARCH 2022
THE VOICE OF THE NEW ZEALAND AUTOMOTIVE INDUSTRY
DRIVEN BY PASSION FOR 100 YEARS
ACDelco batteries now distributed by R&J Batteries ACDELCO, ONE OF THE BEST-KNOWN NAMES IN THE AUTOMOTIVE AFTERMARKET INDUSTRY, HAS APPOINTED R&J BATTERIES TO DISTRIBUTE ITS AUTOMOTIVE BATTERIES IN NEW ZEALAND.
T
he new deal brings the partnership into line with R&J Batteries’ association with ACDelco in Australia. In fact, the battery distributor has been distributing ACDelco batteries throughout Australia for 18 years through company-owned branches and stockists before expanding its distribution footprint in New Zealand. ACDelco Product Development Manager at R&J Batteries, Matthew Everett, said: “R&J Batteries is excited to have been chosen to distribute the ACDelco battery brand in New Zealand. The ACDelco brand has strong ties in the New Zealand marketplace and has a long association with the General Motors brand and its dealers. “There are many synergies between R&J Batteries and ACDelco,” said Matthew. “Both
are respected and trusted brands, supply quality products, have ongoing product innovation and heavy involvement in motorsport just to name a few,” Matthew said. Matthew, who has worked closely with ACDelco over the years, said R&J Batteries’ long-standing partnership with ACDelco in Australia had grown from strength to strength. “To now be the national distributor for ACDelco Batteries in New Zealand makes that relationship even stronger, and creates great opportunities for continued sustained growth.” R&J Batteries entered New
Zealand’s highly competitive battery market in 2018 after establishing a successful business in Australia with 24 company-owned branches and a network of more than 8000 stockists. The battery distributor opened its first branch in Auckland but soon relocated to a larger distribution centre in Wiri to cater for increased demand for batteries throughout the North and South Islands. Since relocating to new premises, R&J Batteries has expanded its warehousing and distribution capacities significantly. It has gone on to open three other company-owned branches in Christchurch, Hamilton, and Albany. Adding ACDelco to its extensive brand portfolio in New Zealand is a significant milestone for R&J Batteries and its future operations in the country, said R&J Batteries New Zealand business manager Andy Lucas.
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